市場調査レポート

商品コード

1707958

マッサージオイルの市場規模、シェア、成長分析、製品別、流通チャネル別、最終用途別、用途別、地域別 - 産業予測 2025～2032年

Massage Oil Market Size, Share, and Growth Analysis, By Product (Olive Oil, Almond Oil), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores), By End Use, By Application, By Region - Industry Forecast 2025-2032

出版日: 2025年04月08日
発行: SkyQuest
ページ情報: 英文 186 Pages
納期: 3～5営業日

価格

PDF & Excel (Single User License)

USD 5,300 775,496円

レポートPDF・Excelを1 名様のみがご利用頂けるライセンスです。PDF・Excell内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します

PDF & Excel (Multiple User License)

USD 6,200 907,184円

レポートPDF・Excel2-5名様までがご利用頂けるライセンスです。PDF・Excel内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します。

PDF & Excel (Enterprise License)

USD 7,100 1,038,872円

レポートPDF・Excelを同一企業に所属の全世界の方にご使用頂けるライセンスです。PDF・Excel内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します。

価格表記: USDを日本円(税抜)に換算

本日の銀行送金レート: 1USD=146.32円

全表示
概要
目次

概要

サンプル依頼リストに入れる

マッサージオイルの市場規模は2023年に35億米ドルで、2024年の37億6,000万米ドルから2032年には66億5,000万米ドルに拡大し、予測期間（2025-2032年）のCAGRは7.4％で成長する見通しです。

自宅でのスパ動向の高まりは、特にリラックスできるスパの雰囲気作りに役立つマッサージオイルに大きな市場拡大機会をもたらしています。ストレス軽減、痛みの緩和、血行促進といったマッサージ療法の利点に対する意識の高まりが需要を牽引しています。また、マッサージブレンドにエッセンシャルオイルを使用し、治療効果を高める動きも顕著になっています。スパやウェルネスセンターの世界の急増は、マッサージオイル、美容液、クリームなど、都市部のストレス要因から派生する健康問題に対処するためのエッセンシャルスパ製品の市場に拍車をかけています。ソーシャルメディアは、これらの製品に関する認知度をさらに高め、ブランドによる継続的な技術革新を促しています。ウェルダのヴィーガンフェイシャルケアやFUPのティングルバームなど、最近発売された製品は、自然で効果的なセルフケア解決策を求めるこの動向を反映しています。

北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2024年）
主な市場企業が採用した戦略
最近の市場動向
企業の市場シェア分析（2024年）
主要企業の企業プロファイル
- 企業の詳細
- 製品ポートフォリオ分析
- 企業のセグメント別シェア分析
- 収益の前年比比較（2022-2024年）

主要企業プロファイル

Biotone（US）
Bon Vital（US）
The Body Shop（UK）
Himalaya Wellness（India）
Now Foods（US）
Weleda（Switzerland）
Aura Cacia（US）
Kneipp（Germany）
L'Occitane（France）
Badger Balm（US）
Majestic Pure（US）
Forest Essentials（India）
Nature's Alchemy（US）
Maple Holistics（US）

結論と提言

Product Code: SQMIG30L2295

Massage Oil Market size was valued at USD 3.5 billion in 2023 and is poised to grow from USD 3.76 billion in 2024 to USD 6.65 billion by 2032, growing at a CAGR of 7.4% during the forecast period (2025-2032).

The growing trend of at-home spa treatments is presenting significant market expansion opportunities, particularly for massage oils, which help create a relaxing spa atmosphere. Increasing awareness of the benefits of massage therapy for stress reduction, pain relief, and enhanced circulation is driving demand. There is also a notable rise in the use of essential oils in massage blends, enhancing their therapeutic properties. The global surge in spa and wellness center establishments is fueling the market for essential spa products, including massage oils, serums, and creams, to combat health issues stemming from urban stressors. Social media further amplifies awareness about these products, prompting continuous innovation by brands. Recent product launches, including Welda's vegan facial care and FUP's Tingle Balm, reflect this trend towards natural, effective self-care solutions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Massage Oil market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Massage Oil Market Segments Analysis

Global Massage Oil Market is segmented by Product, Distribution Channel, End Use, Application and region. Based on Product, the market is segmented into Olive Oil, Almond Oil, Coconut Oil, Citrus Oil and Others. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Specialty Stores, E-commerce and Others. Based on End Use, the market is segmented into Adult and Baby. Based on Application, the market is segmented into Spa and Wellness Centers, Medical Therapeutics and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Massage Oil Market

The massage oil market is significantly influenced by the rising popularity of essential oils, which have gained substantial recognition for their therapeutic properties. These oils are celebrated for their calming, rejuvenating, and analgesic effects, rendering them perfect for incorporation into massage oils. As consumer awareness grows regarding the advantages of essential oils, many individuals are actively seeking out massage oil products that feature these natural components. This increasing inclination towards essential oils is expected to drive consistent demand in the massage oil sector, as consumers look for products that provide comfort and enhance their overall wellness experience.

Restraints in the Massage Oil Market

The Massage Oil market faces significant restraints primarily due to the escalating demand for natural and organic products, which has driven prices higher and rendered them less accessible for budget-conscious consumers. Many of these massage oils incorporate essential oils, cold-pressed extracts, and rare plant materials, all of which contribute to increased production costs. This financial barrier hinders market growth, particularly in developing regions where consumers often opt for more affordable synthetic alternatives. Consequently, the trend towards premium pricing can limit the overall expansion of the massage oil market, as consumers prioritize cost-effective options over premium offerings.

Market Trends of the Massage Oil Market

The Massage Oil market is experiencing a significant upward trend, fueled by the expanding spa and wellness industry. With the rise of luxury and wellness tourism, there has been a marked increase in the establishment of hotel spas, medical spas, and wellness clinics that incorporate massage therapy as a key component for stress relief and therapeutic benefits. Companies are increasingly integrating high-quality massage oils into their wellness programs, catering to consumers' growing desire for rejuvenation experiences. As resorts, wellness retreats, and premium spa centers enhance their service offerings with diverse massage therapies utilizing specialized oils, the demand for massage oils is projected to continue its robust growth trajectory.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Case Studies
Customer And Buying Criteria Analysis

Global Massage Oil Market Size by Product & CAGR (2025-2032)

Market Overview
Olive Oil
Almond Oil
Coconut Oil
Citrus Oil
Others

Global Massage Oil Market Size by Distribution Channel & CAGR (2025-2032)

Market Overview
Supermarkets and Hypermarkets
Specialty Stores
E-commerce
Others

Global Massage Oil Market Size by End Use & CAGR (2025-2032)

Market Overview
Adult
Baby

Global Massage Oil Market Size by Application & CAGR (2025-2032)

Market Overview
Spa and Wellness Centers
Medical Therapeutics
Others

Global Massage Oil Market Size & CAGR (2025-2032)

North America (Product, Distribution Channel, End Use, Application)
- US
- Canada
Europe (Product, Distribution Channel, End Use, Application)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product, Distribution Channel, End Use, Application)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product, Distribution Channel, End Use, Application)
- Brazil
- Rest of Latin America
Middle East & Africa (Product, Distribution Channel, End Use, Application)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Biotone (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bon Vital (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Body Shop (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Himalaya Wellness (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Now Foods (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Weleda (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Aura Cacia (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kneipp (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
L'Occitane (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Badger Balm (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Majestic Pure (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Forest Essentials (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nature's Alchemy (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Maple Holistics (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

マッサージオイルの市場規模、シェア、成長分析、製品別、流通チャネル別、最終用途別、用途別、地域別 - 産業予測 2025～2032年

Massage Oil Market Size, Share, and Growth Analysis, By Product (Olive Oil, Almond Oil), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores), By End Use, By Application, By Region - Industry Forecast 2025-2032

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

マッサージオイル市場規模：製品別& CAGR（2025-2032）

マッサージオイル市場規模：流通チャネル別& CAGR（2025-2032）

マッサージオイル市場規模：最終用途別& CAGR（2025-2032）

マッサージオイル市場規模：用途別& CAGR（2025-2032）

マッサージオイル市場規模：地域別& CAGR（2025-2032）