ニコチンアミドモノヌクレオチド（NMN）市場レポート：動向、予測、競合分析 (2031年まで)

世界のニコチンアミドモノヌクレオチド（NMN）市場の将来性は有望で、医療製品と化粧品市場に機会があります。世界のニコチンアミドモノヌクレオチド（NMN）市場は、2025年から2031年にかけてCAGR 7.9％で成長すると予想されます。この市場の主な促進要因は、予防ヘルスケアの重要性に対する消費者の意識の高まりと相まって、健康とウェルネスへの注目が高まっていること、NMNの潜在的な健康効果を探る研究や臨床研究が進行中であること、さらにアンチエイジング製品やサプリメントへの関心が高まっていることです。

• Lucintelの予測では、種類別では含有量98%以上が予測期間中に高い成長を遂げる見込みです。
• 用途別では、医療製品が高い成長を遂げる見込みです。
• 地域別では、北米が予測期間中に最も高い成長が見込まれます。

ニコチンアミドモノヌクレオチド（NMN）市場の戦略的成長機会

NMN市場は、健康とウェルネス製品に対する消費者の需要に後押しされ、主要な用途において様々な戦略的成長機会を提示しています。これらの機会を特定することで、市場での存在感を大幅に高めることができます。

• 栄養補助食品：NMNの主な用途は栄養補助食品であり、需要が急増しています。消費者が天然のアンチエイジング・ソリューションを求める中、この分野は大きな成長を遂げ、メーカーに技術革新の機会を提供しています。
• 機能性食品・飲料：NMNを配合した機能性食品・飲料の市場が拡大しています。この動向は、便利な健康ソリューションを求める消費者に対応し、NMN製品の日常的な食生活への浸透を拡大します。
• パーソナルケア製品：スキンケアなどのパーソナルケア製品へのNMNの配合は、ユニークな成長機会をもたらします。消費者のホリスティックな健康志向が高まる中、NMNの皮膚の健康に対する潜在的なメリットは、新たな製品開発の原動力となり得ます。
• 医薬品への応用：NMNの治療効果に関する調査が進めば、医薬品への応用の道が開けるかもしれません。研究によってNMNの有効性が検証されれば、製薬企業との提携によってNMNベースの医薬品が開発される可能性があります。
• 世界市場の拡大：新興市場、特にアジアとアフリカへの進出は、健康意識の高まりとともに成長機会を提供します。企業は現地のパートナーシップを活用して流通を強化し、新たな消費者層にアクセスすることができます。

こうした成長機会はNMN市場を再形成し、イノベーションを促進し、さまざまな分野への応用を広げています。

ニコチンアミドモノヌクレオチド（NMN）市場促進要因・課題

NMN市場は、技術的・経済的・規制的要因を含む様々な促進要因・課題の影響を受けています。これらの力学を理解することは、この進化する市場をナビゲートする利害関係者にとって不可欠です。

ニコチンアミドモノヌクレオチド（NMN）市場を牽引する要因は以下の通り：

• アンチエイジング製品への関心増大：アンチエイジング製品やウェルネス製品に対する消費者の注目が高まっていることが、NMNの需要を大きく牽引しています。健康と長寿の増進を求める人が増えるにつれ、NMNは貴重なサプリメントと見なされるようになっています。
• 科学調査と検証：NMNの健康効果を確認する継続的な研究が、消費者の信頼と関心を高めています。このような科学的裏付けは、市場における投資と技術革新を促進します。
• 健康意識の高まり：消費者の健康意識が高まるにつれ、NMNのような自然で効果的な栄養補助食品に対する需要が高まっています。この動向は、市場全体の成長と製品の多様化を支えています。
• 規制によるサポート：栄養補助食品に関する良好な規制により、企業はNMN製品を効果的に販売できるようになっています。この明確さが消費者の信頼を育み、売上成長を後押ししています。
• eコマースの成長：オンライン・ショッピングの台頭により、NMN製品へのアクセスが向上し、消費者はサプリメントを便利に探索・購入できるようになっています。この動向は市場拡大のために極めて重要です。

ニコチンアミドモノヌクレオチド（NMN）市場における課題は以下の通り：

• 市場の飽和：市場に参入するNMN製品の数が増加すると飽和状態に陥る可能性があり、各ブランドが差別化を図ることが難しくなります。差別化を図り競合優位性を維持するためには、企業は技術革新を進めなければなりません。
• 規制上のハードル：さまざまな地域にまたがる複雑な規制を乗り越えることは、メーカーにとって課題となり得ます。さまざまな基準を遵守するためにはリソースが必要であり、市場参入戦略に影響を与えかねません。
• 消費者の懐疑心：関心は高まっているもの、NMN製品の有効性に懐疑的な消費者もいます。この課題を克服するには、市場の啓蒙と信頼の構築が不可欠です。

これらの促進要因・課題はNMN市場に大きな影響を与え、将来の展望を形成し、成長と革新のための戦略を決定します。

目次

第1章 エグゼクティブサマリー

第2章 世界のニコチンアミドモノヌクレオチド（NMN）市場：市場力学

• イントロダクション、背景、分類
• サプライチェーン
• 業界の促進要因と課題

第3章 市場動向と予測分析 (2019年～2031年)

• マクロ経済動向 (2019～2024年) と予測 (2025～2031年)
• 世界のニコチンアミドモノヌクレオチド（NMN）市場の動向 (2019～2024年) と予測 (2025～2031年)
• 世界のニコチンアミドモノヌクレオチド（NMN）市場：種類別
  • 含有量98%以上
  • 含有量98%未満
• 世界のニコチンアミドモノヌクレオチド（NMN）市場：用途別
  • 医療製品
  • 化粧品
  • その他

第4章 地域別の市場動向と予測分析 (2019年～2031年)

• 世界のニコチンアミドモノヌクレオチド（NMN）市場：地域別
• 北米のニコチンアミドモノヌクレオチド（NMN）市場
• 欧州のニコチンアミドモノヌクレオチド（NMN）市場
• アジア太平洋のニコチンアミドモノヌクレオチド（NMN）市場
• その他地域のニコチンアミドモノヌクレオチド（NMN）市場

第5章 競合分析

• 製品ポートフォリオ分析
• 運用統合
• ポーターのファイブフォース分析

第6章 成長機会と戦略分析

• 成長機会分析
  • 世界のニコチンアミドモノヌクレオチド（NMN）市場の成長機会：種類別
  • 世界のニコチンアミドモノヌクレオチド（NMN）市場の成長機会：用途別
  • 世界のニコチンアミドモノヌクレオチド（NMN）市場の成長機会：地域別
• 世界のニコチンアミドモノヌクレオチド（NMN）市場の新たな動向
• 戦略的分析
  • 新製品の開発
  • 世界のニコチンアミドモノヌクレオチド（NMN）市場の生産能力拡大
  • 世界のニコチンアミドモノヌクレオチド（NMN）市場における企業合併・買収 (M&A)、合弁事業
  • 認証とライセンシング

第7章 主要企業のプロファイル

• GeneHarbor
• Herbalmax
• Genex Formulas
• Shinkowa Pharmaceutical
• Maac10 Formulas
• EffePharm
• Bontac

The future of the global nicotinamide mononucleotide (NMN) market looks promising, with opportunities in the health care product and cosmetic markets. The global nicotinamide mononucleotide (NMN) market is expected to grow with a CAGR of 7.9% from 2025 to 2031. The major drivers for this market are the growing focus on health and wellness, coupled with rising consumer awareness about the importance of preventive healthcare, ongoing research and clinical studies exploring the potential health benefits of NMN, as well as increasing interest in anti-aging products and supplements.

• Lucintel forecasts that, within the type category, content greater than or equal to 98% is expected to witness higher growth over the forecast period.
• Within the application category, healthcare product is expected to witness higher growth.
• In terms of regions, North America is expected to witness the highest growth over the forecast period.

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Emerging Trends in the Nicotinamide Mononucleotide (NMN) Market

The NMN market is undergoing transformative trends driven by scientific research, consumer awareness, and technological advancements. These trends are reshaping how NMN is perceived and utilized in health and wellness.

• Increased Research and Development: Ongoing scientific studies are validating the health benefits of NMN, particularly in aging and metabolic health. As research continues to affirm its efficacy, consumer confidence in NMN products is growing, leading to increased demand and market expansion.
• Focus on Bioavailability: There is a growing emphasis on improving the bioavailability of NMN supplements. Innovations in formulation and delivery methods are being developed to enhance absorption, making products more effective and appealing to health-conscious consumers.
• Consumer Education and Awareness: As knowledge about NMN spreads, consumers are becoming more informed about its potential benefits. Educational campaigns and marketing strategies are crucial for companies to build trust and attract a broader customer base, enhancing market growth.
• Sustainability Practices: Manufacturers are increasingly adopting sustainable sourcing and production practices in response to consumer demand for eco-friendly products. This trend not only appeals to environmentally conscious consumers but also strengthens brand loyalty and market positioning.
• Diversification of Product Offerings: The NMN market is seeing a diversification of products, including capsules, powders, and functional foods. This variety caters to different consumer preferences and lifestyles, broadening the market reach and increasing overall sales.

These trends are reshaping the NMN market, driving innovation, consumer engagement, and sustainability efforts.

Recent Developments in the Nicotinamide Mononucleotide (NMN) Market

Recent developments in the NMN market highlight significant advancements in research, product formulations, and consumer engagement. These changes are crucial for market growth and competitiveness.

• Scientific Validation: Recent studies demonstrating the benefits of NMN for aging and metabolism are driving interest among consumers and investors. This validation is encouraging companies to invest in NMN research, enhancing credibility and market acceptance.
• Innovative Formulations: Companies are focusing on developing innovative NMN formulations that enhance bioavailability and absorption. These advancements improve product efficacy, attracting more consumers seeking effective health solutions.
• Regulatory Advancements: Increased clarity in dietary supplement regulations is fostering a favorable environment for NMN products. This regulatory support enables companies to market their products more effectively, boosting consumer confidence and sales.
• Strategic Partnerships: Collaborations between manufacturers and research institutions are fostering innovation in NMN product development. These partnerships enhance R&D capabilities, leading to improved formulations and better market offerings.
• Expansion into New Markets: Companies are exploring opportunities in emerging markets for NMN supplements. This expansion strategy aims to tap into the growing global interest in health and wellness, driving overall market growth.

These developments are positively impacting the NMN market, enhancing its credibility, accessibility, and product offerings.

Strategic Growth Opportunities for Nicotinamide Mononucleotide (NMN) Market

The NMN market presents various strategic growth opportunities across key applications, driven by consumer demand for health and wellness products. Identifying these opportunities can significantly enhance market presence.

• Dietary Supplements: The primary application for NMN is in dietary supplements, where demand is rapidly increasing. As consumers seek natural anti-aging solutions, this segment is poised for significant growth, offering manufacturers ample opportunities to innovate.
• Functional Foods and Beverages: There is a growing market for functional foods and beverages infused with NMN. This trend caters to consumers looking for convenient health solutions, expanding the reach of NMN products into everyday diets.
• Personal Care Products: The incorporation of NMN into personal care products, such as skincare, presents a unique growth opportunity. As consumers increasingly focus on holistic wellness, NMN's potential benefits for skin health can drive new product developments.
• Pharmaceutical Applications: Research into NMN's therapeutic benefits may open doors for pharmaceutical applications. As studies validate its efficacy, partnerships with pharmaceutical companies could lead to the development of NMN-based medications.
• Global Market Expansion: Expanding into emerging markets, particularly in Asia and Africa, offers growth opportunities as health awareness rises. Companies can leverage local partnerships to enhance distribution and access new consumer bases.

These growth opportunities are reshaping the NMN market, driving innovation, and broadening its applications across various sectors.

Nicotinamide Mononucleotide (NMN) Market Driver and Challenges

The NMN market is influenced by various drivers and challenges, encompassing technological, economic, and regulatory factors. Understanding these dynamics is essential for stakeholders navigating this evolving market.

The factors responsible for driving the nicotinamide mononucleotide (NMN) market include the following:

• Growing Interest in Anti-Aging Products: The rising consumer focus on anti-aging and wellness products significantly drives demand for NMN. As more people seek to enhance their health and longevity, NMN is increasingly viewed as a valuable supplement.
• Scientific Research and Validation: Ongoing studies confirming the health benefits of NMN bolster consumer confidence and interest. This scientific backing encourages investment and innovation within the market.
• Increased Health Awareness: As consumers become more health-conscious, there is a growing demand for natural and effective dietary supplements like NMN. This trend supports overall market growth and product diversification.
• Regulatory Support: Favorable regulations regarding dietary supplements are enabling companies to market NMN products effectively. This clarity fosters consumer trust and drives sales growth.
• E-commerce Growth: The rise of online shopping is enhancing accessibility to NMN products, allowing consumers to explore and purchase supplements conveniently. This trend is crucial for expanding market reach.

Challenges in the nicotinamide mononucleotide (NMN) market are:

• Market Saturation: The increasing number of NMN products entering the market can lead to saturation, making it challenging for brands to differentiate themselves. Companies must innovate to stand out and maintain competitive advantages.
• Regulatory Hurdles: Navigating complex regulations across different regions can pose challenges for manufacturers. Compliance with varying standards requires resources and can impact market entry strategies.
• Consumer Skepticism: Despite growing interest, some consumers remain skeptical about the efficacy of NMN products. Educating the market and building trust are essential for overcoming this challenge.

These drivers and challenges significantly influence the NMN market, shaping its future landscape and determining strategies for growth and innovation.

List of Nicotinamide Mononucleotide (NMN) Companies

Companies in the market compete based on product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies, nicotinamide mononucleotide (NMN) companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the nicotinamide mononucleotide (NMN) companies profiled in this report include-

• GeneHarbor
• Herbalmax
• Genex Formulas
• Shinkowa Pharmaceutical
• Maac10 Formulas
• EffePharm
• Bontac

Nicotinamide Mononucleotide (NMN) by Segment

The study includes a forecast for the global nicotinamide mononucleotide (NMN) market by type, application, and region.

Nicotinamide Mononucleotide (NMN) Market by Type [Analysis by Value from 2019 to 2031]:

• Content Greater than or Equal to 98%
• Content Less than 98%

Nicotinamide Mononucleotide (NMN) Market by Application [Analysis by Value from 2019 to 2031]:

• Health Care Products
• Cosmetics
• Others

Nicotinamide Mononucleotide (NMN) Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Nicotinamide Mononucleotide (NMN) Market

The nicotinamide mononucleotide (NMN) market is experiencing significant growth as interest in anti-aging supplements and wellness products rises globally. Recent developments in the United States, China, Germany, India, and Japan highlight advancements in research, increased consumer awareness, and regulatory changes. The growing demand for NMN in dietary supplements and its potential health benefits are driving market expansion, prompting companies to innovate and improve product formulations. This dynamic landscape is attracting investments and fostering collaborations across the industry.

• United States: In the US, the NMN market is expanding rapidly, driven by heightened consumer interest in longevity and health supplements. Recent research publications underscore NMN's potential benefits for cellular health and metabolism, spurring demand. Regulatory clarity regarding dietary supplements is also facilitating market growth, enabling companies to market NMN more effectively. E-commerce platforms are becoming key distribution channels, allowing consumers easier access to NMN products and further boosting sales.
• China: China's NMN market is witnessing explosive growth as awareness of anti-aging benefits increases among consumers. The government is also supporting the health supplement industry through favorable regulations. Local manufacturers are investing in research and development to create high-quality NMN products that meet international standards. E-commerce continues to dominate sales channels, with numerous platforms offering a wide range of NMN supplements, making them readily available to consumers across the country.
• Germany: In Germany, the NMN market is growing, driven by a strong focus on health and wellness. Recent studies highlighting NMN's benefits for aging and metabolism are increasing consumer interest. The regulatory landscape supports the health supplement sector, allowing for clearer labeling and marketing. Companies are emphasizing quality and sourcing, with an increasing demand for certified products, aligning with the German consumer's preference for transparency and sustainability in health products.
• India: India's NMN market is in its nascent stages but is poised for growth due to rising health consciousness among consumers. Recent collaborations between manufacturers and research institutions are fostering innovation and product development. E-commerce platforms are becoming essential for distribution, providing consumers with access to a variety of NMN supplements. The government's initiatives promoting health and wellness are also creating a favorable environment for NMN products to thrive.
• Japan: Japan's NMN market is characterized by a strong consumer interest in health and longevity products. Recent developments include the introduction of innovative NMN formulations aimed at enhancing absorption and efficacy. Regulatory support for health supplements is boosting market growth, encouraging manufacturers to develop high-quality products. The aging population is a significant driver of demand, with consumers increasingly seeking effective anti-aging solutions, further propelling the NMN market.

Features of the Global Nicotinamide Mononucleotide (NMN) Market

Market Size Estimates: Nicotinamide mononucleotide (NMN) market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Nicotinamide mononucleotide (NMN) market size by type, application, and region in terms of value ($B).

Regional Analysis: Nicotinamide mononucleotide (NMN) market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the nicotinamide mononucleotide (NMN) market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the nicotinamide mononucleotide (NMN) market.

Analysis of the competitive intensity of the industry based on Porter's Five Forces model.

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This report answers the following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the nicotinamide mononucleotide (NMN) market by type (content greater than or equal to 98% and content less than 98%), application (health care products, cosmetics, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market, and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years, and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Nicotinamide Mononucleotide (NMN) Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Nicotinamide Mononucleotide (NMN) Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Nicotinamide Mononucleotide (NMN) Market by Type
  • 3.3.1: Content Greater than or Equal to 98%
  • 3.3.2: Content Less than 98%
• 3.4: Global Nicotinamide Mononucleotide (NMN) Market by Application
  • 3.4.1: Health Care Products
  • 3.4.2: Cosmetics
  • 3.4.3: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Nicotinamide Mononucleotide (NMN) Market by Region
• 4.2: North American Nicotinamide Mononucleotide (NMN) Market
  • 4.2.1: North American Market by Type: Content Greater than or Equal to 98% and Content Less than 98%
  • 4.2.2: North American Market by Application: Health Care Products, Cosmetics, and Others
• 4.3: European Nicotinamide Mononucleotide (NMN) Market
  • 4.3.1: European Market by Type: Content Greater than or Equal to 98% and Content Less than 98%
  • 4.3.2: European Market by Application: Health Care Products, Cosmetics, and Others
• 4.4: APAC Nicotinamide Mononucleotide (NMN) Market
  • 4.4.1: APAC Market by Type: Content Greater than or Equal to 98% and Content Less than 98%
  • 4.4.2: APAC Market by Application: Health Care Products, Cosmetics, and Others
• 4.5: ROW Nicotinamide Mononucleotide (NMN) Market
  • 4.5.1: ROW Market by Type: Content Greater than or Equal to 98% and Content Less than 98%
  • 4.5.2: ROW Market by Application: Health Care Products, Cosmetics, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Nicotinamide Mononucleotide (NMN) Market by Type
  • 6.1.2: Growth Opportunities for the Global Nicotinamide Mononucleotide (NMN) Market by Application
  • 6.1.3: Growth Opportunities for the Global Nicotinamide Mononucleotide (NMN) Market by Region
• 6.2: Emerging Trends in the Global Nicotinamide Mononucleotide (NMN) Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Nicotinamide Mononucleotide (NMN) Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Nicotinamide Mononucleotide (NMN) Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: GeneHarbor
• 7.2: Herbalmax
• 7.3: Genex Formulas
• 7.4: Shinkowa Pharmaceutical
• 7.5: Maac10 Formulas
• 7.6: EffePharm
• 7.7: Bontac