タトゥー市場規模、シェア、成長分析：タイプ別、カテゴリー別、用途別、エンドユーザー別、地域別 - 産業予測 2025～2032年

タトゥーの世界市場規模は、2023年に19億5,000万米ドルと評価され、2024年の21億4,000万米ドルから2032年には44億9,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは9.7％で成長する見通しです。

世界のタトゥー市場は、個人のアイデンティティや経験を反映した、パーソナライズされたユニークなデザインに対する需要の急増を主な要因として、著しい成長を遂げています。この動向は、熟練したタトゥーアーティストの増加とタトゥースタジオの世界の急増に拍車をかけています。改良されたタトゥー器具やレーザー除去オプションなどの技術の進歩により、タトゥープロセスの安全性と精度が向上し、より多くの顧客を惹きつけています。さらに、ソーシャルメディアプラットフォーム、特にインスタグラムは、アーティストが自分のポートフォリオを世界中のオーディエンスに公開することを可能にし、タトゥーへの関心をさらに高めることで、業界に革命をもたらしました。市場は多様化を続け、一時的なタトゥーやアフターケアソリューションを含む様々な製品とサービスを提供し、永久的なボディアートと一時的なボディアートの両方の選択肢を求める人々に対応しています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析

タトゥー市場規模：タイプ別& CAGR（2025-2032）

• 市場概要
• 一時的
• 永続的

タトゥー市場規模：カテゴリー別& CAGR（2025-2032）

• 市場概要
• 化粧品
• 医療
• プロ

タトゥー市場規模：用途別& CAGR（2025-2032）

• 市場概要
• 肌
• 角膜
• 口
• その他

タトゥー市場規模：エンドユーザー別& CAGR（2025-2032）

• 市場概要
• 女性
• 男性

タトゥー市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Mithra
• Worldwide Tattoo Supply
• DragonHawk
• Eikon Device
• CAM Supply
• Kwadron
• Body Shock
• Superior Tattoo and Barber DTS
• Key Developments
• Tattoodo
• Powerline
• Intenze Tattoo Ink
• Electric Ink
• Tommys Tattoo Supplies
• Kuro Sumi
• Baker Street Machine
• Sabre
• FK Irons
• EZ Tattoo Supply

結論と提言

Global Tattoo Market size was valued at USD 1.95 billion in 2023 and is poised to grow from USD 2.14 billion in 2024 to USD 4.49 billion by 2032, growing at a CAGR of 9.7% during the forecast period (2025-2032).

The global tattoo market has witnessed remarkable growth, driven primarily by the soaring demand for personalized and unique designs that reflect individual identity and experiences. This trend has spurred an increase in skilled tattoo artists and the proliferation of tattoo studios worldwide. Technological advancements, including improved tattooing equipment and laser removal options, have enhanced the safety and precision of the tattooing process, attracting more clients. Furthermore, social media platforms, particularly Instagram, have revolutionized the industry by allowing artists to showcase their portfolios to a global audience, further fueling interest in tattoos. The market continues to diversify, offering a range of products and services, including temporary tattoos and aftercare solutions, catering to those seeking both permanent and temporary body art options.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Tattoo market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Tattoo Market Segments Analysis

Global Tattoo Market is segmented by Type, Category, Application, End-user and region. Based on Type, the market is segmented into Temporary and Permanent. Based on Category, the market is segmented into Cosmetics, Medical and Professional. Based on Application, the market is segmented into Skin, Corneal, Mouth and Others. Based on End-user, the market is segmented into Women and Men. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Tattoo Market

The global tattoo market is experiencing significant growth fueled by an increasing number of studios and spa clinics that provide body piercing services. Furthermore, the emergence of educational institutions focused on body art and piercing has led to a surge in qualified professionals offering high-quality services, including body piercing and tattoo removal. These factors have enhanced the appeal of body decoration on a global scale, thereby attracting a wider audience and escalating the demand for tattoo services in recent years. As a result, the market continues to expand in response to evolving consumer preferences and the professionalization of the industry.

Restraints in the Global Tattoo Market

The global tattoo market faces several restraints due to the rising incidence of skin reactions and allergies associated with tattooing procedures. Many individuals are concerned about the potential for inflammatory tumors or keloids caused by the repeated injection of ink, which deters them from pursuing tattoo services. Additionally, the risk of infectious diseases such as hepatitis C, hepatitis B, and tetanus from unsterilized equipment used in tattoo parlors further amplifies these concerns. Consequently, these health risks contribute to a decline in demand for tattoo services worldwide, making potential customers hesitant to engage in tattooing, thus hampering market growth.

Market Trends of the Global Tattoo Market

The global tattoo market is witnessing a significant trend towards the increasing demand for natural and clean tattoo skincare products as consumers prioritize skin health and safety. With a growing awareness of the adverse effects of harsh chemicals, tattoo enthusiasts are actively seeking aftercare solutions that utilize gentle, organic ingredients that promote optimal healing and skin nourishment. This shift is prompting brands to innovate and expand their product lines, focusing on formulary transparency and sustainability. As a result, the market is evolving to include a wider array of natural and eco-friendly tattoo care options, aligning with broader health and wellness movements and catering to environmentally conscious consumers.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Tattoo Market Size by Type & CAGR (2025-2032)

• Market Overview
• Temporary
• Permanent

Global Tattoo Market Size by Category & CAGR (2025-2032)

• Market Overview
• Cosmetics
• Medical
• Professional

Global Tattoo Market Size by Application & CAGR (2025-2032)

• Market Overview
• Skin
• Corneal
• Mouth
• Others

Global Tattoo Market Size by End-user & CAGR (2025-2032)

• Market Overview
• Women
• Men

Global Tattoo Market Size & CAGR (2025-2032)

• North America (Type, Category, Application, End-user)
  • US
  • Canada
• Europe (Type, Category, Application, End-user)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Category, Application, End-user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Category, Application, End-user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Category, Application, End-user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Mithra
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Worldwide Tattoo Supply
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DragonHawk
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eikon Device
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CAM Supply
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kwadron
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Body Shock
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Superior Tattoo and Barber DTS
  • Company Overview
  • Business Segment Overview
  • Financial Updates
• Key Developments
• Tattoodo
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Powerline
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intenze Tattoo Ink
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Electric Ink
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tommys Tattoo Supplies
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kuro Sumi
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baker Street Machine
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sabre
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FK Irons
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• EZ Tattoo Supply
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations