UTV（ユーティリティ・タスク・ビークル）市場規模、シェア、成長分析：車両タイプ別、燃料タイプ別、エンジン容量別、地域別 - 産業予測 2025～2032年

UTV（ユーティリティ・タスク・ビークル）の市場規模は2023年に332億米ドルで、予測期間（2025-2032年）のCAGRは9.8%で、2024年の364億5,000万米ドルから2032年には770億1,000万米ドルに成長する見通しです。

世界のUTV（ユーティリティ・タスク・ビークル）市場は、農業と建設を中心とする多様な分野での需要の高まりによって、大きな成長が見込まれています。農業分野では、食料需要の高まりに後押しされ、農家が貨物輸送、作物散布、牽引装置のためにUTVを採用するケースが増えています。同様に、建設業界では、資材運搬や遠隔地へのアクセスにUTVを活用しており、建設プロジェクトの拡大とともに継続的な成長が見込まれています。最小限の騒音と低排出ガスで知られる電動UTVの人気上昇は、特に公園や自然保護区での魅力を高めています。しかし、初期費用が高く、騒音や排出ガスに関する規制上の課題があるため、幅広い普及を妨げる可能性があります。全体として、市場の見通しは引き続き堅調であり、主要産業からの継続的な需要とともに電動UTVの販売台数も増加すると予想されます。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ

UTV（ユーティリティ・タスク・ビークル）市場規模：車両タイプ別& CAGR（2025-2032）

• 市場概要
• スポーツUTV
• 荷物運搬用UTV
• 多目的UTV

UTV（ユーティリティ・タスク・ビークル）市場規模：燃料タイプ別& CAGR（2025-2032）

• 市場概要
• ガソリン
• ディーゼル
• 電気

UTV（ユーティリティ・タスク・ビークル）市場規模：エンジン容量別& CAGR（2025-2032）

• 市場概要
• 400cc未満
• 400cc～800cc
• 800cc以上

UTV（ユーティリティ・タスク・ビークル）市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Polaris Inc.（United States）
• Yamaha Motor Co., Ltd.（Japan）
• Deere & Company（United States）
• Kawasaki Heavy Industries, Ltd.（Japan）
• Honda Motor Co., Ltd.（Japan）
• Kubota Corporation（Japan）
• Textron Inc.（United States）
• CFMOTO Powersports Inc.（China）
• Can-Am Off-Road（Bombardier Recreational Products Inc.）（Canada）
• Mahindra & Mahindra Ltd.（India）
• Kioti Tractor（South Korea）
• American LandMaster（United States）
• HISUN Motors Corp.（China）
• Massimo Motor Sports LLC（United States）
• ODES Industries Inc.（United States）
• TGB Group（Taiwan）
• XY Powersports（China）

結論と提言

UTV (Utility Task Vehicles) Market size was valued at USD 33.2 billion in 2023 and is poised to grow from USD 36.45 billion in 2024 to USD 77.01 billion by 2032, growing at a CAGR of 9.8% during the forecast period (2025-2032).

The global utility task vehicles (UTV) market is poised for significant growth, driven by heightened demand across diverse sectors, particularly agriculture and construction. In the agriculture sector, farmers are increasingly adopting UTVs for cargo transport, crop spraying, and towing equipment, fueled by rising food demands. Similarly, the construction industry is utilizing UTVs for material hauling and accessing remote sites, with continued growth anticipated as construction projects expand. The rising popularity of electric UTVs, known for their minimal noise and low emissions, is enhancing their appeal, especially in parks and nature preserves. However, high upfront costs and regulatory challenges regarding noise and emissions may impede broader adoption. Overall, the market outlook remains robust, with electric UTV sales expected to rise alongside ongoing demands from key industries.

Top-down and bottom-up approaches were used to estimate and validate the size of the UTV (Utility Task Vehicles) market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

UTV (Utility Task Vehicles) Market Segments Analysis

UTV (Utility Task Vehicles) Market is segmented by Vehicle Type, Fuel Type, Engine Capacity and region. Based on Vehicle Type, the market is segmented into Sports UTVs, Load Carrier UTVs and Multipurpose UTVs. Based on Fuel Type, the market is segmented into Gasoline, Diesel and Electric. Based on Engine Capacity, the market is segmented into Less than 400 cc, 400-800 cc and Above 800 cc. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the UTV (Utility Task Vehicles) Market

The UTV (Utility Task Vehicles) market is experiencing significant growth as an increasing number of individuals seek outdoor recreational activities. This surge in interest can be attributed to the versatility, durability, and exceptional off-road capabilities of UTVs, making them a preferred choice for adventure enthusiasts. These vehicles not only cater to the thrill of off-road driving but also serve practical purposes in various outdoor tasks. As more people embrace the allure of outdoor exploration and the demands of utility tasks, the UTV market is poised to expand, driven by consumer enthusiasm for reliable and high-performing vehicles that enhance their outdoor experiences.

Restraints in the UTV (Utility Task Vehicles) Market

As the popularity of Utility Task Vehicles (UTVs) rises for recreational activities, so too do the apprehensions regarding the environmental degradation caused by their off-road usage. This heightened awareness of ecological impacts poses a significant restraint on the UTV market, as consumers and regulatory bodies alike become more cautious about the potential harm to natural landscapes, wildlife, and ecosystems. The concern about sustaining the environment compels manufacturers and users to seek solutions that mitigate these effects, which could ultimately influence sales and development in the UTV sector. Balancing recreational enjoyment with environmental stewardship remains a critical challenge for this industry.

Market Trends of the UTV (Utility Task Vehicles) Market

The Utility Task Vehicle (UTV) market is witnessing significant growth driven by increasing adoption in agriculture and construction sectors, where these vehicles are utilized for a variety of applications such as hauling, transporting materials, and navigating challenging terrains. The versatility and robustness of UTVs cater to specific needs in farming operations, including crop management and livestock transport, as well as in construction for equipment and personnel movement. This trend is bolstered by advancements in technology, including enhanced safety features and fuel efficiency. Market analysts project continued expansion in the UTV sector, fueled by rising demand for efficient and durable solutions in these industries.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies

Global UTV (Utility Task Vehicles) Market Size by Vehicle Type & CAGR (2025-2032)

• Market Overview
• Sports UTVs
• Load Carrier UTVs
• Multipurpose UTVs

Global UTV (Utility Task Vehicles) Market Size by Fuel Type & CAGR (2025-2032)

• Market Overview
• Gasoline
• Diesel
• Electric

Global UTV (Utility Task Vehicles) Market Size by Engine Capacity & CAGR (2025-2032)

• Market Overview
• Less than 400 cc
• 400-800 cc
• Above 800 cc

Global UTV (Utility Task Vehicles) Market Size & CAGR (2025-2032)

• North America (Vehicle Type, Fuel Type, Engine Capacity)
  • US
  • Canada
• Europe (Vehicle Type, Fuel Type, Engine Capacity)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Vehicle Type, Fuel Type, Engine Capacity)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Vehicle Type, Fuel Type, Engine Capacity)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Vehicle Type, Fuel Type, Engine Capacity)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Polaris Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yamaha Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deere & Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kawasaki Heavy Industries, Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honda Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kubota Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Textron Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CFMOTO Powersports Inc. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Can-Am Off-Road (Bombardier Recreational Products Inc.) (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mahindra & Mahindra Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kioti Tractor (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• American LandMaster (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HISUN Motors Corp. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Massimo Motor Sports LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ODES Industries Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TGB Group (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• XY Powersports (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations