Global Prebiotic Soda Market is valued approximately at USD 275.55 million in 2023 and is anticipated to grow with a healthy growth rate of more than 7.92% over the forecast period 2024-2032. Prebiotic soda refers to a type of carbonated beverage that contains added prebiotic ingredients aimed at promoting digestive health. Prebiotics are non-digestible fibers that stimulate the growth and activity of beneficial bacteria in the gut, known as probiotics. These prebiotic fibers are typically derived from natural sources such as chicory root, agave, or other plant-based fibers. These fibers are not broken down by the digestive enzymes in the upper gastrointestinal tract and thus reach the colon where they can serve as food for probiotic bacteria.
The Prebiotic Soda Market is driven by the increasing awareness of gut health and the benefits of prebiotics in supporting digestive health. As consumers become more health-conscious, they are seeking beverages that offer functional benefits, leading to the rising demand for prebiotic sodas. Additionally, the diversification of flavors and ingredients to cater to evolving consumer preferences presents a significant opportunity for market players. Brands are innovating with unique flavor combinations and natural ingredients to attract a wider audience, further fueling market growth. The rise in emphasis on sustainability and eco-friendly packaging solutions is another key trend shaping the prebiotic soda market. Consumers are becoming increasingly concerned about the environmental impact of their purchases and are favoring brands that prioritize sustainable practices. This shift is prompting manufacturers to adopt eco-friendly packaging materials and reduce their carbon footprint, enhancing their appeal to environmentally conscious consumers. However, challenges such as the higher cost of prebiotic sodas compared to conventional soft drinks and the relatively limited consumer awareness about prebiotic benefits in certain regions may hinder market growth.
The key regions considered for the Prebiotic Soda Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. In 2023, North America held the largest market driven by the high health awareness among consumers and the strong presence of key market players in the region. Regulatory frameworks and consumer trends in North America support the adoption of healthier beverage choices. There is a growing preference for natural ingredients and functional foods that promote gut health, aligning well with the benefits offered by prebiotic sodas. Furthermore, the market in Asia Pacific is anticipated to develop at the fastest rate over the forecast period 2024-2032.
Major market player included in this report are:
- GT's Living Foods
- Health-Ade Kombucha
- Kevita
- Brew Dr. Kombucha
- Humm Kombucha
- Revive Kombucha
- Remedy Kombucha
- Better Booch
- Clearly Kombucha
- Suja Juice
- Farmhouse Culture
- Wild Tonic Jun Kombucha
- GoodBelly
- Lifeway Kefir
- The Bu Kombucha
The detailed segments and sub-segment of the market are explained below:
By Type:
- Dairy-Based Prebiotic Soda
- Plant-Based Prebiotic Soda
By Packaging:
- Bottles
- Tetra Packs
- Cans
- Others
By Flavor:
- Fruit
- Cola Flavors
- Others
By Distribution Channel:
- Hypermarkets/Supermarkets
- Convenience Stores
- Independent Departmental Stores
- Online Retailers
- Wholesalers & Distributors
By Region:
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Spain
- Italy
- ROE
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- RoAPAC
- Latin America
- Brazil
- Mexico
- Middle East & Africa
- Saudi Arabia
- South Africa
- RoMEA
Years considered for the study are as follows:
- Historical year - 2022
- Base year - 2023
- Forecast period - 2024 to 2032
Key Takeaways:
- Market Estimates & Forecast for 10 years from 2022 to 2032.
- Annualized revenues and regional level analysis for each market segment.
- Detailed analysis of geographical landscape with Country level analysis of major regions.
- Competitive landscape with information on major players in the market.
- Analysis of key business strategies and recommendations on future market approach.
- Analysis of competitive structure of the market.
- Demand side and supply side analysis of the market
Table of Contents
Chapter 1. Global Prebiotic Soda Market Executive Summary
- 1.1. Global Prebiotic Soda Market Size & Forecast (2022-2032)
- 1.2. Regional Summary
- 1.3. Segmental Summary
- 1.3.1. By Type
- 1.3.2. By Packaging
- 1.3.3. By Flavor
- 1.3.4. By Distribution Channel
- 1.4. Key Trends
- 1.5. Recession Impact
- 1.6. Analyst Recommendation & Conclusion
Chapter 2. Global Prebiotic Soda Market Definition and Research Assumptions
- 2.1. Research Objective
- 2.2. Market Definition
- 2.3. Research Assumptions
- 2.3.1. Inclusion & Exclusion
- 2.3.2. Limitations
- 2.3.3. Supply Side Analysis
- 2.3.3.1. Availability
- 2.3.3.2. Infrastructure
- 2.3.3.3. Regulatory Environment
- 2.3.3.4. Market Competition
- 2.3.3.5. Economic Viability (Consumer's Perspective)
- 2.3.4. Demand Side Analysis
- 2.3.4.1. Regulatory frameworks
- 2.3.4.2. Technological Advancements
- 2.3.4.3. Environmental Considerations
- 2.3.4.4. Consumer Awareness & Acceptance
- 2.4. Estimation Methodology
- 2.5. Years Considered for the Study
- 2.6. Currency Conversion Rates
Chapter 3. Global Prebiotic Soda Market Dynamics
- 3.1. Market Drivers
- 3.1.1. Increasing Awareness of Gut Health
- 3.1.2. Diversifying Flavors and Ingredients
- 3.1.3. Rise in Demand for Functional Beverages
- 3.2. Market Challenges
- 3.2.1. Higher Cost Compared to Conventional Soft Drinks
- 3.2.2. Limited Consumer Awareness
- 3.3. Market Opportunities
- 3.3.1. Emphasis on Sustainability and Eco-friendly Packaging
- 3.3.2. Untapped Market in Emerging Economies
- 3.3.3. Growing Urbanization and Disposable Income
Chapter 4. Global Prebiotic Soda Market Industry Analysis
- 4.1. Porter's 5 Force Model
- 4.1.1. Bargaining Power of Suppliers
- 4.1.2. Bargaining Power of Buyers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
- 4.1.6. Futuristic Approach to Porter's 5 Force Model
- 4.1.7. Porter's 5 Force Impact Analysis
- 4.2. PESTEL Analysis
- 4.2.1. Political
- 4.2.2. Economical
- 4.2.3. Social
- 4.2.4. Technological
- 4.2.5. Environmental
- 4.2.6. Legal
- 4.3. Top investment opportunity
- 4.4. Top winning strategies
- 4.5. Disruptive Trends
- 4.6. Industry Expert Perspective
- 4.7. Analyst Recommendation & Conclusion
Chapter 5. Global Prebiotic Soda Market Size & Forecasts by Type 2022-2032
- 5.1. Segment Dashboard
- 5.2. Global Prebiotic Soda Market: Type Revenue Trend Analysis, 2022 & 2032 (USD Million)
- 5.2.1. Dairy-Based Prebiotic Soda
- 5.2.2. Plant-Based Prebiotic Soda
Chapter 6. Global Prebiotic Soda Market Size & Forecasts by Packaging 2022-2032
- 6.1. Segment Dashboard
- 6.2. Global Prebiotic Soda Market: Packaging Revenue Trend Analysis, 2022 & 2032 (USD Million)
- 6.2.1. Bottles
- 6.2.2. Tetra Packs
- 6.2.3. Cans
- 6.2.4. Others
Chapter 7. Global Prebiotic Soda Market Size & Forecasts by Flavor 2022-2032
- 7.1. Segment Dashboard
- 7.2. Global Prebiotic Soda Market: Flavor Revenue Trend Analysis, 2022 & 2032 (USD Million)
- 7.2.1. Fruit
- 7.2.2. Cola Flavors
- 7.2.3. Others
Chapter 8. Global Prebiotic Soda Market Size & Forecasts by Distribution Channel 2022-2032
- 8.1. Segment Dashboard
- 8.2. Global Prebiotic Soda Market: Distribution Channel Revenue Trend Analysis, 2022 & 2032 (USD Million)
- 8.2.1. Hypermarkets/Supermarkets
- 8.2.2. Convenience Stores
- 8.2.3. Independent Departmental Stores
- 8.2.4. Online Retailers
- 8.2.5. Wholesalers & Distributors
Chapter 9. Global Prebiotic Soda Market Size & Forecasts by Region 2022-2032
- 9.1. North America Prebiotic Soda Market
- 9.1.1. U.S. Prebiotic Soda Market
- 9.1.1.1. Type breakdown size & forecasts, 2022-2032
- 9.1.1.2. Packaging breakdown size & forecasts, 2022-2032
- 9.1.1.3. Flavor breakdown size & forecasts, 2022-2032
- 9.1.1.4. Distribution Channel breakdown size & forecasts, 2022-2032
- 9.1.2. Canada Prebiotic Soda Market
- 9.1.2.1. Type breakdown size & forecasts, 2022-2032
- 9.1.2.2. Packaging breakdown size & forecasts, 2022-2032
- 9.1.2.3. Flavor breakdown size & forecasts, 2022-2032
- 9.1.2.4. Distribution Channel breakdown size & forecasts, 2022-2032
- 9.2. Europe Prebiotic Soda Market
- 9.2.1. U.K. Prebiotic Soda Market
- 9.2.2. Germany Prebiotic Soda Market
- 9.2.3. France Prebiotic Soda Market
- 9.2.4. Spain Prebiotic Soda Market
- 9.2.5. Italy Prebiotic Soda Market
- 9.2.6. Rest of Europe Prebiotic Soda Market
- 9.3. Asia-Pacific Prebiotic Soda Market
- 9.3.1. China Prebiotic Soda Market
- 9.3.2. India Prebiotic Soda Market
- 9.3.3. Japan Prebiotic Soda Market
- 9.3.4. Australia Prebiotic Soda Market
- 9.3.5. South Korea Prebiotic Soda Market
- 9.3.6. Rest of Asia Pacific Prebiotic Soda Market
- 9.4. Latin America Prebiotic Soda Market
- 9.4.1. Brazil Prebiotic Soda Market
- 9.4.2. Mexico Prebiotic Soda Market
- 9.4.3. Rest of Latin America Prebiotic Soda Market
- 9.5. Middle East & Africa Prebiotic Soda Market
- 9.5.1. Saudi Arabia Prebiotic Soda Market
- 9.5.2. South Africa Prebiotic Soda Market
- 9.5.3. Rest of Middle East & Africa Prebiotic Soda Market
Chapter 10. Competitive Intelligence
- 10.1. Key Company SWOT Analysis
- 10.2. Top Market Strategies
- 10.3. Company Profiles
- 10.3.1. GT's Living Foods
- 10.3.1.1. Key Information
- 10.3.1.2. Overview
- 10.3.1.3. Financial (Subject to Data Availability)
- 10.3.1.4. Product Summary
- 10.3.1.5. Market Strategies
- 10.3.2. Health-Ade Kombucha
- 10.3.3. Kevita
- 10.3.4. Brew Dr. Kombucha
- 10.3.5. Humm Kombucha
- 10.3.6. Revive Kombucha
- 10.3.7. Remedy Kombucha
- 10.3.8. Better Booch
- 10.3.9. Clearly Kombucha
- 10.3.10. Suja Juice
- 10.3.11. Farmhouse Culture
- 10.3.12. Wild Tonic Jun Kombucha
- 10.3.13. GoodBelly
- 10.3.14. Lifeway Kefir
- 10.3.15. The Bu Kombucha
Chapter 11. Research Process
- 11.1. Research Process
- 11.1.1. Data Mining
- 11.1.2. Analysis
- 11.1.3. Market Estimation
- 11.1.4. Validation
- 11.1.5. Publishing
- 11.2. Research Attributes