顧客データプラットフォームの世界市場レポート 2024年

顧客データプラットフォームの市場規模は近年急激に拡大しています。2023年の44億7,000万米ドルから2024年には58億3,000万米ドルへと、CAGR30.4％で拡大します。歴史的な期間の成長は、顧客中心戦略の重要性の高まり、データソースの急増、デジタルトランスフォーメーションイニシアチブの台頭、カスタマーエクスペリエンス（CX）への注目の高まり、規制の変化、データプライバシーへの懸念に起因しています。

小売・eコマース業界の成長は、顧客データプラットフォーム市場の今後の成長を促進すると予想されます。eコマースとはインターネットを介した商品やサービスの売買であり、小売業界は消費者に商品やサービスを販売するすべての企業で構成されています。顧客データプラットフォーム（CDP）は、マーケティング担当者がデータを利用できるようにし、パーソナライズされたターゲットを絞ったマーケティングキャンペーンに役立つため、小売業やeコマースのマーケティングに役立ちます。例えば、インド政府の輸出促進機関であるIndia Brand Equity Foundationによると、インドのeコマース市場は2024年までに1,110億米ドル、2026年までに2,000億米ドルに達すると予想されています。小売業界は、消費者の需要の高まりを追い風に、2021年9月にCOVID-19以前の売上高の96%を達成しました。したがって、小売業界とeコマース業界の成長が顧客データプラットフォーム市場の成長を牽引することになります。

スマートフォンの普及台数の増加が顧客データプラットフォーム市場の成長を牽引するとみられます。スマートフォンは、通信、コンピューティング、その他様々な機能を兼ね備えた多機能ハンドヘルドデバイスであり、一般的にタッチスクリーンインターフェースを搭載しています。顧客データプラットフォームは、スマートフォンから多様な顧客データをシームレスに統合・分析することができます。企業は、パーソナライズされた体験をカスタマイズする上で、この包括的な顧客データの価値をますます認識するようになっています。CDPの需要は、スマートフォンで生成されたデータをターゲットマーケティング、顧客エンゲージメント、情報に基づいた意思決定のために活用する必要性によって推進され、データ駆動型マーケティング戦略の進化する情勢の最前線にCDPを位置づけています。例えば、米国を拠点にオンライン人材紹介サービスを提供するジッピア社によると、2023年3月時点で、米国のスマートフォンユーザーは3億700万人に上り、米国成人の約85％がスマートフォンを利用しています。そのため、スマートフォンの普及率の上昇が顧客データプラットフォーム市場を押し上げました。

2023年の顧客データプラットフォーム市場で最大の地域は北米でした。アジア太平洋は予測期間中に最も急成長する地域となる見込みです。

目次

第1章 エグゼクティブサマリー

第2章 顧客データプラットフォーム市場の特徴

第3章 顧客データプラットフォーム市場の動向と戦略

第4章 顧客データプラットフォーム市場- マクロ経済シナリオ

• 高インフレが市場に与える影響
• ウクライナ・ロシア戦争が市場に与える影響
• COVID-19による市場への影響

第5章 世界の顧客データプラットフォーム市場規模と成長

• 世界の市場促進要因と抑制要因
  • 市場促進要因
  • 市場抑制要因
• 世界の市場規模実績と成長、2018年から2023年
• 世界の市場規模予測と成長、2023年～2028年、2033年

第6章 顧客データプラットフォーム市場セグメンテーション

• 世界の顧客データプラットフォーム市場、タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• 分析
• アクセス
• キャンペーン
• 世界の顧客データプラットフォーム市場、コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• ソリューション
• サービス
• 世界の顧客データプラットフォーム市場、展開モード別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• クラウド
• オンプレミス
• 世界の顧客データプラットフォーム市場、組織規模別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• 大企業
• 中小企業（SME）
• 世界の顧客データプラットフォーム市場、エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• 銀行、金融サービス、保険（BFSI）
• 小売とeコマース
• ITとテレコム
• ヘルスケア
• 製造業
• メディアとエンターテイメント
• その他のエンドユーザー

第7章 顧客データプラットフォーム市場の地域および国分析

• 世界の顧客データプラットフォーム市場、地域別、実績および予測、2018年から2023年、2023年から2028年まで、2033年まで
• 世界の顧客データプラットフォーム市場、国別、実績および予測、2018年から2023年、2023年から2028年まで、2033年まで

第8章 アジア太平洋の顧客データプラットフォーム市場

• 概要
• 地域情報、COVID-19症の影響、市場情報、背景情報、政府の取り組み、規制、規制機関、主要団体、課税額、法人税構造、投資、主要企業
• タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F

第9章 中国の顧客データプラットフォーム市場

第10章 インドの顧客データプラットフォーム市場

第11章 日本の顧客データプラットフォーム市場

第12章 オーストラリアの顧客データプラットフォーム市場

第13章 インドネシアの顧客データプラットフォーム市場

第14章 韓国の顧客データプラットフォーム市場

第15章 西欧の顧客データプラットフォーム市場

• 概要
• タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F

第16章 英国の顧客データプラットフォーム市場

第17章 ドイツの顧客データプラットフォーム市場

第18章 フランスの顧客データプラットフォーム市場

第19章 イタリアの顧客データプラットフォーム市場

第20章 スペインの顧客データプラットフォーム市場

第21章 東欧の顧客データプラットフォーム市場

• 概要
• タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F

第22章 ロシアの顧客データプラットフォーム市場

第23章 北米の顧客データプラットフォーム市場

• 概要
• タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F

第24章 米国の顧客データプラットフォーム市場

第25章 カナダの顧客データプラットフォーム市場

第26章 南米の顧客データプラットフォーム市場

• 概要
• タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F

第27章 ブラジルの顧客データプラットフォーム市場

第28章 中東の顧客データプラットフォーム市場

• 概要
• タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F

第29章 アフリカの顧客データプラットフォーム市場

• 概要
• タイプ別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• コンポーネント別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F
• エンドユーザー別セグメンテーション、実績および予測、2018-2023、2023-2028F、2033F

第30章 顧客データプラットフォーム市場の競合情勢と企業プロファイル

• 顧客データプラットフォーム市場の競合情勢
• 顧客データプラットフォーム市場の企業プロファイル
  • Oracle Corporation
  • SAP SE
  • Adobe Inc.
  • Salesforce Inc.
  • Microsoft Corporation

第31章 世界の顧客データプラットフォーム市場の競合ベンチマーキング

第32章 世界の顧客データプラットフォーム市場競争ダッシュボード

第33章 顧客データプラットフォーム市場における主要な合併と買収

第34章 顧客データプラットフォーム市場の将来展望と可能性分析

第35章 付録

“Customer Data Platforms Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on customer data platforms market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for customer data platforms? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The customer data platforms market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

• 1) By Type: Analytics; Access; Campaign
• 2) By Component: Solutions; Services
• 3) By Deployment Mode: Cloud; On-Premises
• 4) By Organization Size: Large Enterprises; Small And medium-Sized Enterprises (SMEs)
• 5) By End-User: Banking, Financial Services And Insurance (BFSI); Retail And E-commerce; IT And Telecom; Healthcare; Manufacturing; Media And Entertainment; Other End-Users
• Companies Mentioned: Oracle Corporation; SAP SE; Adobe Inc.; Salesforce Inc.; Microsoft Corporation
• Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
• Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
• Time series: Five years historic and ten years forecast.
• Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
• Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
• Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
• Delivery format: PDF, Word and Excel Data Dashboard.

Executive Summary

Customer data platforms refer to software that gathers and organizes first-party customer data from many sources to provide a single, coherent, and comprehensive view of each customer to generate more personalized marketing campaigns by integrating data from several platforms to produce a single, consolidated customer database with information on all contact points and engagements.

The main types of customer data platforms are analytics, access, and campaigns. The analytics customer data platforms are used to analyze customer behavior and patterns. Analytics is the process of discovering, interpreting, and communicating significant patterns in data. The various components include solutions and services that are deployed on the cloud and on-premises. The several organizations for the customer data platform are large enterprises and small and medium-sized enterprises that have various end users, including BFSI, retail and ecommerce, healthcare, manufacturing, media and entertainment, IT and telecom, and others.

The customer data platform market research report is one of a series of new reports from The Business Research Company that provides customer data platform market statistics, including customer data platform industry global market size, regional shares, competitors with a customer data platform market share, detailed customer data platform market segments, market trends and opportunities, and any further data you may need to thrive in the customer data platform industry. This customer data platform market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The customer data platforms market size has grown exponentially in recent years. It will grow from $4. 47 billion in 2023 to $5. 83 billion in 2024 at a compound annual growth rate (CAGR) of 30. 4%. The growth in the historic period can be attributed to growing importance of customer-centric strategies, proliferation of data sources, rise of digital transformation initiatives, increased focus on customer experience (cx), regulatory changes and data privacy concerns. .

The customer data platforms market size is expected to see exponential growth in the next few years. It will grow to $17. 68 billion in 2028 at a compound annual growth rate (CAGR) of 32. 0%. The growth in the forecast period can be attributed to greater demand for real-time personalization, increased importance of unified customer profiles, evolution of subscription-based business models, demand for cross-channel marketing capabilities, enhanced data governance and security measures. . Major trends in the forecast period include evolving cdp vendor landscape, cross-channel personalization, customization and flexibility, increased demand for customer analytics, cloud-native cdps. .

Growth in the retail and e-commerce industry is expected to propel the growth of the customer data platform market going forward. Ecommerce is the buying and selling of goods and services over the internet whereas the retail industry consists of all companies that sell goods and services to consumers. A customer data platform (CDP) is helpful for retail and e-commerce marketing as it makes data available to marketers and helps in personalized and targeted marketing campaigns. For instance, according to India Brand Equity Foundation, an Indian government export promotion agency, India's e-commerce market is expected to reach USD 111 billion by 2024 and USD 200 billion by 2026. The retail industry achieved 96% of pre-COVID-19 sales in September 2021, driven by the rising demand from consumers. Therefore, the growth in the retail and e-commerce industry will drive the customer data platforms market growth.

The rise in the penetration of smartphones is expected to drive the growth of the customer data platforms market. Smartphones are multifunctional handheld devices that combine communication, computing, and various other features, typically equipped with a touchscreen interface. Customer data platforms can seamlessly integrate and analyze diverse customer data from smartphones. Companies are increasingly recognizing the value of this comprehensive customer data in tailoring personalized experiences. The demand for CDPs is thus propelled by the imperative to harness smartphone-generated data for targeted marketing, customer engagement, and informed decision-making, positioning them at the forefront of the evolving landscape of data-driven marketing strategies. For example, in March 2023, according to Zippia, a US-based company that provides online recruitment services, there were 307 million smartphone users in the USA and nearly 85% of American adults use smartphones. Therefore, the rise in the penetration of smartphones propelled the customer data platforms market.

The AI-driven customer data platform is a key trend gaining popularity in the customer data platform market. Strong data architectures and robust AI and customer analytics solutions enable better kinds of experiences and deliver brand loyalty and growth. The major players in the market are focusing on AI-driven customer data platforms for market growth. For instance, in July 2021, Adobe Inc., a US-based computer software company providing customer data platform services introduced a new service for adobe commerce called Live Search. Adobe's official search solution aims to take search to the next level by using AI (Adobe Sensei) and other cutting-edge technology, which will help use data and insights to drive real-time relevance and personalized experiences for the users.

Major companies operating in the customer data platform market are adopting a strategic partnership approach to expand offerings. Strategic partnerships refer to a process in which companies leverage each other's strengths and resources to achieve mutual benefits and success. For instance, in March 2023, LiveRamp, a California-based SaaS company that offers a data connectivity platform, partnered with Adobe Real-Time Customer Data Platform (CDP), part of Adobe Experience Cloud, a collection of integrated online marketing and web analytics products by Adobe Inc., a California-based computer software company, to enhance insights and activation with RampID. RampID from LiveRamp enables businesses to activate their first-party data and interact with customers at the appropriate time with the right message. Through this partnership, marketers can instantly link their first-party data to RampID, allowing them to create more intelligent audiences for extra insights and improved personalization.

In August 2022, mParticle, a US-based customer data infrastructure company, acquired Vidora for an undisclosed amount. The acquisition is expected to help mParticle to better serve its customers by providing them with the ability to create and deploy AI models across mParticle's partner ecosystem of 300+ API integrations. This will help customers to improve their decision-making, segmentation, and personalization. Vidora is an US-based machine learning platform that focuses on consumer data .

Major companies operating in the in the customer data platforms market report are Oracle Corporation, SAP SE, Adobe Inc., Salesforce Inc., Microsoft Corporation, SAS Institute, Teradata, Nice Systems Ltd., Dun & Bradstreet, Leadspace, BlueVenn, BlueConic Inc., Terminus, Tealium Inc., Agilone LLC, mParticle Inc., Segment. Io Inc., CaliberMind, Celebrus, Ascent360 Inc., Lytics Inc., ActionIQ Inc., Optimove, Exponea Ltd., Ensighten Inc., Twilio Inc., Acquia Inc., Zeta Global Corp, Totango, Insider

North America was the largest region in the customer data platform market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the customer data platforms market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the customer data platforms market report are: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain.

The customer data platform market includes revenues earned by entities by gathering and integrating first-party customer information from various sources to create a single, coherent, and comprehensive picture of each customer. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified)).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Table of Contents

1. Executive Summary

2. Customer Data Platforms Market Characteristics

3. Customer Data Platforms Market Trends And Strategies

4. Customer Data Platforms Market - Macro Economic Scenario

• 4.1. Impact Of High Inflation On The Market
• 4.2. Ukraine-Russia War Impact On The Market
• 4.3. COVID-19 Impact On The Market

5. Global Customer Data Platforms Market Size and Growth

• 5.1. Global Customer Data Platforms Market Drivers and Restraints
  • 5.1.1. Drivers Of The Market
  • 5.1.2. Restraints Of The Market
• 5.2. Global Customer Data Platforms Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
• 5.3. Global Customer Data Platforms Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Customer Data Platforms Market Segmentation

• 6.1. Global Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• Analytics
• Access
• Campaign
• 6.2. Global Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• Solutions
• Services
• 6.3. Global Customer Data Platforms Market, Segmentation By Deployment Mode, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• Cloud
• On-Premises
• 6. 4. Global Customer Data Platforms Market, Segmentation By Organization Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• Large Enterprises
• Small And medium-Sized Enterprises (SMEs)
• 6. 5. Global Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• Banking, Financial Services And Insurance (BFSI)
• Retail And E-commerce
• IT And Telecom
• Healthcare
• Manufacturing
• Media And Entertainment
• Other End-Users

7. Customer Data Platforms Market Regional And Country Analysis

• 7.1. Global Customer Data Platforms Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 7.2. Global Customer Data Platforms Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Customer Data Platforms Market

• 8.1. Asia-Pacific Customer Data Platforms Market Overview
• Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
• 8.2. Asia-Pacific Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 8.3. Asia-Pacific Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 8. 4. Asia-Pacific Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Customer Data Platforms Market

• 9.1. China Customer Data Platforms Market Overview
• 9.2. China Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
• 9.3. China Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
• 9. 4. China Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Customer Data Platforms Market

• 10.1. India Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 10.2. India Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 10.3. India Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Customer Data Platforms Market

• 11.1. Japan Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 11.2. Japan Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 11.3. Japan Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Customer Data Platforms Market

• 12.1. Australia Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 12.2. Australia Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 12.3. Australia Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Customer Data Platforms Market

• 13.1. Indonesia Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 13.2. Indonesia Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 13.3. Indonesia Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Customer Data Platforms Market

• 14.1. South Korea Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 14.2. South Korea Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 14.3. South Korea Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Customer Data Platforms Market

• 15.1. Western Europe Customer Data Platforms Market Overview
• 15.2. Western Europe Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 15.3. Western Europe Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 15. 4. Western Europe Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Customer Data Platforms Market

• 16.1. UK Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 16.2. UK Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 16.3. UK Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Customer Data Platforms Market

• 17.1. Germany Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 17.2. Germany Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 17.3. Germany Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Customer Data Platforms Market

• 18. 5. France Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 18. 6. France Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 18. 7. France Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Customer Data Platforms Market

• 19. 9. Italy Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 19.10. Italy Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 19.11. Italy Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Customer Data Platforms Market

• 20.13. Spain Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 20.14. Spain Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 20.15. Spain Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Customer Data Platforms Market

• 21.1. Eastern Europe Customer Data Platforms Market Overview
• 21.2. Eastern Europe Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 21.3. Eastern Europe Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 21. 4. Eastern Europe Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Customer Data Platforms Market

• 22.1. Russia Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 22.2. Russia Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 22.3. Russia Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Customer Data Platforms Market

• 23.1. North America Customer Data Platforms Market Overview
• 23.2. North America Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 23.3. North America Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 23. 4. North America Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Customer Data Platforms Market

• 24.1. USA Customer Data Platforms Market Overview
• 24.2. USA Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 24.3. USA Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 24. 4. USA Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Customer Data Platforms Market

• 25.1. Canada Customer Data Platforms Market Overview
• 25.2. Canada Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 25.3. Canada Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 25. 4. Canada Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Customer Data Platforms Market

• 26.1. South America Customer Data Platforms Market Overview
• 26.2. South America Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 26.3. South America Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 26. 4. South America Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Customer Data Platforms Market

• 27.1. Brazil Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 27.2. Brazil Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 27.3. Brazil Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Customer Data Platforms Market

• 28.1. Middle East Customer Data Platforms Market Overview
• 28.2. Middle East Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 28.3. Middle East Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 28. 4. Middle East Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Customer Data Platforms Market

• 29.1. Africa Customer Data Platforms Market Overview
• 29.2. Africa Customer Data Platforms Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 29.3. Africa Customer Data Platforms Market, Segmentation By Component, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
• 29. 4. Africa Customer Data Platforms Market, Segmentation By End-User, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Customer Data Platforms Market Competitive Landscape And Company Profiles

• 30.1. Customer Data Platforms Market Competitive Landscape
• 30.2. Customer Data Platforms Market Company Profiles
  • 30.2.1. Oracle Corporation
    • 30.2.1.1. Overview
    • 30.2.1.2. Products and Services
    • 30.2.1.3. Strategy
    • 30.2.1. 4. Financial Performance
  • 30.2.2. SAP SE
    • 30.2.2.1. Overview
    • 30.2.2.2. Products and Services
    • 30.2.2.3. Strategy
    • 30.2.2. 4. Financial Performance
  • 30.2.3. Adobe Inc.
    • 30.2.3.1. Overview
    • 30.2.3.2. Products and Services
    • 30.2.3.3. Strategy
    • 30.2.3. 4. Financial Performance
  • 30.2. 4. Salesforce Inc.
    • 30.2. 4.1. Overview
    • 30.2. 4.2. Products and Services
    • 30.2. 4.3. Strategy
    • 30.2. 4. 4. Financial Performance
  • 30.2. 5. Microsoft Corporation
    • 30.2. 5.1. Overview
    • 30.2. 5.2. Products and Services
    • 30.2. 5.3. Strategy
    • 30.2. 5. 4. Financial Performance

31. Global Customer Data Platforms Market Competitive Benchmarking

32. Global Customer Data Platforms Market Competitive Dashboard

33. Key Mergers And Acquisitions In The Customer Data Platforms Market

34. Customer Data Platforms Market Future Outlook and Potential Analysis

• 34.1 Customer Data Platforms Market In 2028 - Countries Offering Most New Opportunities
• 34.2 Customer Data Platforms Market In 2028 - Segments Offering Most New Opportunities
• 34. 3 Customer Data Platforms Market In 2028 - Growth Strategies
  • 34.3.1 Market Trend Based Strategies
  • 34.3.2 Competitor Strategies

35. Appendix

• 35.1. Abbreviations
• 35.2. Currencies
• 35.3. Historic And Forecast Inflation Rates
• 35. 4. Research Inquiries
• 35. 5. The Business Research Company
• 35. 6. Copyright And Disclaimer