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自動化テストの世界市場:提供別、組織規模別、エンドユーザー産業別、地域別、機会、予測、2018年~2032年

Global Automation Testing Market Assessment, By Offerings, By Organization Size, By End-user Industry, Region, Opportunities and Forecast, 2018-2032F


出版日
ページ情報
英文 220 Pages
納期
3~5営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=148.47円
自動化テストの世界市場:提供別、組織規模別、エンドユーザー産業別、地域別、機会、予測、2018年~2032年
出版日: 2025年07月17日
発行: Markets & Data
ページ情報: 英文 220 Pages
納期: 3~5営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の自動化テスト市場は、2025年から2032年の予測期間中にCAGR 12.35%を記録し、2024年の301億5,000万米ドルから2032年には765億4,000万米ドルに成長すると予測されています。世界の自動化テスト市場は、より迅速なソフトウェア開発、DevOpとアジャイル開発の採用、AIベースのツールに対する需要の高まりにより、大きな成長を遂げています。この現代社会では、クラウドベースのテスト、モバイルアプリ、コードレスプラットフォームが大きく成長しています。

世界の自動化テスト市場は、迅速かつ効率的なソフトウェア開発と展開に対するニーズの高まりにより、かなりのペースで成長しています。DevOpsとアジャイルプラクティスが主流になるにつれて、企業は開発ライフサイクルを最適化し、より良いソフトウェア品質を提供するために自動化テストを取り入れています。特にモバイル、クラウド、IoT環境において、複雑化するアプリケーションは、スケーラブルで信頼性の高いテストソリューションの必要性につながっています。また、スマートなテスト生成と自己修復を実現するために、AI/ML技術がテストツールに統合されています。また、技術者でないユーザーでもテストができるコード不要の自動化プラットフォームも増加しています。BFSI、ヘルスケア、小売、IT・通信などの特定の主要産業は、自動化テストの重要なユーザーです。

例えば、2024年3月、Tricentis USA Corp.は、AIベースの次世代光学式文字認識(OCR)技術の特許を取得しました。この技術革新は、特に複雑なクラウドやモバイルアプリケーション情勢において、スマートで効率的なテストソリューションに向けた市場の動きを強化するものです。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 米国の関税の影響

第4章 エグゼクティブサマリー

第5章 顧客の声

  • 回答者の人口統計
  • ブランド認知度
  • 購入決定時に考慮される要素
  • 購入後に直面する課題

第6章 世界の自動化テスト市場の展望、2018年~2032年

  • 市場規模分析と予測
    • 金額別
  • 市場シェア分析と予測
    • 提供別
      • テストの種類
      • サービス
    • 組織規模別
      • 中小企業
      • 大企業
    • エンドユーザー産業別
      • ヘルスケア
      • IT・通信
      • BFSI
      • エネルギー
      • その他
    • 地域別
      • 北米
      • 欧州
      • アジア太平洋
      • 南米
      • 中東・アフリカ
    • 企業別市場シェア分析(上位5社・その他- 金額別、2024年)
  • 2024年市場マップ分析
    • 提供別
    • 組織規模別
    • エンドユーザー産業別
    • 地域別

第7章 北米の自動化テスト市場の展望、2018年~2032年

  • 市場規模分析と予測
    • 金額別
  • 市場シェア分析と予測
    • 提供別
      • テストの種類
      • サービス
    • 組織規模別
      • 中小企業
      • 大企業
    • エンドユーザー産業別
      • ヘルスケア
      • IT・通信
      • BFSI
      • エネルギー
      • その他
    • 国別
      • 米国
      • カナダ
      • メキシコ
  • 国別市場評価
    • 米国の自動化テスト市場の展望、2018年~2032年
      • 市場規模分析と予測
      • 市場シェア分析と予測

第8章 欧州の自動化テスト市場の展望、2018年~2032年

  • ドイツ
  • フランス
  • イタリア
  • 英国
  • ロシア
  • オランダ
  • スペイン
  • トルコ
  • ポーランド

第9章 アジア太平洋の自動化テスト市場の展望、2018年~2032年

  • インド
  • 中国
  • 日本
  • オーストラリア
  • ベトナム
  • 韓国
  • インドネシア
  • フィリピン

第10章 南米の自動化テスト市場の展望、2018年~2032年

  • ブラジル
  • アルゼンチン

第11章 中東・アフリカの自動化テスト市場の展望、2018年~2032年

  • サウジアラビア
  • アラブ首長国連邦
  • 南アフリカ

第12章 ポーターのファイブフォース分析

第13章 PESTLE分析

第14章 市場力学

  • 市場促進要因
  • 市場の課題

第15章 市場動向と発展

第16章 ケーススタディ

第17章 競合情勢

  • 市場リーダー上位5社の競合マトリックス
  • トップ5社のSWOT分析
  • 市場トップ10社の主要企業の情勢
    • IBM Corporation
    • Broadcom Inc.
    • Accenture PLC
    • Keysight Technologies, Inc.
    • Infostretch Corporation
    • Cigniti Technologies Limited
    • Tricentis Americas, Inc.
    • Sauce Labs Inc.
    • Parasoft Corporation
    • Worksoft, Inc.

第18章 戦略的提言

第19章 調査会社について・免責事項

図表

List of Tables

  • Table 1. Competition Matrix of Top 5 Market Leaders
  • Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1. Global Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 2. Global Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 3. Global Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 4. Global Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 5. Global Automation Testing Market Share (%), By Region, 2018-2032F
  • Figure 6. North America Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 7. North America Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 8. North America Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 9. North America Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 10. North America Automation Testing Market Share (%), By Country, 2018-2032F
  • Figure 11. United States Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 12. United States Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 13. United States Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 14. United States Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 15. Canada Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 16. Canada Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 17. Canada Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 18. Canada Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 19. Mexico Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 20. Mexico Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 21. Mexico Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 22. Mexico Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 23. Europe Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 24. Europe Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 25. Europe Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 26. Europe Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 27. Europe Automation Testing Market Share (%), By Country, 2018-2032F
  • Figure 28. Germany Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 29. Germany Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 30. Germany Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 31. Germany Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 32. France Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 33. France Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 34. France Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 35. France Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 36. Italy Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 37. Italy Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 38. Italy Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 39. Italy Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 40. United Kingdom Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 41. United Kingdom Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 42. United Kingdom Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 43. United Kingdom Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 44. Russia Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 45. Russia Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 46. Russia Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 47. Russia Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 48. Netherlands Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 49. Netherlands Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 50. Netherlands Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 51. Netherlands Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 52. Spain Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 53. Spain Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 54. Spain Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 55. Spain Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 56. Turkey Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 57. Turkey Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 58. Turkey Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 59. Turkey Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 60. Poland Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 61. Poland Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 62. Poland Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 63. Poland Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 64. South America Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 65. South America Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 66. South America Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 67. South America Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 68. South America Automation Testing Market Share (%), By Country, 2018-2032F
  • Figure 69. Brazil Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 70. Brazil Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 71. Brazil Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 72. Brazil Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 73. Argentina Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 74. Argentina Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 75. Argentina Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 76. Argentina Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 77. Asia-Pacific Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 78. Asia-Pacific Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 79. Asia-Pacific Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 80. Asia-Pacific Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 81. Asia-Pacific Automation Testing Market Share (%), By Country, 2018-2032F
  • Figure 82. India Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 83. India Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 84. India Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 85. India Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 86. China Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 87. China Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 88. China Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 89. China Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 90. Japan Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 91. Japan Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 92. Japan Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 93. Japan Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 94. Australia Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 95. Australia Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 96. Australia Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 97. Australia Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 98. Vietnam Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 99. Vietnam Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 100. Vietnam Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 101. Vietnam Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 102. South Korea Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 103. South Korea Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 104. South Korea Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 105. South Korea Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 106. Indonesia Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 107. Indonesia Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 108. Indonesia Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 109. Indonesia Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 110. Philippines Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 111. Philippines Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 112. Philippines Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 113. Philippines Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 114. Middle East & Africa Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 115. Middle East & Africa Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 116. Middle East & Africa Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 117. Middle East & Africa Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 118. Middle East & Africa Automation Testing Market Share (%), By Country, 2018-2032F
  • Figure 119. Saudi Arabia Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 120. Saudi Arabia Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 121. Saudi Arabia Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 122. Saudi Arabia Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 123. UAE Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 124. UAE Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 125. UAE Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 126. UAE Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 127. South Africa Automation Testing Market, By Value, In USD Billion, 2018-2032F
  • Figure 128. South Africa Automation Testing Market Share (%), By Offerings, 2018-2032F
  • Figure 129. South Africa Automation Testing Market Share (%), By Organization Size, 2018-2032F
  • Figure 130. South Africa Automation Testing Market Share (%), By End-user Industry, 2018-2032F
  • Figure 131. By Offerings Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 132. By Organization Size Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 133. By End-user Industry Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 134. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024
目次
Product Code: MX13654

Global automation testing market is projected to witness a CAGR of 12.35% during the forecast period 2025-2032, growing from USD 30.15 billion in 2024 to USD 76.54 billion in 2032. The global automation testing market is experiencing a significant growth due to of the growing demand for faster software delivery, adoption of DevOp and Agile development and tools based on AI. In this modern world, there is significant growth in cloud-based testing, mobile apps and codeless platforms.

The global automation testing market is growing at a considerable pace due to the increasing need for the rapid and efficient software development and deployment. As DevOps and Agile practices become mainstream, enterprises are incorporating automated testing to optimize their development life cycles and deliver better software quality. Increasingly complex applications, particularly in the context of mobile, cloud and IoT environments, have led to the need for scalable and reliable testing solutions. Also, AI/ML techniques are integrated in testing tools to achieve smart test generation and self-healing. There is also a rise in the number of no code automation platforms which enable non-technical users to do testing as well. Specific key industries, such as BFSI, healthcare, retail and IT & telecom are significant users of automation testing.

For instance, in March 2024, Tricentis USA Corp. acquired a patent for its AI-based next-generation Optical Character Recognition (OCR) technology, which speeds and accuracy for test automation. This innovation augments the market's move towards smart, efficient testing solutions, especially in complex cloud and mobile application landscapes.

DevOps and Agile Development Adoption is Influencing the Global Automation Testing Market

DevOps and Agile are the key software development approaches centered on speed, collaboration and continuous delivery. In those methodologies the developers work on short cycles and release very often. Automation testing is key under these conditions, as it provides fast and reliable testing for new software, without that work having to be revisited manually. Rather than testing everything manually, automated tools verify whether the software functions as it should each time it changes. This will save time with fewer errors and a better product. Organizations use automation testing to guarantee they can release updates more quickly without breaking things. With the increasing number of businesses using DevOps and Agile to remain ahead of the competition, the need for automation testing tools and services has never been higher. It enables teams to test constantly, detect bugs early and deliver better software faster thereby, driving the market growth.

For instance, in October 2023, IBM Corporation introduced Watsonx Code Assistant which is an AI tool that is designed to speed up development of enterprise applications. It enables Agile and DevOps with automation of code generation, increasing developer productivity and delivering an Agile approach to software development which will supports modern development efforts.

The Rise of AI, Cloud and Mobile Apps Proliferating the Global Automation Testing Market

The advancement of artificial intelligence (AI), cloud and mobile apps has increasingly made software systems complex. These are technologies that underpin everything from banking apps to health care platforms. When we are talking about such complexity, manual testing can be very slow, inefficient and error prone. Automated testing with automation, software can be tested across various devices, browsers and cloud platforms in no time and accurately as well. AI is also making its way into testing tools, for example to develop smarter, self-healing test scripts that can correct themselves when apps change. Cloud-based testing platforms enable companies to run thousands of tests simultaneously, which can save time and resources. Since the rush of mobile apps to market also requires testing tools that can run across a variety of phones, operating systems and screen sizes. With the increasing usage of digital in businesses, automation testing is necessary to make sure everything will run smoothly, securely and properly and that's one of the major reasons the market has seen this rapid growth.

For instance, in May 2024, Yethi Consulting Private Limited released Tenjin 4.0, an AI-based test automation platform designed specifically for banking applications. It enables intelligent test automation on cloud and mobile which meets the increasing requirements for AI-powered, scalable testing in large enterprise environments.

Services Segment is Influencing the Global Automation Testing Market

The services segment is expected to register significant growth in the automation testing market globally because the complexity of software systems is increasing with rapid integration of new technologies with the existing systems leading to investment in expert support during testing procedures. This sector covers advisory and consulting services, support and maintenance, project development and managed services. Just about every company out there, and especially large enterprises, need these services to provide build and support to advanced testing frameworks. Advisory and consulting deliver the right tools and strategies for businesses while the organizations plan and develop a successful integration in the software development lifecycle. Support and maintenance, an increasing focus is being placed on solutions for dealing with ongoing technical problems and managed services provide comprehensive testing solutions, which are often outsourced to specialist service providers. The desire for these services is fueled by an in-house shortage of talent as well as the increasing necessity for quicker release cycles, as is the case under DevOps and Agile. As businesses focus on improving software quality and operational efficiency, the services segment continues to play a pivotal role in market growth.

For instance, in March 2024, Temenos AG released LEAP, an AI-driven proposition aimed at enabling banks to speed up core modernization. This offers extensive advisory, planning and implementation services, allowing financial institutes to simplify complex transformation efforts. It demonstrates the increasing need for specialized platforms in order to implement or operate state-of-the-art, end-to-end automation frameworks efficiently and effectively.

North America is the Leading Region in Global Automation Testing Market

North America is currently leading the automation testing market globally because of its well-established technology infrastructure, an early adoption of DevOps and Agile, and strong penetration of most of the key players of software and cloud service providers. There is especially a strong conglomeration of top global IT companies in the United States (like leaders in automation testing, enterprise software) and other related industries there. Enterprises in the region are finding top priority to digital transformation, faster release cycle and better software quality, which significantly drives the requirement for automated testing. Secondly, North American firms spend large amounts on R&D, which enables them to leverage cutting-edge tools, like AI driven tests, or continuous integration systems. The increased consumption of mobile apps, cloud platforms, and microservices also adds to the demand for reliable and scalable testing solutions. With the most mature compliance regulations, North America is the most lucrative and technologically advanced region in the IT automation testing market.

For example, in April 2024, LeadingMile Consulting B.V. launched the Salesforce test automation tool TARA. A new solution that helps financial services institutions streamline the process of updating or refurbishing their Salesforce systems.

Impact of U.S. Tariffs on Global Automation Testing Market

U.S. tariffs are having an indirect impact on the market of automation testing. While automation testing software and services might not be directly tariffed as physical goods, the ripple effects of trade policies can create considerable disruption.

The increase in the price of imported overseas IT infrastructure (such as servers, network equipment, etc.) which is frequently used inside testing labs are expected to increase the operational cost of the automation testing companies operating in the U.S.

Tariff-induced economic uncertainty and slowdowns can lead companies to cut or postpone IT budgets, including investments in automation testing tools and solutions.

Key Players Landscape and Outlook

Global automation testing market is experiencing a swift transformation due to strong customer requirements for efficient, scalable and reliable software testing tools. The market contains multiple well-known and new market participants who focus on delivering innovative solutions through cloud-based automation and end-to-end testing capabilities. Organizations from different sectors implement test automation to match DevOps and Agile practices because they want faster time to market and better product quality outcomes. The market shows a very optimistic future perspective. The market will continue to grow because of digital transformation growth together with the cloud computing expansion and software application complexity increase. The implementation of artificial intelligence and machine learning in testing tools will produce intelligent self-healing tests with predictive analysis capabilities. The demand for codeless automation platforms continues to grow because non-developers now have access to automation solutions. The market will continue its global expansion because of strong R&D investment and automation strategies throughout the upcoming years.

For instance, in September 2023, IBM Corporation release Rational Functional Tester 10.5.4 which included new functionality and improvements to features based on feedback from customers and its own testing. This is indicative of the current market trend for meshes that feature consecutive product upgrades to enhance automation efficiency, reliability and evolving enterprise testing requirements.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

  • 5.1. Respondent Demographics
  • 5.2. Brand Awareness
  • 5.3. Factors Considered in Purchase Decisions
  • 5.4. Challenges Faced Post Purchase

6. Global Automation Testing Market Outlook, 2018-2032F

  • 6.1. Market Size Analysis & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share Analysis & Forecast
    • 6.2.1. By Offerings
      • 6.2.1.1. Testing Types
        • 6.2.1.1.1. Static Testing
        • 6.2.1.1.2. Dynamic Testing
      • 6.2.1.2. Services
        • 6.2.1.2.1. Advisory and Consulting Services
        • 6.2.1.2.2. Support and Maintenance Services
        • 6.2.1.2.3. Planning and Development
        • 6.2.1.2.4. Managed Services
        • 6.2.1.2.5. Others
    • 6.2.2. By Organization Size
      • 6.2.2.1. Small and Medium Enterprises
      • 6.2.2.2. Large Enterprises
    • 6.2.3. By End-user Industry
      • 6.2.3.1. Healthcare
      • 6.2.3.2. IT and Telecom
      • 6.2.3.3. BFSI
      • 6.2.3.4. Energy
      • 6.2.3.5. Others
    • 6.2.4. By Region
      • 6.2.4.1. North America
      • 6.2.4.2. Europe
      • 6.2.4.3. Asia-Pacific
      • 6.2.4.4. South America
      • 6.2.4.5. Middle East and Africa
    • 6.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
  • 6.3. Market Map Analysis, 2024
    • 6.3.1. By Offerings
    • 6.3.2. By Organization Size
    • 6.3.3. By End-user Industry
    • 6.3.4. By Region

7. North America Automation Testing Market Outlook, 2018-2032F

  • 7.1. Market Size Analysis & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share Analysis & Forecast
    • 7.2.1. By Offerings
      • 7.2.1.1. Testing Types
        • 7.2.1.1.1. Static Testing
        • 7.2.1.1.2. Dynamic Testing
      • 7.2.1.2. Services
        • 7.2.1.2.1. Advisory and Consulting Services
        • 7.2.1.2.2. Support and Maintenance Services
        • 7.2.1.2.3. Planning and Development
        • 7.2.1.2.4. Managed Services
        • 7.2.1.2.5. Others
    • 7.2.2. By Organization Size
      • 7.2.2.1. Small and Medium Enterprises
      • 7.2.2.2. Large Enterprises
    • 7.2.3. By End-user Industry
      • 7.2.3.1. Healthcare
      • 7.2.3.2. IT and Telecom
      • 7.2.3.3. BFSI
      • 7.2.3.4. Energy
      • 7.2.3.5. Others
    • 7.2.4. By Country
      • 7.2.4.1. United States
      • 7.2.4.2. Canada
      • 7.2.4.3. Mexico
  • 7.3. Country Market Assessment
    • 7.3.1. United States Automation Testing Market Outlook, 2018-2032F
      • 7.3.1.1. Market Size Analysis & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share Analysis & Forecast
        • 7.3.1.2.1. By Offerings
          • 7.3.1.2.1.1. Testing Types
          • 7.3.1.2.1.1.1. Static Testing
          • 7.3.1.2.1.1.2. Dynamic Testing
          • 7.3.1.2.1.2. Services
          • 7.3.1.2.1.2.1. Advisory and Consulting Services
          • 7.3.1.2.1.2.2. Support and Maintenance Services
          • 7.3.1.2.1.2.3. Planning and Development
          • 7.3.1.2.1.2.4. Managed Services
          • 7.3.1.2.1.2.5. Others
        • 7.3.1.2.2. By Organization Size
          • 7.3.1.2.2.1. Small and Medium Enterprises
          • 7.3.1.2.2.2. Large Enterprises
        • 7.3.1.2.3. By End-user Industry
          • 7.3.1.2.3.1. Healthcare
          • 7.3.1.2.3.2. IT and Telecom
          • 7.3.1.2.3.3. BFSI
          • 7.3.1.2.3.4. Energy
          • 7.3.1.2.3.5. Others

All segments will be provided for all regions and countries covered

8. Europe Automation Testing Market Outlook, 2018-2032F

  • 8.1. Germany
  • 8.2. France
  • 8.3. Italy
  • 8.4. United Kingdom
  • 8.5. Russia
  • 8.6. Netherlands
  • 8.7. Spain
  • 8.8. Turkey
  • 8.9. Poland

9. Asia-Pacific Automation Testing Market Outlook, 2018-2032F

  • 9.1. India
  • 9.2. China
  • 9.3. Japan
  • 9.4. Australia
  • 9.5. Vietnam
  • 9.6. South Korea
  • 9.7. Indonesia
  • 9.8. Philippines

10. South America Automation Testing Market Outlook, 2018-2032F

  • 10.1. Brazil
  • 10.2. Argentina

11. Middle East and Africa Automation Testing Market Outlook, 2018-2032F

  • 11.1. Saudi Arabia
  • 11.2. UAE
  • 11.3. South Africa

12. Porter's Five Forces Analysis

13. PESTLE Analysis

14. Market Dynamics

  • 14.1. Market Drivers
  • 14.2. Market Challenges

15. Market Trends and Developments

16. Case Studies

17. Competitive Landscape

  • 17.1. Competition Matrix of Top 5 Market Leaders
  • 17.2. SWOT Analysis for Top 5 Players
  • 17.3. Key Players Landscape for Top 10 Market Players
    • 17.3.1. IBM Corporation
      • 17.3.1.1. Company Details
      • 17.3.1.2. Key Management Personnel
      • 17.3.1.3. Key Products/Services Offered
      • 17.3.1.4. Key Financials (As Reported)
      • 17.3.1.5. Key Market Focus and Geographical Presence
      • 17.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
    • 17.3.2. Broadcom Inc.
    • 17.3.3. Accenture PLC
    • 17.3.4. Keysight Technologies, Inc.
    • 17.3.5. Infostretch Corporation
    • 17.3.6. Cigniti Technologies Limited
    • 17.3.7. Tricentis Americas, Inc.
    • 17.3.8. Sauce Labs Inc.
    • 17.3.9. Parasoft Corporation
    • 17.3.10. Worksoft, Inc.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

18. Strategic Recommendations

19. About Us and Disclaimer