サンプル依頼リスト カート
  • English
デフォルト表紙
市場調査レポート
商品コード
1539809

テレビアナリティクスの世界市場レポート 2024

Television Analytics Global Market Report 2024
出版日: | 発行: The Business Research Company | ページ情報: 英文 175 Pages | 納期: 2～10営業日

● お客様のご希望に応じて、既存データの加工や未掲載情報（例：国別セグメント）の追加などの対応が可能です。　 詳細はお問い合わせください。

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=149.25円
テレビアナリティクスの世界市場レポート 2024
出版日: 2024年08月21日
発行: The Business Research Company
ページ情報: 英文 175 Pages
納期: 2～10営業日
ご注意事項 :
本レポートの納品は、最新情報反映のため受注時に適宜更新しお届けいたします。
更新情報の反映作業にあたり納期もレポート毎に異なりますので、ご検討の際はお問い合わせください。
  • 全表示
  • 概要
  • 目次
概要

テレビアナリティクス市場規模は、今後数年で急成長が見込まれます。2028年にはCAGR15.3％で63億2,000万米ドルに成長します。予測期間における成長の要因としては、リアルタイム分析への注目の高まり、クラウドベースの分析ソリューションに対する需要の高まり、ソーシャルメディアプラットフォームの拡大、ソーシャル広告への投資の増加、ストリーミングサービスの普及などが挙げられます。この期間に予想される主な動向としては、戦略的パートナーシップやコラボレーション、テレビ（TV）データ分析の技術的進歩、リアルタイム意思決定サポートの必要性、クロスプラットフォームアナリティクスへの需要の高まり、解約防止や行動分析への注目の高まりなどが挙げられます。

テレビアナリティクス市場は、クラウドベースのアナリティクスに対する需要の高まりによって成長が見込まれています。クラウドベースのアナリティクスでは、インターネット経由でアクセスできるリモートサーバーにホストされたコンピューティングリソースを使用してデータを分析します。このアプローチは、スケーラビリティ、費用対効果、どこからでもアクセス可能な大規模データセットからリアルタイムの洞察を引き出す機能により、人気を集めています。テレビアナリティクスは、クラウドベースのインフラに依存し、膨大な量の視聴率とエンゲージメントデータをリアルタイムで処理・分析しています。この機能により、意思決定が強化され、コンテンツや広告戦略が最適化されます。例えば、Eurostatの報告によると、2023年にEUの企業がクラウドコンピューティングサービスを購入する割合は4.2%増加し、主に電子メールのホスティング、ファイルストレージ、運用タスクのためにクラウドコンピューティングサービスを購入するとされており、クラウドベースのアナリティクスの採用が拡大していることが明らかになっています。

テレビアナリティクス市場の主な企業は、視聴者の行動や嗜好に関する包括的な洞察を提供するために、視聴者分析ツールなどの先進的な製品の開発に注力しています。これらのツールは、視聴者の人口統計、嗜好、行動を分析し、番組編成や広告戦略を改善します。例えば、Ormax Media Pvt. Ltd.は2021年10月にOrmax Televateを発売しました。このツールは、インドのテレビ業界でデータ主導の戦略によって視聴者数の増加を目指すテレビ局向けに開発されました。このツールは、チャンネルが競合ベンチマーキングと視聴者エンゲージメント戦略を最適化できるよう、シンジケートデータのベンチマークと戦略的考察を提供します。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第5章 世界の市場規模と成長

  • 世界のテレビアナリティクス市場：促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界のテレビアナリティクス市場の実績：規模と成長, 2018-2023
  • 世界のテレビアナリティクス市場の予測：規模と成長, 2023-2028, 2033年

第6章 市場セグメンテーション

  • 世界のテレビアナリティクス市場：コンポーネント別、実績と予測, 2018-2023, 2023-2028年, 2033年
  • ソフトウェア
  • サービス
  • 世界のテレビアナリティクス市場：トランスミッションタイプ別、実績と予測, 2018-2023, 2023-2028年, 2033年
  • ケーブルテレビ（テレビ）
  • 衛星テレビ（TV）と直接家庭向け（DTH）
  • インターネットプロトコルテレビ（IPTV）
  • オーバー・ザ・トップ（OTT）
  • 世界のテレビアナリティクス市場：展開モード別、実績と予測, 2018-2023, 2023-2028年, 2033年
  • オンプレミス
  • クラウド
  • 世界のテレビアナリティクス市場：用途別、実績と予測, 2018-2023, 2023-2028年, 2033年
  • 競合情報
  • 解約防止と行動分析
  • 顧客生涯管理
  • キャンペーン管理
  • コンテンツ開発
  • 視聴者予測
  • その他の用途

第7章 地域別・国別分析

  • 世界のテレビアナリティクス市場：地域別、実績と予測, 2018-2023, 2023-2028年, 2033年
  • 世界のテレビアナリティクス市場：国別、実績と予測, 2018-2023, 2023-2028年, 2033年

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

  • テレビアナリティクス市場：競合情勢
  • テレビアナリティクス市場：企業プロファイル
    • International Business Machines Corporation
    • Adobe Inc.
    • TransUnion LLC.
    • Nielsen Company（Holdings）Pty Limited
    • Sorenson Communications LLC

第31章 その他の大手企業と革新的企業

  • Comscore Inc.
  • Nexxen International Ltd.
  • Innovid Corp.
  • Ispot.TV Inc.
  • Viaccess-Orca
  • Conviva Inc.
  • Fourthwall Media Inc.
  • Edgeware AB
  • Parrot Analytics Ltd.
  • Realytics
  • Sambatv
  • Alphonso Inc.
  • Kinetiq TV
  • DC Analytics
  • AnalyticOwl

第32章 競合ベンチマーキング

第33章 競合ダッシュボード

第34章 主要な合併と買収

第35章 将来の見通しと潜在的な分析

第36章 付録

目次
Product Code: r19248

Television analytics involves the collection, analysis, and interpretation of data related to television viewership and programming. It utilizes tools and techniques to gather data from sources such as set-top boxes, smart TVs, and streaming services, aiming to gain insights into audience behavior, program performance, and advertising effectiveness. Broadcasters, advertisers, and content producers leverage television analytics to make informed decisions, optimize programming, and enhance the impact of advertising campaigns.

The key components of television analytics include software and services. Television analytics software comprises various tools and platforms that enable broadcasters, advertisers, and content creators to analyze and interpret viewer data. It supports different transmission types such as cable TV, satellite TV, direct-to-home (DTH), internet protocol television (IPTV), and over-the-top (OTT), available for deployment both on-premise and in the cloud. Applications include competitive intelligence, churn prevention, behavior analysis, customer lifetime management, campaign management, content development, audience forecasting, among others.

The television analytics market research report is one of a series of new reports from The Business Research Company that provides television analytics market statistics, including television analytics industry global market size, regional shares, competitors with a television analytics market share, detailed television analytics market segments, market trends and opportunities, and any further data you may need to thrive in the television analytics industry. This television analytics market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The television analytics market size has grown rapidly in recent years. It will grow from $3.11 billion in 2023 to $3.58 billion in 2024 at a compound annual growth rate (CAGR) of 15.2%. The growth observed in the historic period can be attributed to several factors, including the increasing emphasis on data-driven decision-making, growing focus on customer lifetime management, the prominence of cable TV, enhanced agility and return on investment (ROI), and the rising importance placed on content development.

The television analytics market size is expected to see rapid growth in the next few years. It will grow to $6.32 billion in 2028 at a compound annual growth rate (CAGR) of 15.3%. In the forecast period, growth can be attributed to increasing focus on real-time analytics, rising demand for cloud-based analytics solutions, expansion of social media platforms, increasing investment in social advertising, and the proliferation of streaming services. Major trends anticipated in this period include strategic partnerships and collaborations, technological advancements in television (TV) data analytics, the necessity for real-time decision support, growing demand for cross-platform analytics, and increased focus on churn prevention and behavior analysis.

The television analytics market is poised for growth driven by increasing demand for cloud-based analytics. Cloud-based analytics involves analyzing data using computing resources hosted on remote servers accessed via the Internet. This approach is gaining traction due to its scalability, cost-effectiveness, and capability to derive real-time insights from large datasets accessible from anywhere. Television analytics relies on cloud-based infrastructure to process and analyze vast volumes of viewership and engagement data in real-time. This capability enhances decision-making and optimizes content and advertising strategies. For example, Eurostat reported a 4.2% increase in EU enterprises purchasing cloud computing services in 2023, primarily for email hosting, file storage, and operational tasks, underscoring the growing adoption of cloud-based analytics.

Key players in the television analytics market are concentrating on developing advanced products, such as audience analytics tools, to deliver comprehensive insights into viewer behavior and preferences. These tools analyze viewer demographics, preferences, and behaviors to refine programming and advertising strategies. Ormax Media Pvt. Ltd., for instance, launched Ormax Televate in October 2021, tailored for TV channels aiming to enhance viewership growth through data-driven strategies in the Indian television industry. The tool provides syndicated data benchmarks and strategic insights to help channels optimize their competitive positioning and audience engagement strategies.

In September 2023, iSpot.tv Inc., a US-based leader in real-time advertising intelligence, acquired 605, a prominent TV analytics firm. This acquisition enhances iSpot.tv's data capabilities and market reach, enabling comprehensive cross-platform analytics for precise advertising measurement and audience targeting across television campaigns. 605 specializes in TV measurement and attribution, augmenting iSpot.tv's ability to deliver robust analytics solutions in the competitive television analytics landscape.

Major companies operating in the television analytics market are International Business Machines Corporation, Adobe Inc., TransUnion LLC., Nielsen Company (Holdings) Pty Limited, Sorenson Communications LLC, Comscore Inc., Nexxen International Ltd., Innovid Corp., Ispot.TV Inc., Viaccess-Orca, Conviva Inc., Fourthwall Media Inc., Edgeware AB, Parrot Analytics Ltd., Realytics, Sambatv, Alphonso Inc., Kinetiq TV, DC Analytics, AnalyticOwl, Clarivoy Inc., tvbeat inc., H-Tech, Admo.TV

North America was the largest region in the television analytics market in 2023. Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the television analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the television analytics market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The television analytics market consists of revenues earned by entities by providing services such as brand effectiveness, customized pricing, media planning and buying, support and maintenance. The market value includes the value of related goods sold by the service provider or included within the service offering. The television analytics market also includes sales of audience measurement tools, cross-platform analytics solutions, competitive analysis tools and related products. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Television Analytics Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on television analytics market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the COVID-19 and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for television analytics ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The television analytics market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of COVID-19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Component: Software; Services
  • 2) By Transmission Type: Cable Television (TV); Satellite Television (TV) And Direct-To-Home (DTH); Internet Protocol Television (IPTV); Over-The-Top (OTT)
  • 3) By Deployment Mode: On-Premises; Cloud
  • 4) By Application: Competitive Intelligence; Churn Prevention And Behavior Analysis; Customer Lifetime Management; Campaign Management; Content Development; Audience Forecasting; Other Applications
  • Companies Mentioned: International Business Machines Corporation; Adobe Inc.; TransUnion LLC.; Nielsen Company (Holdings) Pty Limited; Sorenson Communications LLC
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Television Analytics Market Characteristics

3. Television Analytics Market Trends And Strategies

4. Television Analytics Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Television Analytics Market Size and Growth

  • 5.1. Global Television Analytics Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Television Analytics Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Television Analytics Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Television Analytics Market Segmentation

  • 6.1. Global Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Software
  • Services
  • 6.2. Global Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Cable Television (TV)
  • Satellite Television (TV) And Direct-To-Home (DTH)
  • Internet Protocol Television (IPTV)
  • Over-The-Top (OTT)
  • 6.3. Global Television Analytics Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • On-Premises
  • Cloud
  • 6.4. Global Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Competitive Intelligence
  • Churn Prevention And Behavior Analysis
  • Customer Lifetime Management
  • Campaign Management
  • Content Development
  • Audience Forecasting
  • Other Applications

7. Television Analytics Market Regional And Country Analysis

  • 7.1. Global Television Analytics Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Television Analytics Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Television Analytics Market

  • 8.1. Asia-Pacific Television Analytics Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Television Analytics Market

  • 9.1. China Television Analytics Market Overview
  • 9.2. China Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Television Analytics Market

  • 10.1. India Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Television Analytics Market

  • 11.1. Japan Television Analytics Market Overview
  • 11.2. Japan Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Television Analytics Market

  • 12.1. Australia Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Television Analytics Market

  • 13.1. Indonesia Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Television Analytics Market

  • 14.1. South Korea Television Analytics Market Overview
  • 14.2. South Korea Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Television Analytics Market

  • 15.1. Western Europe Television Analytics Market Overview
  • 15.2. Western Europe Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Television Analytics Market

  • 16.1. UK Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Television Analytics Market

  • 17.1. Germany Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Television Analytics Market

  • 18.1. France Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Television Analytics Market

  • 19.1. Italy Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Television Analytics Market

  • 20.1. Spain Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Television Analytics Market

  • 21.1. Eastern Europe Television Analytics Market Overview
  • 21.2. Eastern Europe Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Television Analytics Market

  • 22.1. Russia Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Television Analytics Market

  • 23.1. North America Television Analytics Market Overview
  • 23.2. North America Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Television Analytics Market

  • 24.1. USA Television Analytics Market Overview
  • 24.2. USA Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Television Analytics Market

  • 25.1. Canada Television Analytics Market Overview
  • 25.2. Canada Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Television Analytics Market

  • 26.1. South America Television Analytics Market Overview
  • 26.2. South America Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Television Analytics Market

  • 27.1. Brazil Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Television Analytics Market

  • 28.1. Middle East Television Analytics Market Overview
  • 28.2. Middle East Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Television Analytics Market

  • 29.1. Africa Television Analytics Market Overview
  • 29.2. Africa Television Analytics Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Television Analytics Market, Segmentation By Transmission Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Television Analytics Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Television Analytics Market Competitive Landscape And Company Profiles

  • 30.1. Television Analytics Market Competitive Landscape
  • 30.2. Television Analytics Market Company Profiles
    • 30.2.1. International Business Machines Corporation
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Adobe Inc.
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. TransUnion LLC.
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Nielsen Company (Holdings) Pty Limited
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. Sorenson Communications LLC
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Television Analytics Market Other Major And Innovative Companies

  • 31.1. Comscore Inc.
  • 31.2. Nexxen International Ltd.
  • 31.3. Innovid Corp.
  • 31.4. Ispot.TV Inc.
  • 31.5. Viaccess-Orca
  • 31.6. Conviva Inc.
  • 31.7. Fourthwall Media Inc.
  • 31.8. Edgeware AB
  • 31.9. Parrot Analytics Ltd.
  • 31.10. Realytics
  • 31.11. Sambatv
  • 31.12. Alphonso Inc.
  • 31.13. Kinetiq TV
  • 31.14. DC Analytics
  • 31.15. AnalyticOwl

32. Global Television Analytics Market Competitive Benchmarking

33. Global Television Analytics Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Television Analytics Market

35. Television Analytics Market Future Outlook and Potential Analysis

  • 35.1 Television Analytics Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Television Analytics Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Television Analytics Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer