ヘルスおよびウェルネスの市場規模、シェア、成長分析、カテゴリー別、機能別、流通チャネル別、地域別 - 産業予測、2024年～2031年

ヘルスおよびウェルネスの世界市場規模は、2022年に6兆1,000億米ドルと評価され、2023年の6兆6,400億米ドルから2031年には13兆300億米ドルに成長し、予測期間中（2024-2031年）のCAGRは8.8％で成長する見通しです。

世界市場の拡大は、高血圧、糖尿病、喘息、関節炎、がん、認知症などの慢性疾患の有病率が上昇し、ヨガ、瞑想、運動などのヘルスケア活動への取り組みが増加していることが大きな要因となっています。さらに、フィットネスバンドやトラッカーのようなウェアラブルデバイスの普及、急速な都市化、可処分所得の増加、健康志向の人口の増加が市場の成長を促進しています。ウェルネス・ツーリズムとミネラル・スパ産業の急速な拡大も、この成長に寄与しています。スパ事業者は、ヨード臭素水やマリンスカヤ鉱泉水などの特殊な治療用水を利用して、心臓血管の問題、循環障害、喘息などさまざまな症状を治療しています。ウェルネス・ツーリズムには、目的地での瞑想、ヨガの練習、農場訪問、心身の健康増進を目的としたその他のレクリエーションなどの活動が含まれます。

目次

イントロダクション

• 調査の目的
• 定義
• 市場範囲

調査手法

• 情報調達
• 二次データソースと一次データソース
• 市場規模予測
• 市場の想定と制限

エグゼクティブサマリー

• 市場概要見通し
• 供給需要動向分析
• セグメント別機会分析

市場力学と見通し

• 市場力学
  • 促進要因
  • 機会
  • 抑制要因
  • 課題
• ポーターの分析

主な市場の考察

• 技術分析
• バリューチェーン分析
• 市場のエコシステム
• 特許分析
• サプライチェーン分析
• 価格分析
• 規制情勢
• イノベーションマトリクス
• 主な投資の分析
• 主な成功要因
• 競合の程度

ヘルスおよびウェルネス市場：カテゴリー別

• 市場概要
• 機能性食品・飲料
• 美容・パーソナルケア製品
• パーソナライズされた医薬品
• その他

ヘルスおよびウェルネス市場：機能別

• 市場概要
• 栄養と体重管理
• 心臓と腸の健康
• 免疫
• 骨の健康
• 肌の健康
• その他

ヘルスおよびウェルネス市場：流通チャネル別

• 市場概要
• オンライン
• オフライン
  • スーパーマーケットとハイパーマーケット
  • 小売店
  • その他

ヘルスおよびウェルネス市場規模：地域別

• 市場概要
• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ（MEA）
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ地域

競合情勢

• 上位5社の比較
• 主要企業の市場ポジショニング（2023年）
• 主な市場企業が採用した戦略
• 市場における最近の活動
• 主要企業の市場シェア（2023年）

主要企業プロファイル

• Johnson & Johnson
• Nestle
• Unilever
• Procter & Gamble（P&G）
• Abbott Laboratories
• Bayer AG
• Pfizer Inc.
• Sanofi
• Danone
• Colgate-Palmolive
• Kellogg's
• Amway
• Merck & Co.
• Novartis
• Roche
• Natura & Co
• Philips Healthcare
• Reckitt Benckiser
• Medtronic
• Kimberly-Clark

Global Health and Wellness Market size was valued at USD 6.1 trillion in 2022 and is poised to grow from USD 6.64 trillion in 2023 to USD 13.03 trillion by 2031, growing at a CAGR of 8.8% during the forecast period (2024-2031).

The global market's expansion is largely driven by the rising prevalence of chronic conditions like hypertension, diabetes, asthma, arthritis, cancer, and dementia, which have led to increased engagement in healthcare activities such as yoga, meditation, and exercise. Additionally, the growing adoption of wearable devices like fitness bands and trackers, rapid urbanization, rising disposable incomes, and a growing population of health-conscious individuals are fueling market growth. The rapid expansion of wellness tourism and the mineral spa industry also contribute to this growth. Spa operators utilize specialized therapeutic waters, such as iodine-bromine and Malinskaya mineral water, to treat various conditions including cardiovascular issues, circulation disorders, and asthma. Wellness tourism includes activities such as destination meditation, yoga practice, farm visits, and other recreational pursuits aimed at enhancing physical and mental well-being.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Software market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Health and Wellness Market Segmental Analysis

Global Health and Wellness Market is segmented by Category, Functionality, Distribution Channel, Vertical and Region. Based on Category, the market is segmented into Functional Foods & Beverages, Beauty & Personal Care Products, Personalized Medicinal Products, Others. Based on Functionality, the market is segmented into Nutrition & Weight Management, Heart & Gut Health, Immunity, Bone Health, Skin Health, Others. Based on Distribution Channel, the market is segmented into Online, Offline (Supermarkets & Hypermarkets, Retail Stores, Others). Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Drivers of the Global Health and Wellness Market

Sedentary lifestyles and hectic schedules are contributing to a sharp rise in chronic diseases such as cancer, diabetes, and cardiovascular conditions. Supplements are recommended for those who either cannot produce essential amino acids, vitamins, and other nutrients on their own or do not obtain sufficient amounts through their diet. According to the World Diabetes Federation, approximately 46 million individuals in North America had diabetes in 2017. Additionally, the WHO reported that in 2018, one in five men and one in six women worldwide were diagnosed with cancer. Consequently, the growing prevalence of chronic diseases is expected to drive significant growth in the global health and wellness market.

Restraints in the Global Health and Wellness Market

The growth of the global health and wellness industry faces challenges due to the high costs associated with dietary supplements and functional foods and drinks. For instance, Amway's Nutrilite supplements are known for their premium pricing. Additionally, consumers seeking wellness services, such as spas, gyms, and clubs, face high costs, which can limit accessibility. Corporate wellness services, including exercise programs and health risk assessments, also entail significant expenses, further impeding market expansion.

Market Trends of the Global Health and Wellness Market

In the health and wellness market, emerging trends in beauty and personal care, such as a focus on sustainability and the premiumization of hand care products, are creating new revenue opportunities. Personal care companies are prioritizing eco-friendly practices by designing pop-up stores and kiosks with sustainable materials and using recyclable materials for packaging containers and bottles. This emphasis on environmental responsibility aligns with the growing consumer demand for greener, more ethical products.

Table of Contents

Introduction

• Objectives of the Study
• Definitions
• Market Scope

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Market Overview Outlook
• Supply Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Technology Analysis
• Value Chain Analysis
• Ecosystem of the Market
• Patent Analysis
• Supply Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Innovation Matrix
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Health and Wellness Market by Category

• Market Overview
• Functional Foods & Beverages
• Beauty & Personal Care Products
• Personalized Medicinal Products
• Others

Health and Wellness Market by Functionality

• Market Overview
• Nutrition & Weight Management
• Heart & Gut Health
• Immunity
• Bone Health
• Skin Health
• Others

Health and Wellness Market by Distribution Channel

• Market Overview
• Online
• Offline
  • Supermarkets & Hypermarkets
  • Retail Stores
  • Others

Health and Wellness Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Activities in the Market
• Key Companies Market Share (%), 2023

Key Company Profiles

• Johnson & Johnson
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nestle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble (P&G)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Abbott Laboratories
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bayer AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pfizer Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sanofi
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Danone
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kellogg's
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amway
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Merck & Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Novartis
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Roche
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natura & Co
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Philips Healthcare
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Reckitt Benckiser
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Medtronic
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kimberly-Clark
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments