ブレンデッドラーニング市場規模、シェア、成長分析：タイプ別、用途別、地域別 - 産業予測 2025～2032年

ブレンデッドラーニングの世界市場規模は、2023年に61億1,000万米ドルと評価され、予測期間（2025-2032年）のCAGRは9.0％で成長し、2024年の66億6,000万米ドルから2032年には132億7,000万米ドルに成長する見通しです。

オフラインとオンラインの両方の手法を統合したブレンデッドラーニングが、教育現場で人気を集めています。この多チャンネルアプローチは、インストラクターによるセッション、ビデオコンテンツ、オンライン演習、対面でのやり取りを組み合わせることで、包括的な理解を促進し、ピアエンゲージメントを通じてソーシャルラーニングを実現します。このモデルは特に組織にとって有利であり、コストと時間の面でトレーニングの効率を最適化しながら、投資に対する迅速なリターンを実現します。市場の成長を促進する要因としては、eラーニング・リソースへの嗜好の高まり、企業環境におけるブレンデッドトレーニングの受け入れの増加、オンラインコースやハイブリッドコースへの需要の高まりなどが挙げられます。しかし、業界の拡大は課題に直面しています。特に、ブレンデッドラーニングアプローチに関する教育者や学習者の認識や準備が限られているため、完全な導入が妨げられる可能性があります。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次データと一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 規制情勢
• ケーススタディ

ブレンデッドラーニング市場規模：タイプ別& CAGR（2025-2032）

• 市場概要
• ハードウェア
• コンテンツ
• システム
• ソリューション

ブレンデッドラーニング市場規模：用途別& CAGR（2025-2032）

• 市場概要
• 幼稚園
• 小学校
• 中学校
• 高校

ブレンデッドラーニング市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 市場の最近の動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 会社概要
  • 製品ポートフォリオ分析
  • セグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• CommLab India（India）
• Mighty Networks（United States）
• SPARK Schools（South Africa）
• Stride, Inc.（United States）
• Pluralsight（United States）
• D2L（Canada）
• Hurix Digital（India）
• Duolingo（United States）
• Coursera（United States）
• Udemy（United States）
• Khan Academy（United States）
• Edmodo（United States）
• Blackboard Inc.（United States）
• Skillsoft（United States）
• FutureLearn（United Kingdom）
• OpenLearning（Australia）
• Instructure（United States）
• WizIQ（India）

結論と推奨事項

Global Blended Learning Market size was valued at USD 6.11 billion in 2023 and is poised to grow from USD 6.66 billion in 2024 to USD 13.27 billion by 2032, growing at a CAGR of 9.0% during the forecast period (2025-2032).

Blended learning, which integrates both offline and online methodologies, is gaining traction in the educational landscape. This multichannel approach combines instructor-led sessions, video content, online exercises, and face-to-face interactions to promote comprehensive understanding and social learning through peer engagement. The model is particularly advantageous for organizations, delivering rapid returns on investment while optimizing training efficiency in terms of cost and time. Factors driving the market's growth include an increasing preference for e-learning resources, the rising acceptance of blended training in corporate settings, and heightened demand for online and hybrid courses. However, the industry's expansion faces challenges, notably the limited awareness and preparedness of educators and learners regarding the blended learning approach, potentially hindering its full implementation.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Blended Learning market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Blended Learning Market Segmental Analysis

Global Blended Learning Market is segmented by Type, Applications and Region. Based on Type, the market is segmented into Hardware, Content, System and Solutions. Based on Applications, the market is segmented into Pre-primary School, Primary School, Middle School and High School. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Blended Learning Market

The Global Blended Learning market is poised for growth due to the rising trend of digitization, which has gained momentum in numerous industries such as healthcare, manufacturing, and education. This surge in digital transformation has sparked an increased demand for integrated learning solutions that combine online and offline methods, offering more effective learning experiences than traditional approaches. As organizations seek to improve training and development processes, the adoption of blended learning strategies is expected to accelerate, positioning them to meet the evolving needs of learners and industries alike, thereby driving overall market expansion.

Restraints in the Global Blended Learning Market

The Global Blended Learning market faces significant restraints primarily due to the accessibility of open-source learning content. As blended e-learning relies heavily on online course materials and related services, vendors in this sector are challenged by the emergence of open-source education options. Massive open online courses (MOOCs), which often feature either a one-time payment or a subscription model, provide an attractive alternative. These open-source platforms allow users to register at no cost and access their educational resources indefinitely, thereby undermining the traditional blended learning offerings and creating competition that can hinder market growth.

Market Trends of the Global Blended Learning Market

The Global Blended Learning market is experiencing a significant trend towards personalized and adaptable learning experiences, fueled by the increasing integration of smartphones and tablets in educational institutions. As mobile devices become central to the learning environment, they facilitate not only information consumption but also active participation in lectures, timely notifications, and various educational activities. This shift underscores the growing importance of mobile technology for stakeholders in the education sector, enabling a more interactive and engaging learning process. Consequently, the blended learning model is poised for substantial growth, meeting the demand for flexible and accessible educational solutions worldwide.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies

Global Blended Learning Market Size by Type & CAGR (2025-2032)

• Market Overview
• Hardware
• Content
• System
• Solutions

Global Blended Learning Market Size by Applications & CAGR (2025-2032)

• Market Overview
• Pre-primary School
• Primary School
• Middle School
• High School

Global Blended Learning Market Size & CAGR (2025-2032)

• North America (Type, Applications)
  • US
  • Canada
• Europe (Type, Applications)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Applications)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Applications)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Applications)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• CommLab India (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mighty Networks (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SPARK Schools (South Africa)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stride, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pluralsight (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• D2L (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hurix Digital (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Duolingo (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coursera (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Udemy (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Khan Academy (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Edmodo (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Blackboard Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Skillsoft (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FutureLearn (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OpenLearning (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Instructure (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WizIQ (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations