表紙:ビタミンサプリメント市場:成長、将来展望、競合分析、2024~2032年
市場調査レポート
商品コード
1560994

ビタミンサプリメント市場:成長、将来展望、競合分析、2024~2032年

Vitamin Supplement Market - Growth, Future Prospects and Competitive Analysis, 2024 - 2032


出版日
ページ情報
英文 176 Pages
納期
即日から翌営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=143.57円
ビタミンサプリメント市場:成長、将来展望、競合分析、2024~2032年
出版日: 2024年08月26日
発行: Acute Market Reports
ページ情報: 英文 176 Pages
納期: 即日から翌営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

ビタミンサプリメント市場は、通常錠剤、タブレット、カプセル、液体、または粉末の形で、ビタミンの濃縮ソースを含む製品の範囲を包含します。これらの製品は、食事を補い、十分な量を摂取できない栄養素を提供することを目的としています。ビタミンサプリメント市場は、2024~2032年にかけてCAGR 8.6%で成長すると推定されます。

促進要因:世界の健康危機の中での健康意識の高まり

世界の健康危機、特にCOVID-19の大流行は、ビタミンサプリメント市場にとって重要なきっかけとなりました。膨大な人口がウイルスと闘うために免疫力を高め、最適な健康を確保することに焦点を当て、ビタミンサプリメント、特にビタミンC、D、亜鉛が前面に押し出されました。特にビタミンC、D、亜鉛のサプリメントが注目されるようになった。例えば、『Lancet』誌の報告では、ビタミンDが自然免疫反応と適応免疫反応を調節する可能性が強調されています。ビタミンの摂取量とCOVID抵抗性との直接的な相関関係については免責事項があったが、この記事は、他の記事とともに、ビタミンサプリメントの消費を急増させました。

機会:個別化されたビタミン補助食品

ヘルステックや診断の進歩に伴い、ヘルスケア分野ではパーソナライゼーションの傾向が強まっています。新興企業や健康関連企業は、特定のビタミン不足を特定するための検査を個人が受けられるサービスを提供し始めています。その結果に基づいて、オーダーメイドのビタミンサプリメントパッケージが提供されます。その一例として、ビタミンDレベルを測定する家庭での血液検査がトレンドになりつつあり、その結果に基づいて推奨事項が示されています。このようにパーソナライズすることで、消費者は自分に不足している栄養素を正確に摂取することができ、健康上のメリットを最適化し、過剰摂取による副作用の可能性を最小限に抑えることができます。

抑制要因:過剰摂取に対する懐疑と懸念

その反面、ビタミン補助食品の実際の効果をめぐる懐疑的な見方による市場抑制要因にも直面しています。いくつかの研究に裏打ちされたように、ビタミンが欠乏していない個人にとって、サプリメントは特筆すべき利益をもたらさないかもしれないという説が広まっています。Journal of the American College of Cardiology誌は、ほとんどのミネラルやビタミンのサプリメントは、栄養素の不足が知られていない平均的なリスクの人では、慢性疾患の予防にはならないことを示すレビューを発表しました。過剰摂取による副作用への懸念と相まって、潜在的な市場の一部は躊躇しています。

課題:規制上のハードルと虚偽の主張

ビタミンサプリメント市場は急成長しているが、課題がないわけではないです。最も重要なことの一つは、複雑で厳しい規制状況を乗り切ることです。国によって、サプリメントの処方、健康強調表示、マーケティングに関する規制は様々です。さらに、サプリメントの健康効果について根拠のない主張をする企業の例もあります。米国では、FDAがビタミン製品について誤解を招くような主張、特にCOVID-19の治療や予防を示唆するような主張をしている数社に対して警告を発しています。このような事例は当該企業に課題をもたらすだけでなく、市場全体の評判を落とすことにもなりかねないです。

タイプ別市場セグメンテーション

2023年、市場をタイプ別に分析すると、ビタミンDセグメントが最も高い収益を上げました。ビタミンDの利点、特に骨の健康と免疫システムの強化に対する意識の高まりが、その需要に拍車をかけた。また、呼吸器疾患の重症度を軽減するビタミンDの潜在的な役割を強調する数多くの報告書が、その存在感をさらに高めています。一方、年間平均成長率(CAGR)が最も高いのは総合ビタミン剤です。マルチビタミンの魅力は、複数の単一栄養素サプリメントを購入する必要をなくし、消費者に包括的なソリューションを提供する点にあります。健康志向の消費者がホリスティックな選択肢を求めているため、このセグメントの成長は2024~2032年まで堅調に推移すると予想されます。

形態別市場セグメンテーション

市場セグメンテーションの形態別では、2023年には錠剤が売上高で優位を占める。保存期間が長く、保管が容易で、価格も手ごろなことから、多くの消費者に好まれる選択肢となっています。しかし、2024~2032年にかけて最も高いCAGRが見込まれるのはグミです。これは、グミの嗜好性によるもので、従来の錠剤やカプセルを嫌う子供や大人にとって理想的な選択肢となっています。さらに、各ブランドはグミの味と利便性を強調し、革新的なマーケティングを行っています。

地域別市場セグメンテーション

地域別では、北米が2023年に最も高い売上比率で市場を独占しました。同地域はヘルスケアのインフラが確立されており、健康に対する意識が高いことが寄与しています。しかし、アジア太平洋は2024~2032年にかけて最も高いCAGRを記録すると予測されています。可処分所得の増加と、インドや中国のような国々における健康意識の高まりが、この成長の原動力となると思われます。さらに、ビタミンサプリメント市場に参入する地元企業や、この地域に拠点を拡大する国際ブランドが、この動向をさらに促進すると思われます。

競合動向

競合動向を分析すると、2023年には、Amway Corp.、American Health Formulations(AHF)、FullWell、Garden of Life LLC、Good Health New Zealand、Healthy Life Pharma(P)Limited、Klean Athlete、Llama Naturals、NOW Foods、Nordic Naturals、Olly PBC、Pharmavite、RBK Nutraceuticals、The Nature's Bounty Co.、Vital Proteins LLCなどの市場リーダーがその地位を固め続けています。これらの企業の成功は、強固な研究開発投資、広大な流通網、効率的なマーケティング戦略に起因しています。しかし、競合情勢は2024~2032年にかけて進化すると予想されます。天然素材やオーガニックのビタミン補助食品へのシフトが目に見えています。このような動向を取り込み、個別化されたソリューションを提供し、新興市場で事業を拡大できる企業が競争力を獲得する可能性が高いです。

本レポートでお答えする主な質問

ビタミンサプリメント市場の成長に影響を与えている主要なミクロおよびマクロ環境要因は何か?

現在および予測期間中の製品セグメントと地域に関する主要な投資ポケットは何か?

2032年までの推定推計・市場予測

予測期間中にCAGRが最も速いセグメントは?

市場シェアの大きいセグメントとその理由は?

中低所得国はビタミンサプリメント市場に投資しているか?

ビタミンサプリメント市場で最大の地域市場はどこか?

アジア太平洋、ラテンアメリカ、中東・アフリカなどの新興市場における市場動向と力学は?

ビタミンサプリメント市場の成長を促進する主要動向は?

世界のビタミンサプリメント市場で存在感を高めるための主要な競合企業とその主要戦略とは?

目次

第1章 序文

  • レポート内容
    • レポートの目的
    • 対象者
    • 主な提供
  • 市場セグメンテーション
  • 調査手法
    • フェーズⅠ - 二次調査
    • フェーズⅡ - 一次調査
    • フェーズⅢ - 有識者レビュー
    • 前提条件
    • 採用したアプローチ

第2章 エグゼクティブサマリー

第3章 ビタミンサプリメント市場:競合分析

  • 主要ベンダーの市場ポジショニング
  • ベンダーが採用した戦略
  • 主要な産業戦略
  • ティア分析:2023年 vs 2032年

第4章 ビタミンサプリメント市場:マクロ分析と市場力学

  • イントロダクション
  • 世界のビタミンサプリメント市場金額、2022~2032年
  • 市場力学
    • 市場促進要因
    • 市場抑制要因
    • 主な課題
    • 主な機会
  • 促進要因と抑制要因の影響分析
  • シーソー分析
  • ポーターのファイブフォースモデル
    • 供給企業の力
    • 買い手の購買力
    • 代替品の脅威
    • 新規参入業者の脅威
    • 競争企業間の敵対関係
  • PESTEL分析
    • 政治情勢
    • 経済情勢
    • 技術情勢
    • 法的情勢
    • 社会情勢

第5章 ビタミンサプリメント市場:タイプ別、2022~2032年

  • 市場概要
  • 成長・収益分析:2023年 vs 2032年
  • 市場セグメンテーション
    • ビタミンA
    • ビタミンB
    • ビタミンC
    • ビタミンD
    • ビタミンE
    • ビタミンK
    • マルチビタミン

第6章 ビタミンサプリメント市場:形態別、2022~2032年

  • 市場概要
  • 成長・収益分析:2023年 vs 2032年
  • 市場セグメンテーション
    • タブレット
    • 粉末
    • カプセル
    • グミ
    • その他

第7章 ビタミンサプリメント市場:流通チャネル別、2022~2032年

  • 市場概要
  • 成長・収益分析:2023年 vs 2032年
  • 市場セグメンテーション
    • スーパーマーケット/ハイパーマーケット
    • 小売薬局
    • オンライン販売
    • その他

第8章 ビタミンサプリメント市場:エンドユーザー別、2022~2032年

  • 市場概要
  • 成長・収益分析:2023年 vs 2032年
  • 市場セグメンテーション
    • 成人
    • 高齢者

第9章 北米のビタミンサプリメント市場、2022~2032年

  • 市場概要
  • タイプ別、2022~2032年
  • 形態別、2022~2032年
  • 流通チャネル別、2022~2032年
  • エンドユーザー別、2022~2032年
  • 地域別、2022~2032年
    • 北米
      • 米国
      • カナダ
      • その他の北米

第10章 英国・欧州連合のビタミンサプリメント市場、2022~2032年

  • 市場概要
  • タイプ別、2022~2032年
  • 形態別、2022~2032年
  • 流通チャネル別、2022~2032年
  • エンドユーザー別、2022~2032年
  • 地域別、2022~2032年
    • 英国・欧州連合
      • 英国
      • ドイツ
      • スペイン
      • イタリア
      • フランス
      • その他の欧州

第11章 アジア太平洋のビタミンサプリメント市場、2022~2032年

  • 市場概要
  • タイプ別、2022~2032年
  • 形態別、2022~2032年
  • 流通チャネル別、2022~2032年
  • エンドユーザー別、2022~2032年
  • 地域別、2022~2032年
    • アジア太平洋
      • 中国
      • 日本
      • インド
      • オーストラリア
      • 韓国
      • その他のアジア太平洋

第12章 ラテンアメリカのビタミンサプリメント市場、2022~2032年

  • 市場概要
  • タイプ別、2022~2032年
  • 形態別、2022~2032年
  • 流通チャネル別、2022~2032年
  • エンドユーザー別、2022~2032年
  • 地域別、2022~2032年
    • ラテンアメリカ
      • ブラジル
      • メキシコ
      • その他のラテンアメリカ

第13章 中東・アフリカのビタミンサプリメント市場、2022~2032年

  • 市場概要
  • タイプ別、2022~2032年
  • 形態別、2022~2032年
  • 流通チャネル別、2022~2032年
  • エンドユーザー別、2022~2032年
  • 地域別、2022~2032年
    • 中東・アフリカ
      • GCC
      • アフリカ
      • その他の中東・アフリカ

第14章 企業プロファイル

  • Amway Corp.
  • American Health Formulations(AHF)
  • FullWell
  • Garden of Life LLC
  • Good Health New Zealand
  • Healthy Life Pharma(P)Limited
  • Klean Athlete
  • Llama Naturals
  • NOW Foods
  • Nordic Naturals
  • Olly PBC
  • Pharmavite
  • RBK Nutraceuticals
  • The Nature's Bounty Co.
  • Vital Proteins LLC
  • その他の主要企業
図表

List of Tables

  • TABLE 1 Global Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 2 Global Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 3 Global Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 4 Global Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 5 North America Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 6 North America Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 7 North America Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 8 North America Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 9 U.S. Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 10 U.S. Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 11 U.S. Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 12 U.S. Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 13 Canada Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 14 Canada Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 15 Canada Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 16 Canada Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 17 Rest of North America Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 18 Rest of North America Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 19 Rest of North America Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 20 Rest of North America Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 21 UK and European Union Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 22 UK and European Union Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 23 UK and European Union Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 24 UK and European Union Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 25 UK Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 26 UK Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 27 UK Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 28 UK Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 29 Germany Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 30 Germany Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 31 Germany Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 32 Germany Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 33 Spain Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 34 Spain Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 35 Spain Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 36 Spain Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 37 Italy Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 38 Italy Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 39 Italy Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 40 Italy Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 41 France Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 42 France Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 43 France Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 44 France Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 45 Rest of Europe Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 46 Rest of Europe Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 47 Rest of Europe Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 48 Rest of Europe Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 49 Asia Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 50 Asia Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 51 Asia Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 52 Asia Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 53 China Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 54 China Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 55 China Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 56 China Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 57 Japan Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 58 Japan Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 59 Japan Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 60 Japan Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 61 India Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 62 India Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 63 India Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 64 India Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 65 Australia Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 66 Australia Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 67 Australia Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 68 Australia Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 69 South Korea Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 70 South Korea Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 71 South Korea Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 72 South Korea Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 73 Latin America Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 74 Latin America Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 75 Latin America Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 76 Latin America Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 77 Brazil Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 78 Brazil Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 79 Brazil Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 80 Brazil Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 81 Mexico Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 82 Mexico Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 83 Mexico Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 84 Mexico Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 85 Rest of Latin America Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 86 Rest of Latin America Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 87 Rest of Latin America Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 88 Rest of Latin America Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 89 Middle East and Africa Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 90 Middle East and Africa Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 91 Middle East and Africa Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 92 Middle East and Africa Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 93 GCC Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 94 GCC Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 95 GCC Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 96 GCC Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 97 Africa Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 98 Africa Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 99 Africa Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 100 Africa Vitamin Supplement Market By End User, 2022-2032, USD (Million)
  • TABLE 101 Rest of Middle East and Africa Vitamin Supplement Market By Type, 2022-2032, USD (Million)
  • TABLE 102 Rest of Middle East and Africa Vitamin Supplement Market By Form, 2022-2032, USD (Million)
  • TABLE 103 Rest of Middle East and Africa Vitamin Supplement Market By Distribution Channel, 2022-2032, USD (Million)
  • TABLE 104 Rest of Middle East and Africa Vitamin Supplement Market By End User, 2022-2032, USD (Million)

List of Figures

  • FIG. 1 Global Vitamin Supplement Market: Market Coverage
  • FIG. 2 Research Methodology and Data Sources
  • FIG. 3 Market Size Estimation - Top Down & Bottom-Up Approach
  • FIG. 4 Global Vitamin Supplement Market: Quality Assurance
  • FIG. 5 Global Vitamin Supplement Market, By Type, 2023
  • FIG. 6 Global Vitamin Supplement Market, By Form, 2023
  • FIG. 7 Global Vitamin Supplement Market, By Distribution Channel, 2023
  • FIG. 8 Global Vitamin Supplement Market, By End User, 2023
  • FIG. 9 Global Vitamin Supplement Market, By Geography, 2023
  • FIG. 10 Market Geographical Opportunity Matrix - Global Vitamin Supplement Market, 2023

FIG. 11Market Positioning of Key Vitamin Supplement Market Players, 2023

FIG. 12Global Vitamin Supplement Market - Tier Analysis - Percentage of Revenues by Tier Level, 2023 Versus 2032

  • FIG. 13 Global Vitamin Supplement Market, By Type, 2023 Vs 2032, %
  • FIG. 14 Global Vitamin Supplement Market, By Form, 2023 Vs 2032, %
  • FIG. 15 Global Vitamin Supplement Market, By Distribution Channel, 2023 Vs 2032, %
  • FIG. 16 Global Vitamin Supplement Market, By End User, 2023 Vs 2032, %
  • FIG. 17 U.S. Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 18 Canada Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 19 Rest of North America Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 20 UK Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 21 Germany Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 22 Spain Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 23 Italy Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 24 France Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 25 Rest of Europe Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 26 China Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 27 Japan Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 28 India Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 29 Australia Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 30 South Korea Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 31 Rest of Asia Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 32 Brazil Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 33 Mexico Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 34 Rest of Latin America Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 35 GCC Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 36 Africa Vitamin Supplement Market (US$ Million), 2022 - 2032
  • FIG. 37 Rest of Middle East and Africa Vitamin Supplement Market (US$ Million), 2022 - 2032
目次
Product Code: 312-07-24

The vitamin supplement market encompasses the range of products containing concentrated sources of vitamins, usually in the form of pills, tablets, capsules, liquids, or powders. These products aim to supplement the diet and provide nutrients that might not be consumed in sufficient quantities. The vitamin supplement market is estimated to grow at a CAGR of 8.6% from 2024 to 2032.

Driver: Heightened Health Awareness Amidst Global Health Crisis

The global health crisis, particularly the COVID-19 pandemic, acted as a significant catalyst for the vitamin supplement market. A vast population turned their focus on building immunity and ensuring optimal health to combat the virus, and vitamin supplements, especially Vitamin C, D, and Zinc, came to the forefront. Many health practitioners and articles advocated for their benefits. For instance, a report in The Lancet journal underscored the potential of Vitamin D in modulating innate and adaptive immune responses. While there was a disclaimer regarding the direct correlation between vitamin intake and COVID resistance, this piece, along with others, propelled a surge in vitamin supplement consumption.

Opportunity: Personalized and Tailored vitamin supplements

With advancements in health tech and diagnostics, there's a growing trend towards personalization in the healthcare sector. Start-ups and health companies have begun offering services where individuals can undergo tests to identify specific vitamin deficiencies. Based on these results, they receive tailored vitamin supplement packages. One such example is the rising trend of at-home blood tests that gauge Vitamin D levels, with recommendations given based on the findings. This personalization ensures consumers receive the exact nutrients they lack, optimizing health benefits and minimizing potential side effects from overconsumption.

Restraint: Scepticism and Concerns About Overconsumption

On the flip side, the market faces restraint due to skepticism surrounding the actual benefits of vitamin supplements. There's a growing narrative, backed by some studies, suggesting that for individuals without deficiencies, these supplements might not offer notable benefits. The Journal of the American College of Cardiology published a review indicating that most mineral and vitamin supplements don't prevent chronic diseases in average risk individuals without known nutrient deficiencies. This sentiment, combined with concerns about potential side effects from overconsumption, has made a section of the potential market hesitant.

Challenge: Regulatory Hurdles and False Claims

The vitamin supplement market, while burgeoning, is not without challenges. One of the most significant is navigating the complex and often stringent regulatory landscape. Different countries have varying regulations regarding supplement formulations, health claims, and marketing. Moreover, there have been instances of companies making unfounded claims about the health benefits of their supplements. In the US, the FDA has issued warnings to several companies making misleading claims about their vitamin products, especially those suggesting they can treat or prevent COVID-19. Such instances not only pose challenges for the concerned companies but also can dent the overall market reputation.

Market Segmentation by Type

In 2023, when dissecting the market based on Type, the Vitamin D segment emerged with the highest revenue. The heightened awareness about its benefits, especially in bone health and immune system bolstering, spurred its demand. Numerous reports highlighting Vitamin D's potential role in mitigating the severity of respiratory illnesses further fueled its prominence. On the other hand, Multivitamin supplements are charting the highest Compound Annual Growth Rate (CAGR). Their appeal lies in offering a comprehensive solution to consumers, negating the need to purchase multiple single-nutrient supplements. As health-conscious consumers seek holistic options, this segment's growth is expected to remain robust from 2024 to 2032.

Market Segmentation by Form

Regarding the market segmentation by Form, in 2023, Tablets dominated in terms of revenue. Their long shelf life, ease of storage, and affordability made them a preferred choice for many consumers. However, the form expected to exhibit the highest CAGR from 2024 to 2032 is Gummies. This can be attributed to their palatability, making them an ideal choice for both children and adults averse to traditional pills or capsules. Furthermore, brands have been marketing gummies innovatively, emphasizing their taste and convenience.

Market Segmentation by Region

From a Geographic perspective, North America dominated the market in 2023 with the highest revenue percentage. The region's well-established healthcare infrastructure, combined with high health awareness levels, has been instrumental. However, the Asia-Pacific region is anticipated to register the highest CAGR from 2024 to 2032. Rising disposable incomes, coupled with increasing health consciousness in countries like India and China, will likely drive this growth. Additionally, local players entering the vitamin supplement market and international brands expanding their footprint in this region will further fuel this trend.

Competitive Trends

Analyzing Competitive Trends, 2023 saw market leaders like Amway Corp., American Health Formulations (AHF), FullWell, Garden of Life LLC, Good Health New Zealand, Healthy Life Pharma (P) Limited, Klean Athlete, Llama Naturals, NOW Foods, Nordic Naturals, Olly PBC, Pharmavite, RBK Nutraceuticals, The Nature's Bounty Co., and Vital Proteins LLC continuing to solidify their positions. Their success can be ascribed to robust R&D investments, vast distribution networks, and efficient marketing strategies. However, the competitive landscape is expected to evolve from 2024 to 2032. There's a visible shift towards natural and organic vitamin supplements. Players that can incorporate such trends, offer personalized solutions, and expand in emerging markets will likely gain a competitive edge.

Historical & Forecast Period

This study report represents an analysis of each segment from 2022 to 2032 considering 2023 as the base year. Compounded Annual Growth Rate (CAGR) for each of the respective segments estimated for the forecast period of 2024 to 2032.

The current report comprises quantitative market estimations for each micro market for every geographical region and qualitative market analysis such as micro and macro environment analysis, market trends, competitive intelligence, segment analysis, porters five force model, top winning strategies, top investment markets, emerging trends & technological analysis, case studies, strategic conclusions and recommendations and other key market insights.

Research Methodology

The complete research study was conducted in three phases, namely: secondary research, primary research, and expert panel review. The key data points that enable the estimation of Vitamin Supplement market are as follows:

Research and development budgets of manufacturers and government spending

Revenues of key companies in the market segment

Number of end users & consumption volume, price, and value.

Geographical revenues generated by countries considered in the report

Micro and macro environment factors that are currently influencing the Vitamin Supplement market and their expected impact during the forecast period.

Market forecast was performed through proprietary software that analyzes various qualitative and quantitative factors. Growth rate and CAGR were estimated through intensive secondary and primary research. Data triangulation across various data points provides accuracy across various analyzed market segments in the report. Application of both top-down and bottom-up approach for validation of market estimation assures logical, methodical, and mathematical consistency of the quantitative data.

Market Segmentation

Type

    • Vitamin A
    • Vitamin B
    • Vitamin C
    • Vitamin D
    • Vitamin E
    • Vitamin K
    • Multivitamin

Form

    • Tablets
    • Powder
    • Capsule
    • Gummies
    • Others

Distribution Channel

    • Supermarkets/Hypermarkets
    • Retail Pharmacy
    • Online sales
    • Others

End User

    • Adult
    • Geriatric

Region Segment (2022-2032; US$ Million)

North America

U.S.

Canada

Rest of North America

UK and European Union

UK

Germany

Spain

Italy

France

Rest of Europe

Asia Pacific

China

Japan

India

Australia

South Korea

Rest of Asia Pacific

Latin America

Brazil

Mexico

Rest of Latin America

Middle East and Africa

GCC

Africa

Rest of Middle East and Africa

Key questions answered in this report

What are the key micro and macro environmental factors that are impacting the growth of Vitamin Supplement market?

What are the key investment pockets concerning product segments and geographies currently and during the forecast period?

Estimated forecast and market projections up to 2032.

Which segment accounts for the fastest CAGR during the forecast period?

Which market segment holds a larger market share and why?

Are low and middle-income economies investing in the Vitamin Supplement market?

Which is the largest regional market for Vitamin Supplement market?

What are the market trends and dynamics in emerging markets such as Asia Pacific, Latin America, and Middle East & Africa?

Which are the key trends driving Vitamin Supplement market growth?

Who are the key competitors and what are their key strategies to enhance their market presence in the Vitamin Supplement market worldwide?

Table of Contents

1. Preface

  • 1.1. Report Description
    • 1.1.1. Purpose of the Report
    • 1.1.2. Target Audience
    • 1.1.3. Key Offerings
  • 1.2. Market Segmentation
  • 1.3. Research Methodology
    • 1.3.1. Phase I - Secondary Research
    • 1.3.2. Phase II - Primary Research
    • 1.3.3. Phase III - Expert Panel Review
    • 1.3.4. Assumptions
    • 1.3.5. Approach Adopted

2. Executive Summary

  • 2.1. Market Snapshot: Global Vitamin Supplement Market
  • 2.2. Global Vitamin Supplement Market, By Type, 2023 (US$ Million)
  • 2.3. Global Vitamin Supplement Market, By Form, 2023 (US$ Million)
  • 2.4. Global Vitamin Supplement Market, By Distribution Channel, 2023 (US$ Million)
  • 2.5. Global Vitamin Supplement Market, By End User, 2023 (US$ Million)
  • 2.6. Global Vitamin Supplement Market, By Geography, 2023 (US$ Million)
  • 2.7. Attractive Investment Proposition by Geography, 2023

3. Vitamin Supplement Market: Competitive Analysis

  • 3.1. Market Positioning of Key Vitamin Supplement Market Vendors
  • 3.2. Strategies Adopted by Vitamin Supplement Market Vendors
  • 3.3. Key Industry Strategies
  • 3.4. Tier Analysis 2023 Versus 2032

4. Vitamin Supplement Market: Macro Analysis & Market Dynamics

  • 4.1. Introduction
  • 4.2. Global Vitamin Supplement Market Value, 2022 - 2032, (US$ Million)
  • 4.3. Market Dynamics
    • 4.3.1. Market Drivers
    • 4.3.2. Market Restraints
    • 4.3.3. Key Challenges
    • 4.3.4. Key Opportunities
  • 4.4. Impact Analysis of Drivers and Restraints
  • 4.5. See-Saw Analysis
  • 4.6. Porter's Five Force Model
    • 4.6.1. Supplier Power
    • 4.6.2. Buyer Power
    • 4.6.3. Threat Of Substitutes
    • 4.6.4. Threat Of New Entrants
    • 4.6.5. Competitive Rivalry
  • 4.7. PESTEL Analysis
    • 4.7.1. Political Landscape
    • 4.7.2. Economic Landscape
    • 4.7.3. Technology Landscape
    • 4.7.4. Legal Landscape
    • 4.7.5. Social Landscape

5. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)

  • 5.1. Market Overview
  • 5.2. Growth & Revenue Analysis: 2023 Versus 2032
  • 5.3. Market Segmentation
    • 5.3.1. Vitamin A
    • 5.3.2. Vitamin B
    • 5.3.3. Vitamin C
    • 5.3.4. Vitamin D
    • 5.3.5. Vitamin E
    • 5.3.6. Vitamin K
    • 5.3.7. Multivitamin

6. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)

  • 6.1. Market Overview
  • 6.2. Growth & Revenue Analysis: 2023 Versus 2032
  • 6.3. Market Segmentation
    • 6.3.1. Tablets
    • 6.3.2. Powder
    • 6.3.3. Capsule
    • 6.3.4. Gummies
    • 6.3.5. Others

7. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)

  • 7.1. Market Overview
  • 7.2. Growth & Revenue Analysis: 2023 Versus 2032
  • 7.3. Market Segmentation
    • 7.3.1. Supermarkets/Hypermarkets
    • 7.3.2. Retail Pharmacy
    • 7.3.3. Online sales
    • 7.3.4. Others

8. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)

  • 8.1. Market Overview
  • 8.2. Growth & Revenue Analysis: 2023 Versus 2032
  • 8.3. Market Segmentation
    • 8.3.1. Adult
    • 8.3.2. Geriatric

9. North America Vitamin Supplement Market, 2022-2032, USD (Million)

  • 9.1. Market Overview
  • 9.2. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
  • 9.3. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
  • 9.4. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
  • 9.5. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
  • 9.6.Vitamin Supplement Market: By Region, 2022-2032, USD (Million)
    • 9.6.1.North America
      • 9.6.1.1. U.S.
        • 9.6.1.1.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 9.6.1.1.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 9.6.1.1.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 9.6.1.1.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 9.6.1.2. Canada
        • 9.6.1.2.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 9.6.1.2.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 9.6.1.2.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 9.6.1.2.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 9.6.1.3. Rest of North America
        • 9.6.1.3.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 9.6.1.3.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 9.6.1.3.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 9.6.1.3.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)

10. UK and European Union Vitamin Supplement Market, 2022-2032, USD (Million)

  • 10.1. Market Overview
  • 10.2. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
  • 10.3. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
  • 10.4. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
  • 10.5. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
  • 10.6.Vitamin Supplement Market: By Region, 2022-2032, USD (Million)
    • 10.6.1.UK and European Union
      • 10.6.1.1. UK
        • 10.6.1.1.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 10.6.1.1.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 10.6.1.1.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 10.6.1.1.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 10.6.1.2. Germany
        • 10.6.1.2.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 10.6.1.2.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 10.6.1.2.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 10.6.1.2.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 10.6.1.3. Spain
        • 10.6.1.3.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 10.6.1.3.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 10.6.1.3.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 10.6.1.3.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 10.6.1.4. Italy
        • 10.6.1.4.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 10.6.1.4.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 10.6.1.4.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 10.6.1.4.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 10.6.1.5. France
        • 10.6.1.5.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 10.6.1.5.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 10.6.1.5.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 10.6.1.5.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 10.6.1.6. Rest of Europe
        • 10.6.1.6.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 10.6.1.6.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 10.6.1.6.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 10.6.1.6.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)

11. Asia Pacific Vitamin Supplement Market, 2022-2032, USD (Million)

  • 11.1. Market Overview
  • 11.2. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
  • 11.3. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
  • 11.4. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
  • 11.5. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
  • 11.6.Vitamin Supplement Market: By Region, 2022-2032, USD (Million)
    • 11.6.1.Asia Pacific
      • 11.6.1.1. China
        • 11.6.1.1.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 11.6.1.1.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 11.6.1.1.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 11.6.1.1.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 11.6.1.2. Japan
        • 11.6.1.2.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 11.6.1.2.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 11.6.1.2.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 11.6.1.2.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 11.6.1.3. India
        • 11.6.1.3.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 11.6.1.3.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 11.6.1.3.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 11.6.1.3.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 11.6.1.4. Australia
        • 11.6.1.4.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 11.6.1.4.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 11.6.1.4.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 11.6.1.4.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 11.6.1.5. South Korea
        • 11.6.1.5.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 11.6.1.5.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 11.6.1.5.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 11.6.1.5.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 11.6.1.6. Rest of Asia Pacific
        • 11.6.1.6.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 11.6.1.6.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 11.6.1.6.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 11.6.1.6.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)

12. Latin America Vitamin Supplement Market, 2022-2032, USD (Million)

  • 12.1. Market Overview
  • 12.2. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
  • 12.3. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
  • 12.4. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
  • 12.5. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
  • 12.6.Vitamin Supplement Market: By Region, 2022-2032, USD (Million)
    • 12.6.1.Latin America
      • 12.6.1.1. Brazil
        • 12.6.1.1.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 12.6.1.1.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 12.6.1.1.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 12.6.1.1.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 12.6.1.2. Mexico
        • 12.6.1.2.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 12.6.1.2.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 12.6.1.2.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 12.6.1.2.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 12.6.1.3. Rest of Latin America
        • 12.6.1.3.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 12.6.1.3.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 12.6.1.3.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 12.6.1.3.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)

13. Middle East and Africa Vitamin Supplement Market, 2022-2032, USD (Million)

  • 13.1. Market Overview
  • 13.2. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
  • 13.3. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
  • 13.4. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
  • 13.5. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
  • 13.6.Vitamin Supplement Market: By Region, 2022-2032, USD (Million)
    • 13.6.1.Middle East and Africa
      • 13.6.1.1. GCC
        • 13.6.1.1.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 13.6.1.1.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 13.6.1.1.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 13.6.1.1.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 13.6.1.2. Africa
        • 13.6.1.2.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 13.6.1.2.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 13.6.1.2.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 13.6.1.2.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)
      • 13.6.1.3. Rest of Middle East and Africa
        • 13.6.1.3.1. Vitamin Supplement Market: By Type, 2022-2032, USD (Million)
        • 13.6.1.3.2. Vitamin Supplement Market: By Form, 2022-2032, USD (Million)
        • 13.6.1.3.3. Vitamin Supplement Market: By Distribution Channel, 2022-2032, USD (Million)
        • 13.6.1.3.4. Vitamin Supplement Market: By End User, 2022-2032, USD (Million)

14. Company Profile

  • 14.1. Amway Corp.
    • 14.1.1. Company Overview
    • 14.1.2. Financial Performance
    • 14.1.3. Product Portfolio
    • 14.1.4. Strategic Initiatives
  • 14.2. American Health Formulations (AHF)
    • 14.2.1. Company Overview
    • 14.2.2. Financial Performance
    • 14.2.3. Product Portfolio
    • 14.2.4. Strategic Initiatives
  • 14.3. FullWell
    • 14.3.1. Company Overview
    • 14.3.2. Financial Performance
    • 14.3.3. Product Portfolio
    • 14.3.4. Strategic Initiatives
  • 14.4. Garden of Life LLC
    • 14.4.1. Company Overview
    • 14.4.2. Financial Performance
    • 14.4.3. Product Portfolio
    • 14.4.4. Strategic Initiatives
  • 14.5. Good Health New Zealand
    • 14.5.1. Company Overview
    • 14.5.2. Financial Performance
    • 14.5.3. Product Portfolio
    • 14.5.4. Strategic Initiatives
  • 14.6. Healthy Life Pharma (P) Limited
    • 14.6.1. Company Overview
    • 14.6.2. Financial Performance
    • 14.6.3. Product Portfolio
    • 14.6.4. Strategic Initiatives
  • 14.7. Klean Athlete
    • 14.7.1. Company Overview
    • 14.7.2. Financial Performance
    • 14.7.3. Product Portfolio
    • 14.7.4. Strategic Initiatives
  • 14.8. Llama Naturals
    • 14.8.1. Company Overview
    • 14.8.2. Financial Performance
    • 14.8.3. Product Portfolio
    • 14.8.4. Strategic Initiatives
  • 14.9. NOW Foods
    • 14.9.1. Company Overview
    • 14.9.2. Financial Performance
    • 14.9.3. Product Portfolio
    • 14.9.4. Strategic Initiatives
  • 14.10. Nordic Naturals
    • 14.10.1. Company Overview
    • 14.10.2. Financial Performance
    • 14.10.3. Product Portfolio
    • 14.10.4. Strategic Initiatives
  • 14.11. Olly PBC
    • 14.11.1. Company Overview
    • 14.11.2. Financial Performance
    • 14.11.3. Product Portfolio
    • 14.11.4. Strategic Initiatives
  • 14.12. Pharmavite
    • 14.12.1. Company Overview
    • 14.12.2. Financial Performance
    • 14.12.3. Product Portfolio
    • 14.12.4. Strategic Initiatives
  • 14.13. RBK Nutraceuticals
    • 14.13.1. Company Overview
    • 14.13.2. Financial Performance
    • 14.13.3. Product Portfolio
    • 14.13.4. Strategic Initiatives
  • 14.14. The Nature's Bounty Co.
    • 14.14.1. Company Overview
    • 14.14.2. Financial Performance
    • 14.14.3. Product Portfolio
    • 14.14.4. Strategic Initiatives
  • 14.15. Vital Proteins LLC
    • 14.15.1. Company Overview
    • 14.15.2. Financial Performance
    • 14.15.3. Product Portfolio
    • 14.15.4. Strategic Initiatives
  • 14.16. Other Notable Players
    • 14.16.1. Company Overview
    • 14.16.2. Financial Performance
    • 14.16.3. Product Portfolio
    • 14.16.4. Strategic Initiatives