市場調査レポート
商品コード
1578144
MICE (会議・インセンティブ旅行・国際会議・展示会) の世界市場:イベントタイプ・予約モード・地域別の予測 (~2032年)Global MICE Market Research Report Information By Event Type, Booking Mode, and By Region - Forecast Till 2032 |
MICE (会議・インセンティブ旅行・国際会議・展示会) の世界市場:イベントタイプ・予約モード・地域別の予測 (~2032年) |
出版日: 2024年09月24日
発行: Market Research Future
ページ情報: 英文 151 Pages
納期: 即納可能
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MICE (会議・インセンティブ旅行・国際会議・展示会) の市場規模は、2023年の9,332億2,000万米ドル、2024年の9,934億4,000万米ドルから、予測期間中は8.38%のCAGRで推移し、2032年には1兆8,915億3,000万米ドルの規模に成長すると予測されています。
MICEの需要は、現代における技術の急速な進歩によって牽引されています。技術の進歩は、進化を続ける世界のMICE市場において変革の力となっており、イベントの概念化、計画、体験の方法を再構築しています。業界の成長と世界的な重要性は、モバイルイベントアプリケーション、高度なイベント管理ソフトウェア、仮想現実/拡張現実 (VR/AR) などの最先端技術の統合によって大きく影響を受けています。
地域別の視点
欧州のMICE市場は2022年に44.56%で最大の市場シェアを占め、CAGR 8.3%で成長すると予測されています。欧州の豊かな歴史的意義、文化的多様性、世界クラスのインフラは、世界のMICE市場の礎石としての地位を確立しています。
北米はMICE業界において圧倒的な強さを示しており、この成熟し、確立された市場は、世界の企業イベントにとって不可欠な存在となっています。米国とカナダは、このダイナミックな分野でもっとも重要な参加国のひとつです。米国とカナダは、さまざまな国際会議、展示会、企業イベントの開催で高い評価を確立しています。
アジア太平洋地域は、世界のMICE市場において、ダイナミックかつ急速に拡大している地域です。この地域がビジネスイベント分野で存在感を増しているのは、中国、日本、シンガポール、オーストラリアといった国々が、国際会議やイベントの主要な開催地として位置づけられている結果です。
当レポートでは、世界のMICE (会議・インセンティブ旅行・国際会議・展示会) の市場を調査し、市場の定義と概要、市場成長への各種影響因子の分析、市場規模の推移・予測、各種区分・地域/主要国別の内訳、競合環境、主要企業のプロファイルなどをまとめています。
Global MICE Market Research Report Information By Event Type (Meetings, Incentives, Conferences, and Exhibitions), Booking Mode (Online and Offline), and By Region (North America, Europe, Asia-Pacific, South America, and Middle East and Africa) - Forecast Till 2032
In 2023, the MICE Market Size was estimated to be USD 933.22 billion. The MICE market industry is anticipated to experience a compound annual growth rate (CAGR) of 8.38% from USD 993.44 billion in 2024 to USD 1,891.53 billion in 2032 during the forecast period (2024-2032). The demand for processed MICE is being driven by the rapid advancement of technology in the present day. Technological advancements are a transformative force in the ever-evolving Global Meetings, Incentives, Conferences, and Exhibitions/Events (MICE) market, reshaping the way events are conceptualized, planned, and experienced. The industry's growth and global significance have been significantly influenced by the integration of cutting-edge technologies, including mobile event applications, advanced event management software, and virtual and augmented reality (VR/AR).
Market segment insights
The MICE Market has been divided into four categories: Meetings, Incentives, Conferences, and Exhibitions, which are determined by the type of event.
The MICE Market has been divided into Online and Offline based on the Booking Mode.
Regional Perspectives
The MICE market in Europe constitutes the greatest market share at 44.56% in 2022 and is anticipated to grow at a compound annual growth rate (CAGR) of 8.3%. Europe's rich historical significance, cultural diversity, and world-class infrastructure have established it as a cornerstone in the global Meetings, Incentives, Conferences, and Exhibitions/Events (MICE) market. The continent has become a top destination for a diverse range of business events, drawing organizers, professionals, and delegates from all over the world.
North America is a dominant force in the Meetings, Incentives, Conferences, and Exhibitions/Events (MICE) industry, with a mature and well-established market that is essential to the global corporate events landscape. The United States and Canada are among the most significant participants in this dynamic sector. They have established a reputation for hosting a variety of international conferences, exhibitions, and corporate events.
The Asia Pacific region has emerged as a dynamic and rapidly expanding participant in the global Meetings, Incentives, Conferences, and Exhibitions/Events (MICE) market. The region's growing prominence in the business events sector is a result of the positioning of countries such as China, Japan, Singapore, and Australia as key destinations for international conferences and events.
The South American MICE market is a beneficiary of the growing globalization. South America becomes an appealing destination for hosting events that encourage international collaboration as businesses expand their operations and pursue new markets. The region's strategic geographic location between North America, Europe, and Asia makes it a convenient meeting point for professionals from around the globe.
Fueled by strategic investments, infrastructural development, and a dedication to establishing key destinations as global hubs for business events, the Middle East & Africa (MEA) region is currently experiencing a significant increase in Meetings, Incentives, Conferences, and Exhibitions/Events (MICE) activities.
Thai Airways International Public (Thailand), International Travel House Ltd. (India), MICE Service Groups (Switzerland), Cathay Pacific Airways Limited (China), MICE Hospitality (Singapore), GLOBAL MICE LTD (UK), Meetings and Incentives Worldwide, Inc. (USA), Creative Group, Inc (USA), and FCM Meetings & Events (Singapore) are among the key companies in the MICE market.