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1423452

ニトロ・コールドブリュー・コーヒーの世界市場-2023年～2030年

Global Nitro Cold Brew Coffee Market - 2023-2030
出版日: | 発行: DataM Intelligence | ページ情報: 英文 198 Pages | 納期: 約2営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
ニトロ・コールドブリュー・コーヒーの世界市場-2023年～2030年
出版日: 2024年02月09日
発行: DataM Intelligence
ページ情報: 英文 198 Pages
納期: 約2営業日
ご注意事項 :
本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
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  • 概要
  • 目次
概要

概要

ニトロ・コールドブリュー・コーヒーの世界市場は、2022年に5,210万米ドルに達し、2023-2030年の予測期間中に21.2％のCAGRで成長し、2030年には2億4,306万米ドルに達すると予測されています。

コーヒーは世界のあらゆる地域で人気のあるノンアルコール飲料として利用されています。国際コーヒー機関によると、世界のコーヒー生産量は2021-22年に1億6,850万袋に達し、2022-23年には1億7,130万袋に達すると予想されています。多様なコーヒー品種に対する消費者の嗜好の変化に伴い、メーカー各社は様々な製品を開発しています。

コーヒーの高い普及率と革新的なコーヒー製品に対する需要の増加は、コーヒー市場の多様化に役立ち、ニトロ・コールドブリュー・コーヒーの市場規模を世界的に拡大しています。プレミアム化に対する消費者の需要の増加と、プレミアムレンジのコーヒーに対する意欲が市場の拡大を後押ししています。特定地域の消費者の高所得と消費力の増大も、この製品の人気を後押しします。

窒素注入と製品包装技術の分野における継続的な技術進歩は、製品製造を増加させ、製品の品質を維持したまま様々なエンドユーザーに届きます。スマート包装や持続可能な包装など、さまざまな包装方法を用いることで、環境に配慮する消費者を惹きつけています。

ダイナミクス

便利でおいしい製品に対する消費者の需要の高まり

労働人口が増加し、多忙なライフスタイルを経験する人が増えているため、市場では、手軽に飲める製品を求める消費者のニーズや要求に対応するため、便利ですぐに飲める製品への需要が高まっています。また、消費者の味の嗜好への関心が高まるにつれ、市場ではレギュラー・コーヒーよりもニトロ・コールドブリュー・コーヒーの需要が高まっています。

窒素を注入することで、製品に滑らかでクリーミーなテクスチャーが生まれ、消費者にとってより良い体験となります。それは、酸味と苦味の減少のためより良いオプションとして使用されます。ニトロ冷たいbrewコーヒーカクテルや他のレシピの準備では、その市場価値を高めるを使用して他のアプリケーションで使用されます。チョコレート、バニラ、その他を含む製品ポートフォリオの様々なフレーバーの可用性は、様々な味の好みのユーザーを引き付けることになります。

製品への窒素導入におけるさまざまな技術の利用可能性

メーカー各社は、製品の風味や食感を向上させ、環境への影響を抑えながら利便性の高い製品の入手しやすさを向上させるために、新たな技術技術を開発することで、技術利用を採用し、製品製造を進めています。新しく革新的な技術アプリケーションは、製品開発を簡単かつ円滑に進めるために使われています。こうした技術の利用可能性と利用は、市場の成長にプラスに働いています。

2023年10月、高品質の大麻入り飲料を製造する大麻飲料ブランド、ザ・ドリンカブル・カンパニー（The Drinkable Company）は、初の限定商品「ゼニス・ナイトロ・コールドブリュー：パンプキン・スパイス」を発売しました。パンプキンのエッセンスが入ったこの製品は、最先端の即効性と水溶性のエマルジョン技術で製造されています。

2021年4月、ハイブリューコーヒーはスイートクリーム・ニトロ・コールドブリューを発売し、RTDおよびニトロ・コールドブリュー製品ラインを拡大しました。同社は業界をリードするウィジェット技術を使ってニトロ製品に窒素を注入します。この技術は、飲料により多くの窒素を放出するのに役立ちます。

高い生産コストニトロコールドブリューコーヒー

ニトロ冷たいbrewコーヒー生産は、追加の製品生産の要件の関与のための追加の生産コストが含まれます。製造業者は、製品に適切な窒素の注入のための高度な機器を利用します。この窒素注入装置と製品のために選択された特殊なパッケージは、メーカーの生産コストを増加させます。

製品を供給する際に適切な条件を維持するために必要なサプライチェーンの要件も、エンドユーザーの製品価格を上昇させる可能性があります。メーカーは高い製造コストに対応するために製品の最終価格を引き上げ、価格に敏感な消費者にとっては割高になります。さらに、ニトロ・コールドブリュー・コーヒーに関連する利点に関する消費者の認識不足が市場の成長を制限しています。

目次

第1章 調査手法と調査範囲

第2章 定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

  • 影響要因
    • 促進要因
      • 消費者の間での便利でおいしい製品に対する需要の高まり
      • 製品への窒素導入におけるさまざまな技術の利用可能性
    • 抑制要因
      • 高い製造コストのコールドブリュー・コーヒー
    • 機会
    • 影響分析

第5章 産業分析

  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 価格分析
  • 規制分析
  • DMIの見解

第6章 COVID-19分析

第7章 品種別

  • ロブスタ
  • アラビカ種
  • その他

第8章 タイプ別

  • レディ・トゥ・ドリンク
  • 挽きたてコーヒー

第9章 カテゴリー別

  • トラディショナル
  • カフェイン抜き

第10章 形態別

  • ブレンド
  • 濃縮
  • ティーバッグ
  • その他

第11章 流通チャネル別

  • スーパーマーケット＆ハイパーマーケット
  • コンビニエンスストア
  • 専門店
  • その他

第12章 地域別

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • イタリア
    • スペイン
    • その他欧州
  • 南米
    • ブラジル
    • アルゼンチン
    • その他南米
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • オーストラリア
    • その他アジア太平洋地域
  • 中東・アフリカ

第13章 競合情勢

  • 競合シナリオ
  • 市況/シェア分析
  • M&A分析

第14章 企業プロファイル

  • RISE Brewing Co
    • 会社概要
    • 製品ポートフォリオと説明
    • 財務概要
    • 主な発展
  • Groundwork Coffee
  • High Brew Coffee
  • Bona Fide Nitro Coffee
  • Stumptown Coffee Roasters
  • HARD BEANS SP. Z O. O
  • PepsiCo
  • Nitro Beverage Co.
  • Coffee Nitro
  • Woke Cold Brew

第15章 付録

目次
Product Code: FB7887

Overview

Global Nitro Cold Brew Coffee Market reached US$ 52.10 million in 2022 and is expected to reach US$ 243.06 million by 2030, growing with a CAGR of 21.2% during the forecast period 2023-2030.

Coffee is used as a popular non-alcoholic beverage in all regions of the world. According to the International Coffee Organization, world coffee production reached 168.5 million bags in the coffee year 2021-22 and is expected to reach 171.3 million bags in 2022-23. With the changing consumer preference towards diversified coffee varieties, various products are being developed by the manufacturers.

High coffee adoption and increasing demand for innovative coffee products help in the diversification of the coffee market, increasing the nitro cold brew coffee market scope worldwide. The increasing consumer demand for premiumization and willingness to more for the premium range of coffee boosts the market expansion. The high income and increasing power of the consumers of certain regions can also help in the product's popularity.

The continuous technological advances in the field of nitrogen infusion and product packing techniques increase product manufacturing and reach various end-users maintaining the quality of the product. They use different packaging methods such as smart packaging and sustainable packaging attract environmentally concerned consumers.

Dynamics

Increasing Demand for Convenient and Tasty Products Among Consumers

With the increased working population and a high number of people experiencing busy lifestyles, there is a high demand for convenient and ready-to-drink products in the market to deal with the needs and requirements of consumers wanting ease-to-consume products. In addition, increasing consumer focus on taste preference, the demand for nitro cold brew coffee over regular coffee is growing in the market.

The nitrogen infused brings a smooth and creamy texture to the product creating a better experience for the consumer. It is used as a better option due to its reduced acidity and bitterness. The nitro cold brew coffee is used in other applications using it in the preparation of cocktails and other recipes, increasing its market value. The availability of various flavors in the product portfolio including chocolate, vanilla and others attracts various taste preferences users.

Availability of Different Technologies in Introducing Nitrogen to the Product

Manufacturers are adopting the use of technology and advancing their product production through the use of developing new technical techniques to enhance the product flavour and texture, raising the accessibility of the convenience product with low impact on the environment. New and innovative technological applications are used for the easy and smooth processing of product development. The availability and use of such technology are positively helping the market growth.

In October 2023, The Drinkable Company, a cannabis beverage brand that produced high-quality cannabis infused beverages laucnhed Zenith Nitro Cold Brew: Pumpkin Spice, a first-ever limited edition product. The product has the essence of pumpkin and is manufactured with state of art, fast-acting and water-soluble emulsion technology.

In April 2021, High Brew Coffee expanded its RTD and nitro cold brew product line with the launch of the Sweet Cream Nitro Cold Brew variety. The company uses industry-leading widget technology to infuse nitrogen into the nitro products. That technology is useful in releasing more nitrogen into the beverage.

High Production Costs Nitro Cold Brew Coffee

The nitro cold brew coffee production includes additional production costs due to the involvement of the additional product production requirements. Manufacturers utilize the advanced equipment for the infusion of appropriate nitrogen into the product. This nitrogen infusion equipment and the specialising packaging chosen for the product increase the production costs for the manufacturer.

The supply chain requirements needed to maintain the appropriate conditions during supplying the product can also incraese the product price for the end-user. Manufacturers increase the final price of the product to deal with higher production costs, making it costlier for price-sensitive consumers. Further, the lack of consumer awareness regarding the benefits associated with nitro cold brew coffee restricts the market growth.

Segment Analysis

The global nitro cold brew coffee market is segmented based on product, type, category, form, distribution channel and region.

High Demand for the Convenience Products

The global nitro cold brew coffee market is segmented based on type into ready-to-drink and freshly ground coffee. The ready-to-drink segment of the market accounted for the largest share of the global market due to the increasing demand for convenience products. The hectic lifestyle and busy schedules are creating a higher demand for the on to go products globally.

The convenience and easy-to-use nature of the RTD nitro cold brew coffee drive the segment growth. The new product launches in this field boost segment growth. For instance, in February 2020, Starbucks announced the launch new product, RTD Nitro Cold Brew under the North American Coffee Partnership of Starbucks and PepsiCo. The product is available in multiple flavors including black, dark caramel and vanilla sweet cream.

Geographical Penetration

Increasing Demand for Coffee in North America

North American consumers prefer coffee as a widely used beverage daily. According to the National Coffee Association, more than any other beverage, 66% of Americans drink coffee each day as of March 2022. The report evaluated that coffee consumption in U.S. has reached a two-decade high. Additionally, the report shows that 43% of coffee drinkers prefer specialty coffee made with high-quality ingredients.

The high disposable incomes and demand for a premium range of products boost the regional market growth. The nitro cold brew coffee infused with nitrogen helps in enjoying the coffee with less acidity and bitterness with a wide range of flavor options. With the wide technological advancement taking place in terms of nitrogen infusion technology and supply chain maintenance, the market is booming in this region.

The high demand for RTD products in the regional market results in new product developments. The new and innovative product launches in this region to satisfy increasing coffee and spirits-based ready-to-drink offerings positively drive the market in this region. For instance, in July 2020, Kahlua introduced Nitro Cold Brew a coffee cocktail into the market. This product is increasingly adopted by coffee cocktail lovers in the region.

Competitive Landscape

The major global players in the market include RISE Brewing Co., Groundwork Coffee, High Brew Coffee, Bona Fide Nitro Coffee, Stumptown Coffee Roasters, HARD BEANS SP. Z O. O, PepsiCo, Nitro Beverage Co., Coffee Nitro and Woke Cold Brew.

COVID-19 Impact Analysis

The pandemic created a moderate impact on the global nitro cold brew coffee market. Initially, the stages of the pandemic created challenges for the manufacturers in raw material sourcing, resource management and product production and distribution. The lockdown conditions caused the shutdown of multiple manufacturing units and coffee shops negatively impacting the market growth.

The reduced availability of freshly brewed coffee in the market due to the closure of cafes and other stores increased the demand for ready-to-drink coffee products that are convenient to use and easy to store during the pandemic period. The availability of nitro cold brew coffee for consumer use through the e-commerce platform has maintained good product sales for the market.

Russia- Ukraine War Impact

The war between Russia and Ukraine had a massive impact on almost every kind of market, including the global nitro cold brew coffee market. The global demand-supply chain was highly disrupted. Market players and industrial experts faced challenges due to interrupted global trade activities. The requirements for the necessary resource collection and providing customers with the required supply analysis were critical in increasing the price of the market globally.

By Product

  • Robusta
  • Arabica
  • Other

By Type

  • Ready to Drink
  • Freshly Ground Coffee

By Category

  • Traditional
  • Decaf

By Form

  • Blend
  • Concentrate
  • Tea Bag
  • Other

By Distribution Channel

  • Supermarket & Hypermarket
  • Convenience Stores
  • Specialty Stores
  • Others

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Russia
    • Rest of Europe
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia-Pacific
    • China
    • India
    • Japan
    • Australia
    • Rest of Asia-Pacific
  • Middle East and Africa

Key Developments

  • In October 2023, The Drinkable Company, a cannabis beverage brand that produced high-quality cannabis-infused beverages launched Zenith Nitro Cold Brew: Pumpkin Spice, a first-ever limited edition product.
  • In March 2023, Starbucks announced the introduction of the New Cinnamon Caramel Cream Nitro Cold Brew into the market. The product has the flavors of cinnamon and caramel, highlighting the nitro cold brew.
  • In April 2021, Guinness introduced a new product, Guinness Nitro Cold Brew Coffee Beer. The product is the perfect balance of bitter and sweet with a roast coffee flavour with espresso, chocolate and caramel.

Why Purchase the Report?

  • To visualize the global nitro cold brew coffee market segmentation based on product, type, category, form, distribution channel and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous data points of nitro cold brew coffee market-level with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as excel consisting of key products of all the major players.

The global nitro cold brew coffee market report would provide approximately 78 tables and 72 figures.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Product
  • 3.2. Snippet by Type
  • 3.3. Snippet by Category
  • 3.4. Snippet by Form
  • 3.5. Snippet by Distribution Channel
  • 3.6. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Increasing Demand for Convenient and Tasty Products Among Consumers
      • 4.1.1.2. Availability of Different Technologies in Introducing Nitrogen to the Product
    • 4.1.2. Restraints
      • 4.1.2.1. High Production Costs Nitro Cold Brew Coffee
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis
  • 5.5. DMI Opinion

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before COVID
    • 6.1.2. Scenario During COVID
    • 6.1.3. Scenario Post COVID
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. By Product

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 7.1.2. Market Attractiveness Index, By Product
  • 7.2. Robusta
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Arabica
  • 7.4. Other

8. By Type

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 8.1.2. Market Attractiveness Index, By Type
  • 8.2. Ready to Drink
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Freshly Ground Coffee

9. By Category

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Category
    • 9.1.2. Market Attractiveness Index, By Category
  • 9.2. Traditional
    • 9.2.1. Introduction
    • 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 9.3. Decaf

10. By Form

  • 10.1. Introduction
    • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 10.1.2. Market Attractiveness Index, By Form
  • 10.2. Blend
    • 10.2.1. Introduction
    • 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 10.3. Concentrate
  • 10.4. Tea Bag
  • 10.5. Other

11. By Distribution Channel

  • 11.1. Introduction
    • 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 11.1.2. Market Attractiveness Index, By Distribution Channel
  • 11.2. Supermarket & Hypermarket
    • 11.2.1. Introduction
    • 11.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 11.3. Convenience Stores
  • 11.4. Specialty Stores
  • 11.5. Others

12. By Region

  • 12.1. Introduction
    • 12.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 12.1.2. Market Attractiveness Index, By Region
  • 12.2. North America
    • 12.2.1. Introduction
    • 12.2.2. Key Region-Specific Dynamics
    • 12.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 12.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Category
    • 12.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.2.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.2.8.1. U.S.
      • 12.2.8.2. Canada
      • 12.2.8.3. Mexico
  • 12.3. Europe
    • 12.3.1. Introduction
    • 12.3.2. Key Region-Specific Dynamics
    • 12.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 12.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Category
    • 12.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.3.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.3.8.1. Germany
      • 12.3.8.2. U.K.
      • 12.3.8.3. France
      • 12.3.8.4. Italy
      • 12.3.8.5. Spain
      • 12.3.8.6. Rest of Europe
  • 12.4. South America
    • 12.4.1. Introduction
    • 12.4.2. Key Region-Specific Dynamics
    • 12.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 12.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Category
    • 12.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.4.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.4.8.1. Brazil
      • 12.4.8.2. Argentina
      • 12.4.8.3. Rest of South America
  • 12.5. Asia-Pacific
    • 12.5.1. Introduction
    • 12.5.2. Key Region-Specific Dynamics
    • 12.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 12.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Category
    • 12.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 12.5.8. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 12.5.8.1. China
      • 12.5.8.2. India
      • 12.5.8.3. Japan
      • 12.5.8.4. Australia
      • 12.5.8.5. Rest of Asia-Pacific
  • 12.6. Middle East and Africa
    • 12.6.1. Introduction
    • 12.6.2. Key Region-Specific Dynamics
    • 12.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 12.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 12.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Category
    • 12.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Form
    • 12.6.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

13. Competitive Landscape

  • 13.1. Competitive Scenario
  • 13.2. Market Positioning/Share Analysis
  • 13.3. Mergers and Acquisitions Analysis

14. Company Profiles

  • 14.1. RISE Brewing Co
    • 14.1.1. Company Overview
    • 14.1.2. Product Portfolio and Description
    • 14.1.3. Financial Overview
    • 14.1.4. Key Developments
  • 14.2. Groundwork Coffee
  • 14.3. High Brew Coffee
  • 14.4. Bona Fide Nitro Coffee
  • 14.5. Stumptown Coffee Roasters
  • 14.6. HARD BEANS SP. Z O. O
  • 14.7. PepsiCo
  • 14.8. Nitro Beverage Co.
  • 14.9. Coffee Nitro
  • 14.10. Woke Cold Brew

LIST NOT EXHAUSTIVE

15. Appendix

  • 15.1. About Us and Services
  • 15.2. Contact Us