屋内位置情報サービス市場：タイプ別、業界別-2025年～2030年の世界予測

屋内位置情報サービス市場の2024年の市場規模は172億4,000万米ドルで、2025年にはCAGR 14.44%で196億9,000万米ドルに成長し、2030年には387億5,000万米ドルに達すると予測されています。

屋内位置情報サービスは急速に進化しており、あらゆる業界の企業や組織に新たな道を開いています。ここ数年の間に、技術の進歩とモバイル・デバイスのユビキタス化が融合し、屋内の正確な位置情報を決定するソリューションにとって肥沃な環境が整いつつあります。この進化は、従来の方法が革新的なデータ主導のアプローチに取って代わられるパラダイムシフトを促進しています。利害関係者は現在、驚くほどの精度で位置を特定するだけでなく、貴重な洞察を統合して業務効率と顧客エンゲージメントを強化するシステムを利用できます。

企業は、業務の合理化、安全性の最大化、屋内環境でのパーソナライズされた体験の創造を実現するために、こうしたサービスをますます採用するようになっています。テクノロジーが小売業、製造業、運輸業などでの実用的なアプリケーションと融合するにつれて、リアルタイムの分析と的を絞った介入を行う能力は増大の一途をたどっています。意思決定者は、デジタルマッピングと高精度ジオターゲティングの統合が、より優れた資産管理と業務の透明性への道を開くことに気づいています。効率化を促進し、顧客とのインタラクションを強化する可能性を秘めた屋内位置情報サービスは、現代のビジネス戦略にとってダイナミックで不可欠な要素です。

本レポートでは、こうしたサービスを形成する無数の動向、業界セグメント、世界の影響力、主要プレーヤーについて掘り下げています。移り変わる情勢を深く理解するための土台を築き、技術革新によって定義された時代において、業界リーダーが十分な情報を得た上で戦略的な選択を行うための指針を示します。

屋内位置情報サービスの変化

屋内位置情報サービス市場は、画期的なテクノロジーと変化する顧客の需要に後押しされ、驚異的な変貌を遂げています。従来の測位技術は、高精度センサー、モノのインターネット（IoT）統合、人工知能を活用したより高度なシステムへと移行しつつあります。これらの開発により、屋内マッピングや資産追跡においてかつてない精度が実現され、製造、ヘルスケア、小売などの分野における業務戦略が根本的に再定義されつつあります。

近接ビーコン、安全なトランザクション、ダイナミックな消費者サービスを組み込んだ革新的なソリューションは、現状を打破し、業務効率と顧客エンゲージメントにおける新たなベンチマークを生み出しています。リアルタイム分析と迅速な意思決定システムの統合により、企業は変化する需要パターンに迅速に対応し、スペース利用を最適化できるようになっています。これと並行して、企業向けサービスの普及は、ロケーションデータと実用的な洞察を統合する包括的なデータ取得手法への道を開いています。

この変革的なシフトは、単なる技術的なアップグレードではなく、企業が社内のレイアウト、顧客とのやりとり、資産管理をどのように戦略化するかという全体的な変化を意味します。企業がこれらのシステムを微調整し、より深く実用的な考察を抽出するにつれ、競合力学は急速に、革新し、この進化し続ける市場情勢に迅速に適応できる企業へと移行しています。リアルタイムのインテリジェンスと相まって、精度の向上が推進され、成長とオペレーションの卓越性というエキサイティングな時代の舞台が整いつつあります。

屋内位置情報サービスのセグメンテーション洞察の解読

種類と業種に基づく市場のセグメンテーションは、屋内位置情報サービスの多様なダイナミクスを理解する上で極めて重要な深い洞察を提供します。アナリティクスとインサイト、自動車向けサービス、キャンペーン管理、消費者向けサービス、企業向けサービス、位置情報とアラート、位置情報ベースの広告サービス、地図、高精度ジオターゲティング、近接ビーコン、安全なトランザクションと償還などのカテゴリーはすべて、多面的な市場エコシステムの絵を描いています。この構造は、全体的なカスタマー・エクスペリエンスを向上させるために、企業が分析的側面と運用的側面の両方を統合し、様々なアプローチを取っていることを示しています。

技術的な側面だけでなく、市場は垂直的な業界に基づいて効果的にセグメント化されています。自動車、BFSI、教育、ヘルスケア、ホスピタリティ・観光、製造・産業、小売・eコマース、スマートシティ・公共インフラ、スポーツ・エンターテインメント、運輸・物流などです。これらの業種はそれぞれ、企業が独自の屋内位置情報ソリューションを通じて取り組んでいるユニークな需要や運営上の課題を浮き彫りにしています。この分類は、市場の課題に的を絞ったアプローチを可能にするだけでなく、消費者中心のアプリケーション開発に必要なカスタマイズ性をも浮き彫りにしています。

このような微妙なセグメントを理解することで、利害関係者は市場の可能性を測り、技術的ギャップを特定し、イノベーションと消費者アプリケーションの間の距離を埋める、うまく調整された戦略を実行することができます。このセグメンテーションの本質的な価値は、競争情勢が激化する中で、明確なビジネスニーズに対応する洗練されたサービスを開発するための基礎を築くものです。各セグメントが独自の成長促進要因や業務上の前提条件を示す中、インドア・ナビゲーションと精密資産追跡を促進するためのテーラーメイドのアプローチは、成功のために引き続き重要です。

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • スマートビルや企業における位置情報サービスの導入増加
    • パーソナライズされた顧客エンゲージメントのための近接マーケティングの採用拡大
    • 屋内空間におけるリアルタイムナビゲーションと資産追跡の需要増加
  • 抑制要因
    • 屋内位置追跡におけるデータプライバシーとセキュリティリスクへの懸念
  • 機会
    • AIと機械学習を統合し、屋内位置情報サービスの分析を強化
    • ヘルスケアと安全における屋内位置情報サービスの応用拡大
  • 課題
    • 大規模実装には高いインフラストラクチャコストと導入の複雑さが伴う
• 市場セグメンテーション分析
  • タイプ：エンタープライズサービスによる業務効率と人員管理の強化
  • 垂直分野：ホスピタリティと観光業におけるゲスト体験とシームレスなナビゲーションの向上
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社会
  • 技術的
  • 法律上
  • 環境

第6章 屋内位置情報サービス市場：タイプ別

• 分析と洞察
• 自動車サービス
• キャンペーン管理
• 消費者サービス
• エンタープライズサービス
• 位置情報とアラート
• 位置情報広告サービス
• 地図
• 精密なジオターゲティング
• 近接ビーコン
• 安全な取引と償還

第7章 屋内位置情報サービス市場：業界別

• 自動車
• BFSI（銀行、金融サービス、保険）
• 教育
• ヘルスケア
• ホスピタリティ＆観光
• 製造業と工業
• 小売・Eコマース
• スマートシティと公共インフラ
• スポーツとエンターテイメント
• 運輸・物流

第8章 南北アメリカの屋内位置情報サービス市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第9章 アジア太平洋地域の屋内位置情報サービス市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第10章 欧州・中東・アフリカの屋内位置情報サービス市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第11章 競合情勢

• 市場シェア分析, 2024
• FPNVポジショニングマトリックス, 2024
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Apple Inc.
• Broadcom Inc.
• CenTrak, Inc.
• Cisco Systems, Inc.
• CommScope, Inc.
• Ericsson AB
• Google LLC
• HERE Global B.V.
• HID Global Corporation
• Honeywell International Inc.
• IndoorAtlas Ltd.
• Juniper Networks, Inc.
• Mapsted Corporation
• Microsoft Corporation
• Navigine Corporation
• Nokia Corporation
• Qualcomm Incorporated
• Siemens AG
• SITUM TECHNOLOGIES, S.L.
• Sonitor Technologies
• Trimble Inc.
• Ubisense Limited
• YOOSE Pte. Ltd.

LIST OF FIGURES

• FIGURE 1. INDOOR LOCATION BASED SERVICES MARKET MULTI-CURRENCY
• FIGURE 2. INDOOR LOCATION BASED SERVICES MARKET MULTI-LANGUAGE
• FIGURE 3. INDOOR LOCATION BASED SERVICES MARKET RESEARCH PROCESS
• FIGURE 4. INDOOR LOCATION BASED SERVICES MARKET SIZE, 2024 VS 2030
• FIGURE 5. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 6. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY REGION, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 7. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2024 VS 2030 (%)
• FIGURE 9. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2024 VS 2030 (%)
• FIGURE 11. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
• FIGURE 13. AMERICAS INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY STATE, 2024 VS 2030 (%)
• FIGURE 15. UNITED STATES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY STATE, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
• FIGURE 20. INDOOR LOCATION BASED SERVICES MARKET SHARE, BY KEY PLAYER, 2024
• FIGURE 21. INDOOR LOCATION BASED SERVICES MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

• TABLE 1. INDOOR LOCATION BASED SERVICES MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
• TABLE 3. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. INDOOR LOCATION BASED SERVICES MARKET DYNAMICS
• TABLE 7. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY ANALYTICS & INSIGHTS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY AUTOMOTIVE SERVICES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY CAMPAIGN MANAGEMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY CONSUMER SERVICES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY ENTERPRISE SERVICES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY LOCATION & ALERTS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY LOCATION-BASED ADVERTISING SERVICES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY MAPS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY PRECISION GEO-TARGETING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY PROXIMITY BEACONS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY SECURE TRANSACTIONS AND REDEMPTIONS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY BFSI (BANKING, FINANCIAL SERVICES, AND INSURANCE), BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY EDUCATION, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 24. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY HOSPITALITY & TOURISM, BY REGION, 2018-2030 (USD MILLION)
• TABLE 25. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY MANUFACTURING & INDUSTRIAL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 26. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY RETAIL & E-COMMERCE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 27. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY SMART CITIES & PUBLIC INFRASTRUCTURE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 28. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY SPORTS & ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 29. GLOBAL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TRANSPORTATION & LOGISTICS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 30. AMERICAS INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 31. AMERICAS INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 32. AMERICAS INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 33. ARGENTINA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 34. ARGENTINA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 35. BRAZIL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 36. BRAZIL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 37. CANADA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 38. CANADA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 39. MEXICO INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 40. MEXICO INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 41. UNITED STATES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 42. UNITED STATES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 43. UNITED STATES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 44. ASIA-PACIFIC INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 45. ASIA-PACIFIC INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 46. ASIA-PACIFIC INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 47. AUSTRALIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 48. AUSTRALIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 49. CHINA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 50. CHINA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 51. INDIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 52. INDIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 53. INDONESIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 54. INDONESIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 55. JAPAN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 56. JAPAN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 57. MALAYSIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 58. MALAYSIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 59. PHILIPPINES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 60. PHILIPPINES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 61. SINGAPORE INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 62. SINGAPORE INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 63. SOUTH KOREA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 64. SOUTH KOREA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 65. TAIWAN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 66. TAIWAN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 67. THAILAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 68. THAILAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 69. VIETNAM INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 70. VIETNAM INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 71. EUROPE, MIDDLE EAST & AFRICA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 72. EUROPE, MIDDLE EAST & AFRICA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 73. EUROPE, MIDDLE EAST & AFRICA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 74. DENMARK INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 75. DENMARK INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 76. EGYPT INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 77. EGYPT INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 78. FINLAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 79. FINLAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 80. FRANCE INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 81. FRANCE INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 82. GERMANY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 83. GERMANY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 84. ISRAEL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 85. ISRAEL INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 86. ITALY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 87. ITALY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 88. NETHERLANDS INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 89. NETHERLANDS INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 90. NIGERIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 91. NIGERIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 92. NORWAY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 93. NORWAY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 94. POLAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 95. POLAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 96. QATAR INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 97. QATAR INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 98. RUSSIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 99. RUSSIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 100. SAUDI ARABIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 101. SAUDI ARABIA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 102. SOUTH AFRICA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 103. SOUTH AFRICA INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 104. SPAIN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 105. SPAIN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 106. SWEDEN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 107. SWEDEN INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 108. SWITZERLAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 109. SWITZERLAND INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 110. TURKEY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 111. TURKEY INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 112. UNITED ARAB EMIRATES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 113. UNITED ARAB EMIRATES INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 114. UNITED KINGDOM INDOOR LOCATION BASED SERVICES MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 115. UNITED KINGDOM INDOOR LOCATION BASED SERVICES MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 116. INDOOR LOCATION BASED SERVICES MARKET SHARE, BY KEY PLAYER, 2024
• TABLE 117. INDOOR LOCATION BASED SERVICES MARKET, FPNV POSITIONING MATRIX, 2024

The Indoor Location Based Services Market was valued at USD 17.24 billion in 2024 and is projected to grow to USD 19.69 billion in 2025, with a CAGR of 14.44%, reaching USD 38.75 billion by 2030.

Indoor location based services are rapidly evolving, opening up new avenues for businesses and organizations across industries. Over the last few years, technological advancements and the greater ubiquity of mobile devices have converged to create a fertile environment for solutions that determine precise indoor positioning. This evolution is fostering a paradigm shift where traditional methods are replaced with innovative, data-driven approaches. Stakeholders now have access to systems that not only pinpoint location with impressive accuracy but also integrate valuable insights to enhance operational efficiency and customer engagement.

Businesses are increasingly adopting these services to streamline operations, maximize safety, and create personalized experiences in indoor environments. As technology converges with practical applications in retail, manufacturing, transportation and more, the capacity for real-time analytics and targeted interventions continues to grow. Decision-makers are noticing that the integration of digital mapping and precision geo-targeting paves the way for better asset management and operational transparency. With the potential to drive efficiency gains and enhance customer interactions, indoor location based services represent a dynamic and essential component of modern business strategy.

This report delves into the myriad trends, industry segments, global influences, and key players shaping these services. It lays the groundwork for an in-depth understanding of the shifting landscape, guiding industry leaders towards making well-informed, strategic choices in an era defined by technological revolution.

Transformative Shifts in Indoor Location Based Services

The indoor location based services market is witnessing an extraordinary transformation fueled by groundbreaking technology and shifting customer demands. Traditional positioning techniques are giving way to more advanced systems that leverage precision sensors, Internet of Things (IoT) integrations, and artificial intelligence. These developments are enabling unprecedented accuracy in indoor mapping and asset tracking, which fundamentally redefines operational strategies for sectors such as manufacturing, healthcare, and retail.

Innovative solutions incorporating proximity beacons, secure transactions, and dynamic consumer services are disrupting the status quo and creating new benchmarks in operational efficiency and customer engagement. The integration of real-time analytics and rapid decision-making systems is allowing businesses to respond quickly to changing demand patterns and optimize space utilization. In parallel, the proliferation of enterprise services has paved the way for comprehensive data capture methodologies that merge location data with actionable insights.

This transformative shift is not just a technological upgrade, but represents a holistic change in how businesses strategize internal layouts, customer interactions, and asset management. As companies fine-tune these systems to extract deeper, actionable insights, the competitive dynamics are rapidly moving towards those who can innovate and adapt swiftly to this ever-evolving market landscape. The drive towards better precision coupled with real-time intelligence is setting the stage for an exciting era of growth and operational excellence.

Decoding Segmentation Insights in Indoor Location Based Services

The segmentation of the market based on type and vertical offers deep insights that are crucial for understanding the diverse dynamics of indoor location based services. Categories such as analytics and insights, automotive services, campaign management, consumer services, enterprise services, location and alerts, location-based advertising services, maps, precision geo-targeting, proximity beacons, and secure transactions and redemptions, all paint a picture of a multifaceted market ecosystem. This structure illustrates the varied approaches businesses have taken, integrating both analytical and operational aspects to enhance the overall customer experience.

Beyond the technological aspects, the market is also effectively segmented based on vertical industries. The industry spans automotive, BFSI, education, healthcare, hospitality and tourism, manufacturing and industrial sectors, retail and e-commerce, smart cities and public infrastructure, sports and entertainment, as well as transportation and logistics. Each of these verticals underscores the unique demands and operational challenges that companies are addressing through tailored indoor location solutions. Not only does this categorization allow for a targeted approach to market challenges, but it also highlights the customization required in developing consumer-centric applications.

By understanding these nuanced segments, stakeholders can gauge market potential, identify technological gaps, and implement well-calibrated strategies that bridge the distance between innovation and consumer application. The intrinsic value of this segmentation lays the foundation for developing refined service offerings that address distinct business needs in an increasingly competitive landscape. With each segment demonstrating its own set of growth drivers and operational prerequisites, the tailored approach to facilitating indoor navigation and precision asset tracking remains critical for success.

Based on Type, market is studied across Analytics & Insights, Automotive Services, Campaign Management, Consumer Services, Enterprise Services, Location & Alerts, Location-based Advertising Services, Maps, Precision Geo-targeting, Proximity Beacons, and Secure Transactions and Redemptions.

Based on Vertical, market is studied across Automotive, BFSI (Banking, Financial Services, and Insurance), Education, Healthcare, Hospitality & Tourism, Manufacturing & Industrial, Retail & E-commerce, Smart Cities & Public Infrastructure, Sports & Entertainment, and Transportation & Logistics.

Global Regional Trends in Indoor Location Based Services

Regional insights reveal the distinct dynamics shaping indoor location based services across different global territories. In the Americas, robust technological infrastructure coupled with a strong focus on innovation has led to swift market adoption and creative deployments that resonate with diverse end-users. This region's dynamic economy and technological efficiencies make it a hotbed for early adoption and market experimentation.

Across Europe, the Middle East, and Africa, regulatory frameworks and public-private partnerships are significantly driving the maturity of these services. There is an emerging synergy between governmental initiatives and private sector innovation, paving the way for enhanced urban planning and smart city applications. More traditional sectors are increasingly blending with cutting-edge solutions, fostering resilience and competitiveness.

In the Asia-Pacific region, rapid urbanization and significant investment in digital technologies are propelling wide-scale deployment of indoor navigation systems. This market benefits from a vibrant mix of pioneering technological integrations alongside a rapidly growing consumer base, making the region a fertile ground for experimentation and early adoption. These varied regional insights underscore the importance of localized strategies that recognize distinctive market drivers and regulatory scenarios, ensuring that businesses are aligned with both global trends and regional specifics.

Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

Key Company Players Shaping the Industry

Leading companies are playing a pivotal role in driving the innovation and adoption of indoor location based services. Established technology giants such as Apple Inc., Google LLC, and Microsoft Corporation merge comprehensive software expertise with cutting-edge hardware advancements to refine location accuracy and consumer interaction protocols. Equally influential, companies like Broadcom Inc., Cisco Systems, Inc., and Juniper Networks, Inc. leverage robust network infrastructures and sensor technologies to enhance connectivity and operational reliability.

Specialized firms including CenTrak, Inc., IndoorAtlas Ltd., and Navigine Corporation focus on refining the intricacies of place-based analytics and the precision of geo-targeting. Simultaneously, organizations such as HERE Global B.V., CommScope, Inc., and Mapsted Corporation offer platforms that integrate real-time data with user-friendly mapping interfaces, fostering both operational efficiencies and enriched customer experiences. Not to be overlooked, players like Nokia Corporation, Qualcomm Incorporated, Siemens AG, and Honeywell International Inc. bridge the gap between industry standard technologies and novel application frameworks, ensuring secure transactions and providing a seamless user experience.

Other pioneers such as Ericsson AB, HID Global Corporation, Sonitor Technologies, Trimble Inc., Ubisense Limited, and YOOSE Pte. Ltd. are also making noteworthy contributions. Their innovations in proximity beacons, secure transactions, and actionable data analysis are rapidly redefining the landscape of indoor services. These concerted efforts by key companies reflect the robust competitive dynamics that are driving the market forward to new successes and technological milestones.

The report delves into recent significant developments in the Indoor Location Based Services Market, highlighting leading vendors and their innovative profiles. These include Apple Inc., Broadcom Inc., CenTrak, Inc., Cisco Systems, Inc., CommScope, Inc., Ericsson AB, Google LLC, HERE Global B.V., HID Global Corporation, Honeywell International Inc., IndoorAtlas Ltd., Juniper Networks, Inc., Mapsted Corporation, Microsoft Corporation, Navigine Corporation, Nokia Corporation, Qualcomm Incorporated, Siemens AG, SITUM TECHNOLOGIES, S.L., Sonitor Technologies, Trimble Inc., Ubisense Limited, and YOOSE Pte. Ltd.. Actionable Recommendations for Industry Leaders

Industry leaders seeking to navigate this increasingly complex market should consider adopting a multi-faceted strategy that incorporates both technological innovation and consumer-focused insights. Emphasis should be placed on harnessing data analytics to optimize indoor environments, ensuring that systems are capable of capturing actionable data in real time. Leaders must invest in leading-edge infrastructure and leverage partnerships with specialized technology providers to enable seamless integration of new solutions.

Furthermore, aligning R&D efforts with emerging regulatory frameworks and regional market dynamics is critical. Embracing an agile development process that simultaneously caters to the needs of diverse verticals will prove essential in maintaining a competitive edge. It is advisable to pilot advanced systems in controlled environments to validate solutions before full-scale deployments, thereby minimizing risks and ensuring smoother operational rollouts.

Continuous training for staff and robust cross-functional collaboration between IT, marketing, and operations teams will be vital for maximizing system utility and enhancing the overall customer experience. By implementing best practices in data security and privacy, industry leaders can not only adhere to stringent regulations but also build consumer trust. Ultimately, a proactive strategy that emphasizes innovation, customization, and scalability will be key to sustaining growth and maintaining leadership in the rapidly evolving indoor location based services market.

Concluding Perspectives on Market Evolution

Indoor location based services are reshaping how organizations manage internal spaces, interact with customers, and optimize operational processes. The synthesis of advanced positioning technologies, dynamic consumer insights, and a proactive approach to market segmentation underlines the transformative nature of this industry. As the market continues to expand, the fusion of high-precision tracking with robust analytics is proving to be a cornerstone of strategic growth.

Sustained innovation, coupled with a keen understanding of regional and technological variances, positions businesses to capitalize on emerging opportunities while mitigating associated risks. Thoughtful integration of these solutions into broad strategic initiatives represents not only a competitive advantage but also a necessary evolution for staying relevant in today's market. The key to long-term success lies in the continuous refinement of these services, ensuring that the end-user experience remains seamless and significantly enriched.

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising implementation of location-based services in smart buildings and enterprises
    • 5.1.1.2. Growing adoption of proximity marketing for personalized customer engagement
    • 5.1.1.3. Increasing demand for real-time navigation and asset tracking in indoor spaces
  • 5.1.2. Restraints
    • 5.1.2.1. Concerns over data privacy and security risks in indoor location tracking
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of AI and machine learning to enhance analytics in indoor location services
    • 5.1.3.2. Expanding applications of indoor location-based services in healthcare and safety
  • 5.1.4. Challenges
    • 5.1.4.1. High infrastructure costs and deployment complexities for large-scale implementation
• 5.2. Market Segmentation Analysis
  • 5.2.1. Type: Enhancing operational efficiency and workforce management with enterprise services
  • 5.2.2. Vertical: Enhancing guest experiences and seamless navigation in hospitality & tourism
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Indoor Location Based Services Market, by Type

• 6.1. Introduction
• 6.2. Analytics & Insights
• 6.3. Automotive Services
• 6.4. Campaign Management
• 6.5. Consumer Services
• 6.6. Enterprise Services
• 6.7. Location & Alerts
• 6.8. Location-based Advertising Services
• 6.9. Maps
• 6.10. Precision Geo-targeting
• 6.11. Proximity Beacons
• 6.12. Secure Transactions and Redemptions

7. Indoor Location Based Services Market, by Vertical

• 7.1. Introduction
• 7.2. Automotive
• 7.3. BFSI (Banking, Financial Services, and Insurance)
• 7.4. Education
• 7.5. Healthcare
• 7.6. Hospitality & Tourism
• 7.7. Manufacturing & Industrial
• 7.8. Retail & E-commerce
• 7.9. Smart Cities & Public Infrastructure
• 7.10. Sports & Entertainment
• 7.11. Transportation & Logistics

8. Americas Indoor Location Based Services Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Indoor Location Based Services Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Indoor Location Based Services Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2024
• 11.2. FPNV Positioning Matrix, 2024
• 11.3. Competitive Scenario Analysis
  • 11.3.1. UNL Global and GrabMaps partner to integrate advanced indoor micro-location mapping with granular geographic data for optimized logistics
  • 11.3.2. HID Global's strategic acquisition of Sewio accelerates ultra-wideband technology adoption and enhances real-time indoor location tracking
  • 11.3.3. Navigine and MOKO SMART forge a strategic indoor navigation partnership integrating advanced RTLS software with high-end Bluetooth hardware
  • 11.3.4. Mappedin pioneers a new era in indoor location mapping with AI-powered scanning, transactional pricing, and scalable subscription
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Apple Inc.
• 2. Broadcom Inc.
• 3. CenTrak, Inc.
• 4. Cisco Systems, Inc.
• 5. CommScope, Inc.
• 6. Ericsson AB
• 7. Google LLC
• 8. HERE Global B.V.
• 9. HID Global Corporation
• 10. Honeywell International Inc.
• 11. IndoorAtlas Ltd.
• 12. Juniper Networks, Inc.
• 13. Mapsted Corporation
• 14. Microsoft Corporation
• 15. Navigine Corporation
• 16. Nokia Corporation
• 17. Qualcomm Incorporated
• 18. Siemens AG
• 19. SITUM TECHNOLOGIES, S.L.
• 20. Sonitor Technologies
• 21. Trimble Inc.
• 22. Ubisense Limited
• 23. YOOSE Pte. Ltd.