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市場調査レポート
商品コード
1455800
ポリフェノールサプリメントの世界市場-2024-2031年Global Polyphenols Supplement Market - 2024-2031 |
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カスタマイズ可能
適宜更新あり
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ポリフェノールサプリメントの世界市場-2024-2031年 |
出版日: 2024年03月26日
発行: DataM Intelligence
ページ情報: 英文 225 Pages
納期: 即日から翌営業日
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概要
ポリフェノールサプリメントの世界市場は、2023年に6億5,010万米ドルに達し、2031年には13億1,450万米ドルに達すると予測され、予測期間2024-2031年のCAGRは9.2%で成長する見込みです。
消費者は、健康とウェルネスのために天然材料や植物由来のソリューションを選ぶようになっています。植物に含まれる天然由来の微量栄養素であるポリフェノールは、合成医薬品や動物由来のサプリメントに代わる望ましい選択肢を提供し、天然成分に対する消費者の嗜好の高まりにマッチしています。現在進行中の科学的調査、革新的な製品のイントロダクション、ポリフェノールサプリメントの利点に関するマーケティングは、消費者への市場リーチを高めています。
ポリフェノールサプリメントは、カプセルや錠剤、粉末、液体、グミなど、さまざまな形態で入手可能であるため、サプリメントの摂取が便利になります。可処分所得の増加により、消費者はポリフェノールサプリメントのような製品を求めるようになります。サプリメント企業によるターゲットを絞ったマーケティングキャンペーンは、ポリフェノールサプリメントに対する消費者の意識と関心をさらに高め、市場の成長を促進しています。
ポリフェノールサプリメントの世界市場は北米が支配的です。北米では、より優れた栄養素を体内に取り入れるための栄養補助食品の使用が広く受け入れられています。例えば、米国疾病予防管理センターが実施した調査によると、2020年には成人のほとんどが58.5%、子供の3分の1が34.8%の栄養補助食品を使用しています。栄養補助食品の利用は、高い応用力で地域市場の成長を有望視しています。
ダイナミクス
栄養補助食品使用の増加
世界的に消費者の健康意識が高まり、必要な健康状態の達成に役立つポリフェノールを含む栄養補助食品の利用ニーズが高まっています。世界人口の栄養補助食品利用率の高さが、世界のポリフェノールサプリメント市場を形成しています。栄養補助食品業界の主要団体であるCouncil for Responsible Nutritionによる2021年の調査では、回答者の約98%がビタミンまたはミネラルのサプリメントを摂取していることが明らかになった。46%がオメガ3脂肪酸やプロバイオティクスなどの特殊なサプリメントを利用しています。44%が植物やハーブのサプリメントを摂取しています。
スポーツサプリメントは約30%の人が利用していました。体重管理サプリメントは最も一般的ではなく、わずか19%の回答者が摂取していました。様々な栄養補助食品の世界の使用の増加は、ポリフェノールサプリメント市場の売上にプラスの影響を与えています。
消費者の健康意識の高まり
多くの個人が、病気を待つのではなく、健康と幸福を維持する方法を積極的に模索しています。Council for Responsible Nutritionによると、サプリメントを摂取する理由として最も多く挙げられているのは、免疫力の向上(36%)、または健康維持(44%)です。ポリフェノールは、抗酸化作用や免疫力向上作用があるとされ、こうした予防ヘルスケアのアプローチに合致しています。
ブドウ、緑茶、ココア、ベリー類など、さまざまな供給源から得られるポリフェノールサプリメントは、心臓の健康増進、慢性疾患のリスク低減、体重管理、認知機能強化など、必要とされる用途に役立ちます。消費者の健康意識の高まりと、ポリフェノールサプリメントが提供する有益な健康サポートに関する意識が、市場の売上を後押ししています。
ポリフェノールサプリメントの困難な加工と高コスト
ポリフェノールの調達、製造、加工に関連する全体的な難しさは、製造コストの上昇を招き、革新的な新しいサプリメントフォーマットやデリバリーシステムの開発を制限するイノベーションの制限につながる可能性があります。植物中のポリフェノール含有量は、生育条件、収穫時期、加工方法などの要因によって大きく変動する可能性があります。この一貫性の無さが、サプリメント中のポリフェノール含有量を標準化することを困難にしています。
異なるポリフェノールは、その収量と純度を最適化するために特定の抽出技術を必要とします。方法によっては複雑で高価なものもあります。ポリフェノールは多くの場合、光、熱、酸素に敏感です。加工中にこれらの要素にさらされると、ポリフェノールが劣化し、最終的なサプリメントへの応用の可能性が低くなる可能性があります。ポリフェノールの抽出と調達が複雑であるため、高品質のサプリメントを製造するにはコストがかかり、消費者が手に入れやすい価格に制限される可能性があります。
Overview
Global Polyphenols Supplement Market reached US$ 650.1 million in 2023 and is expected to reach US$ 1,314.5 million by 2031, growing with a CAGR of 9.2% during the forecast period 2024-2031.
Consumers are increasingly opting for natural and plant-based solutions for health and wellness. Polyphenols, naturally occurring micronutrients found in plants, provide a desirable alternative to synthetic medications or animal-derived supplements, matching the growing consumer preference for natural ingredients. The ongoing scientific research, innovative product introductions, and marketing regarding the benefits of polyphenol supplements enhance the market reach to the consumer.
The availability of polyphenol supplements in various forms including capsules & tablets, powders, liquids, and gummies provides a convenient way of supplementation. Increasing disposable income allows consumers to demand products like polyphenol supplements. Targeted marketing campaigns by supplement companies further improve consumer awareness and interest in polyphenol supplements, driving market growth.
North America dominated the global polyphenol supplement market. North Americans are widely accepting the use of dietary supplements to infuse better nutrient benefits into the body. For instance, according to the survey conducted by the U.S. Centers for Disease Control and Prevention, most adults and a third of children accounting for 58.5% and 34.8 % used dietary supplements in 2020. The use of dietary supplements is promising the growth of the regional market with high Applicationss.
Dynamics
Increasing Use of Dietary Supplements
Globally, increased health consciousness among consumers is driving the need for the use of dietary supplements, including polyphenols that help in achieving the required health status. The high use of dietary supplements in the worldwide population is positively shaping the global polyphenol supplements market. A 2021 survey by the Council for Responsible Nutrition, a leading dietary supplement industry group, revealed nearly 98% of respondents reported taking vitamin or mineral supplements. 46% used specialty supplements, which include things like omega-3 fatty acids and probiotics. 44% consumed botanical or herbal supplements.
Sports supplements were used by around 30% of those surveyed. Weight management supplements were the least common, with only 19% of respondents taking them. Increased use of various dietary supplements globally is positively influencing the polyphenol supplements market sales as they carry various applications to enhance the overall health of humans.
Growing Health Consciousness Among Consumers
Many individuals are actively seeking ways to maintain their health and well-being rather than waiting for illness. According to the Council for Responsible Nutrition, the most cited reasons for taking supplements are to improve immune health (36%) or maintain general health/well-being (44%). Polyphenols, with their perceived antioxidant and immune-supporting properties, resonate with this preventive healthcare approach.
Polyphenol supplements from various sources such as grapes, green tea, cocoa, and berries help in providing required applications such as improved heart health, reduced risk of chronic diseases, weight management, and cognitive function enhancement. The rise in health consciousness among consumers paired with their awareness regarding the beneficial health support provided by polyphenol supplements is booting the market sales.
Difficult Processing and High Costs of Polyphenol Supplements
The overall difficulties associated with the sourcing, manufacturing, and processing of polyphenols can lead to higher production costs and limited innovation limiting the development of innovative new supplement formats or delivery systems. The polyphenol content in plants can vary significantly depending on factors like growing conditions, harvesting time, and processing methods. This inconsistency makes it difficult to standardize the polyphenol content in supplements.
Different polyphenols require specific extraction techniques to optimize their yield and purity. Some methods can be complex, and expensive. Polyphenols are often sensitive to light, heat, and oxygen. Exposure to these elements during processing can degrade the polyphenols, reducing their potential applications in the final supplement. The complexities of polyphenol extraction and sourcing can make it expensive to produce high-quality supplements, potentially limiting affordability for consumers.
The global polyphenols supplement market is segmented based on source, type, form, applications, price range, distribution channel, and region.
High Health Benefits Associated with the Green Tea Polyphenols
The global polyphenols supplement market is segmented based on source into grapes, green tea, cocoa, berries, and others. The green tea polyphenols supplements segment accounted for the largest share with high demand for the Applicationss associated with green tea. Green tea production and consumption are at a peak at the global level. Worldwide, green tea production increased annually by 4.9 percent over the last decade.
World green tea output is anticipated to grow at of 6.3 percent rate annually to reach 4.25 million tonnes in 2032. According to FAO 2022, worldwide tea exports have reached 1.84 million tonnes in 2022 with green tea exports, accounting for an annual increase of 2.0%. Green tea is gathering much attention in the global market due to its wide benefits and multiple functionalities.
Green tea polyphenols are natural compounds found in green tea and are responsible for many applications boosting the market growth. They have a range of health advantages, including improved cognitive function and memory, weight management support, reduced risk of chronic diseases like cancer, heart disease, and Alzheimer's disease, and enhanced skin health. The rise in consumer awareness regarding the applications associated with green tea polyphenols is driving market growth.
Increasing Supplements Use in North America
North America dominated the polyphenol supplements market. With the increased consumer awareness about the various applications associated with polyphenol supplementation, there is a greater demand for this product in U.S. and Canada. There is an increased focus on consumers of supplements to improve health conditions.
For instance, the Council for Responsible Nutrition's annual Consumer Survey on Dietary Supplements on October 2022, reported that 75 % of U.S. consumers took supplements in 2022. Among this, 46% of males and 53 % of females were supplement users. The increasing demand for dietary supplements positively impacts this region's market growth.
Further, North America has a well-established and mature supplement industry with a strong infrastructure for research, development, marketing, and distribution of supplements. Higher disposable income in North America and a greater willingness to spend on dietary supplements, including those containing polyphenols help in market expansion.
The major global players in the market include HealhtyHey Foods LLP, Life Extension, INLIFE PHARMA PRIVATE LIMITED, NutriJa Lifesciences, Fengchen Group Co., Ltd, ParkAcre Ltd, FRUITOMED, Zazzee Naturals, Bulletproof 360, Inc. and Pendulum Therapeutics, Inc.
Lockdowns and travel restrictions caused disruptions in the global supply chain, impacting the availability and cost of raw materials for polyphenol extracts. The pandemic led to economic downturns in some regions, potentially affecting consumer spending on non-essential items like supplements. During the peak of the pandemic, consumers prioritized essential goods over dietary supplements, limiting the market growth.
On the other hand, the pandemic heightened awareness of personal health and well-being. Consumers became more interested in immune-boosting supplements, and polyphenols, with their perceived antioxidants and Applicationss, gained traction. There was a general shift towards natural and plant-based products, including polyphenol-rich supplements. Lockdowns and social distancing measures led to a surge in online shopping, benefiting the online sales of polyphenol supplements, and improving sales.
The sales of dietary supplements increased significantly in early 2020 as a result of the COVID-19 pandemic. U.S. National Health and Nutrition Examination Survey declared that during the pandemic, more than 50% of U.S. population was reported to be consuming vitamins and supplements and the demand for the supplements increased by 20% during the pandemic situation.
The global polyphenols supplement market report would provide approximately 86 tables, 88 figures, and 225 pages.
Target Audience 2024
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