|
市場調査レポート
商品コード
1374182
メッセージングセキュリティの世界市場規模、シェア、産業動向分析レポート:コンポーネント別、通信モード別、展開タイプ別、業種別、地域別展望および予測、2023年~2030年Global Messaging Security Market Size, Share & Industry Trends Analysis Report By Component (Solution and Services), By Communication Mode, By Deployment Type (On-premises, and Cloud), By Vertical, By Regional Outlook and Forecast, 2023 - 2030 |
||||||
|
メッセージングセキュリティの世界市場規模、シェア、産業動向分析レポート:コンポーネント別、通信モード別、展開タイプ別、業種別、地域別展望および予測、2023年~2030年 |
出版日: 2023年09月30日
発行: KBV Research
ページ情報: 英文 302 Pages
納期: 即納可能
![]() |
メッセージングセキュリティ市場規模は2030年までに150億米ドルに達すると予測され、予測期間中のCAGRは12.8%の市場成長率で上昇する見込みです。
KBVカーディナルマトリックスに掲載された分析によると、マイクロソフト社が同市場におけるトップランナーです。2021年7月、Microsoft CorporationはCloudKnox Security Inc.の買収を完了し、Windowsやその他の製品の安全性を維持する取り組みに加え、セキュリティ事業の拡大を図っています。Cisco Systems, Inc.、McAfee Corporation、Broadcom, Inc.などの企業は、この市場における主要なイノベーターです。
市場の成長要因
オンライン脅威の増加
技術が進歩し、通信チャネルが相互に接続されるようになるにつれ、サイバー犯罪者は脆弱性を悪用して個人データや通信に不正アクセスする新たな手法を考案しています。組織は、貴重な資産をサイバー脅威から守るため、強力なメッセージ・セキュリティ・ソリューションへの投資を急務としています。市場成長の主な促進要因の1つは、フィッシングやランサムウェアなどのサイバー犯罪の増加です。この増加は、サイバー攻撃の頻度と複雑さに対抗する上で市場に大きな影響を与え、堅牢なメッセージング・セキュリティ・ソリューションの必要性を高めています。
ルールと規制の必要性の高まり
同市場は、規制遵守の必要性から大きく成長しています。世界的に、政府や規制機関は機密データのセキュリティとプライバシーを保護するため、より厳格な規則やガイドラインを施行しつつあります。例えば、欧州連合(EU)の一般データ保護規則(GDPR)は、メッセージング・プラットフォーム上で送信される情報などの個人データを保護するために、適切なセキュリティ対策を実施することを企業に求めています。企業はこうした規制へのコンプライアンスを確保するため、メッセージ・セキュリティ・ソリューションへの投資を強く求められています。したがって、規制基準を遵守し、メッセージング・プラットフォームを通じて通信される機密データを保護するという企業のニーズが市場の需要を牽引しています。
市場の抑制要因
セキュリティ・ソリューションの導入コストの高さと複雑さ
メッセージング・セキュリティ・ソリューションの導入コストが増加するにつれ、小規模な組織や予算が限られている企業では、強固なセキュリティ対策を講じる余裕がなくなっています。このため、包括的なメッセージング・セキュリティに投資できるのは大企業だけで、中小企業はサイバー脅威に対して脆弱なままという状況になりかねないです。組織はしばしば、セキュリティ支出の投資収益率(ROI)を懸念します。実装やメンテナンスにかかるコストが、認識されているメリットやセキュリティ侵害の潜在的コストを上回る場合、企業は高度なメッセージング・セキュリティ・ソリューションへの投資をためらいます。これにより、貴重なリソースが他の重要なITおよびビジネスイニシアティブから流用され、全体的な生産性に影響を与える可能性があります。これらの課題は、市場への悪影響を緩和するものです。
コンポーネントの展望
コンポーネント別に見ると、市場はソリューションとサービスに二分されます。2022年の市場では、サービス分野がかなりの収益シェアを占めています。メッセージ・セキュリティ・サービスは、さまざまな脅威や脆弱性から通信を保護しようとする個人、企業、組織にさまざまなメリットを提供します。サービス分野が増加しているのは、組織が脆弱性を特定し、セキュリティ・ルールを策定し、セキュリティ技術を構成・統合し、定期的な監査と評価を実施するのに役立つからです。これにより、メッセージング・セキュリティ対策の有効性が確保されます。
通信モードの展望
通信モードに基づき、市場は電子メールとインスタントメッセージに分類されます。2022年には、電子メール分野が市場で最大の売上シェアを占める。悪意による重要なデータの損失は何度も発生しています。電子メールには大量の重要な情報が頻繁に保存されており、危険なスパムメールの増加が電子メール保護ソリューションの必要性を高めています。さらに、これらのソリューションは、進化する脅威と戦うために、時とともに強化される必要があります。
展開タイプの展望
導入タイプ別に見ると、市場はオンプレミスとクラウドに分けられます。2022年の市場では、クラウドセグメントが大きな収益シェアを獲得しました。クラウドインフラストラクチャの拡張性と適応性を活用することで通信システムのセキュリティが確保されるため、クラウド分野が最も高い成長を遂げると予測されます。メッセージ・セキュリティ・ソリューションは、クラウド・プロバイダーによってサービスとして提供され、プロバイダーはハードウェア、ソフトウェア、セキュリティ更新の保守も行う。
業界別展望
業界別では、BFSI、政府・防衛、ヘルスケア、小売・Eコマース、メディア・エンターテインメント、製造、その他に細分化されます。2022年には、BFSIセグメントが市場で最大の収益シェアを記録しました。金融業界は顧客から膨大な量のデータを収集しています。銀行やその他の金融機関は、様々なデータソースから収集した情報を活用し、顧客満足度を向上させるため、複雑なデータを保存・分析するサービスを頻繁に利用しています。銀行各社は、顧客の期待の高まり、技術的能力の拡大、規制要件のため、クラウドベースのセキュリティ・プラットフォームを取り入れることで、セキュリティに対する先見的なアプローチを採用する必要があります。
地域別展望
地域別に見ると、市場は北米、欧州、アジア太平洋、LAMEAで分析されます。2022年には、アジア太平洋地域が市場で大きな収益シェアを獲得しました。この地域でのツール需要の伸びは、セキュアメッセージングと決済ゲートウェイや不正検知システムの統合など、この地域のeコマースエコシステム特有の困難に対処するソリューションの採用が増加していることによる。これらにより、メッセージング・セキュリティ・プロバイダーは顧客の要件を満たす機会を得ることができます。
The Global Messaging Security Market size is expected to reach $15.0 billion by 2030, rising at a market growth of 12.8% CAGR during the forecast period.
The growth of retail and e-commerce has significant implications for messaging security. Retailers and e-commerce businesses rely heavily on digital communication channels, including email and messaging platforms, to engage with customers, process orders, and manage operations. Consequently, the retail and e-commerce segment would generate approximately 16% share of the market by 2030. Expanding retail and e-commerce sectors highlight the critical need for messaging security solutions. These solutions help protect customer data, prevent fraud, assure compliance with regulations, and maintain the trust and reputation of retail and e-commerce businesses in the digital age. As these industries evolve and expand, messaging security will remain a key focus area for cybersecurity measures.
The major strategies followed by the market participants are Acquisition & Mergers as the key developmental strategy to keep pace with the changing demands of end users. For instance, In April 2023, Trend Micro Inc., acquired Anlyz Cybersecure Private Limited, a specialist in Security Operations Centre (SOC) solutions, to incorporate its functionalities into Trend Micro's unified cybersecurity platform, Vision One. In October 2021, Forcepoint acquired Bitglass Inc., to accelerate its capability to address the widespread need to enable hybrid workforces to access and use information securely across the web, cloud, and data centre in a more effortless manner than ever before.
Based on the Analysis presented in the KBV Cardinal matrix; Microsoft Corporation is the forerunner in the Market. In July, 2021, Microsoft Corporation completed the acquisition of CloudKnox Security Inc., to expand its security business, in addition to its efforts to keep Windows and its other products secure. Companies such as Cisco Systems, Inc., McAfee Corporation, Broadcom, Inc. are some of the key innovators in the Market.
Market Growth Factors:
Increasing Number of Online Threats
As technology advances and communication channels become more interconnected, cybercriminals are devising new methods to exploit vulnerabilities and obtain unauthorized access to private data and communications. Organizations urgently need to invest in strong message security solutions to protect their priceless assets from cyber threats. One of the main drivers of the market's growth is the increase in cybercrimes like phishing and ransomware. The increase is heavily influencing the market in combating cyberattack frequency and complexity, increasing the need for robust messaging security solutions.
Growing Need of Rules and Regulations
The market is growing significantly due to the regulatory compliance requirement. Globally, governments and regulatory agencies are enforcing stricter rules and guidelines to protect the security and privacy of sensitive data. For example, the General Data Protection Regulation (GDPR) in the European Union requires businesses to implement appropriate security measures to protect personal data, such as information sent over messaging platforms. Companies have been strongly encouraged to invest in message security solutions to ensure compliance with these regulations. Therefore, the demand for market is driven by enterprises' need to adhere to regulatory standards and protect sensitive data communicated through messaging platforms.
Market Restraining Factors:
High cost of implementation and complexity of security solutions
As the cost of implementing messaging security solutions increases, smaller organizations and businesses with limited budgets find it challenging to afford robust security measures. This can lead to a situation where only larger enterprises can invest in comprehensive messaging security, leaving smaller entities vulnerable to cyber threats. Organizations are often concerned about their security expenditures' return on investment (ROI). If the cost of implementation and maintenance outweighs the perceived benefits or the potential cost of security breaches, businesses hesitate to invest in advanced messaging security solutions. This can divert valuable resources from other critical IT and business initiatives, impacting overall productivity. These challenges and mitigate the negative impact on the market.
Component Outlook
By component, the market is bifurcated into solution and services. The services segment covered a considerable revenue share in the market in 2022. Message security services offer a range of benefits for individuals, businesses, and organizations seeking to protect their communications from various threats and vulnerabilities. The services segment is increasing because it helps organizations to identify vulnerabilities, develop security rules, configure and integrate security technologies, and conduct regular audits and assessments. This will ensure the effectiveness of messaging security measures.
Communication Mode Outlook
Based on communication mode, the market is classified into email and instant messaging. In 2022, the email segment witnessed the largest revenue share in the market. The loss of essential data has occurred in multiple instances due to malicious intent. Large volumes of crucial information are frequently stored in emails, and the rise in dangerous spam emails is driving up the need for email protection solutions. Additionally, these solutions must be enhanced over time to combat evolving threats.
Deployment Type Outlook
On the basis of deployment type, the market is divided into on-premises and cloud. The cloud segment garnered a significant revenue share in the market in 2022. The cloud segment is anticipated to experience the highest growth, as communications systems will be secured by leveraging the scalability and adaptability of cloud infrastructure. The message security solution is offered as a service by the cloud provider, who also maintains the hardware, software, and security updates.
Vertical Outlook
By vertical, the market is fragmented into BFSI, government & defense, healthcare, retail & Ecommerce, media & entertainment, manufacturing, and others. In 2022, the BFSI segment registered the maximum revenue share in the market. The financial industry collects a tremendous amount of data from its customers. Banks and other financial institutions use services to store and analyze complicated data more often to use the information gathered from various data sources and improve customer satisfaction. Banking institutions must adopt an anticipatory approach to security by incorporating cloud-based security platforms due to increasing customer expectations, expanding technological capabilities, and regulatory requirements.
Regional Outlook
Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Asia Pacific region acquired a significant revenue share in the market. The growth of demand for these tools in this region is owed to the rising adoption of solutions that address the particular difficulties of the region's e-commerce ecosystem, including integrating secure messaging with payment gateways and fraud detection systems. These provide messaging security providers the opportunity to fulfil customer requirements.
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include Proofpoint, Inc. (Thoma Bravo), Cisco Systems, Inc., Trend Micro, Inc., Check Point Software Technologies Ltd., Microsoft Corporation, Forcepoint LLC (Francisco Partners), F-Secure Corporation, Barracuda Networks, Inc. (KKR & Co. Inc.), McAfee Corp., Broadcom, Inc.
Recent Strategies deployed in Messaging Security Market
Acquisition and Mergers:
Aug-2023: Check Point Software Technologies Ltd. took over Perimeter 81 Ltd., a pioneering Security Service Edge (SSE) company. With the acquisition, Check Point would be able to deliver industry-leading security solutions.
May-2023: Cisco Systems Inc., took over Armorblox Inc., a cloud office security platform that stops targeted attacks and data loss across email, messaging, etc., to protect email, cloud and office applications, and enterprise communication systems. The networking giant would leverage Armorblox's natural language processing, predictive, and generative artificial intelligence capabilities to assist its customers in gaining a deeper understanding of the security risks they would encounter.
Apr-2023: Trend Micro Inc., acquired Anlyz Cybersecure Private Limited, a specialist in Security Operations Centre (SOC) solutions, to incorporate its functionalities into Trend Micro's unified cybersecurity platform, Vision One. Through the utilization of Trend Micro in conjunction with Anlyz, customers would experience increased XDR value, and the combined offering can simplify the process and technology complexity of running the SOC function within their organizations.
Oct-2021: Forcepoint acquired Bitglass Inc., a company that delivers the industry's only truly integrated cloud-native SSE platform for securing access to and usage of information as organizations transform to the cloud. Through the acquisition of Bitglass, Forcepoint would accelerate its capability to address the widespread need to enable hybrid workforces to access and use information securely across the web, cloud, and data center in a more effortless manner than ever before.
Jul-2021: Microsoft Corporation completed the acquisition of CloudKnox Security Inc., a start-up whose software helps companies reduce the amount of access they provide to their cloud resources. The move represented another step Microsoft took to expand its security business, in addition to its efforts to keep Windows and its other products secure.
Jul-2021: Barracuda Networks, Inc. acquired SkOUT Secure Intelligence, LLC, a New York-based channel-only provider of extended detection and response (XDR) services. Through the adoption of Skout's XDR platform, along with the company's security team, Barracuda would be able to provide real-time continuous security monitoring to managed service providers (MSPs) in the future, enabling them to address threats more efficiently.
Partnerships, Collaborations, and Agreements:
Jun-2023: Check Point Software Technologies Ltd teamed up with Everphone, a leading provider of Device as a Service (DaaS), for advanced threat prevention on corporate smartphones. This partnership involves the integration of the offerings of the two companies that would provide the joint customers of the two companies with improvised security solutions.
Apr-2023: McAfee Corp., formed a partnership with Acer Inc., one of the world's top consumer electronics companies, to offer Acer customers a unified solution for safeguarding their personal information, privacy, and devices. Through this partnership, consumers can access a complimentary trial of antivirus, privacy, and identity monitoring services aimed at ensuring their protection against viruses, malware, spyware, and ransomware attacks. Furthermore, it assists in safeguarding customers from identity theft by actively monitoring their data on the dark web while providing privacy protection through an automated Secure VPN.
Feb-2023: Trend Micro Inc., came into partnership with LogRhythm, Inc. The LogRhythm SmartResponse integrated with Trend Micro offers advanced capabilities for detecting and responding to threats, enabling swift and effective responses to alarms.
Jan-2023: Check Point Software Technologies Ltd., joined hands with Intel Corporation, an American semiconductor manufacturer, to develop anti-ransomware capabilities for Check Point's Harmony platform. The partnership would provide the customers with solutions to counter processor-level threats. Additionally, the partnership would create anti-ransomware capabilities for the customers for early detection of threats.
Aug-2021: Proofpoint, Inc. partnered with ISA Cybersecurity Inc., a cybersecurity-focused technology firm. This partnership delivered cost-effective, top-notch email security solutions to businesses of all sizes nationwide. It contributed to safeguarding individuals across various channels, encompassing email, web, cloud, social media, and mobile messaging. The managed services platform would provide the ability to control, secure, and monitor inbound and outbound messages, and would deliver extended threat prevention capabilities - in real-time - giving customers increased visibility and comprehensive protection against today's advanced threats.
Apr-2021: Broadcom Inc., teamed up with Google Cloud, a suite of Cloud Computing services offered by Google, to expedite innovation and enhance the integration of cloud services into Broadcom's core software franchises. Broadcom would deliver its suite of security and enterprise operations software on Google Cloud, enabling businesses to deploy Broadcom solutions in security, DevOps, and more on Google Cloud's trusted, global infrastructure. This partnership is essential for delivering secure access to cloud applications and offering enterprises improved performance, ongoing compliance, and heightened security, thereby enabling organizations in their journey toward adopting the cloud.
Product Launches and Product Expansions:
Apr-2023: Cisco Systems, Inc. unveiled the latest progress towards its vision of the Cisco Security Cloud, a unified, AI-driven, cross-domain security platform. Cisco XDR simplifies investigating incidents and enables security operations centers (SOCs) to immediately remediate threats. The cloud-first solution would employ analytics to prioritize detections, shifting the focus away from continuous investigations towards resolving the most critical incidents through automation supported by evidence. With Cisco XDR, security operations teams would be able to respond to and mitigate threats before they get an opportunity to inflict significant damage.
Mar-2023: Microsoft Corporation launched Microsoft Security Copilot, providing defenders with an essential tool for promptly identifying and responding to threats while gaining a deeper understanding of the overall threat landscape. Security Copilot combined Microsoft's extensive threat intelligence footprint with industry-leading expertise to enhance the work of security professionals through an easy-to-use AI assistant. Security Copilot aimed to simplify complexity and enhance the capabilities of security teams by summarizing and providing clarity on threat intelligence, enabling defenders to discern malicious activity amidst the web traffic noise.
Aug-2022: Microsoft Corporation revealed two new security threat intelligence products to help businesses proactively sniff out and prevent cyberattacks. Defender Threat Intelligence, which allowed customers to access a repository of unprocessed threat intelligence containing information about adversaries, including their identities, along with the correlation of their tools, tactics, and procedures. Another addition to Microsoft's lineup, Defender External Attack Surface Management, scans the internet to identify a company's online assets and potential vulnerabilities. The approach aimed to lift the veil on the attacker and threat family behavior and help security teams find, remove, and block hidden adversary tools within their organization.
Feb-2022: Forcepoint LLC launched Forcepoint ONE, a solution used for securing enterprises with hybrid workforces. The Forcepoint ONE comprehensive cloud platform streamlines security measures for both conventional and remote workforces, enabling users to securely access business data across the internet, cloud, and private applications with ease and control. Forcepoint ONE simplifies security by transforming the complex array of individual security functions, once assembled separately, into a genuinely cloud-native Zero Trust platform. This unified platform allows for the management of a single set of policies in one central location.
Market Segments covered in the Report:
By Component
By Communication Mode
By Deployment Type
By Vertical
By Geography
Companies Profiled
Unique Offerings from KBV Research