デジタル広告費の世界市場（2025年）

世界のデジタル広告費の市場規模は、今後数年間に力強い成長が見込まれ、2029年に1兆307億5,000万米ドルに達すると予測され、CAGRで9.7%の成長が見込まれます。予測期間の成長は、コネクテッドTV広告の増加、インタラクティブ広告やショッパブル広告の増加、プライバシー規制とコンプライアンス、持続可能性と社会的責任、新興市場の成長に起因すると考えられます。予測期間における主要動向としては、プログラマティック広告、広告詐欺防止、新しい広告フォーマットの登場、コンテンツマーケティングの統合、クロスチャネル統合、AIと機械学習の統合などが挙げられます。

タブレットやスマートフォンの普及により、今後のデジタル広告費市場の拡大が見込まれます。タブレットやスマートフォンは、ユーザーがインターネットにアクセスし、アプリケーションを実行し、動画視聴、ゲーム、ビデオ通話などのさまざまな活動を行うことを可能にするモバイルデバイスです。ディスプレイ広告、動画、ソーシャルメディア広告、アプリ内広告など、デジタルコンテンツの消費にこれらのデバイスが使用されるようになったことで、広告部門におけるモバイルデバイスの役割が大幅に高まっています。広告主は、モバイルプラットフォームを通じてオーディエンスにリーチするよう戦略を調整しており、このことがデジタル広告費市場の成長をさらに刺激する見込みです。例えば、データサイエンスを活用した知見を提供する米国の自動報告プラットフォーム、Demandsageのレポートによると、2022年時点の世界のスマートフォンユーザー数は約66億人で、前年比4.2%増となっています。このように、タブレットやスマートフォンの普及がデジタル広告費市場の成長を後押ししています。

デジタル広告費市場は、動画コンテンツマーケティングの需要が高まっています。コンテンツマーケティングは、価値ある適切なコンテンツの作成と発信に焦点を当てた戦略的アプローチですが、動画コンテンツへの大幅なシフトが見られます。広告主は、視聴者の注目を集め、説得力のあるメッセージを伝える動画広告の有効性を認識しています。2023年2月現在、Wyzowlの調査によると、動画コンテンツマーケティングを採用している企業は91%にのぼり、2022年の86%から増加しています。このような動画コンテンツマーケティングに対する需要の急増は、デジタル広告費市場の成長を促進するとみられます。

当レポートでは、世界のデジタル広告費市場について調査分析し、市場の特徴、市場の動向と戦略、各地域の分析、競合情勢などの情報を提供しています。

目次

第1章 エグゼクティブサマリー

第2章 デジタル広告費市場の特徴

第3章 デジタル広告費市場の動向と戦略

第4章 デジタル広告費市場 - 市場に対する金利、インフレ、地政学、COVIDと回復の影響を含むマクロ経済シナリオ

第5章 世界のデジタル広告費の成長分析、戦略的分析フレームワーク

• 世界のデジタル広告費のPESTEL分析（政治、社会、技術、環境、法的要因、促進要因、抑制要因）
• 最終用途産業の分析
• 世界のデジタル広告費市場の成長率分析
• 世界のデジタル広告費の市場規模と成長の実績（2019年～2024年）
• 世界のデジタル広告費の市場規模の予測と成長（2024年～2029年・2034年）
• 世界のデジタル広告費の総市場規模（TAM）

第6章 デジタル広告費市場のセグメンテーション

• 世界のデジタル広告費市場：広告フォーマット別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• ディスプレイ広告
• ソーシャルメディア
• ネイティブ広告
• 検索広告
• 動画広告
• その他の広告フォーマット
• 世界のデジタル広告費市場：プラットフォーム別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• モバイル
• ラップトップ
• デスクトップ
• 世界のデジタル広告費市場：エンドユーザー別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• 小売
• 医療
• 自動車
• メディア・エンターテインメント
• 教育
• 輸送・観光
• IT・通信
• 世界のデジタル広告費市場、ディスプレイ広告のサブセグメンテーション：タイプ別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• バナー広告
• リッチメディア広告
• インタースティシャル広告
• ポップアップ広告
• 世界のデジタル広告費市場、ソーシャルメディアのサブセグメンテーション：タイプ別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• スポンサード投稿
• ストーリー広告
• カルーセル広告
• メッセンジャー広告
• 世界のデジタル広告費市場、ネイティブ広告のサブセグメンテーション：タイプ別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• スポンサードコンテンツ
• インフィード広告
• メッセンジャー広告
• 世界のデジタル広告費市場、有料検索広告のサブセグメンテーション：タイプ別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• クリック課金型（PPC）広告
• 製品リスト広告
• ローカル検索広告
• テキスト広告
• 世界のデジタル広告費市場、動画広告のサブセグメンテーション：タイプ別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• インストリーム広告
• アウトストリーム広告
• インタラクティブ動画広告
• ソーシャル動画広告
• 世界のデジタル広告費市場、その他の広告フォーマットのサブセグメンテーション：タイプ別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• メールマーケティング
• アフィリエイトマーケティング
• インフルエンサーマーケティング
• ポッドキャスト広告

第7章 デジタル広告費市場の地域と国の分析

• 世界のデジタル広告費市場：地域別、実績と予測（2019年～2024年・2024年～2029年・2034年）
• 世界のデジタル広告費市場：国別、実績と予測（2019年～2024年・2024年～2029年・2034年）

第8章 アジア太平洋のデジタル広告費市場

第9章 中国のデジタル広告費市場

第10章 インドのデジタル広告費市場

第11章 日本のデジタル広告費市場

第12章 オーストラリアのデジタル広告費市場

第13章 インドネシアのデジタル広告費市場

第14章 韓国のデジタル広告費市場

第15章 西欧のデジタル広告費市場

第16章 英国のデジタル広告費市場

第17章 ドイツのデジタル広告費市場

第18章 フランスのデジタル広告費市場

第19章 イタリアのデジタル広告費市場

第20章 スペインのデジタル広告費市場

第21章 東欧のデジタル広告費市場

第22章 ロシアのデジタル広告費市場

第23章 北米のデジタル広告費市場

第24章 米国のデジタル広告費市場

第25章 カナダのデジタル広告費市場

第26章 南米のデジタル広告費市場

第27章 ブラジルのデジタル広告費市場

第28章 中東のデジタル広告費市場

第29章 アフリカのデジタル広告費市場

第30章 デジタル広告費市場の競合情勢と企業プロファイル

• デジタル広告費市場の競合情勢
• デジタル広告費市場の企業プロファイル
  • Microsoft corporation
  • Google LLC
  • Meta Platforms Inc.
  • Hulu LLC
  • Ignite Visibility LLC

第31章 デジタル広告費市場のその他の主要企業と革新的企業

• L7 Creative
• Alibaba Group Holdings Limited
• Amazon Web Services Inc.
• Baidu Inc.
• Coalition Technologies LLC
• Dentsu Group Inc.
• Disruptive Advertising Inc.
• Effective Spend
• Omnicom Group
• Publicis Groupe
• Tencent Holdings Limited
• Adobe Inc.
• The Trade Desk Inc.
• Verizon Communications Inc.
• Twitter Inc.

第32章 世界のデジタル広告費市場の競合ベンチマーキングとダッシュボード

第33章 デジタル広告費市場における主な合併と買収

第34章 デジタル広告費市場の近年の発展

第35章 デジタル広告費市場の潜在性が高い国、セグメント、戦略

• デジタル広告費市場 - もっとも新しい機会を提供する国（2029年）
• デジタル広告費市場 - もっとも新たな機会を提供するセグメント（2029年）
• デジタル広告費市場 - 成長戦略（2029年）
  • 市場動向に基づく戦略
  • 競合の戦略

第36章 付録

Digital ad spending pertains to the financial resources allocated to digital advertising, encompassing various online marketing strategies utilizing electronic media channels to promote products, services, or companies. This form of advertising involves payment for clicks, impressions, or other interactions aimed at driving traffic to a website or other digital platforms.

Key categories of digital ad spending comprise diverse formats such as display ads, social media, native advertising, search ads, video ads, among others. Display ads, for instance, encompass a digital advertising variant featuring text, images, and a URL guiding viewers to a website for further information or purchase decisions. These ads are deployed across mobile, laptop, and desktop platforms and find application in industries including retail, healthcare, automotive, media and entertainment, education, transportation and tourism, as well as IT and telecommunications.

The digital ad spending market research report is one of a series of new reports from The Business Research Company that provides digital ad spending market statistics, including global market size, regional shares, competitors with a digital ad spending market share, detailed digital ad spending market segments, market trends and opportunities, and any further data you may need to thrive in the digital ad spending industry. This digital ad spending market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The digital ad spending market size has grown strongly in recent years. It will grow from$649.18 billion in 2024 to $711.75 billion in 2025 at a compound annual growth rate (CAGR) of 9.6%. The growth in the historic period can be attributed to increased internet penetration, mobile device proliferation, social media growth, data analytics and targeting, e-commerce expansion, video content consumption

The digital ad spending market size is expected to see strong growth in the next few years. It will grow to $1030.75 billion in 2029 at a compound annual growth rate (CAGR) of 9.7%. The growth in the forecast period can be attributed to increasing connected tv advertising, increasing interactive and shoppable ads, privacy regulations and compliance, sustainability and social responsibility, emerging markets growth. Major trends in the forecast period include programmatic advertising, ad fraud prevention, emergence of new ad formats, content marketing integration, cross-channel integration, ai and machine learning integration.

The growing penetration of tablets and smartphones is anticipated to drive the expansion of the digital ad spending market in the future. Tablets and smartphones are mobile devices that enable users to access the internet, run applications, and engage in various activities, such as watching videos, gaming, and video calling. The rising use of these devices for digital content consumption-including display ads, videos, social media ads, and in-app ads-has significantly heightened the role of mobile devices in the advertising sector. Advertisers have adjusted their strategies to reach their audiences through mobile platforms, which will further stimulate growth in the digital ad spending market. For instance, a report from Demandsage, a U.S.-based automated reporting platform that utilizes data science for insights, noted that there were around 6.6 billion smartphone users worldwide as of 2022, reflecting a 4.2% increase from the previous year. Thus, the increased penetration of tablets and smartphones is fueling the growth of the digital ad market.

The digital ad spending market is the escalating demand for video content marketing. Content marketing, a strategic approach focused on creating and disseminating valuable and relevant content, has seen a substantial shift toward video content. Advertisers recognize the effectiveness of video advertisements in capturing audience attention and delivering compelling messages. As of February 2023, a survey by Wyzowl revealed that 91% of businesses adopted video content marketing, marking an increase from the 86% observed in 2022. This surge in demand for video content marketing is poised to fuel the growth of the digital ad spending market.

The prevailing trend in the digital ad spending market is the rapid adoption of advanced technologies. Key players in the market are actively incorporating cutting-edge technologies such as artificial intelligence (AI), augmented reality (AR), virtual reality (VR), machine learning, and blockchain to maintain and strengthen their market positions. For instance, in January 2023, Verizon Media, a prominent US-based technology company, launched the Next-Gen Solutions suite. This innovative suite is designed to deliver relevant ad experiences independently of cookies or mobile app IDs. It employs real-time data signals such as weather, location, and device types to power machine-learning algorithms, connecting advertisers with pertinent audiences without relying on user-level profiles or browser storage. Verizon Media's Next-Gen Buying feature further utilizes machine-learning algorithms to enable advertisers to connect with relevant audiences without the need for cookies, mobile app IDs, browser storage, or the creation of user-level profiles.

Major companies within the digital ad spending market are actively exploring AI-based tools, including advertising testing tools, to broaden their customer base and gain a competitive edge. An advertising testing tool is a software program designed to measure the effectiveness of advertising campaigns. For instance, in May 2022, Kantar, a leading UK-based marketing data and analytics company, introduced Link AI for Digital, an AI tool tailored for testing digital advertising formats. This solution utilizes AI to forecast the in-market performance of digital ads, drawing insights from a dataset comprising over 230,000 survey-enabled ad tests and 30 million real-world interactions.

In January 2022, Smith, a reputable US-based IT services and consulting company, acquired Adept, a digital advertising services company, for an undisclosed amount. This acquisition aims to leverage Smith's expertise to achieve better results and business objectives, allowing both companies to enhance their service offerings and expand their product portfolios.

Major companies operating in the digital ad spending market include Microsoft corporation, Google LLC, Meta Platforms Inc., Hulu LLC, Ignite Visibility LLC, L7 Creative, Alibaba Group Holdings Limited, Amazon Web Services Inc., Baidu Inc., Coalition Technologies LLC, Dentsu Group Inc., Disruptive Advertising Inc., Effective Spend, Omnicom Group, Publicis Groupe, Tencent Holdings Limited, Adobe Inc., The Trade Desk Inc., Verizon Communications Inc., Twitter Inc., Pinterest Inc., Snap Inc., Roku Inc., Spotify Technology S.A., Expedia Group, TripAdvisor Inc., JD.com Inc., Criteo SA, InterActiveCorp, Datorama Inc., PubMatic Inc., Magnite Inc., Taboola, Outbrain Inc., AdRoll Group, Rubicon Project Inc., Xandr Inc., OpenX, MediaMath Inc.

North America was the largest region in the digital ad spending market in 2024. The regions covered in the digital ad spending market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the digital ad spending market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The digital Ad spending market includes revenues earned by entities through audio ads, in-app ads, mobile applications, and email marketing. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Digital Ad Spending Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on digital ad spending market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for digital ad spending ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The digital ad spending market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

• The market characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
• The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

• Market segmentations break down the market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

• Markets Covered:1) By Add Format: Display Ads; Social Media; Native Advertising; Search Ads; Video Ads; Other Add Format
• 2) By Platform: Mobile; Laptop; Desktop
• 3) By End User: Retail; Health care; Automotive; Media And Entertainment; Education; Transport And Tourism; IT And Telecom
• Subsegments:
• 1) By Display Ads: Banner Ads; Rich Media Ads; Interstitial Ads; Pop-Up Ads
• 2) By Social Media: Sponsored Posts; Stories Ads; Carousel Ads; Messenger Ads
• 3) By Native Advertising: Sponsored Content; In-Feed Ads; Recommendation Widgets
• 4) By Paid Search Ads: Pay-Per-Click (PPC) Ads; Product Listing Ads; Local Search Ads; Text Ads
• 5) By Video Ads: In-Stream Ads; Out-Stream Ads; Interactive Video Ads; Social Video Ads
• 6) By Other Ad Format: Email Marketing; Affiliate Marketing; Influencer Marketing; Podcast Ads
• Companies Mentioned: Microsoft corporation; Google LLC; Meta Platforms Inc.; Hulu LLC; Ignite Visibility LLC
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Digital Ad Spending Market Characteristics

3. Digital Ad Spending Market Trends And Strategies

4. Digital Ad Spending Market - Macro Economic Scenario including the impact of Interest Rates, Inflation, Geopolitics and Covid And Recovery on the Market

5. Global Digital Ad Spending Growth Analysis And Strategic Analysis Framework

• 5.1. Global Digital Ad Spending PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
• 5.2. Analysis Of End Use Industries
• 5.3. Global Digital Ad Spending Market Growth Rate Analysis
• 5.4. Global Digital Ad Spending Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
• 5.5. Global Digital Ad Spending Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
• 5.6. Global Digital Ad Spending Total Addressable Market (TAM)

6. Digital Ad Spending Market Segmentation

• 6.1. Global Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Display Ads
• Social Media
• Native Advertising
• Search Ads
• Video Ads
• Other Add Format
• 6.2. Global Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Mobile
• Laptop
• Desktop
• 6.3. Global Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Retail
• Health care
• Automotive
• Media And Entertainment
• Education
• Transport And Tourism
• IT And Telecom
• 6.4. Global Digital Ad Spending Market, Sub-Segmentation Of Display Ads, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Banner Ads
• Rich Media Ads
• Interstitial Ads
• Pop-Up Ads
• 6.5. Global Digital Ad Spending Market, Sub-Segmentation Of Social Media, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Sponsored Posts
• Stories Ads
• Carousel Ads
• Messenger Ads
• 6.6. Global Digital Ad Spending Market, Sub-Segmentation Of Native Advertising, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Sponsored Content
• In-Feed Ads
• Messenger Ads
• 6.7. Global Digital Ad Spending Market, Sub-Segmentation Of Paid Search Ads, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Pay-Per-Click (PPC) Ads
• Product Listing Ads
• Local Search Ads
• Text Ads
• 6.8. Global Digital Ad Spending Market, Sub-Segmentation Of Video Ads, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• In-Stream Ads
• Out-Stream Ads
• Interactive Video Ads
• Social Video Ads
• 6.9. Global Digital Ad Spending Market, Sub-Segmentation Of Other Ad Format, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• Email Marketing
• Affiliate Marketing
• Influencer Marketing
• Podcast Ads

7. Digital Ad Spending Market Regional And Country Analysis

• 7.1. Global Digital Ad Spending Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 7.2. Global Digital Ad Spending Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Digital Ad Spending Market

• 8.1. Asia-Pacific Digital Ad Spending Market Overview
• Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
• 8.2. Asia-Pacific Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.3. Asia-Pacific Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 8.4. Asia-Pacific Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Digital Ad Spending Market

• 9.1. China Digital Ad Spending Market Overview
• 9.2. China Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.3. China Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
• 9.4. China Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Digital Ad Spending Market

• 10.1. India Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.2. India Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 10.3. India Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Digital Ad Spending Market

• 11.1. Japan Digital Ad Spending Market Overview
• 11.2. Japan Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.3. Japan Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 11.4. Japan Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Digital Ad Spending Market

• 12.1. Australia Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.2. Australia Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 12.3. Australia Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Digital Ad Spending Market

• 13.1. Indonesia Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.2. Indonesia Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 13.3. Indonesia Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Digital Ad Spending Market

• 14.1. South Korea Digital Ad Spending Market Overview
• 14.2. South Korea Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.3. South Korea Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 14.4. South Korea Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Digital Ad Spending Market

• 15.1. Western Europe Digital Ad Spending Market Overview
• 15.2. Western Europe Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.3. Western Europe Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 15.4. Western Europe Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Digital Ad Spending Market

• 16.1. UK Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.2. UK Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 16.3. UK Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Digital Ad Spending Market

• 17.1. Germany Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.2. Germany Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 17.3. Germany Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Digital Ad Spending Market

• 18.1. France Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.2. France Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 18.3. France Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Digital Ad Spending Market

• 19.1. Italy Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.2. Italy Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 19.3. Italy Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Digital Ad Spending Market

• 20.1. Spain Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.2. Spain Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 20.3. Spain Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Digital Ad Spending Market

• 21.1. Eastern Europe Digital Ad Spending Market Overview
• 21.2. Eastern Europe Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.3. Eastern Europe Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 21.4. Eastern Europe Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Digital Ad Spending Market

• 22.1. Russia Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.2. Russia Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 22.3. Russia Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Digital Ad Spending Market

• 23.1. North America Digital Ad Spending Market Overview
• 23.2. North America Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.3. North America Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 23.4. North America Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Digital Ad Spending Market

• 24.1. USA Digital Ad Spending Market Overview
• 24.2. USA Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.3. USA Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 24.4. USA Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Digital Ad Spending Market

• 25.1. Canada Digital Ad Spending Market Overview
• 25.2. Canada Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.3. Canada Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 25.4. Canada Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Digital Ad Spending Market

• 26.1. South America Digital Ad Spending Market Overview
• 26.2. South America Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.3. South America Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 26.4. South America Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Digital Ad Spending Market

• 27.1. Brazil Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.2. Brazil Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 27.3. Brazil Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Digital Ad Spending Market

• 28.1. Middle East Digital Ad Spending Market Overview
• 28.2. Middle East Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.3. Middle East Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 28.4. Middle East Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Digital Ad Spending Market

• 29.1. Africa Digital Ad Spending Market Overview
• 29.2. Africa Digital Ad Spending Market, Segmentation By Add Format, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.3. Africa Digital Ad Spending Market, Segmentation By Platform, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
• 29.4. Africa Digital Ad Spending Market, Segmentation By End User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Digital Ad Spending Market Competitive Landscape And Company Profiles

• 30.1. Digital Ad Spending Market Competitive Landscape
• 30.2. Digital Ad Spending Market Company Profiles
  • 30.2.1. Microsoft corporation Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.2. Google LLC Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.3. Meta Platforms Inc. Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.4. Hulu LLC Overview, Products and Services, Strategy and Financial Analysis
  • 30.2.5. Ignite Visibility LLC Overview, Products and Services, Strategy and Financial Analysis

31. Digital Ad Spending Market Other Major And Innovative Companies

• 31.1. L7 Creative
• 31.2. Alibaba Group Holdings Limited
• 31.3. Amazon Web Services Inc.
• 31.4. Baidu Inc.
• 31.5. Coalition Technologies LLC
• 31.6. Dentsu Group Inc.
• 31.7. Disruptive Advertising Inc.
• 31.8. Effective Spend
• 31.9. Omnicom Group
• 31.10. Publicis Groupe
• 31.11. Tencent Holdings Limited
• 31.12. Adobe Inc.
• 31.13. The Trade Desk Inc.
• 31.14. Verizon Communications Inc.
• 31.15. Twitter Inc.

32. Global Digital Ad Spending Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Digital Ad Spending Market

34. Recent Developments In The Digital Ad Spending Market

35. Digital Ad Spending Market High Potential Countries, Segments and Strategies

• 35.1 Digital Ad Spending Market In 2029 - Countries Offering Most New Opportunities
• 35.2 Digital Ad Spending Market In 2029 - Segments Offering Most New Opportunities
• 35.3 Digital Ad Spending Market In 2029 - Growth Strategies
  • 35.3.1 Market Trend Based Strategies
  • 35.3.2 Competitor Strategies

36. Appendix

• 36.1. Abbreviations
• 36.2. Currencies
• 36.3. Historic And Forecast Inflation Rates
• 36.4. Research Inquiries
• 36.5. The Business Research Company
• 36.6. Copyright And Disclaimer