毛髪ボトックス市場- 世界の産業規模、シェア、動向、機会、予測、タイプ別、販売チャネル別、用途別、エンドユーザー別、地域別、競争市場別、2020-2030年

世界の毛髪ボトックス市場は、2024年に3億8,451万米ドルと評価され、予測期間中にCAGR 8.15％で拡大し、2030年には6億1,514万米ドルに達すると予測されています。

この成長は、可処分所得の上昇とともに、自然で安全なヘアケア製品を使用する利点に関する消費者の意識が高まっていることに起因しています。さらに、美容・パーソナルケア用品、特に即効性と持続性の両方を兼ね備えたヘアケア用品に対する需要の高まりが、市場拡大に拍車をかけています。企業はまた、進化する消費者の期待に応える革新的な毛髪ボトックス製品を投入するため、研究開発に多額の投資を行っています。その顕著な例が、2021年に発売されたモンプラタンプロフェッショナルブラックキャビアトータルリペア毛髪ボトックスで、熱によるスタイリングや化学治療で傷んだ髪に深い潤いと栄養を与えるよう処方されています。ブラックキャビアエキス、アルガンオイル、シアバターが配合されたこの製品は、毛髪を強化し活性化させ、市場の勢いをさらに加速させる。

市場促進要因

ケミカルフリーでナチュラルなヘアトリートメントへの需要の高まり

主な市場課題

規制遵守と製品安全性への懸念

主要市場動向

在宅治療の人気の高まり

目次

第1章 概要

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 世界の毛髪ボトックス市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • タイプ別（液体、ジェル、ペースト）
  • 販売チャネル別（オンライン、オフライン）
  • 用途別（縮れ毛、パサつき・乾燥毛、縮毛矯正、その他）
  • エンドユーザー別（パーラー＆スパ、ホームケア）
  • 地域別
  • 企業別（2024）
• 市場マップ

第5章 アジア太平洋地域の毛髪ボトックス市場展望

• 市場規模・予測
  • 金額別
• 市場シェア・予測
  • タイプ別
  • 販売チャネル別
  • 用途別
  • エンドユーザー別
  • 国別
• アジア太平洋地域：国別分析
  • 中国
  • インド
  • オーストラリア
  • 日本
  • 韓国

第6章 欧州の毛髪ボトックス市場展望

• 市場規模・予測
• 市場シェア・予測
• 欧州：国別分析
  • フランス
  • ドイツ
  • スペイン
  • イタリア
  • 英国

第7章 北米の毛髪ボトックス市場展望

• 市場規模・予測
• 市場シェア・予測
• 北米：国別分析
  • 米国
  • メキシコ
  • カナダ

第8章 南米の毛髪ボトックス市場展望

• 市場規模・予測
• 市場シェア・予測
• 南米：国別分析
  • ブラジル
  • アルゼンチン
  • コロンビア

第9章 中東・アフリカの毛髪ボトックス市場展望

• 市場規模・予測
• 市場シェア・予測
• 中東・アフリカ：国別分析
  • 南アフリカ
  • サウジアラビア
  • アラブ首長国連邦

第10章 市場力学

• 促進要因
• 課題

第11章 市場動向と発展

• 最近の動向
• 製品上市
• 合併と買収

第12章 世界の毛髪ボトックス市場：SWOT分析

第13章 ポーターのファイブフォース分析

• 業界内の競合
• 新規参入の可能性
• サプライヤーの力
• 顧客の力
• 代替品の脅威

第14章 競合情勢

• Kerazon Professional
• Nutree Professional
• Kachita Spell
• INOAR
• SoftLiss Professional Line
• Cocochoco Professional
• L'Oreal Professionnel
• Innovatis
• Unex Professional
• Forever Liss

第15章 戦略的提言

第16章 調査会社について・免責事項

The Global Hair Botox Market was valued at USD 384.51 million in 2024 and is projected to reach USD 615.14 million by 2030, expanding at a CAGR of 8.15% during the forecast period. This growth is attributed to increasing consumer awareness regarding the advantages of using natural and safe hair care products, alongside rising disposable incomes. Additionally, the heightened demand for beauty and personal care items, particularly those offering both immediate and lasting hair benefits, is fueling market expansion. Companies are also investing significantly in R&D to introduce innovative hair botox products that cater to evolving consumer expectations. A notable example is the 2021 launch of the Mon Platin Professional Black Caviar Total Repair Hair Botox, formulated to deeply hydrate and nourish hair damaged by heat styling or chemical treatments. Enriched with black caviar extract, argan oil, and shea butter, the product strengthens and revitalizes hair, further contributing to market momentum.

Key Market Drivers

Rising Demand for Chemical-Free and Natural Hair Treatments

There has been a pronounced shift in consumer preferences toward natural, chemical-free hair care treatments, primarily due to heightened awareness of the potential health risks linked to chemical-based products. Traditional smoothing methods like keratin treatments often contain formaldehyde, a carcinogen, prompting health warnings from authorities such as the U.S. FDA in March 2021. In contrast, hair botox treatments use natural ingredients-amino acids, vitamins, and proteins-to repair and revitalize hair, delivering smooth, frizz-free results with reduced health risks, making them a safer and more appealing alternative.

Key Market Challenges

Regulatory Compliance and Product Safety Concerns

As the hair botox industry grows, ensuring product safety and adherence to regulatory standards becomes increasingly complex. Regulatory inconsistencies across global markets can lead to variable product quality and safety issues. Some regions maintain rigorous cosmetic product standards, while others do not, which allows subpar products to circulate. This raises concerns about adverse effects such as scalp irritation or allergies, often due to questionable ingredients or poor formulation. To counter these risks, regulatory bodies must implement unified guidelines, and manufacturers should strictly follow Good Manufacturing Practices (GMP), ensure comprehensive testing, and provide transparent labeling to build consumer trust.

Key Market Trends

Increasing Popularity of At-Home Hair Botox Treatments

The demand for at-home hair botox solutions is growing as consumers seek convenient and cost-effective alternatives to salon services. This trend is driven by the rise of DIY beauty routines and the availability of user-friendly products that deliver professional-like results. These treatments cater especially to individuals with busy schedules or limited access to professional salons. With clear instructions and effective formulations, at-home hair botox kits empower users to manage their hair care independently while maintaining quality and results, further broadening the market's consumer base.

Key Market Players

• Kerazon Professional
• Nutree Professional
• Kachita Spell
• INOAR
• SoftLiss Professional Line
• Cocochoco Professional
• L'Oreal Professionnel
• Innovatis
• Unex Professional
• Forever Liss

Report Scope:

In this report, Global Hair Botox market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Hair Botox Market, By Type:

• Liquid
• Paste
• Gel

Hair Botox Market, By Sales Channel:

• Offline
• Online

Hair Botox Market, By Application:

• Frizzy Hair
• Dull & Dry Hair
• Hair Straightening
• Others

Hair Botox Market, By End User:

• Parlours & Spas
• Homecare

Hair Botox Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • Germany
  • United Kingdom
  • Italy
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Hair Botox Market.

Available Customizations:

Global Hair Botox Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Applications
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Global Hair Botox Market Outlook

• 4.1. Market Size & Forecast
  • 4.1.1. By Value
• 4.2. Market Share & Forecast
  • 4.2.1. By Type (Liquid, Gel, Paste)
  • 4.2.2. By Sales Channel (Online, Offline)
  • 4.2.3. By Application (Frizzy Hair, Dull & Dry Hair, Hair Straightening, Others)
  • 4.2.4. By End User (Parlours & Spas, Homecare)
  • 4.2.5. By Region
  • 4.2.6. By Company (2024)
• 4.3. Market Map

5. Asia Pacific Hair Botox Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type
  • 5.2.2. By Sales Channel
  • 5.2.3. By Application
  • 5.2.4. By End User
  • 5.2.5. By Country
• 5.3. Asia Pacific: Country Analysis
  • 5.3.1. China Hair Botox Market Outlook
    • 5.3.1.1. Market Size & Forecast
      • 5.3.1.1.1. By Value
    • 5.3.1.2. Market Share & Forecast
      • 5.3.1.2.1. By Type
      • 5.3.1.2.2. By Sales Channel
      • 5.3.1.2.3. By Application
      • 5.3.1.2.4. By End User
  • 5.3.2. India Hair Botox Market Outlook
    • 5.3.2.1. Market Size & Forecast
      • 5.3.2.1.1. By Value
    • 5.3.2.2. Market Share & Forecast
      • 5.3.2.2.1. By Type
      • 5.3.2.2.2. By Sales Channel
      • 5.3.2.2.3. By Application
      • 5.3.2.2.4. By End User
  • 5.3.3. Australia Hair Botox Market Outlook
    • 5.3.3.1. Market Size & Forecast
      • 5.3.3.1.1. By Value
    • 5.3.3.2. Market Share & Forecast
      • 5.3.3.2.1. By Type
      • 5.3.3.2.2. By Sales Channel
      • 5.3.3.2.3. By Application
      • 5.3.3.2.4. By End User
  • 5.3.4. Japan Hair Botox Market Outlook
    • 5.3.4.1. Market Size & Forecast
      • 5.3.4.1.1. By Value
    • 5.3.4.2. Market Share & Forecast
      • 5.3.4.2.1. By Type
      • 5.3.4.2.2. By Sales Channel
      • 5.3.4.2.3. By Application
      • 5.3.4.2.4. By End User
  • 5.3.5. South Korea Hair Botox Market Outlook
    • 5.3.5.1. Market Size & Forecast
      • 5.3.5.1.1. By Value
    • 5.3.5.2. Market Share & Forecast
      • 5.3.5.2.1. By Type
      • 5.3.5.2.2. By Sales Channel
      • 5.3.5.2.3. By Application
      • 5.3.5.2.4. By End User

6. Europe Hair Botox Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By Sales Channel
  • 6.2.3. By Application
  • 6.2.4. By End User
  • 6.2.5. By Country
• 6.3. Europe: Country Analysis
  • 6.3.1. France Hair Botox Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By Sales Channel
      • 6.3.1.2.3. By Application
      • 6.3.1.2.4. By End User
  • 6.3.2. Germany Hair Botox Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By Sales Channel
      • 6.3.2.2.3. By Application
      • 6.3.2.2.4. By End User
  • 6.3.3. Spain Hair Botox Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By Sales Channel
      • 6.3.3.2.3. By Application
      • 6.3.3.2.4. By End User
  • 6.3.4. Italy Hair Botox Market Outlook
    • 6.3.4.1. Market Size & Forecast
      • 6.3.4.1.1. By Value
    • 6.3.4.2. Market Share & Forecast
      • 6.3.4.2.1. By Type
      • 6.3.4.2.2. By Sales Channel
      • 6.3.4.2.3. By Application
      • 6.3.4.2.4. By End User
  • 6.3.5. United Kingdom Hair Botox Market Outlook
    • 6.3.5.1. Market Size & Forecast
      • 6.3.5.1.1. By Value
    • 6.3.5.2. Market Share & Forecast
      • 6.3.5.2.1. By Type
      • 6.3.5.2.2. By Sales Channel
      • 6.3.5.2.3. By Application
      • 6.3.5.2.4. By End User

7. North America Hair Botox Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By Sales Channel
  • 7.2.3. By Application
  • 7.2.4. By End User
  • 7.2.5. By Country
• 7.3. North America: Country Analysis
  • 7.3.1. United States Hair Botox Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By Sales Channel
      • 7.3.1.2.3. By Application
      • 7.3.1.2.4. By End User
  • 7.3.2. Mexico Hair Botox Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By Sales Channel
      • 7.3.2.2.3. By Application
      • 7.3.2.2.4. By End User
  • 7.3.3. Canada Hair Botox Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By Sales Channel
      • 7.3.3.2.3. By Application
      • 7.3.3.2.4. By End User

8. South America Hair Botox Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By Sales Channel
  • 8.2.3. By Application
  • 8.2.4. By End User
  • 8.2.5. By Country
• 8.3. South America: Country Analysis
  • 8.3.1. Brazil Hair Botox Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Sales Channel
      • 8.3.1.2.3. By Application
      • 8.3.1.2.4. By End User
  • 8.3.2. Argentina Hair Botox Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Sales Channel
      • 8.3.2.2.3. By Application
      • 8.3.2.2.4. By End User
  • 8.3.3. Colombia Hair Botox Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Sales Channel
      • 8.3.3.2.3. By Application
      • 8.3.3.2.4. By End User

9. Middle East and Africa Hair Botox Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By Sales Channel
  • 9.2.3. By Application
  • 9.2.4. By End User
  • 9.2.5. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Hair Botox Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Sales Channel
      • 9.3.1.2.3. By Application
      • 9.3.1.2.4. By End User
  • 9.3.2. Saudi Arabia Hair Botox Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Sales Channel
      • 9.3.2.2.3. By Application
      • 9.3.2.2.4. By End User
  • 9.3.3. UAE Hair Botox Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Sales Channel
      • 9.3.3.2.3. By Application
      • 9.3.3.2.4. By End User

10. Market Dynamics

• 10.1. Drivers
• 10.2. Challenges

11. Market Trends & Developments

• 11.1. Recent Developments
• 11.2. Product Launches
• 11.3. Mergers & Acquisitions

12. Global Hair Botox Market: SWOT Analysis

13. Porter's Five Forces Analysis

• 13.1. Competition in the Industry
• 13.2. Potential of New Entrants
• 13.3. Power of Suppliers
• 13.4. Power of Customers
• 13.5. Threat of Substitute Product

14. Competitive Landscape

• 14.1. Kerazon Professional
  • 14.1.1. Business Overview
  • 14.1.2. Company Snapshot
  • 14.1.3. Products & Services
  • 14.1.4. Financials (As Reported)
  • 14.1.5. Recent Developments
  • 14.1.6. Key Personnel Details
  • 14.1.7. SWOT Analysis
• 14.2. Nutree Professional
• 14.3. Kachita Spell
• 14.4. INOAR
• 14.5. SoftLiss Professional Line
• 14.6. Cocochoco Professional
• 14.7. L'Oreal Professionnel
• 14.8. Innovatis
• 14.9. Unex Professional
• 14.10. Forever Liss

15. Strategic Recommendations

16. About Us & Disclaimer