表紙:在宅医療市場-成長、動向、COVID-19の影響、および予測(2021~2026年)
市場調査レポート
商品コード
907109

在宅医療市場-成長、動向、COVID-19の影響、および予測(2021~2026年)

Home Care Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

出版日: | 発行: Mordor Intelligence Pvt Ltd | ページ情報: 英文 125 Pages | 納期: 2-3営業日

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在宅医療市場-成長、動向、COVID-19の影響、および予測(2021~2026年)
出版日: 2021年05月13日
発行: Mordor Intelligence Pvt Ltd
ページ情報: 英文 125 Pages
納期: 2-3営業日
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  • 概要
  • 目次
概要

世界の在宅医療の市場規模は、予測期間(2021~2026年)の間に4.5%のCAGRで拡大すると予測されています。

ロックダウン措置、在宅勤務のシナリオ、自宅での検疫などのCOVID 19の要因により、自宅での時間が長くなり、特に頻繁に接触する場所での感染の機会を減らすという追加の利点とともに、殺菌の必要性が生じました。消費者の約84%が家の掃除方法を変更したため、プレーヤーはパンデミックの急増に対処するために製品を配置しました。

消費者が個人および家庭の衛生についてより意識するようになるにつれて、COVID-19パンデミック後に、個人および商業の両方におけるランドリーケア、表面ケア、およびトイレケア関連製品の需要は、成長を加速させるとみられています。

また、近年、消費者のオンライン支出が大幅に増加し、家庭用クリーナーのオンライン販売が増加しています。Procter&Gamble、Henkel AG、Unilever、Church&Dwight、およびReckitt Benckiser Groupは、ホームケア製品を世界的に提供している主要なプレーヤーです。

さらに、消費者は、接続されたプラットフォームを使用することで、個人および環境の健康についてより多くの情報と懸念を得ることができます。いくつかの調査によると、世界の消費者の20%以上が、持続可能なパッケージやリサイクル素材で作られたパッケージを好むため、中期的にクレームのない製品の需要につながっています。

当レポートでは、在宅医療市場について調査し、市場の概要とともに、製品タイプ別、流通チャネル別、地域別の動向、および市場に参入する企業のプロファイルなどを提供しています。

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場力学

  • 市場の推進力
  • 市場の抑制要因
  • ポーターのファイブフォース分析

第5章 市場セグメンテーション

  • 製品タイプ別
    • エアケア
    • 食器洗い
    • 漂白
    • 殺虫剤
    • ランドリーケア
    • 表面ケア
    • トイレケア
    • その他
  • 流通チャネル別
    • スーパーマーケット/ハイパーマーケット
    • コンビニエンスストア
    • オンラインストア
    • その他
  • 地域別
    • 北米
    • 欧州
    • アジア太平洋
    • 南米
    • 中東とアフリカ

第6章 競合情勢

  • 最も活発な企業
  • 最も採用された戦略
  • 市場シェア分析
  • 企業プロファイル
    • Unilever
    • Reckitt Benckiser Group Plc
    • The Procter &Gamble Company
    • SC Johnson &Son Inc.
    • Henkel AG &Co. KGaA
    • Kao Corporation
    • Quimica Amparo Ltda
    • Church &Dwight Co., Inc.
    • The Clorox Company
    • The Romero Group(Alicorp SAA)?

第7章 市場機会と動向

第8章 COVIDが市場に与える影響

目次
Product Code: 65250

The global home care market is projected to grow at a CAGR of 4.5% during the forecast period (2021 - 2026).

More time at home due to COVID 19 factors like lockdown measures, work from home scenario and home quarantine created the need for killing germs with the added benefit to reducing the chance of infection, particularly in the frequent contact areas. With around 84% of the consumer changed the way they clean their homes, thereby players positioned their products to cope up with the pandemic surge.

As consumers have become more conscious about personal and home hygiene, the post-COVID-19 pandemic, the demand for laundry care, surface care, and toilet care related products, both personal and commercial, would witness an escalating growth phase. ​

Also, in the recent past, online spending by consumers has risen significantly, which, in turn, has boosted the online sales of household cleaners. Procter & Gamble, Henkel AG, Unilever, Church & Dwight, and Reckitt Benckiser Group are some of the leading players offering home care products globally.

Further, consumers are more informed and concerned about personal and environmental health with connected platforms. According to several studies, more than 20% of consumers globally prefer products with packaging that is sustainable and/or made from recycled materials, thereby leading to the demand for products with free-from claims over the medium term.

Key Market Trends

Adoption of Healthier Lifestyle Owing to Increased Household Expenditure

The growing importance of healthier lifestyles with rising concerns among individuals about health and hygienic living, free of germs, bacteria, dust, and dirt has led to rising in per capita spending on home care products. In addition, a heightened awareness of the importance of indoor air quality and growing concerns on the impact of impure air quality on the general well-being of people have raised the demand for air purifiers in the last few years. Air purifiers reduce allergies among sensitive people by removing dust, pet dander, pollen, mold spores, and dust mite feces. From the past few years, the fragrance is playing a vital role in household cleaning products as consumers are increasingly looking for products that offer a strong pleasant odor, which, in turn, makes vendors differentiate their offerings in terms of packaging, quality, pricing, and fragrance.

North America Holds the Largest Market Share

The adoption of a healthier lifestyle coupled with the increasing concern for hygiene has been one of the key drivers for the home care market in North American countries such as the United States. The well-established real estate sector and household expenditure, growth in housing units are some of the factors which are directly related to the sales of home care in the United States. For instance, as per the US Census Bureau, the number of housing units reached 138.53 million in 2018, from 131.82 million in 2010, contributing toward the sales of home care products in the United States on a significant scale. Vendors are introducing innovative products in terms of functionality, new ingredients, packaging, and fragrances. Consumer awareness and product knowledge about various home care products have led to the introduction of high performance and quality products. For instance, the rise in health consciousness among consumers regarding the prevalence of harmful diseases such as diarrhea has led to the rise in the sales of toilet care products.

Competitive Landscape

The global home care market faces high competition due to the majority of the share is held by the leading players, including Procter & Gamble, Unilever, Church & Dwight, and Reckitt Benckiser Group Plc. Key players are focusing on online distribution channels for their online marketing and branding of their products in order to expand their geographic reach and increase their customer base. Leading manufacturers in the home care market are focusing to leverage opportunities posed by emerging markets of Asia-Pacific, like China and India, to expand their revenue base. Companies are differentiating their products in terms of functionalities, ingredients, price, odor, packaging, format in order to gain a competitive advantage.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Air Care
    • 5.1.2 Dishwashing
    • 5.1.3 Bleach
    • 5.1.4 Insecticides
    • 5.1.5 Laundry care
    • 5.1.6 Surface care
    • 5.1.7 Toilet care
    • 5.1.8 Others
  • 5.2 By Distribution Channel
    • 5.2.1 Supermarket/ Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Online Stores
    • 5.2.4 Others
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 United Kingdom
      • 5.3.2.2 Germany
      • 5.3.2.3 France
      • 5.3.2.4 Italy
      • 5.3.2.5 Spain
      • 5.3.2.6 Russia
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia Pacific
      • 5.3.3.1 India
      • 5.3.3.2 China
      • 5.3.3.3 Japan
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East & Africa
      • 5.3.5.1 Saudi Arabia
      • 5.3.5.2 South Africa
      • 5.3.5.3 Rest of Middle East & Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Unilever
    • 6.4.2 Reckitt Benckiser Group Plc
    • 6.4.3 The Procter & Gamble Company
    • 6.4.4 S.C. Johnson & Son Inc.
    • 6.4.5 Henkel AG & Co. KGaA
    • 6.4.6 Kao Corporation
    • 6.4.7 Quimica Amparo Ltda
    • 6.4.8 Church & Dwight Co., Inc.
    • 6.4.9 The Clorox Company
    • 6.4.10 The Romero Group (Alicorp SAA)​

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

8 IMPACT OF COVID ON THE MARKET