広報ロボットの世界市場

広報ロボットの世界市場は2030年までに109億米ドルに達する見込み

2023年に73億米ドルと推定される広報ロボットの世界市場は、2023年から2030年にかけてCAGR 5.8%で成長し、2030年には109億米ドルに達すると予測されます。本レポートで分析したセグメントの1つであるヒューマノイドPRロボットは、CAGR 6.2％を記録し、分析期間終了時には60億米ドルに達すると予測されます。テレプレゼンスPRロボット分野の成長率は、分析期間のCAGRで5.4％と推定されます。

米国市場は推定20億米ドル、中国はCAGR5.3%で成長予測

米国の広報ロボット市場は、2023年に20億米ドルと推定されます。世界第2位の経済大国である中国は、2030年までに17億米ドルの市場規模に達すると予測され、分析期間2023-2030年のCAGRは5.3%です。その他の注目すべき地域別市場としては、日本とカナダがあり、分析期間中のCAGRはそれぞれ5.2%と4.8%と予測されています。欧州では、ドイツがCAGR 4.4%で成長すると予測されています。

世界の広報ロボット市場- 主要動向と促進要因のまとめ

広報ロボットの台頭：顧客とのインタラクションとサービスの変革

広報ロボットは、顧客サービスや顧客エンゲージメントにおける重要なツールになりつつあり、企業や機関が顧客や訪問者と接する方法を変革しています。これらのロボットは、小売店やホテルから空港や病院まで、幅広い環境で採用され、顧客と接する様々なタスクを処理するように設計されています。高度なAIと自然言語処理能力を備えた広報ロボットは、会話に参加し、情報を提供し、顧客を案内し、簡単な取引に対応することもできます。24時間疲れることなく稼働するその能力は、一貫した信頼性の高いカスタマーサービスを提供する上で、企業に大きなアドバンテージをもたらします。パーソナライズされた即時のサービスに対する期待が高まり続ける中、広報ロボットは、顧客満足度を高めるシームレスでインタラクティブな体験を提供し、このような要求に応える上で重要な役割を果たしています。

広報ロボットの採用を促進する技術革新とは？

技術革新は、広報ロボットの普及の中核をなしています。人工知能（AI）の進歩により、ロボットが人間の言葉を理解し反応する能力が大幅に向上し、対話がより自然で効果的になりました。機械学習アルゴリズムの統合により、これらのロボットは、各インタラクションから学習し、そのパフォーマンスと応答の精度を継続的に向上させることができます。さらに、ロボット工学とセンサー技術の進歩により、広報ロボットの身体能力が強化され、複雑な環境をナビゲートしたり、顔を認識したり、表情やジェスチャーで基本的な感情反応を示すこともできるようになった。また、クラウド・コンピューティングの導入により、これらのロボットの機能が拡張され、リアルタイムで膨大な量のデータにアクセスして処理することが可能になり、正確で最新の情報を顧客に提供することができるようになった。このような技術の進歩により、広報ロボットはさまざまな分野で広く導入されるようになっています。

どの業界が広報ロボットの導入をリードしていますか？

広報ロボットの導入でリードしている業界はいくつかあり、その機能を活用して顧客サービスや業務効率を向上させています。ホテルやリゾートなどのホスピタリティ業界では、いち早く広報ロボットを導入し、情報提供やチェックイン対応、ルームサービスの提供など、ゲストの体験を向上させています。また、小売業界では、商品に関する問い合わせや店内の案内、会計プロセスの効率化など、広報ロボットの活用が進んでいます。空港や交通機関では、フライト情報、搭乗手続き、道案内などで利用者をサポートするロボットを導入し、旅行体験を大幅に向上させています。ヘルスケアでは、病院が広報ロボットを活用して、患者や訪問者の案内、健康情報の提供、さらには基本的な管理業務の支援を行っています。このような多様なアプリケーションは、広報ロボットが多業種にわたる顧客エンゲージメントの強化において重要性を増していることを示しています。

市場成長の主な促進要因は？

広報ロボット市場の成長は、いくつかの要因によってもたらされます。特に小売、ホスピタリティ、ヘルスケアなどの分野で、優れたサービスを通じて差別化を図る企業が増えており、顧客体験の向上に対する需要が高まっていることが大きな促進要因となっています。AI、機械学習、ロボット工学の技術的進歩も、これらのロボットの能力と信頼性を向上させ、配備の魅力を高めることで市場の成長を促進しています。労働コストの上昇や24時間365日の効率的なカスタマーサービスへのニーズと相まって、業界全体でデジタルトランスフォーメーションの動向が高まっていることも、広報ロボットの採用をさらに後押ししています。さらに、COVID-19パンデミックの影響により、非接触型インタラクションの需要が加速しており、広報ロボットは安全性と衛生基準を維持する上で重要な役割を果たしています。企業が顧客エンゲージメントと業務効率を優先し続ける中、広報ロボットの需要は大きく伸びることが予想されます。

調査対象企業の例（全 18件）

• Hanson Robotics Limited
• Honda Motor Co., Ltd.
• Kawada Robotics Corporation
• Robosoft Technologies Private Limited
• Savioke
• Toyota Motor Corporation

目次

第1章 調査手法

第2章 エグゼクティブサマリー

• 市場概要
• 主要企業
• 市場動向と促進要因
• 世界市場の見通し

第3章 市場分析

• 米国
• カナダ
• 日本
• 中国
• 欧州
• フランス
• ドイツ
• イタリア
• 英国
• その他欧州
• アジア太平洋
• その他の地域

第4章 競合

Global Public Relation Robots Market to Reach US$10.9 Billion by 2030

The global market for Public Relation Robots estimated at US$7.3 Billion in the year 2023, is expected to reach US$10.9 Billion by 2030, growing at a CAGR of 5.8% over the analysis period 2023-2030. Humanoid PR Robots, one of the segments analyzed in the report, is expected to record a 6.2% CAGR and reach US$6.0 Billion by the end of the analysis period. Growth in the Telepresence PR Robots segment is estimated at 5.4% CAGR over the analysis period.

The U.S. Market is Estimated at US$2.0 Billion While China is Forecast to Grow at 5.3% CAGR

The Public Relation Robots market in the U.S. is estimated at US$2.0 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$1.7 Billion by the year 2030 trailing a CAGR of 5.3% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 5.2% and 4.8% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.4% CAGR.

Global Public Relation Robots Market - Key Trends and Drivers Summarized

The Rise of Public Relation Robots: Transforming Customer Interaction and Service

Public relation robots are increasingly becoming a key tool in customer service and engagement, transforming how businesses and institutions interact with their clients and visitors. These robots, designed to handle a variety of customer-facing tasks, are employed in environments ranging from retail stores and hotels to airports and hospitals. Equipped with advanced AI and natural language processing capabilities, public relation robots can engage in conversations, provide information, guide customers, and even handle simple transactions. Their ability to operate around the clock without fatigue offers businesses a significant advantage in providing consistent and reliable customer service. As the expectations for personalized and immediate service continue to grow, public relation robots are playing a critical role in meeting these demands, providing a seamless and interactive experience that enhances customer satisfaction.

What Are the Technological Innovations Driving the Adoption of Public Relation Robots?

Technological innovations are at the heart of the growing adoption of public relation robots. Advances in artificial intelligence (AI) have significantly improved the ability of these robots to understand and respond to human language, making interactions more natural and effective. The integration of machine learning algorithms allows these robots to learn from each interaction, continually improving their performance and the accuracy of their responses. Additionally, advancements in robotics and sensor technology have enhanced the physical capabilities of public relation robots, enabling them to navigate complex environments, recognize faces, and even exhibit basic emotional responses through facial expressions and gestures. The incorporation of cloud computing has also expanded the functionality of these robots, allowing them to access and process vast amounts of data in real-time, providing customers with accurate and up-to-date information. These technological advancements are driving the widespread deployment of public relation robots across various sectors.

Which Industries Are Leading the Way in Deploying Public Relation Robots?

Several industries are leading the way in the deployment of public relation robots, leveraging their capabilities to improve customer service and operational efficiency. The hospitality industry, including hotels and resorts, has been quick to adopt these robots to enhance guest experiences by providing information, handling check-ins, and even delivering room service. The retail sector is also increasingly using public relation robots to assist customers with product inquiries, navigate stores, and streamline the checkout process. Airports and transport hubs are deploying these robots to assist passengers with flight information, boarding procedures, and wayfinding, significantly improving the travel experience. In healthcare, hospitals are utilizing public relation robots to guide patients and visitors, provide health information, and even assist with basic administrative tasks. These diverse applications demonstrate the growing importance of public relation robots in enhancing customer engagement across multiple industries.

What Are the Key Growth Drivers in the Market?

The growth in the public relation robots market is driven by several factors. The increasing demand for enhanced customer experiences, particularly in sectors like retail, hospitality, and healthcare, is a major driver as businesses seek to differentiate themselves through superior service. Technological advancements in AI, machine learning, and robotics are also driving market growth by improving the capabilities and reliability of these robots, making them more attractive for deployment. The growing trend of digital transformation across industries, coupled with the rising labor costs and the need for efficient 24/7 customer service, is further propelling the adoption of public relation robots. Additionally, the impact of the COVID-19 pandemic has accelerated the demand for contactless interactions, where public relation robots play a crucial role in maintaining safety and hygiene standards. As businesses continue to prioritize customer engagement and operational efficiency, the demand for public relation robots is expected to grow significantly.

Select Competitors (Total 18 Featured) -

• Hanson Robotics Limited
• Honda Motor Co., Ltd.
• Kawada Robotics Corporation
• Robosoft Technologies Private Limited
• Savioke
• Toyota Motor Corporation

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

• 1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Global Economic Update
  • Public Relation Robots - Global Key Competitors Percentage Market Share in 2024 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
• 2. FOCUS ON SELECT PLAYERS
• 3. MARKET TRENDS & DRIVERS
  • Rising Demand for Automation in Customer Service Propels Market Growth
  • Increasing Use of Robots in Public Spaces Expands Addressable Market Opportunity
  • Technological Advancements in AI and Natural Language Processing Strengthen Market Position
  • Growing Focus on Enhancing Customer Experience Drives Adoption of Public Relation Robots
  • Surge in Demand for Socially Assistive Robots Generates New Opportunities
  • Development of Humanoid Robots for Public Relations Sustains Market Growth
  • Expanding Applications in Hospitality and Retail Sectors Throws Spotlight on Market Potential
  • Growth in Smart City Initiatives Spurs Demand for Public Relation Robots
  • Rising Use of Robots in Healthcare and Elderly Care Propels Market Expansion
  • Surge in Demand from Airports and Transportation Hubs Expands Market Horizons
  • Growing Awareness of Human-Robot Interaction Benefits Drives Market Adoption
  • Innovations in Robot Design and User Interface Generate New Market Opportunities
• 4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Recent Past, Current & Future Analysis for Public Relation Robots by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 2: World 7-Year Perspective for Public Relation Robots by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
  • TABLE 3: World Recent Past, Current & Future Analysis for Telepresence PR Robots by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 4: World 7-Year Perspective for Telepresence PR Robots by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 5: World Recent Past, Current & Future Analysis for Humanoid PR Robots by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 6: World 7-Year Perspective for Humanoid PR Robots by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 7: World Public Relation Robots Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
  • TABLE 8: World Recent Past, Current & Future Analysis for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 9: World 7-Year Perspective for Other Types by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030

III. MARKET ANALYSIS

• UNITED STATES
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
  • TABLE 10: USA Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 11: USA 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• CANADA
  • TABLE 12: Canada Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 13: Canada 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• JAPAN
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
  • TABLE 14: Japan Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 15: Japan 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• CHINA
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
  • TABLE 16: China Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 17: China 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• EUROPE
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
  • TABLE 18: Europe Recent Past, Current & Future Analysis for Public Relation Robots by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 19: Europe 7-Year Perspective for Public Relation Robots by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
  • TABLE 20: Europe Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 21: Europe 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• FRANCE
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
  • TABLE 22: France Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 23: France 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• GERMANY
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
  • TABLE 24: Germany Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 25: Germany 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• ITALY
  • TABLE 26: Italy Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 27: Italy 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• UNITED KINGDOM
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
  • TABLE 28: UK Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 29: UK 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• REST OF EUROPE
  • TABLE 30: Rest of Europe Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 31: Rest of Europe 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• ASIA-PACIFIC
  • Public Relation Robots Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
  • TABLE 32: Asia-Pacific Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 33: Asia-Pacific 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030
• REST OF WORLD
  • TABLE 34: Rest of World Recent Past, Current & Future Analysis for Public Relation Robots by Type - Humanoid PR Robots, Telepresence PR Robots and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 35: Rest of World 7-Year Perspective for Public Relation Robots by Type - Percentage Breakdown of Value Sales for Humanoid PR Robots, Telepresence PR Robots and Other Types for the Years 2024 & 2030

IV. COMPETITION