カスタマーサクセスマネジメント市場レポート：2030年までの動向、予測、競合分析

カスタマーサクセスマネジメントの動向と予測

世界のカスタマーサクセスマネジメント市場の将来は、ヘルスケア、小売、BFSI、IT・通信、官公庁の各市場における機会で有望視されています。世界のカスタマーサクセスマネジメント市場は、2024年から2030年までのCAGRが15.8%で、2030年までに推定36億米ドルに達すると予測されます。この市場の主な促進要因は、パーソナライズされた顧客体験に対する需要の高まり、サブスクリプションベースのビジネスモデルの台頭、顧客成功管理を強化するためのクラウドベースのソリューション利用の拡大です。

• Lucintel社は、顧客維持の重要性の高まりとクラウドベースのコンピューティング技術の採用拡大により、アプリケーションカテゴリーの中では顧客体験管理が予測期間中最大のセグメントであり続けると予測しています。
• 地域別では、競合の激化とコスト削減のプレッシャー、および同地域におけるカスタマージャーニーの追跡と解約率の低下を目的とした高度な分析ソリューションに対する需要の高まりから、予測期間中も北米が最大地域であり続けると思われます。

カスタマーサクセスマネジメント市場の戦略的成長機会

テクノロジーの発展と顧客の期待の高まりが、いくつかの応用分野におけるCSMの戦略的成長機会を促進しています。このような成長機会を見極めることで、企業はカスタマーサクセス戦略と成長のための計画を立てやすくなります。

• CRMシステムとの統合：CSMをCRMシステムと統合することで、顧客とのやり取りやデータを包括的に理解することができます。CSMツールを既存のCRMシステムと統合することで、企業はカスタマーサクセスの指標をより効果的に追跡できるようになります。その結果、効果的でパーソナライズされたサポート戦略の立案に役立ちます。
• 新興市場への展開：新興市場へのCSMソリューションの拡大は、大きな成長機会をもたらします。これらの地域の企業がデジタルツールを導入し、顧客の囲い込みに取り組む中で、現地のニーズや規制要件を満たす高度なCSMプラットフォームに対する需要が高まっています。
• 業界に特化したソリューションの開発：業界に特化したCSMソリューションを開発することで、企業はヘルスケア、金融サービス、テクノロジーなどの分野特有の課題やニーズに対応することができます。カスタマイズされたソリューションは、的を絞ったサポートとリソースを提供することで、顧客エンゲージメントと顧客満足度を向上させる可能性があります。
• サブスクリプションベースモデルの成長：サブスクリプションベースのビジネスモデルの台頭により、CSMソリューションは、継続的な収益管理と顧客維持をサポートする必要があります。顧客生涯価値（CLV）の最大化と解約の減少に焦点を当てたCSMツールは、このモデルで事業を展開する企業にとって需要が高いです。
• 顧客分析の改善：成長を促進するために、高度な顧客分析によって、顧客の行動パターンや嗜好に関する貴重な洞察を得ることができます。様々な顧客接点からのデータを分析することで、企業は顧客の成功を促進し、全体的な顧客体験を向上させる戦略を立てることができます。

このような戦略的成長機会は、CSM市場がさらなる発展と革新を遂げられる領域を浮き彫りにします。これらの機会を活用する企業は、顧客との関係を強化し、ビジネスの成長を促進する上で有利な立場に立つことができます。

カスタマーサクセスマネジメント市場の促進要因・課題

CSM市場にはいくつかの促進要因・課題があり、市場の成長と開拓に影響を与えています。主な促進要因としては、技術の進歩や顧客の期待の変化などが挙げられますが、課題としては、規制への適合や統合の複雑さなどが挙げられます。

カスタマーサクセスマネジメント市場を牽引する要因は以下の通りです：

• 技術の向上：AI、機械学習、クラウドコンピューティングなどの技術革新がCSM市場を牽引しています。これらの進歩は、顧客データの分析を強化し、プロセスを自動化し、パーソナライズされたサポートを可能にします。
• 顧客維持への注力の高まり：企業は、顧客維持と長期的な関係をより重視するようになっています。このような顧客維持への関心の高まりは、顧客とのやり取りを管理し、解約を減らすことで顧客満足度を向上させ、ビジネスの成長に貢献するCSMソリューションの需要を促進しています。
• サブスクリプション型ビジネスモデルの増加：サブスクリプションベースモデルの増加により、継続的な収益と顧客満足度が重要になるため、適切なカスタマーサクセス戦略が必要とされています。サブスクリプション型ビジネスモデルをサポートするCSMツールは、顧客生涯価値（CLV）を最適化し、解約を減らすのに役立ちます。
• パーソナライズされた顧客体験の需要：時が経つにつれて、パーソナライズされたプロアクティブなカスタマーサポートに対する需要が高まっています。その結果、データ分析を利用して個々のニーズに合わせたパーソナライズされたインタラクションを提供するCSMソリューションの需要が高まり、市場の成長を牽引しています。
• 国際市場への進出：国際市場への進出により、さまざまな顧客要件を満たし、現地の規制を遵守するための顧客サービス管理ソリューションに対する需要が高まっています。そのため、拡張性と適応性に優れたCSMプラットフォームに対するニーズが高まっています。

カスタマーサクセスマネジメント市場における課題は以下の通りです：

• 規制への対応：GDPRやCCPAなどの複雑なデータプライバシー規制により、CSMソリューションがコンプライアンスを維持することが難しくなっています。CSMの目的は効果的な顧客サポートであるため、コンプライアンスは強力なデータ保護と法的要件の遵守によってのみ達成できます。
• 既存システムとの統合：CSMツールと既存のCRMシステムや企業システムとの統合には問題があります。顧客とのやり取りやサポートの統合ビューを維持するには、システム間のシームレスな接続とデータ交換が必要です。
• 高度なCSMソリューションの高いコスト：先進的なCSMソリューションの導入コストは、中小企業にとって大きな懸念事項です。予算の制約を考慮しながらテクノロジーへの投資をバランスさせることは、カスタマーサクセスを向上させる際に多くの企業が直面する課題です。

このような市場促進要因・課題が、特にテクノロジー導入、顧客の期待、法規制遵守の観点から、カスタマーサクセスマネジメント市場を形成しています。これらの要因に効果的に対処する企業は、この進化する市場で成功するために有利な立場になると思われます。

目次

第1章 エグゼクティブサマリー

第2章 世界のカスタマーサクセスマネジメント市場：市場力学

• イントロダクション、背景、分類
• サプライチェーン
• 業界の促進要因と課題

第3章 2018年から2030年までの市場動向と予測分析

• マクロ経済動向（2018～2023年）と予測（2024～2030年）
• 世界のカスタマーサクセスマネジメント市場の動向（2018～2023年）と予測（2024～2030年）
• 世界のカスタマーサクセスマネジメント市場：展開モード別
  • クラウド
  • オンプレミス
• 世界のカスタマーサクセスマネジメント市場：組織規模別
  • 中小企業
  • 大企業
• 世界のカスタマーサクセスマネジメント市場：用途別
  • セールスおよびマーケティング管理
  • 顧客体験管理
  • リスクとコンプライアンス管理
  • その他
• 世界のカスタマーサクセスマネジメント市場：エンドユーザー別
  • ヘルスケア
  • 小売り
  • BFSI
  • 情報技術と通信
  • 政府
  • その他

第4章 2018年から2030年までの地域別市場動向と予測分析

• 地域別の世界のカスタマーサクセスマネジメント市場
• 北米のカスタマーサクセスマネジメント市場
• 欧州のカスタマーサクセスマネジメント市場
• アジア太平洋のカスタマーサクセスマネジメント市場
• その他地域のカスタマーサクセスマネジメント市場

第5章 競合分析

• 製品ポートフォリオ分析
• 業務統合
• ポーターのファイブフォース分析

第6章 成長機会と戦略分析

• 成長機会分析
  • 展開モード別の世界のカスタマーサクセスマネジメント市場の成長機会
  • 組織規模別の世界のカスタマーサクセスマネジメント市場の成長機会
  • 用途別の世界のカスタマーサクセスマネジメント市場の成長機会
  • エンドユーザー別の世界のカスタマーサクセスマネジメント市場の成長機会
  • 地域別の世界のカスタマーサクセスマネジメント市場の成長機会
• 世界なカスタマーサクセスマネジメント市場の新たな動向
• 戦略分析
  • 新製品開発
  • 世界のカスタマーサクセスマネジメント市場のキャパシティ拡大
  • 世界のカスタマーサクセスマネジメント市場における合併、買収、合弁事業
  • 認証とライセンシング

第7章 主要企業の企業プロファイル

• Gainsight
• Salesforce.com
• UserIQ
• IBM
• Open Text

Customer Success Management Trends and Forecast

The future of the global customer success management market looks promising with opportunities in the healthcare, retail, BFSI, information technology and telecom, and government markets. The global customer success management market is expected to reach an estimated $3.6 billion by 2030 with a CAGR of 15.8% from 2024 to 2030. The major drivers for this market are the increasing demand for personalized customer experiences, the rise of subscription-based business models, and the growing use of cloud-based solutions to enhance client success management.

• Lucintel forecasts that, within the application category, customer experience management will remain the largest segment over the forecast period due to the increasing importance of customer retention and the growing adoption of cloud-based computing technologies.
• In terms of region, North America will remain the largest region over the forecast period due to the increasing competition and pressure to reduce costs, and rising demand for advanced analytical solutions to track customer journeys and lower churn rates in this region.

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Emerging Trends in the Customer Success Management Market

Building on emerging trends, several new ways in which companies are reaching out to their customers have emerged in the field of Customer Success Management. These changes are driven by rapid technological advancements, changing customer expectations, and a growing interest in long-term customer relationships.

• Artificial Intelligence and Machine Learning Integration: The inclusion of AI and machine learning in CSM platforms is expanding the horizons of predictive customer need assessment and automating mundane tasks. With AI-powered tools, the analysis of customer data leads to personalized recommendations for proactive support, thereby improving customer satisfaction and retention. This trend provides companies with an efficient way to scale their customer success efforts.
• Customer Journey Mapping: Companies are increasingly interested in mapping the entire customer journey to better understand pain points and serve customers more effectively. Analyzing the visualization of each touchpoint enables businesses to develop more practical approaches to customer success, optimizing each interaction for a better customer experience. This helps in tailoring services to customer needs and improving overall satisfaction.
• Omnichannel Support: Omnichannel support enables companies to provide frictionless and consistent customer experiences across multiple platforms and touchpoints. Integrating various communication channels within the same CSM system ensures that customers receive coherent and responsive support, regardless of how they interact with the company.
• Proactive Customer Engagement: Engaging proactively with customers is a top priority because, through data-driven insights, companies can anticipate customer needs and address issues before they escalate. This involves implementing systems that flag potential problems and opportunities for customer success teams, so interventions can be timely and personalized.
• Increased Emphasis on CLV: There is a growing emphasis on measuring and maximizing Customer Lifetime Value (CLV) as a key metric for business success. Many companies have invested in tools and strategies that improve CLV through better customer retention, reduced churn, and upsell/cross-sell opportunities.

Technology and data-driven trends are expected to significantly impact customer interactions, potentially driving business growth in the CSM market. Companies that can adapt to these emerging trends in the coming years will likely be better positioned to deliver excellent customer experiences and ensure long-term success.

Recent Developments in the Customer Success Management Market

The latest trends in the CSM market are inclined toward advanced technologies and strategies for improving relationships with customers and driving growth. The key trends involve the integration of new tools and methodologies that improve customer engagement and retention.

• Advanced Analytics and AI Integration: Advanced analytics, along with the integration of AI, will revolutionize the way CSM platforms and customer success strategies work. AI-driven tools deeply observe customer behavior to anticipate their needs and offer support accordingly. This development is set to further enhance the efficiency and effectiveness of customer success teams.
• Cloud-based CSM Solutions: Cloud-based CSM solutions are increasingly adopted due to their scalability and flexibility. These platforms are ideal for companies with varied and growing customer bases, offering real-time data access, system integrations, and accessibility from any location. This development contributes to dynamic and adaptive customer success strategies.
• Streamlined Omnichannel Support: Developments related to omnichannel support have made customer interactions smoother and qualitatively better. Many companies now offer a seamless experience by integrating different channels into one platform, providing support across multiple touchpoints.
• Data Privacy and Compliance Take Center Stage: With the increasing stringency of data privacy laws, CSM solutions are gradually shifting toward becoming compliance-oriented. This shift is reflected in the inclusion of data encryption, restricted access, and adherence to various regulations such as the recent GDPR. These measures help companies retain customer trust while avoiding legal complications.
• Increased Investment in Customer Success Teams: Increased investment in establishing and scaling customer success teams has led to significant improvements in customer engagement and retention. This includes specialized roles, training, and customer-success-enabling tools. The emergence of this trend signals a focused attention toward customer success.

The above developments are key drivers shaping the CSM market, enhancing customer interactions and support strategies. Leveraging these trends as strategic advantages will help your company meet the needs of target customers and drive business success.

Strategic Growth Opportunities for Customer Success Management Market

The development of technologies and the rise in customer expectations are driving strategic growth opportunities for CSM in several application areas. Identifying these opportunities can help organizations plan better for their customer success strategy and growth.

• Integration with CRM Systems: The integration of CSM with CRM systems provides a comprehensive understanding of customer interactions and data. Integrating CSM tools with existing CRM systems enables companies to track customer success metrics more effectively. This, in turn, helps in devising effective and personalized support strategies.
• Expansion into Emerging Markets: Expanding CSM solutions into emerging markets offers significant growth opportunities. As companies in these regions adopt digital tools and work to retain customers, there is an increasing demand for advanced CSM platforms that meet local needs and regulatory requirements.
• Development of Industry-Specific Solutions: Developing industry-specific CSM solutions allows organizations to address the unique challenges and needs in sectors such as healthcare, financial services, and technology. Tailored solutions have the potential to improve customer engagement and satisfaction by providing targeted support and resources.
• Growth of Subscription-Based Models: With the rise of subscription-based business models, CSM solutions must support recurring revenue management and customer retention. CSM tools focused on maximizing Customer Lifetime Value (CLV) and reducing churn will be in high demand for businesses operating under this model.
• Improved Customer Analytics: To drive growth, advanced customer analytics can provide valuable insights into customer behavioral patterns and preferences. By analyzing data from various customer touchpoints, companies can create strategies that foster customer success and enhance the overall customer experience.

These strategic growth opportunities highlight areas where the CSM market can further develop and innovate. Companies that leverage these opportunities will be better positioned to strengthen customer relationships and drive business growth.

Customer Success Management Market Driver and Challenges

Several drivers and challenges are influencing the CSM market, impacting its growth and development. Key drivers include technological advancements and changing customer expectations, while challenges pertain to conformance with regulations and complexities in integration.

The factors driving the customer success management market include:

• Better Technology: Innovations in technology, such as AI, machine learning, and cloud computing, are driving the CSM market. These advancements enhance the analysis of customer data, automate processes, and enable personalized support, which in turn improves customer success strategies.
• Increasing Focus on Customer Retention: Organizations are placing more emphasis on customer retention and long-term relationships. This increased focus on customer retention drives the demand for CSM solutions, which help manage customer interactions and improve customer satisfaction by reducing churn, contributing to business growth.
• Increased Subscription-Based Business Models: The rise in subscription-based models has led to a need for proper customer success strategies, as recurring revenue and customer satisfaction depend on them. CSM tools that support subscription-based business models help optimize customer lifetime value (CLV) and reduce churn.
• Demand for Personalized Customer Experience: Over time, there has been a growing demand for personalized and proactive customer support. As a result, CSM solutions that use data analytics to provide personalized interactions tailored to individual needs are in high demand, driving market growth.
• Expanding into International Markets: The expansion into international markets increases the demand for customer service management solutions to meet various customer requirements and comply with local regulations. This creates a need for scalable and adaptable CSM platforms.

Challenges in the customer success management market include:

• Regulatory Compliance: Complex data privacy regulations, such as GDPR and CCPA, make it challenging for CSM solutions to maintain compliance. Since the goal of CSM is effective customer support, compliance can only be achieved through strong data protection and adherence to legal requirements.
• Integration with Existing Systems: Integrating CSM tools with existing CRM and enterprise systems can be problematic. Seamless connectivity and data exchange among systems are required to maintain an integrated view of customer interactions and support.
• High Costs of Advanced CSM Solutions: The implementation costs of advanced CSM solutions are a significant concern for smaller organizations. Balancing investment in technology while considering budget constraints is a challenge many businesses face when improving customer success.

These drivers and challenges are shaping the customer success management market, particularly in terms of technology adoption, customer expectations, and regulatory compliance. Companies that effectively address these factors will be well-positioned to succeed in this evolving market.

List of Customer Success Management Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies customer success management companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the customer success management companies profiled in this report include-

• Gainsight
• Salesforce.com
• UserIQ
• IBM
• Open Text

Customer Success Management by Segment

The study includes a forecast for the global customer success management by deployment mode, size of organization, application, end use, and region.

Customer Success Management Market by Deployment Mode [Analysis by Value from 2018 to 2030]:

• Cloud
• On premises

Customer Success Management Market by Size of Organization [Analysis by Value from 2018 to 2030]:

• Small and Medium Enterprise
• Large enterprise

Customer Success Management Market by Application [Analysis by Value from 2018 to 2030]:

• Sales and Marketing Management
• Customer Experience Management
• Risk and Compliance Management
• Others

Customer Success Management Market by End Use [Analysis by Value from 2018 to 2030]:

• Healthcare
• Retail
• BFSI
• Information Technology and Telecom
• Government
• Others

Customer Success Management Market by Region [Analysis by Value from 2018 to 2030]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Customer Success Management Market

The rapid evolution of the CSM market in terms of technology, the changing customer expectations, and an increasing focus on long-term customer relationships have challenged companies in key markets to consider innovative strategies and tools that enhance customer experience and drive business growth. These trends reflect a global shift toward more proactive and personalized ways of engaging with customers.

• United States: The U.S. is making significant strides toward the inclusion of advanced analytics and artificial intelligence in the booming CSM market. With AI, companies can predict customer behaviors and provide personalized support accordingly. The automation of tools and customer-centric platforms boosts efficiency and satisfaction levels, while greater emphasis is placed on measuring and improving Customer Lifetime Value.
• China: The CSM market is gaining momentum in China as firms increasingly recognize that retaining customers is the key to success in these competitive times. Recent developments include the integration of localized CRM systems and customer support tools tailored to the Chinese market. Companies are embracing digital transformation and using big data to understand the behaviors and preferences of their customers. Seamless omnichannel experiences are critical to developing continuous customer satisfaction and loyalty.
• Germany: The CSM market in Germany shows strong trends toward data privacy and compliance. Companies are integrating CSM solutions that strictly adhere to stringent GDPR while offering broad customer insights. For customer success, the market has also seen an increased adoption of platforms that integrate with existing enterprise systems, providing a unified view of customer interactions and proactive management.
• India: According to IDC, India's CSM market is growing rapidly due to increasing business digitalization and the expansion of the service industry. Businesses in India are investing in scalable and flexible cloud-based CSM tools. Attention is also being given to developing customer success strategies for the fast-growing and diverse customer base. The rise of startups and technology companies is spurring innovation in new CSM technologies and their adoption.
• Japan: The CSM market in Japan is still in its early stages, with a focus on integrating advanced technologies and improving customer experience. Companies are using advanced analytics and AI-powered solutions to develop sophisticated systems that enhance their ability to provide exceptional customer support through predictive customer needs. There is also a trend toward personalization, with businesses tailoring customer success programs to better meet the specific preferences of Japanese consumers.

Features of the Global Customer Success Management Market

Market Size Estimates: Customer success management market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Customer success management market size by various segments, such as by deployment mode, size of organization, application, end use, and region in terms of value ($B).

Regional Analysis: Customer success management market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different deployment mode, size of organization, application, end use, and regions for the customer success management market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the customer success management market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the customer success management market by deployment mode (cloud and on premises), size of organization (small and medium enterprise and large enterprise), application (sales and marketing management, customer experience management, risk and compliance management, and others), end use (healthcare, retail, BFSI, information technology and telecom, government, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Customer Success Management Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Global Customer Success Management Market Trends (2018-2023) and Forecast (2024-2030)
• 3.3: Global Customer Success Management Market by Deployment Mode
  • 3.3.1: Cloud
  • 3.3.2: On premises
• 3.4: Global Customer Success Management Market by Size of Organization
  • 3.4.1: Small and Medium Enterprise
  • 3.4.2: Large enterprise
• 3.5: Global Customer Success Management Market by Application
  • 3.5.1: Sales and Marketing Management
  • 3.5.2: Customer Experience Management
  • 3.5.3: Risk and Compliance Management
  • 3.5.4: Others
• 3.6: Global Customer Success Management Market by End Use
  • 3.6.1: Healthcare
  • 3.6.2: Retail
  • 3.6.3: BFSI
  • 3.6.4: Information Technology and Telecom
  • 3.6.5: Government
  • 3.6.6: Others

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Global Customer Success Management Market by Region
• 4.2: North American Customer Success Management Market
  • 4.2.1: North American Market by Application: Sales and Marketing Management, Customer Experience Management, Risk and Compliance Management, and Others
  • 4.2.2: North American Market by End Use: Healthcare, Retail, BFSI, Information Technology and Telecom, Government, and Others
• 4.3: European Customer Success Management Market
  • 4.3.1: European Market by Application: Sales and Marketing Management, Customer Experience Management, Risk and Compliance Management, and Others
  • 4.3.2: European Market by End Use: Healthcare, Retail, BFSI, Information Technology and Telecom, Government, and Others
• 4.4: APAC Customer Success Management Market
  • 4.4.1: APAC Market by Application: Sales and Marketing Management, Customer Experience Management, Risk and Compliance Management, and Others
  • 4.4.2: APAC Market by End Use: Healthcare, Retail, BFSI, Information Technology and Telecom, Government, and Others
• 4.5: ROW Customer Success Management Market
  • 4.5.1: ROW Market by Application: Sales and Marketing Management, Customer Experience Management, Risk and Compliance Management, and Others
  • 4.5.2: ROW Market by End Use: Healthcare, Retail, BFSI, Information Technology and Telecom, Government, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Customer Success Management Market by Deployment Mode
  • 6.1.2: Growth Opportunities for the Global Customer Success Management Market by Size of Organization
  • 6.1.3: Growth Opportunities for the Global Customer Success Management Market by Application
  • 6.1.4: Growth Opportunities for the Global Customer Success Management Market by End Use
  • 6.1.5: Growth Opportunities for the Global Customer Success Management Market by Region
• 6.2: Emerging Trends in the Global Customer Success Management Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Customer Success Management Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Customer Success Management Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Gainsight
• 7.2: Salesforce.com
• 7.3: UserIQ
• 7.4: IBM
• 7.5: Open Text