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市場調査レポート

ベトナムのソフトドリンク市場

Soft Drinks in Vietnam

発行 Euromonitor International 商品コード 231027
出版日 ページ情報 英文
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価格
本日の銀行送金レート: 1USD=108.92円で換算しております。
ベトナムのソフトドリンク市場 Soft Drinks in Vietnam
出版日: 2019年12月17日 ページ情報: 英文
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概要

当レポートでは、ベトナムにおけるソフトドリンク市場全体を分析し、各セクター別に市場動向、競合の展望、予測などを検証しており、主要企業のプロファイルとともに、概略以下の構成でお届けします。

ベトナムのソフトドリンク:市場の概要

  • エグゼクティブサマリー
  • 主な動向および発展
  • 市場データ
  • 付録
  • 情報源

企業のプロファイル - ベトナム

  • Chuong Duong Beverages Jsc
  • Saigon Pure Water Co Ltd
  • Tan Hiep Phat Group
  • Vinh Hao Mineral Water Jsc

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • ベトナムのアジア特有の飲料の市場
  • ベトナムのボトルウォーター市場
  • ベトナムの炭酸飲料市場
  • ベトナムの濃縮飲料市場
  • ベトナムのフルーツ/野菜ジュース市場
  • ベトナムのRTDコーヒー市場
  • ベトナムのRTDティー市場
  • ベトナムのスポーツ・エネルギー飲料市場
目次
Product Code: SDVN

Soft drinks continued to record strong retail value and volume growth in 2019, with bottled water, sports drinks and juice all performing well. Sales were boosted by a number of global trends, which are also increasingly making their presence felt in Vietnam. The economy ended 2018 on an extremely positive note, with one of the highest increases in GDP of the last 11 years. Modern grocery retailers continued their expansion across the country and took shares in soft drinks from the leading tradi...

Euromonitor International's‘ Soft Drinks in Vietnam report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

December 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Ongoing Strong Growth for Soft Drinks in Vietnam

Health and Wellness Trend Shapes Soft Drinks Growth

Suntory PepsiCo Vietnam Beverage Co Strengthens Its Lead

Active Year for New Product Development

Positive Outlook for the Forecast Period

Market Data

  • Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2014-2019
  • Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2014-2019
  • Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
  • Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
  • Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2019
  • Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2019
  • Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2019
  • Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2019
  • Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2014-2019
  • Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2014-2019
  • Table 11 Off-trade Sales of Soft Drinks by Category: Value 2014-2019
  • Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
  • Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2014-2019
  • Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2014-2019
  • Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2019
  • Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2016-2019
  • Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2015-2019
  • Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2016-2019
  • Table 19 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2014-2019
  • Table 20 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2019
  • Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
  • Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
  • Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
  • Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
  • Table 25 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
  • Table 26 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
  • Table 27 Forecast Off-trade Sales of Soft Drinks by Category: Value 2019-2024
  • Table 28 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
  • Table 29 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
  • Table 30 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024

Appendix

Fountain Sales in Vietnam

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Hotter Weather and the Improving Economy Drive Ongoing Strong Growth of Bottled Water

Players Stimulate Demand for Bottled Water With New Product Launches

Modern Grocery Retailers Continues To Take Share

Competitive Landscape

Suntory PepsiCo Vietnam Beverage Co Continues To Lead

International Companies Continue To Characterise Bottled Water

Smaller, Domestic Players Target Rural Areas

Category Data

  • Table 31 Off-trade Sales of Bottled Water by Category: Volume 2014-2019
  • Table 32 Off-trade Sales of Bottled Water by Category: Value 2014-2019
  • Table 33 Off-trade Sales of Bottled Water by Category: % Volume Growth 2014-2019
  • Table 34 Off-trade Sales of Bottled Water by Category: % Value Growth 2014-2019
  • Table 35 NBO Company Shares of Off-trade Bottled Water: % Volume 2015-2019
  • Table 36 LBN Brand Shares of Off-trade Bottled Water: % Volume 2016-2019
  • Table 37 NBO Company Shares of Off-trade Bottled Water: % Value 2015-2019
  • Table 38 LBN Brand Shares of Off-trade Bottled Water: % Value 2016-2019
  • Table 39 Forecast Off-trade Sales of Bottled Water by Category: Volume 2019-2024
  • Table 40 Forecast Off-trade Sales of Bottled Water by Category: Value 2019-2024
  • Table 41 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
  • Table 42 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024

Headlines

Prospects

Healthier Lifestyles Begin To Limit Retail Volume Growth of Carbonates

Low Calorie Cola Carbonates Set To Record the Strongest Consumption Increase As the Health Trend Begins To Kick in

High Levels of Marketing in Carbonates in An Attempt To Overcome the Negative Image

Competitive Landscape

Suntory PepsiCo Vietnam Beverage Co Continues To Lead

International Players Retain Their Strong Lead

Domestic Players Mostly Focus on Suburban and Rural Areas

Category Data

  • Table 43 Off-trade vs On-trade Sales of Carbonates: Volume 2014-2019
  • Table 44 Off-trade vs On-trade Sales of Carbonates: Value 2014-2019
  • Table 45 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2014-2019
  • Table 46 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2014-2019
  • Table 47 Off-trade Sales of Carbonates by Category: Volume 2014-2019
  • Table 48 Off-trade Sales of Carbonates by Category: Value 2014-2019
  • Table 49 Off-trade Sales of Carbonates by Category: % Volume Growth 2014-2019
  • Table 50 Off-trade Sales of Carbonates by Category: % Value Growth 2014-2019
  • Table 51 Total Sales of Carbonates by Fountain On-trade: Volume 2014-2019
  • Table 52 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2014-2019
  • Table 53 NBO Company Shares of Off-trade Carbonates: % Volume 2015-2019
  • Table 54 LBN Brand Shares of Off-trade Carbonates: % Volume 2016-2019
  • Table 55 NBO Company Shares of Off-trade Carbonates: % Value 2015-2019
  • Table 56 LBN Brand Shares of Off-trade Carbonates: % Value 2016-2019
  • Table 57 Forecast Off-trade Sales of Carbonates by Category: Volume 2019-2024
  • Table 58 Forecast Off-trade Sales of Carbonates by Category: Value 2019-2024
  • Table 59 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
  • Table 60 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
  • Table 61 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2019-2024
  • Table 62 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2019-2024

Headlines

Prospects

Limited Demand for Concentrates As Consumers Prefer Rtd Soft Drinks

Liquid Concentrates Remains A Niche

Instant Ice Tea Powder Concentrates Are Increasingly Popular

Competitive Landscape

Nestle Vietnam Extends Its Share

International Companies Continue To Characterise Powder Concentrates

Domestic Players Focus on Liquid Concentrates

Category Data

Concentrates Conversions

    • Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
  • Table 63 Off-trade Sales of Concentrates (RTD) by Category: Volume 2014-2019
  • Table 64 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2014-2019
  • Table 65 Off-trade Sales of Concentrates by Category: Value 2014-2019
  • Table 66 Off-trade Sales of Concentrates by Category: % Value Growth 2014-2019
  • Table 67 Leading Flavours for Off-trade Liquid Concentrates: % Volume 2014-2019
  • Table 68 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2015-2019
  • Table 69 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2016-2019
  • Table 70 NBO Company Shares of Off-trade Concentrates: % Value 2015-2019
  • Table 71 LBN Brand Shares of Off-trade Concentrates: % Value 2016-2019
  • Table 72 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2015-2019
  • Table 73 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2016-2019
  • Table 74 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2015-2019
  • Table 75 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2016-2019
  • Table 76 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
  • Table 77 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
  • Table 78 Forecast Off-trade Sales of Concentrates by Category: Value 2019-2024
  • Table 79 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024

Headlines

Prospects

Juice Records Strong Growth Thanks To Rising Health and Wellness Awareness

Growing Disposable Incomes Enable Greater Consumption of Juice

Busy Lifestyles and Wide Availability Boost Sales of Juice

Competitive Landscape

Suntory PepsiCo Vietnam Beverage Co Extends Its Lead

No Significant Changes Witnessed in the Competitive Landscape

Modern Grocery Retailers Continues To Gain Share

Category Data

  • Table 80 Off-trade Sales of Juice by Category: Volume 2014-2019
  • Table 81 Off-trade Sales of Juice by Category: Value 2014-2019
  • Table 82 Off-trade Sales of Juice by Category: % Volume Growth 2014-2019
  • Table 83 Off-trade Sales of Juice by Category: % Value Growth 2014-2019
  • Table 84 Leading Flavours for Off-trade 100% Juice: % Volume 2014-2019
  • Table 85 Leading Flavours for Off-trade Juice Drinks (up to 24% Juice): % Volume 2014-2019
  • Table 86 Leading Flavours for Off-trade Nectars (25-99% Juice): % Volume 2014-2019
  • Table 87 NBO Company Shares of Off-trade Juice: % Volume 2015-2019
  • Table 88 LBN Brand Shares of Off-trade Juice: % Volume 2016-2019
  • Table 89 NBO Company Shares of Off-trade Juice: % Value 2015-2019
  • Table 90 LBN Brand Shares of Off-trade Juice: % Value 2016-2019
  • Table 91 Forecast Off-trade Sales of Juice by Category: Volume 2019-2024
  • Table 92 Forecast Off-trade Sales of Juice by Category: Value 2019-2024
  • Table 93 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
  • Table 94 Forecast Off-trade Sales of Juice by Category: % Value Growth 2019-2024

Headlines

Prospects

Rtd Coffee Enjoys Rising Popularity Due To Its Convenience

the Rapid Expansion of Modern Grocery Retailers Supports Growth of Rtd Coffee

Players Try To Widen Their Male Audience

Competitive Landscape

Ajinomoto Co Continues To Lead Rtd Coffee

Some Changes in the Competitive Environment

Limited Marketing for Rtd Coffee

Category Data

  • Table 95 Off-trade Sales of RTD Coffee: Volume 2014-2019
  • Table 96 Off-trade Sales of RTD Coffee: Value 2014-2019
  • Table 97 Off-trade Sales of RTD Coffee: % Volume Growth 2014-2019
  • Table 98 Off-trade Sales of RTD Coffee: % Value Growth 2014-2019
  • Table 99 NBO Company Shares of Off-trade RTD Coffee: % Volume 2015-2019
  • Table 100 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2016-2019
  • Table 101 NBO Company Shares of Off-trade RTD Coffee: % Value 2015-2019
  • Table 102 LBN Brand Shares of Off-trade RTD Coffee: % Value 2016-2019
  • Table 103 Forecast Off-trade Sales of RTD Coffee: Volume 2019-2024
  • Table 104 Forecast Off-trade Sales of RTD Coffee: Value 2019-2024
  • Table 105 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2019-2024
  • Table 106 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2019-2024

Headlines

Prospects

Rtd Tea Records Stronger Retail Volume Growth in 2019, and Continues To Recover From the 2016 Crisis

Players Launch New Bubble Tea Brands To Drive A New Trend

Players Launch Fruit Flavoured Rtd Tea, Which Resonates Well Among Consumers

Competitive Landscape

Tan Hiep Phat Group Strengthens Its Lead

Disappointing Consumer Interest in Reduced Sugar Rtd Tea

Competition Intensifies

Category Data

  • Table 107 Off-trade Sales of RTD Tea by Category: Volume 2014-2019
  • Table 108 Off-trade Sales of RTD Tea by Category: Value 2014-2019
  • Table 109 Off-trade Sales of RTD Tea by Category: % Volume Growth 2014-2019
  • Table 110 Off-trade Sales of RTD Tea by Category: % Value Growth 2014-2019
  • Table 111 Leading Flavours for Off-trade RTD Tea: % Volume 2014-2019
  • Table 112 NBO Company Shares of Off-trade RTD Tea: % Volume 2015-2019
  • Table 113 LBN Brand Shares of Off-trade RTD Tea: % Volume 2016-2019
  • Table 114 NBO Company Shares of Off-trade RTD Tea: % Value 2015-2019
  • Table 115 LBN Brand Shares of Off-trade RTD Tea: % Value 2016-2019
  • Table 116 Forecast Off-trade Sales of RTD Tea by Category: Volume 2019-2024
  • Table 117 Forecast Off-trade Sales of RTD Tea by Category: Value 2019-2024
  • Table 118 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2019-2024
  • Table 119 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2019-2024

Headlines

Prospects

Active Advertising Boosts the Performance of Energy Drinks

Players Gradually Expand Their Consumer Base

First Signs of Maturity As Warnings About Excessive Consumption of Energy Drinks Continue To Be Made

Competitive Landscape

Red Bull (vietnam) Co Extends Its Lead

Suntory PepsiCo Vietnam Beverage Co Retains Its Second Place

Competition Intensifies As Energy Drinks Matures

Category Data

  • Table 120 Off-trade Sales of Energy Drinks: Volume 2014-2019
  • Table 121 Off-trade Sales of Energy Drinks: Value 2014-2019
  • Table 122 Off-trade Sales of Energy Drinks: % Volume Growth 2014-2019
  • Table 123 Off-trade Sales of Energy Drinks: % Value Growth 2014-2019
  • Table 124 NBO Company Shares of Off-trade Energy Drinks: % Volume 2015-2019
  • Table 125 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2016-2019
  • Table 126 NBO Company Shares of Off-trade Energy Drinks: % Value 2015-2019
  • Table 127 LBN Brand Shares of Off-trade Energy Drinks: % Value 2016-2019
  • Table 128 Forecast Off-trade Sales of Energy Drinks: Volume 2019-2024
  • Table 129 Forecast Off-trade Sales of Energy Drinks: Value 2019-2024
  • Table 130 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2019-2024
  • Table 131 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2019-2024

Headlines

Prospects

Fitness Trend Boosts Demand for Sports Drinks

Players Remain Active in Promoting the Benefits of Sports Drinks

Modern Grocery Retailers Continues To Take Share

Competitive Landscape

Suntory PepsiCo Vietnam Beverage Co Retains Its Strong Lead

International Companies Continue To Characterise Sports Drinks

Gatorade Enters Vietnam

Category Data

  • Table 132 Off-trade Sales of Sports Drinks: Volume 2014-2019
  • Table 133 Off-trade Sales of Sports Drinks: Value 2014-2019
  • Table 134 Off-trade Sales of Sports Drinks: % Volume Growth 2014-2019
  • Table 135 Off-trade Sales of Sports Drinks: % Value Growth 2014-2019
  • Table 136 NBO Company Shares of Off-trade Sports Drinks: % Volume 2015-2019
  • Table 137 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2016-2019
  • Table 138 NBO Company Shares of Off-trade Sports Drinks: % Value 2015-2019
  • Table 139 LBN Brand Shares of Off-trade Sports Drinks: % Value 2016-2019
  • Table 140 Forecast Off-trade Sales of Sports Drinks: Volume 2019-2024
  • Table 141 Forecast Off-trade Sales of Sports Drinks: Value 2019-2024
  • Table 142 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2019-2024
  • Table 143 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2019-2024

Headlines

Prospects

Health and Wellness Trend Supports Strong Growth of Asian Speciality Drinks

Players Seek To Expand the Audience for Asian Speciality Drinks

Rapid Expansion of Modern Grocery Retails Supports Growth

Competitive Landscape

Dona New Tower Natural Drink & Food Jsc Extends Its Lead

Asian Speciality Drinks Is Consolidated With Little Change in 2019

Players Focus on Increasing Distribution

Category Data

  • Table 144 Off-trade Sales of Asian Speciality Drinks: Volume 2014-2019
  • Table 145 Off-trade Sales of Asian Speciality Drinks: Value 2014-2019
  • Table 146 Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2014-2019
  • Table 147 Off-trade Sales of Asian Speciality Drinks: % Value Growth 2014-2019
  • Table 148 NBO Company Shares of Off-trade Asian Speciality Drinks: % Volume 2015-2019
  • Table 149 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Volume 2016-2019
  • Table 150 NBO Company Shares of Off-trade Asian Speciality Drinks: % Value 2015-2019
  • Table 151 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Value 2016-2019
  • Table 152 Forecast Off-trade Sales of Asian Speciality Drinks: Volume 2019-2024
  • Table 153 Forecast Off-trade Sales of Asian Speciality Drinks: Value 2019-2024
  • Table 154 Forecast Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2019-2024
  • Table 155 Forecast Off-trade Sales of Asian Speciality Drinks: % Value Growth 2019-2024