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市場調査レポート
商品コード
1764105
ビート糖市場-世界の産業規模、シェア、動向、機会、予測、製品別、用途別、流通チャネル別、地域別、競合別、2020~2030年Beet Sugar Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product, By Application, By Distribution Channel, By Region, & Competition, 2020-2030F |
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| ビート糖市場-世界の産業規模、シェア、動向、機会、予測、製品別、用途別、流通チャネル別、地域別、競合別、2020~2030年 |
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出版日: 2025年06月30日
発行: TechSci Research
ページ情報: 英文 182 Pages
納期: 2~3営業日
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全表示
- 概要
- 目次
ビート糖の世界市場規模は2024年に138億7,000万米ドル、2030年には205億8,000万米ドルに達すると予測され、予測期間中のCAGRは6.8%を記録します。
同市場は、天然甘味料に対する需要の高まり、消費者の健康志向の高まり、サトウキビ糖からよりサステイナブル代替品への漸進的なシフトに支えられ、着実に拡大しています。テンサイ由来のビート糖は、特にテンサイ栽培が定着している北米や欧州では、費用対効果が高く、地元で調達できる選択肢として台頭してきています。飲食品産業は主要な消費者であり、ショ糖含量が高く加工が多様であることから、ビート糖を焼き菓子、菓子、飲食品などの製品に利用しています。クリーンラベル運動や非遺伝子組み換え原料への需要の高まりも、採用を加速させています。eコマースやデジタルリテールプラットフォームは、市場へのアクセスを向上させ、消費者の裾野を広げています。しかし、原料価格の変動や代替甘味料の人気の高まりは、長期的な成長に対する潜在的な課題となっています。
| 市場概要 | |
|---|---|
| 予測期間 | 2026~2030年 |
| 市場規模:2024年 | 138億7,000万米ドル |
| 市場規模:2030年 | 205億8,000万米ドル |
| CAGR:2025~2030年 | 6.8% |
| 急成長セグメント | 飲料 |
| 最大市場 | 欧州 |
市場促進要因
天然と非遺伝子組み換え甘味料に対する需要の高まり
主要市場課題
代替甘味料との競合
主要市場動向
有機と非遺伝子組み換えの採用増加ビート糖
目次
第1章 イントロダクション
第2章 調査手法
第3章 エグゼクティブサマリー
第4章 顧客の声
第5章 世界のビート糖市場展望
- 市場規模・予測
- 金額別
- 市場シェア・予測
- 製品別(白甜菜糖、黒甜菜糖、液状甜菜糖)
- 用途別(ベーカリー、飲料、菓子、その他)
- 流通チャネル別(オフライン、オンライン)
- 地域別
- 上位5社、その他(2024年)
- 世界のビート糖市場マッピング&機会評価
- 製品別
- 用途別
- 流通チャネル別
- 地域別
第6章 北米のビート糖市場展望
- 市場規模・予測
- 市場シェア・予測
第7章 欧州のビート糖市場展望
- 市場規模・予測
- 市場シェア・予測
第8章 アジア太平洋のビート糖市場展望
- 市場規模・予測
- 市場シェア・予測
第9章 中東・アフリカのビート糖市場展望
- 市場規模・予測
- 市場シェア・予測
第10章 南米のビート糖市場展望
- 市場規模・予測
- 市場シェア・予測
第11章 市場力学
- 促進要因
- 課題
第12章 市場動向と発展
- 合併と買収
- 製品上市
第13章 混乱:紛争、パンデミック、貿易障壁
第14章 SWOT分析
- 強み
- 弱み
- 機会
- 脅威
第15章 競合情勢
- 企業プロファイル
- Sudzucker AG.
- Nordzucker AG
- British Sugar(Associated British Foods plc)
- Tereos Group
- Cosun Beet Company
- American Crystal Sugar Company
- Michigan Sugar Company
- Amalgamated Sugar Company
- Western Sugar Cooperative
- Southern Minnesota Beet Sugar Cooperative
第16章 戦略的提言・アクションプラン
- 主要な重点セグメント
- 対象製品
- 対象用途
- 対象流通チャネル
第17章 調査会社について・免責事項
The Global Beet Sugar Market was valued at USD 13.87 billion in 2024 and is anticipated to reach USD 20.58 billion by 2030, registering a CAGR of 6.8% during the forecast period. The market is expanding steadily, supported by the growing demand for natural sweeteners, increasing consumer health consciousness, and a gradual shift from cane sugar to more sustainable alternatives. Derived from sugar beets, beet sugar is emerging as a cost-effective and locally sourced option, particularly in Europe and North America, where sugar beet farming is well established. The food and beverage industry serves as a major consumer, utilizing beet sugar in products such as baked goods, confections, and beverages due to its high sucrose content and processing versatility. The clean-label movement and rising demand for non-GMO ingredients are also accelerating adoption. E-commerce and digital retail platforms have enhanced market accessibility, supporting broader consumer reach. However, volatility in raw material pricing and the rising popularity of alternative sweeteners present potential challenges to long-term growth.
| Market Overview | |
|---|---|
| Forecast Period | 2026-2030 |
| Market Size 2024 | USD 13.87 Billion |
| Market Size 2030 | USD 20.58 Billion |
| CAGR 2025-2030 | 6.8% |
| Fastest Growing Segment | Beverages |
| Largest Market | Europe |
Market Drivers
Rising Demand for Natural and Non-GMO Sweeteners
The increasing consumer shift toward natural and minimally processed sweeteners is a key growth driver for the beet sugar market. According to the IFIC 2024 Food & Health Survey, 73% of global consumers now avoid artificial sweeteners, while 58% prefer products labeled as "natural." Unlike cane sugar, which often requires extensive refining, beet sugar offers a simpler extraction process and is perceived as a cleaner, more natural option. Many regions also favor beet sugar for being non-GMO and free from synthetic additives. Its slightly lower glycemic index compared to cane sugar has made it a favorable choice in health-focused reformulations. The rise in demand for organic and sustainably produced ingredients, particularly in North America and Europe, is prompting food producers to integrate beet sugar into reformulated product lines, reinforcing its growing role in clean-label and health-conscious markets.
Key Market Challenges
Competition from Alternative Sweeteners
The beet sugar market is increasingly challenged by the rising adoption of alternative sweeteners such as artificial sweeteners (e.g., aspartame, sucralose), natural options (e.g., stevia, monk fruit), and sugar alcohols (e.g., erythritol, xylitol). These substitutes are gaining popularity due to heightened concerns over sugar-related health risks including obesity and diabetes. Low- and zero-calorie sweeteners are particularly favored in diet-focused and functional food applications. Additionally, sugar reduction initiatives and policies-such as sugar taxes implemented in various countries-further support the shift toward alternative ingredients. While beet sugar continues to serve as a staple in food and beverage production, increasing reformulations to meet evolving consumer and regulatory demands may affect its long-term competitiveness.
Key Market Trends
Increasing Adoption of Organic and Non-GMO Beet Sugar
A leading trend in the beet sugar market is the growing demand for organic and non-GMO varieties, reflecting consumer preference for transparent, sustainably produced food products. Organic beet sugar, grown without synthetic inputs, is being increasingly adopted by health-conscious consumers looking to avoid chemical residues. Similarly, non-GMO beet sugar is becoming a preferred choice in regions with strong regulatory oversight, such as North America and Europe. Manufacturers are reformulating product lines to include these variants to meet premium market demands and align with clean-label and sustainability goals. Retailers are also broadening their organic product offerings, making these variants more accessible. The trend is expected to continue, driven by rising awareness of food sourcing and an increased focus on environmental and ethical production practices.
Key Market Players
- Sudzucker AG
- Nordzucker AG
- British Sugar (Associated British Foods plc)
- Tereos Group
- Cosun Beet Company
- American Crystal Sugar Company
- Michigan Sugar Company
- Amalgamated Sugar Company
- Western Sugar Cooperative
- Southern Minnesota Beet Sugar Cooperative
Report Scope:
In this report, the global beet sugar market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Beet Sugar Market, By Product:
- White Beet Sugar
- Brown Beet Sugar
- Liquid Beet Sugar
Beet Sugar Market, By Application:
- Bakery
- Beverages
- Confectionary
- Others
Beet Sugar Market, By Distribution Channel:
- Offline
- Online
Beet Sugar Market, By Region:
- North America
- United States
- Canada
- Mexico
- Europe
- France
- Germany
- Spain
- Italy
- United Kingdom
- Asia-Pacific
- China
- Japan
- India
- Vietnam
- South Korea
- Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey
- Kuwait
- Egypt
- South America
- Brazil
- Argentina
- Colombia
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the global beet sugar market.
Available Customizations:
Global Beet Sugar Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to five).
Table of Contents
1. Introduction
- 1.1. Market Overview
- 1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations
2. Research Methodology
- 2.1. Objective of the Study
- 2.2. Baseline Methodology
- 2.3. Key Industry Partners
- 2.4. Major Association and Secondary Sources
- 2.5. Forecasting Methodology
- 2.6. Data Triangulation & Validation
- 2.7. Assumptions and Limitations
3. Executive Summary
- 3.1. Overview of the Market
- 3.2. Overview of Key Market Segmentations
- 3.3. Overview of Key Market Players
- 3.4. Overview of Key Regions/Countries
- 3.5. Overview of Market Drivers, Challenges, and Trends
4. Voice of Customer
5. Global Beet Sugar Market Outlook
- 5.1. Market Size & Forecast
- 5.1.1. By Value
- 5.2. Market Share & Forecast
- 5.2.1. By Product Market Share Analysis (White Beet Sugar, Brown Beet Sugar, Liquid Beet Sugar)
- 5.2.2. By Application Market Share Analysis (Bakery, Beverages, Confectionary, Others)
- 5.2.3. By Distribution Channel Market Share Analysis (Offline, Online)
- 5.2.4. By Regional Market Share Analysis
- 5.2.4.1. North America Market Share Analysis
- 5.2.4.2. Europe Market Share Analysis
- 5.2.4.3. Asia-Pacific Market Share Analysis
- 5.2.4.4. Middle East & Africa Market Share Analysis
- 5.2.4.5. South America Market Share Analysis
- 5.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
- 5.3. Global Beet Sugar Market Mapping & Opportunity Assessment
- 5.3.1. By Product Market Mapping & Opportunity Assessment
- 5.3.2. By Application Market Mapping & Opportunity Assessment
- 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
- 5.3.4. By Regional Market Mapping & Opportunity Assessment
6. North America Beet Sugar Market Outlook
- 6.1. Market Size & Forecast
- 6.1.1. By Value
- 6.2. Market Share & Forecast
- 6.2.1. By Product Market Share Analysis
- 6.2.2. By Application Market Share Analysis
- 6.2.3. By Distribution Channel Market Share Analysis
- 6.2.4. By Country Market Share Analysis
- 6.2.4.1. United States Beet Sugar Market Outlook
- 6.2.4.1.1. Market Size & Forecast
- 6.2.4.1.1.1. By Value
- 6.2.4.1.2. Market Share & Forecast
- 6.2.4.1.2.1. By Product Market Share Analysis
- 6.2.4.1.2.2. By Application Market Share Analysis
- 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 6.2.4.1.1. Market Size & Forecast
- 6.2.4.2. Canada Beet Sugar Market Outlook
- 6.2.4.2.1. Market Size & Forecast
- 6.2.4.2.1.1. By Value
- 6.2.4.2.2. Market Share & Forecast
- 6.2.4.2.2.1. By Product Market Share Analysis
- 6.2.4.2.2.2. By Application Market Share Analysis
- 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 6.2.4.2.1. Market Size & Forecast
- 6.2.4.3. Mexico Beet Sugar Market Outlook
- 6.2.4.3.1. Market Size & Forecast
- 6.2.4.3.1.1. By Value
- 6.2.4.3.2. Market Share & Forecast
- 6.2.4.3.2.1. By Product Market Share Analysis
- 6.2.4.3.2.2. By Application Market Share Analysis
- 6.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 6.2.4.3.1. Market Size & Forecast
- 6.2.4.1. United States Beet Sugar Market Outlook
7. Europe Beet Sugar Market Outlook
- 7.1. Market Size & Forecast
- 7.1.1. By Value
- 7.2. Market Share & Forecast
- 7.2.1. By Product Market Share Analysis
- 7.2.2. By Application Market Share Analysis
- 7.2.3. By Distribution Channel Market Share Analysis
- 7.2.4. By Country Market Share Analysis
- 7.2.4.1. France Beet Sugar Market Outlook
- 7.2.4.1.1. Market Size & Forecast
- 7.2.4.1.1.1. By Value
- 7.2.4.1.2. Market Share & Forecast
- 7.2.4.1.2.1. By Product Market Share Analysis
- 7.2.4.1.2.2. By Application Market Share Analysis
- 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.1.1. Market Size & Forecast
- 7.2.4.2. Germany Beet Sugar Market Outlook
- 7.2.4.2.1. Market Size & Forecast
- 7.2.4.2.1.1. By Value
- 7.2.4.2.2. Market Share & Forecast
- 7.2.4.2.2.1. By Product Market Share Analysis
- 7.2.4.2.2.2. By Application Market Share Analysis
- 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.2.1. Market Size & Forecast
- 7.2.4.3. Spain Beet Sugar Market Outlook
- 7.2.4.3.1. Market Size & Forecast
- 7.2.4.3.1.1. By Value
- 7.2.4.3.2. Market Share & Forecast
- 7.2.4.3.2.1. By Product Market Share Analysis
- 7.2.4.3.2.2. By Application Market Share Analysis
- 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.3.1. Market Size & Forecast
- 7.2.4.4. Italy Beet Sugar Market Outlook
- 7.2.4.4.1. Market Size & Forecast
- 7.2.4.4.1.1. By Value
- 7.2.4.4.2. Market Share & Forecast
- 7.2.4.4.2.1. By Product Market Share Analysis
- 7.2.4.4.2.2. By Application Market Share Analysis
- 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.4.1. Market Size & Forecast
- 7.2.4.5. United Kingdom Beet Sugar Market Outlook
- 7.2.4.5.1. Market Size & Forecast
- 7.2.4.5.1.1. By Value
- 7.2.4.5.2. Market Share & Forecast
- 7.2.4.5.2.1. By Product Market Share Analysis
- 7.2.4.5.2.2. By Application Market Share Analysis
- 7.2.4.5.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.5.1. Market Size & Forecast
- 7.2.4.1. France Beet Sugar Market Outlook
8. Asia-Pacific Beet Sugar Market Outlook
- 8.1. Market Size & Forecast
- 8.1.1. By Value
- 8.2. Market Share & Forecast
- 8.2.1. By Product Market Share Analysis
- 8.2.2. By Application Market Share Analysis
- 8.2.3. By Distribution Channel Market Share Analysis
- 8.2.4. By Country Market Share Analysis
- 8.2.4.1. China Beet Sugar Market Outlook
- 8.2.4.1.1. Market Size & Forecast
- 8.2.4.1.1.1. By Value
- 8.2.4.1.2. Market Share & Forecast
- 8.2.4.1.2.1. By Product Market Share Analysis
- 8.2.4.1.2.2. By Application Market Share Analysis
- 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.1.1. Market Size & Forecast
- 8.2.4.2. Japan Beet Sugar Market Outlook
- 8.2.4.2.1. Market Size & Forecast
- 8.2.4.2.1.1. By Value
- 8.2.4.2.2. Market Share & Forecast
- 8.2.4.2.2.1. By Product Market Share Analysis
- 8.2.4.2.2.2. By Application Market Share Analysis
- 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.2.1. Market Size & Forecast
- 8.2.4.3. India Beet Sugar Market Outlook
- 8.2.4.3.1. Market Size & Forecast
- 8.2.4.3.1.1. By Value
- 8.2.4.3.2. Market Share & Forecast
- 8.2.4.3.2.1. By Product Market Share Analysis
- 8.2.4.3.2.2. By Application Market Share Analysis
- 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.3.1. Market Size & Forecast
- 8.2.4.4. Vietnam Beet Sugar Market Outlook
- 8.2.4.4.1. Market Size & Forecast
- 8.2.4.4.1.1. By Value
- 8.2.4.4.2. Market Share & Forecast
- 8.2.4.4.2.1. By Product Market Share Analysis
- 8.2.4.4.2.2. By Application Market Share Analysis
- 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.4.1. Market Size & Forecast
- 8.2.4.5. South Korea Beet Sugar Market Outlook
- 8.2.4.5.1. Market Size & Forecast
- 8.2.4.5.1.1. By Value
- 8.2.4.5.2. Market Share & Forecast
- 8.2.4.5.2.1. By Product Market Share Analysis
- 8.2.4.5.2.2. By Application Market Share Analysis
- 8.2.4.5.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.5.1. Market Size & Forecast
- 8.2.4.1. China Beet Sugar Market Outlook
9. Middle East & Africa Beet Sugar Market Outlook
- 9.1. Market Size & Forecast
- 9.1.1. By Value
- 9.2. Market Share & Forecast
- 9.2.1. By Product Market Share Analysis
- 9.2.2. By Application Market Share Analysis
- 9.2.3. By Distribution Channel Market Share Analysis
- 9.2.4. By Country Market Share Analysis
- 9.2.4.1. South Africa Beet Sugar Market Outlook
- 9.2.4.1.1. Market Size & Forecast
- 9.2.4.1.1.1. By Value
- 9.2.4.1.2. Market Share & Forecast
- 9.2.4.1.2.1. By Product Market Share Analysis
- 9.2.4.1.2.2. By Application Market Share Analysis
- 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.1.1. Market Size & Forecast
- 9.2.4.2. Saudi Arabia Beet Sugar Market Outlook
- 9.2.4.2.1. Market Size & Forecast
- 9.2.4.2.1.1. By Value
- 9.2.4.2.2. Market Share & Forecast
- 9.2.4.2.2.1. By Product Market Share Analysis
- 9.2.4.2.2.2. By Application Market Share Analysis
- 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.2.1. Market Size & Forecast
- 9.2.4.3. UAE Beet Sugar Market Outlook
- 9.2.4.3.1. Market Size & Forecast
- 9.2.4.3.1.1. By Value
- 9.2.4.3.2. Market Share & Forecast
- 9.2.4.3.2.1. By Product Market Share Analysis
- 9.2.4.3.2.2. By Application Market Share Analysis
- 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.3.1. Market Size & Forecast
- 9.2.4.4. Turkey Beet Sugar Market Outlook
- 9.2.4.4.1. Market Size & Forecast
- 9.2.4.4.1.1. By Value
- 9.2.4.4.2. Market Share & Forecast
- 9.2.4.4.2.1. By Product Market Share Analysis
- 9.2.4.4.2.2. By Application Market Share Analysis
- 9.2.4.4.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.4.1. Market Size & Forecast
- 9.2.4.5. Kuwait Beet Sugar Market Outlook
- 9.2.4.5.1. Market Size & Forecast
- 9.2.4.5.1.1. By Value
- 9.2.4.5.2. Market Share & Forecast
- 9.2.4.5.2.1. By Product Market Share Analysis
- 9.2.4.5.2.2. By Application Market Share Analysis
- 9.2.4.5.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.5.1. Market Size & Forecast
- 9.2.4.6. Egypt Beet Sugar Market Outlook
- 9.2.4.6.1. Market Size & Forecast
- 9.2.4.6.1.1. By Value
- 9.2.4.6.2. Market Share & Forecast
- 9.2.4.6.2.1. By Product Market Share Analysis
- 9.2.4.6.2.2. By Application Market Share Analysis
- 9.2.4.6.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.6.1. Market Size & Forecast
- 9.2.4.1. South Africa Beet Sugar Market Outlook
10. South America Beet Sugar Market Outlook
- 10.1. Market Size & Forecast
- 10.1.1. By Value
- 10.2. Market Share & Forecast
- 10.2.1. By Product Market Share Analysis
- 10.2.2. By Application Market Share Analysis
- 10.2.3. By Distribution Channel Market Share Analysis
- 10.2.4. By Country Market Share Analysis
- 10.2.4.1. Brazil Beet Sugar Market Outlook
- 10.2.4.1.1. Market Size & Forecast
- 10.2.4.1.1.1. By Value
- 10.2.4.1.2. Market Share & Forecast
- 10.2.4.1.2.1. By Product Market Share Analysis
- 10.2.4.1.2.2. By Application Market Share Analysis
- 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 10.2.4.1.1. Market Size & Forecast
- 10.2.4.2. Argentina Beet Sugar Market Outlook
- 10.2.4.2.1. Market Size & Forecast
- 10.2.4.2.1.1. By Value
- 10.2.4.2.2. Market Share & Forecast
- 10.2.4.2.2.1. By Product Market Share Analysis
- 10.2.4.2.2.2. By Application Market Share Analysis
- 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 10.2.4.2.1. Market Size & Forecast
- 10.2.4.3. Colombia Beet Sugar Market Outlook
- 10.2.4.3.1. Market Size & Forecast
- 10.2.4.3.1.1. By Value
- 10.2.4.3.2. Market Share & Forecast
- 10.2.4.3.2.1. By Product Market Share Analysis
- 10.2.4.3.2.2. By Application Market Share Analysis
- 10.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 10.2.4.3.1. Market Size & Forecast
- 10.2.4.1. Brazil Beet Sugar Market Outlook
11. Market Dynamics
- 11.1. Drivers
- 11.2. Challenges
12. Market Trends & Developments
- 12.1. Merger & Acquisition (If Any)
- 12.2. Product Launches (If Any)
- 12.3. Recent Developments
13. Disruptions: Conflicts, Pandemics and Trade Barriers
14. SWOT Analysis
- 14.1. Strength
- 14.2. Weaknesses
- 14.3. Opportunity
- 14.4. Threat
15. Competitive Landscape
- 15.1. Company Profiles
- 15.1.1. Sudzucker AG.
- 15.1.1.1. Business Overview
- 15.1.1.2. Company Snapshot
- 15.1.1.3. Product & Services
- 15.1.1.4. Financials (As Reported)
- 15.1.1.5. Recent Developments
- 15.1.1.6. Key Personnel Details
- 15.1.2. Nordzucker AG
- 15.1.3. British Sugar (Associated British Foods plc)
- 15.1.4. Tereos Group
- 15.1.5. Cosun Beet Company
- 15.1.6. American Crystal Sugar Company
- 15.1.7. Michigan Sugar Company
- 15.1.8. Amalgamated Sugar Company
- 15.1.9. Western Sugar Cooperative
- 15.1.10.Southern Minnesota Beet Sugar Cooperative.
- 15.1.1. Sudzucker AG.
16. Strategic Recommendations/Action Plan
- 16.1. Key Focus Areas
- 16.1.1. Target Product
- 16.1.2. Target Application
- 16.1.3. Target Distribution Channel

