Product Code: TIPRE00029999
The frozen sweet potato hash brown and tater shots market size is projected to grow from US$ 113.33 million in 2022 and is projected to reach US$ 171.66 million by 2030; it is expected to register a CAGR of 5.4% from 2022 to 2030.
The popularity of sweet potato products such as frozen hash browns and tater shots has increased in the last few years due to increasing awareness of the nutritional value and health benefits of sweet potatoes. Sweet potatoes are a rich source of fiber, vitamins, minerals, and antioxidants. They have lower glycemic index than white potatoes which do not elevate the blood sugar level. Frozen sweet potato hash brown and tater shots are widely consumed in quick service restaurants and school cafeterias and institutions. They are also available across supermarket shelves and convenience stores. The availability of various brands of products across various retail as well as foodservice channels is expected to boost the frozen sweet potato hash brown and tater shots market growth over the forecast period.
The growing adoption of a plant-based diet has prompted manufacturers to develop healthy and nutritious plant-based alternatives to conventional frozen food products such as hash brown and tater shots. For instance, in 2022, B&G Foods Inc launched three distinct frozen products-Green Giant Restaurant Style sides, Green Giant Zucchini Tots, and Green Giant Veggie Spiral Skillets, thus extending its product line of frozen snacks and appetizers. B&G Foods Inc also offers Green Giant Veggie Tots, positioned as a healthy alternative to tater shots and French fries. The Veggie Tots consist of sweet potato as a major ingredient, along with cauliflower. Similarly, in 2021, Tyson Foods Inc launched a new line of plant-based products under the brand First Pride in certain retail markets and e-commerce platforms across Asia Pacific; its plant-based frozen food products included frozen bites, nuggets, and strips. Thus, the growing inclination toward plant-based frozen food has prompted manufacturers to expand product offerings, which is expected to fuel the frozen sweet potato hash brown and tater shots market growth during the forecast period.
Based on end use, the frozen sweet potato hash brown and tater shots market is segmented into residential and commercial. The commercial segment accounted for the largest share of the frozen sweet potato hash brown and tater shots market in 2022, and the residential segment is expected to register the highest CAGR during the forecast period. The rising trend of dining out and takeaway services is driving the demand for quick-snacking items such as sweet potato hash brown and tater shots. People prefer eating out with family and friends to spend some quality time. The preference for sweet potato tater puffs and hash brown is increasing among consumers as they are flavorful, crunchy, and perfect for small treats. Food service operators prefer using frozen sweet potato hash brown and tater shots as they are easy to make and help them save cooking time. Due to the rising fast-food trend, food service operators face challenges related to rapid turnaround time. Frozen snacks require minimal preparation as they just need to be fried or baked. Moreover, they have a high shelf life when stored at optimum temperature conditions. Thus, all the factors mentioned above are driving the growth of frozen sweet potato hash brown and tater shots market.
Geographically, the frozen sweet potato hash brown and tater shots market is segmented into North America, Europe, Asia Pacific (APAC), the Middle East & Africa (MEA), and South & Central America. In 2022, North America held the largest share of the frozen sweet potato hash brown and tater shots market, and Europe is estimated to register the highest CAGR over the forecast period. The demand for convenience food products and frozen ready meals for on-the-go consumption has been growing for the past few years. European consumers are also inclined toward the consumption of nutritious & organic frozen snacks and appetizers. Further, frozen snack producers have rapidly adapted to changing consumer preferences for convenience food. Also, food manufacturers are focused on investing in cold chain infrastructure to enhance the efficiency of the frozen food supply chain. The growing demand for convenience frozen food is expected to fuel the frozen sweet potato hash brown and tater shots market during the forecast period.
Lamb Weston Holdings Inc, J.R. Simplot Company, Handy Food Innovation Ltd, Dr. Praeger's Sensible Foods LLC, B&G Foods Inc, and Conagra Brands Inc are among the key players operating in the frozen sweet potato hash brown and tater shots market. These companies offer a wide range of products for the sweet potato hash brown and tater shots market. The huge presence of these companies across the globe is likely to provide them a growth opportunity to serve a large customer base and increase the market share. These market players are highly focused on developing innovative products to serve their customers better.
The overall frozen sweet potato hash brown and tater shots market size has been derived using primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights into the topic. The participants of this process include industry experts such as VPs; business development managers; market intelligence managers; national sales managers; and external consultants, including valuation experts, research analysts, and key opinion leaders, specializing in the frozen sweet potato hash brown and tater shots market.
Reasons to Buy:
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the global frozen sweet potato hash brown and tater shots market, thereby allowing players to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth the market trends and outlook coupled with the factors driving the market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation, and industry verticals.
Table Of Contents
1. Introduction
- 1.1 Study Scope
- 1.2 The Insight Partners Research Report Guidance
- 1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
- 3.1 Scope of the Study
- 3.2 Research Methodology
- 3.2.1 Data Collection:
- 3.2.2 Primary Interviews:
- 3.2.3 Hypothesis Formulation:
- 3.2.4 Macro-economic Factor Analysis:
- 3.2.5 Developing Base Number:
- 3.2.6 Data Triangulation:
- 3.2.7 Country Level Data:
- 3.2.8 Limitations and Assumptions:
4. Frozen Sweet Potato Hash Brown and Tater Shots Market Landscape
- 4.1 Market Overview
- 4.2.1 Threat of New Entrants:
- 4.2.2 Bargaining Power of Buyers:
- 4.2.3 Bargaining Power of Suppliers:
- 4.2.4 Intensity of Competitive Rivalry:
- 4.2.5 Threat of Substitutes:
- 4.3 Expert Opinion
- 4.4 Ecosystem Analysis
- 4.4.1 Raw Material Suppliers
- 4.4.2 Manufacturers
- 4.4.3 Distributors/Suppliers
- 4.4.4 End Users
5. Frozen Sweet Potato Hash Brown and Tater Shots Market - Key Market Dynamics
- 5.1 Market Drivers
- 5.1.1 Rising Demand for Frozen Food
- 5.1.2 Escalating Sales of Frozen Snacks via E-Commerce Platforms
- 5.2 Market Restraints
- 5.2.1 Lack of Cold Chain Infrastructure in Developing Countries
- 5.3 Market Opportunities
- 5.3.1 Increasing Demand for Healthy Alternatives to Potato Products
- 5.4 Future Trends
- 5.4.1 Growing Popularity of Plant-Based Frozen Products
- 5.5 Impact Analysis of Drivers and Restraints
6. Frozen Sweet Potato Hash Brown and Tater Shots - Global Market Analysis
- 6.1 Frozen Sweet Potato Hash Brown and Tater Shots Market Overview
- 6.2 Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 6.3 Competitive Positioning - Key Market Players
7. Frozen Sweet Potato Hash Brown and Tater Shots Market Analysis - By Product Type
- 7.1 Overview
- 7.2 Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type (2022 and 2030)
- 7.3 Hash Brown
- 7.3.1 Overview
- 7.3.2 Hash Brown: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 7.4 Tater Shots
- 7.4.1 Overview
- 7.4.2 Tater Shots: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
8. Frozen Sweet Potato Hash Brown and Tater Shots Market Analysis - By End Use
- 8.1 Overview
- 8.2 Frozen Sweet Potato Hash Brown and Tater Shots Market, By End Use (2022 and 2030)
- 8.3 Residential
- 8.3.1 Overview
- 8.3.2 Residential: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 8.4 Commercial
- 8.4.1 Overview
- 8.4.2 Commercial: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
9. Frozen Sweet Potato Hash Brown and Tater Shots Market - Geographic Analysis
- 9.1 Overview
- 9.2 North America: Frozen Sweet Potato Hash Brown and Tater Shots Market
- 9.2.1 North America: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.2.2 North America: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.2.3 North America: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.2.4 North America: Frozen Sweet Potato Hash Brown and Tater Shots Market, by Key Country
- 9.2.4.1 US: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.2.4.1.1 US: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.2.4.1.2 US: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.2.4.2 Canada: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.2.4.2.1 Canada: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.2.4.2.2 Canada: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.2.4.3 Mexico: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.2.4.3.1 Mexico: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.2.4.3.2 Mexico: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.3 Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market
- 9.3.1 Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.3.2 Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.3.3 Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.3.4 Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market, by Key Country
- 9.3.4.1 Germany: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.3.4.1.1 Germany: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.3.4.1.2 Germany: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.3.4.2 UK: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.3.4.2.1 UK: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.3.4.2.2 UK: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.3.4.3 France: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.3.4.3.1 France: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.3.4.3.2 France: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.3.4.4 Italy: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.3.4.4.1 Italy: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.3.4.4.2 Italy: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.3.4.5 Russia: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.3.4.5.1 Russia: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.3.4.5.2 Russia: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.3.4.6 Rest of Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.3.4.6.1 Rest of Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.3.4.6.2 Rest of Europe: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.4 Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market
- 9.4.1 Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.4.2 Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.4.3 Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.4.4 Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market, by Key Country
- 9.4.4.1 China: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.4.4.1.1 China: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.4.4.1.2 China: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.4.4.2 Japan: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.4.4.2.1 Japan: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.4.4.2.2 Japan: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.4.4.3 India: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.4.4.3.1 India: Frozen Sweet Potato Hash Brown and Tater Shots Market, by Product Type
- 9.4.4.3.2 India: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.4.4.4 Australia: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.4.4.4.1 Australia: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.4.4.4.2 Australia: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.4.4.5 South Korea: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.4.4.5.1 South Korea: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.4.4.5.2 South Korea: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.4.4.6 Rest of Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.4.4.6.1 Rest of Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.4.4.6.2 Rest of Asia Pacific: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.5 Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market
- 9.5.1 Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.5.2 Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.5.3 Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.5.4 Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market, by Key Country
- 9.5.4.1 Saudi Arabia: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.5.4.1.1 Saudi Arabia: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.5.4.1.2 Saudi Arabia: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.5.4.2 UAE: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.5.4.2.1 UAE: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.5.4.2.2 UAE: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.5.4.3 South Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.5.4.3.1 South Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.5.4.3.2 South Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market, By End Use
- 9.5.4.4 Rest of Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.5.4.4.1 Rest of Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market, by Product Type
- 9.5.4.4.2 Rest of Middle East & Africa: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.6 South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market
- 9.6.1 South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market -Revenue and Forecast to 2030 (US$ Thousand)
- 9.6.2 South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.6.3 South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.6.4 South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market, by Key Country
- 9.6.4.1 Brazil: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.6.4.1.1 Brazil: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.6.4.1.2 Brazil: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.6.4.2 Argentina: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.6.4.2.1 Argentina: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.6.4.2.2 Argentina: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
- 9.6.4.3 Rest of South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market - Revenue and Forecast to 2030 (US$ Thousand)
- 9.6.4.3.1 Rest of South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market, By Product Type
- 9.6.4.3.2 Rest of South & Central America: Frozen Sweet Potato Hash Brown and Tater Shots Market, by End Use
10. Impact of COVID-19 Pandemic on Global Frozen Sweet Potato Hash Brown and Tater Shots Market
- 10.1 Overview
- 10.2 Impact of COVID-19 on Frozen Sweet Potato Hash Brown and Tater Shots Market
- 10.3 North America: Impact Assessment of COVID-19 Pandemic
- 10.4 Europe: Impact Assessment of COVID-19 Pandemic
- 10.5 Asia Pacific: Impact Assessment of COVID-19 Pandemic
- 10.6 Middle East & Africa: Impact Assessment of COVID-19 Pandemic
- 10.7 South & Central America: Impact Assessment of COVID-19 Pandemic
11. Industry Landscape
- 11.1 Overview
- 11.2 Market Initiative
- 11.3 Merger and Acquisition
12. Company Profiles
- 12.1 Lamb Weston Holdings Inc
- 12.1.1 Key Facts
- 12.1.2 Business Description
- 12.1.3 Products and Services
- 12.1.4 Financial Overview
- 12.1.5 SWOT Analysis
- 12.1.6 Key Developments
- 12.2 J.R. Simplot Company
- 12.2.1 Key Facts
- 12.2.2 Business Description
- 12.2.3 Products and Services
- 12.2.4 Financial Overview
- 12.2.5 SWOT Analysis
- 12.2.6 Key Developments
- 12.3 Handy Food Innovation Ltd
- 12.3.1 Key Facts
- 12.3.2 Business Description
- 12.3.3 Products and Services
- 12.3.4 Financial Overview
- 12.3.5 SWOT Analysis
- 12.3.6 Key Developments
- 12.4 Dr. Praeger's Sensible Foods LLC
- 12.4.1 Key Facts
- 12.4.2 Business Description
- 12.4.3 Products and Services
- 12.4.4 Financial Overview
- 12.4.5 SWOT Analysis
- 12.4.6 Key Developments
- 12.5 B&G Foods Inc
- 12.5.1 Key Facts
- 12.5.2 Business Description
- 12.5.3 Products and Services
- 12.5.4 Financial Overview
- 12.5.5 SWOT Analysis
- 12.5.6 Key Developments
- 12.6 Conagra Brands Inc
- 12.6.1 Key Facts
- 12.6.2 Business Description
- 12.6.3 Products and Services
- 12.6.4 Financial Overview
- 12.6.5 SWOT Analysis
- 12.6.6 Key Developments
13. Appendix
- 13.1 About The Insight Partners
- 13.2 Word Index