フレッシュペットフードの世界市場：市場規模、シェア、成長分析 - 動物タイプ別、製品別、成分別、販売チャネル別、価格別、産業予測（2024～2031年）

世界のフレッシュペットフードの市場規模は、2022年に12億米ドル、2023年に13億5,000万米ドルに達し、2024～2031年の予測期間中にCAGR 12.9％で成長し、2031年には35億8,000万米ドルに達すると予測されています。

世界のペット飼育率の上昇とペットの健康に対する関心の高まりが、フレッシュペットフード市場の成長を促進する主要要因であると予測されます。さらに、ホールフードがペットの消化とパフォーマンスに与える特典が認識されることで、予測期間中の市場拡大がさらに促進されるものと思われます。人間の食品部門からペットフードへのオーガニック食品動向の導入は、ペットフード企業がプロバイオティクスや酸化防止剤などの原材料を優先して販売強化に努める原動力となっています。しかし、オーガニックセグメント成長の潜在的阻害要因は、その高価格帯にあり、家庭によっては入手しにくくなっています。原料供給業者、製造業者、流通業者、最終消費者を含む市場のバリューチェーンは、タンパク質成分、水分、脂肪を抽出するための食肉ベースの原料の加工を強調し、粉砕、調理、他の原料との混合などの工程を含みます。

目次

エグゼクティブサマリー

調査手法

• 情報調達
• セカンダリ・プライマリデータソース
• 市場規模の推定
• 市場の前提条件と制限

親市場の分析

• 市場概要
• 市場規模
• 市場力学
  • 促進要因
  • 機会
  • 抑制要因
  • 課題

主要市場の考察

• 技術分析
• 価格分析
• サプライチェーン分析
• バリューチェーン分析
• 市場のエコシステム
• IP分析
• 貿易分析
• スタートアップ分析
• 原材料分析
• イノベーションマトリクス
• パイプライン製品の分析
• マクロ経済指標
• 主要投資の分析
• 主要成功要因
• 競合の程度

市場力学と見通し

• 市場力学
  • 促進要因
  • 機会
  • 抑制要因
  • 課題
• 規制情勢
• ポーターの分析
• 将来の混乱についての特別な考察

世界のフレッシュペットフード市場：動物タイプ別

• 市場概要
• 犬
• 猫
• 鳥
• その他

世界のフレッシュペットフード市場：製品別

• 市場概要
• ドライペットフード
• ウェットペットフード
• 動物用飼料
• スイーツ・トリート
• オーガニック製品

世界のフレッシュペットフード市場：成分別

• 市場概要
• 動物由来
• 植物由来

世界のフレッシュペットフード市場：販売チャネル別

• 市場概要
• ペットショップ
• オンラインセール
• スーパーマーケット

世界のフレッシュペットフード市場：価格別

• 市場概要
• エコノミー
• プレミアム
• スーパープレミアム

世界のフレッシュペットフード市場：地域別

• 市場概要
• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • その他の欧州
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • その他のアジア太平洋
• ラテンアメリカ
  • ブラジル
  • その他のラテンアメリカ
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他の中東・アフリカ

競合情勢

• 上位5社の比較
• 主要企業の市場ポジショニング（2021年）
• 主要市場企業が採用した戦略
• 主要成功戦略
• 市場における最近の活動
• 主要企業の市場シェア（2021年）

主要企業プロファイル

• Agrolimen SA
• Champion Petfoods
• Better Choice Company Inc.
• K9 Natural Foods
• Merrick Pet Care
• BrightPet Nutrition Group
• Stella & Chewy's Freshpet
• Whitebridge Pet Brands
• Nature's Variety
• Natural Balance
• Pet Foods
• Real Pet Food Company
• WellPet
• Natures Menu

Global fresh pet food market size was valued at USD 1.2 billion in 2022 and is poised to grow from USD 1.35 billion in 2023 to USD 3.58 billion by 2031, growing at a CAGR of 12.9% during the forecast period (2024-2031).

The anticipated rise in pet ownership globally coupled with an increasing concern for pets' well-being is foreseen as the key drivers propelling the growth of the fresh pet food market. Additionally, the recognition of the benefits of whole foods on pets' digestion and performance is poised to further stimulate market expansion during the forecast period. The adoption of organic food trends from the human food sector into pet food is driving pet food companies to prioritize ingredients like probiotics and antioxidants to enhance sales. However, the potential impediment to the growth of the organic segment lies in its higher price point, limiting accessibility for some households. The market's value chain, inclusive of raw material suppliers, manufacturers, distributors, and end consumers, underscores the processing of meat-based raw materials to extract protein components, water, and fat, involving processes like grinding, cooking, and mixing with other ingredients.

Top-down and bottom-up approaches were used to estimate and validate the size of the global fresh pet food market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Fresh Pet Food Market Segmental Analysis

The global fresh pet food market is segmented into animal type, product type, ingredient type, sales channel, and pricing type. Based on animal type, the global market includes dogs, cats, birds, and others. On the basis of product type, the global market includes dry pet foods, wet foods, veterinary diets, sweets & treats, and organic products. Based on ingredients, the global market includes animal derivatives and plant derivatives, cereals and cereal products, and others. Based on sales channels, the global market includes specialty pet stores, online sales, supermarkets, and others. In terms of pricing the global pet food market includes the economy segment, premium segment, and super-premium segments. By region, the market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East and Africa.

Drivers of the Global Fresh Pet Food Market

The widespread coverage of pet abuse in global mainstream media has drawn significant attention in recent years. Research conducted by the American Pet Products Association (APPA) as part of the National Pet Owner Survey (2019-20) reveals that over 88.9 million households in the United States alone own one or more pets, with dogs constituting a significant portion of this population. This growing trend of humanizing animals is expected to fuel the expansion of the fresh pet food market.

Restraints in the Global Fresh Pet Food Market

Pet food is subject to extensive regulation, particularly in Western markets, where stringent controls are imposed throughout the entire production and distribution process. These regulations, aimed at ensuring quality and safety, can pose significant barriers to market expansion. Moreover, in certain emerging markets, the limited adoption of premium pet food varieties may impede overall market growth.

Market Trends of the Global Fresh Pet Food Market

A surge in customizable fresh pet food options is evident in today's market, offering pet owners the flexibility to select ingredients or formulas that cater to their pets' unique nutritional requirements, age, breed, or health conditions. This trend not only fosters customer satisfaction and loyalty but also presents an opportunity for companies to capitalize on by developing personalized pet food products tailored to individual pets, thereby boosting sales and revenue.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Fresh Pet Food Market by Animal Type

• Market Overview
• Dogs
• Cats
• Birds
• and Others

Global Fresh Pet Food Market by Product

• Market Overview
• Dry Pet Food
• Wet Pet Food
• Veterinary Diets
• Sweets & Treats
• And Organic Product

Global Fresh Pet Food Market by Ingredient

• Market Overview
• Animal Derivatives
• And Plant Derivatives

Global Fresh Pet Food Market by Sales Channel

• Market Overview
• Pet Store
• Online Sale
• And Supermarket

Global Fresh Pet Food Market by Pricing

• Market Overview
• Economy
• Premium
• And Super-premium

Global Fresh Pet Food Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021

Key Company Profiles

• Agrolimen SA
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Champion Petfoods
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Better Choice Company Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• K9 Natural Foods
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Merrick Pet Care
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BrightPet Nutrition Group
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stella & Chewy's Freshpet
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Whitebridge Pet Brands
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Variety
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natural Balance
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pet Foods
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Real Pet Food Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• WellPet
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Natures Menu
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments