タイのエレベーターおよびエスカレーター市場の評価：タイプ・動作メカニズム・ソリューション・用途・地域別の機会および予測 (2018-2032年)

タイのエレベーターおよびエスカレーターの市場規模は、2024年の5億5,722万米ドルから、予測期間中はCAGR 5.80%で推移し、2032年には8億7,481万米ドルに成長すると予測されています。

タイのエレベーターおよびエスカレーター市場は、急速な都市化とインフラ整備に牽引され、大きな成長が見込まれています。高層ビルや商業スペースの拡大は、エレベーターなどの移動ソリューションの需要を促進する主な要因です。新しい革新的な技術、特にエネルギー効率の高いスマートエレベーターが、この情勢を再構築しています。この技術革新は、より良いユーザー体験を提供するだけでなく、運用コストの削減にもつながります。公共インフラの確立を支援する政府の取り組みも、市場成長に重要な役割を果たしています。都市開発プロジェクトに関連した戦略的投資は、タイ中部やバンコクで成長するショッピングモール、空港、都市交通を網羅する商業セグメントにおいてエレベーターおよびエスカレーター製造業者に機会をもたらし、エスカレーターおよびエレベーターの需要をさらに押し上げています。同市場では、世界的企業や国内企業を含む競合各社が、市場シェアを拡大するために絶えず製品ラインを刷新しています。

当レポートでは、タイのエレベーターおよびエスカレーターの市場を調査し、市場の定義と概要、市場規模の推移・予測、各種区分別の詳細分析、市場成長への影響因子の分析、ケーススタディ、競合情勢、主要企業のプロファイルなどをまとめています。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声

• 製品および市場のインテリジェンス
• ブランド認知
• 購入決定時に考慮される要素

第5章 タイのエレベーターおよびエスカレーター市場の展望

• 市場規模の分析・予測
• 市場シェアの分析・予測
  • タイプ別
  • 動作メカニズム別
  • ソリューション別
  • 用途別
  • 地域別
  • 企業シェア分析（上位5社およびその他）
• 市場マップ分析

第6章 需給分析

第7章 輸出入の分析

第8章 バリューチェーン分析

第9章 ポーターのファイブフォース分析

第10章 PESTLE分析

第11章 価格分析

第12章 市場力学

• 市場促進要因
• 市場の課題

第13章 市場動向・展開

第14章 ケーススタディ

第15章 競合情勢

• 上位5社の競合マトリックス
• 上位5社のSWOT分析
• 上位10社の情勢
  • Mitsubishi Electric Asia (Thailand) Co., Ltd.
  • KONE Public Company Limited
  • Hitachi Elevator (Thailand) Co., Ltd
  • Otis Elevator Company (Thailand) Ltd.
  • Jardine Schindler (Thai) Ltd.
  • TK Elevator (Thailand) Co., Ltd.
  • Sigma Elevator Thailand Co., Ltd
  • NibavLifts(Co).Ltd.
  • Fujitec (Thailand) CO., Ltd.
  • Fuji Elevator International Co. Ltd.

第16章 戦略的提言

第17章 調査会社について・免責事項

List of Tables

• Table 1. Pricing Analysis of Products from Key Players
• Table 2. Competition Matrix of Top 5 Market Leaders
• Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 4. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. Thailand Elevator and Escalator Market, By Value, In USD Million, 2018-2032F
• Figure 2. Thailand Elevator and Escalator Market, By Volume, In Units, 2018-2032F
• Figure 3. Thailand Elevator and Escalator Market Share (%), By Type, 2018-2032F
• Figure 4. Thailand Elevator and Escalator Market Share (%), By Working Mechanism, 2018-2032F
• Figure 5. Thailand Elevator and Escalator Market Share (%), By Solution, 2018-2032F
• Figure 6. Thailand Elevator and Escalator Market Share (%), By Application, 2018-2032F
• Figure 7. Thailand Elevator and Escalator Market Share (%), By Region, 2018-2032F
• Figure 8. By Type Map-Market Size (USD Million) & Growth Rate (%), 2024
• Figure 9. By Working Mechanism Map-Market Size (USD Million) & Growth Rate (%), 2024
• Figure 10. By Solution Size Map-Market Size (USD Million) & Growth Rate (%), 2024
• Figure 11. By Application Map-Market Size (USD Million) & Growth Rate (%), 2024
• Figure 12. By Region Map-Market Size (USD Million) & Growth Rate (%), 2024

Thailand elevator and escalator market is projected to witness a CAGR of 5.80% during the forecast period 2025-2032, growing from USD 557.22 million in 2024 to USD 874.81 million in 2032. The Thailand elevator and escalator market is poised for significant growth, driven by rapid urbanization and infrastructural development. The expansion of high-rise buildings and commercial spaces is a key factor propelling demand for elevators and easier transportation building solutions. New innovative technologies, especially energy-efficient and smart elevators, are reshaping the landscape. This innovation not only provides a better user experience but also cuts down the operational costs. Government initiatives to support public infrastructure establishment play a significant role in market growth. In the context of urban development projects, strategic investments create opportunities for elevator and escalator manufacturers in the commercial segment, which encompasses growing shopping malls, airports, and urban transportation in Central Thailand and Bangkok, further propelling the demand for escalators and elevators. Competitors in the market, including global and domestic competitors, are constantly innovating their product lines to gain market share.

For instance, in May 2024, Mitsubishi Electric Asia (Thailand) Co., Ltd. announced the launch of NEXIEZ-Fit, an elevator that combines superior cost performance with carefully selected specifications for low-rise residential buildings, which are highly demanded worldwide.

Innovations in Products Drive the Demand

Innovations in elevators, escalators, and moving walkways are significantly driving demand. Integrating smart technologies such as artificial intelligence and the Internet of Things enhances operational efficiency and user experience. Additionally, predictive maintenance capabilities enable real-time monitoring and diagnostics, minimizing downtime and improving safety. Energy-efficient designs are also gaining traction, aligning with sustainability goals. Furthermore, companies are innovating and launching advanced systems like cable-free elevators and interactive interfaces, reshaping the systems' operation and making them more responsive and user-friendly. Together, these innovations enhance connectivity and exceptional passenger experience, catering to modern building demands and enhancing overall functionality.

For instance, in August 2024, Otis Elevator Company (Thailand) Ltd. launched the Gen3 connected elevator platform in Thailand. The Gen3 platform, built on the success of Otis' Gen2 elevator family, is designed to seamlessly integrate with a building's ecosystem, providing passengers with enhanced connectivity and an exceptional passenger experience.

New Launching of Elevators Bolsters the Demand

New elevator launches are greatly boosting demand with new designs and new technologies. Catering to the requirements of all sectors, including residence and healthcare. Moreover, the introduction of SMART elevators also emphasizes safety and energy efficiency, coupled with digital connectivity, for an enhanced user experience. These advancements meet the rising urbanization demands, aligning with sustainability goals. As manufacturers develop next-generation elevator solutions, the market is poised for higher growth levels due to its shift toward modernized elevators and escalators that enhance building functionality and user satisfaction.

For instance, in December 2024, KONE Public Company Limited launched its high-rise minispaceTM DX elevator in Southeast Asia. Its travel height is at least 60 floors, and it can cut energy usage by up to 30% on a typical day. The elevator comes with KONE UltraRope, which is 80% lighter than traditional steel rope and three times more durable.

New Installation Segment Leads the Market

The new installation segment leads the elevator and escalator market, driving the demand across all sectors. The expansion in the urban infrastructure and increasing structural complexity led to the requirement for new elevator systems with enhanced functionality and safety. Most new installations are integrated with smart technologies, ensuring energy efficiency and sustainability. This trend is further supported by the regulatory requirements in buildings, which lead to new elevator installations in residential, commercial, and healthcare facilities. The cities will continue development, construction and modernization, and high-rise building construction, and thus sustain demand for innovative elevator solutions to become common for contemporary architecture and urban planning.

For instance, in December 2024, Honour Group (Honour Asset Development Co., Ltd.) unveiled Pattaya's Tallest Sustainable Luxury Haven, an 8-billion-baht, 56-story luxury condominium development in North Pattaya, featuring biophilic design principles, rare freehold land, and comprehensive luxury amenities across 548 units targeting completion by 2029. Residents will get facilities such as newly installed zoned elevators - separating high and low floors for convenience and exclusivity.

Central Thailand Acquires the Highest Market Share

Central Thailand has become a prominent region with a huge demand for elevators, as it is Thailand's economic and commercial center. This region includes Bangkok, a city with high urban development and infrastructure growth requiring modernized elevator systems. Central Thailand is the rapidly growing economic heartland, attracting investments for infrastructure development from other parts of the country and abroad that seek greater economic and social opportunities. The concentration of high-rise buildings and commercial complexes necessitates upgradation in building systems. These building systems meet contemporary safety standards and enhance energy efficiency, which propels the demand for elevators in the Khampaeng Phet and Uthai Thani regions. The urban developments and expansion of metro networks necessitate the support infrastructure development of the elevators in Central Thailand.

For instance, in May 2024, Northern Bangkok Monorail Company Limited, a concessionaire for the MRT Pink Line (Khae Rai - Min Buri), opened the new walkalator (moving walkway) at the Nonthaburi Civic Centre Station (PK01).

Future Market Scenario (2025-2032F)

The future market will see increased adoption of smart elevators and IoT integration, which will enhance operational efficiency and user experience through predictive maintenance and real-time monitoring.

Continued urbanization will drive demand for vertical transportation solutions, particularly in high-rise buildings and commercial spaces, as cities expand and populations grow.

Ongoing government investments in public infrastructure are expected to bolster market growth, creating opportunities for new installations and modernization of existing systems.

A growing emphasis on sustainable building practices will increase demand for energy-efficient elevators and escalators, aligning with global trends toward green construction and environmental responsibility.

Key Players Landscape and Outlook

The competitive landscape of the Thailand elevator market is characterized by several key players vying for dominance. Major companies include Mitsubishi Electric, Hitachi, KONE, Otis, and Schindler, which hold significant market shares. These companies focus on innovation and modernization to meet the growing demand driven by urbanization and infrastructure projects. Additionally, the rise of smart technology integration in elevators is reshaping competition as firms strive to enhance energy efficiency and user experience. The presence of established brands and emerging players contributes to a dynamic environment fostering continuous improvement and service diversification in the sector.

For instance, in December 2023, Mitsubishi Elevator (Thailand) hosted a seminar titled "Vertical Transportation & Real Estate Trends in the Year of the Dragon" in Phuket. The event gathered developers, architects, and industry professionals to discuss the latest trends in vertical transportation and real estate, emphasizing the importance of integrating advanced elevator systems in urban development projects.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customer

• 4.1. Product and Market Intelligence
• 4.2. Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
  • 4.3.1. Quality
  • 4.3.2. Pricing/Overall Expenses
  • 4.3.3. Energy Efficiency
  • 4.3.4. Reliability
  • 4.3.5. After Sales Support
  • 4.3.6. Technical Specifications and Features
  • 4.3.7. Scalability and Integration
  • 4.3.8. Reviews and Recommendations

5. Thailand Elevator and Escalator Market Outlook, 2018-2032F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Type
    • 5.2.1.1. Escalator
    • 5.2.1.2. Elevator
    • 5.2.1.3. Moving Walkaway
  • 5.2.2. By Working Mechanism
    • 5.2.2.1. Hydraulic
    • 5.2.2.2. Traction
    • 5.2.2.3. Others
  • 5.2.3. By Solution
    • 5.2.3.1. New Installation
    • 5.2.3.2. Maintenance
    • 5.2.3.3. Modernization
  • 5.2.4. By Application
    • 5.2.4.1. Residential
    • 5.2.4.2. Commercial
    • 5.2.4.3. Industrial
    • 5.2.4.4. Others
  • 5.2.5. By Region
    • 5.2.5.1. North
    • 5.2.5.2. South
    • 5.2.5.3. Central
    • 5.2.5.4. East
  • 5.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
• 5.3. Market Map Analysis, 2024
  • 5.3.1. By Type
  • 5.3.2. By Working Mechanism
  • 5.3.3. By Solution
  • 5.3.4. By Application
  • 5.3.5. By Region

6. Demand Supply Analysis

7. Import and Export Analysis

8. Value Chain Analysis

9. Porter's Five Forces Analysis

10. PESTLE Analysis

11. Pricing Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Market Trends and Developments

14. Case Studies

15. Competitive Landscape

• 15.1. Competition Matrix of Top 5 Market Leaders
• 15.2. SWOT Analysis for Top 5 Players
• 15.3. Key Players Landscape for Top 10 Market Players
  • 15.3.1. Mitsubishi Electric Asia (Thailand) Co., Ltd.
    • 15.3.1.1. Company Details
    • 15.3.1.2. Key Management Personnel
    • 15.3.1.3. Products and Services
    • 15.3.1.4. Financials (As Reported)
    • 15.3.1.5. Key Market Focus and Geographical Presence
    • 15.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 15.3.2. KONE Public Company Limited
  • 15.3.3. Hitachi Elevator (Thailand) Co., Ltd
  • 15.3.4. Otis Elevator Company (Thailand) Ltd.
  • 15.3.5. Jardine Schindler (Thai) Ltd.
  • 15.3.6. TK Elevator (Thailand) Co., Ltd.
  • 15.3.7. Sigma Elevator Thailand Co., Ltd
  • 15.3.8. NibavLifts(Co).Ltd.
  • 15.3.9. Fujitec (Thailand) CO., Ltd.
  • 15.3.10. Fuji Elevator International Co. Ltd.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

16. Strategic Recommendations

17. About Us and Disclaimer