パウチの世界市場：市場規模（種類別・材料別・用途別・地域別）、将来予測

パウチ市場の評価（2026～2032年）

便利・軽量で持ち運び可能な包装ソリューションに対する消費者の嗜好が高まり、パウチ包装の需要が拡大しています。したがって、環境問題に対処するための持続可能で環境に優しいパウチへの需要の増加は、2024年に373億9,000万米ドルを突破し、2032年までに約539億9,000万米ドルの評価に到達する市場規模を推進しています。

これに加えて、新興国市場の技術進歩が革新的なパウチのデザインや素材の開発を促進し、市場に有利な機会をもたらしています。消費者の外出時のライフスタイルに合った、使いやすく、持ち運び可能で、1回分の飲食品製品に対する需要の高まりにより、市場は2026年から2032年にかけてCAGR 4.70％で成長します。

パウチ市場の定義/概要

パウチとは、一般的にプラスチック、紙、またはその両方の組み合わせのような材料で作られた、柔軟で軽量な容器のことを指します。様々な形状やサイズがあり、内容物を保存するためにジッパー、注ぎ口、ヒートシールなどの密封機構がデザインされていることが多いです。

パウチは、食品、医薬品、化粧品、ペットフード、家庭用品などの包装に広く使われています。湿気、光、汚染から保護しながら、利便性、携帯性、保存期間の延長を提供します。医薬品、ビタミン剤、化粧品などの製薬業界でも人気があります。パウチは、その鮮度の高さからペットフードやおやつにも人気があります。

環境に優しい包装材料への需要が高まっています。パウチの将来は、環境への影響を減らすために、バイオプラスチック、堆肥化可能なフィルム、リサイクル可能なラミネートなどの持続可能な素材の開発と採用にあります。

将来的には、RFIDタグやQRコードなどのスマートテクノロジーと統合されたパウチは、製品の追跡、認証、消費者との双方向エンゲージメントなどの機能を可能にします。これにより、サプライチェーン管理と消費者体験に革命をもたらす可能性があります。

エンドユーザー企業による持続可能な包装への嗜好の高まりは、パウチの採用をどのように増加させるか？

消費者の間で環境問題に対する意識と関心が高まっているため、パウチのような持続可能な包装ソリューションを採用するブランドは競争優位に立てる可能性があります。環境意識の高い消費者は、環境に優しい素材で包装された製品を支持する傾向が強く、パウチへの需要を促進しています。

全体として、規制圧力が強まるにつれて、パウチが持続可能でコンプライアンスに適合した包装ソリューションであることを企業がますます認識するようになり、市場におけるパウチの需要は拡大すると予想されます。この動向は、パウチ包装技術への技術革新と投資を促進し、今後数年間で包装市場におけるパウチの地位をさらに強固なものにすると思われます。

パウチは、製造時に使用する材料、水、エネルギーが少なく、廃棄後の埋立地での占有スペースも少ないため、持続可能な包装オプションです。スタンドアップパウチは、特に迅速な購買決定が行われるスーパーマーケットにおいて、顧客を魅了する印刷グラフィックの表面積が大きいため、企業にとって特に魅力的です。このマーケティング上の優位性により、最終用途企業の間でスタンドアップパウチの使用に対する関心が高まっており、パウチ市場の成長を牽引しています。

利便性、賞味期限の延長、携帯性、多様性、健康動向、ライフスタイルの変化、効果的なマーケティングなどの要因によって加工食品の消費が増加していることが、パウチ市場の成長に大きく寄与しています。こうした消費パターンが持続し進化するにつれて、パウチ包装食品の需要は当面伸び続けると予想されます。

パウチに関するリサイクルの課題はパウチの用途を制限するか？

リサイクル施設は主に、ガラス、金属、ある種のプラスチックのような硬い包装材を扱うための設備が整っています。多層ラミネートのようなパウチに使用される軟包装材料は、既存のリサイクル工程に適合しない可能性があります。その結果、パウチはリサイクルされずに埋立地行きになる可能性があり、環境への懸念や消費者の否定的な認識を招くことになります。

進化する規制や規格への対応には、試験、認証、サプライチェーン管理への多大な投資が必要となる場合があります。食品の安全性、ラベリング、包装材料に関する規制要件を満たすことは、パウチ市場で事業を展開する企業にとって難しいことです。

さらに、場合によってはリサイクルや堆肥化が可能であるにもかかわらず、特定のパウチ素材は、マイクロプラスチック汚染やその生産における再生不可能な資源の使用などの問題により、環境への懸念を引き起こす可能性があります。これは、消費者の反発や規制当局の監視につながる可能性があります。例えば、2021年9月、プロアンパックはリサイクル可能なラミネートモノポリエチレンQUADFLEXラインのパウチを発表しました。この新たなラインアップにより、プロアンパックは持続可能な包装の選択肢を増やしました。

目次

第1章 世界のパウチ市場：イントロダクション

• 市場概要
• 分析範囲
• 前提条件

第2章 エグゼクティブサマリー

第3章 VERIFIED MARKET RESEARCHの分析手法

• データマイニング
• バリデーション
• 一次資料
• データソース一覧

第4章 世界のパウチ市場の展望

• 概要
• 市場力学
  • 促進要因
  • 抑制要因
  • 機会
• ポーターのファイブフォースモデル
• バリューチェーン分析

第5章 世界のパウチ市場：種類別

• 概要
• スタンドパウチ
• フラットパウチ
• ロールストック

第6章 世界のパウチ市場：材料別

• 概要
• プラスチック
• 金属
• 紙
• バイオプラスチック

第7章 世界のパウチ市場：処理の種類別

• 概要
• 滅菌
• スタンダード
• レトルト
• ホットフィルド

第7章 世界のパウチ市場：エンドユーザー別

• 飲食品
• 医療・医薬品
• 化粧品・パーソナルケア

第8章 世界のパウチ市場：地域別

• 概要
• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • その他欧州
• アジア太平洋
  • 中国
  • 日本
  • インド
  • その他アジア太平洋地域
• 世界のその他の地域
  • ラテンアメリカ
  • 中東・アフリカ

第9章 世界のパウチ市場の競合情勢

• 概要
• 各社の市場ランキング
• 主な発展戦略

第10章 企業プロファイル

• Berry Global Inc.
• ProAmpac
• Coveris
• Smurfit Kappa
• Huhtamaki
• Constantia Flexibles
• Amcor
• Clondalkin Group
• Mondi
• Sonoco

第11章 付録

• 関連分析

Pouches Market Valuation - 2026-2032

Rising consumer preference for convenient, lightweight, and portable packaging solutions, developing demand for pouch packaging. Thus, increasing demand for sustainable and eco-friendly pouches to address environmental concerns drives the size of the market to surpass USD 37.39 Billion in 2024 to reach a valuation of around USD 53.99 Billion by 2032.

In addition to this, growing technological advancements are driving the development of innovative pouch designs and materials, presenting lucrative opportunities for the market. The rising demand for easy-to-use, portable, and single-serve food and beverage products that align well with the on-the-go lifestyle of consumers enables the market to grow at a CAGR of 4.70% from 2026 to 2032.

Pouches Market: Definition/ Overview

Pouches refer to flexible, lightweight containers typically made from materials like plastic, paper, or a combination of both. They come in various shapes and sizes, and their design often includes sealing mechanisms such as zippers, spouts, or heat seals to preserve the contents.

Pouches are widely used for packaging food items, pharmaceutical products, cosmetics, pet food, and household items. They offer convenience, portability, and extended shelf life while protecting against moisture, light, and contamination. They are also popular in the pharmaceutical industry for medicines, vitamins, and cosmetics. Pouches are also popular for pet food and treats due to their freshness.

There's a growing demand for eco-friendly packaging materials. The future of pouches lies in the development and adoption of sustainable materials such as bioplastics, compostable films, and recyclable laminates to reduce environmental impact.

In the future pouches integrated with smart technologies such as RFID tags or QR codes can enable features like product tracking, authentication, and interactive consumer engagement. This could revolutionize supply chain management and consumer experience.

How will Rising Preference for Sustainable Packaging by End-Use Companies Increase the Adoption of Pouches?

Increasing awareness and concern about environmental issues among consumers, brands that adopt sustainable packaging solutions like pouches may gain a competitive edge. Eco-conscious consumers are more likely to support products packaged in environmentally friendly materials, driving demand for pouches.

Overall, as regulatory pressure intensifies, the demand for pouches in the market is expected to grow as companies increasingly recognize them as sustainable and compliant packaging solutions. This trend is likely to drive innovation and investment in pouch packaging technologies, further consolidating their position in the packaging market in the coming years.

Pouches are a sustainable packaging option as they use less material, water, and energy during manufacturing and occupy less space in landfills after disposal. Stand-up pouches are particularly attractive to companies as they offer a larger surface area for printed graphics to entice customers, especially in supermarkets where quick purchase decisions are made. This marketing advantage has led to increased interest in the use of stand-up pouches among end-use companies, enabling driving growth of the pouches market.

The rise in consumption of packaged food products, driven by factors such as convenience, extended shelf life, portability, variety, health trends, changing lifestyles, and effective marketing, has significantly contributed to the growth of the pouch market. As these consumption patterns persist and evolve, the demand for pouch-packaged food products is expected to continue growing in the foreseeable future.

Will Recycling Challenges Related to Pouches Restrain Its Application?

Recycling facilities are primarily equipped to handle rigid packaging materials like glass, metal, and certain types of plastic. Flexible packaging materials used in pouches, such as multilayer laminates, may not be compatible with existing recycling processes. As a result, pouches may end up in landfills instead of being recycled, leading to environmental concerns and negative perceptions among consumers.

Compliance with evolving regulations and standards may require significant investment in testing, certification, and supply chain management. Meeting regulatory requirements for food safety, labeling, and packaging materials can be challenging for companies operating in the pouches market.

Furthermore, despite being recyclable or compostable in some cases, certain pouch materials may raise environmental concerns due to issues such as microplastic pollution or the use of non-renewable resources in their production. This can lead to consumer backlash and regulatory scrutiny. For instance, in September 2021, ProAmpac introduced the recyclable laminated mono polyethylene QUADFLEX line of pouches. The new addition increased ProAmpac's range of sustainable packaging options.

Category-Wise Acumens

How Will the Rise in the Adoption of Plastic Material Drive Pouches Market?

Plastic pouches offer strong resistance to UV light, oxygen, dust, and moisture, thereby keeping packed products fresh for a longer duration. This is primarily attributed to the high share of the plastic material segment.

Plastic materials offer a wide range of properties, including flexibility, durability, and barrier protection. These properties make them well-suited for pouch packaging across various industries, including food and beverage, pharmaceuticals, cosmetics, and household products.

Also, plastic materials, such as polyethylene (PE) and polypropylene (PP), are often more cost-effective than alternative packaging materials like glass or metal. This affordability makes plastic pouches an attractive option for manufacturers seeking efficient and economical packaging solutions.

Plastic materials used in pouch packaging must comply with regulatory standards for food safety, hygiene, and environmental impact. Manufacturers invest in plastic pouches that meet these stringent requirements, ensuring compliance and consumer trust in the product, this enables growth of the segment market.

Which Factors Enhance the Use of Pouches in the Food And Beverage Industry?

The food and beverage industry leads the market and generates the highest revenue. This is due to the increasing usage of lightweight, sustainable, and non-fragile pouches in the packaging of alcoholic beverages.

Furthermore, standup pouches are increasingly being used for the packaging of baby food products. The global baby food market is experiencing significant growth due to the increasing population of working women, which in turn is expected to drive demand in the food and beverage industry segment over the forecast period.

The trend of consuming multiple snacks instead of a complete meal due to busy lifestyles and convenience is expected to offer significant opportunities to pouch manufacturers in the coming years. Snacks are often packaged in pouches as they are cost-effective and easy to fill with nitrogen, which helps preserve the color, flavor, and texture of the food product.

Pouches can provide excellent barrier properties against moisture, oxygen, and light, which helps to extend the shelf life of food and beverage products. This ensures product freshness and quality over an extended period, reducing food waste and enhancing consumer satisfaction, this enables growth of the segment market.

Country/Region-wise Acumens

Will Increasing Adoption of Pouches in Various Industries in the Asia Pacific Drive the Market?

Pouches are crucial packaging materials in the healthcare industry, particularly in the Asia Pacific region. With increasing healthcare spending and medical technology advancements, pouch packaging is expected to increase demand. Pouches are also used for packaging oil and lubricants in automotive and industrial applications. As these sectors grow due to industrialization, infrastructure development, and economic growth, the demand for pouches is expected to rise.

Also, Pouches are used for packaging various agricultural products such as fertilizers, pesticides, and seeds. The agriculture sector in the Asia Pacific region plays a crucial role in food security and economic development. With the increasing adoption of modern farming practices, agrochemicals, and high-value agricultural inputs, the demand for pouch packaging for agricultural products is expected to rise.

The COVID-19 pandemic has heightened awareness of hygiene and safety among consumers, leading to a preference for single-use and hygienically sealed packaging options like pouches. This trend is expected to further drive the demand for pouch packaging in the Asia Pacific region.

Will the Growing Preference of CPG Manufacturers for Pouches in North America Drive the Market?

The growing preference of Consumer Packaged Goods (CPG) manufacturers for pouches in North America is expected to drive the pouches market in the region. Pouches offer convenience and portability, which are highly valued by consumers in North America who lead busy lifestyles. CPG manufacturers recognize the importance of meeting consumer demand for on-the-go products, and pouch packaging provides an ideal solution for this need.

There's been a notable shift in consumer behavior towards seeking out products that align with their fast-paced lifestyles. Pouch packaging meets this demand by providing convenient, portable options for a wide range of products, including food, beverages, personal care items, and household products.

The increasing popularity of e-commerce in North America has led to changes in packaging preferences. Pouches are lightweight and flexible, making them ideal for shipping and storage, thus catering to the needs of online retailers and consumers ordering products online, this enables growth of the segment market.

Competitive Landscape

The pouches market is a competitive space with established players vying for market share alongside niche brands catering to specific needs. Major brands compete on features like durability, material quality, and comfort, while some target specific demographics with pouches designed for athletes, travelers, or everyday use. Niche brands may focus on eco-friendly materials, unique aesthetics, or specialized functionalities. This variety creates a dynamic market where consumers can find a pouch that suits their needs and preferences.

Moreover, geographical expansion into emerging markets, particularly in regions like Asia Pacific and Latin America, presents growth opportunities for key players to tap into the burgeoning consumer markets and capitalize on the rising demand for pouch packaging across various industries. Overall, the pouch market's competitive landscape is dynamic and evolving, with companies continuously striving to innovate and differentiate themselves to maintain a competitive edge in the global market.

Some of the prominent players operating in the pouches market include:

Amcor Plc

Smurfit Kappa Group

Sonoco Company Ltd.

Mondi Plc.

Wipf Holding AG

KOROZO

Berry Global, Inc.

Huhtamaki Oyj

Constantia Flexibles

Coveries Holdings S.A.

ProAmpac Holdings, Inc.

Gualapack S.p.A.

Daklapack Group

Sealed Air Corporation

Bemis Company, Inc.

Sealed Air

Clondalkin Group

Goglio Spa

Latest Developments

In January 2024, Combined with Fresh-Lock, APl Group and Accredo Packaging introduced a flexible stand-up pouch that contains more than 50% recycled materials from the post-consumer sector. The pouch is the first of its kind for the food sector, with a child-resistant closure and at least 25% PCR material.

In November 2023, ProAmpac launched ProActive PCR retort pouches, containing up to 30% post-consumer recycled (PCR) material by mass, to reduce virgin plastic usage.

In June 2023, Mondi and Baumit jointly introduced a new product called SolmixBag, which is a water-soluble pouch specifically designed for the construction industry. This one-ply paper bag is ideal for storing and transporting dry construction materials such as cement and mortar, and it helps to reduce waste, paper waste management costs, and dust on construction sites.

Pouches Market, By Category

• Type:
• Stand-up Pouches
• Flat Pouches
• Roll Stock
• Material:
• Plastic
• Metal
• Paper
• Bioplastics
• Treatment Type:
• Aseptic
• Standard
• Retort
• Hot-Filled
• End-Users:
• Food and Beverage
• Medical & Pharmaceuticals
• Cosmetic & Personal care
• Region:
• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL POUCHES MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL POUCHES MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL POUCHES MARKET, BY TYPE

• 5.1 Overview
• 5.2 Stand-up Pouches
• 5.3 Flat Pouches
• 5.4 Roll Stock

6 GLOBAL POUCHES MARKET, BY MATERIAL

• 6.1 Overview
• 6.2 Plastic
• 6.3 Metal
• 6.4 Paper
• 6.5 Bioplastics

7 GLOBAL POUCHES MARKET, BY TREATMENT TYPE

• 7.1 Overview
• 7.2 Aseptic
• 7.3 Standard
• 7.4 Retort
• 7.5 Hot-Filled

7 GLOBAL POUCHES MARKET, BY End-Users

• 7.1 Food and Beverage
• 7.2 Medical & Pharmaceuticals
• 7.3 Cosmetic & Personal care

8 GLOBAL POUCHES MARKET, BY GEOGRAPHY

• 8.1 Overview
• 8.2 North America
  • 8.2.1 U.S.
  • 8.2.2 Canada
  • 8.2.3 Mexico
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 U.K.
  • 8.3.3 France
  • 8.3.4 Rest of Europe
• 8.4 Asia Pacific
  • 8.4.1 China
  • 8.4.2 Japan
  • 8.4.3 India
  • 8.4.4 Rest of Asia Pacific
• 8.5 Rest of the World
  • 8.5.1 Latin America
  • 8.5.2 Middle East & Africa

9 GLOBAL POUCHES MARKET COMPETITIVE LANDSCAPE

• 9.1 Overview
• 9.2 Company Market Ranking
• 9.3 Key Development Strategies

10 COMPANY PROFILES

• 10.1 Berry Global Inc.
  • 10.1.1 Overview
  • 10.1.2 Financial Performance
  • 10.1.3 Product Outlook
  • 10.1.4 Key Developments
• 10.2 ProAmpac
  • 10.2.1 Overview
  • 10.2.2 Financial Performance
  • 10.2.3 Product Outlook
  • 10.2.4 Key Developments
• 10.3 Coveris
  • 10.3.1 Overview
  • 10.3.2 Financial Performance
  • 10.3.3 Product Outlook
  • 10.3.4 Key Developments
• 10.4 Smurfit Kappa
  • 10.4.1 Overview
  • 10.4.2 Financial Performance
  • 10.4.3 Product Outlook
  • 10.4.4 Key Developments
• 10.5 Huhtamaki
  • 10.5.1 Overview
  • 10.5.2 Financial Performance
  • 10.5.3 Product Outlook
  • 10.5.4 Key Developments
• 10.6 Constantia Flexibles
  • 10.6.1 Overview
  • 10.6.2 Financial Performance
  • 10.6.3 Product Outlook
  • 10.6.4 Key Developments
• 10.7 Amcor
  • 10.7.1 Overview
  • 10.7.2 Financial Performance
  • 10.7.3 Product Outlook
  • 10.7.4 Key Developments
• 10.8 Clondalkin Group
  • 10.8.1 Overview
  • 10.8.2 Financial Performance
  • 10.8.3 Product Outlook
  • 10.8.4 Key Developments
• 10.9 Mondi
  • 10.9.1 Overview
  • 10.9.2 Financial Performance
  • 10.9.3 Product Outlook
  • 10.9.4 Key Developments
• 10.10 Sonoco
  • 10.10.1 Overview
  • 10.10.2 Financial Performance
  • 10.10.3 Product Outlook
  • 10.10.4 Key Developments

11 Appendix

• 11.1 Related Research