市場調査レポート

商品コード

1647466

パーティー用品市場規模、シェア、成長分析：製品タイプ別、カテゴリー別、パーティーテーマ別、価格別、流通チャネル別、用途別、地域別 - 産業予測 2025年～2032年

Party Supplies Market Size, Share, and Growth Analysis, By Product Type (Balloons, Banners), By Category (Personalized, Readily Available), By Party Theme, By Pricing, By Distribution Channel, By Application, By Region - Industry Forecast 2025-2032

出版日: 2025年01月29日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3～5営業日

価格

PDF & Excel (Single User License)

USD 5,300 763,624円

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PDF & Excel (Multiple User License)

USD 6,200 893,296円

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PDF & Excel (Enterprise License)

USD 7,100 1,022,968円

レポートPDF・Excelを同一企業に所属の全世界の方にご使用頂けるライセンスです。PDF・Excel内のテキスト等のコピーは可能です。PDF・Excelの印刷は可能ですが、印刷したもののご利用はPDF・Excelのご利用範囲に準拠します。

価格表記: USDを日本円(税抜)に換算

本日の銀行送金レート: 1USD=144.08円

全表示
概要
目次

概要

サンプル依頼リストに入れる

パーティー用品市場規模は2023年に151億米ドルとなり、2024年の163億1,000万米ドルから2032年には301億8,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは8.0％で成長する見通しです。

世界のパーティー用品市場は、可処分所得の増加と消費者の嗜好の進化、特にテーマパーティーの魅力の高まりによって力強い成長を遂げています。ソーシャルメディアが人生の記念すべき瞬間を共有する文化を育む中、思い出に残るような美的で創造的なパーティー用品への需要が高まっています。消費者は、映画のキャラクターや季節のテーマなど、人気のあるモチーフを中心に、パーソナライズされたテーマ性のある体験を選ぶ傾向が強まっています。これに対応するため、メーカーや小売業は、こうした進化する需要に応えるべく、商品の多様化を進めています。さらに、eコマースプラットフォームの拡大が市場を変貌させ、消費者はさまざまなパーティー用品に便利にアクセスできるようになった。

北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2024年）
主な市場企業が採用した戦略
市場の最近の動向
企業の市場シェア分析（2024年）
主要企業の企業プロファイル
- 会社概要
- 製品ポートフォリオ分析
- セグメント別シェア分析
- 収益の前年比比較（2022-2024）

主要企業プロファイル

Unique Industries（United States）
Amscan Manufacturing（United States）
Fun Express（United States）
Party Deco（Poland）
Beistle（United States）
PD-Party（Netherlands）
Faire（United States）
Procos Party（Germany）
Creative Party Ltd（United Kingdom）
Factory Direct Party（United States）
Party Express（United States）
SoNice Party Inc.（China）
Sunbeauty（China）
Betallic（United States）
Ginger Ray（United Kingdom）
Anagram（United States）
Joy Company（Japan）
Gemar（Italy）

結論と推奨事項

Product Code: SQMIG25AF2003

Party Supplies Market size was valued at USD 15.1 billion in 2023 and is poised to grow from USD 16.31 billion in 2024 to USD 30.18 billion by 2032, growing at a CAGR of 8.0% during the forecast period (2025-2032).

The global party supplies market is witnessing robust growth driven by rising disposable incomes and evolving consumer preferences, particularly the increasing allure of themed parties. As social media fosters a culture of sharing life's celebratory moments, there is a heightened demand for aesthetically pleasing and creative party supplies that make occasions memorable. Consumers are increasingly opting for personalized and themed experiences, focusing on popular motifs such as movie characters and seasonal themes. In response, manufacturers and retailers are diversifying their offerings to meet these evolving demands. Furthermore, the expansion of e-commerce platforms has transformed the market, empowering consumers with convenient access to a wide range of party products, thus streamlining their shopping experience compared to traditional retail options.

Top-down and bottom-up approaches were used to estimate and validate the size of the Party Supplies market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Party Supplies Market Segments Analysis

Global Party Supplies Market is segmented by Product Type, Category, Party Theme, Pricing, Distribution Channel, Application and region. Based on Product Type, the market is segmented into Balloons, Banners, Pinatas, Games, Home Decor, Tableware/Disposables, Take Away Gifts and Others. Based on Category, the market is segmented into Personalized and Readily Available. Based on Party Theme, the market is segmented into Space, Football, Superhero, Disco Party, Sports, Princess, Poker / Casino, Paw Patrol and Others. Based on Pricing, the market is segmented into Low, Medium and High. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Convenience Store, Specialized Store, E-commerce and Others. Based on Application, the market is segmented into Commercial Use and Domestic Use. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Party Supplies Market

The expansion of e-commerce and online retail platforms has played a crucial role in enhancing the accessibility and visibility of party supplies. This trend allows consumers to effortlessly explore and purchase a wide variety of products with just a few clicks, thereby driving the growth of the market. The convenience of online shopping not only meets the needs of consumers seeking unique and diverse party items but also fosters a more competitive marketplace, encouraging suppliers to innovate and expand their offerings. As a result, the party supplies market continues to thrive, responding positively to changing consumer preferences and shopping habits.

Restraints in the Party Supplies Market

The party supplies market is currently encountering challenges related to environmental concerns associated with single-use products such as balloons, plastic tableware, and various decorations. As awareness of ecological issues rises among consumers, there is an increasing demand for sustainable and eco-friendly alternatives. This shift in consumer preferences is compelling the industry to reconsider and modify its practices in order to align with the growing emphasis on sustainability. Consequently, the need for greener options and a reduction in environmentally harmful products presents a significant restraint on the party supplies market, pushing businesses to prioritize eco-friendly solutions to remain competitive and relevant.

Market Trends of the Party Supplies Market

The Party Supplies market is witnessing a significant trend towards personalized and themed products as consumers increasingly seek to elevate their celebrations with unique, visually appealing decorations. This growing demand spans various occasions, including birthdays, weddings, and anniversaries, prompting manufacturers and retailers to diversify their offerings of themed items, encompassing decorations, tableware, and balloons that resonate with specific aesthetics and characters. The influence of social media platforms has amplified the need for shareable party experiences, driving interest in customized supplies that enhance these moments. Consequently, companies are enhancing their design capabilities and forging partnerships with popular franchises to cater to this evolving consumer preference, positioning themselves strategically in a competitive market landscape.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Case Studies
Technological Advancement
Trade Analysis
Customer & Buying Criteria Analysis

Global Party Supplies Market Size by Product Type & CAGR (2025-2032)

Market Overview
Balloons
Banners
Pinatas
Games
Home Decor
Tableware/Disposables
Take Away Gifts
Others

Global Party Supplies Market Size by Category & CAGR (2025-2032)

Market Overview
Personalized
Readily Available

Global Party Supplies Market Size by Party Theme & CAGR (2025-2032)

Market Overview
Space
Football
Superhero
Disco Party
Sports
Princess
Poker / Casino
Paw Patrol
Others

Global Party Supplies Market Size by Pricing & CAGR (2025-2032)

Market Overview
Low
Medium
High

Global Party Supplies Market Size by Distribution Channel & CAGR (2025-2032)

Market Overview
Supermarket/Hypermarket
Convenience Store
Specialized Store
E-commerce
Others

Global Party Supplies Market Size by Application & CAGR (2025-2032)

Market Overview
Commercial Use
Domestic Use

Global Party Supplies Market Size & CAGR (2025-2032)

North America (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- US
- Canada
Europe (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- Brazil
- Rest of Latin America
Middle East & Africa (Product Type, Category, Party Theme, Pricing, Distribution Channel, Application)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Unique Industries (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Amscan Manufacturing (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fun Express (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Party Deco (Poland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Beistle (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PD-Party (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Faire (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procos Party (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Creative Party Ltd (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Factory Direct Party (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Party Express (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SoNice Party Inc. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sunbeauty (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Betallic (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ginger Ray (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Anagram (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Joy Company (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Gemar (Italy)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

パーティー用品市場規模、シェア、成長分析：製品タイプ別、カテゴリー別、パーティーテーマ別、価格別、流通チャネル別、用途別、地域別 - 産業予測 2025年～2032年

Party Supplies Market Size, Share, and Growth Analysis, By Product Type (Balloons, Banners), By Category (Personalized, Readily Available), By Party Theme, By Pricing, By Distribution Channel, By Application, By Region - Industry Forecast 2025-2032

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

パーティー用品市場規模：製品タイプ別& CAGR（2025-2032）

パーティー用品市場規模：カテゴリー別& CAGR（2025-2032）

パーティー用品市場規模：パーティーテーマ別& CAGR（2025-2032）

パーティー用品市場規模：価格別& CAGR（2025-2032）

パーティー用品市場規模：流通チャネル別& CAGR（2025-2032）

パーティー用品市場規模：用途別& CAGR（2025-2032）

パーティー用品市場規模& CAGR（2025-2032）