ビール包装市場の市場規模、シェア、成長分析、タイプ別、素材別、ビールタイプ別、地域別 - 産業予測 2025年～2032年

世界のビール包装市場規模は、2023年に253億米ドルと評価され、2024年の262億4,000万米ドルから2032年には350億9,000万米ドルに成長し、予測期間中（2025-2032年）のCAGRは3.7％で成長する見通しです。

ビール市場は、クラフトビールや付加価値の高いビール製品の急速な拡大、オンライン販売の活発化、エコ志向へのシフトによって力強い成長を遂げています。混雑した市場での差別化を目指すクラフトビールメーカーは、カスタムボトルや持続可能な缶など、ユニークで人目を引くパッケージングソリューションの需要を牽引しています。環境への関心が高まるにつれ、環境に優しい選択肢を求める消費者の嗜好を反映し、醸造業界は持続可能な代替パッケージの採用を増やしています。リサイクル可能な素材、生分解性パッケージング、廃棄物削減へのこのシフトは、倫理的な懸念に対処するだけでなく、今日の市場情勢における戦略的競争力としても機能します。持続可能性の重視は、消費者の選択を再構築し、この分野全体の包装戦略に影響を与えています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 顧客購買行動分析

ビール包装市場規模：タイプ別& CAGR（2025-2032）

• 市場概要
• ボトル
• 缶
• 樽
• その他

ビール包装市場規模：素材別& CAGR（2025-2032）

• 市場概要
• ガラス
• 金属
• プラスチック
• その他

ビール包装市場規模：ビールタイプ別& CAGR（2025-2032）

• 市場概要
• クラフトビール
• 大量生産ビール
• スペシャルティビールとプレミアムビール
• ノンアルコールビールと低アルコールビール

ビール包装市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024年）

主要企業プロファイル

• Amcor plc
• Ardagh Group S.A.
• Ball Corporation
• Berlin Packaging
• Carlsberg A/S
• Crown Holdings Inc.
• Nampak Ltd.
• O-I Glass Inc.
• Plastipak Holdings Inc.
• Smurfit Kappa Group plc
• WestRock Company

結論と提言

Global Beer Packaging Market size was valued at USD 25.3 billion in 2023 and is poised to grow from USD 26.24 billion in 2024 to USD 35.09 billion by 2032, growing at a CAGR of 3.7% during the forecast period (2025-2032).

The beer market is witnessing robust growth fueled by the rapid expansion of craft brews and value-added beer products, along with heightened online sales and a shift towards eco-conscious practices. Craft breweries, aiming to differentiate themselves in a crowded market, are driving demand for unique, eye-catching packaging solutions, including custom bottles and sustainable cans. As environmental concerns rise, the brewing industry is increasingly adopting sustainable packaging alternatives, reflecting consumers' preferences for eco-friendly options. This shift towards recyclable materials, biodegradable packaging, and waste reduction not only addresses ethical concerns but also serves as a strategic competitive advantage in today's market landscape. The emphasis on sustainability is reshaping consumer choices and influencing packaging strategies across the sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Beer Packaging market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Beer Packaging Market Segments Analysis

Global Beer Packaging Market is segmented by Type, Material, Beer Type and region. Based on Type, the market is segmented into Bottles, Cans, Kegs, Others. Based on Material, the market is segmented into Glass, Metal, Plastic and Others. Based on Beer Type, the market is segmented into Craft Beer, Mass-produced Beer, Specialty and Premium Beer and Non-Alcoholic and Low-Alcohol Beer. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Beer Packaging Market

As consumer awareness regarding environmental issues rises, breweries are increasingly adopting eco-friendly packaging solutions. Prominent companies like Heineken are committed to reducing their carbon footprints by utilizing entirely recyclable materials. This shift towards sustainable practices not only addresses consumer preferences for greener options but also complies with the growing regulations focused on environmental impact. This trend is significantly driving demand for environmentally responsible packaging in the global beer packaging market, as businesses strive to meet both consumer expectations and regulatory requirements, ultimately fostering a more sustainable industry landscape.

Restraints in the Global Beer Packaging Market

The Global Beer Packaging market faces significant constraints due to the high costs associated with environmentally friendly resources. While there is a growing demand for sustainable materials, their elevated prices can lead to increased production expenses, particularly for smaller breweries. These companies often struggle to adopt recyclable options like aluminum, biodegradable polymers, and glass due to financial limitations. Consequently, many may be unable to implement biodegradable bottles on a large scale, as seen with larger breweries like Carlsberg, which are currently investigating the adoption of eco-friendly packaging despite the associated costs. This financial barrier poses a challenge for the industry's shift toward sustainability.

Market Trends of the Global Beer Packaging Market

The Global Beer Packaging market is increasingly embracing smart packaging solutions, driven by the integration of technologies such as QR codes and NFC tags. This trend enhances consumer engagement by providing instant access to product information, including sustainability efforts, ingredient sourcing, and nutritional details. Companies like AB InBev are leading the way, embedding these technologies into their beer cans to foster transparency and build trust with consumers. As brands strive to differentiate themselves in a competitive landscape, this shift towards tech-enabled packaging not only enriches the consumer experience but also aligns with broader sustainability goals, shaping the future of beer packaging innovations.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer Buying Behavior Analysis

Global Beer Packaging Market Size by Type & CAGR (2025-2032)

• Market Overview
• Bottles
• Cans
• Kegs
• Others

Global Beer Packaging Market Size by Material & CAGR (2025-2032)

• Market Overview
• Glass
• Metal
• Plastic
• Others

Global Beer Packaging Market Size by Beer Type & CAGR (2025-2032)

• Market Overview
• Craft Beer
• Mass-produced Beer
• Specialty and Premium Beer
• Non-Alcoholic and Low-Alcohol Beer

Global Beer Packaging Market Size & CAGR (2025-2032)

• North America (Type, Material, Beer Type)
  • US
  • Canada
• Europe (Type, Material, Beer Type)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Material, Beer Type)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Material, Beer Type)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Material, Beer Type)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Amcor plc
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ardagh Group S.A.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ball Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Berlin Packaging
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Carlsberg A/S
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crown Holdings Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nampak Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• O-I Glass Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Plastipak Holdings Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Smurfit Kappa Group plc
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WestRock Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations