Product Code: A04316
According to a new report published by Allied Market Research, titled, "Swimwear Market," The swimwear market was valued at $19.8 billion in 2022, and is estimated to reach $30.9 billion by 2032, growing at a CAGR of 4.5% from 2023 to 2032.
Swimwear is a costume, or an outfit worn while performing water-based activities such as swimming, surfing, other water sports, or during leisure activities such as sunbathing. However, over the years, swimwear is considered as fashion statement and has led to the emergence of leisurewear fashion trends. Designing swimwear is being an area of interest for the fashion & apparel industries.
Product innovation majorly drives the global swimwear market. The rise in disposable income and ever-changing fashion trends results in the increased purchase of modern and designer swimsuits, especially multifunctional one-piece and cover-up, which are also perceived as a fashion statement. Innovations in swimwear material have been an ongoing trend. Vendors have introduced innovative swimwear products to cater to various needs of the customers led by new products developed to provide health benefits, improved fit, advances in UV protection, thermal swimwear, and lightweight performance swimwear. In addition, the demand for trendy fitness apparel by the middle-aged individuals segment has also increased in the past few years. The growth in demand for trendy and fashionable sports apparel leads to the launch of new products to cater to the customer's demand. Most premium swimwear manufacturers and designers perceive that engineering a swimsuit is more complicated than designing a regular costume or dress as it takes lots of time & effort to develop and introduce innovative products in the swimwear market. Manufacturers focus on the comfort and the features of swimwear as they both have a high impact on the purchase decision of a consumer.
The number of recreational activities that being participated by urban dwellers is on the rise. Spending on these activities has been influenced by the rise in disposable income, brought on by industrialization. Urban people frequently choose swimming as one of their favorite activities. The health advantages associated with it, such as body strengthening, better posture, and the development of core strength, are anticipated to contribute to the expansion of the global swimwear market. Swimming has become more popular among sports organizations, and other groups since it was added to the Olympic games as a sport. In addition, the safety regulations put in place to guarantee protection have increased demand for swimwear. These elements have eventually helped the market for swimwear to expand. The swimwear industry has experienced expansion due to the increasing participation of consumers in water sports and swimming competitions in developing countries.
Nowadays consumer demands swimwear that is not only suitable for swimming and water-based activities but is also multifunctional. They are more inclined toward swimwear, which can serve the purpose of both swimwear and casual wear. The introduction of multifunctional cover-up swimwear and beachwear providers is one the key trends in the swimwear market. Manufacturers introduce multipurpose swimwear, which can be used for different purposes and at different locations. This swimwear are designed in a way that they can also be used as semi-casual wear for pool parties and at outdoor venues such as restaurants, resorts, and shopping centers. Some examples of such multifunctional cover-ups include Charlotte Cover-Up, Darby Cover-Up, Bungalow Romper, Cozmo Cover-Up, Tallulah Cover-Up, Sophie Cover-Up, and Eva Cover-Up by O'NEILL from La Jolla.
To cater to the fluctuating demand for different designs and innovative swimwear, a heavy inflow of investment is required for the R&D of swimwear and components related to it along with tweaking of raw materials according to the requirement of the design. Several manufacturers witness significant demand for trending designs, which in turn increases the cost of investment for R&D to design swimwear. Thus, these products are priced high, which ultimately leads to a decline in sales among price-sensitive consumers.
According to the market analysis, the global swimwear market is segmented into fabric, end user, distribution channel, and region. On the basis of the fabric, the market is divided into polyester, nylon, neoprene, spandex, and others. Based on end user, the market is divided into women, men, and children. As per the distribution channel, the market is divided into online and offline. Region-wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, Italy, Spain, UK, Russia, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, UAE, and rest of LAMEA).
The impact of the COVID-19 outbreak was moderate for the growth of the global swimwear market. The trade restrictions and lockdown resulted in the halting of production and manufacturing units. The recovery of the swimwear market is expected in the near future.
The players in the swimwear market have adopted acquisition, business expansion, partnership, collaboration, and product launch as their key development strategies to increase profitability and improve their position in the portable food safety detectors market.
Some of the key players profiled in the swimwear market analysis include: Haddow Group Plc, Nike Inc., Boardriders, Inc., Arena Italia S.p.A., Swimwear Anywhere, Inc., Adidas AG, Dick's Sporting Goods, Gap Inc., Phillips-Van Heusen Corporation (PVH Corp.), and Perry Ellis International Inc.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the swimwear market analysis from 2022 to 2032 to identify the prevailing swimwear market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the swimwear market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global swimwear market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Fabric
- Polyester
- Nylon
- Neoprene
- Spandex
- Others
By End user
By Distribution Channel
- Online
- Offline
- Sub type
- Hypermarkets and Supermarkets
- Specialty Stores
- Brand Outlet
- Others
By Region
- North America
- Europe
- Germany
- France
- Italy
- Spain
- UK
- Russia
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Thailand
- Malaysia
- Indonesia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- South Africa,
- Saudi Arabia
- UAE
- Argentina
- Rest of LAMEA
Key Market Players:
- Adidas AG
- Arena S.p.A
- Boardriders Inc.
- Dick's Sporting Goods Inc.
- Nike Inc.
- Pentland Brands Limited
- Perry Ellis International, Inc.
- PVH Corp.
- Swimwear Anywhere, Inc.
- The Gap, Inc.
TABLE OF CONTENTS
CHAPTER 1: INTRODUCTION
- 1.1. Report description
- 1.2. Key market segments
- 1.3. Key benefits to the stakeholders
- 1.4. Research Methodology
- 1.4.1. Primary research
- 1.4.2. Secondary research
- 1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
- 3.1. Market definition and scope
- 3.2. Key findings
- 3.2.1. Top impacting factors
- 3.2.2. Top investment pockets
- 3.3. Porter's five forces analysis
- 3.3.1. High bargaining power of suppliers
- 3.3.2. Moderate threat of new entrants
- 3.3.3. Moderate threat of substitutes
- 3.3.4. High intensity of rivalry
- 3.3.5. Moderate bargaining power of buyers
- 3.4. Market dynamics
- 3.4.1. Drivers
- 3.4.1.1. Product innovation in swimwear
- 3.4.1.2. Growth in demand for luxury swimwear by women
- 3.4.1.3. Growth in interest in swimming as a fitness and recreational activity
- 3.4.2. Restraints
- 3.4.2.1. Volatility in raw material prices
- 3.4.2.2. High cost of designing
- 3.4.3. Opportunities
- 3.4.3.1. Expansion in the product line and innovations in men's swimwear
- 3.4.3.2. Incorporation of neoprene fiber to develop fabrics
- 3.4.3.3. Introduction of multifunctional cover-up swimwear and beachwear
- 3.5. COVID-19 Impact Analysis on the market
- 3.6. Value Chain Analysis
CHAPTER 4: SWIMWEAR MARKET, BY FABRIC
- 4.1. Overview
- 4.1.1. Market size and forecast
- 4.2. Polyester
- 4.2.1. Key market trends, growth factors and opportunities
- 4.2.2. Market size and forecast, by region
- 4.2.3. Market share analysis by country
- 4.3. Nylon
- 4.3.1. Key market trends, growth factors and opportunities
- 4.3.2. Market size and forecast, by region
- 4.3.3. Market share analysis by country
- 4.4. Neoprene
- 4.4.1. Key market trends, growth factors and opportunities
- 4.4.2. Market size and forecast, by region
- 4.4.3. Market share analysis by country
- 4.5. Spandex
- 4.5.1. Key market trends, growth factors and opportunities
- 4.5.2. Market size and forecast, by region
- 4.5.3. Market share analysis by country
- 4.6. Others
- 4.6.1. Key market trends, growth factors and opportunities
- 4.6.2. Market size and forecast, by region
- 4.6.3. Market share analysis by country
CHAPTER 5: SWIMWEAR MARKET, BY END USER
- 5.1. Overview
- 5.1.1. Market size and forecast
- 5.2. Women
- 5.2.1. Key market trends, growth factors and opportunities
- 5.2.2. Market size and forecast, by region
- 5.2.3. Market share analysis by country
- 5.3. Men
- 5.3.1. Key market trends, growth factors and opportunities
- 5.3.2. Market size and forecast, by region
- 5.3.3. Market share analysis by country
- 5.4. Children
- 5.4.1. Key market trends, growth factors and opportunities
- 5.4.2. Market size and forecast, by region
- 5.4.3. Market share analysis by country
CHAPTER 6: SWIMWEAR MARKET, BY DISTRIBUTION CHANNEL
- 6.1. Overview
- 6.1.1. Market size and forecast
- 6.2. Online
- 6.2.1. Key market trends, growth factors and opportunities
- 6.2.2. Market size and forecast, by region
- 6.2.3. Market share analysis by country
- 6.3. Offline
- 6.3.1. Key market trends, growth factors and opportunities
- 6.3.2. Market size and forecast, by region
- 6.3.3. Market share analysis by country
- 6.3.4. Offline Swimwear Market by Sub type
- 6.3.4.1. Hypermarkets and Supermarkets Market size and forecast, by region
- 6.3.4.2. Hypermarkets and Supermarkets Market size and forecast, by country
- 6.3.4.3. Specialty Stores Market size and forecast, by region
- 6.3.4.4. Specialty Stores Market size and forecast, by country
- 6.3.4.5. Brand Outlet Market size and forecast, by region
- 6.3.4.6. Brand Outlet Market size and forecast, by country
- 6.3.4.7. Others Market size and forecast, by region
- 6.3.4.8. Others Market size and forecast, by country
CHAPTER 7: SWIMWEAR MARKET, BY REGION
- 7.1. Overview
- 7.1.1. Market size and forecast By Region
- 7.2. North America
- 7.2.1. Key trends and opportunities
- 7.2.2. Market size and forecast, by Fabric
- 7.2.3. Market size and forecast, by End user
- 7.2.4. Market size and forecast, by Distribution Channel
- 7.2.4.1. North America Offline Swimwear Market by Sub type
- 7.2.5. Market size and forecast, by country
- 7.2.5.1. U.S.
- 7.2.5.1.1. Key market trends, growth factors and opportunities
- 7.2.5.1.2. Market size and forecast, by Fabric
- 7.2.5.1.3. Market size and forecast, by End user
- 7.2.5.1.4. Market size and forecast, by Distribution Channel
- 7.2.5.1.4.1. U.S. Offline Swimwear Market by Sub type
- 7.2.5.2. Canada
- 7.2.5.2.1. Key market trends, growth factors and opportunities
- 7.2.5.2.2. Market size and forecast, by Fabric
- 7.2.5.2.3. Market size and forecast, by End user
- 7.2.5.2.4. Market size and forecast, by Distribution Channel
- 7.2.5.2.4.1. Canada Offline Swimwear Market by Sub type
- 7.2.5.3. Mexico
- 7.2.5.3.1. Key market trends, growth factors and opportunities
- 7.2.5.3.2. Market size and forecast, by Fabric
- 7.2.5.3.3. Market size and forecast, by End user
- 7.2.5.3.4. Market size and forecast, by Distribution Channel
- 7.2.5.3.4.1. Mexico Offline Swimwear Market by Sub type
- 7.3. Europe
- 7.3.1. Key trends and opportunities
- 7.3.2. Market size and forecast, by Fabric
- 7.3.3. Market size and forecast, by End user
- 7.3.4. Market size and forecast, by Distribution Channel
- 7.3.4.1. Europe Offline Swimwear Market by Sub type
- 7.3.5. Market size and forecast, by country
- 7.3.5.1. Germany
- 7.3.5.1.1. Key market trends, growth factors and opportunities
- 7.3.5.1.2. Market size and forecast, by Fabric
- 7.3.5.1.3. Market size and forecast, by End user
- 7.3.5.1.4. Market size and forecast, by Distribution Channel
- 7.3.5.1.4.1. Germany Offline Swimwear Market by Sub type
- 7.3.5.2. France
- 7.3.5.2.1. Key market trends, growth factors and opportunities
- 7.3.5.2.2. Market size and forecast, by Fabric
- 7.3.5.2.3. Market size and forecast, by End user
- 7.3.5.2.4. Market size and forecast, by Distribution Channel
- 7.3.5.2.4.1. France Offline Swimwear Market by Sub type
- 7.3.5.3. Italy
- 7.3.5.3.1. Key market trends, growth factors and opportunities
- 7.3.5.3.2. Market size and forecast, by Fabric
- 7.3.5.3.3. Market size and forecast, by End user
- 7.3.5.3.4. Market size and forecast, by Distribution Channel
- 7.3.5.3.4.1. Italy Offline Swimwear Market by Sub type
- 7.3.5.4. Spain
- 7.3.5.4.1. Key market trends, growth factors and opportunities
- 7.3.5.4.2. Market size and forecast, by Fabric
- 7.3.5.4.3. Market size and forecast, by End user
- 7.3.5.4.4. Market size and forecast, by Distribution Channel
- 7.3.5.4.4.1. Spain Offline Swimwear Market by Sub type
- 7.3.5.5. UK
- 7.3.5.5.1. Key market trends, growth factors and opportunities
- 7.3.5.5.2. Market size and forecast, by Fabric
- 7.3.5.5.3. Market size and forecast, by End user
- 7.3.5.5.4. Market size and forecast, by Distribution Channel
- 7.3.5.5.4.1. UK Offline Swimwear Market by Sub type
- 7.3.5.6. Russia
- 7.3.5.6.1. Key market trends, growth factors and opportunities
- 7.3.5.6.2. Market size and forecast, by Fabric
- 7.3.5.6.3. Market size and forecast, by End user
- 7.3.5.6.4. Market size and forecast, by Distribution Channel
- 7.3.5.6.4.1. Russia Offline Swimwear Market by Sub type
- 7.3.5.7. Rest of Europe
- 7.3.5.7.1. Key market trends, growth factors and opportunities
- 7.3.5.7.2. Market size and forecast, by Fabric
- 7.3.5.7.3. Market size and forecast, by End user
- 7.3.5.7.4. Market size and forecast, by Distribution Channel
- 7.3.5.7.4.1. Rest of Europe Offline Swimwear Market by Sub type
- 7.4. Asia-Pacific
- 7.4.1. Key trends and opportunities
- 7.4.2. Market size and forecast, by Fabric
- 7.4.3. Market size and forecast, by End user
- 7.4.4. Market size and forecast, by Distribution Channel
- 7.4.4.1. Asia-Pacific Offline Swimwear Market by Sub type
- 7.4.5. Market size and forecast, by country
- 7.4.5.1. China
- 7.4.5.1.1. Key market trends, growth factors and opportunities
- 7.4.5.1.2. Market size and forecast, by Fabric
- 7.4.5.1.3. Market size and forecast, by End user
- 7.4.5.1.4. Market size and forecast, by Distribution Channel
- 7.4.5.1.4.1. China Offline Swimwear Market by Sub type
- 7.4.5.2. Japan
- 7.4.5.2.1. Key market trends, growth factors and opportunities
- 7.4.5.2.2. Market size and forecast, by Fabric
- 7.4.5.2.3. Market size and forecast, by End user
- 7.4.5.2.4. Market size and forecast, by Distribution Channel
- 7.4.5.2.4.1. Japan Offline Swimwear Market by Sub type
- 7.4.5.3. India
- 7.4.5.3.1. Key market trends, growth factors and opportunities
- 7.4.5.3.2. Market size and forecast, by Fabric
- 7.4.5.3.3. Market size and forecast, by End user
- 7.4.5.3.4. Market size and forecast, by Distribution Channel
- 7.4.5.3.4.1. India Offline Swimwear Market by Sub type
- 7.4.5.4. South Korea
- 7.4.5.4.1. Key market trends, growth factors and opportunities
- 7.4.5.4.2. Market size and forecast, by Fabric
- 7.4.5.4.3. Market size and forecast, by End user
- 7.4.5.4.4. Market size and forecast, by Distribution Channel
- 7.4.5.4.4.1. South Korea Offline Swimwear Market by Sub type
- 7.4.5.5. Australia
- 7.4.5.5.1. Key market trends, growth factors and opportunities
- 7.4.5.5.2. Market size and forecast, by Fabric
- 7.4.5.5.3. Market size and forecast, by End user
- 7.4.5.5.4. Market size and forecast, by Distribution Channel
- 7.4.5.5.4.1. Australia Offline Swimwear Market by Sub type
- 7.4.5.6. Thailand
- 7.4.5.6.1. Key market trends, growth factors and opportunities
- 7.4.5.6.2. Market size and forecast, by Fabric
- 7.4.5.6.3. Market size and forecast, by End user
- 7.4.5.6.4. Market size and forecast, by Distribution Channel
- 7.4.5.6.4.1. Thailand Offline Swimwear Market by Sub type
- 7.4.5.7. Malaysia
- 7.4.5.7.1. Key market trends, growth factors and opportunities
- 7.4.5.7.2. Market size and forecast, by Fabric
- 7.4.5.7.3. Market size and forecast, by End user
- 7.4.5.7.4. Market size and forecast, by Distribution Channel
- 7.4.5.7.4.1. Malaysia Offline Swimwear Market by Sub type
- 7.4.5.8. Indonesia
- 7.4.5.8.1. Key market trends, growth factors and opportunities
- 7.4.5.8.2. Market size and forecast, by Fabric
- 7.4.5.8.3. Market size and forecast, by End user
- 7.4.5.8.4. Market size and forecast, by Distribution Channel
- 7.4.5.8.4.1. Indonesia Offline Swimwear Market by Sub type
- 7.4.5.9. Rest of Asia-Pacific
- 7.4.5.9.1. Key market trends, growth factors and opportunities
- 7.4.5.9.2. Market size and forecast, by Fabric
- 7.4.5.9.3. Market size and forecast, by End user
- 7.4.5.9.4. Market size and forecast, by Distribution Channel
- 7.4.5.9.4.1. Rest of Asia-Pacific Offline Swimwear Market by Sub type
- 7.5. LAMEA
- 7.5.1. Key trends and opportunities
- 7.5.2. Market size and forecast, by Fabric
- 7.5.3. Market size and forecast, by End user
- 7.5.4. Market size and forecast, by Distribution Channel
- 7.5.4.1. LAMEA Offline Swimwear Market by Sub type
- 7.5.5. Market size and forecast, by country
- 7.5.5.1. Brazil
- 7.5.5.1.1. Key market trends, growth factors and opportunities
- 7.5.5.1.2. Market size and forecast, by Fabric
- 7.5.5.1.3. Market size and forecast, by End user
- 7.5.5.1.4. Market size and forecast, by Distribution Channel
- 7.5.5.1.4.1. Brazil Offline Swimwear Market by Sub type
- 7.5.5.2. South Africa,
- 7.5.5.2.1. Key market trends, growth factors and opportunities
- 7.5.5.2.2. Market size and forecast, by Fabric
- 7.5.5.2.3. Market size and forecast, by End user
- 7.5.5.2.4. Market size and forecast, by Distribution Channel
- 7.5.5.2.4.1. South Africa, Offline Swimwear Market by Sub type
- 7.5.5.3. Saudi Arabia
- 7.5.5.3.1. Key market trends, growth factors and opportunities
- 7.5.5.3.2. Market size and forecast, by Fabric
- 7.5.5.3.3. Market size and forecast, by End user
- 7.5.5.3.4. Market size and forecast, by Distribution Channel
- 7.5.5.3.4.1. Saudi Arabia Offline Swimwear Market by Sub type
- 7.5.5.4. UAE
- 7.5.5.4.1. Key market trends, growth factors and opportunities
- 7.5.5.4.2. Market size and forecast, by Fabric
- 7.5.5.4.3. Market size and forecast, by End user
- 7.5.5.4.4. Market size and forecast, by Distribution Channel
- 7.5.5.4.4.1. UAE Offline Swimwear Market by Sub type
- 7.5.5.5. Argentina
- 7.5.5.5.1. Key market trends, growth factors and opportunities
- 7.5.5.5.2. Market size and forecast, by Fabric
- 7.5.5.5.3. Market size and forecast, by End user
- 7.5.5.5.4. Market size and forecast, by Distribution Channel
- 7.5.5.5.4.1. Argentina Offline Swimwear Market by Sub type
- 7.5.5.6. Rest of LAMEA
- 7.5.5.6.1. Key market trends, growth factors and opportunities
- 7.5.5.6.2. Market size and forecast, by Fabric
- 7.5.5.6.3. Market size and forecast, by End user
- 7.5.5.6.4. Market size and forecast, by Distribution Channel
- 7.5.5.6.4.1. Rest of LAMEA Offline Swimwear Market by Sub type
CHAPTER 8: COMPETITIVE LANDSCAPE
- 8.1. Introduction
- 8.2. Top winning strategies
- 8.3. Product Mapping of Top 10 Player
- 8.4. Competitive Dashboard
- 8.5. Competitive Heatmap
- 8.6. Top player positioning, 2022
CHAPTER 9: COMPANY PROFILES
- 9.1. Boardriders Inc.
- 9.1.1. Company overview
- 9.1.2. Key Executives
- 9.1.3. Company snapshot
- 9.1.4. Operating business segments
- 9.1.5. Product portfolio
- 9.2. Arena S.p.A
- 9.2.1. Company overview
- 9.2.2. Key Executives
- 9.2.3. Company snapshot
- 9.2.4. Operating business segments
- 9.2.5. Product portfolio
- 9.3. Swimwear Anywhere, Inc.
- 9.3.1. Company overview
- 9.3.2. Key Executives
- 9.3.3. Company snapshot
- 9.3.4. Operating business segments
- 9.3.5. Product portfolio
- 9.4. Adidas AG
- 9.4.1. Company overview
- 9.4.2. Key Executives
- 9.4.3. Company snapshot
- 9.4.4. Operating business segments
- 9.4.5. Product portfolio
- 9.4.6. Business performance
- 9.4.7. Key strategic moves and developments
- 9.5. Dick's Sporting Goods Inc.
- 9.5.1. Company overview
- 9.5.2. Key Executives
- 9.5.3. Company snapshot
- 9.5.4. Operating business segments
- 9.5.5. Product portfolio
- 9.5.6. Business performance
- 9.6. PVH Corp.
- 9.6.1. Company overview
- 9.6.2. Key Executives
- 9.6.3. Company snapshot
- 9.6.4. Operating business segments
- 9.6.5. Product portfolio
- 9.6.6. Business performance
- 9.7. Perry Ellis International, Inc.
- 9.7.1. Company overview
- 9.7.2. Key Executives
- 9.7.3. Company snapshot
- 9.7.4. Operating business segments
- 9.7.5. Product portfolio
- 9.8. The Gap, Inc.
- 9.8.1. Company overview
- 9.8.2. Key Executives
- 9.8.3. Company snapshot
- 9.8.4. Operating business segments
- 9.8.5. Product portfolio
- 9.8.6. Business performance
- 9.8.7. Key strategic moves and developments
- 9.9. Nike Inc.
- 9.9.1. Company overview
- 9.9.2. Key Executives
- 9.9.3. Company snapshot
- 9.9.4. Operating business segments
- 9.9.5. Product portfolio
- 9.9.6. Business performance
- 9.9.7. Key strategic moves and developments
- 9.10. Pentland Brands Limited
- 9.10.1. Company overview
- 9.10.2. Key Executives
- 9.10.3. Company snapshot
- 9.10.4. Operating business segments
- 9.10.5. Product portfolio