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キノコ飲料市場- 世界の産業規模、シェア、動向、機会、予測、セグメント、製品タイプ別、形態別、販売チャネル別、地域別、競合、2019年～2029年

Mushroom Drinks Market - Global Industry Size, Share, Trends, Opportunity and Forecast, Segmented By Product Type, By Form, By Sales Channel, By Region & Competition, 2019-2029F

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英文 181 Pages
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2～3営業日
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キノコ飲料市場- 世界の産業規模、シェア、動向、機会、予測、セグメント、製品タイプ別、形態別、販売チャネル別、地域別、競合、2019年～2029年
出版日: 2024年11月25日
発行: TechSci Research
ページ情報: 英文 181 Pages
納期: 2～3営業日
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  • 概要
  • 目次
概要

キノコ飲料の世界市場は、2023年に36億2,000万米ドルと評価され、2029年には53億米ドルに達すると予測され、予測期間を通じて6.62％の複合年間成長率（CAGR）を経験します。

キノコ飲料は、消費者が基本的な栄養を超えた健康効果を求めている機能性飲料カテゴリーの人気商品として急浮上しています。市場の拡大は、健康志向の消費者、革新的な製品のイントロダクション、天然素材やオーガニック製品への関心の高まりが原動力となっており、これらすべてがキノコ飲料の成長と需要を補うと予想されます。

市場概要
予測期間 2025-2029
市場規模：2023年 36億2,000万米ドル
市場規模：2029年 53億米ドル
CAGR：2024年～2029年 6.62%
急成長セグメント オンライン
最大市場 北米

健康志向の高まりに伴い、機能性飲料の需要が高まっています。キノコ飲料は、免疫サポート、認知機能強化、抗炎症作用、ストレス緩和など、さまざまな健康効果をもたらすとされています。健康とウェルネスに対する消費者の関心の高まりは、市場促進要因に大きく寄与しています。さらに、キノコ飲料はコーヒー、紅茶、エリキシルなど様々な形態に適応できるため、日常的に取り入れるのに便利であり、消費者の裾野を広げています。

キノコ飲料市場は、機能性飲料やスーパーフード飲料への幅広い動きから利益を得ています。単なる水分補給以上の飲料を求める人が増えている中、エネルギーの向上、認知機能の強化、消化の改善など、特定の健康効果を約束する機能性飲料が人気を集めています。例えば、エネルギーとスタミナを高めることで知られる冬虫夏草は、様々なエナジードリンクやプレワークアウト・サプリメントに配合されています。

天然素材やオーガニック製品への志向も、市場の成長を促進すると予想されます。消費者は、人工添加物や保存料、合成成分を含まないクリーンラベル製品を好むようになっています。一般的に管理されたオーガニック環境で栽培される薬用キノコは、このような嗜好に見事に合致しています。メーカー各社は、オーガニック認証や持続可能な方法で生産されたキノコ飲料を提供することで、この動向を取り込もうとしています。例えば、有名ブランドであるFour Sigmaticは、オーガニックや野生で収穫されたキノコの使用を強調しており、購入による環境への影響を懸念する環境意識の高い消費者の共感を呼んでいます。

市場促進要因

消費者の健康志向の高まり

革新的な製品の発売

主な市場課題

高い生産コスト

限られた消費者意識

主要市場動向

アダプトジェニック飲料と機能性飲料の台頭

オーガニック・ナチュラル製品に対する需要の高まり

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声

第5章 世界のキノコ飲料市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ（キノココーヒー、キノコティー、その他）
    • 形態別（液体、粉末）
    • 販売チャネル別（ハイパーマーケット/スーパーマーケット、百貨店、オンライン、その他）
    • 地域別
    • 上位5社、その他（2023）
  • 世界のキノコ飲料市場マッピング＆機会評価
    • 製品タイプ別
    • 形態別
    • 販売チャネル別
    • 地域別

第6章 北米のキノコ飲料市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 販売チャネル別
    • 国別
  • 北米：国別分析
    • 米国
    • カナダ
    • メキシコ

第7章 アジア太平洋地域のキノコ飲料市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 販売チャネル別
    • 国別
  • アジア太平洋地域：国別分析
    • 中国
    • 日本
    • インド
    • オーストラリア
    • 韓国
    • インドネシア

第8章 欧州のキノコ飲料市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 販売チャネル別
    • 国別
  • 欧州：国別分析
    • フランス
    • 英国
    • イタリア
    • ドイツ
    • スペイン

第9章 南米のキノコ飲料市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 販売チャネル別
    • 国別
  • 南米：国別分析
    • アルゼンチン
    • コロンビア
    • ブラジル

第10章 中東・アフリカのキノコ飲料市場展望

  • 市場規模・予測
    • 金額別
  • 市場シェア・予測
    • 製品タイプ別
    • 形態別
    • 販売チャネル別
    • 国別
  • 中東・アフリカ：国別分析
    • 南アフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • トルコ

第11章 市場力学

  • 促進要因
  • 課題

第12章 COVID-19が世界のキノコ飲料市場に与える影響

  • 影響評価モデル
    • 影響を受ける主要セグメント
    • 影響を受ける主な地域
    • 影響を受ける主要国

第13章 市場動向と発展

第14章 競合情勢

  • 企業プロファイル
    • Four Sigma Foods, Inc.
    • Mud Wtr, Inc.
    • Laird Superfood, Inc.
    • Odyssey Wellness LLC
    • Peak State Coffee
    • Om Mushroom Superfood
    • The Chaga Company
    • Ryze Superfoods LLC
    • Mushroom Cups d.o.o.
    • La Republica Superfoods

第15章 戦略的提言・アクションプラン

  • 主要な重点分野
  • 製品タイプ別ターゲット
  • 販売チャネル別ターゲット

第16章 調査会社について・免責事項

目次
Product Code: 25060

The Global Mushroom Drinks Market was valued at USD 3.62 billion in 2023 and is projected to reach USD 5.30 billion by 2029, experiencing a compound annual growth rate (CAGR) of 6.62% throughout the forecast period. Mushroom drinks are swiftly emerging as a favorite in the functional beverages category where consumers are looking for health benefits that go beyond basic nutrition. The market's expansion is driven by health-conscious consumers, the introduction of innovative products, and a rising interest in natural and organic offerings, all of which are anticipated to supplement the growth and demand for mushroom drinks.

Market Overview
Forecast Period2025-2029
Market Size 2023USD 3.62 Billion
Market Size 2029USD 5.30 Billion
CAGR 2024-20296.62%
Fastest Growing SegmentOnline
Largest MarketNorth America

As more individuals focus on their health, the demand for functional beverages offering additional health advantages has escalated. Mushroom drinks are purported to provide various health benefits including immune support, cognitive enhancement, anti-inflammatory effects, and stress relief. The surge in consumer interest in health and wellness significantly contributes to market drivers. Furthermore, the adaptability of mushroom drinks to different formats like coffee, tea, and elixirs makes it convenient for daily integration, thus expanding the consumer base.

The mushroom drinks market benefits from the broader movement towards functional and superfood beverages. With a growing number of people seeking beverages that offer more than mere hydration, functional drinks that promise specific health benefits like improved energy, enhanced cognitive function, or better digestion are gaining popularity. For instance, Cordyceps mushroom, known for boosting energy and stamina, is being included in various energy drinks and pre-workout supplements.

The inclination towards natural and organic products is also expected to drive market growth. Consumers increasingly prefer clean-label products free from artificial additives, preservatives, and synthetic ingredients. Medicinal mushrooms, typically cultivated in controlled, organic settings, align perfectly with this preference. Manufacturers are tapping into this trend by offering certified organic and sustainably sourced mushroom drinks. For example, Four Sigmatic, a well-known brand, emphasizes using organic and wild-harvested mushrooms, resonating with eco-conscious consumers concerned about the environmental impact of their purchases.

Key Market Drivers

Increasing Consumer Focus on Health and Wellness

A primary driver of growth in the Global Mushroom Drinks Market is the heightened consumer focus on health and wellness. As awareness of the potential health benefits linked to medicinal mushrooms rises, demand for these functional beverages has notably increased. Medicinal mushrooms are believed to offer a multitude of health benefits including immune support, cognitive improvement, anti-inflammatory effects, and stress reduction.

For example, the lion's mane mushroom is renowned for its neuroprotective properties and its potential to boost cognitive function and memory. Research indicates that compounds in lion's mane can stimulate nerve cell growth, which may aid in preventing and treating neurodegenerative diseases like Alzheimer's. Consumers prioritizing brain health are gravitating towards lion's mane-infused mushroom drinks as a natural cognitive enhancer.

Innovative Product Launches

Innovation in product development is another significant driver for the market. Companies continuously introduce new products and formats to meet the changing tastes and preferences of consumers. This includes offering mushroom drinks in various forms such as coffee, tea, elixirs, and pre-workout supplements. These innovations simplify the incorporation of mushroom drinks into daily routines, thereby fueling market growth.

Brands like Four Sigmatic and MUD\WTR have successfully marketed mushroom coffee as a healthier alternative to traditional coffee. By blending coffee with medicinal mushrooms like lion's mane, chaga, and reishi, these brands have created a product offering reduced caffeine and added health benefits, appealing to a wide range of consumers.

Key Market Challenges

High Production Costs

A significant challenge for the Global Mushroom Drinks Market is the high cost of production. Cultivating medicinal mushrooms often necessitates controlled environments and organic farming practices, which can be costly. Additionally, extracting active compounds from mushrooms involves complex processes that further increase production costs. These high production expenses can make mushroom drinks pricier than other functional beverages, potentially limiting their accessibility for a broader consumer base.

Limited Consumer Awareness

Another considerable challenge is the limited consumer awareness about mushroom drinks. Though their popularity is rising, many potential consumers still lack knowledge regarding their health benefits. Educating consumers about the advantages of medicinal mushrooms and their potential to enhance overall well-being is crucial for market growth. Companies need to invest in marketing and educational campaigns to raise awareness and drive adoption.

Key Market Trends

Rise of Adaptogenic and Functional Beverages

A notable trend in the Global Mushroom Drinks Market is the growing popularity of adaptogenic and functional beverages. Consumers are increasingly interested in drinks that provide specific health benefits such as increased energy, improved cognitive function, and enhanced digestive health. This trend is spurring demand for mushroom drinks, often infused with medicinal mushrooms known for their adaptogenic properties.

For instance, Cordyceps mushroom, recognized for its ability to boost energy and stamina, is being incorporated into various energy drinks and pre-workout supplements. Similarly, lion's mane mushroom is being used in beverages aimed at enhancing cognitive function and memory.

Rising Demand for Organic and Natural Products

The rising demand for organic and naturally sourced mushroom drinks underscores a broader shift towards health-conscious consumer behavior. As awareness of the benefits of organic products grows, consumers are increasingly seeking beverages that align with their values of sustainability and natural wellness. Mushroom drinks, known for their adaptogenic and functional properties, are experiencing heightened interest due to their perceived health benefits and natural origins. This trend is driven by a growing preference for products free from artificial additives, preservatives, and synthetic ingredients.

Companies in the mushroom drinks market are responding by focusing on organic certification and natural sourcing practices, ensuring transparency and meeting consumer expectations. This shift not only aligns with the increasing demand for healthier, environmentally friendly options but also supports the overall trend towards holistic and sustainable living. As a result, organic and natural mushroom drinks are becoming a significant segment in the health and wellness market.

Segmental Insights

Product Type Insights

Based on product type, mushroom coffee commanded a largest share in the market. Its popularity is driven by its positioning as a healthier substitute for regular coffee. Traditional coffee has been linked with several health concerns such as increased anxiety, digestive issues, and disrupted sleep due to high caffeine content. Mushroom coffee, usually made by blending coffee with medicinal mushrooms like lion's mane, chaga, and reishi, offers a lower caffeine option with additional health benefits. Mushroom coffee can easily replace regular coffee in daily routines, making it an accessible choice for consumers already accustomed to drinking coffee. The taste of mushroom coffee closely resembles that of regular coffee, reducing entry barriers for consumers hesitant to try entirely new flavors.

Top brands in the mushroom drinks market have significantly contributed to the popularity of mushroom coffee. Companies like Four Sigmatic and MUD\WTR have effectively marketed mushroom coffee as a superfood-enhanced beverage that offers more than a caffeine boost. Their marketing often highlights health benefits, organic and sustainably sourced ingredients, and the convenience of single-serve sachets or ready-to-drink formats. These strategies have resonated with health-conscious consumers, driving widespread adoption of mushroom coffee and securing its market-leading position.

Regional Insights

North America is the dominating region in the mushroom drinks market, driven by a surge in demand for functional beverages and heightened consumer awareness regarding the health benefits of mushrooms. The region's market growth is fueled by a strong presence of innovative brands offering products that cater to the evolving consumer preference for drinks delivering more than simple hydration. Consumers increasingly seek beverages that provide added health benefits such as enhanced cognitive function, improved immunity, and stress relief.

The region benefits from a strong market presence of key players, extensive distribution networks, and increasing consumer awareness of the health benefits associated with mushroom extracts. Additionally, North America's advanced retail infrastructure and significant investments in product innovation further solidify its dominance. The growing preference for natural and organic products, coupled with a rising inclination towards functional beverages, continues to drive market growth and reinforce North America's leading position in this sector.

Key Market Players

  • Four Sigma Foods, Inc.
  • Mud Wtr, Inc.
  • Laird Superfood, Inc.
  • Odyssey Wellness LLC
  • Peak State Coffee
  • Om Mushroom Superfood
  • The Chaga Company
  • Ryze Superfoods LLC
  • Mushroom Cups d.o.o.
  • La Republica Superfoods

Report Scope:

In this report, the Global Mushroom Drinks Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mushroom Drinks Market, By Product Type:

  • Mushroom Coffee
  • Mushroom Tea
  • Others

Mushroom Drinks Market, By Form:

  • Liquid
  • Powder

Mushroom Drinks Market, By Sales Channel:

  • Hypermarkets/Supermarkets
  • Departmental Stores
  • Online
  • Others

Mushroom Drinks Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Indonesia
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Mushroom Drinks Market.

Available Customizations:

Global Mushroom Drinks Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factor Influencing Purchase Decision

5. Global Mushroom Drinks Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type Market Share Analysis (Mushroom Coffee, Mushroom Tea, Others)
    • 5.2.2. By Form Market Share Analysis (Liquid, Powder)
    • 5.2.3. By Sales Channel Market Share Analysis (Hypermarkets/Supermarkets, Departmental Stores, Online, Others)
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. North America Market Share Analysis
      • 5.2.4.2. Europe Market Share Analysis
      • 5.2.4.3. Asia Pacific Market Share Analysis
      • 5.2.4.4. Middle East & Africa Market Share Analysis
      • 5.2.4.5. South America Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2023)
  • 5.3. Global Mushroom Drinks Market Mapping & Opportunity Assessment
    • 5.3.1. By Product Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Form Market Mapping & Opportunity Assessment
    • 5.3.3. By Sales Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Mushroom Drinks Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type Market Share Analysis
    • 6.2.2. By Form Market Share Analysis
    • 6.2.3. By Sales Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Mushroom Drinks Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type Market Share Analysis
        • 6.3.1.2.2. By Form Market Share Analysis
        • 6.3.1.2.3. By Sales Channel Market Share Analysis
    • 6.3.2. Canada Mushroom Drinks Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type Market Share Analysis
        • 6.3.2.2.2. By Form Market Share Analysis
        • 6.3.2.2.3. By Sales Channel Market Share Analysis
    • 6.3.3. Mexico Mushroom Drinks Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type Market Share Analysis
        • 6.3.3.2.2. By Form Market Share Analysis
        • 6.3.3.2.3. By Sales Channel Market Share Analysis

7. Asia Pacific Mushroom Drinks Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type Market Share Analysis
    • 7.2.2. By Form Market Share Analysis
    • 7.2.3. By Sales Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
  • 7.3. Asia Pacific: Country Analysis
    • 7.3.1. China Mushroom Drinks Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type Market Share Analysis
        • 7.3.1.2.2. By Form Market Share Analysis
        • 7.3.1.2.3. By Sales Channel Market Share Analysis
    • 7.3.2. Japan Mushroom Drinks Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type Market Share Analysis
        • 7.3.2.2.2. By Form Market Share Analysis
        • 7.3.2.2.3. By Sales Channel Market Share Analysis
    • 7.3.3. India Mushroom Drinks Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type Market Share Analysis
        • 7.3.3.2.2. By Form Market Share Analysis
        • 7.3.3.2.3. By Sales Channel Market Share Analysis
    • 7.3.4. Australia Mushroom Drinks Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type Market Share Analysis
        • 7.3.4.2.2. By Form Market Share Analysis
        • 7.3.4.2.3. By Sales Channel Market Share Analysis
    • 7.3.5. South Korea Mushroom Drinks Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type Market Share Analysis
        • 7.3.5.2.2. By Form Market Share Analysis
        • 7.3.5.2.3. By Sales Channel Market Share Analysis
    • 7.3.6. Indonesia Mushroom Drinks Market Outlook
      • 7.3.6.1. Market Size & Forecast
        • 7.3.6.1.1. By Value
      • 7.3.6.2. Market Share & Forecast
        • 7.3.6.2.1. By Product Type Market Share Analysis
        • 7.3.6.2.2. By Form Market Share Analysis
        • 7.3.6.2.3. By Sales Channel Market Share Analysis

8. Europe Mushroom Drinks Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type Market Share Analysis
    • 8.2.2. By Form Market Share Analysis
    • 8.2.3. By Sales Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
  • 8.3. Europe: Country Analysis
    • 8.3.1. France Mushroom Drinks Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type Market Share Analysis
        • 8.3.1.2.2. By Form Market Share Analysis
        • 8.3.1.2.3. By Sales Channel Market Share Analysis
    • 8.3.2. United Kingdom Mushroom Drinks Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type Market Share Analysis
        • 8.3.2.2.2. By Form Market Share Analysis
        • 8.3.2.2.3. By Sales Channel Market Share Analysis
    • 8.3.3. Italy Mushroom Drinks Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type Market Share Analysis
        • 8.3.3.2.2. By Form Market Share Analysis
        • 8.3.3.2.3. By Sales Channel Market Share Analysis
    • 8.3.4. Germany Mushroom Drinks Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type Market Share Analysis
        • 8.3.4.2.2. By Form Market Share Analysis
        • 8.3.4.2.3. By Sales Channel Market Share Analysis
    • 8.3.5. Spain Mushroom Drinks Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type Market Share Analysis
        • 8.3.5.2.2. By Form Market Share Analysis
        • 8.3.5.2.3. By Sales Channel Market Share Analysis

9. South America Mushroom Drinks Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type Market Share Analysis
    • 9.2.2. By Form Market Share Analysis
    • 9.2.3. By Sales Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
  • 9.3. South America: Country Analysis
    • 9.3.1. Argentina Mushroom Drinks Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type Market Share Analysis
        • 9.3.1.2.2. By Form Market Share Analysis
        • 9.3.1.2.3. By Sales Channel Market Share Analysis
    • 9.3.2. Colombia Mushroom Drinks Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type Market Share Analysis
        • 9.3.2.2.2. By Form Market Share Analysis
        • 9.3.2.2.3. By Sales Channel Market Share Analysis
    • 9.3.3. Brazil Mushroom Drinks Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type Market Share Analysis
        • 9.3.3.2.2. By Form Market Share Analysis
        • 9.3.3.2.3. By Sales Channel Market Share Analysis

10. Middle East & Africa Mushroom Drinks Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type Market Share Analysis
    • 10.2.2. By Form Market Share Analysis
    • 10.2.3. By Sales Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
  • 10.3. Middle East & Africa: Country Analysis
    • 10.3.1. South Africa Mushroom Drinks Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type Market Share Analysis
        • 10.3.1.2.2. By Form Market Share Analysis
        • 10.3.1.2.3. By Sales Channel Market Share Analysis
    • 10.3.2. Saudi Arabia Mushroom Drinks Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type Market Share Analysis
        • 10.3.2.2.2. By Form Market Share Analysis
        • 10.3.2.2.3. By Sales Channel Market Share Analysis
    • 10.3.3. UAE Mushroom Drinks Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type Market Share Analysis
        • 10.3.3.2.2. By Form Market Share Analysis
        • 10.3.3.2.3. By Sales Channel Market Share Analysis
    • 10.3.4. Turkey Mushroom Drinks Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Product Type Market Share Analysis
        • 10.3.4.2.2. By Form Market Share Analysis
        • 10.3.4.2.3. By Sales Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Mushroom Drinks Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Region Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Four Sigma Foods, Inc.
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products
      • 14.1.1.3. Financials (As Per Availability)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Mud Wtr, Inc.
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products
      • 14.1.2.3. Financials (As Per Availability)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. Laird Superfood, Inc.
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products
      • 14.1.3.3. Financials (As Per Availability)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. Odyssey Wellness LLC
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products
      • 14.1.4.3. Financials (As Per Availability)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. Peak State Coffee
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products
      • 14.1.5.3. Financials (As Per Availability)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. Om Mushroom Superfood
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products
      • 14.1.6.3. Financials (As Per Availability)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. The Chaga Company
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products
      • 14.1.7.3. Financials (As Per Availability)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. Ryze Superfoods LLC
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products
      • 14.1.8.3. Financials (As Per Availability)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. Mushroom Cups d.o.o.
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products
      • 14.1.9.3. Financials (As Per Availability)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. La Republica Superfoods
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products
      • 14.1.10.3. Financials (As Per Availability)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
  • 15.2. Target By Product Type
  • 15.3. Target By Sales Channel

16. About Us & Disclaimer