市場調査レポート

商品コード

1646216

ビールの市場規模、シェア、成長分析：製品タイプ別、カテゴリー別、アルコール度数別、パッケージ別、生産者別、流通チャネル別、地域別 - 産業予測 2025～2032年

Beer Market Size, Share, Growth Analysis, By Product Type (Ale, Lager), By Category (Alcoholic Beer, Non-Alcoholic Beer), By Alcohol Content, By Packaging, By Production, By Distribution Channel, By Region - Industry Forecast 2025-2032

出版日: 2025年01月27日
発行: SkyQuest
ページ情報: 英文 165 Pages
納期: 3～5営業日

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全表示
概要
目次

概要

サンプル依頼リストに入れる

ビールの世界市場規模は、2023年に7,232億米ドルと評価され、2024年の7,485億1,000万米ドルから2032年には9,856億5,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは3.5%で成長する見通しです。

最近の動向は、都市化とライフスタイルの近代化によって可処分所得が顕著に増加し、消費者の消費能力が高まっていることを示しています。嗜好の変化に伴い、ビールは、特にミレニアル世代やZ世代といった若い飲用者の間で人気のアルコール飲料として台頭しており、彼らはその多様なフレーバーや配合に惹かれています。この動向により、ビールの市場シェアは今後数年で拡大すると予想されます。COVID-19のパンデミックは、社会的な場の閉鎖やサプライチェーンの混乱など、大きな課題をもたらしました。しかし、消費者がD2C（Direct-to-Consumer：消費者直販）プラットフォームを利用するようになったため、ビールのオンライン購入が急増しました。全体として、ビール業界は、消費者の習慣が進化するにつれ、回復と成長の態勢を整えています。

北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2024年）
主な市場企業が採用した戦略
市場の最近の動向
企業の市場シェア分析（2024年）
主要企業の企業プロファイル
- 会社概要
- 製品ポートフォリオ分析
- セグメント別シェア分析
- 収益の前年比比較（2022-2024）

主要企業プロファイル

Anheuser-Busch InBev（Belgium）
Heineken Holding NV（Netherlands）
Carlsberg Group（Denmark）
Molson Coors Beverage Company（US）
Constellation Brands（US）
Asahi Group Holdings, Ltd.（Japan）
Kirin Holdings Company, Limited（Japan）
Tsingtao Brewery Co., Ltd.（China）
Beijing Yanjing Beer Group Corporation（China）
Grupo Modelo（Mexico）
FEMSA（Mexico）
Diageo plc（UK）
Sapporo Holdings Limited（Japan）
United Breweries Group（India）
Castel Group（France）
Efes Beverage Group（Turkey）
Boston Beer Company（US）
Sierra Nevada Brewing Co.（US）
Duvel Moortgat Brewery（Belgium）
Radeberger Gruppe KG（Germany）

結論と推奨事項

Product Code: SQSG30E2001

Global Beer Market size was valued at USD 723.2 billion in 2023 and is poised to grow from USD 748.51 billion in 2024 to USD 985.65 billion by 2032, growing at a CAGR of 3.5% during the forecast period (2025-2032).

Recent trends indicate a notable increase in disposable incomes, driven by urbanization and a modernized lifestyle, enhancing consumer spending capabilities. As preferences shift, beer has emerged as a favorite alcoholic beverage among young drinkers, particularly millennials and Gen Z, who are drawn to its diverse flavors and formulations. This trend is expected to bolster the beer market share in the coming years. The COVID-19 pandemic posed significant challenges, with lockdowns resulting in the closure of social venues and disruptions in supply chains. However, the situation also saw a surge in online beer purchases, as consumers turned to Direct-to-Consumer (D2C) platforms for their needs. Overall, the beer industry is poised for recovery and growth as consumer habits evolve.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Beer market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Beer Market Segments Analysis

Global Beer Market is segmented by Product Type, Category, Alcohol Content, Packaging, Production, Distribution Channel and region. Based on Product Type, the market is segmented into Ale, Lager, Stout, Porter, Malt and Others. Based on Category, the market is segmented into Alcoholic Beer and Non-Alcoholic Beer. Based on Alcohol Content, the market is segmented into Low Alcohol, Regular and High Alcohol. Based on Packaging, the market is segmented into Bottles, Cans and Kegs. Based on Production, the market is segmented into Macro brewery, Microbrewery, Craft Brewery and Homebrewing. Based on Distribution Channel, the market is segmented into On-Trade, Bars, Restaurants, Pubs, Off-Trade, Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores and Online Retailers. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Beer Market

The Global Beer market is being significantly driven by rising GDP, which enhances the spending power of individuals, particularly evident in developing nations where disposable income is on the rise. Recent statistics indicate a 0.5% increase in global alcohol consumption, largely fueled by a 0.7% and 5.2% year-on-year surge in alcohol expenditure among populations in Asia and Africa. Additionally, the influence of Western culture and modern lifestyles is drawing many consumers in these regions towards beer, leading to a substantial increase in demand within the Global Beer Market. This trend underscores the evolving preferences and economic growth shaping the industry.

Restraints in the Global Beer Market

The global beer market faces significant challenges due to the negative repercussions of excessive alcohol consumption, prompting governments to implement measures aimed at curbing this issue. Countries like India, the UK, and China have instituted restrictions on the promotion and advertising of alcoholic beverages, which adversely impacts the beer industry. Such provincial bans can hinder market growth as companies are forced to find innovative and often indirect methods to market their products while adhering to these regulations. Consequently, these restrictions can create a complex environment for market players, compelling them to navigate carefully to promote their products without breaching laws.

Market Trends of the Global Beer Market

The Global Beer Market is experiencing a significant shift in consumer behavior influenced by the Covid-19 pandemic. While social restrictions initially hampered sales in bars and restaurants, a notable increase in demand for retail and online purchases has emerged. This trend has led to altered drinking habits, with consumers preferring to enjoy beer at home rather than in public spaces. As a result, market players are adapting their strategies to prioritize e-commerce, develop at-home consumption products, and enhance their understanding of evolving consumer preferences. This transformation presents both challenges and opportunities for brands to innovate and engage with a home-centric audience.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Analysis
Raw Material Analysis
Patent Analysis

Global Beer Market Size by Product Type & CAGR (2025-2032)

Market Overview
Ale
Lager
Stout
Porter
Malt
Others

Global Beer Market Size by Category & CAGR (2025-2032)

Market Overview
Alcoholic Beer
Non-Alcoholic Beer

Global Beer Market Size by Alcohol Content & CAGR (2025-2032)

Market Overview
Low Alcohol
Regular
High Alcohol

Global Beer Market Size by Packaging & CAGR (2025-2032)

Market Overview
Bottles
Cans
Kegs

Global Beer Market Size by Production & CAGR (2025-2032)

Market Overview
Macro brewery
Microbrewery
Craft Brewery
Homebrewing

Global Beer Market Size by Distribution Channel & CAGR (2025-2032)

Market Overview
On-Trade
Bars
Restaurants
Pubs
Off-Trade
Supermarkets/Hypermarkets
Convenience Stores
Specialty Stores
Online Retailers

Global Beer Market Size & CAGR (2025-2032)

North America (Product Type, Category, Alcohol Content, Packaging, Production, Distribution Channel)
- US
- Canada
Europe (Product Type, Category, Alcohol Content, Packaging, Production, Distribution Channel)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Product Type, Category, Alcohol Content, Packaging, Production, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Product Type, Category, Alcohol Content, Packaging, Production, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa (Product Type, Category, Alcohol Content, Packaging, Production, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Anheuser-Busch InBev (Belgium)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Heineken Holding NV (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Carlsberg Group (Denmark)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Molson Coors Beverage Company (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Constellation Brands (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Asahi Group Holdings, Ltd. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kirin Holdings Company, Limited (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tsingtao Brewery Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Beijing Yanjing Beer Group Corporation (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Grupo Modelo (Mexico)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
FEMSA (Mexico)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Diageo plc (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sapporo Holdings Limited (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
United Breweries Group (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Castel Group (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Efes Beverage Group (Turkey)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Boston Beer Company (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sierra Nevada Brewing Co. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Duvel Moortgat Brewery (Belgium)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Radeberger Gruppe KG (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

ビールの市場規模、シェア、成長分析：製品タイプ別、カテゴリー別、アルコール度数別、パッケージ別、生産者別、流通チャネル別、地域別 - 産業予測 2025～2032年

Beer Market Size, Share, Growth Analysis, By Product Type (Ale, Lager), By Category (Alcoholic Beer, Non-Alcoholic Beer), By Alcohol Content, By Packaging, By Production, By Distribution Channel, By Region - Industry Forecast 2025-2032

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

ビール市場規模：製品タイプ別& CAGR（2025-2032）

ビール市場規模：カテゴリー別& CAGR（2025-2032）

ビール市場規模：アルコール度数別& CAGR（2025-2032）

ビール市場規模：パッケージ別& CAGR（2025-2032）

ビール市場規模：生産者別& CAGR（2025-2032）

ビール市場規模：流通チャネル別& CAGR（2025-2032）

ビール市場規模：地域別& CAGR（2025-2032）