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市場調査レポート
商品コード
1276637
ワークフォースアナリティクスの世界市場規模、シェア、産業動向分析レポート:コンポーネント別、業種別、組織規模別(大企業、中小企業)、展開モード別、地域別展望と予測、2023~2029年Global Workforce Analytics Market Size, Share & Industry Trends Analysis Report By Component, By Vertical, By Organization size (Large Enterprises and SMEs), By Deployment Mode, By Regional Outlook and Forecast, 2023 - 2029 |
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ワークフォースアナリティクスの世界市場規模、シェア、産業動向分析レポート:コンポーネント別、業種別、組織規模別(大企業、中小企業)、展開モード別、地域別展望と予測、2023~2029年 |
出版日: 2023年04月28日
発行: KBV Research
ページ情報: 英文 286 Pages
納期: 即納可能
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ワークフォースアナリティクス市場規模は、予測期間中にCAGR17.4%で成長し、2029年には49億米ドルに達すると予測されます。
機械学習とブロックチェーン技術、ワークフォースアナリティクスの利用は、市場拡大のための有利な可能性を提供すると予測されます。AIベースのワークフォースアナリティクスソリューション、膨大な量の人事データへのアクセス、データソースの台頭。戦略的な人員計画のためのデータ活用の増加、競合の獲得、長期的な労働問題への対処、従業員の従事と満足の確保などの動向が、市場の成長を後押しする主な理由となっています。
アナリストは、これらの情報をモニターすることで、改善計画の立案、疑問点の解決、期待値の設定、業績に関する懸念事項の開示など、従業員を巻き込んだ経営者の取り組みの成果を評価することができます。さらに、従業員のパフォーマンスを評価することで、マネージャーは開発が必要な分野や、期待に応えている、あるいは期待以上のパフォーマンスを発揮している従業員を特定することができます。
COVID-19の影響分析
COVID-19の世界の緊急事態は、ほとんどすべての産業に大きな影響を与え、ワークフォースアナリティクス市場も例外ではありませんでした。インターネット上で利用できるコンピュータネットワーク、アプリケーション、ストレージ、リソースに対する需要は、COVID-19の間に大きく拡大しました。COVID-19の停止期間中、さまざまな国で人々が自宅で仕事をし、インターネットアプリの需要が大幅に高まっています。クラウドベースのソリューションのニーズは、今まさに急上昇しているのです。ワークフォースアナリティクスの市場は、クラウドベースのソリューションに対する需要の高まりによって支えられることになります。
市場成長要因
ML、NLP、AIなどの技術の取り込み
ワークフォースアナリティクスソフトウェアは、人工知能のサブセットである自然言語処理を採用することで、人間の話し言葉や書き言葉を理解することができます。例えば、採用チャットボットは、求職者の履歴書と連絡先を要求することから始まり、スキル、知識、経験に関する質問をスクリーニングすることで、求職者とすぐにコミュニケーションを取ることを容易にします。また、人間の採用担当者との面接をアレンジしてくれます。したがって、AI &NLPをワークフォース分析ソリューションに組み込むことで、履歴書の自動マッチングが可能になり、最適な資格や学歴を持つ人材を選択することで選考プロセスを加速させることができます。このように、予測期間中、ワークフォースアナリティクスにおけるAIとMLの利用は、市場の拡大を促進すると予想されます。
データ主導の意思決定へのより多くの嗜好
ワークフォース管理の複雑さが増しているため、複雑さを処理するための定量的な方法への扉が開かれています。例えば、ビッグデータ技術は、成長を刺激するために企業に採用されています。その結果、企業はビッグデータ技術がスタッフの定着率を向上させる大きな可能性を持っていると考えています。アナリティクスは、従業員の行動を明らかにし、すぐに会社を去る可能性の高い従業員を見分けるのに役立ちます。さらに、データ分析によって従業員の行動を要約し、企業が人材について十分な情報を得た上で意思決定できるようになります。したがって、ビッグデータ解析やその他の最先端ツールがより頻繁に使用されるようになり、市場の拡大が促進されるでしょう。
市場抑制要因
熟練した専門家の不足が市場成長を阻害
企業は、ビジネスの成長を支える膨大な量のデータを管理するために、ビッグデータや最新技術に精通した人材を必要としています。しかし、データアナリティクスを開発し投資している企業は、その計画を実行するために、有能な従業員を見つけることが困難になっています。このため、サービスプロバイダーが顧客層の拡大するニーズに応えることが難しくなり、ワークフォースアナリティクス市場の成長を阻害することになります。
コンポーネントの展望
コンポーネントに基づいて、ワークフォースアナリティクス市場は、ソリューションとサービスに区分されます。2022年のワークフォースアナリティクス市場では、ソリューション部門が最も高い収益シェアを占めています。企業は、ワークフォースアナリティクスを使用して、さまざまな人事システムからワークフォースデータを評価し、分析から結論を導き出すことができます。その結果、企業はワークフォースアナリティクスを活用することで、従業員のエンゲージメント、リテンション、リクルートの理想的な方法を発見することができます。さらに、人事部門がデータに基づいてより良い意思決定を行うこともできます。また、従業員の全体的な体験を向上させ、エンゲージメントレベルを高めることができます。
組織別の展望
組織別に見ると、ワークフォースアナリティクス市場は大企業と小企業に細分化されます。大企業セグメントは、2022年に最大の収益シェアを獲得してワークフォースアナリティクス市場を独占しました。これは、ワークフォースアナリティクスによって、これほど大量のデータを少ない費用で評価することが可能になるためです。さらに、これらの技術により、企業は大規模な従業員データベースを管理し、世界のどこにいても従業員情報へのリアルタイムアクセスを提供することができます。
業種別の展望
ワークフォースアナリティクス市場は、業種別にIT・通信、BFSI、製造、小売・eコマース、政府、ヘルスケア・ライフサイエンス、教育、エネルギー・ユーティリティ、その他に分類されます。BFSIセグメントは、2022年のワークフォースアナリティクス市場で大きな収益シェアを獲得しました。この業界は、競合の圧力と規制改革により、大きな混乱を経験しています。同業界は、情報セキュリティへの脅威、法的要件、ビジネスマージンの制限など、特有の困難を抱えています。このような困難が、BFSI部門が従業員の関連付けのためにワークフォースアナリティクスを採用し、業務の再構築や人件費の削減を進める原動力となっています。
展開モードの展望
ワークフォースアナリティクス市場は、展開モード別にクラウドとオンプレミスに二分されます。2022年のワークフォースアナリティクス市場では、クラウド分野がかなりの収益シェアを獲得しました。その理由は、クラウド主導の展開が柔軟性、有効性、コスト効率を提供するからです。さらに、さまざまな場所からアクセスできる優れたプラットフォームをユーザーに提供することができます。このような利点から、ユーザーは、インストールやアップグレードに費用がかかるオンプレミス型ソフトウェアよりもクラウドベースのソフトウェアを好んで使用しています。
地域別展望
地域別に見ると、ワークフォースアナリティクス市場は、北米、欧州、アジア太平洋、LAMEAで分析されています。2022年、北米地域は最大の収益シェアを獲得し、ワークフォースアナリティクス市場をリードしました。この地域は高度な技術を持ち、斬新なイノベーションを取り入れるのが早いです。北米が市場で優位に立つのは、アナリティクスソリューションを提供する地域企業が多数存在することにも起因しています。
List of Figures
The Global Workforce Analytics Market size is expected to reach $4.9 billion by 2029, rising at a market growth of 17.4% CAGR during the forecast period.
A sophisticated set of data analysis techniques called "worker analytics" is used to evaluate and improve a wide range of workforce performance. It examines the personnel, hiring, training and development, employee relations, pay, and benefits. Also, it makes it easier to analyze common ratios like time, cost per hire, retention rate, start-up time, add rate, replacement rate, accession rate, and offer acceptance rate.
The broad term "workforce analytics" refers directly to an institution's staff. It covers all individuals operating in different capacities inside a company, including those based remotely, freelancers, on-site workers, consultants, and others. The need to address long-term labor challenges, the rise in the requirement to identify talent shortages from performance data, the need to gain a competitive edge, and the importance of ensuring employee satisfaction and engagement are the key market trends in the workforce analytics space.
The usage of machine learning and blockchain technologies, and workforce analytics is anticipated to offer lucrative potential for market expansion. AI-based workforce analytics solutions, the accessibility of enormous volumes of HR data, and the rise of data sources. Trends including increased data utilization for strategic workforce planning, gaining a competitive edge, addressing long-term labor challenges, and ensuring employees are engaged and satisfied are the main reasons propelling the market's growth.
Monitoring this information enables analysts to assess the success of managers' efforts to involve their staff in planning improvements, resolving questions, establishing expectations, and disclosing performance concerns. In addition, evaluation of an employee's performance helps managers identify the areas that need development and those that meet or surpass expectations.
COVID-19 Impact Analysis
The COVID-19 worldwide public emergency has significantly affected almost all industries, and the workforce analytics market was no exception. The demand for computer networks, applications, storage, and resources available over the internet has significantly expanded during COVID-19. People work from home during the COVID-19 shutdown in many different nations, significantly raising the demand for internet apps. The need for cloud-based solutions is skyrocketing right now. The market for workforce analytics will be supported by growing demand for cloud-based solutions.
Market Growth Factors
Incorporation of technologies like ML, NLP and AI
Workforce analytics software can comprehend spoken and written human language by employing natural language processing, a subset of artificial intelligence. A recruitment chatbot, for instance, will make it easier to communicate with candidates right away, starting with requesting their CV and contact information and continuing with screening questions about their skills, knowledge, and experience. Also, it will arrange a human recruiter interview. Therefore, incorporating AI & NLP with workforce analytics solutions enables automated resume matching and accelerates the screening process by selecting the individuals with the best qualifications and education. Thus, during the forecast period, the use of AI and ML in workforce analytics is anticipated to fuel market expansion.
More preference to data driven decision making
The complexity of workforce management is increasing, which opens the door for quantitative ways to handle complexity. Big data technologies, for instance, are being adopted by businesses to stimulate growth. As a result, businesses see big data technology as having major potential for improving staff retention. Analytics can shed light on employee behavior and help spot those most likely to depart the company soon. Additionally, it provides a summary of employee behavior through data analysis, allowing businesses to make informed decisions about their personnel. Therefore, big data analytics and other cutting-edge tools will be used more frequently, promoting the market's expansion.
Market Restraining Factors
Dearth of skilled professionals impeding the market growth
Businesses need personnel that is knowledgeable about big data and contemporary technologies in order to manage enormous amounts of data, which supports business growth. However, in order to execute their plans, businesses that are developing and making investments in data analytics are having difficulty finding qualified employees. This makes it more difficult for service providers to meet the expanding needs of their clientele, which will impede the growth of the workforce analytics market.
Component Outlook
Based on component, the workforce analytics market is segmented into solutions, and services. In 2022, the solutions segment held the highest revenue share in the workforce analytics market. Enterprises can use workforce analytics to evaluate workforce data from different HR systems and derive conclusions from the analysis. As a result, enterprises can discover the ideal methods for employee engagement, retention, and recruitment by utilizing workforce analytics. Additionally, it aids HR departments in developing better decisions based on data. Also, it enhances the overall experience of employees and increases their level of engagement.
Organization Outlook
By organization, the workforce analytics market is fragmented into large enterprise and small enterprise. The large enterprise segment dominated the workforce analytics market with the maximum revenue share in 2022. This is because workforce analytics makes it possible to evaluate such a large amount of data for less money. Additionally, these technologies allow companies to control sizable employee databases and offer real-time access to employee information anywhere in the world.
Vertical Outlook
Based on vertical, the workforce analytics market is categorized into IT & telecom, BFSI, manufacturing, retail & e-commerce, government, healthcare & life sciences, education, energy & utilities, and others. The BFSI segment garnered a significant revenue share in the workforce analytics market in 2022. The industry is experiencing significant disruption due to competitive pressures & regulatory reforms. It has particular difficulties, such as threats to information security, legal requirements, and limited business margins. The difficulties drive the BFSI sector to employ workforce analytics for employee associations to restructure operations and cut labor expenditures.
Deployment Mode Outlook
By deployment mode, the workforce analytics market is bifurcated into cloud and on-premise. The cloud segment acquired a substantial revenue share in the workforce analytics market in 2022. The reason is that cloud-driven deployment offers flexibility, efficacy, and cost-efficiency. Furthermore, it offers users a better platform that can be accessed from various locations. Due to its advantages, users prefer cloud-based software over on-premise software because of its expensive installation and upgrade expenses.
Regional Outlook
Region wise, the workforce analytics market is analyzed across North America, Europe, Asia Pacific and LAMEA. In 2022, the North America region led the workforce analytics market by generating the largest revenue share. The region has advanced technology and is faster to embrace novel innovations. The dominance of North America in the market is also attributable to a number of regional businesses that offer analytics solutions.
The major strategies followed by the market participants are Product Launches. Based on the Analysis presented in the Cardinal matrix; Oracle Corporation is the forerunner in the Workforce Analytics Market. Companies such as ADP, Inc., IBM Corporation, and SAP SE are some of the key innovators in Workforce Analytics Market.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include IBM Corporation, SAP SE, Salesforce, Inc. (Tableau Software, LLC), Oracle Corporation, ADP, Inc., Workday, Inc., Cornerstone OnDemand, Inc. (Clearlake Capital Group, L.P.), Visier, Inc., UKG, Inc. and WorkForce Software, LLC.
Recent Strategies Deployed in Workforce Analytics Market
Partnerships, Collaborations and Agreements:
Sep-2022: Salesforce expanded its partnership with Snowflake Inc., a cloud computing-derived data cloud enterprise. With this expansion, Connecting with Snowflake, Salesforce customers would be able to sync data in real-time between the Salesforce Customer Data Platform (CDP) and Snowflake, helpful in the reduction of risks and costs that are usually involved with traditional sync methods. Moreover, the acquisition would provide Salesforce customers the power to extract insights into data from Snowflake.
Jun-2022: Visier came into partnership with symplr, a healthcare operations solutions provider, to develop a talent analytics feature offering, for the supply of enhanced product experience. With this partnership, Visier's expertise in delivering healthcare operations solutions would be combined with symplr's people analytics capabilities empowering Visier's customers to make high-level data-driven staffing decisions through deep data analytics.
May-2022: IBM expanded its partnership with Ernst & Young Global Limited, consulting, assurance, tax, and transaction services provider, to simplify Workforce challenges. With this expansion, EY's Organization and Workforce, Mobility, and HR Transformation business would be merged with IBM Talent Transformation business and hybrid cloud and AI capabilities providing aid to enterprises globally in the digital transformation and getting enhanced secured solutions enabling them to overcome the workforce challenges. Moreover, the clients would be able to better transform their HR functions by making improvements in their workforce management.
Jan-2022: SAP SE expanded its partnership with Icertis, a software company providing contract management software to businesses, facilitating enterprises in getting augmented efficiency, and mitigating risk. Through this partnership, the combined efforts of SAP and Icertis with their leading technological expertise in providing business management software and contract management software-related services respectively would be helpful in the development of SAP's suite across ERP, finance, procurement, sales, and HR, enabling SAP's customers to get increased efficiency, and reducing risk in their businesses.
Product Launches and Expansions:
Mar-2023: SAP announced the launch of SAP Datasphere solution, a next-generation SAP Data Warehouse Cloud service data management suite, providing customers the ability to easily access the right business data. SAP Datasphere would facilitate businesses in removing hidden data tax, allowing customers to develop business data architecture offering informational data with business context. Additionally, Datasphere data cataloging capabilities would be helpful in automatically detecting, operating, and governing data.
Nov-2022: IBM announced the launch of Business Analytics Enterprise, a portfolio of business intelligence planning, budgeting, reporting, forecasting, and dashboard solutions, to offer users a powerful view of data sources across their business. IBM Business Analytics Enterprise would also incorporate the latest IBM Analytics Content Hub facilitating users in managing and accessing analytics and planning tools from several vendors in a single, and personalized dashboard.
Nov-2022: Salesforce released Bundle, an Analytics Performance solution, to provide aid to businesses in analytics tools consolidation. With Bundle, enterprises would be able to unlock the potential of data management, allowing them to manage and secure targeted critical analytics through Advanced Management beneficial in delivering customers the training resources with eLearning.
Oct-2022: ADP announced the launch of the Voice of the Employee Survey Solution for the enhancement of Employee Workplace Experience. Built on advanced technologies, the new solution would offer data-driven employee surveys helpful in the prediction of employee behavior, easing out results interpretation and facilitating employers in gathering employee feedback and sentiment better.
Oct-2022: Cornerstone unveiled the Talent Experience Platform, a unified portfolio of learning and talent offerings with advanced people experiences, AI technology, and an open architecture for enhanced workforce experiences for businesses. Talent Experience Platform developed for providing aid to HR and business owners to fully utilize the workforce potential. With this offering, the talent leaders now would be able to optimize decision-making and bring agility to their businesses.
Oct-2022: Oracle released a line of innovative products to its suite of data and analytics offerings, namely, Oracle Fusion Analytics across CX, ERP, HCM, and SCM analytics, facilitating customers to make decisions faster and better. The added capabilities such as powerful Oracle Fusion CX Analytics, Oracle Fusion ERP Analytics, Oracle Fusion SCM Analytics, and Oracle Fusion HCM Analytics. Oracle Analytics Cloud innovates across the complete data and analytics workflow, and third Oracle data and analytics services would simplify the data interpretation, and AI/ML advancements extending the ML capabilities in Analytics Cloud with other Oracle Cloud Infrastructure (OCI) cognitive offerings allowing improved visual information processing enabling customers to better analyze and get business insights when dealing with a huge amount of data, bringing efficiencies and productivity in the customers' businesses.
Sep-2022: Visier announced the launch of Hybrid Work under the Visier NOW Solution portfolio helpful in analyzing the impacts of hybrid work. The solution would enable businesses in tracking, analyzing, and reporting the critical elements of the business challenges such as while working with a hybrid work model to maintain productivity, and easily manage employees and workspaces.
Apr-2022: Oracle introduced Oracle ME, an all-inclusive Employee Experience Platform developed for fulfilling the evolving workforce requirements. The platform within Oracle Cloud HCM would provide HR and business owners tools to boost workforce success rates with new offerings for communication, productivity, and engagement enhancements.
Mar-2022: Visier unveiled six new offerings to Visier NOW solutions, a suite of purpose-driven offerings developed to tackle the evolving urgent workforce challenges, to streamline workforce management. The line of Visier Now solutions would now incorporate Hire Smarter, Strategic Compensation, Happiness Factors, Better Managers, Talent Pathways, Revenue Team Management & Optimization, Retention Focus, and Guided Diversity Planning. With an all-inclusive portfolio, businesses would now better be able to manage their workforce.
Mar-2022: Visier introduced People Cloud, an innovative tool developed to provide enhanced insight-powered performance. With People Cloud advanced technological solution, businesses would be able to automate informational people insights beneficial in balancing budgets and the number of employees while empowering the organizations to make better-targeted business decisions.
Acquisitions and Mergers:
Jan-2023: ADP completed the acquisition of Securax Tech Solutions Private Limited, manufacturers, distributors, and importers of Security Systems, to boost ADP's capability in delivering integrated payroll and time solutions. Through this acquisition, Securax's capabilities in providing advanced cloud-driven time, attendance, and workforce management software and biometric devices would strengthen ADP to offer solutions in the APAC region supporting ADP to deliver clients and their employees a better experience in the tracking of leave and time alongside management of shifts and overtime.
Jul-2022: IBM took over Databand.ai, a data observability enterprise, to boost IBM's hybrid cloud and AI offerings. Through this acquisition, the combined power of Databand's data observability platform and IBM Observability by Instana APM and IBM Watson Studio would empower IBM to deliver improved observability tools all over IT operations.
Jul-2022: SAP SE acquired Askdata, a search-driven analytics solutions provider, enabling enterprises to make improved informed decisions utilizing the power of AI-driven natural language searches. With this acquisition, Askdata's IP power would be leveraged by the SAP Business Technology Platform providing a next-generation lightweight analytics experience to SAP Analytics Cloud solution customers beneficial in making better decisions.
May-2022: Cornerstone OnDemand took over EdCast, a unified SaaS platform powering end-to-end employee experience journeys, for the integration of talent and HR systems. With this acquisition, EdCast's expertise in providing businesses AI-powered knowledge and learning content management services would be leveraged by Cornerstone in delivering an open growth marketplace enabling enterprises to combine their current talent and HR systems through intelligent data and AI tech architecture.
May-2022: Salesforce completed the acquisition of Troops, a bot-centered software service provider, for the creation of useful Slack bots. With this acquisition, Troops would become part of Slack, a Salesforce company. Moreover, with this acquisition, Salesforce would leverage the power of Troops in designing tools that offer real-time insights from systems of record to systems of engagement, to integrate tools and workflows on a single platform.
Jan-2022: Workday took over VNDLY, a managed services provider Workforce Management Platform, allowing businesses to better management of their changing workforce dynamics. Through this acquisition, VNDLY's advanced solutions for the vendor management industry would be combined with Workday's Financial Management and Workday Human Capital Management offerings to support Workday's customers with the capability to easily manage both permanent and external/consulting workforce.
Market Segments covered in the Report:
By Component
By Vertical
By Organization size
By Deployment Mode
By Geography
Companies Profiled
Unique Offerings from KBV Research