ダイレクトマーケティングの世界市場レポート 2025

ダイレクトマーケティング市場規模は、今後数年間で力強い成長が見込まれます。2029年の年間平均成長率（CAGR）は6.9％で、2,670億2,000万米ドルに成長します。予測期間の成長は、モバイルマーケティングの成長、パーソナライゼーション、カスタマイズの動向、ソーシャルメディアマーケティングの拡大、データプライバシーとセキュリティの重要性の高まり、オムニチャネルマーケティング戦略の統合、マーケティングオートメーションの進展に起因すると考えられます。予測期間における主な動向としては、予測分析の利用増加、モバイルファースト戦略の重要性の高まり、コンテンツマーケティングへの注目の高まり、AIと自動化の統合強化、データ保護規制の厳格化、インフルエンサーマーケティングの拡大などが挙げられます。

動画マーケティングの採用が増加していることが、今後数年間のダイレクトマーケティング市場の成長を牽引すると考えられます。動画マーケティングは、動画コンテンツを戦略的に活用して製品やサービスを宣伝し、視聴者を惹きつけ、売上を伸ばすものです。その採用が拡大している背景には、注目を集め、エンゲージメントを高め、コンバージョン率を高める効果が実証されていることがあります。動画マーケティングは、魅力的なコンテンツをターゲットとする視聴者に直接配信し、より強い感情的なつながりを育み、コンバージョン率を高めることで、ダイレクトマーケティング戦略を補完します。例えば、英国を拠点とする動画マーケティングエージェンシーでありソフトウェア会社であるWyzowlが実施した調査では、967人のユニークな回答者を対象とした調査で、企業による動画コンテンツマーケティングの採用率が91%に増加し、2022年に観察された86%から上昇したことが明らかになりました。さらに、動画マーケティング担当者の75％が、マーケティング動画の作成や編集にAIツールを使用していると回答しています。したがって、動画マーケティングの採用拡大がダイレクトマーケティング市場の成長を促進しています。

ダイレクトマーケティング市場の主要企業は、AIベースのリアルタイム製品検索ツールなどのAIおよび機械学習技術を活用し、ユーザーの好みを予測して推奨製品をパーソナライズしています。AIベースのリアルタイム商品検索ツールは、人工知能アルゴリズムを活用し、ユーザーが特定のニーズや好みに合った商品を迅速かつ正確に見つけられるよう支援します。例えば、オーストリアを拠点とするエンタープライズ・ソフトウェア会社SAP Emarsysは、2024年4月にプロダクト・ファインダーAIショッピング・ツールを発表しました。このツールは、ユーザーの嗜好を予測し、オーダーメイドのおすすめ商品を提供することで、顧客のショッピング体験を向上させる。また、リアルタイム・パーソナライゼーションや、ユーザーとのやり取りを動的に調整する機能、高度なデータ分析機能も備えており、市場力学担当者は顧客の行動パターンをより効果的に理解することができます。ダイレクトマーケティングにAIと機械学習を統合することで、顧客エンゲージメントを向上させ、コンバージョン率を高め、企業の投資収益率を改善します。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 市場- 金利、インフレ、地政学、新型コロナウイルス感染症、そして景気回復が市場に与える影響を含むマクロ経済シナリオ

第5章 世界の成長分析と戦略分析フレームワーク

• 世界ダイレクトマーケティング PESTEL分析（政治、社会、技術、環境、法的要因、促進要因と抑制要因）
• 最終用途産業の分析
• 世界のダイレクトマーケティング市場：成長率分析
• 世界ダイレクトマーケティング市場規模実績と成長, 2019-2024
• 世界ダイレクトマーケティング市場規模と成長予測, 2024-2029, 2034F
• 世界ダイレクトマーケティング総アドレス可能市場（TAM）

第6章 市場セグメンテーション

• 世界のダイレクトマーケティング市場：タイプ別、実績と予測, 2019-2024, 2024-2029F, 2034F
• ダイレクトメール
• テレマーケティング
• メールマーケティング
• テキスト（SMS）マーケティング
• その他のタイプ
• 世界のダイレクトマーケティング市場：用途別、実績と予測, 2019-2024, 2024-2029F, 2034F
• ビジネス・ツー・ビジネス
• 企業から政府へ
• ビジネスから消費者へ
• 世界のダイレクトマーケティング市場：エンドユーザー別、実績と予測, 2019-2024, 2024-2029F, 2034F
• 小売り
• 銀行および金融機関
• 交通機関
• メディアとエンターテイメント
• 政府
• その他のエンドユーザー
• 世界のダイレクトマーケティング市場ダイレクトメールの種類別サブセグメンテーション、実績と予測, 2019-2024, 2024-2029F, 2034F
• カタログ
• ポストカード
• パンフレット
• 手紙
• その他のダイレクトメール
• 世界のダイレクトマーケティング市場テレマーケティングの種類別サブセグメンテーション、実績と予測, 2019-2024, 2024-2029F, 2034F
• インバウンドテレマーケティング
• アウトバウンドテレマーケティング
• 自動テレマーケティング
• 世界のダイレクトマーケティング市場メールマーケティングの種類別のサブセグメンテーション、実績と予測, 2019-2024, 2024-2029F, 2034F
• トランザクションメール
• プロモーションメール
• ニュースレターメール
• トリガーメールまたは自動メール
• 世界のダイレクトマーケティング市場テキスト（SMS）マーケティングの種類別サブセグメンテーション、実績と予測, 2019-2024, 2024-2029F, 2034F
• プロモーションSMS
• トランザクションSMS
• カスタマーサポートSMS
• 世界のダイレクトマーケティング市場、その他のタイプのサブセグメンテーション、タイプ別、実績と予測, 2019-2024, 2024-2029F, 2034F
• ソーシャルメディアダイレクトマーケティング
• デジタル広告またはオンライン広告（ディスプレイ広告、クリック課金型広告）
• クーポンとロイヤルティプログラム
• イベントベースのマーケティング（ウェビナー、バーチャルイベント）

第7章 地域別・国別分析

• 世界のダイレクトマーケティング市場：地域別、実績と予測, 2019-2024, 2024-2029F, 2034F
• 世界のダイレクトマーケティング市場：国別、実績と予測, 2019-2024, 2024-2029F, 2034F

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

• ダイレクトマーケティング市場：競合情勢
• ダイレクトマーケティング市場：企業プロファイル
  • International Business Machines Corporation（IBM）Overview, Products and Services, Strategy and Financial Analysis
  • Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • SAP SE Overview, Products and Services, Strategy and Financial Analysis
  • Salesforce.com Inc. Overview, Products and Services, Strategy and Financial Analysis
  • WPP plc Overview, Products and Services, Strategy and Financial Analysis

第31章 その他の大手企業と革新的企業

• Adobe Inc.
• Publicis Groupe
• Interpublic Group of Companies Inc.（IPG）
• Dentsu Group Inc.
• Experian Marketing Services
• Alliance Data Systems Corporation
• RR Donnelley & Sons Company
• Equifax Inc.
• Merkle
• Nielsen Holdings plc
• Quad/Graphics Inc.
• Dun & Bradstreet Corporation（D&B）
• Criteo
• HubSpot Inc.
• Endurance International Group Holdings Inc.（owns Constant Contact）

第32章 世界の市場競合ベンチマーキングとダッシュボード

第33章 主要な合併と買収

第34章 最近の市場動向

第35章 市場の潜在力が高い国、セグメント、戦略

• ダイレクトマーケティング市場2029：新たな機会を提供する国
• ダイレクトマーケティング市場2029：新たな機会を提供するセグメント
• ダイレクトマーケティング市場2029：成長戦略
  • 市場動向に基づく戦略
  • 競合の戦略

第36章 付録

Direct marketing refers to a promotional strategy where businesses communicate directly with consumers through channels such as email, social media, and more, aiming to promote products or services. This method enables businesses to target specific audiences and evaluate campaign effectiveness, potentially increasing response rates and optimizing marketing resources.

Key technologies in direct marketing include direct mail, telemarketing, email marketing, text (SMS) marketing, among others. Direct mail involves sending promotional materials such as brochures, catalogs, postcards, and personalized letters via postal mail. These methods find application in various sectors including retail, banking, transportation, media, government, and others, catering to business-to-business, business-to-government, and business-to-consumer interactions.

The direct marketing market research report is one of a series of new reports from the business research company that provides direct marketing market statistics, including direct marketing industry global market size, regional shares, competitors with an direct marketing market share, detailed direct marketing market segments, market trends and opportunities, and any further data you may need to thrive in the direct marketing industry. This direct marketing market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The direct marketing market size has grown strongly in recent years. It will grow from $191.23 billion in 2024 to $204.84 billion in 2025 at a compound annual growth rate (CAGR) of 7.1%. The growth in the historic period can be attributed to the development of mass media, the growth of consumerism, the advent of digital marketing, the rise of customer relationship management (CRM) systems, improved data analytics, and the proliferation of telemarketing.

The direct marketing market size is expected to see strong growth in the next few years. It will grow to $267.02 billion in 2029 at a compound annual growth rate (CAGR) of 6.9%. The growth in the forecast period can be attributed to the growth of mobile marketing, personalization, and customization trends, expansion of social media marketing, the rising importance of data privacy and security, integration of omnichannel marketing strategies, and advancements in marketing automation. Major trends in the forecast period include a rise in the use of predictive analytics, growing importance of mobile-first strategies, increased focus on content marketing, enhanced integration of AI and automation, more stringent data protection regulations, and expansion of influencer marketing.

The increasing adoption of video marketing is set to drive the growth of the direct marketing market in the coming years. Video marketing involves strategically using video content to promote products or services, engage audiences, and boost sales. Its growing adoption is driven by its proven effectiveness in capturing attention, enhancing engagement, and increasing conversion rates. Video marketing complements direct marketing strategies by delivering compelling content directly to targeted audiences, fostering stronger emotional connections, and driving higher conversion rates. For example, a survey conducted by Wyzowl, a UK-based video marketing agency and software company, revealed that video content marketing adoption by businesses increased to 91% in a survey of 967 unique respondents, up from the 86% usage rate observed in 2022. Additionally, 75% of video marketers reported using AI tools for creating or editing marketing videos. Hence, the expanding adoption of video marketing is fueling the growth of the direct marketing market.

Key companies in the direct marketing market are harnessing AI and machine learning technologies, such as AI-based real-time product finder tools, to personalize product recommendations by predicting user preferences. AI-based real-time product finder tools utilize artificial intelligence algorithms to assist users in quickly and accurately finding products that match their specific needs and preferences. For instance, SAP Emarsys, an Austria-based enterprise software company, introduced the product finder AI shopping tool in April 2024. This tool enhances the customer shopping experience by predicting user preferences and offering tailored product recommendations. It also features real-time personalization, adjusting to user interactions dynamically, and advanced data analytics, enabling marketers to understand customer behavior patterns more effectively. Integrating AI and machine learning in direct marketing improves customer engagement, drives higher conversion rates, and delivers a better return on investment for businesses.

In May 2024, JTS Direct Inc., a US-based provider of direct marketing printing and mailing services, acquired MTI Connect to strengthen its capabilities in direct marketing. This acquisition enhances JTS Direct's direct mail and integrated marketing services, expanding its market position by leveraging MTI Connect's expertise in targeted multichannel direct marketing. MTI Connect is a US-based company that specializes in targeted multichannel direct marketing services.

Major companies operating in the direct marketing market are International Business Machines Corporation (IBM), Oracle Corporation, SAP SE, Salesforce.com Inc., WPP plc, Adobe Inc., Publicis Groupe, Interpublic Group of Companies Inc. (IPG), Dentsu Group Inc., Experian Marketing Services, Alliance Data Systems Corporation, RR Donnelley & Sons Company, Equifax Inc., Merkle, Nielsen Holdings plc, Quad/Graphics Inc., Dun & Bradstreet Corporation (D&B), Criteo, HubSpot Inc., Endurance International Group Holdings Inc. (owns Constant Contact), Acxiom Corporation, Zeta Global, Data Axle (formerly InfoGroup), Epsilon (Publicis Epsilon), Harte Hanks, Sendinblue, CM Group Limited (owns Campaign Monitor), Ogilvy & Mather, Valassis Communications Inc.

North America was the largest region in the direct marketing market in 2024. The regions covered in the direct marketing market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the direct marketing market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The direct marketing market includes revenues earned by entities by providing services such as customer relationship management (CRM) services, event marketing services, online advertising services, and content marketing services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Direct Marketing Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on direct marketing market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

• Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
• Assess the impact of key macro factors such as conflict, pandemic and recovery, inflation and interest rate environment and the 2nd Trump presidency.
• Create regional and country strategies on the basis of local data and analysis.
• Identify growth segments for investment.
• Outperform competitors using forecast data and the drivers and trends shaping the market.
• Understand customers based on the latest market shares.
• Benchmark performance against key competitors.
• Suitable for supporting your internal and external presentations with reliable high quality data and analysis
• Report will be updated with the latest data and delivered to you within 2-3 working days of order along with an Excel data sheet for easy data extraction and analysis.
• All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for direct marketing ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The direct marketing market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

• Markets Covered:1) By Types: Direct Mail; Telemarketing; Email Marketing; Text (SMS) Marketing; Other Types
• 2) By Application: Business To Business; Business To Government; Business To Consumers
• 3) By End User: Retail; Banks And Financial Institutions; Transportation; Media And Entertainment; Government; Other End-Users
• Subsegments:
• 1) By Direct Mail: Catalogs; Postcards; Brochures; Letters; Other Direct Mail Forms
• 2) By Telemarketing: Inbound Telemarketing; Outbound Telemarketing; Automated Telemarketing
• 3) By Email Marketing: Transactional Emails; Promotional Emails; Newsletter Emails; Triggered Or Automated Emails
• 4) By Text (Sms) Marketing: Promotional Sms; Transactional Sms; Customer Support Sms
• 5) By Other Types: Social Media Direct Marketing; Digital Or Online Advertising (Display Ads, Pay-Per-Click); Couponing And Loyalty Programs; Event-Based Marketing (Webinars, Virtual Events)
• Companies Mentioned: International Business Machines Corporation (IBM); Oracle Corporation; SAP SE; Salesforce.com Inc.; WPP plc
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Direct Marketing Market Characteristics

3. Direct Marketing Market Trends And Strategies

4. Direct Marketing Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Covid And Recovery On The Market

5. Global Direct Marketing Growth Analysis And Strategic Analysis Framework

• 5.1. Global Direct Marketing PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
• 5.2. Analysis Of End Use Industries
• 5.3. Global Direct Marketing Market Growth Rate Analysis
• 5.4. Global Direct Marketing Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
• 5.5. Global Direct Marketing Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
• 5.6. Global Direct Marketing Total Addressable Market (TAM)

6. Direct Marketing Market Segmentation

• 6.1. Global Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Direct Mail
• Telemarketing
• Email Marketing
• Text (SMS) Marketing
• Other Types
• 6.2. Global Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Business To Business
• Business To Government
• Business To Consumers
• 6.3. Global Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Retail
• Banks And Financial Institutions
• Transportation
• Media And Entertainment
• Government
• Other End-Users
• 6.4. Global Direct Marketing Market, Sub-Segmentation Of Direct Mail, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Catalogs
• Postcards
• Brochures
• Letters
• Other Direct Mail Forms
• 6.5. Global Direct Marketing Market, Sub-Segmentation Of Telemarketing, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Inbound Telemarketing
• Outbound Telemarketing
• Automated Telemarketing
• 6.6. Global Direct Marketing Market, Sub-Segmentation Of Email Marketing, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Transactional Emails
• Promotional Emails
• Newsletter Emails
• Triggered Or Automated Emails
• 6.7. Global Direct Marketing Market, Sub-Segmentation Of Text (Sms) Marketing, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Promotional Sms
• Transactional Sms
• Customer Support Sms
• 6.8. Global Direct Marketing Market, Sub-Segmentation Of Other Types, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Social Media Direct Marketing
• Digital Or Online Advertising (Display Ads, Pay-Per-Click)
• Couponing And Loyalty Programs
• Event-Based Marketing (Webinars, Virtual Events)

7. Direct Marketing Market Regional And Country Analysis

• 7.1. Global Direct Marketing Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 7.2. Global Direct Marketing Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Direct Marketing Market

• 8.1. Asia-Pacific Direct Marketing Market Overview
• Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
• 8.2. Asia-Pacific Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.3. Asia-Pacific Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.4. Asia-Pacific Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Direct Marketing Market

• 9.1. China Direct Marketing Market Overview
• 9.2. China Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.3. China Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.4. China Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Direct Marketing Market

• 10.1. India Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.2. India Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.3. India Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Direct Marketing Market

• 11.1. Japan Direct Marketing Market Overview
• 11.2. Japan Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.3. Japan Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.4. Japan Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Direct Marketing Market

• 12.1. Australia Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.2. Australia Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.3. Australia Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Direct Marketing Market

• 13.1. Indonesia Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.2. Indonesia Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.3. Indonesia Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Direct Marketing Market

• 14.1. South Korea Direct Marketing Market Overview
• 14.2. South Korea Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.3. South Korea Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.4. South Korea Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Direct Marketing Market

• 15.1. Western Europe Direct Marketing Market Overview
• 15.2. Western Europe Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.3. Western Europe Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.4. Western Europe Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Direct Marketing Market

• 16.1. UK Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.2. UK Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.3. UK Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Direct Marketing Market

• 17.1. Germany Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.2. Germany Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.3. Germany Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Direct Marketing Market

• 18.1. France Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.2. France Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.3. France Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Direct Marketing Market

• 19.1. Italy Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.2. Italy Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.3. Italy Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Direct Marketing Market

• 20.1. Spain Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.2. Spain Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.3. Spain Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Direct Marketing Market

• 21.1. Eastern Europe Direct Marketing Market Overview
• 21.2. Eastern Europe Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.3. Eastern Europe Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.4. Eastern Europe Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Direct Marketing Market

• 22.1. Russia Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.2. Russia Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.3. Russia Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Direct Marketing Market

• 23.1. North America Direct Marketing Market Overview
• 23.2. North America Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.3. North America Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.4. North America Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Direct Marketing Market

• 24.1. USA Direct Marketing Market Overview
• 24.2. USA Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.3. USA Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.4. USA Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Direct Marketing Market

• 25.1. Canada Direct Marketing Market Overview
• 25.2. Canada Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.3. Canada Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.4. Canada Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Direct Marketing Market

• 26.1. South America Direct Marketing Market Overview
• 26.2. South America Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.3. South America Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.4. South America Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Direct Marketing Market

• 27.1. Brazil Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.2. Brazil Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.3. Brazil Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Direct Marketing Market

• 28.1. Middle East Direct Marketing Market Overview
• 28.2. Middle East Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.3. Middle East Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.4. Middle East Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Direct Marketing Market

• 29.1. Africa Direct Marketing Market Overview
• 29.2. Africa Direct Marketing Market, Segmentation By Types, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.3. Africa Direct Marketing Market, Segmentation By Application, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.4. Africa Direct Marketing Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Direct Marketing Market Competitive Landscape And Company Profiles

• 30.1. Direct Marketing Market Competitive Landscape
• 30.2. Direct Marketing Market Company Profiles
  • 30.2.1. International Business Machines Corporation (IBM) Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.2. Oracle Corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.3. SAP SE Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.4. Salesforce.com Inc. Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.5. WPP plc Overview, Products and Services, Strategy and Financial Analysis

31. Direct Marketing Market Other Major And Innovative Companies

• 31.1. Adobe Inc.
• 31.2. Publicis Groupe
• 31.3. Interpublic Group of Companies Inc. (IPG)
• 31.4. Dentsu Group Inc.
• 31.5. Experian Marketing Services
• 31.6. Alliance Data Systems Corporation
• 31.7. RR Donnelley & Sons Company
• 31.8. Equifax Inc.
• 31.9. Merkle
• 31.10. Nielsen Holdings plc
• 31.11. Quad/Graphics Inc.
• 31.12. Dun & Bradstreet Corporation (D&B)
• 31.13. Criteo
• 31.14. HubSpot Inc.
• 31.15. Endurance International Group Holdings Inc. (owns Constant Contact)

32. Global Direct Marketing Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Direct Marketing Market

34. Recent Developments In The Direct Marketing Market

35. Direct Marketing Market High Potential Countries, Segments and Strategies

• 35.1 Direct Marketing Market In 2029 - Countries Offering Most New Opportunities
• 35.2 Direct Marketing Market In 2029 - Segments Offering Most New Opportunities
• 35.3 Direct Marketing Market In 2029 - Growth Strategies
  • 35.3.1 Market Trend Based Strategies
  • 35.3.2 Competitor Strategies

36. Appendix

• 36.1. Abbreviations
• 36.2. Currencies
• 36.3. Historic And Forecast Inflation Rates
• 36.4. Research Inquiries
• 36.5. The Business Research Company
• 36.6. Copyright And Disclaimer