デフォルト表紙
市場調査レポート
商品コード
1652059

行動分析の世界市場:市場規模・シェア・動向、業界分析 (コンポーネント別・展開方式別・用途別・エンドユーザー別・地域別)、将来予測 (2025年~2034年)

Behavior Analytics Market Size, Share, Trends, Industry Analysis Report: By Component, Deployment, Application, End User, and Region - Market Forecast, 2025-2034


出版日
ページ情報
英文 125 Pages
納期
即日から翌営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=143.57円
行動分析の世界市場:市場規模・シェア・動向、業界分析 (コンポーネント別・展開方式別・用途別・エンドユーザー別・地域別)、将来予測 (2025年~2034年)
出版日: 2025年01月01日
発行: Polaris Market Research
ページ情報: 英文 125 Pages
納期: 即日から翌営業日
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  • 概要
  • 図表
  • 目次
概要

Polaris Market Research社の最新調査によると、世界の行動分析の市場規模は2034年までに329億8,000万米ドルに達する見込みです。この調査レポートは、現在の市場力学を詳細に洞察し、将来の市場成長に関する分析を提供しています。

eコマース産業の世界の成長は、行動分析ソフトウェアの需要を促進し、行動分析市場の成長に好影響を与えると予測されます。eコマースプラットフォームは事業を拡大しており、この業界の企業は顧客とのやり取りや嗜好を分析するために行動分析への依存度を高めています。例えば、インドのeコマース部門は2023会計年度に約600億米ドルの商品総額を達成し、前年度から22%増加しました。このような拡大は、顧客体験の改善、継続率の向上、パーソナライズされたサービスの提供を可能にする高度な行動分析ツールの必要性を浮き彫りにしています。

規制遵守とリスク管理への注目の高まりが、行動分析市場の拡大に拍車をかけています。データプライバシーに関する厳しい規制により、企業はユーザーの行動を監視するために行動分析を利用するようになっています。企業は行動分析ソフトウェアを活用して行動パターンを分析し、異常の特定、不正行為の防止、コンプライアンス違反の早期発見を行うことで、顧客との信頼関係を構築しています。その結果、規制当局からの圧力が高まり、コンプライアンスとリスク管理の取り組みをサポートする行動分析ツールの需要が高まっています。

人工知能と機械学習の開発は、データ分析と洞察を強化することで、行動分析市場の発展をさらに促進しています。これらの技術は、特に自閉症の子供に対する応用行動分析において、エンゲージメントとパーソナライゼーションを向上させ、十分なサービスを受けていない人々へのアクセシビリティを高めています。

行動分析市場:分析概要

コンポーネント別では、組織が行動分析ツールを効果的に活用するためのコンサルティング・実装・継続的なサポートサービスの需要増加により、サービス分野が2025年から2034年にかけて大幅な成長を遂げると予測されます。

展開方式別では、クラウドベースソリューションが提供する拡張性、費用対効果、容易なアクセス性などの利点により、クラウド分野が2024年の市場で最大の収益シェアを占めました。

2024年には、北米が世界市場を独占しましたが、これは同地域で行動分析学の技術革新を推進する主要企業が存在するためです。

インドの行動分析市場は、同国におけるeコマース産業の拡大により、大幅な成長が予測されています。

主要企業として、Splunk Inc.、IBM Corporation、Microsoft Corporation、Varonis Systems Inc.、Google、株式会社NTTデータ、SAP SE、Exabeam、TIBCO Software Inc.、Oracle Corporation、Niara Inc.などが挙げられます。

目次

第1章 イントロダクション

第2章 エグゼクティブサマリー

第3章 分析手法

第4章 行動分析市場の洞察

  • 市場スナップショット
  • 行動分析の市場力学
    • 促進要因と機会
      • eコマース業界の成長による市場規模の拡大
      • AI・機械学習の進歩が市場の成長を牽引
    • 抑制要因と課題
      • データプライバシーの懸念と規制上の課題
  • PESTLE分析
  • 行動分析市場の動向
  • バリューチェーン分析
  • COVID-19の影響分析

第5章 世界の行動分析市場:コンポーネント別

  • 主な調査結果
  • イントロダクション
  • ソリューション
  • サービス

第6章 世界行動分析市場:展開方式別

  • 主な調査結果
  • イントロダクション
  • クラウド
  • オンプレミス

第7章 世界の行動分析市場:用途別

  • 主な調査結果
  • イントロダクション
  • 顧客エンゲージメント
  • ブランドプロモーション
  • 労働力の最適化
  • 脅威の検出と防止

第8章 世界の行動分析市場:エンドユーザー別

  • 主な調査結果
  • イントロダクション
  • 小売業・eコマース
  • BFSI
  • 医療
  • IT・通信
  • エネルギー・ユーティリティ
  • 政府・防衛
  • その他

第9章 世界の行動分析市場:地域別

  • 主な調査結果
  • イントロダクション
    • 行動分析市場の評価:地域別 (2020~2034年)
  • 北米
    • 北米:コンポーネント別 (2020~2034年)
    • 北米:展開方式別 (2020~2034年)
    • 北米:用途別 (2020~2034年)
    • 北米:エンドユーザー別 (2020~2034年)
    • 米国
    • カナダ
  • 欧州
    • 欧州:コンポーネント別 (2020~2034年)
    • 欧州:展開方式別 (2020~2034年)
    • 欧州:用途別 (2020~2034年)
    • 欧州:エンドユーザー別 (2020~2034年)
    • 英国
    • フランス
    • ドイツ
    • イタリア
    • スペイン
    • オランダ
    • ロシア
    • その他欧州
  • アジア太平洋
    • アジア太平洋:コンポーネント別 (2020~2034年)
    • アジア太平洋:展開方式別 (2020~2034年)
    • アジア太平洋:用途別 (2020~2034年)
    • アジア太平洋:エンドユーザー別 (2020~2034年)
    • 中国
    • インド
    • マレーシア
    • 日本
    • インドネシア
    • 韓国
    • オーストラリア
    • その他アジア太平洋
  • 中東・アフリカ
    • 中東・アフリカ:コンポーネント別 (2020~2034年)
    • 中東・アフリカ:展開方式別 (2020~2034年)
    • 中東・アフリカ:用途別 (2020~2034年)
    • 中東・アフリカ:エンドユーザー別 (2020~2034年)
    • サウジアラビア
    • アラブ首長国連邦
    • イスラエル
    • 南アフリカ
    • その他中東・アフリカ
  • ラテンアメリカ
    • ラテンアメリカ:コンポーネント別 (2020~2034年)
    • ラテンアメリカ:展開方式別 (2020~2034年)
    • ラテンアメリカ:用途別 (2020~2034年)
    • ラテンアメリカ:エンドユーザー別 (2020~2034年)
    • メキシコ
    • ブラジル
    • アルゼンチン
    • その他ラテンアメリカ

第10章 競合情勢

  • 事業拡大・企業買収の分析
    • 事業拡大
    • 企業買収
  • 提携/協業/合意/公開

第11章 企業プロファイル

  • Splunk Inc.
  • IBM Corporation
  • Microsoft Corporation
  • Varonis Systems Inc.
  • Google
  • NTT Data Corporation
  • SAP SE
  • F Exabeam
  • TIBCO Software Inc.
  • Oracle Corporation
  • Niara Inc.
図表

List of Tables:

  • Table 1 Global Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 2 Global Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 3 Global Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 4 Global Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 5 North America: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 6 North America: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 7 North America: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 8 North America: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 9 U.S.: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 10 U.S.: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 11 U.S.: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 12 U.S.: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 13 Canada: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 14 Canada: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 15 Canada: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 16 Canada: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 17 Europe: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 18 Europe: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 19 Europe: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 20 Europe: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 21 UK: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 22 UK: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 23 UK: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 24 UK: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 25 France: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 26 France: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 27 France: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 28 France: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 29 Germany: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 30 Germany: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 31 Germany: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 32 Germany: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 33 Italy: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 34 Italy: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 35 Italy: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 36 Italy: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 37 Spain: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 38 Spain: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 39 Spain: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 40 Spain: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 41 Netherlands: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 42 Netherlands: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 43 Netherlands: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 44 Netherlands: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 45 Russia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 46 Russia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 47 Russia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 48 Russia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 49 Rest of Europe: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 50 Rest of Europe: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 51 Rest of Europe: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 52 Rest of Europe: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 53 Asia Pacific: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 54 Asia Pacific: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 55 Asia Pacific: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 56 Asia Pacific: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 57 China: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 58 China: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 59 China: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 60 China: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 61 India: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 62 India: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 63 India: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 64 India: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 65 Malaysia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 66 Malaysia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 67 Malaysia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 68 Malaysia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 69 Japan: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 70 Japan: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 71 Japan: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 72 Japan: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 73 Indonesia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 74 Indonesia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 75 Indonesia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 76 Indonesia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 77 South Korea: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 78 South Korea: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 79 South Korea: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 80 South Korea: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 81 Australia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 82 Australia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 83 Australia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 84 Australia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 85 Rest of Asia Pacific: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 86 Rest of Asia Pacific: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 87 Rest of Asia Pacific: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 88 Rest of Asia Pacific: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 89 Middle East & Africa: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 90 Middle East & Africa: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 91 Middle East & Africa: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 92 Middle East & Africa: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 93 Saudi Arabia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 94 Saudi Arabia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 95 Saudi Arabia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 96 Saudi Arabia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 97 UAE: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 98 UAE: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 99 UAE: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 100 UAE: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 101 Israel: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 102 Israel: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 103 Israel: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 104 Israel: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 105 South Africa: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 106 South Africa: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 107 South Africa: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 108 South Africa: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 109 Rest of Middle East & Africa: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 110 Rest of Middle East & Africa: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 111 Rest of Middle East & Africa: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 112 Rest of Middle East & Africa: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 113 Latin America: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 114 Latin America: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 115 Latin America: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 116 Latin America: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 117 Mexico: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 118 Mexico: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 119 Mexico: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 120 Mexico: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 121 Brazil: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 122 Brazil: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 123 Brazil: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 124 Brazil: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 125 Argentina: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 126 Argentina: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 127 Argentina: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 128 Argentina: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • Table 129 Rest of Latin America: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • Table 130 Rest of Latin America: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • Table 131 Rest of Latin America: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • Table 132 Rest of Latin America: Behavior Analytics Market, by End User, 2020-2034 (USD billion)

List of Figures:

  • Figure 1. Global Behavior Analytics Market, 2020-2034 (USD billion)
  • Figure 2. Integrated Ecosystem
  • Figure 3. Research Methodology: Top-Down & Bottom-Up Price
  • Figure 4. Market by Geography
  • Figure 5. Porter's Five Forces
  • Figure 6. Market by Component
  • Figure 7. Global Behavior Analytics Market, by Component, 2024 & 2034 (USD billion)
  • Figure 8. Market by Deployment
  • Figure 9. Global Behavior Analytics Market, by Deployment, 2024 & 2034 (USD billion)
  • Figure 10. Market by Application
  • Figure 11. Global Behavior Analytics Market, by Application, 2024 & 2034 (USD billion)
  • Figure 12. Market by End User
  • Figure 13. Global Behavior Analytics Market, by End User, 2024 & 2034 (USD billion)
  • Figure 14. Global Behavior Analytics Market Assessment, By Geography, 2020-2034 (USD billion)
  • Figure 15. Strategic Analysis - Global Behavior Analytics Market
目次
Product Code: PM5360

The global behavior analytics market size is expected to reach USD 32.98 billion by 2034, according to a new study by Polaris Market Research. The report "Behavior Analytics Market Size, Share, Trends, Industry Analysis Report: By Component (Service and Solution), Deployment, Application, End User, and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Market Forecast, 2025-2034" gives a detailed insight into current market dynamics and provides analysis on future market growth.

The growth of the e-commerce industry globally is expected to drive the demand for behavior analytics software, which will have a positive impact on behavior analytics market growth. E-commerce platforms are expanding their operations, and businesses in this industry are increasingly relying on behavior analytics to analyze customer interactions and preferences. For instance, India's e-commerce sector achieved a gross merchandise value of approximately USD 60 billion in fiscal year 2023, marking a 22% increase from the previous year. This expansion highlights the necessity for advanced behavior analytics tools to improve customer experiences, increase retention rates, and enable personalized offerings.

The increasing focus on regulatory compliance and risk management is fueling the behavior analytics market expansion. Stringent regulations on data privacy have prompted organizations to utilize behavior analytics for monitoring user activities. Companies utilize behavior analytics software to analyze behavioral patterns and identify anomalies, prevent fraud, and detect compliance breaches early, thus building trust with customers. As a result, growing regulatory pressures are driving the demand for behavior analytics tools that support compliance and risk management initiatives.

Advancements in artificial intelligence and machine learning are further propelling the development of the behavior analytics market by enhancing data analysis and insights. These technologies improve engagement and personalization, particularly in applied behavior analysis for children with autism, increasing accessibility for underserved populations.

Behavior Analytics Market Key Report Highlights

Based on component, the services segment is anticipated to experience substantial growth from 2025 to 2034 due to increasing demand for consulting, implementation, and ongoing support services that help organizations effectively leverage behavior analytics tools.

Based on deployment, the cloud segment accounted for the largest revenue share of the market in 2024, owing to the advantages offered by cloud-based solutions in terms of scalability, cost-effectiveness, and easy accessibility.

In 2024, North America dominated the global market due to the presence of major players driving innovation in behavior analytics in the region.

The India behavior analytics market is projected for substantial growth due to the expansion of the e-commerce industry in the country.

A few of the key market players are Splunk Inc., IBM Corporation, Microsoft Corporation, Varonis Systems Inc., Google, NTT Data Corporation, SAP SE, Exabeam, TIBCO Software Inc., Oracle Corporation, and Niara Inc.

Polaris Market Research has segmented the behavior analytics market research report on the basis of component, deployment, application, end user, and region:

By Component Outlook (Revenue - USD Billion, 2020-2034)

  • § Solution
  • § Services
  • By Deployment (Revenue - USD Billion, 2020-2034)
  • § Cloud
  • § On-Premise
  • By Application (Revenue - USD Billion, 2020-2034)
  • § Customer Engagement
  • § Brand Promotion
  • § Workforce Optimization
  • § Threat Detection and Prevention
  • By End User (Revenue - USD Billion, 2020-2034)
  • § Retail and E-commerce
  • § BFSI
  • § Healthcare
  • § IT and Telecom
  • § Energy and Utilities
  • § Government and Defense
  • § Others

By Regional Outlook (Revenue - USD Billion, 2020-2034)

  • North America
  • US
  • Canada
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Netherlands
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Indonesia
  • Malaysia
  • Australia
  • Rest of Asia Pacific
  • Latin America
  • Argentina
  • Brazil
  • Mexico
  • Rest of Latin America
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • Israel
  • South Africa
  • Rest of Middle East & Africa

Table of Contents

1. Introduction

  • 1.1. Report Description
    • 1.1.1. Objectives of the Study
    • 1.1.2. Market Scope
    • 1.1.3. Assumptions
  • 1.2. Stakeholders

2. Executive Summary

  • 2.1. Market Highlights

3. Research Methodology

  • 3.1. Overview
    • 3.1.1. Data Mining
  • 3.2. Data Sources
    • 3.2.1. Primary Sources
    • 3.2.2. Secondary Sources

4. Global Behavior Analytics Market Insights

  • 4.1. Behavior Analytics Market - Market Snapshot
  • 4.2. Behavior Analytics Market Dynamics
    • 4.2.1. Drivers and Opportunities
      • 4.2.1.1. Growth of Ecommerce Industry is Driving the Market Size
      • 4.2.1.2. Advancement in AI and Machine Learning Are Driving the Market Growth
    • 4.2.2. Restraints and Challenges
      • 4.2.2.1. Data Privacy Concerns and Regulatory Challenges
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers (Moderate)
    • 4.3.2. Threats of New Entrants: (Low)
    • 4.3.3. Bargaining Power of Buyers (Moderate)
    • 4.3.4. Threat of Substitute (Moderate)
    • 4.3.5. Rivalry among existing firms (High)
  • 4.4. PESTEL Analysis
  • 4.5. Behavior Analytics Market Trends
  • 4.6. Value Chain Analysis
  • 4.7. COVID-19 Impact Analysis

5. Global Behavior Analytics Market, by Component

  • 5.1. Key Findings
  • 5.2. Introduction
    • 5.2.1. Global Behavior Analytics Market, by Component, 2020-2034 (USD billion)
  • 5.3. Solution
    • 5.3.1. Global Behavior Analytics Market, by Solution, by Region, 2020-2034 (USD billion)
  • 5.4. Services
    • 5.4.1. Global Behavior Analytics Market, by Services, by Region, 2020-2034 (USD billion)

6. Global Behavior Analytics Market, by Deployment

  • 6.1. Key Findings
  • 6.2. Introduction
    • 6.2.1. Global Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
  • 6.3. Cloud
    • 6.3.1. Global Behavior Analytics Market, by Cloud, by Region, 2020-2034 (USD billion)
  • 6.4. On-Premise
    • 6.4.1. Global Behavior Analytics Market, by On-Premise, by Region, 2020-2034 (USD billion)

7. Global Behavior Analytics Market, by Application

  • 7.1. Key Findings
  • 7.2. Introduction
    • 7.2.1. Global Behavior Analytics Market, by Application, 2020-2034 (USD billion)
  • 7.3. Customer Engagement
    • 7.3.1. Global Behavior Analytics Market, by Customer Engagement, by Region, 2020-2034 (USD billion)
  • 7.4. Brand Promotion
    • 7.4.1. Global Behavior Analytics Market, by Brand Promotion, by Region, 2020-2034 (USD billion)
  • 7.5. Workforce Optimization
    • 7.5.1. Global Behavior Analytics Market, by 7.5. Workforce Optimization, by Region, 2020-2034 (USD billion)
  • 7.6. Threat Detection and Prevention
    • 7.6.1. Global Behavior Analytics Market, by Threat Detection and Prevention, by Region, 2020-2034 (USD billion)

8. Global Behavior Analytics Market, by End User

  • 8.1. Key Findings
  • 8.2. Introduction
    • 8.2.1. Global Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • 8.3. Retail and E-commerce
    • 8.3.1. Global Behavior Analytics Market, by Retail and E-commerce, by Region, 2020-2034 (USD billion)
  • 8.4. BFSI
    • 8.4.1. Global Behavior Analytics Market, by BFSI, by Region, 2020-2034 (USD billion)
  • 8.5. Healthcare
    • 8.5.1. Global Behavior Analytics Market, by Healthcare, by Region, 2020-2034 (USD billion)
  • 8.6. IT and Telecom
    • 8.6.1. Global Behavior Analytics Market, by IT and Telecom, by Region, 2020-2034 (USD billion)
  • 8.7. Energy and Utilities
    • 8.7.1. Global Behavior Analytics Market, by Energy and Utilities, by Region, 2020-2034 (USD billion)
  • 8.8. Government and Defense
    • 8.8.1. Global Behavior Analytics Market, by Government and Defense, by Region, 2020-2034 (USD billion)
  • 8.9. Others
    • 8.9.1. Global Behavior Analytics Market, by Others, by Region, 2020-2034 (USD billion)

9. Global Behavior Analytics Market, by Geography

  • 9.1. Key Findings
  • 9.2. Introduction
    • 9.2.1. Behavior Analytics Market Assessment, By Geography, 2020-2034 (USD billion)
  • 9.3. Behavior Analytics Market - North America
    • 9.3.1. North America: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
    • 9.3.2. North America: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
    • 9.3.3. North America: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
    • 9.3.4. North America: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.3.5. Behavior Analytics Market - U.S.
      • 9.3.5.1. U.S.: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.3.5.2. U.S.: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.3.5.3. U.S.: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.3.5.4. U.S.: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.3.6. Behavior Analytics Market - Canada
      • 9.3.6.1. Canada: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.3.6.2. Canada: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.3.6.3. Canada: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.3.6.4. Canada: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • 9.4. Behavior Analytics Market - Europe
    • 9.4.1. Europe: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
    • 9.4.2. Europe: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
    • 9.4.3. Europe: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
    • 9.4.4. Europe: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.5. Behavior Analytics Market - UK
      • 9.4.5.1. UK: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.5.2. UK: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.5.3. UK: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.5.4. UK: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.6. Behavior Analytics Market - France
      • 9.4.6.1. France: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.6.2. France: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.6.3. France: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.6.4. France: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.7. Behavior Analytics Market - Germany
      • 9.4.7.1. Germany: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.7.2. Germany: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.7.3. Germany: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.7.4. Germany: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.8. Behavior Analytics Market - Italy
      • 9.4.8.1. Italy: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.8.2. Italy: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.8.3. Italy: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.8.4. Italy: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.9. Behavior Analytics Market - Spain
      • 9.4.9.1. Spain: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.9.2. Spain: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.9.3. Spain: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.9.4. Spain: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.10. Behavior Analytics Market - Netherlands
      • 9.4.10.1. Netherlands: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.10.2. Netherlands: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.10.3. Netherlands: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.10.4. Netherlands: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.11. Behavior Analytics Market - Russia
      • 9.4.11.1. Russia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.11.2. Russia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.11.3. Russia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.11.4. Russia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.4.12. Behavior Analytics Market - Rest of Europe
      • 9.4.12.1. Rest of Europe: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.4.12.2. Rest of Europe: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.4.12.3. Rest of Europe: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.4.12.4. Rest of Europe: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • 9.5. Behavior Analytics Market - Asia Pacific
    • 9.5.1. Asia Pacific: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
    • 9.5.2. Asia Pacific: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
    • 9.5.3. Asia Pacific: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
    • 9.5.4. Asia Pacific: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.5. Behavior Analytics Market - China
      • 9.5.5.1. China: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.5.2. China: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.5.3. China: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.5.4. China: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.6. Behavior Analytics Market - India
      • 9.5.6.1. India: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.6.2. India: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.6.3. India: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.6.4. India: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.7. Behavior Analytics Market - Malaysia
      • 9.5.7.1. Malaysia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.7.2. Malaysia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.7.3. Malaysia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.7.4. Malaysia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.8. Behavior Analytics Market - Japan
      • 9.5.8.1. Japan: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.8.2. Japan: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.8.3. Japan: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.8.4. Japan: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.9. Behavior Analytics Market - Indonesia
      • 9.5.9.1. Indonesia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.9.2. Indonesia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.9.3. Indonesia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.9.4. Indonesia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.10. Behavior Analytics Market - South Korea
      • 9.5.10.1. South Korea: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.10.2. South Korea: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.10.3. South Korea: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.10.4. South Korea: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.11. Behavior Analytics Market - Australia
      • 9.5.11.1. Australia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.11.2. Australia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.11.3. Australia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.11.4. Australia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.5.12. Behavior Analytics Market - Rest of Asia Pacific
      • 9.5.12.1. Rest of Asia Pacific: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.5.12.2. Rest of Asia Pacific: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.5.12.3. Rest of Asia Pacific: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.5.12.4. Rest of Asia Pacific: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • 9.6. Behavior Analytics Market - Middle East & Africa
    • 9.6.1. Middle East & Africa: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
    • 9.6.2. Middle East & Africa: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
    • 9.6.3. Middle East & Africa: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
    • 9.6.4. Middle East & Africa: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.6.5. Behavior Analytics Market - Saudi Arabia
      • 9.6.5.1. Saudi Arabia: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.6.5.2. Saudi Arabia: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.6.5.3. Saudi Arabia: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.6.5.4. Saudi Arabia: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.6.6. Behavior Analytics Market - UAE
      • 9.6.6.1. UAE: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.6.6.2. UAE: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.6.6.3. UAE: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.6.6.4. UAE: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.6.7. Behavior Analytics Market - Israel
      • 9.6.7.1. Israel: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.6.7.2. Israel: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.6.7.3. Israel: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.6.7.4. Israel: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.6.8. Behavior Analytics Market - South Africa
      • 9.6.8.1. South Africa: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.6.8.2. South Africa: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.6.8.3. South Africa: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.6.8.4. South Africa: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.6.9. Behavior Analytics Market - Rest of Middle East & Africa
      • 9.6.9.1. Rest of Middle East & Africa: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.6.9.2. Rest of Middle East & Africa: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.6.9.3. Rest of Middle East & Africa: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.6.9.4. Rest of Middle East & Africa: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
  • 9.7. Behavior Analytics Market - Latin America
    • 9.7.1. Latin America: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
    • 9.7.2. Latin America: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
    • 9.7.3. Latin America: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
    • 9.7.4. Latin America: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.7.5. Behavior Analytics Market - Mexico
      • 9.7.5.1. Mexico: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.7.5.2. Mexico: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.7.5.3. Mexico: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.7.5.4. Mexico: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.7.6. Behavior Analytics Market - Brazil
      • 9.7.6.1. Brazil: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.7.6.2. Brazil: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.7.6.3. Brazil: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.7.6.4. Brazil: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.7.7. Behavior Analytics Market - Argentina
      • 9.7.7.1. Argentina: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.7.7.2. Argentina: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.7.7.3. Argentina: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.7.7.4. Argentina: Behavior Analytics Market, by End User, 2020-2034 (USD billion)
    • 9.7.8. Behavior Analytics Market - Rest of Latin America
      • 9.7.8.1. Rest of Latin America: Behavior Analytics Market, by Component, 2020-2034 (USD billion)
      • 9.7.8.2. Rest of Latin America: Behavior Analytics Market, by Deployment, 2020-2034 (USD billion)
      • 9.7.8.3. Rest of Latin America: Behavior Analytics Market, by Application, 2020-2034 (USD billion)
      • 9.7.8.4. Rest of Latin America: Behavior Analytics Market, by End User, 2020-2034 (USD billion)

10. Competitive Landscape

  • 10.1. Expansion and Acquisition Analysis
    • 10.1.1. Expansion
    • 10.1.2. Acquisitions
  • 10.2. Partnerships/Collaborations/Agreements/Exhibitions

11. Company Profiles

  • 11.1. Splunk Inc.
    • 11.1.1. Company Overview
    • 11.1.2. Financial Performance
    • 11.1.3. Product Benchmarking
    • 11.1.4. Recent Development
  • 11.2. IBM Corporation
    • 11.2.1. Company Overview
    • 11.2.2. Financial Performance
    • 11.2.3. Product Benchmarking
    • 11.2.4. Recent Development
  • 11.3. Microsoft Corporation
    • 11.3.1. Company Overview
    • 11.3.2. Financial Performance
    • 11.3.3. Product Benchmarking
    • 11.3.4. Recent Development
  • 11.4. Varonis Systems Inc.
    • 11.4.1. Company Overview
    • 11.4.2. Financial Performance
    • 11.4.3. Product Benchmarking
    • 11.4.4. Recent Development
  • 11.5. Google
    • 11.5.1. Company Overview
    • 11.5.2. Financial Performance
    • 11.5.3. Product Benchmarking
    • 11.5.4. Recent Development
  • 11.6. NTT Data Corporation
    • 11.6.1. Company Overview
    • 11.6.2. Financial Performance
    • 11.6.3. Product Benchmarking
    • 11.6.4. Recent Development
  • 11.7. SAP SE
    • 11.7.1. Company Overview
    • 11.7.2. Financial Performance
    • 11.7.3. Product Benchmarking
    • 11.7.4. Recent Development
  • 11.8. F Exabeam
    • 11.8.1. Company Overview
    • 11.8.2. Financial Performance
    • 11.8.3. Product Benchmarking
    • 11.8.4. Recent Development
  • 11.9. TIBCO Software Inc.
    • 11.9.1. Company Overview
    • 11.9.2. Financial Performance
    • 11.9.3. Product Benchmarking
    • 11.9.4. Recent Development
  • 11.10. Oracle Corporation
    • 11.10.1. Company Overview
    • 11.10.2. Financial Performance
    • 11.10.3. Product Benchmarking
    • 11.10.4. Recent Development
  • 11.11. Niara Inc.
    • 11.11.1. Company Overview
    • 11.11.2. Financial Performance
    • 11.11.3. Product Benchmarking
    • 11.11.4. Recent Development