装着式虫除け市場：流通チャネル別、製品タイプ別、地域別、2026-2032年

装着式虫除け市場の評価-2026-2032年

マラリアやデング熱などの媒介性疾患に対する懸念が高まり、効果的な予防対策への需要が高まっていることが、装着式虫除けの採用を促進しています。野外活動や昆虫が発生しやすい地域への旅行の増加が、市場規模を2024年に83億2,000万米ドルを突破し、2032年までに約152億8,000万米ドルの評価額に達する原動力となっています。

これに加えて、より長持ちし、より効果的な成分を含む虫除け製剤の技術的進歩も市場拡大を後押ししています。化学的虫除けの有害性に対する意識の高まりが、2026年から2032年にかけてのCAGR 7.9%での市場成長を可能にしています。

装着式虫除け市場定義/概要

装着式虫除けは、昆虫を阻止し、虫刺されからユーザーを守るために身体に装着するように設計された製品を指します。その他の活動には、スプレー、ローション、リストバンド、クリップオンなど様々な形態があり、多くの場合、蚊、ダニ、その他の害虫を忌避するDEET、ピカリジン、天然オイルなどの有効成分が含まれています。

装着式虫除けは、キャンプやハイキング、釣りなど、虫に遭遇する機会の多いアウトドア活動で広く使われています。また、昆虫が媒介する病気が多発する地域を訪れる旅行者にも欠かせないです。さらに、虫にさらされる機会の多い農業や建設業に従事する人々や、虫の多い地域に住む人々も、虫除けを使用しています。

媒介性疾病の流行増加は、どのように装着式虫除けの採用を増加させるか？

媒介性疾患の流行増加は、装着式虫除け市場の主要な促進要因です。気候変動によって病気を媒介する昆虫の地理的分布が変化するにつれて、効果的な個人保護に対する需要が急増しています。米国疾病予防管理センター（CDC）によると、米国で報告されたダニ媒介性疾患の症例は2004年から2019年の間に2倍以上に増加しました。この脅威の高まりが、業界の技術革新に拍車をかけています。最近、市場をリードするSCジョンソンは、植物由来の有効成分を配合したウェアラブル虫除けの新ラインを発表し、自然な代替品を求める消費者に対応しました。

アウトドアレクリエーション活動やアドベンチャーツーリズムの増加が市場の成長を後押ししています。ハイキング、キャンプ、エコツーリズムを楽しむ人が増えるにつれ、信頼性の高い防虫対策へのニーズが高まっています。米国経済分析局の報告によると、2021年のGDPに占めるアウトドアレクリエーションの割合は1.9％で、その大きな経済効果を反映しています。この動向に対応し、Sawyer Productsはペルメトリン加工を施した新しいウェアとギアを発売しました。

特に熱帯・亜熱帯地域では、虫刺されに伴う健康リスクに対する意識の高まりが、身体に装着する虫除けの採用を促進しています。旅行者も居住者も同様に、より効果的で便利な保護方法を求めています。世界保健機関（WHO）は2019年、世界中で2億2,900万人のマラリア患者が発生したと推定しており、予防対策の継続的な必要性が強調されています。Spectrum Brands Holdings, Inc.はこの需要に応え、忌避蒸気を放出する新しいウェアラブルデバイスでRepel（R）製品ラインを拡大し、最長12時間ハンズフリーで防御を提供します。

装着式虫除けによる皮膚刺激やアレルギー反応は、その応用を抑制するか？

装着式虫除け市場における主な抑制要因の一つは、皮膚刺激やアレルギー反応の可能性です。DEETなど、虫除けに一般的に使用される化学成分の中には、敏感な人に副作用を引き起こすものがあり、使用が制限され、消費者の受容に影響を及ぼす可能性があります。この問題は、特に敏感肌やアレルギーを持つ人々が、これらの製品を使うことを躊躇させる可能性があります。

もうひとつの課題は、天然素材やオーガニック製品に対する消費者の嗜好の高まりです。合成化学物質を含む従来の虫除けは、その潜在的な健康リスクや環境への影響から、ますます吟味されるようになっています。より安全で環境に優しい代替品への消費者の嗜好の変化は、従来の装着式虫除けスプレーの売上に影響を与え、メーカーに技術革新を促す可能性があります。

装着式虫除けが提供する予防効果と持続時間は、大きく異なる可能性があります。有効成分の濃度、環境条件、個人の使用方法などの要因が、その性能に影響を与える可能性があります。一貫性のない結果は、消費者の信頼と満足度を低下させ、市場成長への課題となる可能性があります。

目次

第1章 イントロダクション

• 市場の定義
• 市場セグメンテーション
• 調査手法

第2章 エグゼクティブサマリー

• 主な調査結果
• 市場概要
• 市場ハイライト

第3章 市場概要

• 市場規模と成長の可能性
• 市場動向
• 市場促進要因
• 市場抑制要因
• 市場機会
• ポーターのファイブフォース分析

第4章 装着式虫除け市場：製品タイプ別

• スプレー
• クリーム＆ローション
• オイル＆ジェル
• パッチ
• その他

第5章 装着式虫除け市場：流通チャネル別

• オンライン小売
• オフライン小売

第6章 地域別分析

• 北米
• 米国
• カナダ
• メキシコ
• 欧州
• 英国
• ドイツ
• フランス
• イタリア
• アジア太平洋
• 中国
• 日本
• インド
• オーストラリア
• ラテンアメリカ
• ブラジル
• アルゼンチン
• チリ
• 中東・アフリカ
• 南アフリカ
• サウジアラビア
• アラブ首長国連邦

第7章 市場力学

• 市場促進要因
• 市場抑制要因
• 市場機会
• COVID19が市場に与える影響

第8章 競合情勢

• 主要企業
• 市場シェア分析

第9章 企業プロファイル

• REI Co-op
• OFF!（SC Johnson）
• Sawyer Products
• Repel（SC Johnson）
• Ben's（Sawyer Products）
• Natrapel（Trek Brands）
• Cutter（SC Johnson）
• Avon Skin So Soft
• Bug Soother
• Mosquito Magnet
• Thermacell
• Insect Shield
• Bite Away
• Buzz Off
• Cutter Advanced
• Badger Balm
• EarthKind
• Zobri
• Para'Kito
• Superband

第10章 市場の展望と機会

• 新興技術
• 今後の市場動向
• 投資機会

第11章 付録

• 略語リスト
• 出典と参考文献

Body Worn Insect Repellent Market Valuation - 2026-2032

Increasing concerns over vector-borne diseases, such as malaria and dengue fever, which heighten the demand for effective preventive measures is propelling the adoption of body worn insect repellent. Rising outdoor activities and travel to insect-prone areas is driving the market size surpass USD 8.32 Billion valued in 2024 to reach a valuation of around USD 15.28 Billion by 2032.

In addition to this, technological advancements in repellent formulations, including longer-lasting and more effective ingredients, also fuel market expansion. Growing awareness of the harmful effects of chemical repellents, this is enabling the market grow at a CAGR of 7.9% from 2026 to 2032.

Body Worn Insect Repellent Market: Definition/ Overview

Body-worn insect repellent refers to products designed to be worn on the body to deter insects and protect users from insect bites. These repellents can come in various forms, including sprays, lotions, wristbands, and clip-ons, and often contain active ingredients such as DEET, picaridin, or natural oils to repel mosquitoes, ticks, and other pests.

Body-worn insect repellents are widely used in outdoor activities such as camping, hiking, and fishing, where exposure to insects is common. They are also essential for travelers visiting regions with high incidences of insect-borne diseases. In addition, these repellents are used by individuals working in agriculture or construction, where insect exposure is frequent, and by people living in areas with high insect populations.

How will Rising Prevalence of Vector-Borne Diseases Increase Adoption of Body Worn Insect Repellent?

The rising prevalence of vector-borne diseases is a key driver of the body worn insect repellent market. As climate change alters the geographic distribution of disease-carrying insects, demand for effective personal protection has surged. According to the Centers for Disease Control and Prevention (CDC), reported cases of tickborne diseases in the United States more than doubled between 2004 and 2019. This growing threat has spurred innovation in the industry. Recently, SC Johnson, a market leader, introduced a new line of wearable repellents infused with plant-based active ingredients, catering to consumers seeking natural alternatives.

Increasing outdoor recreational activities and adventure tourism are fueling market growth. As more people engage in hiking, camping, and eco-tourism, the need for reliable insect protection has intensified. The U.S. Bureau of Economic Analysis reported that outdoor recreation accounted for 1.9% of the GDP in 2021, reflecting its significant economic impact. Responding to this trend, Sawyer Products launched a new range of permethrin-treated clothing and gear, designed to provide long-lasting protection for outdoor enthusiasts.

Growing awareness of the health risks associated with insect bites, particularly in tropical and subtropical regions, is driving adoption of body worn repellents. Travelers and residents alike are seeking more effective and convenient protection methods. The World Health Organization estimated that in 2019, there were 229 million cases of malaria worldwide, emphasizing the ongoing need for preventive measures. Capitalizing on this demand, Spectrum Brands Holdings, Inc. expanded its Repel(R) product line with new wearable devices that release repellent vapors, offering hands-free protection for up to 12 hours.

Will Skin Irritation or Allergic Reactions Caused by Body Worn Insect Repellent Restrain Its Application?

One major restraint in the body-worn insect repellent market is the potential for skin irritation or allergic reactions. Some chemical ingredients commonly used in repellents, such as DEET, can cause adverse reactions in sensitive individuals, limiting their use and affecting consumer acceptance. This issue can deter people from using these products, particularly those with sensitive skin or allergies.

Another challenge is the growing consumer preference for natural and organic products. Traditional repellents containing synthetic chemicals are increasingly being scrutinized for their potential health risks and environmental impact. This shift in consumer preferences towards safer, eco-friendly alternatives can impact the sales of conventional body-worn insect repellents and drive manufacturers to innovate.

The effectiveness and duration of protection provided by body-worn insect repellents can vary widely. Factors such as the concentration of active ingredients, environmental conditions, and individual usage can influence their performance. Inconsistent results may lead to reduced consumer confidence and satisfaction, posing a challenge for market growth.

Category-Wise Acumens

Which Factors are Contributing to Dominance of Sprays Segment in Body Worn Insect Repellent Market?

Sprays continue to dominate the body worn insect repellent market due to their ease of use, widespread availability, and consumer familiarity. These products offer quick and efficient coverage, making them ideal for various outdoor activities and environments. According to the Environmental Protection Agency (EPA), DEET-based spray repellents accounted for approximately 75% of all insect repellent sales in the United States in 2022. Recently, OFF!(R), a leading brand owned by SC Johnson, launched a new line of ultra-fine mist sprays that provide enhanced coverage and longer-lasting protection, addressing consumer demands for more effective formulations.

The versatility of spray repellents contributes significantly to their market dominance. Sprays can be easily applied to both skin and clothing, offering comprehensive protection against a wide range of insects. The CDC reported that proper use of EPA-registered insect repellent sprays can reduce the risk of mosquito bites by up to 95%. Responding to growing environmental concerns, Sawyer Products introduced a new plant-based spray repellent formulation in 2023, leveraging a unique blend of essential oils to provide effective protection without synthetic active ingredients.

Which Factors Enhance the Sale of Body Worn Insect Repellent by Offline Retail?

Offline retail continues to dominate the body worn insect repellent market, driven by consumer preference for immediate product availability and the ability to physically examine and compare products before purchase. Drugstores, supermarkets, and outdoor specialty shops remain primary distribution channels, offering a wide range of repellent options to cater to diverse consumer needs. According to the U.S. Census Bureau's Monthly Retail Trade Survey, brick-and-mortar stores accounted for 85% of personal care product sales, including insect repellents, in 2023. Recently, CVS Pharmacy expanded its insect repellent product range, introducing an exclusive line of DEET-free, plant-based repellents across its 9,900 locations nationwide.

The tactile nature of body worn insect repellent products makes offline retail particularly appealing, as customers often prefer to assess factors like scent, texture, and packaging in person. Additionally, in-store promotions and expert advice from staff contribute to the dominance of offline channels. The Consumer Healthcare Products Association reported that 72% of consumers prefer to purchase over-the-counter products, including insect repellents, from physical stores. Responding to this trend, Walmart announced a partnership with SC Johnson in 2024 to create dedicated "Bug-Free Living" sections in its stores, featuring interactive displays and product demos to educate customers on effective insect protection.

Country/Region-wise Acumens

Will Robust Outdoor Recreation Industry in North America Drive Body Worn Insect Repellent Market Growth?

North America dominates the body worn insect repellent market, driven by high awareness of vector-borne diseases, extensive outdoor recreational activities, and stringent regulatory standards ensuring product safety and efficacy. The region's diverse climate zones, ranging from tropical to temperate, create a year-round demand for insect protection products. According to the Centers for Disease Control and Prevention (CDC), reported cases of mosquito-borne diseases in the United States increased by 25% between 2004 and 2018. In response to this trend, SC Johnson recently launched a new line of wearable repellents featuring microencapsulation technology, providing up to 14 hours of protection against a wide range of insects.

The robust outdoor recreation industry in North America significantly contributes to the market's growth, with consumers seeking reliable insect protection for activities such as hiking, camping, and fishing. The U.S. Bureau of Economic Analysis reported that outdoor recreation accounted for 2.1% of the country's GDP in 2022, highlighting its economic importance. Capitalizing on this market potential, Sawyer Products introduced a new range of permethrin-treated clothing and gear specifically designed for outdoor enthusiasts, offering long-lasting protection without the need for frequent reapplication.

Will Rising Awareness of Insect-Borne Diseases Enhance Adoption of Body Worn Insect Repellent in Asia Pacific?

The Asia Pacific body worn insect repellent market is experiencing rapid growth, driven by increasing awareness of insect-borne diseases and a growing outdoor recreation industry. Countries like India, China, and Australia are seeing a surge in demand for wearable repellent products, including bracelets, patches, and clip-on devices. According to the World Health Organization, the Asia Pacific region accounted for 96% of global dengue cases in 2019, highlighting the urgent need for effective insect protection measures.

Consumer preferences are shifting towards natural and DEET-free alternatives, prompting manufacturers to innovate with plant-based ingredients like citronella, eucalyptus, and lemongrass. This trend is particularly strong in countries like Japan and South Korea, where consumers are increasingly health-conscious and environmentally aware. The market is also benefiting from government initiatives to combat mosquito-borne illnesses, with the Australian Department of Health reporting a 63% increase in Ross River virus cases in 2020 compared to the previous year.

Recent developments in the industry include SC Johnson's launch of a new line of wearable repellents in Southeast Asia in March 2024, featuring proprietary slow-release technology. Godrej Consumer Products, a key player in the Indian market, announced plans to expand its production capacity for personal repellents by 30% in May 2024 to meet growing demand.

Competitive Landscape

The body worn insect repellent market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support.

The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the body worn insect repellent market include:

• REI Co-op
• OFF! (SC Johnson)
• Sawyer Products
• Repel (SC Johnson)
• Ben's (Sawyer Products)
• Natrapel (Trek Brands)
• Cutter (SC Johnson)
• Avon Skin So Soft
• Bug Soother
• Mosquito Magnet
• Thermacell
• Insect Shield
• Bite Away
• Buzz Off
• Cutter Advanced
• Badger Balm
• EarthKind
• Zobri
• Para'Kito
• Superband

Latest Developments

• In September 2023, SC Johnson and Insect Shield announced a strategic collaboration to develop advanced body-worn insect repellent garments that combine SC Johnson's repellent technology with Insect Shield's innovative textile treatments for enhanced protection and comfort.
• In August 2023, ThermaCELL and ExOfficio introduced a new line of body-worn insect repellent clothing designed for outdoor enthusiasts, featuring an integrated repellent system that offers long-lasting protection against mosquitoes and other insects.

Body Worn Insect Repellent Market, By Category

• Product Type:
• Sprays
• Creams & Lotions
• Oils & Gels
• Patches
• Distribution Channel:
• Online Retail
• Offline Retail
• Region:
• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Body Worn Insect Repellent Market, By Product Type

• Sprays
• Creams & Lotions
• Oils & Gels
• Patches
• Others

5. Body Worn Insect Repellent Market, By Distribution Channel

• Online Retail
• Offline Retail

6. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

7. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID19 on the Market

8. Competitive Landscape

• Key Players
• Market Share Analysis

9. Company Profiles

• REI Co-op
• OFF! (SC Johnson)
• Sawyer Products
• Repel (SC Johnson)
• Ben's (Sawyer Products)
• Natrapel (Trek Brands)
• Cutter (SC Johnson)
• Avon Skin So Soft
• Bug Soother
• Mosquito Magnet
• Thermacell
• Insect Shield
• Bite Away
• Buzz Off
• Cutter Advanced
• Badger Balm
• EarthKind
• Zobri
• Para'Kito
• Superband

10. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

11. Appendix

• List of Abbreviations
• Sources and References