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没入型テクノロジーの世界市場

Immersive Technology

出版日
ページ情報
英文 163 Pages
納期
即日から翌営業日
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
没入型テクノロジーの世界市場
出版日: 2025年01月27日
発行: Global Industry Analysts, Inc.
ページ情報: 英文 163 Pages
納期: 即日から翌営業日
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  • 概要
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概要

没入型テクノロジーの世界市場は2030年までに1,843億米ドルに達する見込み

2024年に441億米ドルと推定された没入型テクノロジーの世界市場は、2030年には1,843億米ドルに達し、分析期間2024-2030年のCAGRは26.9％で成長すると予測されます。没入型テクノロジーレポートで分析しているセグメントの1つであるハードウェアは、CAGR 26.3％を記録し、分析期間終了時には896億米ドルに達すると予測されています。没入型テクノロジーソフトウェア／プラットフォーム分野の成長率は、分析期間中CAGR 29.2％と推定されます。

米国市場は116億米ドル、中国はCAGR 25.5％で成長予測

米国の没入型テクノロジー市場は、2024年に116億米ドルと推定されます。世界第2位の経済大国である中国は、2030年までに280億米ドルの市場規模に達すると予測され、分析期間2024-2030年のCAGRは25.5%です。その他の注目すべき地域別市場としては、日本とカナダがあり、分析期間中のCAGRはそれぞれ24.5％と23.3％と予測されています。欧州では、ドイツがCAGR約18.7%で成長すると予測されています。

世界の没入型テクノロジー市場- 主要動向と促進要因のまとめ

没入型テクノロジーはユーザーとのインタラクションをどう変えるか？

没入型テクノロジーは、仮想現実（VR）、拡張現実（AR）、複合現実（MR）などの技術を通じて、リアルでインタラクティブな魅力的な環境を創造することで、個人がデジタルコンテンツとどのように接するかを再定義しています。スクリーンに閉じ込められた従来のデジタル体験とは異なり、没入型テクノロジーは、ユーザーがバーチャルな世界に足を踏み入れたり、デジタルオーバーレイで現実世界の環境を拡張したりすることを可能にします。この変革は、エンターテインメント、教育、ヘルスケア、小売業など、さまざまな業界への応用を促進し、没入型ソリューションによって、より有意義でインパクトのあるユーザーとのインタラクションが可能になります。

エンターテイメント分野では、没入型テクノロジーはVRゲーム、ARを駆使したコンサート、360度映画などを導入し、これまで実現できなかったレベルのエンゲージメントを観客に提供しています。ヘルスケア専門家は、疼痛管理、手術シミュレーション、メンタルヘルス治療にVRを活用し、革新的で効果的な患者ケアを可能にしています。教育分野では、没入型プラットフォームが複雑な概念に命を吹き込み、実践的なバーチャルラボ、歴史的な再現、インタラクティブな学習モジュールなどを提供することで、生徒のエンゲージメントと定着率を高めています。企業や消費者がより深く、よりインタラクティブな体験を求め続ける中、没入型テクノロジーはこの変革を実現する重要な役割を担っています。

なぜ企業は様々な分野で没入型テクノロジーを採用しているのでしょうか？

没入型テクノロジーは、顧客エンゲージメントの強化、トレーニング成果の向上、業務効率の最適化など、様々な分野で採用が進んでいます。小売業では、ARアプリケーションによって、消費者は商品をバーチャルで試着したり、自宅の家具を視覚化したり、デジタル店頭を探索したりすることができ、ショッピング体験を向上させることができます。同様に、不動産業界では、VRツアーを利用することで、購入希望者が遠隔地から物件を探索できるようになり、時間とリソースを節約しながら、市場範囲を広げることができます。

企業の研修プログラムにも没入型テクノロジーが採用され、緊急対応、機械操作、ソフトスキル研修などのシナリオでVRシミュレーションが提供されています。これらのアプリケーションは、安全で管理された、費用対効果の高いスキル開発環境を提供します。製造業や産業分野では、没入型テクノロジーを使用して、設計プロセスの最適化、プロトタイプの視覚化、デジタルツインによるサプライチェーン管理の合理化を実現しています。没入型テクノロジーは様々な領域で活用できるため、急速に進化する市場でイノベーションを起こし、競争力を維持することを目指す企業にとって、必要不可欠なツールとなっています。

ハードウェアとソフトウェアの進化は、没入型テクノロジーの導入をどのように加速させていますか？

ハードウェアとソフトウェアの急速な進化が、没入型テクノロジーの普及を後押ししています。解像度の向上、軽量化、視野の拡大など、VRやARヘッドセットの進歩は、ユーザーの快適さと体験を向上させています。ハプティック・フィードバック・システムは触感を提供するようになり、ユーザーは仮想オブジェクトを感じることができるようになり、没入感に新たな次元が加わりました。空間オーディオの革新は、バーチャル環境の臨場感を深めるリアルなサウンドスケープを作り出します。

ソフトウェア面では、AIと機械学習の向上により、没入体験のリアルタイム・パーソナライゼーションが可能になりました。例えば、AIを活用したコンテンツアダプテーションは、個人の嗜好に合わせて体験を調整し、高度な3Dモデリングツールは、非常に詳細でリアルな仮想世界の作成を容易にします。クラウドコンピューティングと5G接続も、没入型ソリューションのシームレスでスケーラブルな展開を容易にすることで大きく貢献しています。このような技術の進歩により、没入型テクノロジーは企業や消費者にとってより利用しやすくなり、多くのアプリケーションへの統合が進んでいます。

没入型テクノロジー市場の成長を促進する要因は？

没入型テクノロジー市場の成長は、インタラクティブでパーソナライズされた体験に対する消費者の需要の高まり、ARおよびVRデバイスの技術的進歩、多様な業界における採用の増加など、いくつかの要因によって牽引されています。ゲーム業界やエンターテインメント業界は早くから採用し、没入型ソリューションを活用して魅力的な体験を創造し、ユーザーの定着率と収益化を高めています。ヘルスケア分野も重要な推進力となっており、没入型テクノロジーは治療、トレーニング、患者ケアにおける革新的なアプリケーションを可能にしています。

小売業やeコマースでは、没入型テクノロジーがAR対応のショッピングツールやVRショールームを通じて、企業の顧客体験の向上やコンバージョン率の改善に貢献しています。企業研修や教育分野では、費用対効果が高く、インパクトのあるスキル開発のために没入型プラットフォームが採用されています。さらに、デジタルトランスフォーメーションを推進する政府の取り組みや5Gインフラへの投資が、没入型テクノロジーの採用に有利な環境を作り出しています。魅力的で没入感のある体験に対する消費者の期待が高まり続ける中、市場は急速に拡大し、企業に革新と繁栄の新たな機会を提供することになるでしょう。

セグメント

コンポーネント（没入型テクノロジーハードウェア、没入型テクノロジーソフトウェア/プラットフォーム、没入型テクノロジーサービス）、テクノロジー（バーチャルリアリティ（VR）テクノロジー、拡張現実（AR）テクノロジー、複合現実（MR）テクノロジー、その他のテクノロジー）、アプリケーション（トレーニング＆ラーニングアプリケーション、緊急サービスアプリケーション、製品開発アプリケーション、セールス＆マーケティングアプリケーション、その他のアプリケーション）

調査対象企業の例（注目の25社）

  • Barco NV
  • Google Cloud
  • HTC Corporation
  • IBM Corporation
  • Magic Leap, Inc.
  • Microsoft Corporation
  • Samsung Electronics Co., Ltd.
  • Sony Group Corporation
  • Ultrahaptics IP Limited

目次

第1章 調査手法

第2章 エグゼクティブサマリー

  • 市場概要
  • 主要企業
  • 市場動向と促進要因
  • 世界市場の見通し

第3章 市場分析

  • 米国
  • カナダ
  • 日本
  • 中国
  • 欧州
  • フランス
  • ドイツ
  • イタリア
  • 英国
  • その他欧州
  • アジア太平洋
  • その他の地域

第4章 競合

目次
Product Code: MCP31536

Global Immersive Technology Market to Reach US$184.3 Billion by 2030

The global market for Immersive Technology estimated at US$44.1 Billion in the year 2024, is expected to reach US$184.3 Billion by 2030, growing at a CAGR of 26.9% over the analysis period 2024-2030. Immersive Technology Hardware, one of the segments analyzed in the report, is expected to record a 26.3% CAGR and reach US$89.6 Billion by the end of the analysis period. Growth in the Immersive Technology Software / Platform segment is estimated at 29.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$11.6 Billion While China is Forecast to Grow at 25.5% CAGR

The Immersive Technology market in the U.S. is estimated at US$11.6 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$28.0 Billion by the year 2030 trailing a CAGR of 25.5% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 24.5% and 23.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 18.7% CAGR.

Global Immersive Technology Market – Key Trends & Drivers Summarized

How Is Immersive Technology Transforming User Interaction?

Immersive technology is redefining how individuals interact with digital content by creating realistic, interactive, and engaging environments through technologies like virtual reality (VR), augmented reality (AR), and mixed reality (MR). Unlike traditional digital experiences confined to screens, immersive technology allows users to step into a virtual world or enhance their real-world surroundings with digital overlays. This transformation is driving applications across industries, including entertainment, education, healthcare, and retail, where immersive solutions enable more meaningful and impactful user interactions.

In entertainment, immersive technology has introduced VR gaming, AR-enhanced concerts, and 360-degree films, offering audiences a level of engagement previously unattainable. Healthcare professionals are leveraging VR for pain management, surgical simulations, and mental health therapies, allowing for innovative and effective patient care. In education, immersive platforms bring complex concepts to life, offering hands-on virtual labs, historical reconstructions, and interactive learning modules that boost student engagement and retention. As businesses and consumers continue to seek deeper, more interactive experiences, immersive technology is positioned as a key enabler of this transformation.

Why Are Businesses Adopting Immersive Technology Across Sectors?

The growing adoption of immersive technology by businesses across sectors is driven by its ability to enhance customer engagement, improve training outcomes, and optimize operational efficiency. In retail, AR applications allow consumers to virtually try on products, visualize furniture in their homes, or explore digital storefronts, elevating the shopping experience. Similarly, in real estate, VR tours enable potential buyers to explore properties remotely, saving time and resources while broadening market reach.

Corporate training programs have also embraced immersive technology, offering VR simulations for scenarios like emergency response, machinery operation, and soft skills training. These applications provide a safe, controlled, and cost-effective environment for skill development. Manufacturing and industrial sectors are using immersive technology to optimize design processes, visualize prototypes, and streamline supply chain management through digital twins. The versatility of immersive technology across multiple domains has made it an indispensable tool for businesses aiming to innovate and remain competitive in a rapidly evolving market.

How Are Advancements in Hardware and Software Accelerating Immersive Technology Adoption?

The rapid evolution of both hardware and software is driving the widespread adoption of immersive technology. Advances in VR and AR headsets, such as improved resolution, lighter designs, and better field of view, have enhanced user comfort and experience. Haptic feedback systems now provide tactile sensations, adding a new dimension to immersion by allowing users to feel virtual objects. Innovations in spatial audio create realistic soundscapes that deepen the sense of presence in virtual environments.

On the software side, improvements in AI and machine learning have enabled real-time personalization of immersive experiences. For instance, AI-driven content adaptation tailors experiences to individual preferences, while advanced 3D modeling tools make it easier to create highly detailed and realistic virtual worlds. Cloud computing and 5G connectivity have also contributed significantly by facilitating seamless and scalable deployment of immersive solutions. These technological advancements have made immersive technology more accessible to businesses and consumers alike, driving its integration into a growing number of applications.

What Factors Are Driving the Growth of the Immersive Technology Market?

The growth in the Immersive Technology market is driven by several factors, including rising consumer demand for interactive and personalized experiences, technological advancements in AR and VR devices, and increasing adoption across diverse industries. The gaming and entertainment industries have been early adopters, leveraging immersive solutions to create engaging experiences that boost user retention and monetization. The healthcare sector is also a significant driver, with immersive technology enabling innovative applications in therapy, training, and patient care.

In retail and e-commerce, immersive technology is helping businesses enhance customer experiences and improve conversion rates through AR-enabled shopping tools and VR showrooms. Corporate training and education sectors are adopting immersive platforms for cost-effective and impactful skill development. Additionally, government initiatives promoting digital transformation and investments in 5G infrastructure have created a favorable environment for immersive technology adoption. As consumer expectations for engaging, immersive experiences continue to grow, the market is set to expand rapidly, offering new opportunities for businesses to innovate and thrive.

SCOPE OF STUDY:

The report analyzes the Immersive Technology market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Component (Immersive Technology Hardware, Immersive Technology Software / Platform, Immersive Technology Services); Technology (Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology, Other Technologies); Application (Training & Learning Application, Emergency Services Application, Product Development Application, Sales & Marketing Application, Other Applications)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 25 Featured) -

  • Barco NV
  • Google Cloud
  • HTC Corporation
  • IBM Corporation
  • Magic Leap, Inc.
  • Microsoft Corporation
  • Samsung Electronics Co., Ltd.
  • Sony Group Corporation
  • Ultrahaptics IP Limited

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Economic Frontiers: Trends, Trials & Transformations
    • Immersive Technology - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Demand for Experiential Solutions Fuels Growth in Immersive Technology Adoption
    • Integration of AR and VR Expands Opportunities Across Multiple Industries
    • AI-Powered Enhancements Propel Innovations in Immersive Content Creation
    • Focus on Real-Time Interactivity Drives Adoption of Immersive Technologies
    • Metaverse Development Spurs Growth in Fully Immersive Digital Ecosystems
    • Advancements in Wearable Devices Expand Accessibility to Immersive Experiences
    • Growing Use of Immersive Training Solutions Boosts Adoption in Workforce Development
    • Demand for Multi-Sensory Experiences Strengthens Business Case for Immersive Tools
    • Focus on Virtual Collaboration Drives Growth in Immersive Remote Work Solutions
    • Healthcare Applications Propel Adoption of Immersive Technologies in Therapy and Training
    • Immersive Retail Experiences Create New Opportunities in Customer Engagement
    • Expansion of E-Sports and Gaming Drives Innovation in Immersive Platforms
    • Improved Hardware Affordability Accelerates Market Penetration of Immersive Devices
    • Integration with IoT Creates New Use Cases for Immersive Technologies
    • Advances in Haptic and Spatial Audio Technologies Enhance Immersive Experience Quality
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Immersive Technology Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Immersive Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World 6-Year Perspective for Immersive Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Immersive Technology Hardware by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World 6-Year Perspective for Immersive Technology Hardware by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 6: World Recent Past, Current & Future Analysis for Immersive Technology Software / Platform by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 7: World 6-Year Perspective for Immersive Technology Software / Platform by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Immersive Technology Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 9: World 6-Year Perspective for Immersive Technology Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Product Development Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World 6-Year Perspective for Product Development Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Sales & Marketing Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 13: World 6-Year Perspective for Sales & Marketing Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 15: World 6-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Training & Learning Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World 6-Year Perspective for Training & Learning Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for Emergency Services Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 19: World 6-Year Perspective for Emergency Services Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for Virtual Reality (VR) Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 21: World 6-Year Perspective for Virtual Reality (VR) Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Augmented Reality (AR) Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World 6-Year Perspective for Augmented Reality (AR) Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 24: World Recent Past, Current & Future Analysis for Mixed Reality (MR) Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 25: World 6-Year Perspective for Mixed Reality (MR) Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 26: World Recent Past, Current & Future Analysis for Other Technologies by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 27: World 6-Year Perspective for Other Technologies by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 28: USA Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: USA 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 30: USA Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: USA 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 32: USA Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: USA 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • CANADA
    • TABLE 34: Canada Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: Canada 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 36: Canada Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: Canada 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 38: Canada Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: Canada 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • JAPAN
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 40: Japan Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: Japan 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 42: Japan Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: Japan 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 44: Japan Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Japan 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • CHINA
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 46: China Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: China 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 48: China Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: China 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 50: China Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: China 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • EUROPE
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 52: Europe Recent Past, Current & Future Analysis for Immersive Technology by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 53: Europe 6-Year Perspective for Immersive Technology by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 54: Europe Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Europe 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 56: Europe Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Europe 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 58: Europe Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: Europe 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • FRANCE
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 60: France Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: France 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 62: France Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: France 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 64: France Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: France 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • GERMANY
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 66: Germany Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Germany 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 68: Germany Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Germany 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 70: Germany Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Germany 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • ITALY
    • TABLE 72: Italy Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 73: Italy 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 74: Italy Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Italy 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 76: Italy Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 77: Italy 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • UNITED KINGDOM
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 78: UK Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 79: UK 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 80: UK Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: UK 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 82: UK Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 83: UK 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 84: Rest of Europe Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 85: Rest of Europe 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 86: Rest of Europe Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Rest of Europe 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 88: Rest of Europe Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 89: Rest of Europe 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Immersive Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 90: Asia-Pacific Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 91: Asia-Pacific 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 92: Asia-Pacific Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: Asia-Pacific 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 94: Asia-Pacific Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 95: Asia-Pacific 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 96: Rest of World Recent Past, Current & Future Analysis for Immersive Technology by Component - Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 97: Rest of World 6-Year Perspective for Immersive Technology by Component - Percentage Breakdown of Value Sales for Immersive Technology Hardware, Immersive Technology Software / Platform and Immersive Technology Services for the Years 2025 & 2030
    • TABLE 98: Rest of World Recent Past, Current & Future Analysis for Immersive Technology by Application - Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Rest of World 6-Year Perspective for Immersive Technology by Application - Percentage Breakdown of Value Sales for Product Development Application, Sales & Marketing Application, Other Applications, Training & Learning Application and Emergency Services Application for the Years 2025 & 2030
    • TABLE 100: Rest of World Recent Past, Current & Future Analysis for Immersive Technology by Technology - Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 101: Rest of World 6-Year Perspective for Immersive Technology by Technology - Percentage Breakdown of Value Sales for Virtual Reality (VR) Technology, Augmented Reality (AR) Technology, Mixed Reality (MR) Technology and Other Technologies for the Years 2025 & 2030

IV. COMPETITION