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市場調査レポート
商品コード
1610748

家庭用フィットネス機器の市場規模、シェア、成長分析、製品タイプ別、用途別、販売チャネル別、地域別 - 産業予測、2024年~2031年

Home Fitness Equipment Market Size, Share, Growth Analysis, By Product Type (Punching Bags, Treadmills), By Application, By Sales Channel, By Region - Industry Forecast 2024-2031


出版日
発行
SkyQuest
ページ情報
英文 242 Pages
納期
3~5営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=154.26円
家庭用フィットネス機器の市場規模、シェア、成長分析、製品タイプ別、用途別、販売チャネル別、地域別 - 産業予測、2024年~2031年
出版日: 2024年12月09日
発行: SkyQuest
ページ情報: 英文 242 Pages
納期: 3~5営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

家庭用フィットネス機器の市場規模は2022年に113億米ドルと評価され、2023年の118億米ドルから2031年には173億米ドルに成長し、予測期間(2024-2031年)のCAGRは4.9%で成長する見通しです。

家庭用フィットネス機器市場は、消費者の日常的な運動への欲求や予防ヘルスケアへの関心の高まりによって、短期的な需要が急増しています。この動向は、ジム通いよりも自宅でのトレーニングの方が便利であることが後押ししており、特にジムの費用が高額になりがちな発展途上地域では顕著です。しかし、かさばる器具を置くスペースが限られていることが課題となり、より多くのヘルスクラブや、Temple Studioの冷蔵庫サイズのオールインワンジムのような、400米ドル以下の革新的なコンパクトソリューションが求められています。eヘルス・プラットフォームの台頭は、モバイル・アプリ、ビデオ・オンデマンド・ワークアウト、ライブ・セッションを通じて、オーダーメイドのフィットネス体験を提供し、この市場をさらに強化しています。パンデミックはこのデジタル・フィットネスへのシフトを加速させ、特に時間や場所に制約のある人々にとって、オンライン・プラットフォームが健康維持に不可欠なツールとして確立されました。

目次

イントロダクション

  • 調査の目的
  • 調査範囲
  • 定義

調査手法

  • 情報調達
  • 二次データと一次データの方法
  • 市場規模予測
  • 市場の前提条件と制限

エグゼクティブサマリー

  • 世界市場の見通し
  • 供給と需要の動向分析
  • セグメント別機会分析

市場力学と見通し

  • 市場概要
  • 市場規模
  • 市場力学
    • 促進要因と機会
    • 抑制要因と課題
  • ポーター分析と影響
    • 競争企業間の敵対関係
    • 代替品の脅威
    • 買い手の交渉力
    • 新規参入業者の脅威
    • 供給企業の交渉力

主な市場の考察

  • 重要成功要因
  • 競合の程度
  • 主な投資機会
  • 市場エコシステム
  • 市場の魅力指数(2023年)
  • PESTEL分析
  • マクロ経済指標
  • バリューチェーン分析
  • 技術の進歩
  • 規制情勢
  • ケーススタディ

家庭用フィットネス機器の市場規模:製品タイプ別& CAGR(2024-2031)

  • サンドバッグ
  • トレッドミル
    • 手動トレッドミル
    • 自動トレッドミル
  • ダンベル
    • 調節可能なダンベル
    • 固定ダンベル
  • サイクル
    • 据置型サイクル
    • エアバイク
    • エリプティカルマシン
  • ウェイトリフティングベンチ
  • 抵抗バンド
  • その他

家庭用フィットネス機器の市場規模:用途別& CAGR(2024-2031)

  • 心血管トレーニング
  • 筋力トレーニング
  • その他

家庭用フィットネス機器の市場規模:販売チャネル別& CAGR(2024-2031)

  • 直接
  • 間接
    • ハイパーマーケット/スーパーマーケット
    • 専門店・スポーツチェーン店
    • マルチブランドストア
    • ディスカウントストア
    • 独立系百貨店
    • スポーツショップ
    • オンライン小売業者

家庭用フィットネス機器の市場規模:地域別& CAGR(2024-2031)

  • 北米
    • 米国
    • カナダ
  • 欧州
    • 英国
    • ドイツ
    • スペイン
    • フランス
    • イタリア
    • その他欧州地域
  • アジア太平洋地域
    • 中国
    • インド
    • 日本
    • 韓国
    • その他アジア太平洋地域
  • ラテンアメリカ
    • ブラジル
    • その他ラテンアメリカ地域
  • 中東・アフリカ
    • GCC諸国
    • 南アフリカ
    • その他中東・アフリカ

競合情報

  • 上位5社の比較
  • 主要企業の市場ポジショニング(2023年)
  • 主な市場企業が採用した戦略
  • 市場の最近の動向
  • 企業の市場シェア分析(2023年)
  • 主要企業の企業プロファイル
    • 会社概要
    • 製品ポートフォリオ分析
    • セグメント別シェア分析
    • 収益の前年比比較(2021-2023)

主要企業プロファイル

  • Peloton
  • Technogym
  • Nautilus, Inc.
  • ICON Health & Fitness
  • Peloton
  • Johnson Health Tech
  • Brunswick Corporation
  • True Fitness Technology
  • Torque Fitness
  • Core Health & Fitness
  • TRUE Fitness
  • Matrix Fitness
  • Body Solid Inc.

結論と推奨事項

目次
Product Code: SQMIG25Y2003

Home Fitness Equipment Market size was valued at USD 11.3 billion in 2022 and is poised to grow from USD 11.8 billion in 2023 to USD 17.3 billion by 2031, growing at a CAGR of 4.9% in the forecast period (2024-2031).

The home fitness equipment market is experiencing a surge in short-term demand, driven by consumers' desire for daily exercise and an increasing focus on preventive healthcare. This trend is bolstered by the convenience of home workouts over gym visits, especially in developing regions where gym expenses can be prohibitive. However, limited space for bulky equipment poses a challenge, prompting more health clubs and innovative compact solutions, like Temple Studio's fridge-sized all-in-one gym, priced under USD $400. The rise of e-health platforms further enhances this market, offering tailored fitness experiences through mobile apps, video-on-demand workouts, and live sessions. The pandemic has accelerated this shift towards digital fitness, establishing online platforms as essential tools for maintaining health, particularly for those constrained by time or space.

Top-down and bottom-up approaches were used to estimate and validate the size of the Home Fitness Equipment market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Home Fitness Equipment Market Segmental Analysis

Global Home Fitness Equipment Market is segmented by Product Type, by Application, by Sales Channel and by Region. Based on Product Type, the market is segmented into Punching Bags, Treadmills, Dumbbells, Cycles, Weightlifting Benches, Resistance Bands, Others. Based on Application, the market is segmented into Cardiovascular Training, Strength Training, Others. Based on Sales Channel, the market is segmented into Direct, Indirect. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Home Fitness Equipment Market

The home fitness equipment market is experiencing significant growth driven primarily by the increasing preference for digital technology. The rise in popularity of fitness applications on smart devices has transformed how individuals approach personal fitness routines, significantly contributing to market expansion. For example, data from the World Economic Forum reported a remarkable 50% increase in fitness app usage during the first half of 2020. Additionally, the surge in online fitness classes has further fueled demand for home fitness equipment. Notably, institutions like Jawaharlal Nehru University in New Delhi have initiated online exercise programs to support their students' health, reflecting this growing trend.

Restraints in the Home Fitness Equipment Market

The growth of the home fitness equipment market is hindered by the high costs associated with many products, which particularly affects middle- and low-income consumers in developing regions. For example, premium items like the Life Fitness F1 Smart Folding Treadmill, priced at US$3,499, may deter potential buyers. Furthermore, the increasing establishment of commercial gyms has led to a decrease in investment in home fitness products, further limiting market growth. Data from the International Health, Racquet & Sportsclub Association in 2018 revealed that the United States alone boasts over 39,570 gyms, accumulating more than 6 billion visits, highlighting this shift in consumer behavior.

Market Trends of the Home Fitness Equipment Market

The home fitness equipment market is witnessing a significant trend as consumers increasingly seek to integrate fitness into their busy lifestyles. With the growing constraints of hectic schedules, overcrowded gyms, and accessibility issues, more individuals are opting for at-home workouts. This shift is driving demand for efficient and space-saving fitness equipment, which offers a convenient and cost-effective alternative to traditional gyms. Innovations such as mobile apps that connect users with personal trainers for tailored online or in-home sessions further enhance this trend, catering to diverse fitness goals, including bodybuilding and wellness. This evolution underscores a broader societal shift towards health-conscious living and personalized fitness solutions.

Table of Contents

Introduction

  • Objectives of the Study
  • Scope of the Report
  • Definitions

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Methods
  • Market Size Estimation
  • Market Assumptions & Limitations

Executive Summary

  • Global Market Outlook
  • Supply & Demand Trend Analysis
  • Segmental Opportunity Analysis

Market Dynamics & Outlook

  • Market Overview
  • Market Size
  • Market Dynamics
    • Driver & Opportunities
    • Restraints & Challenges
  • Porters Analysis & Impact
    • Competitive rivalry
    • Threat of substitute
    • Bargaining power of buyers
    • Threat of new entrants
    • Bargaining power of suppliers

Key Market Insights

  • Key Success Factors
  • Degree of Competition
  • Top Investment Pockets
  • Market Ecosystem
  • Market Attractiveness Index, 2023
  • PESTEL Analysis
  • Macro-Economic Indicators
  • Value Chain Analysis
  • Technological Advancement
  • Regulatory Landscape
  • Case Studies

Global Home Fitness Equipment Market Size by Product Type & CAGR (2024-2031)

  • Punching Bags
  • Treadmills
    • Manual Treadmills
    • Automatic Treadmills
  • Dumbbells
    • Adjustable Dumbbells
    • Fixed Dumbbells
  • Cycles
    • Stationary Cycles
    • Air Bikes
    • Elliptical Machines
  • Weightlifting Benches
  • Resistance Bands
  • Others

Global Home Fitness Equipment Market Size by Application & CAGR (2024-2031)

  • Cardiovascular Training
  • Strength Training
  • Others

Global Home Fitness Equipment Market Size by Sales Channel & CAGR (2024-2031)

  • Direct
  • Indirect
    • Hypermarkets/Supermarkets
    • Specialty Stores/Sports Chain Outlets
    • Multi-brand Stores
    • Discount Stores
    • Independent Departmental Stores
    • Sports Stores
    • Online Retailers

Global Home Fitness Equipment Market Size by Region & CAGR (2024-2031)

  • North America, (by Product Type, by Application, by Sales Channel)
    • US
    • Canada
  • Europe, (by Product Type, by Application, by Sales Channel)
    • UK
    • Germany
    • Spain
    • France
    • Italy
    • Rest of Europe
  • Asia-Pacific, (by Product Type, by Application, by Sales Channel)
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia Pacific
  • Latin America, (by Product Type, by Application, by Sales Channel)
    • Brazil
    • Rest of Latin America
  • Middle East & Africa, (by Product Type, by Application, by Sales Channel)
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Competitive Intelligence

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2023
  • Strategies Adopted by Key Market Players
  • Recent Developments in the Market
  • Company Market Share Analysis, 2023
  • Company Profiles of All Key Players
    • Company Details
    • Product Portfolio Analysis
    • Company's Segmental Share Analysis
    • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

  • Peloton
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Technogym
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Nautilus, Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • ICON Health & Fitness
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Peloton
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Johnson Health Tech
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Brunswick Corporation
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • True Fitness Technology
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Torque Fitness
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Core Health & Fitness
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • TRUE Fitness
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Matrix Fitness
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Body Solid Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments

Conclusion & Recommendation