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市場調査レポート
商品コード
1522715
ティンテッドモイスチャライザーの世界市場の評価:製品タイプ別、剤形別、色合い別、肌タイプ別、カテゴリー別、仕上がり別、カバー範囲別、包装別、用途別、性別、価格帯別、流通チャネル別、地域別、機会、予測、2017年~2031年Tinted Moisturizer Market Assessment, By Product Type, By Formulation, By Shades, By Skin Type, By Category, By Finish, By Coverage, By Application, By Gender, By Price Range, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F |
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カスタマイズ可能
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ティンテッドモイスチャライザーの世界市場の評価:製品タイプ別、剤形別、色合い別、肌タイプ別、カテゴリー別、仕上がり別、カバー範囲別、包装別、用途別、性別、価格帯別、流通チャネル別、地域別、機会、予測、2017年~2031年 |
出版日: 2024年07月30日
発行: Market Xcel - Markets and Data
ページ情報: 英文 231 Pages
納期: 3~5営業日
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世界のティンテッドモイスチャライザーの市場規模は、予測期間の2024年~2031年に7.37%のCAGRで拡大し、2023年の16億9,000万米ドルから2031年には29億9,000万米ドルに成長すると予測されています。市場成長の要因は、ビタミンC、ヒアルロン酸、レチノールなどのスキンケア配合化粧品に対する消費者の嗜好の高まり、パーソナルケア製品への消費者の緩やかなシフト、ブレンドしやすい処方を提供する技術の進歩、日焼け防止などの付加価値です。即座に輝きを増すために日常的に軽い化粧を好む消費者の嗜好が、ティンテッドモイスチャライザーの世界市場の成長をさらに促進しています。
消費者の間でノーメーキャップの傾向が高まっていることが、軽量で薄づき、SPF入りのティンテッドモイスチャライザーの需要に寄与しています。軽量でカバー力のあるティンテッドモイスチャライザーに対する消費者の嗜好が市場成長を促進しています。メーカー各社は消費者の嗜好に対応し、軽量で、塗布後の保湿を伴う薄付きカバー力を提供する製品を処方しています。
日焼け止めを毎日塗らないことがどのような結果をもたらすか、消費者の意識はますます高まっています。皮膚がん財団の調査によると、肌老化の80%は日焼けが原因と推定されており、SPF15以上の日焼け止めを日常的に塗っている人は、塗っていない人に比べて肌老化が24%少ないといいます。その結果、消費者は日焼け防止効果とともにアンチエイジング効果を提供するスキンケアや化粧品を好むようになっています。
消費者は、早期老化、日焼け、皮膚がんなどの懸念に対して、日焼け防止機能を提供し、レイヤーを追加するティンテッドモイスチャライザーを好みます。皮膚がん財団の推計によると、2014年から2024年までの過去10年間で、メラノーマと診断された症例は年間32%増加しています。さらに、メラノーマの主な原因は日焼けであると言われています。SPF配合のティンテッドモイスチャライザーは、保湿力、カバー力、日焼け防止効果を1つの製品に兼ね備え、朝のルーチンを簡素化しました。この多機能性により、安価で実用的な日常使いの選択肢となっています。
当レポートでは、世界のティンテッドモイスチャライザー市場について調査し、市場の概要とともに、製品タイプ別、剤形別、色合い別、肌タイプ別、カテゴリー別、仕上がり別、カバー範囲別、包装別、用途別、性別、価格帯別、流通チャネル別、地域別動向、および市場に参入する企業のプロファイルなどを提供しています。
Global tinted moisturizer market is projected to witness a CAGR of 7.37% during the forecast period 2024-2031, growing from USD 1.69 billion in 2023 to USD 2.99 billion in 2031. Factors that contribute to the market growth are consumers' increasing preference for skincare-infused cosmetics, such as infusion of Vitamin C, hyaluronic acid, and retinol, consumers' gradual shift toward personal care products and technological advancements to offer easy-to-blend formulas, and added benefits such as sun protection. Consumers' preference for everyday light makeup for instant glow-up is further fostering the global tinted moisturizer market growth.
The rising trend of no-makeup makeup looks among consumers contributes to the demand for lightweight, sheer coverage, and SPF-infused tinted moisturizers. Consumers' preference for lightweight and buildable coverage tinted moisturizer is driving the market growth. Manufacturers are responding to consumer preferences and formulating products that are lightweight and offer sheer coverage with moisturization after application. For instance, in February 2024, Kosas entered the tinted moisturizer market with the launch of BB Burst Tinted gel cream. The product comes in 24 shades that offer a light, buildable coverage due to their light and airy formulation.
Consumers are becoming increasingly aware of the consequences of not applying sunscreens daily. According to the study by the Skin Cancer Foundation, it is estimated that 80% of skin aging is caused by sun exposure, and people who apply sunscreen with an SPF of 15 or higher on a daily basis depict 24% less skin aging that those who do not use it regularly. As a result, consumers prefer skincare and cosmetic products that offer anti-aging effects with sun protection. For instance, in April 2024, IMAGE Skincare unveiled a Daily Prevention Pure Mineral Tinted Moisturizer with an SPF of 30. It is a sheer tinted mineral sunscreen that offers a natural and light coverage for daily use. The product incorporates a protection-boosting complex, XOSM Technology, which provides dual defense for anti-aging hydration.
Tinted Moisturizers Offering Sun Protection to Remain Consumers Preference
Consumers prefer tinted moisturizers that provide sun protection and add a layer against concerns such as premature aging, sunburns, and skin cancers. As per the estimates of the Skin Cancer Foundation, the last ten years, from 2014 to 2024, showed an annual increase of 32 percent in the cases diagnosed with melanoma. Moreover, it is coined that melanomas are majorly caused due to sun exposure. Tinted moisturizers with SPF combined with hydration, coverage, and sun protection in a single product have simplified the routine in the morning. This multifunctionality makes them inexpensive and practical choices for everyday use.
Tinted moisturizers with SPF have light and natural finishes, unlike traditional foundation. They are very lightly covered to provide color on the skin, avoiding thick layers and a cakey base, especially during warmer seasons, catering to the consumer preferring a very natural look.
Most dermatologists and skincare experts recommend daily sun protection, which further increases the requirement of incorporating SPF in tinted moisturizers. In May 2024, Attitude's Oceanly Skincare launched a sustainable EWG-verified Phyton-Sun Hybrid SPF. The launch included a tinted cream, tinted oil, and a tinted shimmer cream. This tinted cream offers SPF 30 and is enriched with 2% vegan collagen for firmer and hydrated skin. The tinted formula efficiently offers sun protection without any white cast.
Usage of Tinted Moisturizers as a Replacement to Foundation to Drive Market Growth
The tinted moisturizers are increasingly preferred by consumers as a replacement for foundation due to their lighter texture, which makes them more comfortable to wear for longer duration, especially in warmer climates. Compared to heavy foundations, they do not have a cakey effect on the skin, making them perfect for everyday use.
The trends in the beauty industry have drifted toward minimalistic and natural beauty. Consumers increasingly prefer products that enhance their natural features without clogging the pores. Tinted moisturizers fall perfectly into this trend of giving a slightly polished finish, blurring out the blemishes, which fits them in the modern beauty standards. They give a very light coverage, enhancing the skin rather than covering it up. This provides a natural, dewy finish, unlike traditional foundations, which are heavy and opaque in coverage.
In February 2023, Makeup Art Cosmetics Inc., a brand of Estee Lauder Companies Inc., introduced the Strobe Dewy Skin Tint, an ideal substitute to its winter foundation. The product offers light coverage, containing 78.65% skincare ingredients, offering moisturization to the consumers without feeling heavy on skin.
Sheer Coverage to Dominate the Market
Sheer coverage tinted moisturizers are dominating the market due to consumers' preference for everyday light makeup, which offers a natural finish and evens the skin rather than concealing it. It has increased the demand for tinted moisturizers greatly due to the rising beauty trends towards no-makeup makeup look. This sheer coverage helps in the enhancement of the skin by blurring out the imperfection such as acne scars, redness and blemishes, without being heavy on the skin, appealing to the consumers for everyday use.
The lighter texture of sheer-coverage tinted moisturizers makes them more comfortable to wear during warmer months or in a humid climate, when heavy makeup clogs the pores and does not sit on the skin properly, making the skin look patchy. Thus, tinted moisturizers with a sheer or light coverage do not feel as thick on the skin or too greasy. Hence, they are perfect for long-time wear.
Sheer-coverage tinted moisturizers have the flexibility to work on dry, oily, sensitive skin, and everything in between. Their light formula adjusts better to any condition of the skin, bringing about a uniformity of finish without indicating it. They allow ease of layering with other products, such as concealers or powders, when a more customized level of coverage is required.
In April 2024, Anastasia Beverly Hills, LLC introduced its latest BB cream in a stick. This tinted moisturizer is a first-of-its kind tint which offers sheer-to-light coverage in a serum-boosted formula. The product consists of eight ingredients which is designed to maximize the skincare and features HA+ technology, delivering a natural finish.
North America to Hold the Largest Market Share
North America dominates the global tinted moisturizers market for several reasons. The increasing consciousness of consumers about the importance of healthy skin has caused a rise in demand for skincare ingredients infused in sunscreens. Key players are developing tinted moisturizers that are combined with ingredients of interest, imparting skincare benefits, such as antioxidants, vitamins, and SPF, while performing the cosmetic function of skin coverage. The duality makes every product very desirable for conscious customers seeking products that help in maintaining good skin.
With a focus on outdoor activities and a more active lifestyle, coupled with the rising working population, the region is governing the need for sun-protective products. Thus, tinted moisturizers with SPF are in high demand by consumers in the region, driving market growth. In May 2024, Fenty Beauty, LLC launched Hydra Vizor Huez Tinted Moisturizer, a fragrance-free tinted moisturizer. This tinted moisturizer is available in 20 shades and retails at Sephora, Ulta Beauty, Harvey Nicholas, and Fenty Beauty. It has SPF 30 that offers daily hydration for bouncy and plumpy skin.
Hence, product reformulation offering better coverage, staying power, and added skincare benefits is advancing market growth in North America tinted moisturizer market.
Future Market Scenario (2024 - 2031F)
The market is witnessing expansion in the forecast period and is anticipated to grow rapidly due to consumers' preference for tinted moisturizers infused with active ingredients. Active ingredients in tinted moisturizers, such as hyaluronic acid, antioxidants, vitamins, and SPF, offer added skincare benefits besides basic hydration and coverage which appeals to the consumers seeking multifunctional products that improve skin health while keeping their beauty routines simple. For instance, in October 2023, U Beauty launched a tinted version of its cult-favorite hyaluronic acid moisturizer, offering light coverage. This tinted cream provides instant moisturization to the parched skin, infused with five different types of hyaluronic acid.
This preference fits well with the trend of advancement in formulation, meeting consumer demand for comprehensive skincare products, hence, boosting the market growth in the forecast period.
Key Players Landscape and Outlook
Key players in the market are accelerating growth by focusing on continuous product innovation, retail expansions, and strategic marketing. The manufacturers are actively expanding their product portfolio, increasing their customer base, and catering to their evolving needs.
The key players are developing products that are multi-functional, which consumers can easily use on different occasions. Moreover, the key players are introducing a wide range of shades in tinted moisturizers to cater a wider consumer segment and gain a competitive edge in the market.
For instance, in March 2022, Rare Beauty, LLC launched The Rare Beauty Positive Light Tinted Moisturizer with a broad Spectrum of SPF 20. The moisturizer offers light to medium coverage and protectant SPF for everyday wear. The product is available in 24 shades to cater to a larger base of consumers.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.