デフォルト表紙
市場調査レポート
商品コード
1494586

インティメイトワイプ市場の評価:製品タイプ・カテゴリー・ユーザビリティ・フレグランス・性別・エンドユーザー・価格帯・流通チャネル・地域別の機会および予測 (2017-2031年)

Intimate Wipes Market Assessment, By Product Type, By Category, By Usability, By Fragrance, By Gender, By End-user, By Price Range, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F

出版日: | 発行: Market Xcel - Markets and Data | ページ情報: 英文 221 Pages | 納期: 3~5営業日

● お客様のご希望に応じて、既存データの加工や未掲載情報(例:国別セグメント)の追加などの対応が可能です。  詳細はお問い合わせください。

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.74円
インティメイトワイプ市場の評価:製品タイプ・カテゴリー・ユーザビリティ・フレグランス・性別・エンドユーザー・価格帯・流通チャネル・地域別の機会および予測 (2017-2031年)
出版日: 2024年06月14日
発行: Market Xcel - Markets and Data
ページ情報: 英文 221 Pages
納期: 3~5営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のインティメイトワイプの市場規模は、2023年の35億3,000万米ドルから、2024年から2031年の予測期間中は5.9%のCAGRで推移し、2031年には55億6,000万米ドルの規模に成長すると予測されています。

個人衛生に関する人々の意識が高まるにつれ、インティメイトワイプを含むパーソナルケア製品に対する需要が高まっています。可処分所得の増加や急速な都市化といった要因もあり、市場は勢いを増しています。

市場成長を促進する主な要因の一つは、不衛生な習慣によって引き起こされる感染症や病気に関する消費者の知識の増加です。さらに、健康志向の消費者は、化学物質を含まず、有機的に生産された製品を求めています。これは健康志向の消費者に対応し、持続可能性の達成という大きな目標にも合致しています。

地域別では、北米が世界のインティメイトワイプ市場で最大のシェアを占めています。同地域の市場成長に寄与している主な要因には、より良い健康、教育、より大きな消費力が含まれます。また、アジア太平洋地域は、人口の増加、可処分所得の増加、消費者の意識の高まりなど、いくつかの要因により、市場でもっとも急成長している地域です。さらに、これらの地域ではオンライン販売チャネルが数多く存在し、リーズナブルな価格で幅広い商品を提供し、顧客の玄関先まで配送することで顧客の利便性を高めているため、市場の急成長につながっています。

市場成長を促進する持続可能性動向:

環境意識の高い消費者は、環境に配慮した製品を好む傾向にあり、市場にイノベーションをもたらしています。今日、プラスチック汚染や森林伐採などの環境問題が、パーソナルケア製品に持続可能な代替品を生み出しています。顧客の嗜好の変化により、企業は環境に害を与えず、消費者にとっても肌に優しい新しいデザインの製品開発に取り組んでいます。環境に配慮する消費者は、使用後に地球に分解できるインティメイトワイプを求めています。

当レポートでは、世界のインティメイトワイプの市場を調査し、市場の定義と概要、市場規模の推移・予測、各種区分・地域別の詳細分析、産業構造、市場成長への影響因子の分析、ケーススタディ、競合情勢、主要企業のプロファイルなどをまとめています。

目次

第1章 調査手法

第2章 プロジェクトの範囲と定義

第3章 エグゼクティブサマリー

第4章 顧客の声

  • 人口統計
  • ブランド認知度
  • 購入決定時に考慮される要素
  • 購入チャネル
  • 購入目的
  • 購入頻度
  • 既存または予定ユーザー
  • 友人や家族からの推薦/オンラインレビュー
  • ブランドアンバサダーやインフルエンサーマーケティングが製品/ブランドの浸透に果たす役割

第5章 世界のインティメイトワイプ市場の展望

  • 市場規模・予測
  • 製品タイプ別
    • ウェットワイプ
    • ドライワイプ
  • カテゴリー別
    • 有機品
    • 従来品
  • ユーザビリティ別
    • 使い捨て
    • 再利用可能
  • フレグランス別
    • 香り付き
    • 無香料
  • 性別
    • 男性
    • 女性
  • エンドユーザー別
    • 大人
    • 子供
  • 価格帯別
    • 大衆
    • プレミアム
  • 流通チャネル別
    • オンライン
    • オフライン
  • 地域別
    • 北米
    • 欧州
    • 南米
    • アジア太平洋
    • 中東・アフリカ
  • 企業別市場シェア

第6章 世界のインティメイトワイプ市場の展望:地域別

  • 北米
  • 欧州
  • 南米
  • アジア太平洋
  • 中東・アフリカ

第7章 市場マッピング、2023年

  • 製品タイプ別
  • カテゴリー別
  • ユーザビリティ別
  • フレグランス別
  • 性別
  • エンドユーザー別
  • 価格帯別
  • 流通チャネル別
  • 地域別

第8章 マクロ環境と産業構造

  • 需給分析
  • 輸出入分析
  • バリューチェーン分析
  • PESTEL分析
  • ポーターのファイブフォース分析

第9章 市場力学

  • 成長推進因子
  • 成長阻害因子 (課題・制約)

第10章 主要企業の情勢

  • 市場リーダー上位5社の競合マトリックス
  • 市場リーダー上位5社の市場収益分析
  • M&A・ジョイントベンチャー (該当する場合)
  • SWOT分析 (参入5社)
  • 特許分析 (該当する場合)

第11章 価格分析

第12章 ケーススタディ

第13章 主要企業の展望

  • The Procter & Gamble (P&G) Company
  • Prestige Consumer Healthcare Inc.
  • Combe Incorporated
  • Woo Essentials LLC
  • Unilever PLC
  • Forum Health & Personal Care LLC
  • Antevorta Laboratories
  • JUNO & me GmbH
  • Bodywise (UK) Limited
  • The Honey Pot Company, LLC

第14章 戦略的提言

第15章 当社について・免責事項

図表

List of Tables

  • Table 1. Pricing Analysis of Products from Key Players
  • Table 2. Competition Matrix of Top 5 Market Leaders
  • Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 4. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1. Global Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 2. Global Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 3. Global Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 4. Global Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 5. Global Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 6. Global Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 7. Global Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 8. Global Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 9. Global Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 10. Global Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 11. Global Intimate Wipes Market Share (%), By Region, 2017-2031F
  • Figure 12. North America Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 13. North America Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 14. North America Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 15. North America Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 16. North America Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 17. North America Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 18. North America Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 19. North America Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 20. North America Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 21. North America Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 22. North America Intimate Wipes Market Share (%), By Country, 2017-2031F
  • Figure 23. United States Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 24. United States Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 25. United States Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 26. United States Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 27. United States Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 28. United States Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 29. United States Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 30. United States Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 31. United States Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 32. United States Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 33. Canada Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 34. Canada Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 35. Canada Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 36. Canada Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 37. Canada Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 38. Canada Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 39. Canada Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 40. Canada Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 41. Canada Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 42. Canada Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 43. Mexico Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 44. Mexico Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 45. Mexico Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 46. Mexico Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 47. Mexico Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 48. Mexico Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 49. Mexico Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 50. Mexico Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 51. Mexico Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 52. Mexico Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 53. Europe Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 54. Europe Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 55. Europe Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 56. Europe Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 57. Europe Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 58. Europe Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 59. Europe Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 60. Europe Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 61. Europe Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 62. Europe Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 63. Europe Intimate Wipes Market Share (%), By Country, 2017-2031F
  • Figure 64. Germany Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 65. Germany Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 66. Germany Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 67. Germany Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 68. Germany Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 69. Germany Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 70. Germany Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 71. Germany Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 72. Germany Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 73. Germany Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 74. France Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 75. France Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 76. France Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 77. France Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 78. France Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 79. France Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 80. France Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 81. France Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 82. France Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 83. France Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 84. Italy Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 85. Italy Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 86. Italy Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 87. Italy Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 88. Italy Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 89. Italy Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 90. Italy Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 91. Italy Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 92. Italy Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 93. Italy Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 94. United Kingdom Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 95. United Kingdom Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 96. United Kingdom Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 97. United Kingdom Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 98. United Kingdom Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 99. United Kingdom Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 100. United Kingdom Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 101. United Kingdom Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 102. United Kingdom Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 103. United Kingdom Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 104. Russia Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 105. Russia Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 106. Russia Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 107. Russia Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 108. Russia Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 109. Russia Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 110. Russia Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 111. Russia Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 112. Russia Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 113. Russia Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 114. Netherlands Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 115. Netherlands Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 116. Netherlands Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 117. Netherlands Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 118. Netherlands Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 119. Netherlands Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 120. Netherlands Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 121. Netherlands Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 122. Netherlands Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 123. Netherlands Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 124. Spain Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 125. Spain Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 126. Spain Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 127. Spain Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 128. Spain Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 129. Spain Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 130. Spain Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 131. Spain Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 132. Spain Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 133. Spain Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 134. Turkey Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 135. Turkey Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 136. Turkey Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 137. Turkey Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 138. Turkey Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 139. Turkey Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 140. Turkey Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 141. Turkey Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 142. Turkey Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 143. Turkey Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 144. Poland Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 145. Poland Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 146. Poland Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 147. Poland Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 148. Poland Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 149. Poland Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 150. Poland Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 151. Poland Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 152. Poland Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 153. Poland Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 154. South America Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 155. South America Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 156. South America Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 157. South America Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 158. South America Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 159. South America Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 160. South America Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 161. South America Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 162. South America Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 163. South America Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 164. South America Intimate Wipes Market Share (%), By Country, 2017-2031F
  • Figure 165. Brazil Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 166. Brazil Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 167. Brazil Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 168. Brazil Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 169. Brazil Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 170. Brazil Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 171. Brazil Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 172. Brazil Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 173. Brazil Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 174. Brazil Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 175. Argentina Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 176. Argentina Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 177. Argentina Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 178. Argentina Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 179. Argentina Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 180. Argentina Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 181. Argentina Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 182. Argentina Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 183. Argentina Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 184. Argentina Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 185. Asia-Pacific Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 186. Asia-Pacific Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 187. Asia-Pacific Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 188. Asia-Pacific Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 189. Asia-Pacific Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 190. Asia-Pacific Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 191. Asia-Pacific Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 192. Asia-Pacific Intimate Wipes Market Share (%), By End-user, 2016-2030
  • Figure 193. Asia-Pacific Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 194. Asia-Pacific Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 195. Asia-Pacific Intimate Wipes Market Share (%), By Country, 2017-2031F
  • Figure 196. India Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 197. India Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 198. India Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 199. India Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 200. India Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 201. India Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 202. India Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 203. India Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 204. India Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 205. India Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 206. China Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 207. China Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 208. China Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 209. China Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 210. China Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 211. China Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 212. China Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 213. China Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 214. China Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 215. China Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 216. Japan Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 217. Japan Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 218. Japan Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 219. Japan Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 220. Japan Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 221. Japan Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 222. Japan Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 223. Japan Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 224. Japan Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 225. Japan Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 226. Australia Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 227. Australia Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 228. Australia Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 229. Australia Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 230. Australia Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 231. Australia Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 232. Australia Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 233. Australia Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 234. Australia Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 235. Australia Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 236. Vietnam Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 237. Vietnam Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 238. Vietnam Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 239. Vietnam Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 240. Vietnam Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 241. Vietnam Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 242. Vietnam Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 243. Vietnam Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 244. Vietnam Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 245. Vietnam Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 246. South Korea Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 247. South Korea Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 248. South Korea Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 249. South Korea Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 250. South Korea Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 251. South Korea Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 252. South Korea Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 253. South Korea Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 254. South Korea Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 255. South Korea Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 256. Indonesia Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 257. Indonesia Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 258. Indonesia Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 259. Indonesia Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 260. Indonesia Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 261. Indonesia Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 262. Indonesia Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 263. Indonesia Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 264. Indonesia Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 265. Indonesia Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 266. Philippines Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 267. Philippines Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 268. Philippines Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 269. Philippines Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 270. Philippines Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 271. Philippines Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 272. Philippines Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 273. Philippines Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 274. Philippines Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 275. Philippines Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 276. Middle East & Africa Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 277. Middle East & Africa Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 278. Middle East & Africa Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 279. Middle East & Africa Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 280. Middle East & Africa Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 281. Middle East & Africa Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 282. Middle East & Africa Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 283. Middle East & Africa Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 284. Middle East & Africa Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 285. Middle East & Africa Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 286. Middle East & Africa Intimate Wipes Market Share (%), By Country, 2017-2031F
  • Figure 287. Saudi Arabia Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 288. Saudi Arabia Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 289. Saudi Arabia Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 290. Saudi Arabia Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 291. Saudi Arabia Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 292. Saudi Arabia Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 293. Saudi Arabia Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 294. Saudi Arabia Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 295. Saudi Arabia Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 296. Saudi Arabia Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 297. UAE Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 298. UAE Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 299. UAE Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 300. UAE Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 301. UAE Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 302. UAE Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 303. UAE Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 304. UAE Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 305. UAE Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 306. UAE Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 307. South Africa Intimate Wipes Market, By Value, In USD Billion, 2017-2031F
  • Figure 308. South Africa Intimate Wipes Market, By Volume, In Units, 2017-2031F
  • Figure 309. South Africa Intimate Wipes Market Share (%), By Product Type, 2017-2031F
  • Figure 310. South Africa Intimate Wipes Market Share (%), By Category, 2017-2031F
  • Figure 311. South Africa Intimate Wipes Market Share (%), By Usability, 2017-2031F
  • Figure 312. South Africa Intimate Wipes Market Share (%), By Fragrance, 2017-2031F
  • Figure 313. South Africa Intimate Wipes Market Share (%), By Gender, 2017-2031F
  • Figure 314. South Africa Intimate Wipes Market Share (%), By End-user, 2017-2031F
  • Figure 315. South Africa Intimate Wipes Market Share (%), By Price Range, 2017-2031F
  • Figure 316. South Africa Intimate Wipes Market Share (%), By Distribution Channel, 2017-2031F
  • Figure 317. By Product Type Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 318. By Category Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 319. By Usability Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 320. By Fragrance Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 321. By Gender Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 322. By End-user Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 323. By Price Range Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 324. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), 2023
  • Figure 325. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2023
目次
Product Code: MX11461

Global intimate wipes market was valued at USD 3.53 billion in 2023, expected to reach USD 5.56 billion in 2031, with a CAGR of 5.9% for the forecast period between 2024 and 2031. With increasing awareness among people regarding personal hygiene, a growing demand for personal care products including intimate wipes can be observed. The market is gaining positive momentum due to other factors such as rising disposable incomes and rapid urbanization, enabling people to buy such products to improve their standards of living. Intimate wipes are mainly designed to maintain the personal hygiene of intimate areas in men and women, providing relief from several problems which lead to itchiness, bad odor, and fungal infections. Being an effective and on-the-go solution for maintaining hygiene, working professionals, particularly in urban areas, prefer intimate wipes, driving the market growth.

One of the key factors driving market growth is increasing consumer knowledge about the infections and diseases caused by poor hygiene practices. Furthermore, health-conscious consumers look for variants that are free of chemicals and are organically produced. It caters to health-conscious consumers and aligns well with the greater goal of achieving sustainability.

Geographically, North America holds the largest market share in the global intimate wipes market. The major factors contributing to the market growth in the region include better health, education and greater spending power. Furthermore, Asia-Pacific is the fastest-growing region in the market due to several factors, including increasing population, rising disposable income, and growing awareness among consumers. Additionally, presence of a number of online sales channels in the regions lead to a surge in the growth of the market as these channels provide convenience to the customers by offering a wide range of products at reasonable prices and delivering the same at their doorstep.

In May 2023, Victoria's Secret launched the Coconut Milk & Rose Intimate Care collection, including intimate wipes and other products. The product is claimed to be vegan, cruelty-free, and safe on the skin for daily use.

Growing Personal Hygiene Awareness Among People Driving the Demand

The demand for intimate wipes is primarily driven by health concerns related to infections in intimate areas. Insufficient hygiene in intimate areas may result in a range of health problems, such as bacterial and fungi infections, irritation, and bad odor. Such situations often cause pain and may lead to more severe health complications if not addressed timely. Intimate wipes are a convenient way to maintain cleanliness and hygiene, particularly when consumers cannot find standard washing facilities.

Intimate wipes are mostly mild for those with delicate skin, containing elements that help balance the normal pH in the body, hence, reducing the chances of inflammation. The products have got antibacterial properties thus are efficient in preventing the development of harmful disease-causing bacteria. Many people are becoming more aware of the fact that improper personal hygiene may cause diseases such as yeast infection or urine tract infections (UTI). They look for products to treat or prevent these problems early enough. Furthermore, the global spread of sexually transmitted diseases (STDs) drew attention towards convenient ways of dealing with intimate cleansing. In February 2024, Antevorta launched four new products, including The Intimate Wipes, among others. The wipes, aimed at providing relief from bad odor, irritation, and dryness, are portable, and wrapped individually to help maintain the freshness of each wipe. All the newly launched products are gynecologist-approved containing no added parabens, alcohol, preservatives, phthalates, artificial fragrances, sulfates, dyes, mineral oils, or silicones.

Sustainability Trend to Propel the Market Growth

Environmentally conscious consumers are more inclined towards green products, bringing innovation to the market. Nowadays, environmental issues, such as plastic pollution or deforestation, produce sustainable alternatives for personal care products. Due to the change in customer preferences, companies are working on bringing out new designs that do not harm the environment and are skin-friendly for the consumers as well. Consumers who are mindful of their environment want intimate wipes that can degrade into the earth, either by themselves or as part of a compostable system, after their usage. These wipes are usually made using bamboo or cotton fibers grown under organic conditions since they break down faster when compared with those produced using petrochemical products. Hence, as a consequence, producers have turned towards raw materials that are pure substances found in nature rather than those that consist of dangerous compounds along with artificial odors. It is in line with the global shift towards better health standards such as eating organically grown food stuffs and avoiding synthetic products. In February 2023, Harper Hygienics launched Naturals Hemp Intimate Wipes. The wipes are claimed to be made using extracts of hemp seed. The fabric used in the wipes is nonwoven and biodegradable, offering sustainable hygienic solution to consumers.

Disposable Wipes Hold the Larger Market Share

Disposable wipes surpass reusable intimate wipes in the market, with convenience and hygiene being the key drivers. For intimate care purposes, single-use provision is assured by disposable wipes as they help stay fresh and are not contaminated, which is a very important factor. It attracts individuals who require fast and effective hygiene solutions on-the-go or have busy schedules every day. The wide accessibility of disposable wipes in malls, chemist shops, and online markets, in addition to advertising strategies, has anchored them deeply in customer practices. They can be offered in so many selections ranging from antibacterial, pH-balanced, and fragrance free so as to meet different tastes and purposes. For instance, in May 2024, Summer's Eve, owned by Prestige Consumer Healthcare Inc., launched its Ultimate Odor Protection range for the body's delicate intimate area. The range comprises of gynecologist-tested Summer's Eve Ultimate Odor Protection Daily Refreshing Wipes, made using odor-reducing ingredient. The product is disposable, containing boric acid complex for pH balanced wipes.

Additionally, reusable intimate wipes are witnessing a rising demand driven by growing environmental awareness. Wipes, produced from washable, long-lasting fabrics, are gaining momentum in eradicating environmental damage caused by disposable items.

Asia-Pacific is the Fastest Growing Intimate Wipes Market

Consumer lifestyles are changing significantly due to rapid urbanization and growing disposable incomes, hence there is an escalated need for efficient and convenient personal hygiene commodities. Also, the demand for intimate wipes is rising due to people moving to cities and having hectic schedules. These wipes are a suitable hygiene solution that can be carried with ease. Furthermore, people in the region are increasingly informed about personal cleanliness and health, making them more willing to use wipes for cleaning intimate areas. The large and diverse population of the region contributes to the growing demand.

Countries such as India and China offer a huge market for intimate wipes for men and women. The emerging middle class in these countries are willing to pay for better and more convenient hygiene products. Moreover, the market is encouraged by millennial and gen-z population, who are more predisposed to embrace new hygiene habits and products. The shift in consumer preferences in the region is encouraging manufacturers to come up with better innovative products offering ultimate hygiene solutions. For instance, In May 2024, Australia-based, The Hygiene Co. launched flushable wet wipes which are convenient and eco-friendly. The fabric of the wipes is made using wood pulp, and the product comes with a certified-to-flush symbol on its packaging.

Future Market Scenario (2024 - 2031F)

As consumers become more health-conscious and environmentally aware, the demand for organic and natural intimate wipes is set to rise. Products free from harsh chemicals are made with biodegradable materials, and natural ingredients are expected to capture a larger market share.

More technological advancements will be seen in the formulation and production of intimate wipes in the future. Innovations such as enhanced antibacterial properties, pH-balanced formulas, and the inclusion of soothing, skin-friendly ingredients will be key differentiators.

The growth of e-commerce and the expansion of retail networks will play a crucial role in making intimate wipes more accessible. Online platforms will particularly drive sales, offering a wide range of products and facilitating easy access for consumers.

Key Players Landscape and Outlook

The landscape of the intimate wipes market is characterized by the presence of several key players who drive innovation and competition. Leading companies dominate the market, leveraging their extensive distribution networks, and strong brand recognition. These industry giants invest heavily in research and development to introduce new products which cater to evolving consumer preferences for natural, organic, and eco-friendly options. Additionally, they engage in strategic mergers and acquisitions to expand their market presence and enhance their product portfolios.

Emerging players and niche brands are gaining traction by focusing on sustainability and catering to specific consumer needs. Companies such as The Honey Pot Company, LLC, are capitalizing on the trend towards natural and organic products, appealing to health-conscious and environmentally aware consumers.

The outlook for key players in the intimate wipes market involves continued innovation and adaptation to regulatory changes. Companies will need to balance cost-effectiveness with sustainability, ensuring their products meet stringent safety standards. The competitive landscape is likely to intensify as new entrants introduce innovative solutions and established players expand their reach into emerging markets, driving the overall market growth. In May 2023, Acmemills launched Natura, a new line of flushable and compostable wipes, catering to the demand for eco-friendly personal hygiene products. Natura distinguishes itself by using 100% natural fibers sourced from sustainable bamboo pulp.

Table of Contents

1. Research Methodology

2. Project Scope and Definitions

3. Executive Summary

4. Voice of Customer

  • 4.1. Demographics (Age/Cohort Analysis - Baby Boomers and Gen X, Millennials, Gen Z; Gender; Income - Low, Mid and High; Geography; Nationality; etc.)
  • 4.2. Brand Awareness
  • 4.3. Factors Considered in Purchase Decision
    • 4.3.1. Brand Reputation
    • 4.3.2. Product Quality
    • 4.3.3. Ingredients
    • 4.3.4. Skin Compatibility
    • 4.3.5. Eco-friendliness
    • 4.3.6. Convenience of Use
    • 4.3.7. Packaging
    • 4.3.8. Price
    • 4.3.9. Availability and Accessibility
  • 4.4. Purchase Channel
  • 4.5. Purpose of Purchase
  • 4.6. Frequency of Purchase
  • 4.7. Existing or Intended User
  • 4.8. Recommendations From Friends, Family/Online Reviews
  • 4.9. Role of Brand Ambassador or Influencer Marketing on Product/Brand Absorption

5. Global Intimate Wipes Market Outlook, 2017-2031F

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
    • 5.1.2. By Volume
  • 5.2. By Product Type
    • 5.2.1. Wet Wipes
    • 5.2.2. Dry Wipes
  • 5.3. By Category
    • 5.3.1. Organic
    • 5.3.2. Conventional
  • 5.4. By Usability
    • 5.4.1. Disposable
    • 5.4.2. Reusable
  • 5.5. By Fragrance
    • 5.5.1. Scented
    • 5.5.2. Unscented
  • 5.6. By Gender
    • 5.6.1. Male
    • 5.6.2. Female
  • 5.7. By End-user
    • 5.7.1. Adults
    • 5.7.2. Children
  • 5.8. By Price Range
    • 5.8.1. Mass
    • 5.8.2. Premium
  • 5.9. By Distribution Channel
    • 5.9.1. Online
      • 5.9.1.1. Company Owned Website
      • 5.9.1.2. E-commerce Website
    • 5.9.2. Offline
      • 5.9.2.1. Supermarkets/Hypermarkets
      • 5.9.2.2. Specialty Stores
      • 5.9.2.3. Convenience Stores
      • 5.9.2.4. Drug Stores
      • 5.9.2.5. Others
  • 5.10. By Region
    • 5.10.1. North America
    • 5.10.2. Europe
    • 5.10.3. South America
    • 5.10.4. Asia-Pacific
    • 5.10.5. Middle East and Africa
  • 5.11. By Company Market Share (%), 2023

6. Global Intimate Wipes Market Outlook, By Region, 2017-2031F

  • 6.1. North America*
    • 6.1.1. Market Size & Forecast
      • 6.1.1.1. By Value
      • 6.1.1.2. By Volume
    • 6.1.2. By Product Type
      • 6.1.2.1. Wet Wipes
      • 6.1.2.2. Dry Wipes
    • 6.1.3. By Category
      • 6.1.3.1. Organic
      • 6.1.3.2. Conventional
    • 6.1.4. By Usability
      • 6.1.4.1. Disposable
      • 6.1.4.2. Reusable
    • 6.1.5. By Fragrance
      • 6.1.5.1. Scented
      • 6.1.5.2. Unscented
    • 6.1.6. By Gender
      • 6.1.6.1. Male
      • 6.1.6.2. Female
    • 6.1.7. By End-user
      • 6.1.7.1. Adults
      • 6.1.7.2. Children
    • 6.1.8. By Price Range
      • 6.1.8.1. Mass
      • 6.1.8.2. Premium
    • 6.1.9. By Distribution Channel
      • 6.1.9.1. Online
        • 6.1.9.1.1. Company Owned Website
        • 6.1.9.1.2. E-commerce Website
      • 6.1.9.2. Offline
        • 6.1.9.2.1. Supermarkets/Hypermarkets
        • 6.1.9.2.2. Specialty Stores
        • 6.1.9.2.3. Convenience Stores
        • 6.1.9.2.4. Drug Stores
        • 6.1.9.2.5. Others
    • 6.1.10. United States*
      • 6.1.10.1. Market Size & Forecast
        • 6.1.10.1.1. By Value
        • 6.1.10.1.2. By Volume
      • 6.1.10.2. By Product Type
        • 6.1.10.2.1. Wet Wipes
        • 6.1.10.2.2. Dry Wipes
      • 6.1.10.3. By Category
        • 6.1.10.3.1. Organic
        • 6.1.10.3.2. Conventional
      • 6.1.10.4. By Usability
        • 6.1.10.4.1. Disposable
        • 6.1.10.4.2. Reusable
      • 6.1.10.5. By Fragrance
        • 6.1.10.5.1. Scented
        • 6.1.10.5.2. Unscented
      • 6.1.10.6. By Gender
        • 6.1.10.6.1. Male
        • 6.1.10.6.2. Female
      • 6.1.10.7. By End-user
        • 6.1.10.7.1. Adults
        • 6.1.10.7.2. Children
      • 6.1.10.8. By Price Range
        • 6.1.10.8.1. Mass
        • 6.1.10.8.2. Premium
      • 6.1.10.9. By Distribution Channel
        • 6.1.10.9.1. Online
          • 6.1.10.9.1.1. Company Owned Website
          • 6.1.10.9.1.2. E-commerce Website
        • 6.1.10.9.2. Offline
          • 6.1.10.9.2.1. Supermarkets/Hypermarkets
          • 6.1.10.9.2.2. Specialty Stores
          • 6.1.10.9.2.3. Convenience Stores
          • 6.1.10.9.2.4. Drug Stores
          • 6.1.10.9.2.5. Others
    • 6.1.11. Canada
    • 6.1.12. Mexico

All segments will be provided for all regions and countries covered

  • 6.2. Europe
    • 6.2.1. Germany
    • 6.2.2. France
    • 6.2.3. Italy
    • 6.2.4. United Kingdom
    • 6.2.5. Russia
    • 6.2.6. Netherlands
    • 6.2.7. Spain
    • 6.2.8. Turkey
    • 6.2.9. Poland
  • 6.3. South America
    • 6.3.1. Brazil
    • 6.3.2. Argentina
  • 6.4. Asia-Pacific
    • 6.4.1. India
    • 6.4.2. China
    • 6.4.3. Japan
    • 6.4.4. Australia
    • 6.4.5. Vietnam
    • 6.4.6. South Korea
    • 6.4.7. Indonesia
    • 6.4.8. Philippines
  • 6.5. Middle East and Africa
    • 6.5.1. UAE
    • 6.5.2. Saudi Arabia
    • 6.5.3. South Africa

7. Market Mapping, 2023

  • 7.1. By Product Type
  • 7.2. By Category
  • 7.3. By Usability
  • 7.4. By Fragrance
  • 7.5. By Gender
  • 7.6. By End-user
  • 7.7. By Price Range
  • 7.8. By Distribution Channel
  • 7.9. By Region

8. Macro Environment and Industry Structure

  • 8.1. Supply Demand Analysis
  • 8.2. Import Export Analysis
  • 8.3. Value Chain Analysis
  • 8.4. PESTEL Analysis
    • 8.4.1. Political Factors
    • 8.4.2. Economic System
    • 8.4.3. Social Implications
    • 8.4.4. Technological Advancements
    • 8.4.5. Environmental Impacts
    • 8.4.6. Legal Compliances and Regulatory Policies (Statutory Bodies Included)
  • 8.5. Porter's Five Forces Analysis
    • 8.5.1. Supplier Power
    • 8.5.2. Buyer Power
    • 8.5.3. Substitution Threat
    • 8.5.4. Threat from New Entrant
    • 8.5.5. Competitive Rivalry

9. Market Dynamics

  • 9.1. Growth Drivers
  • 9.2. Growth Inhibitors (Challenges and Restraints)

10. Key Players Landscape

  • 10.1. Competition Matrix of Top Five Market Leaders
  • 10.2. Market Revenue Analysis of Top Five Market Leaders (By Value, 2023)
  • 10.3. Mergers and Acquisitions/Joint Ventures (If Applicable)
  • 10.4. SWOT Analysis (For Five Market Players)
  • 10.5. Patent Analysis (If Applicable)

11. Pricing Analysis

12. Case Studies

13. Key Players Outlook

  • 13.1. The Procter & Gamble (P&G) Company
    • 13.1.1. Company Details
    • 13.1.2. Key Management Personnel
    • 13.1.3. Products and Services
    • 13.1.4. Financials (As reported)
    • 13.1.5. Key Market Focus and Geographical Presence
    • 13.1.6. Recent Developments
  • 13.2. Prestige Consumer Healthcare Inc.
  • 13.3. Combe Incorporated
  • 13.4. Woo Essentials LLC
  • 13.5. Unilever PLC
  • 13.6. Forum Health & Personal Care LLC
  • 13.7. Antevorta Laboratories
  • 13.8. JUNO & me GmbH
  • 13.9. Bodywise (UK) Limited
  • 13.10. The Honey Pot Company, LLC

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work

14. Strategic Recommendations

15. About Us and Disclaimer