酒精強化ワイン市場規模、シェア、成長分析：製品タイプ別、性状別、ボディ別、流通チャネル別、地域別 - 産業予測 2025～2032年

酒精強化ワイン2023年の市場規模は201億6,000万米ドルで、2024年の220億8,000万米ドルから2032年には456億3,000万米ドルに成長し、予測期間中（2025～2032年）のCAGRは9.5％で成長する見通しです。

酒精強化ワインの世界の需要は、アルコール消費量の増加に伴って高まっており、製造と風味の革新の進歩がそれを後押ししています。また、酒精強化ワインは社会的地位を象徴するものとして、社交の場で人気があることも市場成長の原動力となっています。さらに、酒精強化ワインには健康上の利点があるため、その魅力はさらに高まっています。米国、ドイツ、インドなどの市場では、ワイン税の上昇や厳しい規制などの課題が成長の妨げになる可能性があるが、研究開発への投資の増加が製品の革新を促し、拡大の新たな機会をもたらしています。COVID-19の大流行によって当初は生産が中断されたが、酒精強化ワインを取り巻く健康意識の高まりは、特に持続的な成長が見込まれる米国において、今後数年間の堅調な市場成長を促進する態勢を整えています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 規制情勢
• 顧客と購買基準の分析

酒精強化ワイン市場規模：製品タイプ別& CAGR（2025-2032）

• 市場概要
• ポートワイン
• ベルモット
• シェリー
• マルサラ
• マデイラ
• その他

酒精強化ワイン市場規模：性状別& CAGR（2025-2032）

• 市場概要
• 辛口ワイン
• 甘口ワイン

酒精強化ワイン市場規模：ボディ別 & CAGR（2025-2032）

• 市場概要
• ライトボディ
• ミディアムボディ
• フルボディ

酒精強化ワイン市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• オントレード
• オフトレード

酒精強化ワイン市場規模& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• E. & J. Gallo Winery（USA）
• Constellation Brands, Inc.（USA）
• The Wine Group（USA）
• Treasury Wine Estates（Australia）
• Pernod Ricard（France）
• Bacardi Limited（Bermuda）
• Davide Campari-Milano N.V.（Italy）
• Sogevinus Fine Wines SL（Portugal）
• Symington Family Estates（Portugal）
• Taylor's Port（Portugal）
• Sandeman（Portugal）
• Graham's（Portugal）
• Warre's（Portugal）
• Fonseca（Portugal）
• Curatolo Arini（Italy）
• Mazuran's Vineyards Limited（New Zealand）
• Albina & Hanna（USA）
• Barbadillo（Spain）
• Emilio Lustau（Spain）
• Gonzalez Byass（Spain）

結論と提言

Fortified Wine Market size was valued at USD 20.16 billion in 2023 and is poised to grow from USD 22.08 billion in 2024 to USD 45.63 billion by 2032, growing at a CAGR of 9.5% during the forecast period (2025-2032).

The global demand for fortified wines is escalating as alcohol consumption rises, fueled by advancements in manufacturing and flavor innovation. This market growth is also driven by the popularity of fortified wines at social events, where they symbolize social status. Additionally, the health benefits associated with fortified wines further enhance their appeal. While challenges such as rising wine taxes and stringent regulations in markets like the US, Germany, and India may impede growth, increased investment in research and development is fostering product innovation, presenting new opportunities for expansion. Although the COVID-19 pandemic initially disrupted production, the heightened health awareness surrounding fortified wines is poised to catalyze robust market growth in the coming years, particularly in the US, where sustainable growth is anticipated.

Top-down and bottom-up approaches were used to estimate and validate the size of the Fortified Wine market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Fortified Wine Market Segments Analysis

Global Fortified Wine Market is segmented by Product Type, Nature, Body, Distribution Channel and region. Based on Product Type, the market is segmented into Port Wine, Vermouth, Sherry, Marsala, Madeira and Others. Based on Nature, the market is segmented into Dry Wine and Sweet Wine. Based on Body, the market is segmented into Light Bodied, Medium Bodied and Full Bodied. Based on Distribution Channel, the market is segmented into On-Trade and Off-Trade. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Fortified Wine Market

The fortified wine market is anticipated to experience significant growth, primarily fueled by the increasing popularity of wine, particularly in developing nations. As more consumers in these regions discover and embrace wine culture, the demand for fortified wines is likely to rise. This trend reflects a growing appreciation for diverse wine varieties, culinary pairings, and social occasions centered around wine consumption. Consequently, the fortified wine segment stands to benefit as it captures the interest of a broader audience, paving the way for enhanced market expansion in response to evolving consumer preferences and habits surrounding alcoholic beverages.

Restraints in the Fortified Wine Market

The Fortified Wine market faces certain constraints due to the extensive variety of alcoholic beverages available to consumers, including non-fortified wines. This broad selection allows individuals greater flexibility in their choices, potentially reducing the demand for fortified wines. As consumers explore different options, the appeal of fortified wines may wane in comparison to other alcoholic beverages that offer unique flavors and experiences. Consequently, the presence of these alternative choices can hinder the growth of the fortified wine segment, posing a challenge to market expansion and potentially affecting sales negatively in this specific category.

Market Trends of the Fortified Wine Market

The fortified wine market is witnessing a significant trend toward premiumization, as consumers increasingly seek high-quality options that reflect sophistication and exclusivity. This shift is characterized by a rising willingness to invest in luxury fortified wines, particularly in developed regions, where discerning customers associate these products with elevated status and refined taste. Producers are responding by enhancing their offerings, focusing on artisanal production methods and unique flavor profiles, further fueling interest in premium varietals. Consequently, the demand for premium and luxury fortified wines continues to surge, indicating a robust growth trajectory for the segment as it captures the attention of an affluent consumer base.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis

Global Fortified Wine Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Port Wine
• Vermouth
• Sherry
• Marsala
• Madeira
• Others

Global Fortified Wine Market Size by Nature & CAGR (2025-2032)

• Market Overview
• Dry Wine
• Sweet Wine

Global Fortified Wine Market Size by Body & CAGR (2025-2032)

• Market Overview
• Light Bodied
• Medium Bodied
• Full Bodied

Global Fortified Wine Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• On-Trade
• Off-Trade

Global Fortified Wine Market Size & CAGR (2025-2032)

• North America (Product Type, Nature, Body, Distribution Channel)
  • US
  • Canada
• Europe (Product Type, Nature, Body, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Nature, Body, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Nature, Body, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Nature, Body, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• E. & J. Gallo Winery (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Constellation Brands, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Wine Group (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Treasury Wine Estates (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pernod Ricard (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bacardi Limited (Bermuda)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Davide Campari-Milano N.V. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sogevinus Fine Wines SL (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Symington Family Estates (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Taylor's Port (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sandeman (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Graham's (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Warre's (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fonseca (Portugal)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Curatolo Arini (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mazuran's Vineyards Limited (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Albina & Hanna (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Barbadillo (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Emilio Lustau (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gonzalez Byass (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations