グラノーラバー市場：製品タイプ別、流通チャネル別：世界の機会分析と産業予測、2023-2032年

グラノーラバーの市場規模は2022年に61億2,000万米ドルと評価され、2023年から2032年までのCAGRは5.1％を記録し、2032年には99億4,386万米ドルに達すると予測されています。

グラノーラは、ナッツ、ロールドオーツ、ネクターや黒砂糖などの甘味料、パフライスを温かくなるまで加熱した朝食・スナック食品です。朝食用オーツ麦の硬さを保つため、混ぜ合わせる。レーズンやデーツなどの乾燥有機製品や、チョコレートなどのお菓子を入れることもあります。グラノーラは、特に亜麻の種を含む場合、加工性を高めるために頻繁に使用されます。ヨーグルト、ネクター、シャキシャキした有機野菜（バナナ、イチゴ、ブルーベリーなど）、穀物、各種オーツ麦などと一緒に食べるのが一般的です。

毎日の日課として栄養価の高いスナックの採用が増加していることが、グラノーラバーの需要を高め、世界のグラノーラバー市場を前進させると予測される主な要因です。世界市場の需要と成長を促進すると予測されるもう一つの要因は、消化器系の問題やセリアック病に対する意識が高まるにつれて、人々がグルテンフリーの食品を好むようになったことです。対象市場の拡大は、ビーガン食を実践する人々の増加や、メーカーによるビーガン用グラノーラバーの発売によって促進されます。

さらに、お祝い事やお祭りのイベントでは、チョコレート、ピーナッツバター、キャラメル、ミルクで構成された栄養価の高いスナックを食べるようになった。このように、様々なイベントやお祭りへの世界の参加が増加し、大きな収益につながった。グラノーラバー市場の需要は、包装済みの外出用スナックの受け入れ拡大により、さらに増加しています。

コンビニエンスストアは、他の食品やショッピングアイテムに加えてグラノーラバーを頻繁に提供しています。その結果、小売部門の拡大がグラノーラバーを後押ししています。エネルギー補給を目的としたこれらのスナックの消費の増加は、ウェルネス＆フィットネス施設やエクササイズ・パークの急増によってもたらされました。さらに、消費者が他の様々なグラノーラバーから適切な成分を含む食品を評価し、選択することがより簡単になっています。さらに、様々なテレビやデジタルメディアでこのような製品のマーケティングやコミュニケーション手法が拡大することで、予測期間を通じてグラノーラバー業界の収益が大幅に増加すると予想されます。

他のスナック・カテゴリーとの競合に加え、グラノーラバー市場は非常に競争が激しいです。労働人口、トレーニングのためにエネルギーを最大化しようとするスポーツマン、シリアルバーの愛好家が、外出先でのスナックとしてグラノーラバーの主な消費者です。しかし、消費者が利用できる選択肢はたくさんあり、世界のグラノーラバー業界では代替品のリスクが高いです。消費者はグラノーラバーの代わりに、フローズンヨーグルト、プロテインシェイク、ケーキ、チョコレート菓子、ポテトチップスなどを好んで食べています。これらの代替品の栄養価は低いが、それでもグラノーラバーに強力な競合を提供しています。

さらに、グラノーラバー業界では、透明性と明確な表示が優先事項であり続けると思われます。顧客は、自分が食べる食品にどのような原材料がどのように使われているかを知りたがっています。消費者は、製品に使用されている原材料を意識するようになり、それに応じてサプリメント製品を購入するようになっています。国立衛生研究所2023によると、ルテイン、亜鉛、オメガ3脂肪酸、カルシウム、ビタミンD、マグネシウムの適切な補給は、消費者の健康問題を軽減するのに役立ちます。メーカーは栄養補助食品を市場に投入し提供することで、この需要に対応しています。したがって、グラノーラバー製品におけるサプリメント需要の増加は、グラノーラバー市場の需要を増強すると予想されます。

グラノーラバー市場は、製品タイプ、流通チャネル、地域によって区分されます。製品タイプ別では、市場はオーガニックと対流式に分けられます。流通チャネル別では、市場はスーパーマーケット／ハイパーマーケット、デパート、コンビニエンスストア、オンライン販売チャネル、その他に区分されます。地域別では、北米（米国、カナダ、メキシコ）、欧州（ドイツ、英国、フランス、イタリア、スペイン、その他欧州地域）、アジア太平洋（中国、日本、インド、韓国、オーストラリア、韓国、その他アジア太平洋地域）、中南米（ブラジル、コロンビア、アルゼンチン、その他中南米地域）MEA（GCC、南アフリカ、その他南米地域）に分析されます。

利害関係者にとっての主なメリット

• 当レポートでは、2022年から2032年までのグラノーラバー市場分析の市場セグメント、現在の動向、推定・動向分析、ダイナミクスを定量的に分析し、優勢なグラノーラバー市場機会を特定します。
• 市場促進要因、市場抑制要因、市場機会に関連する情報とともに市場調査を提供します。
• ポーターのファイブフォース分析は、利害関係者が利益指向のビジネス決定を行い、サプライヤーとバイヤーのネットワークを強化することを可能にするために、バイヤーとサプライヤーの効力を強調します。
• グラノーラバー市場のセグメンテーションの詳細な分析は、一般的な市場機会を決定するのに役立ちます。
• 各地域の主要国は、世界市場への収益貢献度に応じてマッピングされています。
• 市場プレイヤーのポジショニングは、ベンチマークを容易にし、市場プレイヤーの現在の位置の明確な理解を提供します。
• 本レポートは、地域および世界のグラノーラバー市場動向、主要企業、市場セグメント、応用分野、市場成長戦略の分析を含みます。

本レポートで可能なカスタマイズ

• 消費者の購買行動分析
• 投資機会
• 製品ベンチマーク／製品仕様と用途
• サプライチェーン分析とベンダーのマージン
• 消費者の平均支出
• 市場参入戦略
• 製品／セグメント別の市場セグメンテーション
• 顧客の関心に応じた追加企業プロファイル
• 国別または地域別追加分析-市場規模と予測
• 平均販売価格分析／プライスポイント分析
• ブランドシェア分析
• 企業プロファイルの拡張リスト
• 過去の市場データ
• 主要プレーヤーの詳細（所在地、連絡先、サプライヤー／ベンダーネットワークなどを含む、エクセル形式）
• 世界／地域／国別レベルでのプレーヤーの市場シェア分析
• 一人当たり消費動向
• SWOT分析

目次

第1章 イントロダクション

第2章 エグゼクティブサマリー

第3章 市場概要

• 市場の定義と範囲
• 主な調査結果
  • 影響要因
  • 主な投資機会
• ポーターのファイブフォース分析
• 市場力学
  • 促進要因
  • 抑制要因
  • 機会

第4章 グラノーラバー市場：製品タイプ別

• 概要
• オーガニック
• 従来

第5章 グラノーラバー市場：流通チャネル別

• 概要
• スーパーマーケット／ハイパーマーケット
• 百貨店
• コンビニエンスストア
• オンライン販売チャネル
• その他

第6章 グラノーラバー市場：地域別

• 概要
• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • イタリア
  • スペイン
  • その他
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • オーストラリア
  • その他
• ラテンアメリカ
  • ブラジル
  • コロンビア
  • アルゼンチン
  • その他ラテンアメリカ
• 中東・アフリカ
  • Gcc
  • 南アフリカ
  • その他中東とアフリカ

第7章 競合情勢

• イントロダクション
• 主要成功戦略
• 主要10社の製品マッピング
• 競合ダッシュボード
• 競合ヒートマップ
• 主要企業のポジショニング、2022年

第8章 企業プロファイル

• John B. Sanfilippo & Son, Inc.
• General Mills, Inc.
• Kellogg Co.
• Mars Inc,
• The Hershey Company
• Earnest Eats
• PepsiCo
• Bakery Barn INC
• Olympia Granola

LIST OF TABLES

• TABLE 01. GLOBAL GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 02. GRANOLA BARS MARKET FOR ORGANIC, BY REGION, 2022-2032 ($MILLION)
• TABLE 03. GRANOLA BARS MARKET FOR CONVENTIONAL, BY REGION, 2022-2032 ($MILLION)
• TABLE 04. GLOBAL GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 05. GRANOLA BARS MARKET FOR SUPERMARKET/HYPERMARKET, BY REGION, 2022-2032 ($MILLION)
• TABLE 06. GRANOLA BARS MARKET FOR DEPARTMENTAL STORES, BY REGION, 2022-2032 ($MILLION)
• TABLE 07. GRANOLA BARS MARKET FOR CONVENIENCE STORES, BY REGION, 2022-2032 ($MILLION)
• TABLE 08. GRANOLA BARS MARKET FOR ONLINE SALES CHANNEL, BY REGION, 2022-2032 ($MILLION)
• TABLE 09. GRANOLA BARS MARKET FOR OTHERS, BY REGION, 2022-2032 ($MILLION)
• TABLE 10. GRANOLA BARS MARKET, BY REGION, 2022-2032 ($MILLION)
• TABLE 11. NORTH AMERICA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 12. NORTH AMERICA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 13. NORTH AMERICA GRANOLA BARS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 14. U.S. GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 15. U.S. GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 16. CANADA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 17. CANADA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 18. MEXICO GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 19. MEXICO GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 20. EUROPE GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 21. EUROPE GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 22. EUROPE GRANOLA BARS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 23. GERMANY GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 24. GERMANY GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 25. UK GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 26. UK GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 27. FRANCE GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 28. FRANCE GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 29. ITALY GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 30. ITALY GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 31. SPAIN GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 32. SPAIN GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 33. REST OF EUROPE GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 34. REST OF EUROPE GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 35. ASIA-PACIFIC GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 36. ASIA-PACIFIC GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 37. ASIA-PACIFIC GRANOLA BARS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 38. CHINA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 39. CHINA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 40. INDIA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 41. INDIA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 42. JAPAN GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 43. JAPAN GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 44. SOUTH KOREA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 45. SOUTH KOREA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 46. AUSTRALIA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 47. AUSTRALIA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 48. REST OF ASIA-PACIFIC GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 49. REST OF ASIA-PACIFIC GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 50. LATIN AMERICA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 51. LATIN AMERICA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 52. LATIN AMERICA GRANOLA BARS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 53. BRAZIL GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 54. BRAZIL GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 55. COLOMBIA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 56. COLOMBIA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 57. ARGENTINA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 58. ARGENTINA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 59. REST OF LATIN AMERICA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 60. REST OF LATIN AMERICA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 61. MIDDLE EAST AND AFRICA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 62. MIDDLE EAST AND AFRICA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 63. MIDDLE EAST AND AFRICA GRANOLA BARS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 64. GCC GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 65. GCC GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 66. SOUTH AFRICA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 67. SOUTH AFRICA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 68. REST OF MIDDLE EAST AND AFRICA GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
• TABLE 69. REST OF MIDDLE EAST AND AFRICA GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 70. JOHN B. SANFILIPPO & SON, INC.: KEY EXECUTIVES
• TABLE 71. JOHN B. SANFILIPPO & SON, INC.: COMPANY SNAPSHOT
• TABLE 72. JOHN B. SANFILIPPO & SON, INC.: PRODUCT SEGMENTS
• TABLE 73. JOHN B. SANFILIPPO & SON, INC.: SERVICE SEGMENTS
• TABLE 74. JOHN B. SANFILIPPO & SON, INC.: PRODUCT PORTFOLIO
• TABLE 75. JOHN B. SANFILIPPO & SON, INC.: KEY STRATERGIES
• TABLE 76. GENERAL MILLS, INC.: KEY EXECUTIVES
• TABLE 77. GENERAL MILLS, INC.: COMPANY SNAPSHOT
• TABLE 78. GENERAL MILLS, INC.: PRODUCT SEGMENTS
• TABLE 79. GENERAL MILLS, INC.: SERVICE SEGMENTS
• TABLE 80. GENERAL MILLS, INC.: PRODUCT PORTFOLIO
• TABLE 81. GENERAL MILLS, INC.: KEY STRATERGIES
• TABLE 82. KELLOGG CO.: KEY EXECUTIVES
• TABLE 83. KELLOGG CO.: COMPANY SNAPSHOT
• TABLE 84. KELLOGG CO.: PRODUCT SEGMENTS
• TABLE 85. KELLOGG CO.: SERVICE SEGMENTS
• TABLE 86. KELLOGG CO.: PRODUCT PORTFOLIO
• TABLE 87. KELLOGG CO.: KEY STRATERGIES
• TABLE 88. MARS INC,: KEY EXECUTIVES
• TABLE 89. MARS INC,: COMPANY SNAPSHOT
• TABLE 90. MARS INC,: PRODUCT SEGMENTS
• TABLE 91. MARS INC,: SERVICE SEGMENTS
• TABLE 92. MARS INC,: PRODUCT PORTFOLIO
• TABLE 93. MARS INC,: KEY STRATERGIES
• TABLE 94. THE HERSHEY COMPANY: KEY EXECUTIVES
• TABLE 95. THE HERSHEY COMPANY: COMPANY SNAPSHOT
• TABLE 96. THE HERSHEY COMPANY: PRODUCT SEGMENTS
• TABLE 97. THE HERSHEY COMPANY: SERVICE SEGMENTS
• TABLE 98. THE HERSHEY COMPANY: PRODUCT PORTFOLIO
• TABLE 99. THE HERSHEY COMPANY: KEY STRATERGIES
• TABLE 100. EARNEST EATS: KEY EXECUTIVES
• TABLE 101. EARNEST EATS: COMPANY SNAPSHOT
• TABLE 102. EARNEST EATS: PRODUCT SEGMENTS
• TABLE 103. EARNEST EATS: SERVICE SEGMENTS
• TABLE 104. EARNEST EATS: PRODUCT PORTFOLIO
• TABLE 105. EARNEST EATS: KEY STRATERGIES
• TABLE 106. PEPSICO: KEY EXECUTIVES
• TABLE 107. PEPSICO: COMPANY SNAPSHOT
• TABLE 108. PEPSICO: PRODUCT SEGMENTS
• TABLE 109. PEPSICO: SERVICE SEGMENTS
• TABLE 110. PEPSICO: PRODUCT PORTFOLIO
• TABLE 111. PEPSICO: KEY STRATERGIES
• TABLE 112. BAKERY BARN INC: KEY EXECUTIVES
• TABLE 113. BAKERY BARN INC: COMPANY SNAPSHOT
• TABLE 114. BAKERY BARN INC: PRODUCT SEGMENTS
• TABLE 115. BAKERY BARN INC: SERVICE SEGMENTS
• TABLE 116. BAKERY BARN INC: PRODUCT PORTFOLIO
• TABLE 117. BAKERY BARN INC: KEY STRATERGIES
• TABLE 118. OLYMPIA GRANOLA: KEY EXECUTIVES
• TABLE 119. OLYMPIA GRANOLA: COMPANY SNAPSHOT
• TABLE 120. OLYMPIA GRANOLA: PRODUCT SEGMENTS
• TABLE 121. OLYMPIA GRANOLA: SERVICE SEGMENTS
• TABLE 122. OLYMPIA GRANOLA: PRODUCT PORTFOLIO
• TABLE 123. OLYMPIA GRANOLA: KEY STRATERGIES

LIST OF FIGURES

• FIGURE 01. GRANOLA BARS MARKET, 2022-2032
• FIGURE 02. SEGMENTATION OF GRANOLA BARS MARKET,2022-2032
• FIGURE 03. TOP IMPACTING FACTORS IN GRANOLA BARS MARKET
• FIGURE 04. TOP INVESTMENT POCKETS IN GRANOLA BARS MARKET (2023-2032)
• FIGURE 05. BARGAINING POWER OF SUPPLIERS
• FIGURE 06. BARGAINING POWER OF BUYERS
• FIGURE 07. THREAT OF SUBSTITUTION
• FIGURE 08. THREAT OF SUBSTITUTION
• FIGURE 09. COMPETITIVE RIVALRY
• FIGURE 10. GLOBAL GRANOLA BARS MARKET:DRIVERS, RESTRAINTS AND OPPORTUNITIES
• FIGURE 11. GRANOLA BARS MARKET, BY PRODUCT TYPE, 2022 AND 2032(%)
• FIGURE 12. COMPARATIVE SHARE ANALYSIS OF GRANOLA BARS MARKET FOR ORGANIC, BY COUNTRY 2022 AND 2032(%)
• FIGURE 13. COMPARATIVE SHARE ANALYSIS OF GRANOLA BARS MARKET FOR CONVENTIONAL, BY COUNTRY 2022 AND 2032(%)
• FIGURE 14. GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL, 2022 AND 2032(%)
• FIGURE 15. COMPARATIVE SHARE ANALYSIS OF GRANOLA BARS MARKET FOR SUPERMARKET/HYPERMARKET, BY COUNTRY 2022 AND 2032(%)
• FIGURE 16. COMPARATIVE SHARE ANALYSIS OF GRANOLA BARS MARKET FOR DEPARTMENTAL STORES, BY COUNTRY 2022 AND 2032(%)
• FIGURE 17. COMPARATIVE SHARE ANALYSIS OF GRANOLA BARS MARKET FOR CONVENIENCE STORES, BY COUNTRY 2022 AND 2032(%)
• FIGURE 18. COMPARATIVE SHARE ANALYSIS OF GRANOLA BARS MARKET FOR ONLINE SALES CHANNEL, BY COUNTRY 2022 AND 2032(%)
• FIGURE 19. COMPARATIVE SHARE ANALYSIS OF GRANOLA BARS MARKET FOR OTHERS, BY COUNTRY 2022 AND 2032(%)
• FIGURE 20. GRANOLA BARS MARKET BY REGION, 2022 AND 2032(%)
• FIGURE 21. U.S. GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 22. CANADA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 23. MEXICO GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 24. GERMANY GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 25. UK GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 26. FRANCE GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 27. ITALY GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 28. SPAIN GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 29. REST OF EUROPE GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 30. CHINA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 31. INDIA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 32. JAPAN GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 33. SOUTH KOREA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 34. AUSTRALIA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 35. REST OF ASIA-PACIFIC GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 36. BRAZIL GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 37. COLOMBIA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 38. ARGENTINA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 39. REST OF LATIN AMERICA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 40. GCC GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 41. SOUTH AFRICA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 42. REST OF MIDDLE EAST AND AFRICA GRANOLA BARS MARKET, 2022-2032 ($MILLION)
• FIGURE 43. TOP WINNING STRATEGIES, BY YEAR
• FIGURE 44. TOP WINNING STRATEGIES, BY DEVELOPMENT
• FIGURE 45. TOP WINNING STRATEGIES, BY COMPANY
• FIGURE 46. PRODUCT MAPPING OF TOP 10 PLAYERS
• FIGURE 47. COMPETITIVE DASHBOARD
• FIGURE 48. COMPETITIVE HEATMAP: GRANOLA BARS MARKET
• FIGURE 49. TOP PLAYER POSITIONING, 2022

The granola bar market size was valued at $6,120.00 million in 2022 and is expected to reach $9,943.86 million by 2032, registering a CAGR of 5.1% from 2023 to 2032.

Granola is a breakfast and snack food made of nuts, rolled oats, nectar or other sweeteners, such as dark sugar, and puffed rice that is heated until it gets warm and toasty. To maintain a free breakfast oat consistency, the mixture is combined. Dried organic products, such as raisins and dates, as well as treats, such as chocolate, are occasionally included. Granola is frequently used to improve processing, particularly when it contains flax seeds. It is commonly consumed with yoghurt, nectar, crisp organic produce (such as bananas, strawberries, or blueberries), grain, or various varieties of oats.

Increase in adoption of nutritious snacks as part of daily routine is a major driver projected to enhance granola bar demand and propel the global granola bars market forward. Another factor projected to drive demand and growth of the global market is people's preference for gluten-free foods as they become more aware of digestive issues and celiac disease. The expansion of the target market is fueled by an increase in the number of people who follow a vegan diet, as well as the launch of vegan granola bars by manufacturers.

Moreover, during celebrations and festival events, people have started consuming nutrient-dense snacks comprised of chocolate, peanut butter, caramel, and milk. Thus, increased global participation in different events & festivals led to significant revenue generation. The granola bars market demand has further increased as a result of growth in acceptance of pre-packaged on-the-go snacks.

Convenience stores frequently offer granola bars in addition to other food & shopping items. As a result, the expansion of the retail sector has provided granola bars a boost. Rise in the consumption of these snacks for boosting energy was brought on by the proliferation of wellness & fitness facilities as well as exercise parks. Moreover, it is simpler for consumers to evaluate and select food items with suitable ingredients from a variety of other granola bars. In addition, it is anticipated that expanding marketing and communication techniques for such products on various television and digital media will significantly boost granola bars industry revenue generation throughout the forecast period.

In addition to competition from other snack categories, the granola bars market is extremely competitive. The working population, sportsmen seeking to maximize energy for training, and cereal bar enthusiasts are the main consumers of granola bars as on-the-go snacks. But there are plenty of options available to consumers, and there is a strong risk of substitutes in the global granola bar industry. Instead of granola bars, consumers still prefer frozen yogurt, protein shakes, cakes, chocolate confections, and potato chips-especially in developing nations such as India. Though nutritional value of these substitutes is low, they still offer strong competition to granola bars.

Furthermore, transparency and clear labelling will probably remain priorities in the granola bar industry. Customers want to know how and what ingredients are in the food they eat. The consumers are becoming aware of the ingredients used in the products and buy the supplement products accordingly. According to the National Institutes of Health 2023, proper supplementation of lutein, zinc, and omega-3 fatty acids, calcium, vitamin D, and magnesium helps to reduce the health issues among consumers. The manufacturers are catering to this demand by launching and offering dietary supplements in the market. Thus, a rise in the demand for supplements in the granola bars products is expected to augment the demand for granola bars market.

The granola bars market is segmented on the basis of product type, distribution channel and region. By product type, the market is divided into organic and convectional. By distribution channel, the market is segmented into supermarkets/hypermarkets, departmental stores, convenience stores, online sales channel, others. Region-wise, the market is analysed across North America (the U.S., Canada, and Mexico), Europe (the Germany, UK, , France, Italy, Spain, and the rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, South Korea, and the rest of Asia-Pacific), and Latin America (Brazil, Colombia, Argentina, Rest of Latin America) MEA ( GCC, South Africa, rest of MEA).

The major players operating in the market focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. They have been also focusing on strengthening their market reach to maintain their reputation in the ever-competitive market. Some of the key players in the granola bars market include John B. Sanfilippo & Son, Inc., General Mills, Inc., Kellogg Co., Mars Inc, The Hershey Company, Earnest Eats, PepsiCo, Bakery Barn INC and Olympia Granola..

Key Benefits For Stakeholders

• This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the granola bars market analysis from 2022 to 2032 to identify the prevailing granola bars market opportunities.
• The market research is offered along with information related to key drivers, restraints, and opportunities.
• Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
• In-depth analysis of the granola bars market segmentation assists to determine the prevailing market opportunities.
• Major countries in each region are mapped according to their revenue contribution to the global market.
• Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
• The report includes the analysis of the regional as well as global granola bars market trends, key players, market segments, application areas, and market growth strategies.

Additional benefits you will get with this purchase are:

• Quarterly Update and* (only available with a corporate license, on listed price)
• 5 additional Company Profile of client Choice pre- or Post-purchase, as a free update.
• Free Upcoming Version on the Purchase of Five and Enterprise User License.
• 16 analyst hours of support* (post-purchase, if you find additional data requirements upon review of the report, you may receive support amounting to 16 analyst hours to solve questions, and post-sale queries)
• 15% Free Customization* (in case the scope or segment of the report does not match your requirements, 15% is equivalent to 3 working days of free work, applicable once)
• Free data Pack on the Five and Enterprise User License. (Excel version of the report)
• Free Updated report if the report is 6-12 months old or older.
• 24-hour priority response*
• Free Industry updates and white papers.

Possible Customization with this report (with additional cost and timeline, please talk to the sales executive to know more)

• Consumer Buying Behavior Analysis
• Investment Opportunities
• Product Benchmarking / Product specification and applications
• Supply Chain Analysis & Vendor Margins
• Average Consumer Expenditure
• Go To Market Strategy
• Market share analysis of players by products/segments
• Additional company profiles with specific to client's interest
• Additional country or region analysis- market size and forecast
• Average Selling Price Analysis / Price Point Analysis
• Brands Share Analysis
• Expanded list for Company Profiles
• Historic market data
• Key player details (including location, contact details, supplier/vendor network etc. in excel format)
• Market share analysis of players at global/region/country level
• Per Capita Consumption Trends
• SWOT Analysis

Key Market Segments

By Product Type

• Organic
• Conventional

By Distribution Channel

• Supermarket/Hypermarket
• Departmental Stores
• Convenience Stores
• Online Sales Channel
• Others

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• Asia-Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Colombia
  • Argentina
  • Rest of Latin America
• Middle East and Africa
  • Gcc
  • South Africa
  • Rest of Middle East And Africa

Key Market Players:

• John B. Sanfilippo & Son, Inc.
• General Mills, Inc.
• Kellogg Co.
• Mars Inc,
• The Hershey Company
• Earnest Eats
• PepsiCo
• Bakery Barn INC
• Olympia Granola

TABLE OF CONTENTS

CHAPTER 1: INTRODUCTION

• 1.1. Report description
• 1.2. Key market segments
• 1.3. Key benefits to the stakeholders
• 1.4. Research methodology
  • 1.4.1. Primary research
  • 1.4.2. Secondary research
  • 1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

• 2.1. CXO Perspective

CHAPTER 3: MARKET OVERVIEW

• 3.1. Market definition and scope
• 3.2. Key findings
  • 3.2.1. Top impacting factors
  • 3.2.2. Top investment pockets
• 3.3. Porter's five forces analysis
• 3.4. Market dynamics
  • 3.4.1. Drivers
  • 3.4.2. Restraints
  • 3.4.3. Opportunities

CHAPTER 4: GRANOLA BARS MARKET, BY PRODUCT TYPE

• 4.1. Overview
  • 4.1.1. Market size and forecast
• 4.2. Organic
  • 4.2.1. Key market trends, growth factors and opportunities
  • 4.2.2. Market size and forecast, by region
  • 4.2.3. Market share analysis by country
• 4.3. Conventional
  • 4.3.1. Key market trends, growth factors and opportunities
  • 4.3.2. Market size and forecast, by region
  • 4.3.3. Market share analysis by country

CHAPTER 5: GRANOLA BARS MARKET, BY DISTRIBUTION CHANNEL

• 5.1. Overview
  • 5.1.1. Market size and forecast
• 5.2. Supermarket/Hypermarket
  • 5.2.1. Key market trends, growth factors and opportunities
  • 5.2.2. Market size and forecast, by region
  • 5.2.3. Market share analysis by country
• 5.3. Departmental Stores
  • 5.3.1. Key market trends, growth factors and opportunities
  • 5.3.2. Market size and forecast, by region
  • 5.3.3. Market share analysis by country
• 5.4. Convenience Stores
  • 5.4.1. Key market trends, growth factors and opportunities
  • 5.4.2. Market size and forecast, by region
  • 5.4.3. Market share analysis by country
• 5.5. Online Sales Channel
  • 5.5.1. Key market trends, growth factors and opportunities
  • 5.5.2. Market size and forecast, by region
  • 5.5.3. Market share analysis by country
• 5.6. Others
  • 5.6.1. Key market trends, growth factors and opportunities
  • 5.6.2. Market size and forecast, by region
  • 5.6.3. Market share analysis by country

CHAPTER 6: GRANOLA BARS MARKET, BY REGION

• 6.1. Overview
  • 6.1.1. Market size and forecast By Region
• 6.2. North America
  • 6.2.1. Key market trends, growth factors and opportunities
  • 6.2.2. Market size and forecast, by Product Type
  • 6.2.3. Market size and forecast, by Distribution Channel
  • 6.2.4. Market size and forecast, by country
    • 6.2.4.1. U.S.
    • 6.2.4.1.1. Market size and forecast, by Product Type
    • 6.2.4.1.2. Market size and forecast, by Distribution Channel
    • 6.2.4.2. Canada
    • 6.2.4.2.1. Market size and forecast, by Product Type
    • 6.2.4.2.2. Market size and forecast, by Distribution Channel
    • 6.2.4.3. Mexico
    • 6.2.4.3.1. Market size and forecast, by Product Type
    • 6.2.4.3.2. Market size and forecast, by Distribution Channel
• 6.3. Europe
  • 6.3.1. Key market trends, growth factors and opportunities
  • 6.3.2. Market size and forecast, by Product Type
  • 6.3.3. Market size and forecast, by Distribution Channel
  • 6.3.4. Market size and forecast, by country
    • 6.3.4.1. Germany
    • 6.3.4.1.1. Market size and forecast, by Product Type
    • 6.3.4.1.2. Market size and forecast, by Distribution Channel
    • 6.3.4.2. UK
    • 6.3.4.2.1. Market size and forecast, by Product Type
    • 6.3.4.2.2. Market size and forecast, by Distribution Channel
    • 6.3.4.3. France
    • 6.3.4.3.1. Market size and forecast, by Product Type
    • 6.3.4.3.2. Market size and forecast, by Distribution Channel
    • 6.3.4.4. Italy
    • 6.3.4.4.1. Market size and forecast, by Product Type
    • 6.3.4.4.2. Market size and forecast, by Distribution Channel
    • 6.3.4.5. Spain
    • 6.3.4.5.1. Market size and forecast, by Product Type
    • 6.3.4.5.2. Market size and forecast, by Distribution Channel
    • 6.3.4.6. Rest of Europe
    • 6.3.4.6.1. Market size and forecast, by Product Type
    • 6.3.4.6.2. Market size and forecast, by Distribution Channel
• 6.4. Asia-Pacific
  • 6.4.1. Key market trends, growth factors and opportunities
  • 6.4.2. Market size and forecast, by Product Type
  • 6.4.3. Market size and forecast, by Distribution Channel
  • 6.4.4. Market size and forecast, by country
    • 6.4.4.1. China
    • 6.4.4.1.1. Market size and forecast, by Product Type
    • 6.4.4.1.2. Market size and forecast, by Distribution Channel
    • 6.4.4.2. India
    • 6.4.4.2.1. Market size and forecast, by Product Type
    • 6.4.4.2.2. Market size and forecast, by Distribution Channel
    • 6.4.4.3. Japan
    • 6.4.4.3.1. Market size and forecast, by Product Type
    • 6.4.4.3.2. Market size and forecast, by Distribution Channel
    • 6.4.4.4. South Korea
    • 6.4.4.4.1. Market size and forecast, by Product Type
    • 6.4.4.4.2. Market size and forecast, by Distribution Channel
    • 6.4.4.5. Australia
    • 6.4.4.5.1. Market size and forecast, by Product Type
    • 6.4.4.5.2. Market size and forecast, by Distribution Channel
    • 6.4.4.6. Rest of Asia-Pacific
    • 6.4.4.6.1. Market size and forecast, by Product Type
    • 6.4.4.6.2. Market size and forecast, by Distribution Channel
• 6.5. Latin America
  • 6.5.1. Key market trends, growth factors and opportunities
  • 6.5.2. Market size and forecast, by Product Type
  • 6.5.3. Market size and forecast, by Distribution Channel
  • 6.5.4. Market size and forecast, by country
    • 6.5.4.1. Brazil
    • 6.5.4.1.1. Market size and forecast, by Product Type
    • 6.5.4.1.2. Market size and forecast, by Distribution Channel
    • 6.5.4.2. Colombia
    • 6.5.4.2.1. Market size and forecast, by Product Type
    • 6.5.4.2.2. Market size and forecast, by Distribution Channel
    • 6.5.4.3. Argentina
    • 6.5.4.3.1. Market size and forecast, by Product Type
    • 6.5.4.3.2. Market size and forecast, by Distribution Channel
    • 6.5.4.4. Rest of Latin America
    • 6.5.4.4.1. Market size and forecast, by Product Type
    • 6.5.4.4.2. Market size and forecast, by Distribution Channel
• 6.6. Middle East and Africa
  • 6.6.1. Key market trends, growth factors and opportunities
  • 6.6.2. Market size and forecast, by Product Type
  • 6.6.3. Market size and forecast, by Distribution Channel
  • 6.6.4. Market size and forecast, by country
    • 6.6.4.1. Gcc
    • 6.6.4.1.1. Market size and forecast, by Product Type
    • 6.6.4.1.2. Market size and forecast, by Distribution Channel
    • 6.6.4.2. South Africa
    • 6.6.4.2.1. Market size and forecast, by Product Type
    • 6.6.4.2.2. Market size and forecast, by Distribution Channel
    • 6.6.4.3. Rest of Middle East And Africa
    • 6.6.4.3.1. Market size and forecast, by Product Type
    • 6.6.4.3.2. Market size and forecast, by Distribution Channel

CHAPTER 7: COMPETITIVE LANDSCAPE

• 7.1. Introduction
• 7.2. Top winning strategies
• 7.3. Product mapping of top 10 player
• 7.4. Competitive dashboard
• 7.5. Competitive heatmap
• 7.6. Top player positioning, 2022

CHAPTER 8: COMPANY PROFILES

• 8.1. John B. Sanfilippo & Son, Inc.
  • 8.1.1. Company overview
  • 8.1.2. Key executives
  • 8.1.3. Company snapshot
  • 8.1.4. Operating business segments
  • 8.1.5. Product portfolio
  • 8.1.6. Business performance
  • 8.1.7. Key strategic moves and developments
• 8.2. General Mills, Inc.
  • 8.2.1. Company overview
  • 8.2.2. Key executives
  • 8.2.3. Company snapshot
  • 8.2.4. Operating business segments
  • 8.2.5. Product portfolio
  • 8.2.6. Business performance
  • 8.2.7. Key strategic moves and developments
• 8.3. Kellogg Co.
  • 8.3.1. Company overview
  • 8.3.2. Key executives
  • 8.3.3. Company snapshot
  • 8.3.4. Operating business segments
  • 8.3.5. Product portfolio
  • 8.3.6. Business performance
  • 8.3.7. Key strategic moves and developments
• 8.4. Mars Inc,
  • 8.4.1. Company overview
  • 8.4.2. Key executives
  • 8.4.3. Company snapshot
  • 8.4.4. Operating business segments
  • 8.4.5. Product portfolio
  • 8.4.6. Business performance
  • 8.4.7. Key strategic moves and developments
• 8.5. The Hershey Company
  • 8.5.1. Company overview
  • 8.5.2. Key executives
  • 8.5.3. Company snapshot
  • 8.5.4. Operating business segments
  • 8.5.5. Product portfolio
  • 8.5.6. Business performance
  • 8.5.7. Key strategic moves and developments
• 8.6. Earnest Eats
  • 8.6.1. Company overview
  • 8.6.2. Key executives
  • 8.6.3. Company snapshot
  • 8.6.4. Operating business segments
  • 8.6.5. Product portfolio
  • 8.6.6. Business performance
  • 8.6.7. Key strategic moves and developments
• 8.7. PepsiCo
  • 8.7.1. Company overview
  • 8.7.2. Key executives
  • 8.7.3. Company snapshot
  • 8.7.4. Operating business segments
  • 8.7.5. Product portfolio
  • 8.7.6. Business performance
  • 8.7.7. Key strategic moves and developments
• 8.8. Bakery Barn INC
  • 8.8.1. Company overview
  • 8.8.2. Key executives
  • 8.8.3. Company snapshot
  • 8.8.4. Operating business segments
  • 8.8.5. Product portfolio
  • 8.8.6. Business performance
  • 8.8.7. Key strategic moves and developments
• 8.9. Olympia Granola
  • 8.9.1. Company overview
  • 8.9.2. Key executives
  • 8.9.3. Company snapshot
  • 8.9.4. Operating business segments
  • 8.9.5. Product portfolio
  • 8.9.6. Business performance
  • 8.9.7. Key strategic moves and developments