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顧客分析の世界市場

Customer Analytics

出版日
ページ情報
英文 194 Pages
納期
即日から翌営業日
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.96円
顧客分析の世界市場
出版日: 2024年08月29日
発行: Global Industry Analysts, Inc.
ページ情報: 英文 194 Pages
納期: 即日から翌営業日
GIIご利用のメリット
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  • 概要
  • 目次
概要

顧客分析の世界市場は2030年までに491億米ドルに到達

2023年に145億米ドルと推定される顧客分析の世界市場は、2023年から2030年にかけてCAGR 19.1%で成長し、2030年には491億米ドルに達すると予測されます。本レポートで分析したセグメントの1つであるBFSIエンドユーズは、CAGR20.4%を記録し、分析期間終了時には173億米ドルに達すると予測されます。メディア＆エンタテインメント・エンドユース分野の成長率は、分析期間中CAGR17.9％と推定されます。

米国市場は推定41億米ドル、中国はCAGR18.7%で成長予測

米国の顧客分析市場は2023年に41億米ドルと推定されます。世界第2位の経済大国である中国は、2030年までに77億米ドルの市場規模に達すると予測され、分析期間2023-2030年のCAGRは18.7%です。その他の注目すべき地域別市場としては、日本とカナダがあり、分析期間中のCAGRはそれぞれ16.5％と15.9％と予測されています。欧州では、ドイツがCAGR約13.3%で成長すると予測されています。

世界の顧客分析市場- 主要動向と促進要因のまとめ

顧客分析はどのように現代ビジネスに革命を起こしているのか？

顧客分析は、消費者の行動、嗜好、動向に関する前例のない洞察を提供することで、ビジネスと顧客との関わり方を変革する最前線に立っています。この分析分野では、取引記録やウェブインタラクションからソーシャルメディアへのエンゲージメントまで、様々なタイプのデータを活用して詳細な顧客プロファイルを構築します。洗練されたアルゴリズムと機械学習技術を採用することで、企業は将来の購買行動を予測し、アップセルやクロスセルの機会を特定し、個々のニーズに合わせたマーケティング活動を行うことができます。企業は顧客満足度とロイヤルティを高めるだけでなく、業務効率を最適化し、収益を高めることができます。デジタル・フットプリントが拡大し、データ収集技術が進歩するにつれて、顧客分析を活用する能力は、市場での成功を決定する重要な要素となっています。

顧客分析で企業が直面する課題とは？

その可能性とは裏腹に、顧客分析の導入に課題がないわけではありません。欧州のGDPRやカリフォルニアのCCPAなど、様々な地域の複雑な規制に対応しなければならないからです。さらに、膨大で多様なデータは、従来のデータ処理ツールを圧倒し、より堅牢なソリューションと大容量のストレージを必要とします。単一顧客ビュー」と呼ばれる統一された顧客ビューを実現するために、異種のデータソースを統合することは、多くの組織にとって依然として技術的なハードルとなっています。さらに、処理されたデータから実用的な洞察を導き出すという課題も存在します。企業は、データを解釈し、ビジネス目標に沿った戦略的意思決定を行うことができる熟練したアナリストを必要としています。

新興テクノロジーは顧客分析にどのような影響を与えているか？

人工知能（AI）、機械学習（ML）、ビッグデータ分析などの新興テクノロジーの登場は、顧客分析の分野に大きな影響を与えています。AIやMLは、従来のデータ分析手法を超える機能を提供し、リアルタイム処理や予測分析を可能にします。これらのテクノロジーは、パターンや洞察を大規模に特定し、パーソナライズされた顧客体験やプロアクティブな意思決定を可能にします。ビッグデータプラットフォームは、膨大なデータセットの取り扱いをスピードと効率性の向上とともに促進し、企業がこれまで以上に迅速に洞察に基づいて行動できるようにします。さらに、自然言語処理（NLP）やセンチメント分析などのテクノロジーは、顧客のフィードバックに対する理解を深め、顧客の感情や嗜好をより微妙に解釈することを可能にしています。

顧客分析市場の成長の原動力は？

顧客分析市場の成長は、ビッグデータ量の増加、高度な分析技術の普及、顧客の獲得・維持・満足度を高めるための企業間競争の激化など、いくつかの要因によってもたらされます。デジタルチャネルの台頭はデータ生成の爆発的増加につながり、企業に顧客行動に対する深い洞察を得る無数の機会を提供しています。さらに、AIとML技術の統合により、分析がより身近で実用的なものとなり、専門家でなくても意味のある結論を導き出し、将来の動向を予測できるようになった。パーソナライズされた顧客体験に対する需要も重要な促進要因です。顧客ロイヤルティを獲得するのが難しい時代において、パーソナライズされたマーケティングと顧客サービスは、大きな違いを生み出すことができます。最後に、データ主導の戦略によって得られる競争上の優位性が、より多くの企業に顧客分析ソリューションへの投資を促し、市場の継続的な拡大とイノベーションを確実なものにしています。

調査対象企業の例（全41件）

  • Angoss Software Corporation
  • FICO（Fair Isaac Corporation）
  • IBM Corporation
  • Oracle Corporation
  • Pitney Bowes, Inc.
  • SAP SE
  • SAS Institute, Inc.
  • Teoco Corporation
  • Verint Systems, Inc.

目次

第1章 調査手法

第2章 エグゼクティブサマリー

  • 市場概要
  • 主要企業
  • 市場動向と促進要因
  • 世界市場の見通し

第3章 市場分析

  • 米国
  • カナダ
  • 日本
  • 中国
  • 欧州
  • フランス
  • ドイツ
  • イタリア
  • 英国
  • その他欧州
  • アジア太平洋
  • その他の地域

第4章 競合

目次
Product Code: MCP11400

Global Customer Analytics Market to Reach US$49.1 Billion by 2030

The global market for Customer Analytics estimated at US$14.5 Billion in the year 2023, is expected to reach US$49.1 Billion by 2030, growing at a CAGR of 19.1% over the analysis period 2023-2030. BFSI End-Use, one of the segments analyzed in the report, is expected to record a 20.4% CAGR and reach US$17.3 Billion by the end of the analysis period. Growth in the Media & Entertainment End-Use segment is estimated at 17.9% CAGR over the analysis period.

The U.S. Market is Estimated at US$4.1 Billion While China is Forecast to Grow at 18.7% CAGR

The Customer Analytics market in the U.S. is estimated at US$4.1 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$7.7 Billion by the year 2030 trailing a CAGR of 18.7% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 16.5% and 15.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 13.3% CAGR.

Global Customer Analytics Market - Key Trends and Drivers Summarized

How Is Customer Analytics Revolutionizing Modern Business?

Customer analytics stands at the forefront of transforming how businesses interact with their clients, offering unprecedented insights into consumer behavior, preferences, and trends. This branch of analytics utilizes a variety of data types—ranging from transactional records and web interactions to social media engagement and beyond—to build detailed customer profiles. By employing sophisticated algorithms and machine learning techniques, businesses can predict future purchasing behaviors, identify up-selling and cross-selling opportunities, and tailor marketing efforts to individual needs. The impact is profound: businesses not only enhance customer satisfaction and loyalty but also optimize their operational efficiencies and boost revenue. As digital footprints expand and data collection technologies advance, the ability to harness customer analytics becomes a critical determinant of market success.

What Challenges Do Businesses Face with Customer Analytics?

Despite its potential, implementing customer analytics is not without its challenges. Data privacy concerns are at the top of the list, as businesses must navigate the complexities of various regional regulations like GDPR in Europe and CCPA in California. Moreover, the sheer volume and variety of data can overwhelm traditional data processing tools, requiring more robust solutions and greater storage capacities. Integrating disparate data sources to achieve a unified customer view, often referred to as the 'single customer view', remains a technical hurdle for many organizations. Additionally, there is the ongoing challenge of deriving actionable insights from the processed data—businesses need skilled analysts who can interpret the data and make strategic decisions that align with business goals.

How Are Emerging Technologies Impacting Customer Analytics?

The advent of emerging technologies such as artificial intelligence (AI), machine learning (ML), and big data analytics has profoundly impacted the field of customer analytics. AI and ML offer capabilities that go beyond traditional data analysis methods, allowing for real-time processing and predictive analytics. These technologies can identify patterns and insights at scale, enabling personalized customer experiences and proactive decision-making. Big data platforms facilitate the handling of vast datasets with improved speed and efficiency, empowering businesses to act on insights more swiftly than ever before. Additionally, technologies like natural language processing (NLP) and sentiment analysis have enriched understanding of customer feedback, enabling more nuanced interpretations of customer sentiments and preferences.

What Drives the Growth in the Customer Analytics Market?

The growth in the customer analytics market is driven by several factors, including the increasing volume of big data, the widespread adoption of advanced analytics techniques, and the intensifying competition among businesses to acquire, retain, and satisfy customers. The rise of digital channels has led to an explosion in data generation, providing businesses with myriad opportunities to gain deep insights into customer behavior. Moreover, the integration of AI and ML technologies has made analytics more accessible and actionable, allowing even non-experts to derive meaningful conclusions and predict future trends. The demand for personalized customer experiences is another significant driver; in an era where customer loyalty is hard to earn, personalized marketing and customer service can make a substantial difference. Finally, the competitive advantage gained through data-driven strategies is pushing more businesses to invest in customer analytics solutions, ensuring the market's continued expansion and innovation.

Select Competitors (Total 41 Featured) -

  • Angoss Software Corporation
  • FICO (Fair Isaac Corporation)
  • IBM Corporation
  • Oracle Corporation
  • Pitney Bowes, Inc.
  • SAP SE
  • SAS Institute, Inc.
  • Teoco Corporation
  • Verint Systems, Inc.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • Customer Analytics - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Growing Demand for Personalized Marketing Drives Adoption of Customer Analytics
    • Big Data Expansion and Advanced Analytics Techniques Propel Market Insights Generation
    • Increasing Use of AI and Machine Learning in Customer Behavior Analysis Enhances Predictive Capabilities
    • Rising Importance of Customer Experience as a Competitive Differentiator Spurs Analytics Investments
    • Shift Towards Customer-Centric Business Models Throws the Spotlight On Advanced Analytics
    • Surge in E-commerce and Online Retailing Generates Vast Data for Customer Insight
    • Increasing Focus on Customer Retention Strategies in Volatile Markets Sustains Analytics Demand
    • Growing Small and Medium Enterprises (SMEs) Adoption Enhances Market Penetration
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Cloud by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 2: World 7-Year Perspective for Cloud by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for On-Premise by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 4: World 7-Year Perspective for On-Premise by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 6: World 7-Year Perspective for BFSI by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Media & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 8: World 7-Year Perspective for Media & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 9: World Recent Past, Current & Future Analysis for IT & Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 10: World 7-Year Perspective for IT & Telecom by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Travel & Hospitality by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 12: World 7-Year Perspective for Travel & Hospitality by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Transportation & Logistics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 14: World 7-Year Perspective for Transportation & Logistics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 15: World Recent Past, Current & Future Analysis for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 16: World 7-Year Perspective for Other End-Uses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 17: World Customer Analytics Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for Customer Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 19: World 7-Year Perspective for Customer Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
    • TABLE 20: USA Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 21: USA 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 22: USA Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 23: USA 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • CANADA
    • TABLE 24: Canada Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 25: Canada 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 26: Canada Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 27: Canada 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • JAPAN
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
    • TABLE 28: Japan Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 29: Japan 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 30: Japan Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 31: Japan 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • CHINA
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
    • TABLE 32: China Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 33: China 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 34: China Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 35: China 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • EUROPE
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
    • TABLE 36: Europe Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 37: Europe 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 38: Europe Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 39: Europe 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
    • TABLE 40: Europe Recent Past, Current & Future Analysis for Customer Analytics by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 41: Europe 7-Year Perspective for Customer Analytics by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
  • FRANCE
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
    • TABLE 42: France Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 43: France 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 44: France Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 45: France 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • GERMANY
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
    • TABLE 46: Germany Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 47: Germany 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 48: Germany Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 49: Germany 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • ITALY
    • TABLE 50: Italy Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 51: Italy 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 52: Italy Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 53: Italy 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • UNITED KINGDOM
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
    • TABLE 54: UK Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 55: UK 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 56: UK Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 57: UK 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • REST OF EUROPE
    • TABLE 58: Rest of Europe Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 59: Rest of Europe 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 60: Rest of Europe Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 61: Rest of Europe 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • ASIA-PACIFIC
    • Customer Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
    • TABLE 62: Asia-Pacific Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 63: Asia-Pacific 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 64: Asia-Pacific Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 65: Asia-Pacific 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030
  • REST OF WORLD
    • TABLE 66: Rest of World Recent Past, Current & Future Analysis for Customer Analytics by Deployment - On-Premise and Cloud - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 67: Rest of World 7-Year Perspective for Customer Analytics by Deployment - Percentage Breakdown of Value Sales for On-Premise and Cloud for the Years 2024 & 2030
    • TABLE 68: Rest of World Recent Past, Current & Future Analysis for Customer Analytics by End-Use - BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 69: Rest of World 7-Year Perspective for Customer Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, IT & Telecom, Travel & Hospitality, Transportation & Logistics and Other End-Uses for the Years 2024 & 2030

IV. COMPETITION