子供用自転車市場：タイプ別、年齢層別、流通チャネル別：世界の機会分析と産業予測、2023年～2032年

世界の子供用自転車市場は、2022年に73億米ドルと評価され、2032年には121億米ドルに達し、2023年から2032年までのCAGRは5.3%で成長すると予測されています。

子供用自転車は、子供専用に設計されたペダル式の乗り物です。運動能力、協調性、自立心を養うための基本的な道具として役立ちます。軽量フレーム、小径ホイール、年齢に応じたコンポーネントを特徴とするこれらの自転車は、様々なスキルレベルに対応する様々なスタイルがあり、若いライダーの身体活動と楽しみに貢献しています。

子供用自転車市場は、成長促進要因・課題が混在するダイナミックな動向を目の当たりにしているが、同時に大きなビジネス機会も提供しています。健康志向の高まりとアウトドア活動への欲求が、子供用自転車の需要を後押ししています。eコマースやオンライン小売チャネルの台頭により、購入の利便性が高まり、手間のかからない取引を求める技術に詳しい親が集まっています。人気メディアのキャラクターやスポーツブランドとのコラボレーションは、子供にも親にも魅力的です。環境に優しい素材やパッケージなど、持続可能な取り組みが環境意識の高い消費者を取り込み、現代の価値観に沿った成長要因を浮き彫りにしています。

子どもの肥満に対する意識は、アクティブなライフスタイルを促進する手段として、親に自転車への投資を促しています。都市化が進むにつれて、コンパクトで都市に適した設計が求められるようになり、イノベーションとニーズに合わせたソリューションの道が開かれます。インタラクティブなハンドルバーや拡張現実（AR）機能などの技術統合は、技術志向の子供や親に響く未開拓のビジネスチャンスです。

しかし、COVID-19の大流行は当初、製造と流通を混乱させ、サプライチェーンの制約につながっています。しかし、eコマースやデジタル戦略を活用することで市場は適応し、危機の際の適応力のあるアプローチの必要性が浮き彫りになっています。変動する材料コストと安全規制は継続的な課題であり、メーカーは品質と手頃な価格のバランスを取る必要に迫られています。

目次

第1章 イントロダクション

第2章 エグゼクティブサマリー

第3章 市場概要

• 市場の定義と範囲
• 主な調査結果
  • 影響要因
  • 主な投資機会
• ポーターのファイブフォース分析
• 市場力学
  • 促進要因
    • 小児肥満への懸念
    • Eバイクの台頭
  • 抑制要因
    • デジタル化の進展
  • 機会
    • 革新的なデザインと安全機能

第4章 子供用自転車市場：タイプ別

• 概要
• バッテリー駆動
• 従来型

第5章 子供用自転車市場：年齢層別

• 概要
• 3～4歳
• 4～6歳
• 6～8歳
• 8～15歳

第6章 子供用自転車市場：流通チャネル別

• 概要
• オンライン
• オフライン

第7章 子供用自転車市場：地域別

• 概要
• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • フランス
  • ドイツ
  • イタリア
  • スペイン
  • 英国
  • ロシア
  • その他
• アジア太平洋
  • 中国
  • 日本
  • インド
  • オーストラリア
  • マレーシア
  • その他
• ラテンアメリカ・中東・アフリカ
  • ブラジル
  • アルゼンチン
  • エジプト
  • その他

第8章 競争情勢

• イントロダクション
• 主要成功戦略
• 主要10社の製品マッピング
• 競合ダッシュボード
• 競合ヒートマップ
• 主要企業のポジショニング、2022年

第9章 企業プロファイル

• Guardian Bikes
• Trek Bicycle Corporation
• Haro Bikes
• SCOTT Sports SA
• Alta Cycling Group
• Huffy Corporation
• Strider Sports International, Inc.
• Fuji Bikes
• Frog Bikes Limited
• Islabikes

LIST OF TABLES

• TABLE 01. GLOBAL KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 02. KIDS BICYCLE MARKET FOR BATTERY OPERATED, BY REGION, 2022-2032 ($MILLION)
• TABLE 03. KIDS BICYCLE MARKET FOR CONVENTIONAL, BY REGION, 2022-2032 ($MILLION)
• TABLE 04. GLOBAL KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 05. KIDS BICYCLE MARKET FOR 3 TO 4 YEARS, BY REGION, 2022-2032 ($MILLION)
• TABLE 06. KIDS BICYCLE MARKET FOR 4 TO 6 YEARS, BY REGION, 2022-2032 ($MILLION)
• TABLE 07. KIDS BICYCLE MARKET FOR 6 TO 8 YEARS, BY REGION, 2022-2032 ($MILLION)
• TABLE 08. KIDS BICYCLE MARKET FOR 8 TO 15 YEARS, BY REGION, 2022-2032 ($MILLION)
• TABLE 09. GLOBAL KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 10. KIDS BICYCLE MARKET FOR ONLINE, BY REGION, 2022-2032 ($MILLION)
• TABLE 11. KIDS BICYCLE MARKET FOR OFFLINE, BY REGION, 2022-2032 ($MILLION)
• TABLE 12. KIDS BICYCLE MARKET, BY REGION, 2022-2032 ($MILLION)
• TABLE 13. NORTH AMERICA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 14. NORTH AMERICA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 15. NORTH AMERICA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 16. NORTH AMERICA KIDS BICYCLE MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 17. U.S. KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 18. U.S. KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 19. U.S. KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 20. CANADA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 21. CANADA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 22. CANADA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 23. MEXICO KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 24. MEXICO KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 25. MEXICO KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 26. EUROPE KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 27. EUROPE KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 28. EUROPE KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 29. EUROPE KIDS BICYCLE MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 30. FRANCE KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 31. FRANCE KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 32. FRANCE KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 33. GERMANY KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 34. GERMANY KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 35. GERMANY KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 36. ITALY KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 37. ITALY KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 38. ITALY KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 39. SPAIN KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 40. SPAIN KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 41. SPAIN KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 42. UK KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 43. UK KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 44. UK KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 45. RUSSIA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 46. RUSSIA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 47. RUSSIA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 48. REST OF EUROPE KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 49. REST OF EUROPE KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 50. REST OF EUROPE KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 51. ASIA-PACIFIC KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 52. ASIA-PACIFIC KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 53. ASIA-PACIFIC KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 54. ASIA-PACIFIC KIDS BICYCLE MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 55. CHINA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 56. CHINA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 57. CHINA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 58. JAPAN KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 59. JAPAN KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 60. JAPAN KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 61. INDIA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 62. INDIA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 63. INDIA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 64. AUSTRALIA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 65. AUSTRALIA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 66. AUSTRALIA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 67. MALAYSIA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 68. MALAYSIA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 69. MALAYSIA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 70. REST OF ASIA-PACIFIC KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 71. REST OF ASIA-PACIFIC KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 72. REST OF ASIA-PACIFIC KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 73. LAMEA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 74. LAMEA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 75. LAMEA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 76. LAMEA KIDS BICYCLE MARKET, BY COUNTRY, 2022-2032 ($MILLION)
• TABLE 77. BRAZIL KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 78. BRAZIL KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 79. BRAZIL KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 80. ARGENTINA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 81. ARGENTINA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 82. ARGENTINA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 83. EGYPT KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 84. EGYPT KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 85. EGYPT KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 86. REST OF LAMEA KIDS BICYCLE MARKET, BY TYPE, 2022-2032 ($MILLION)
• TABLE 87. REST OF LAMEA KIDS BICYCLE MARKET, BY AGE GROUP, 2022-2032 ($MILLION)
• TABLE 88. REST OF LAMEA KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
• TABLE 89. GUARDIAN BIKES: KEY EXECUTIVES
• TABLE 90. GUARDIAN BIKES: COMPANY SNAPSHOT
• TABLE 91. GUARDIAN BIKES: PRODUCT SEGMENTS
• TABLE 92. GUARDIAN BIKES: PRODUCT PORTFOLIO
• TABLE 93. GUARDIAN BIKES: KEY STRATERGIES
• TABLE 94. TREK BICYCLE CORPORATION: KEY EXECUTIVES
• TABLE 95. TREK BICYCLE CORPORATION: COMPANY SNAPSHOT
• TABLE 96. TREK BICYCLE CORPORATION: PRODUCT SEGMENTS
• TABLE 97. TREK BICYCLE CORPORATION: PRODUCT PORTFOLIO
• TABLE 98. HARO BIKES: KEY EXECUTIVES
• TABLE 99. HARO BIKES: COMPANY SNAPSHOT
• TABLE 100. HARO BIKES: PRODUCT SEGMENTS
• TABLE 101. HARO BIKES: PRODUCT PORTFOLIO
• TABLE 102. SCOTT SPORTS SA: KEY EXECUTIVES
• TABLE 103. SCOTT SPORTS SA: COMPANY SNAPSHOT
• TABLE 104. SCOTT SPORTS SA: PRODUCT SEGMENTS
• TABLE 105. SCOTT SPORTS SA: PRODUCT PORTFOLIO
• TABLE 106. SCOTT SPORTS SA: KEY STRATERGIES
• TABLE 107. ALTA CYCLING GROUP: KEY EXECUTIVES
• TABLE 108. ALTA CYCLING GROUP: COMPANY SNAPSHOT
• TABLE 109. ALTA CYCLING GROUP: PRODUCT SEGMENTS
• TABLE 110. ALTA CYCLING GROUP: PRODUCT PORTFOLIO
• TABLE 111. HUFFY CORPORATION: KEY EXECUTIVES
• TABLE 112. HUFFY CORPORATION: COMPANY SNAPSHOT
• TABLE 113. HUFFY CORPORATION: PRODUCT SEGMENTS
• TABLE 114. HUFFY CORPORATION: PRODUCT PORTFOLIO
• TABLE 115. STRIDER SPORTS INTERNATIONAL, INC.: KEY EXECUTIVES
• TABLE 116. STRIDER SPORTS INTERNATIONAL, INC.: COMPANY SNAPSHOT
• TABLE 117. STRIDER SPORTS INTERNATIONAL, INC.: PRODUCT SEGMENTS
• TABLE 118. STRIDER SPORTS INTERNATIONAL, INC.: PRODUCT PORTFOLIO
• TABLE 119. FUJI BIKES: KEY EXECUTIVES
• TABLE 120. FUJI BIKES: COMPANY SNAPSHOT
• TABLE 121. FUJI BIKES: PRODUCT SEGMENTS
• TABLE 122. FUJI BIKES: PRODUCT PORTFOLIO
• TABLE 123. FROG BIKES LIMITED: KEY EXECUTIVES
• TABLE 124. FROG BIKES LIMITED: COMPANY SNAPSHOT
• TABLE 125. FROG BIKES LIMITED: PRODUCT SEGMENTS
• TABLE 126. FROG BIKES LIMITED: PRODUCT PORTFOLIO
• TABLE 127. ISLABIKES: KEY EXECUTIVES
• TABLE 128. ISLABIKES: COMPANY SNAPSHOT
• TABLE 129. ISLABIKES: PRODUCT SEGMENTS
• TABLE 130. ISLABIKES: PRODUCT PORTFOLIO

LIST OF FIGURES

• FIGURE 01. KIDS BICYCLE MARKET, 2022-2032
• FIGURE 02. SEGMENTATION OF KIDS BICYCLE MARKET,2022-2032
• FIGURE 03. TOP IMPACTING FACTORS IN KIDS BICYCLE MARKET (2022 TO 2032)
• FIGURE 04. TOP INVESTMENT POCKETS IN KIDS BICYCLE MARKET (2023-2032)
• FIGURE 05. LOW BARGAINING POWER OF SUPPLIERS
• FIGURE 06. LOW THREAT OF NEW ENTRANTS
• FIGURE 07. LOW THREAT OF SUBSTITUTES
• FIGURE 08. LOW INTENSITY OF RIVALRY
• FIGURE 09. LOW BARGAINING POWER OF BUYERS
• FIGURE 10. GLOBAL KIDS BICYCLE MARKET:DRIVERS, RESTRAINTS AND OPPORTUNITIES
• FIGURE 11. KIDS BICYCLE MARKET, BY TYPE, 2022 AND 2032(%)
• FIGURE 12. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR BATTERY OPERATED, BY COUNTRY 2022 AND 2032(%)
• FIGURE 13. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR CONVENTIONAL, BY COUNTRY 2022 AND 2032(%)
• FIGURE 14. KIDS BICYCLE MARKET, BY AGE GROUP, 2022 AND 2032(%)
• FIGURE 15. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR 3 TO 4 YEARS, BY COUNTRY 2022 AND 2032(%)
• FIGURE 16. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR 4 TO 6 YEARS, BY COUNTRY 2022 AND 2032(%)
• FIGURE 17. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR 6 TO 8 YEARS, BY COUNTRY 2022 AND 2032(%)
• FIGURE 18. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR 8 TO 15 YEARS, BY COUNTRY 2022 AND 2032(%)
• FIGURE 19. KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL, 2022 AND 2032(%)
• FIGURE 20. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR ONLINE, BY COUNTRY 2022 AND 2032(%)
• FIGURE 21. COMPARATIVE SHARE ANALYSIS OF KIDS BICYCLE MARKET FOR OFFLINE, BY COUNTRY 2022 AND 2032(%)
• FIGURE 22. KIDS BICYCLE MARKET BY REGION, 2022 AND 2032(%)
• FIGURE 23. U.S. KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 24. CANADA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 25. MEXICO KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 26. FRANCE KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 27. GERMANY KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 28. ITALY KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 29. SPAIN KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 30. UK KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 31. RUSSIA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 32. REST OF EUROPE KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 33. CHINA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 34. JAPAN KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 35. INDIA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 36. AUSTRALIA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 37. MALAYSIA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 38. REST OF ASIA-PACIFIC KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 39. BRAZIL KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 40. ARGENTINA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 41. EGYPT KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 42. REST OF LAMEA KIDS BICYCLE MARKET, 2022-2032 ($MILLION)
• FIGURE 43. TOP WINNING STRATEGIES, BY YEAR (2022-2022)
• FIGURE 44. TOP WINNING STRATEGIES, BY DEVELOPMENT (2022-2022)
• FIGURE 45. TOP WINNING STRATEGIES, BY COMPANY (2022-2022)
• FIGURE 46. PRODUCT MAPPING OF TOP 10 PLAYERS
• FIGURE 47. COMPETITIVE DASHBOARD
• FIGURE 48. COMPETITIVE HEATMAP: KIDS BICYCLE MARKET
• FIGURE 49. TOP PLAYER POSITIONING, 2022

The global kids bicycle market was valued at $7.3 billion in 2022, and is projected to reach $12.1 billion by 2032, growing at a CAGR of 5.3% from 2023 to 2032.A kids' bicycle is a pedal-powered vehicle designed specifically for children. It serves as a fundamental tool for developing motor skills, coordination, and a sense of independence. Featuring lightweight frames, smaller wheels, and age-appropriate components, these bicycles come in various styles catering to different skill levels, contributing to young riders' physical activity and enjoyment.

The kids bicycle market is witnessing dynamic trends, driven by a blend of growth drivers and challenges while offering substantial business opportunities. Increasing health consciousness and a desire for outdoor activities are propelling the demand for kids' bicycles. The rise of e-commerce and online retail channels has made purchasing more convenient, attracting tech-savvy parents seeking hassle-free transactions. Collaborations with popular media characters and sports brands add allure, appealing to both kids and parents. Sustainable practices, such as eco-friendly materials and packaging, tap into environmentally conscious consumers, highlighting growth factors aligned with modern values.

Childhood obesity awareness, encouraging parents to invest in bicycles as a means of promoting active lifestyles. As urbanization intensifies, there is a demand for compact, urban-friendly designs, creating avenues for innovation and tailored solutions. Technological integration, such as interactive handlebars and augmented reality features, is an untapped business opportunity that resonates with tech-oriented children and parents.

However, the COVID-19 pandemic initially disrupted manufacturing and distribution, leading to supply chain constraints. Yet, the market adapted by leveraging e-commerce and digital strategies, underlining the need for adaptable approaches during crises. Fluctuating material costs and safety regulations present ongoing challenges, compelling manufacturers to balance quality and affordability.

The kids bicycle market is segmented on the basis of type, age group, distribution channel, and region. By type, the market is classified into battery-operated and conventional. As per age group, the market is classified into 3 to 4 years, 4 to 6 years, 6 to 8 years, and 8 to 15 years. Depending on distribution channel, the market is classified into online and offline. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (UK, Germany, France, Italy, Spain, Russia, and Rest of Europe), Asia-Pacific (China, India, Japan, ASEAN, Australia, and Rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Egypt, and Rest of LAMEA).

The major players operating in the market focus on key market strategies, such as mergers, product launches, acquisitions, collaborations, and partnerships. They have been also focusing on strengthening their market reach to maintain their goodwill in the ever-competitive market. Some of the key players in the kids bicycle market include Guardian Bikes, Trek Bicycle Corporation, Frog Bikes Limited, Fuji Bikes, Huffy Corporation, SCOTT Sports Sam, Strider Sports International, Inc., Islabikes, Haro Bikes, and Alta Cycling Group.

Key Benefits For Stakeholders

• This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the kids bicycle market analysis from 2022 to 2032 to identify the prevailing kids bicycle market opportunities.
• The market research is offered along with information related to key drivers, restraints, and opportunities.
• Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
• In-depth analysis of the kids bicycle market segmentation assists to determine the prevailing market opportunities.
• Major countries in each region are mapped according to their revenue contribution to the global market.
• Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
• The report includes the analysis of the regional as well as global kids bicycle market trends, key players, market segments, application areas, and market growth strategies.

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• Brands Share Analysis
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Key Market Segments

By Type

• Battery Operated
• Conventional

By Age Group

• 3 to 4 years
• 4 to 6 years
• 6 to 8 years
• 8 to 15 years

By Distribution Channel

• Online
• Offline

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • France
  • Germany
  • Italy
  • Spain
  • UK
  • Russia
  • Rest of Europe
• Asia-Pacific
  • China
  • Japan
  • India
  • Australia
  • Malaysia
  • Rest of Asia-Pacific
• LAMEA
  • Brazil
  • Argentina
  • Egypt
  • Rest of LAMEA

Key Market Players:

• Fuji Bikes
• Islabikes
• Alta Cycling Group
• Haro Bikes
• Strider Sports International, Inc.
• Guardian Bikes
• Trek Bicycle Corporation
• Frog Bikes Limited
• Huffy Corporation
• SCOTT Sports SA

TABLE OF CONTENTS

CHAPTER 1: INTRODUCTION

• 1.1. Report description
• 1.2. Key market segments
• 1.3. Key benefits to the stakeholders
• 1.4. Research methodology
  • 1.4.1. Primary research
  • 1.4.2. Secondary research
  • 1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

• 2.1. CXO Perspective

CHAPTER 3: MARKET OVERVIEW

• 3.1. Market definition and scope
• 3.2. Key findings
  • 3.2.1. Top impacting factors
  • 3.2.2. Top investment pockets
• 3.3. Porter's five forces analysis
  • 3.3.1. Low bargaining power of suppliers
  • 3.3.2. Low threat of new entrants
  • 3.3.3. Low threat of substitutes
  • 3.3.4. Low intensity of rivalry
  • 3.3.5. Low bargaining power of buyers
• 3.4. Market dynamics
  • 3.4.1. Drivers
    • 3.4.1.1. Childhood obesity concerns
    • 3.4.1.2. Rise of E-bikes
  • 3.4.2. Restraints
    • 3.4.2.1. Increasing digitalization
  • 3.4.3. Opportunities
    • 3.4.3.1. Innovative Designs and Safety Features

CHAPTER 4: KIDS BICYCLE MARKET, BY TYPE

• 4.1. Overview
  • 4.1.1. Market size and forecast
• 4.2. Battery Operated
  • 4.2.1. Key market trends, growth factors and opportunities
  • 4.2.2. Market size and forecast, by region
  • 4.2.3. Market share analysis by country
• 4.3. Conventional
  • 4.3.1. Key market trends, growth factors and opportunities
  • 4.3.2. Market size and forecast, by region
  • 4.3.3. Market share analysis by country

CHAPTER 5: KIDS BICYCLE MARKET, BY AGE GROUP

• 5.1. Overview
  • 5.1.1. Market size and forecast
• 5.2. 3 to 4 years
  • 5.2.1. Key market trends, growth factors and opportunities
  • 5.2.2. Market size and forecast, by region
  • 5.2.3. Market share analysis by country
• 5.3. 4 to 6 years
  • 5.3.1. Key market trends, growth factors and opportunities
  • 5.3.2. Market size and forecast, by region
  • 5.3.3. Market share analysis by country
• 5.4. 6 to 8 years
  • 5.4.1. Key market trends, growth factors and opportunities
  • 5.4.2. Market size and forecast, by region
  • 5.4.3. Market share analysis by country
• 5.5. 8 to 15 years
  • 5.5.1. Key market trends, growth factors and opportunities
  • 5.5.2. Market size and forecast, by region
  • 5.5.3. Market share analysis by country

CHAPTER 6: KIDS BICYCLE MARKET, BY DISTRIBUTION CHANNEL

• 6.1. Overview
  • 6.1.1. Market size and forecast
• 6.2. Online
  • 6.2.1. Key market trends, growth factors and opportunities
  • 6.2.2. Market size and forecast, by region
  • 6.2.3. Market share analysis by country
• 6.3. Offline
  • 6.3.1. Key market trends, growth factors and opportunities
  • 6.3.2. Market size and forecast, by region
  • 6.3.3. Market share analysis by country

CHAPTER 7: KIDS BICYCLE MARKET, BY REGION

• 7.1. Overview
  • 7.1.1. Market size and forecast By Region
• 7.2. North America
  • 7.2.1. Key market trends, growth factors and opportunities
  • 7.2.2. Market size and forecast, by Type
  • 7.2.3. Market size and forecast, by Age Group
  • 7.2.4. Market size and forecast, by Distribution Channel
  • 7.2.5. Market size and forecast, by country
    • 7.2.5.1. U.S.
    • 7.2.5.1.1. Market size and forecast, by Type
    • 7.2.5.1.2. Market size and forecast, by Age Group
    • 7.2.5.1.3. Market size and forecast, by Distribution Channel
    • 7.2.5.2. Canada
    • 7.2.5.2.1. Market size and forecast, by Type
    • 7.2.5.2.2. Market size and forecast, by Age Group
    • 7.2.5.2.3. Market size and forecast, by Distribution Channel
    • 7.2.5.3. Mexico
    • 7.2.5.3.1. Market size and forecast, by Type
    • 7.2.5.3.2. Market size and forecast, by Age Group
    • 7.2.5.3.3. Market size and forecast, by Distribution Channel
• 7.3. Europe
  • 7.3.1. Key market trends, growth factors and opportunities
  • 7.3.2. Market size and forecast, by Type
  • 7.3.3. Market size and forecast, by Age Group
  • 7.3.4. Market size and forecast, by Distribution Channel
  • 7.3.5. Market size and forecast, by country
    • 7.3.5.1. France
    • 7.3.5.1.1. Market size and forecast, by Type
    • 7.3.5.1.2. Market size and forecast, by Age Group
    • 7.3.5.1.3. Market size and forecast, by Distribution Channel
    • 7.3.5.2. Germany
    • 7.3.5.2.1. Market size and forecast, by Type
    • 7.3.5.2.2. Market size and forecast, by Age Group
    • 7.3.5.2.3. Market size and forecast, by Distribution Channel
    • 7.3.5.3. Italy
    • 7.3.5.3.1. Market size and forecast, by Type
    • 7.3.5.3.2. Market size and forecast, by Age Group
    • 7.3.5.3.3. Market size and forecast, by Distribution Channel
    • 7.3.5.4. Spain
    • 7.3.5.4.1. Market size and forecast, by Type
    • 7.3.5.4.2. Market size and forecast, by Age Group
    • 7.3.5.4.3. Market size and forecast, by Distribution Channel
    • 7.3.5.5. UK
    • 7.3.5.5.1. Market size and forecast, by Type
    • 7.3.5.5.2. Market size and forecast, by Age Group
    • 7.3.5.5.3. Market size and forecast, by Distribution Channel
    • 7.3.5.6. Russia
    • 7.3.5.6.1. Market size and forecast, by Type
    • 7.3.5.6.2. Market size and forecast, by Age Group
    • 7.3.5.6.3. Market size and forecast, by Distribution Channel
    • 7.3.5.7. Rest of Europe
    • 7.3.5.7.1. Market size and forecast, by Type
    • 7.3.5.7.2. Market size and forecast, by Age Group
    • 7.3.5.7.3. Market size and forecast, by Distribution Channel
• 7.4. Asia-Pacific
  • 7.4.1. Key market trends, growth factors and opportunities
  • 7.4.2. Market size and forecast, by Type
  • 7.4.3. Market size and forecast, by Age Group
  • 7.4.4. Market size and forecast, by Distribution Channel
  • 7.4.5. Market size and forecast, by country
    • 7.4.5.1. China
    • 7.4.5.1.1. Market size and forecast, by Type
    • 7.4.5.1.2. Market size and forecast, by Age Group
    • 7.4.5.1.3. Market size and forecast, by Distribution Channel
    • 7.4.5.2. Japan
    • 7.4.5.2.1. Market size and forecast, by Type
    • 7.4.5.2.2. Market size and forecast, by Age Group
    • 7.4.5.2.3. Market size and forecast, by Distribution Channel
    • 7.4.5.3. India
    • 7.4.5.3.1. Market size and forecast, by Type
    • 7.4.5.3.2. Market size and forecast, by Age Group
    • 7.4.5.3.3. Market size and forecast, by Distribution Channel
    • 7.4.5.4. Australia
    • 7.4.5.4.1. Market size and forecast, by Type
    • 7.4.5.4.2. Market size and forecast, by Age Group
    • 7.4.5.4.3. Market size and forecast, by Distribution Channel
    • 7.4.5.5. Malaysia
    • 7.4.5.5.1. Market size and forecast, by Type
    • 7.4.5.5.2. Market size and forecast, by Age Group
    • 7.4.5.5.3. Market size and forecast, by Distribution Channel
    • 7.4.5.6. Rest of Asia-Pacific
    • 7.4.5.6.1. Market size and forecast, by Type
    • 7.4.5.6.2. Market size and forecast, by Age Group
    • 7.4.5.6.3. Market size and forecast, by Distribution Channel
• 7.5. LAMEA
  • 7.5.1. Key market trends, growth factors and opportunities
  • 7.5.2. Market size and forecast, by Type
  • 7.5.3. Market size and forecast, by Age Group
  • 7.5.4. Market size and forecast, by Distribution Channel
  • 7.5.5. Market size and forecast, by country
    • 7.5.5.1. Brazil
    • 7.5.5.1.1. Market size and forecast, by Type
    • 7.5.5.1.2. Market size and forecast, by Age Group
    • 7.5.5.1.3. Market size and forecast, by Distribution Channel
    • 7.5.5.2. Argentina
    • 7.5.5.2.1. Market size and forecast, by Type
    • 7.5.5.2.2. Market size and forecast, by Age Group
    • 7.5.5.2.3. Market size and forecast, by Distribution Channel
    • 7.5.5.3. Egypt
    • 7.5.5.3.1. Market size and forecast, by Type
    • 7.5.5.3.2. Market size and forecast, by Age Group
    • 7.5.5.3.3. Market size and forecast, by Distribution Channel
    • 7.5.5.4. Rest of LAMEA
    • 7.5.5.4.1. Market size and forecast, by Type
    • 7.5.5.4.2. Market size and forecast, by Age Group
    • 7.5.5.4.3. Market size and forecast, by Distribution Channel

CHAPTER 8: COMPETITIVE LANDSCAPE

• 8.1. Introduction
• 8.2. Top winning strategies
• 8.3. Product mapping of top 10 player
• 8.4. Competitive dashboard
• 8.5. Competitive heatmap
• 8.6. Top player positioning, 2022

CHAPTER 9: COMPANY PROFILES

• 9.1. Guardian Bikes
  • 9.1.1. Company overview
  • 9.1.2. Key executives
  • 9.1.3. Company snapshot
  • 9.1.4. Operating business segments
  • 9.1.5. Product portfolio
  • 9.1.6. Key strategic moves and developments
• 9.2. Trek Bicycle Corporation
  • 9.2.1. Company overview
  • 9.2.2. Key executives
  • 9.2.3. Company snapshot
  • 9.2.4. Operating business segments
  • 9.2.5. Product portfolio
• 9.3. Haro Bikes
  • 9.3.1. Company overview
  • 9.3.2. Key executives
  • 9.3.3. Company snapshot
  • 9.3.4. Operating business segments
  • 9.3.5. Product portfolio
• 9.4. SCOTT Sports SA
  • 9.4.1. Company overview
  • 9.4.2. Key executives
  • 9.4.3. Company snapshot
  • 9.4.4. Operating business segments
  • 9.4.5. Product portfolio
  • 9.4.6. Key strategic moves and developments
• 9.5. Alta Cycling Group
  • 9.5.1. Company overview
  • 9.5.2. Key executives
  • 9.5.3. Company snapshot
  • 9.5.4. Operating business segments
  • 9.5.5. Product portfolio
• 9.6. Huffy Corporation
  • 9.6.1. Company overview
  • 9.6.2. Key executives
  • 9.6.3. Company snapshot
  • 9.6.4. Operating business segments
  • 9.6.5. Product portfolio
• 9.7. Strider Sports International, Inc.
  • 9.7.1. Company overview
  • 9.7.2. Key executives
  • 9.7.3. Company snapshot
  • 9.7.4. Operating business segments
  • 9.7.5. Product portfolio
• 9.8. Fuji Bikes
  • 9.8.1. Company overview
  • 9.8.2. Key executives
  • 9.8.3. Company snapshot
  • 9.8.4. Operating business segments
  • 9.8.5. Product portfolio
• 9.9. Frog Bikes Limited
  • 9.9.1. Company overview
  • 9.9.2. Key executives
  • 9.9.3. Company snapshot
  • 9.9.4. Operating business segments
  • 9.9.5. Product portfolio
• 9.10. Islabikes
  • 9.10.1. Company overview
  • 9.10.2. Key executives
  • 9.10.3. Company snapshot
  • 9.10.4. Operating business segments
  • 9.10.5. Product portfolio