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市場調査レポート
商品コード
1635147
断熱ボトルのインド市場の評価:材料別、製品タイプ別、容量別、価格セグメント別、流通チャネル別、地域別、機会、予測(2018年度~2032年度)India Insulated Bottle Market Assessment, By Material, By Product Type, By Capacity, By Price Segment, By Distribution Channel, By Region, Opportunities and Forecast, FY2018-FY2032F |
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断熱ボトルのインド市場の評価:材料別、製品タイプ別、容量別、価格セグメント別、流通チャネル別、地域別、機会、予測(2018年度~2032年度) |
出版日: 2025年01月17日
発行: Market Xcel - Markets and Data
ページ情報: 英文 126 Pages
納期: 3~5営業日
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インドの断熱ボトルの市場規模は、2024年度の3億7,031万米ドルから2032年度に6億7,633万米ドルに達すると予測され、2025年度~2032年度の予測期間にCAGRで7.82%の成長が見込まれます。市場の拡大は、消費者の意識の継続的な高まりによって大幅な成長を示しており、今後数年間で広大に成長すると予測されます。
断熱ボトルは、液体を長期間、所望の温度で保存できるように設計されています。この技術には、二重壁構造と真空密閉断熱が含まれ、それによって熱伝導が最小化されています。その上、断熱ボトルは再使用が可能で、ペットボトルよりもゴミの削減に寄与します。また、断熱ボトルは結露を避けることができるため、衛生面が向上し、細菌の繁殖を抑えることができます。全体として、これらの費用対効果の高いボトルは、国の持続可能性と利便性を高めながら、適切な温度維持を保証します。さらに政府は、人々が飲む水やコーヒー、お茶が安全で、衛生的な側面がすべて適切に維持されるよう、断熱ボトルに関する厳しい規制や規則も実施しています。
例えば2024年6月、インド政府は、安全な飲料水を確保するためには、断熱性の水筒を使用することが非常に重要であり、水系感染症のリスクを低減するのに役立つと宣言しました。こうした認証製品の普及は、公衆衛生基準を改善し、水の安全性に対する地域社会の信頼を高めることになります。Bureau of Indian Standards(BIS)は、銅製、ステンレス製、アルミ製など、ほとんどの水筒に認証を義務付けています。厳格な試験とコンプライアンス監査により、安全性と信頼性が保証され、消費者をさまざまな健康被害から救うことができます。
当レポートでは、インドの断熱ボトル市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢などを提供しています。
India insulated bottle market is expected to observe a CAGR of 7.82% during the forecast period FY2025- FY2032, rising from USD 370.31 million in FY2024 to USD 676.33 million in FY2032. The market expansion has witnessed substantial growth due to the continuously increasing awareness of the consumers and is expected to be fostered extensively over the upcoming years.
Insulated bottles are designed in such a way that they are capable of storing liquids at a desired temperature for a long period. The technology involves double-walled construction and vacuum-sealed insulation, thereby minimizing heat transfer. Besides that, insulated bottles are reusable, contributing to waste reduction more than plastic bottles. Insulated bottles also avoid condensation, hence improving hygiene and reducing bacterial growth. Overall, these cost-effective bottles ensure adequate temperature maintenance while enhancing the country's sustainability and convenience. In addition, the governments have also implemented strict regulations and rules on insulated bottles so that the water, coffee, or tea to be drunk is safe and all hygienic aspects are adequately maintained.
For example, in June 2024, the Indian government declared that using insulated portable water bottles is very important for ensuring safe drinking water and thus helps reduce the risk of waterborne diseases. Promoting these certified products will improve public health standards and increase community confidence in water safety. The Bureau of Indian Standards (BIS) has made certification mandatory for most portable and drinking water bottles, including copper, stainless steel, and aluminum bottles. Through rigorous testing and compliance audits, this ensures safety and reliability, saving the consumer from various health hazards.
A Continuous Rise in Demand for Insulated Bottles for Sportsmen is Expediting the Market Growth
Demand for insulated bottles among sportsmen is growing steadily with increasing health consciousness and the need for effective hydration and refreshment solutions. The insulated bottles maintain the temperature of the hot and cold beverages, which is a vital requirement for athletes and outdoor enthusiasts who have to face extreme climatic conditions. Moreover, the market is expected to witness significant growth, as the innovative materials and designs of the bottles will attract the consumer. Additionally, government encouragement to use reusable bottles instead of plastic bottles and a variety of customizable designs continue to drive sales upwards in insulated bottles for the sports sector.
For instance, in March 2024, Pexpo collaborated with Royal Challengers Bangalore (RCB) as the official water bottle partner for Indian Premier League (IPL) 2024, marking a significant collaboration to promote hydration and sustainability. The partnership will feature Pexpo's high-quality stainless steel insulated water bottles throughout the tournament, including co-branded products featuring RCB players. The two brands share the same commitment to environmental sustainability and healthy lifestyle choices, inspiring fans to adopt better hydration habits. In addition, the collaboration will feature several campaigns that will involve consumers and bring attention to the significance of hydration in athletic performance and general health.
Rapid Technological Advancements in Insulated Bottles Are Expediting the Market Prospects
Rapid technological advancements in insulated bottles are changing the market landscape of India. Advances such as vacuum insulation, that maintains beverage temperature effectively, and smart technology enable users to monitor hydration levels and customize their drinking experience. As consumers increasingly look for healthy, sustainable products, demand for more eco-friendly materials is increasing and manufacturers are forced to look for alternatives such as biodegradable plastics and stainless steel. The automation involved in the production process of insulated bottles has increased the efficiency and quality of production.
Moreover, rising outdoor activities and fitness culture continue to thrive the demand, as the clients demand bottles that possess endurance and are effective in hydration, and refreshment. Increased awareness of environmental issues makes brands seize opportunities for offering personalized and technologically sophisticated goods aligned with the eco-conscious individual preference. The growth of the market will require continued innovation to serve the diverse needs and preferences of consumers while keeping hydration sustainable in the country.
The Introduction of Stringent Rules and Regulations to Ensure Safety in Drinking Water is Augmenting the Market Growth
India has enforced strict regulations for safe drinking water, especially applicable to insulated bottles. The rules require regular monitoring and sanitary inspections to detect and eliminate contamination risks. The Ministry of Drinking Water and Sanitation focuses solely on water safety plans based on quality data for continuous improvement. These measures aim to ensure safe drinking water, particularly in rural areas, to ensure health and safety for consumers.
For instance, in January 2025, The All India Steel Bottles Association appreciated the Indian government's Quality Control Orders (QCO), on stainless steel vacuum-insulated and portable bottles. The stringent rules will aim to increase product quality and safety and hence is a move towards 'Make in India' and 'Aatma Nirbhar Bharat' of the nation. It calls for early implementation to avert market imbalances created by poor-quality imports and requests the industry to cooperate and work toward such a great move for the growth of the industry and for the safety of consumers.
Northern India Emerged as the Market Leader
The northern region of India has considerably dominated the market and is likely to continue to do so over the coming years. An increased awareness level about health and environmental issues has spurred the demand for reusable products. Besides, governmental policies that discourage the use of plastics are boosting the adoption of insulated bottles. Major states in North India, such as Uttar Pradesh, Delhi, Punjab, etc., show a greater interest in sustainable alternatives, and thus, insulated bottles are preferred by consumers looking for durable and eco-friendly hydration solutions, as well as for some infused drinks, hot beverages, etc. This, in turn, positions northern India as the country's leading region.
For instance, in May 2024, The Railway Board, headquartered in New Delhi, asked different zones of India to provide insulated bottles to track maintainers as a precautionary measure against heat. This will keep the railway track workers hydrated. This move by the Railway Board for provisions of insulated bottles is mainly aimed at helping the track maintainer have sufficient cool and safe drinking water thereby promoting healthy conditions during extremely adverse weather. The decision proved to be worthy in reflecting the organization's concern for increased safety for the workers and ways of solving the heating problems in the field.
Future Market Scenario (FY2025 - FY2032)
Government initiative towards sustainability and plastic waste reduction are the major drivers of the insulated bottle market. Consumers are now seeking reusable products following the ban on single-use plastics. The integration of government and business sectors would more than likely heighten awareness and increase the uptake of insulated bottles across a broad consumer segment in the future.
E-commerce platforms are revolutionizing the marketing and selling of insulated bottles in India. Access to a wide array of products through online retail channels is easy for consumers. More penetration of internet and smartphone use provides a basis for the digital shopping trend that makes it easy for brands to reach wider audiences. Companies have now started adopting social media and influencer partnerships as targeted marketing strategies to involve potential customers effectively as competition tightens.
In India, consumer tastes are changing to multi-functional insulated bottles for different lifestyles of fitness-conscious people. Awareness about hydration needs is spreading, and manufacturers are developing versatile designs that attract consumers of different demographics, thus increasing market reach within the country. This is expected to cater to extensive growth in the future.
Key Players Landscape and Outlook
Market leaders in India's insulated bottle industry are implementing strategic measures such as product development and mergers to enhance market penetration. The growing consumer focus on health and environmental sustainability is driving demand for innovative, eco-friendly products. Companies are diversifying their offerings, introducing features like wide-mouth designs and integrated technology for tracking hydration. Additionally, government regulations promoting reusable products are fostering market growth. As firms expand into new markets, they aim to increase revenue streams while adhering to stringent consumer requirements, reflecting a shift towards sustainable and health-conscious consumer behavior.
In September 2024, Tiger Corporation launched its new MKR-W035/W050/W060 vacuum insulated bottles. These bottles feature the innovative Raku Raku Cap, which integrates the stopper and gasket for easy cleaning. Designed for user convenience, they are lightweight, dishwasher-safe, and maintain drink temperatures for over six hours. The bottles come in three sizes, i.e. 0.35L, 0.5L, and 0.6L, and have been recognized for their ergonomic design, thereby enhancing drinkability. This release highlights the organization's commitment to high-quality thermal control technology developed over its century-long history.
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.