デスクトップ・VoWLAN・DECTフォンの世界市場

モビリティが成長機会の鍵

世界のエンタープライズデスクトップ・コードレスフォン市場は、減少傾向にありますが、減少率は以前に比べて鈍化しています。2024年の総売上は、2023年の24億4,000万米ドルから9.2%減の22億1,000万米ドルです。2024年から2031年にかけて、業界の収入はCAGR3.2%で減少すると予測されています。

業界が直面する重要な課題は、主力製品のコモディティ化であり、技術革新への投資が続いているにもかかわらず、ベンダーの値上げ能力が制限されています。企業では、ソフトウェアベースのコミュニケーションツール、BYODポリシー、ポータブルスピーカーフォンの採用が進んでおり、従来のハードウェアの必要性が低下しています。ハイブリッドな職場環境への移行とAIを活用したコミュニケーションツールの統合は、市場をさらに再構築しています。

デスクトップ・コードレスフォンは、事業がより広範なコラボレーションやワークフローシステムに統合しようとしているため、基本的なPBX機能以上のものを提供する必要があります。また、一部のベンダーは市場から撤退し、他のベンダーはニッチセグメントや特化した製品に注力することで、新たな成長機会を生み出すなど、業界は変貌を遂げています。

今後の市場の成長は、主にリプレースやリフレッシュのサイクルによってもたらされます。ベンダーは、顧客ベースを拡大するか、顧客一人当たりの売上を増やすことができます。顧客拡大は主にアジア太平洋や中国などの新興地域が牽引すると思われ、そこでは電話インフラが限られているため、DECT・VoWLANデバイスの需要が高まっています。

顧客一人当たりの収益を増やすことは依然として大きな課題です。デバイス数が成長しているセグメントでも、価格競争が激しいため、同じペースで収益が伸びておらず、業界を統合する機会が生まれています。戦略的な再配置、的を絞った投資、技術革新を通じて適応する企業は、進化する情勢の中で成功するためのより良い装備を備えることになると思われます。

主な競合企業

• Alcatel-Lucent Enterprise
• Ascom
• Avaya
• AudioCodes
• Cisco
• D-Link
• Fanvil Technology
• Gigaset
• Grandstream
• Mitel
• HP Poly
• Spectralink
• Vtech/Snom
• Yealink
• Zebra Technologies
• AT&T
• Cetis
• DenwaIP
• ESI
• Fortinet
• Sangoma
• Zultys
• その他の北米地域の小規模ベンダー
• Fijiwave
• Funkel
• Innovaphone AG
• Xorcom
• その他の欧州地域の小規模ベンダー
• Escene Communication Co.
• Htek
• Karel
• Real Tone Technologies
• Xingtel
• その他のアジア太平洋地域の小規模ベンダー
• Leucotron
• その他のラテンアメリカ地域の小規模ベンダー

競合環境

• 競合企業の数：50社以上、収益100万米ドル以上。
• 競合要因：製品ポートフォリオの幅と深さ、コンポーネントの品質、音質、製品の信頼性、高度な機能、UCC統合、相互運用性、アプリケーションサポート、ワイヤレス範囲、カスタマイズオプション、価格、コネクティビティオプション、カスタマーサービスサポート、グローバルプレゼンス、サプライチェーン、チャネルネットワーク。
• 主なエンドユーザー業種：航空宇宙、自動車、教育、金融、政府、ヘルスケア、ホスピタリティ、石油・ガス、製造、小売。
• 主要な競合企業：Alcatel-Lucent Enterprise、Cisco、Grandstream、Mitel、Poly、Yealink。
• 上位5社の収益シェア：50.4%（基準年2024年）。
• その他の注目すべき競合企業：AudioCodes、Ascom、Avaya、Snom、Gigaset、Vtech Phones。
• 流通構造：主に代理店やチャネルパートナーの間接的なネットワークを通じて。
• 注目すべき買収と合併：Vtech PhonesはGigasetを買収、NECは市場から撤退。

目次

調査範囲

• 分析範囲

成長環境：デスクトップ・VoWLAN・DECTフォンの世界市場におけるトランスフォーメーション

• なぜ成長が難しくなっているのか？
• The Strategic Imperative 8
• デスクトップ・コードレスフォン業界における戦略的インペラティブトップ3の影響

デスクトップ・VoWLAN・DECTフォンの世界市場におけるエコシステム

• バリューチェーン
• 競合環境
• 主な競合企業
• 主な調査結果
• 市場概要

デスクトップ・VoWLAN・DECTフォンの世界市場における成長ジェネレーター

• 成長指標
• 促進要因
• 成長促進要因分析
• 成長抑制要因
• 成長抑制要因分析
• 予測に関する考察
• 収益と出荷台数予測 - デスクトップ・コードレスフォン市場
• 製品別の収益予測 - デスクトップ・コードレスフォン市場
• 製品別の収益貢献 - デスクトップ・コードレスフォン市場
• 収益と予測分析
• 製品別の出荷台数予測 - デスクトップ・コードレスフォン市場
• 製品別の出荷台数貢献 - デスクトップ・コードレスフォン市場
• 価格動向と予測分析
• 収益シェア - デスクトップ・コードレスフォン市場
• 出荷台数シェア - デスクトップ・コードレスフォン市場
• 収益シェア分析

成長ジェネレーター：IPデスクトップフォン

• 成長指標
• 収益と出荷台数予測
• 予測分析

成長ジェネレーター：TDMデスクトップフォン

• 成長指標
• 収益と出荷台数予測
• 予測分析

成長ジェネレーター：DECTフォン

• 成長指標
• 収益と出荷台数予測
• 予測分析

成長ジェネレーター：VoWLANフォン

• 成長指標
• 収益と出荷台数予測
• 予測分析

デスクトップ・VoWLAN・DECTフォンの世界市場における成長機会ユニバース

• 成長機会1：クラウド統合の強化
• 成長機会2：ワイヤレス接続の融合
• 成長機会3：スマートオフィスへのデバイス統合
• 成長機会4：セキュリティとコンプライアンスの強化
• 成長機会5：AIによる通信の次の段階
• 成長機会6：持続可能性のギャップを埋める

付録・次のステップ

• 成長機会のメリットと影響
• 次のステップ
• 添付リスト
• 免責事項

Mobility is Key to Growth Opportunities

The global enterprise desktop and cordless phone market is in decline, although the rate of decline has slowed compared to previous years. In 2024, total revenue fell by 9.2% to $2.21 billion from $2.44 billion in 2023. Between 2024 and 2031, industry revenues are projected to decline at a compound annual growth rate of 3.2%.

A key challenge facing the industry is the commoditization of core products, which limits vendors' ability to raise prices despite ongoing investment in innovation. Enterprises are increasingly adopting software-based communication tools, BYOD policies, and portable speakerphones, reducing the need for traditional hardware. The shift to hybrid work environments and the integration of AI-powered communication tools are further reshaping the market.

Desktop and cordless phones must now offer more than basic PBX functions as businesses seek to integrate them into broader collaboration and workflow systems. The industry is also transforming, with some vendors exiting the market and others focusing on niche segments or specialized offerings, creating new growth opportunities.

Future market growth will primarily come from replacement or refresh cycles. Vendors can either increase their customer base or generate more revenue per customer. Customer expansion will be driven mainly by emerging regions such as Asia-Pacific and China, where demand for DECT and VoWLAN devices is rising due to limited telephony infrastructure.

Increasing revenue per customer remains a significant challenge. Even in segments experiencing growth in device numbers, revenues are not increasing at the same pace due to intense price competition, which creates opportunities for the industry to consolidate. Companies that adapt through strategic repositioning, targeted investments, and innovation will be better equipped to thrive in the evolving landscape.

Scope of Analysis

This research analyses the global desktop and cordless phone market.

Enterprise-grade phones included in this study are time division multiplexing (TDM) desktop phones, internet protocol (IP) desktop phones, digital enhanced cordless telecommunications (DECT) phones, and voice over wireless local area network (VoWLAN)/Wi-Fi phones.

Shipments are based on handset units.

Revenues represent manufacturer-level sales of endpoints to service providers, distributors, retailers, resellers, and other distribution channels, as well as direct sales to enterprise customers.

In the case of original equipment manufacturer (OEM) deals, revenues are attributed to the buyer that owns the copyright to the branding and intellectual property of the specific customized products instead of the original equipment manufacturer.

Primary and secondary information, in conjunction with internal databases, has been used to analyze the market and provide the observations and conclusions in this study.

Any previous-year(s) market size and market share estimates, if revised, are updated in this study.

The Impact of the Top 3 Strategic Imperatives on the Desktop and Cordless Phone Industry

Disruptive Technologies

Why:

• Organizations are prioritizing flexibility and scalability in their communication platforms, which is reshaping the role of traditional desktop and cordless phones in communications deployments.
• Artificial Intelligence (AI) and machine learning (ML)-powered features support a growing list of use cases in both enterprise and contact center environments.

Frost Perspective:

• Vendors must adapt their endpoints portfolios to benefit from potential refresh and acquisition of new devices as businesses migrate from on-premises to hosted/cloud-based communications within the next seven years.
• Broadening endpoint integration with third-party communications and collaboration providers is essential for vendors to remain competitive.

Industry Convergence

Why:

• The boundaries between telecom, IT, and smart home/office automation are blurring.
• Tech giants (e.g., Microsoft, Zoom, Cisco) are integrating voice communication with collaboration tools, eliminating the need for dedicated phones.
• The merger of telecom with AI, cloud, and cybersecurity is reshaping how businesses communicate.

Frost Perspective:

• Desktop and cordless phone devices must be able to work seamlessly with other business tools, such as CRM systems, video conferencing platforms, and collaboration software.
• This will drive the need for devices that are integrated communication hubs.

Transformative Megatrends

Why:

• The shift towards Unified Communication-as-a-Service (UCaaS) is creating a compelling reason for enterprises to converge their estates, enhancing the benefits of collaboration by integrating phone devices.
• Organizations are continually evolving their work models, leading to changes in office space usage and impacting demand for devices.

Frost Perspective:

• To remain competitive, manufacturers must focus on developing devices with enhanced features, such as high-definition audio and video, noise cancellation, and integration within productivity applications.
• There is a growing demand for specialized cordless phones in sectors where ruggedness and reliability are crucial.

Key Competitors

• Alcatel-Lucent Enterprise
• Ascom
• Avaya
• AudioCodes
• Cisco
• D-Link
• Fanvil Technology
• Gigaset
• Grandstream
• Mitel
• HP Poly
• Spectralink
• Vtech/Snom
• Yealink
• Zebra Technologies
• AT&T
• Cetis
• DenwaIP
• ESI
• Fortinet
• Sangoma
• Zultys
• Other smaller North American regional vendors
• Fijiwave
• Funkel
• Innovaphone AG
• Xorcom
• Other smaller European regional vendors
• Escene Communication Co.
• Htek
• Karel
• Real Tone Technologies
• Xingtel
• Other smaller Asia-Pacific regional vendors
• Leucotron
• Other smaller Latin American regional vendors

Competitive Environment

• Number of Competitors: 50 plus with revenue greater than $1.0 million.
• Competitive Factors: Depth and breadth of product portfolio, component quality, audio quality, product reliability, advanced features, UCC integration, interoperability, application support, wireless range, customization options, price, connectivity options, customer service support, global presence, supply chain and channel network.
• Key End-user Industry Verticals: Aerospace, automotive, education, finance, government, healthcare, hospitality, oil and gas, manufacturing, and retail.
• Leading Competitors: Alcatel-Lucent Enterprise, Cisco, Grandstream, Mitel, Poly, and Yealink.
• Revenue Share of Top 5 Competitors: 50.4% (Base Year 2024).
• Other Notable Competitors: AudioCodes, Ascom, Avaya, Snom, Gigaset, Vtech Phones.
• Distribution Structure: Predominantly through and indirect network of distributors and channel partners.
• Notable Acquisitions and Mergers: Vtech Phones acquired Gigaset, NEC has exited the market.

Growth Drivers

Growth of UCaaS - cloud-based communication solutions are driving the need for organisations to invest in devices that integrate seamlessly with UCaaS platforms.

Demand for secure and interference-free communication - legacy technologies (TDM and DECT) offer secure connectivity and low interference thanks to dedicated frequency, making them ideal for businesses concerned about reliability and cybersecurity.

Hybrid work and return to office programs - enterprises are adopting hybrid work models, requiring a mix of hot-desking, fixed workstations, and cordless communication solutions, as well as a variety of devices.

Increased adoption in healthcare and industrial sectors - DECT and enterprise IP phones are widely used in hospitals, warehouses, and manufacturing for reliable, hands-free, and interference-free communication.

Cost efficiency and total cost of ownership - Businesses are prioritizing low-cost devices that integrate seamlessly with existing IT infrastructure to reduce expenses.

Growth Restraints

Growth of softphones, mobile UC apps, and BYOD - Businesses are shifting to mobile UC apps and softphones, reducing reliance on DECT and desktop phones.

Declining investment in proprietary wireless infrastructure - organizations are moving away from dedicated DECT infrastructure in favor of 5G-based communication, reducing demand for DECT phone deployments. 5G networks offer better scalability, broader coverage, and integration with smartphones, making them strong alternatives to cordless and, in some use cases, desktop phones.

Security and cyber threat concerns - IP and SIP phones connected to enterprise networks are vulnerable to hacking, VoIP fraud, and eavesdropping, raising concerns about cybersecurity risks.

PSTN/ISDN shutdown accelerating VoIP adoption - the phase-out of PSTN and ISDN networks is driving businesses towards alternative communication types. While TDM devices will remain in legacy environments, their long-term decline is inevitable. Growth in IP phones is not offsetting the decline in TDM devices either.

Competition from AI driven virtual assistants and chatbots - AI powered virtual assistants and chatbots are reducing the need for phone-based interactions, especially in customer service and internal communication.

Table of Contents

Research Scope

• Scope of Analysis

Growth Environment: Transformation in Global Desktop, VoWLAN and DECT Phone Market

• Why is it Increasingly Difficult to Grow?
• The Strategic Imperative 8
• The Impact of the Top 3 Strategic Imperatives on the Desktop and Cordless Phone Industry

Ecosystem in Global Desktop, VoWLAN and DECT Phone Market

• Value Chain
• Competitive Environment
• Key Competitors
• Key Findings
• Market Overview

Growth Generator in Global Desktop, VoWLAN and DECT Phone Market

• Growth Metrics
• Growth Drivers
• Growth Driver Analysis
• Growth Restraints
• Growth Restraint Analysis
• Forecast Considerations
• Revenue and Unit Shipment Forecast-Desktop and Cordless Phone Market
• Revenue Forecast by Product-Desktop and Cordless Phone Market
• Revenue Contribution by Product-Desktop and Cordless Phone Market
• Revenue Forecast Analysis
• Unit Shipment Forecast by Product-Desktop and Cordless Phone Market
• Unit Shipment Contribution by Product-Desktop and Cordless Phone Market
• Pricing Trends and Forecast Analysis
• Revenue Share-Desktop and Cordless Phone Market
• Unit Share-Desktop and Cordless Phone Market
• Revenue Share Analysis

Growth Generator IP Desktop Phones

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Forecast Analysis

Growth Generator TDM Desktop Phones

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Forecast Analysis

Growth Generator DECT Phones

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Forecast Analysis

Growth Generator VoWLAN Phones

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Forecast Analysis

Growth Opportunity Universe in Global Desktop, VoWLAN and DECT Phone Market

• Growth Opportunity 1: Enhancing Cloud Integration
• Growth Opportunity 2: Converging Wireless Connectivity
• Growth Opportunity 3: Integrating Devices Into Smart Offices
• Growth Opportunity 4: Hardening Security and Compliance
• Growth Opportunity 5: AI Powers the Next Phase of Communications
• Growth Opportunity 6: Bridging the Sustainability Gap

Appendix & Next Steps

• Benefits and Impacts of Growth Opportunities
• Next Steps
• List of Exhibits
• Legal Disclaimer