デフォルト表紙
市場調査レポート
商品コード
1612848

歯ブラシの世界市場:業界分析、規模、シェア、成長、動向、予測(2024年~2031年)

Toothbrush Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2031


出版日
ページ情報
英文 180 Pages
納期
2~5営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
歯ブラシの世界市場:業界分析、規模、シェア、成長、動向、予測(2024年~2031年)
出版日: 2024年12月11日
発行: Persistence Market Research
ページ情報: 英文 180 Pages
納期: 2~5営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

世界の歯ブラシの市場規模は、2024年に75億1,000万米ドルになるとみられ、2024年~2031年の予測期間に4.3%のCAGRで拡大し、2031年には100億8,000万米ドルに達すると予測されています。

世界の歯ブラシ市場には、手動歯ブラシから電動歯ブラシまで様々な歯ブラシ製品が含まれます。市場成長の主な要因は、口腔衛生に対する意識の高まり、電動歯ブラシの技術革新、歯の健康に対する消費者の関心の高まりです。歯ブラシの需要は、可処分所得の増加、パーソナルケアのトレンドの高まり、消費者のヘルスケア意識の高まりによってさらに強化されています。

食生活の変化による歯の問題の増加、人口の高齢化、オーラルケア製品へのアクセス向上など、いくつかの要因が世界の歯ブラシ市場の成長を促進しています。技術革新、特にスマート機能を備えた電動歯ブラシも市場を押し上げています。口腔衛生の重要性に対する意識の高まりとともに、パーソナルケア製品に対する需要の増加が市場拡大に寄与しています。さらに、歯科専門家による推薦など、主要企業によるマーケティングキャンペーンが歯ブラシの使用をさらに促進しています。

歯ブラシ市場は、特に新興経済諸国における電動歯ブラシやスマート歯ブラシの採用増加によって大きな成長機会がもたらされます。持続可能な材料で作られた環境に優しい歯ブラシへの需要の高まりは、もう一つの機会を提示しています。さらに、eコマース・プラットフォームが重要な販売チャネルとして台頭しており、消費者の利便性を高め、市場に成長の道をもたらしています。未開拓地域への市場浸透や、生分解性歯ブラシなどの製品提供におけるイノベーションは、市場の見通しをさらに高める可能性があります。

当レポートでは、世界の歯ブラシ市場について調査し、製品タイプ別、エンドユーザー別、材質別、流通チャネル別、地域別動向、および市場に参入する企業のプロファイルなどを提供しています。

目次

第1章 エグゼクティブサマリー

第2章 市場概要

  • 市場の範囲と定義
  • 市場力学
  • マクロ経済要因
  • COVID-19の影響分析
  • 予測要因- 関連性と影響

第3章 付加価値の洞察

第4章 価格動向分析、2019年~2031年

第5章 世界の歯ブラシ市場の見通し:実績(2019年~2023年)および予測(2024年~2031年)

  • 主なハイライト
  • 市場規模(10億米ドル)分析と予測
  • 世界の歯ブラシ市場の見通し:製品タイプ別
  • 市場の魅力分析:製品タイプ別
  • 世界の歯ブラシ市場の見通し:エンドユーザー別
  • 市場の魅力分析:エンドユーザー別
  • 世界の歯ブラシ市場の見通し:材質別
  • 市場の魅力分析:材質別
  • 世界の歯ブラシ市場の見通し:流通チャネル別
  • 市場の魅力分析:流通チャネル別

第6章 世界の歯ブラシ市場の見通し:地域別

  • 主なハイライト
  • 過去の市場規模(10億米ドル)と数量(個)の分析、地域別、2019年~2023年
  • 現在の市場規模(10億米ドル)と数量(個)の分析と予測、地域別、2024年~2031年
  • 市場の魅力分析:地域別

第7章 北米の歯ブラシ市場の見通し:実績(2019年~2023年)および予測(2024年~2031年)

第8章 欧州の歯ブラシ市場の見通し:実績(2019年~2023年)および予測(2024年~2031年)

第9章 東アジアの歯ブラシ市場の見通し:実績(2019年~2023年)および予測(2024年~2031年)

第10章 南アジアとオセアニアの歯ブラシ市場の見通し:実績(2019年~2023年)と予測(2024年~2031年)

第11章 ラテンアメリカの歯ブラシ市場の見通し:実績(2019年~2023年)および予測(2024年~2031年)

第12章 中東・アフリカの歯ブラシ市場の見通し:実績(2019年~2023年)および予測(2024年~2031年)

第13章 競合情勢

  • 市場シェア分析、2023年
  • 市場構造
  • 企業プロファイル(詳細- 概要、財務、戦略、最近の動向)
    • Procter & Gamble (P&G)
    • Colgate-Palmolive
    • Philips Sonicare
    • Henkel AG & Co. KGaA
    • Fairywill
    • Quip
    • Oral-B (a subsidiary of P&G)
    • BrushBuddies
    • Xiaomi
    • Panasonic Corporation
    • Omron Corporation
    • Caresmith
    • Oclean
    • SmileDirectClub
    • Prooral

第14章 付録

目次
Product Code: PMRREP33311

Persistence Market Research has recently released a comprehensive report on the global Toothbrush Market, providing an in-depth analysis of key market dynamics, including driving forces, emerging trends, opportunities, and challenges. This report offers a detailed understanding of the market landscape, helping stakeholders make well-informed decisions.

Key Insights:

  • Toothbrush Market Size (2024E): US$7.51 Bn
  • Projected Market Value (2031F): US$10.08 Bn
  • Global Market Growth Rate (CAGR 2024 to 2031): 4.3%

Toothbrush Market - Report Scope:

The global toothbrush market includes a variety of toothbrush products, ranging from manual to electric toothbrushes. The market growth is largely driven by the increasing awareness of oral hygiene, technological innovations in electric toothbrushes, and rising consumer interest in dental health. The demand for toothbrushes is further bolstered by rising disposable income, the growing trend of personal care, and increasing healthcare awareness among consumers.

Market Growth Drivers:

Several factors are driving the growth of the global toothbrush market, including an increase in dental problems due to changing diets, aging populations, and greater access to oral care products. Technological innovations, especially in electric toothbrushes with smart features, are also boosting the market. Increased demand for personal care products, along with the growing awareness about the importance of oral hygiene, contributes to market expansion. Additionally, marketing campaigns by key players, such as endorsements by dental professionals, further promote toothbrush usage.

Market Restraints:

Despite strong growth, the toothbrush market faces challenges, including price sensitivity, particularly in developing regions, and environmental concerns related to plastic toothbrushes. The market also faces competition from low-cost and private label products, which may limit the adoption of branded toothbrushes. Furthermore, market saturation in developed regions could restrict growth in certain areas, necessitating innovation and differentiation by leading brands.

Market Opportunities:

The toothbrush market offers significant growth opportunities driven by increasing adoption of electric and smart toothbrushes, particularly in developed economies. The rise in demand for eco-friendly toothbrushes made from sustainable materials presents another opportunity. Additionally, e-commerce platforms are emerging as a significant sales channel, offering greater convenience for consumers and providing a growth avenue for the market. Market penetration in untapped regions and innovations in product offerings, such as biodegradable toothbrushes, can further enhance market prospects.

Key Questions Answered in the Report:

  • What are the primary factors driving the global growth of the toothbrush market?
  • Which product types are gaining the highest adoption across different regions?
  • How are technological innovations influencing the competitive landscape of the toothbrush market?
  • Who are the key players in the toothbrush market, and what strategies are they employing to maintain their market positions?
  • What are the emerging trends and future outlooks for the global toothbrush market?

Competitive Intelligence and Business Strategy:

Leading companies in the global toothbrush market, such as Procter & Gamble, Koninklijke Philips NV, and Colgate Palmolive Company, are focusing on product innovation, diversification, and expanding their product lines to maintain a competitive edge. These companies are investing in electric toothbrush technologies, including features such as pressure sensors and Bluetooth connectivity. Collaborations with dental professionals, influencers, and retailers enhance market reach and consumer trust. Focusing on sustainability by developing eco-friendly toothbrushes also helps companies cater to the growing demand for environmentally conscious products.

Key Companies Profiled:

  • Procter & Gamble
  • Koninklijke Philips NV
  • Kolibree
  • Colgate Palmolive Company
  • Johnson & Johnson
  • Lion Corporation
  • Unilever plc
  • Hawley & Hazel (BVI) Co. Ltd.
  • GlaxoSmithKline plc
  • Ultradent Products Inc.
  • 3M Company
  • Panasonic

Toothbrush Industry Research by Category:

By Product Type:

  • Manual
  • Hardware

By Bristle Type:

  • Soft
  • Medium
  • Hard

By Application:

  • Kids
  • Adults

By Sales Channel:

  • Hypermarket/Supermarket
  • Specialty Stores
  • Drug Stores & Pharmacies
  • Online Retailers

By Region:

  • North America
  • Latin America
  • Europe
  • South Asia & Oceania
  • East Asia
  • The Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Toothbrush Market Snapshot, 2024 - 2031
  • 1.2. Market Opportunity Assessment, 2024 - 2031, US$ Bn
  • 1.3. Key Market Trends
  • 1.4. Future Market Projections
  • 1.5. Premium Market Insights
  • 1.6. Industry Developments and Key Market Events
  • 1.7. PMR Analysis and Recommendations

2. Market Overview

  • 2.1. Market Scope and Definition
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Opportunity
    • 2.2.4. Challenges
    • 2.2.5. Key Trends
  • 2.3. Macro-Economic Factors
    • 2.3.1. Global Sectorial Outlook
    • 2.3.2. Global GDP Growth Outlook
    • 2.3.3. Global Healthcare Spending Outlook
  • 2.4. COVID-19 Impact Analysis
  • 2.5. Forecast Factors - Relevance and Impact

3. Value Added Insights

  • 3.1. Product Adoption Analysis
  • 3.2. Epidemiology - Deafness and Hearing Loss
  • 3.3. Technology Assessment
  • 3.4. Regulatory Landscape
  • 3.5. Value Chain Analysis
    • 3.5.1. List of Distribution Channel/Marketplaces
      • 3.5.1.1. Retail
      • 3.5.1.2. E-Commerce
    • 3.5.2. List of End User (Industry)
  • 3.6. Key Deals and Mergers
  • 3.7. PESTLE Analysis
  • 3.8. Porter's Five Force Analysis

4. Price Trend Analysis, 2019 - 2031

  • 4.1. Key Highlights
  • 4.2. Key Factors Impacting Product Type Prices
  • 4.3. Pricing Analysis, By Product Type
  • 4.4. Regional Prices and Product Type Preferences

5. Global Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

  • 5.1. Key Highlights
    • 5.1.1. Market Volume (Units) Projections
    • 5.1.2. Market Size (US$ Bn) and Y-o-Y Growth
    • 5.1.3. Absolute $ Opportunity
  • 5.2. Market Size (US$ Bn) Analysis and Forecast
    • 5.2.1. Historical Market Size (US$ Bn) Analysis, 2019 - 2023
    • 5.2.2. Current Market Size (US$ Bn) Analysis and Forecast, 2024 - 2031
  • 5.3. Global Toothbrush Market Outlook: Product Type
    • 5.3.1. Introduction / Key Findings
    • 5.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Product Type, 2019 - 2023
    • 5.3.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
      • 5.3.3.1. Manual Toothbrushes
      • 5.3.3.2. Electric Toothbrushes
        • 5.3.3.2.1. Rechargeable
        • 5.3.3.2.2. Battery-Powered
  • 5.4. Market Attractiveness Analysis: Product Type
  • 5.5. Global Toothbrush Market Outlook: End-User
    • 5.5.1. Introduction / Key Findings
    • 5.5.2. Historical Market Size (US$ Bn) Analysis, By End-User, 2019 - 2023
    • 5.5.3. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
      • 5.5.3.1. Adults
      • 5.5.3.2. Children
      • 5.5.3.3. Elderly
  • 5.6. Market Attractiveness Analysis: End-User
  • 5.7. Global Toothbrush Market Outlook: By Material
    • 5.7.1. Introduction / Key Findings
    • 5.7.2. Historical Market Size (US$ Bn) Analysis, By Material, 2019 - 2023
    • 5.7.3. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
      • 5.7.3.1. Bristles
      • 5.7.3.2. Handle Material
  • 5.8. Market Attractiveness Analysis: By Material
  • 5.9. Global Toothbrush Market Outlook: Distribution Channel
    • 5.9.1. Introduction / Key Findings
    • 5.9.2. Historical Market Size (US$ Bn) Analysis, By Distribution Channel, 2019 - 2023
    • 5.9.3. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
      • 5.9.3.1. Offline Stores
      • 5.9.3.2. Online Retail
  • 5.10. Market Attractiveness Analysis: Distribution Channel

6. Global Toothbrush Market Outlook: Region

  • 6.1. Key Highlights
  • 6.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Region, 2019 - 2023
  • 6.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Region, 2024 - 2031
    • 6.3.1. North America
    • 6.3.2. Europe
    • 6.3.3. East Asia
    • 6.3.4. South Asia and Oceania
    • 6.3.5. Latin America
    • 6.3.6. Middle East & Africa
  • 6.4. Market Attractiveness Analysis: Region

7. North America Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

  • 7.1. Key Highlights
  • 7.2. Pricing Analysis
  • 7.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
    • 7.3.1. By Country
    • 7.3.2. By Product Type
    • 7.3.3. By End-User
    • 7.3.4. By Material
    • 7.3.5. By Distribution Channel
  • 7.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
    • 7.4.1. U.S.
    • 7.4.2. Canada
  • 7.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
    • 7.5.1. Manual Toothbrushes
    • 7.5.2. Electric Toothbrushes
      • 7.5.2.1. Rechargeable
      • 7.5.2.2. Battery-Powered
  • 7.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
    • 7.6.1. Adults
    • 7.6.2. Children
    • 7.6.3. Elderly
  • 7.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
    • 7.7.1. Bristles
    • 7.7.2. Handle Material
  • 7.8. Market Attractiveness Analysis
  • 7.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
    • 7.9.1. Offline Stores
    • 7.9.2. Online Retail
  • 7.10. Market Attractiveness Analysis

8. Europe Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

  • 8.1. Key Highlights
  • 8.2. Pricing Analysis
  • 8.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
    • 8.3.1. By Country
    • 8.3.2. By Product Type
    • 8.3.3. By End-User
    • 8.3.4. By Material
    • 8.3.5. By Distribution Channel
  • 8.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
    • 8.4.1. Germany
    • 8.4.2. France
    • 8.4.3. U.K.
    • 8.4.4. Italy
    • 8.4.5. Spain
    • 8.4.6. Russia
    • 8.4.7. Turkey
    • 8.4.8. Rest of Europe
  • 8.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
    • 8.5.1. Manual Toothbrushes
    • 8.5.2. Electric Toothbrushes
      • 8.5.2.1. Rechargeable
      • 8.5.2.2. Battery-Powered
  • 8.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
    • 8.6.1. Adults
    • 8.6.2. Children
    • 8.6.3. Elderly
  • 8.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
    • 8.7.1. Bristles
    • 8.7.2. Handle Material
  • 8.8. Market Attractiveness Analysis
  • 8.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
    • 8.9.1. Offline Stores
    • 8.9.2. Online Retail
  • 8.10. Market Attractiveness Analysis

9. East Asia Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

  • 9.1. Key Highlights
  • 9.2. Pricing Analysis
  • 9.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
    • 9.3.1. By Country
    • 9.3.2. By Product Type
    • 9.3.3. By End-User
    • 9.3.4. By Material
    • 9.3.5. By Distribution Channel
  • 9.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
    • 9.4.1. China
    • 9.4.2. Japan
    • 9.4.3. South Korea
  • 9.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
    • 9.5.1. Manual Toothbrushes
    • 9.5.2. Electric Toothbrushes
      • 9.5.2.1. Rechargeable
      • 9.5.2.2. Battery-Powered
  • 9.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
    • 9.6.1. Adults
    • 9.6.2. Children
    • 9.6.3. Elderly
  • 9.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
    • 9.7.1. Bristles
    • 9.7.2. Handle Material
  • 9.8. Market Attractiveness Analysis
  • 9.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
    • 9.9.1. Offline Stores
    • 9.9.2. Online Retail
  • 9.10. Market Attractiveness Analysis

10. South Asia & Oceania Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

  • 10.1. Key Highlights
  • 10.2. Pricing Analysis
  • 10.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
    • 10.3.1. By Country
    • 10.3.2. By Product Type
    • 10.3.3. By End-User
    • 10.3.4. By Material
    • 10.3.5. By Distribution Channel
  • 10.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
    • 10.4.1. India
    • 10.4.2. Southeast Asia
    • 10.4.3. ANZ
    • 10.4.4. Rest of South Asia & Oceania
  • 10.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
    • 10.5.1. Manual Toothbrushes
    • 10.5.2. Electric Toothbrushes
      • 10.5.2.1. Rechargeable
      • 10.5.2.2. Battery-Powered
  • 10.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
    • 10.6.1. Adults
    • 10.6.2. Children
    • 10.6.3. Elderly
  • 10.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
    • 10.7.1. Bristles
    • 10.7.2. Handle Material
  • 10.8. Market Attractiveness Analysis
  • 10.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
    • 10.9.1. Offline Stores
    • 10.9.2. Online Retail
  • 10.10. Market Attractiveness Analysis

11. Latin America Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

  • 11.1. Key Highlights
  • 11.2. Pricing Analysis
  • 11.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
    • 11.3.1. By Country
    • 11.3.2. By Product Type
    • 11.3.3. By Price Range
    • 11.3.4. BY Distribution Channel
  • 11.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
    • 11.4.1. Brazil
    • 11.4.2. Mexico
    • 11.4.3. Rest of Latin America
  • 11.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
    • 11.5.1. Manual Toothbrushes
    • 11.5.2. Electric Toothbrushes
      • 11.5.2.1. Rechargeable
      • 11.5.2.2. Battery-Powered
  • 11.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
    • 11.6.1. Adults
    • 11.6.2. Children
    • 11.6.3. Elderly
  • 11.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
    • 11.7.1. Bristles
    • 11.7.2. Handle Material
  • 11.8. Market Attractiveness Analysis
  • 11.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
    • 11.9.1. Offline Stores
    • 11.9.2. Online Retail
  • 11.10. Market Attractiveness Analysis

12. Middle East & Africa Toothbrush Market Outlook: Historical (2019 - 2023) and Forecast (2024 - 2031)

  • 12.1. Key Highlights
  • 12.2. Pricing Analysis
  • 12.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019 - 2023
    • 12.3.1. By Country
    • 12.3.2. By Product Type
    • 12.3.3. By End-User
    • 12.3.4. By Material
    • 12.3.5. By Distribution Channel
  • 12.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024 - 2031
    • 12.4.1. GCC Countries
    • 12.4.2. Egypt
    • 12.4.3. South Africa
    • 12.4.4. Northern Africa
    • 12.4.5. Rest of Middle East & Africa
  • 12.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product Type, 2024 - 2031
    • 12.5.1. Manual Toothbrushes
    • 12.5.2. Electric Toothbrushes
      • 12.5.2.1. Rechargeable
      • 12.5.2.2. Battery-Powered
  • 12.6. Current Market Size (US$ Bn) Analysis and Forecast, By End-User, 2024 - 2031
    • 12.6.1. Adults
    • 12.6.2. Children
    • 12.6.3. Elderly
  • 12.7. Current Market Size (US$ Bn) Analysis and Forecast, By Material, 2024 - 2031
    • 12.7.1. Bristles
    • 12.7.2. Handle Material
  • 12.8. Market Attractiveness Analysis
  • 12.9. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024 - 2031
    • 12.9.1. Offline Stores
    • 12.9.2. Online Retail
  • 12.10. Market Attractiveness Analysis

13. Competition Landscape

  • 13.1. Market Share Analysis, 2023
  • 13.2. Market Structure
    • 13.2.1. Competition Intensity Mapping By Market
    • 13.2.2. Competition Dashboard
  • 13.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
    • 13.3.1. Procter & Gamble (P&G)
      • 13.3.1.1. Overview
      • 13.3.1.2. Segments and Products
      • 13.3.1.3. Key Financials
      • 13.3.1.4. Market Developments
      • 13.3.1.5. Market Strategy
    • 13.3.2. Colgate-Palmolive
    • 13.3.3. Philips Sonicare
    • 13.3.4. Henkel AG & Co. KGaA
    • 13.3.5. Fairywill
    • 13.3.6. Quip
    • 13.3.7. Oral-B (a subsidiary of P&G)
    • 13.3.8. BrushBuddies
    • 13.3.9. Xiaomi
    • 13.3.10. Panasonic Corporation
    • 13.3.11. Omron Corporation
    • 13.3.12. Caresmith
    • 13.3.13. Oclean
    • 13.3.14. SmileDirectClub
    • 13.3.15. Prooral

14. Appendix

  • 14.1. Research Methodology
  • 14.2. Research Assumptions
  • 14.3. Acronyms and Abbreviations