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市場調査レポート
商品コード
1429542

市場調査サービスの世界市場レポート 2024

Market Research Services Global Market Report 2024

出版日: 受注後更新 | 発行: The Business Research Company | ページ情報: 英文 300 Pages | 納期: 2~10営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=160.10円
市場調査サービスの世界市場レポート 2024
出版日: 受注後更新
発行: The Business Research Company
ページ情報: 英文 300 Pages
納期: 2~10営業日
  • 全表示
  • 概要
  • 目次
概要

市場調査サービスの市場規模は、今後数年間で着実に成長すると予想されています。 2028年には4.1%の年間複合成長率(CAGR)で1,028億8,000万米ドルに成長すると予想されます。予測期間中に予想される成長は、顧客満足度への注目の高まり、低コスト経済国へのバックエンド業務のアウトソーシング、世論調査の需要、データ主導型ビジネスの台頭によるものと考えられます。この期間に予想される主な動向には、視線追跡技術などの先進技術の採用、アジャイルな市場調査の採用、より正確な結果を得るための実験的調査ツールの利用、従来の調査からマイクロ調査への置き換え、バーチャル調査への投資などが含まれます。技術、データ収集を高速化するための人工知能技術の導入、人件費を削減するための調査プロセスの自動化、参加率を高めるためのブロックチェーン技術の導入、効率を高めるためのチャットボットの検討、アジアの低コスト国へのアウトソーシング運用コストを削減し、長期的な調査と追跡に適応します。

予想される安定した経済成長は、近い将来市場調査サービス市場を牽引することになるでしょう。持続可能な経済成長は、天然資源と環境を保護しながら人間のニーズを満たすことを目指しています。 市場調査サービスは、企業が市場の動向と消費者の行動を識別し、製品やサービスについて十分な情報に基づいた意思決定を行えるようにする上で重要な役割を果たします。この変化する市場状況への適応力と競争力の維持は、安定した経済成長に貢献します。たとえば、米国経済分析局(BEA)は、米国の2023年第2四半期の実質国内総生産(GDP)が2.1%増加すると報告しており、市場調査サービス市場の推進における安定した経済成長の役割を強調しています。

デジタル市場調査サービスに対する需要の高まりは、市場調査サービス市場の主要な推進力になると予想されます。デジタル市場調査サービスには、調査をサポートしたり、企業や組織の知識を強化したりするために、インターネットから取得した情報の分析と評価が含まれます。これらのサービスは、顧客の行動、カスタマイズされた市場調査、データ主導の意思決定、ソーシャルメディア分析、モニタリングに関する貴重な洞察を提供します。米国のデジタル経済は2021年に年間6.9%の成長率を記録し、デジタルサービスがデジタル経済全体の68.5%を占め、デジタル市場調査サービスの需要の増加とその市場調査サービス市場への影響が強調されました。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 製品/サービス分析- 製品/サービスの例

  • 市場調査サービスサプライチェーン分析
    • 市場調査サービスのリソース
    • 市場調査サービスメーカー
    • 市場調査サービスの代理店および小売業者
    • 市場調査サービスエンドユーザー
  • 市場調査サービスお客様情報

第4章 市場動向と戦略

第5章 マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第6章 世界市場規模と成長

  • 世界の市場促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界の市場規模実績と成長、2018年~2023年
  • 世界の市場規模予測と成長、2023年~2028年、2033年

第7章 市場セグメンテーション

  • 世界市場調査サービス市場、タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028年、2033年
  • マーケティング調査および分析サービス
  • 世論調査と選挙調査
  • 世界の市場調査サービス市場、企業規模別セグメンテーション、実績および予測、2018-2023年、2023-2028年、2033年
  • 大企業
  • 小規模企業
  • 中規模企業
  • 世界の市場調査サービス市場、最終用途産業別のセグメンテーション、実績および予測、2018-2023年、2023-2028年、2033年
  • 情報技術(IT)サービス
  • 製造業
  • 金融業務
  • 建設
  • その他の最終用途産業

第8章 地域および国の分析

  • 世界の市場調査サービス市場、地域別、実績および予測、2018-2023年、2023-2028年、2033年
  • 世界の市場調査サービス市場、国別、実績および予測、2018-2023年、2023-2028年、2033年

第9章 アジア太平洋市場

第10章 中国市場

第11章 インド市場

第12章 日本市場

第13章 オーストラリア市場

第14章 インドネシア市場

第15章 韓国市場

第16章 バングラデシュ市場

第17章 タイ市場

第18章 ベトナム市場

第19章 マレーシア市場

第20章 シンガポール市場

第21章 フィリピン市場

第22章 香港市場

第23章 ニュージーランド市場

第24章 西欧市場

第25章 英国市場

第26章 ドイツ市場

第27章 フランス市場

第28章 イタリア市場

第29章 スペイン市場

第30章 オーストリア市場

第31章 ベルギー市場

第32章 デンマーク市場

第33章 フィンランド市場

第34章 アイルランド市場

第35章 オランダ市場

第36章 ノルウェー市場

第37章 ポルトガル市場

第38章 スウェーデン市場

第39章 スイス市場

第40章 東欧市場

第41章 ロシア市場

第42章 チェコ共和国の市場

第43章 ポーランド市場

第44章 ルーマニア市場

第45章 ウクライナ市場

第46章 北米市場

第47章 米国市場

第48章 カナダ市場

第49章 メキシコ市場

第50章 南米市場

第51章 ブラジル市場

第52章 チリ市場

第53章 アルゼンチン市場

第54章 コロンビア市場

第55章 ペルー市場

第56章 中東市場

第57章 サウジアラビア市場

第58章 イスラエル市場

第59章 イラン市場

第60章 トルコ市場

第61章 アラブ首長国連邦市場

第62章 アフリカ市場

第63章 エジプト市場

第64章 ナイジェリア市場

第65章 南アフリカ市場

第66章 競合情勢と企業プロファイル

  • 市場調査サービス市場の競合情勢
  • 市場調査サービス市場企業プロファイル
    • Nielsen Holdings Inc.
    • IQVIA Holdings Inc.
    • Gartner
    • Kantar Group
    • Ipsos Group SA

第67章 その他の大手および革新的な企業

  • GfK SE
  • Information Resources, Inc.
  • Dynata
  • INTAGE Holdings Inc.
  • Westat Inc.
  • Global Vox Populi
  • RNB Research
  • Market Xcel Data Matrix Private Limited
  • Majestic MRSS
  • Hub of China
  • SIS International Research
  • Escalent(formerly Morpace)
  • CIPMR
  • Adept Research
  • Tiny CX Freeform

第68章 競合ベンチマーキング

第69章 競合ダッシュボード

第70章 主要な合併と買収

第71章 将来の見通しと可能性の分析

第72章 付録

目次
Product Code: r14513

Market research services encompass the processes that aid in determining the viability of a new service or product through direct customer research. These services assist companies in identifying their target market and gathering opinions and feedback from consumers in real-time.

The main types of market research services include market research and analysis services, public opinion research, and election polling. Electoral polling involves the sampling or gathering of thoughts on a subject, obtained from either a selected or a random group of people, for the purpose of evaluation. These services cater to various sectors, including IT services, manufacturing, financial services, construction, and others, and are utilized by enterprises of different sizes, such as large enterprises and small and medium-sized enterprises.

The market research services market research report is one of a series of new reports from The Business Research Company that provides market research services market statistics, including market research services industry global market size, regional shares, competitors with a market research services market share, detailed market research services market segments, market trends and opportunities, and any further data you may need to thrive in the market research services industry. This market research services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The market research services market size has grown steadily in recent years. It will grow from $84.33 billion in 2023 to $87.68 billion in 2024 at a compound annual growth rate (CAGR) of 4.0%. The growth observed in the historical period can be attributed to several factors, including an increase in research and development (R&D) investments, the use of political opinion polls, strong economic growth in emerging markets, increased internet penetration, and a growing awareness of market research in various end-use industries.

The market research services market size is expected to see steady growth in the next few years. It will grow to $102.88 billion in 2028 at a compound annual growth rate (CAGR) of 4.1%. The anticipated growth in the forecast period can be attributed to an increasing focus on customer satisfaction, the outsourcing of back-end operations to low-cost economies, a demand for opinion polls, and the rise of data-driven businesses. Key trends expected in this period include the adoption of advanced technologies such as eye-tracking technology, the embrace of agile market research, the utilization of experimental research tools for more accurate results, the replacement of traditional surveys with micro-surveys, investments in virtual technologies, the adoption of artificial intelligence technologies for faster data collection, the automation of research processes to reduce labor costs, the implementation of blockchain technology to increase participation rates, the consideration of chatbots to enhance efficiency, outsourcing to low-cost countries in Asia to reduce operational costs, and the adaptation to longitudinal research and tracking.

The anticipated stable economic growth is set to drive the market research services market in the foreseeable future. Sustainable economic growth aims to fulfill human needs while preserving natural resources and the environment. Market research services play a crucial role in helping businesses discern market trends and consumer behavior, enabling informed decisions about their products and services. This adaptability to changing market conditions and staying competitive contributes to stable economic growth. For instance, the U.S. Bureau of Economic Analysis (BEA) reports a 2.1 percent increase in real gross domestic product (GDP) in the second quarter of 2023 in the United States, highlighting the role of stable economic growth in propelling the market research services market.

The growing demand for digital market research services is expected to be a key driver for the market research services market. Digital market research services involve the analysis and evaluation of information obtained from the Internet to support research or enhance knowledge for businesses and organizations. These services provide valuable insights into customer behavior, customized market research, data-driven decision-making, social media analytics, and monitoring. The digital economy in the United States witnessed a 6.9% annual growth rate in 2021, with digital services constituting 68.5% of the total digital economy, emphasizing the increasing demand for digital market research services and its impact on the market research services market.

Major players in the market research services sector are actively developing AI-driven real-time research platforms to enhance user experiences. One such example is Meta AI, a new assistant by Meta Platforms Inc., available on WhatsApp, Messenger, and Instagram. Powered by a custom model utilizing technology from Llama 2 and the latest large language model (LLM) research, Meta AI engages in text-based conversations, accesses real-time information through collaboration with Bing search, and offers image generation features.

Market research companies are advising clients to implement virtual reality technologies for a deeper understanding of customer decision-making processes. Virtual reality, a computer-generated simulation replicating a three-dimensional environment, allows companies to gain crucial consumer insights without the need for trial-and-error processes in physical stores. This technology efficiently collects data from a large sample size with minimal investment. Nestle's implementation of a Decision Insights virtual store to determine prices and placements for new ice cream cups resulted in a 53% increase in ice cream sales after incorporating research recommendations.

Major companies operating in the market research services market report are Nielsen Holdings Inc., IQVIA Holdings Inc., Gartner, Kantar Group, Ipsos Group S.A., GfK SE, Information Resources, Inc., Dynata, INTAGE Holdings Inc., Westat Inc., Global Vox Populi, RNB Research, Market Xcel Data Matrix Private Limited, Majestic MRSS, Hub of China, SIS International Research, Escalent (formerly Morpace), CIPMR, Adept Research, Tiny CX Freeform, Populix, Dataspring, Inkwood Research, Consumer Behavior Research Co., Ltd (CBR), Euromonitor International, IFF Research, Pharma Intelligence, Mintel, Dunnhumby, AMR Advanced Market Research GmbH, Wood Mackenzie, VCIOM (Russian Public Opinion Research Center), Business Analytica, Ateliar Market Research, Inquiry Market research, MAP Marketing Research, MAGRAM Market Research, Prodege LLC, The NPD Group, Inc., Forrester Research, ORC International Inc., Proactive Worldwide, Comscore, Stitch Marketing Research, Bauman Research & Consulting, LLC, Criba Research SA, Fine Research, AG3 Consulting, OnTarget, Arellano, Datum Internacional S.A., StatMark Group S.A., Brazil Market research, Ad hoc research, Al bar research, Inverita research, Eksen Research, C&O Marketing, Insight Scouts Research & Consultancy, Research & Consulting House (REACH), 4sight, Amass Market Research, Synergy Marketing and Consulting, Brandman Research, Geocartography Knowledge Group, ERA Research & Consultancy, Research Konnection, IVC Research Center, Omnibus, Sixth factor, Nagy Research MEACRO, Acnielsen Marketing & Media (Pty) Ltd., NOI Polls Limited, George, Klein and Associates (GK&A), BMI Research (Pty) Ltd., Plus 94 Research, African Response, Ley Hausen.

North America was the largest region in the market research services market in 2023. Western Europe was the second largest region in the market research services market. The regions covered in the market research services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the market research services market report are Australia, China, India, Indonesia, Japan, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, New Zealand, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, France, Germany, UK, Austria, Belgium, Denmark, Finland, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa

The market research services market includes revenues earned by entities by providing services such as primary research, secondary research, qualitative and quantitative research, branding research, and customer research. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Market Research Services Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on market research services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for market research services? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The market research services market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of covid 19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Type: Marketing Research And Analysis Services; Public Opinion And Election Polling
  • 2) By End Use Industry: FMCG; Media; Healthcare & Life Science; Professional Services; Others
  • Companies Mentioned: Nielsen Holdings Inc.; IQVIA Holdings Inc.; Gartner; Kantar Group; Ipsos Group S.A.
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery Format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Market Research Services Market Characteristics

3. Market Research Services Product/Service Analysis -Product/Service Examples

  • 3.1. Market Research Services Supply Chain Analysis
    • 3.1.1. Market Research Services Resources
    • 3.1.2. Market Research Services Manufacturers
    • 3.1.3. Market Research Services Distributors and Retailers
    • 3.1.4. Market Research Services End Users
  • 3.2. Market Research Services Customer Information

4. Market Research Services Market Trends And Strategies

5. Market Research Services Market - Macro Economic Scenario

  • 5.1. Impact Of High Inflation On The Market
  • 5.2. Ukraine-Russia War Impact On The Market
  • 5.3. COVID-19 Impact On The Market

6. Global Market Research Services Market Size and Growth

  • 6.1. Global Market Research Services Market Drivers and Restraints
    • 6.1.1. Drivers Of The Market
    • 6.1.2. Restraints Of The Market
  • 6.2. Global Market Research Services Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 6.3. Global Market Research Services Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

7. Market Research Services Market Segmentation

  • 7.1. Global Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Marketing Research And Analysis Services
  • Public Opinion And Election Polling
  • 7.2. Global Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Large Enterprise
  • Small Enterprise
  • Medium Enterprise
  • 7.3. Global Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Information Technology (IT) Services
  • Manufacturing
  • Financial Services
  • Construction
  • Other End-Use Industries

8. Market Research Services Market Regional And Country Analysis

  • 8.1. Global Market Research Services Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.2. Global Market Research Services Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. Asia-Pacific Market Research Services Market

  • 9.1. Asia-Pacific Market Research Services Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 9.2. Asia-Pacific Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 9.3. Asia-Pacific Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 9.4. Asia-Pacific Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

10. China Market Research Services Market

  • 10.1. China Market Research Services Market Overview
  • 10.2. China Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 10.3. China Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 10.4. China Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

11. India Market Research Services Market

  • 11.1. India Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.2. India Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. India Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Japan Market Research Services Market

  • 12.1. Japan Market Research Services Market Overview
  • 12.2. Japan Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Japan Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.4. Japan Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Australia Market Research Services Market

  • 13.1. Australia Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Australia Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Australia Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. Indonesia Market Research Services Market

  • 14.1. Indonesia Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.2. Indonesia Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. Indonesia Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. South Korea Market Research Services Market

  • 15.1. South Korea Market Research Services Market Overview
  • 15.2. South Korea Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. South Korea Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. South Korea Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. Bangladesh Market Research Services Market

  • 16.1. Bangladesh, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 16.2. Bangladesh, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

17. Thailand Market Research Services Market

  • 17.1. Thailand, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 17.2. Thailand, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

18. Vietnam Market Research Services Market

  • 18.1. Vietnam, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 18.2. Vietnam, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

19. Malaysia Market Research Services Market

  • 19.1. Malaysia, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 19.2. Malaysia, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

20. Singapore Market Research Services Market

  • 20.1. Singapore, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 20.2. Singapore, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

21. Philippines Market Research Services Market

  • 21.1. Philippines, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 21.2. Philippines, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

22. Hong kong Market Research Services Market

  • 22.1. Hong Kong, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 22.2. Hong Kong, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

23. New Zealand Market Research Services Market

  • 23.1. New Zealand, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 23.2. New Zealand, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

24. Western Europe Market Research Services Market

  • 24.1. Western Europe Market Research Services Market Overview
  • 24.2. Western Europe Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. Western Europe Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. Western Europe Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. UK Market Research Services Market

  • 25.1. UK Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.2. UK Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. UK Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. Germany Market Research Services Market

  • 26.1. Germany Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.2. Germany Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. Germany Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. France Market Research Services Market

  • 27.1. France Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. France Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. France Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Italy Market Research Services Market

  • 28.1. Italy Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.2. Italy Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Italy Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Spain Market Research Services Market

  • 29.1. Spain Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.2. Spain Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Spain Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Austria Market Research Services Market

  • 30.1. Austria, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 30.2. Austria, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

31. Belgium Market Research Services Market

  • 31.1. Belgium, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 31.2. Belgium, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

32. Denmark Market Research Services Market

  • 32.1. Denmark, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 32.2. Denmark, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

33. Finland Market Research Services Market

  • 33.1. Finland, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 33.2. Finland, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

34. Ireland Market Research Services Market

  • 34.1. Ireland, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 34.2. Ireland, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

35. Netherlands Market Research Services Market

  • 35.1. Netherlands, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 35.2. Netherlands, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

36. Norway Market Research Services Market

  • 36.1. Norway, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 36.2. Norway, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

37. Portugal Market Research Services Market

  • 37.1. Portugal, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 37.2. Portugal, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

38. Sweden Market Research Services Market

  • 38.1. Sweden, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 38.2. Sweden, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

39. Switzerland Market Research Services Market

  • 39.1. Switzerland, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 39.2. Switzerland, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

40. Eastern Europe Market Research Services Market

  • 40.1. Eastern Europe Market Research Services Market Overview
  • 40.2. Eastern Europe Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 40.3. Eastern Europe Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 40.4. Eastern Europe Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

41. Russia Market Research Services Market

  • 41.1. Russia Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 41.2. Russia Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 41.3. Russia Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

42. Czech Republic Market Research Services Market

  • 42.1. Czech Republic, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 42.2. Czech Republic, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

43. Poland Market Research Services Market

  • 43.1. Poland, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 43.2. Poland, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

44. Romania Market Research Services Market

  • 44.1. Romania, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 44.2. Romania, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

45. Ukraine Market Research Services Market

  • 45.1. Ukraine, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 45.2. Ukraine, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

46. North America Market Research Services Market

  • 46.1. North America Market Research Services Market Overview
  • 46.2. North America Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 46.3. North America Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 46.4. North America Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

47. USA Market Research Services Market

  • 47.1. USA Market Research Services Market Overview
  • 47.2. USA Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 47.3. USA Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 47.4. USA Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

48. Canada Market Research Services Market

  • 48.1. Canada Market Research Services Market Overview
  • 48.2. Canada Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 48.3. Canada Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 48.4. Canada Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

49. Mexico Market Research Services Market

  • 49.1. Mexico, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 49.2. Mexico, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

50. South America Market Research Services Market

  • 50.1. South America Market Research Services Market Overview
  • 50.2. South America Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 50.3. South America Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 50.4. South America Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

51. Brazil Market Research Services Market

  • 51.1. Brazil Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 51.2. Brazil Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 51.3. Brazil Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

52. Chile Market Research Services Market

  • 52.1. Chile, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 52.2. Chile, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

53. Argentina Market Research Services Market

  • 53.1. Argentina, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 53.2. Argentina, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

54. Colombia Market Research Services Market

  • 54.1. Colombia, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 54.2. Colombia, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

55. Peru Market Research Services Market

  • 55.1. Peru, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 55.2. Peru, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

56. Middle East Market Research Services Market

  • 56.1. Middle East Market Research Services Market Overview
  • 56.2. Middle East Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 56.3. Middle East Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 56.4. Middle East Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

57. Saudi Arabia Market Research Services Market

  • 57.1. Saudi Arabia, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 57.2. Saudi Arabia, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

58. Israel Market Research Services Market

  • 58.1. Israel, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 58.2. Israel, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

59. Iran Market Research Services Market

  • 59.1. Iran, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 59.2. Iran, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

60. Turkey Market Research Services Market

  • 60.1. Turkey, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 60.2. Turkey, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

61. United Arab Emirates Market Research Services Market

  • 61.1. United Arab Emirates, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 61.2. United Arab Emirates, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

62. Africa Market Research Services Market

  • 62.1. Africa Market Research Services Market Overview
  • 62.2. Africa Market Research Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 62.3. Africa Market Research Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 62.4. Africa Market Research Services Market, Segmentation By End-Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

63. Egypt Market Research Services Market

  • 63.1. Egypt, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 63.2. Egypt, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

64. Nigeria Market Research Services Market

  • 64.1. Nigeria, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 64.2. Nigeria, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

65. South Africa Market Research Services Market

  • 65.1. South Africa, Market Research Services Historic Market, 2018 - 2023, $ Billion
  • 65.2. South Africa, Market Research Services Forecast Market, 2018-2023, 2028F, 2033F, $ Billion

66. Market Research Services Market Competitive Landscape And Company Profiles

  • 66.1. Market Research Services Market Competitive Landscape
  • 66.2. Market Research Services Market Company Profiles
    • 66.2.1. Nielsen Holdings Inc.
      • 66.2.1.1. Overview
      • 66.2.1.2. Products and Services
      • 66.2.1.3. Strategy
      • 66.2.1.4. Financial Performance
    • 66.2.2. IQVIA Holdings Inc.
      • 66.2.2.1. Overview
      • 66.2.2.2. Products and Services
      • 66.2.2.3. Strategy
      • 66.2.2.4. Financial Performance
    • 66.2.3. Gartner
      • 66.2.3.1. Overview
      • 66.2.3.2. Products and Services
      • 66.2.3.3. Strategy
      • 66.2.3.4. Financial Performance
    • 66.2.4. Kantar Group
      • 66.2.4.1. Overview
      • 66.2.4.2. Products and Services
      • 66.2.4.3. Strategy
      • 66.2.4.4. Financial Performance
    • 66.2.5. Ipsos Group S.A.
      • 66.2.5.1. Overview
      • 66.2.5.2. Products and Services
      • 66.2.5.3. Strategy
      • 66.2.5.4. Financial Performance

67. Market Research Services Market Other Major And Innovative Companies

  • 67.1. GfK SE
  • 67.2. Information Resources, Inc.
  • 67.3. Dynata
  • 67.4. INTAGE Holdings Inc.
  • 67.5. Westat Inc.
  • 67.6. Global Vox Populi
  • 67.7. RNB Research
  • 67.8. Market Xcel Data Matrix Private Limited
  • 67.9. Majestic MRSS
  • 67.10. Hub of China
  • 67.11. SIS International Research
  • 67.12. Escalent (formerly Morpace)
  • 67.13. CIPMR
  • 67.14. Adept Research
  • 67.15. Tiny CX Freeform

68. Global Market Research Services Market Competitive Benchmarking

69. Global Market Research Services Market Competitive Dashboard

70. Key Mergers And Acquisitions In The Market Research Services Market

71. Market Research Services Market Future Outlook and Potential Analysis

  • 71.1 Market Research Services Market In 2028 - Countries Offering Most New Opportunities
  • 71.2 Market Research Services Market In 2028 - Segments Offering Most New Opportunities
  • 71.3 Market Research Services Market In 2028 - Growth Strategies
    • 71.3.1 Market Trend Based Strategies
    • 71.3.2 Competitor Strategies

72. Appendix

  • 72.1. Abbreviations
  • 72.2. Currencies
  • 72.3. Historic And Forecast Inflation Rates
  • 72.4. Research Inquiries
  • 72.5. The Business Research Company
  • 72.6. Copyright And Disclaimer