ヘアスタイリング機器市場：製品、流通チャネル、エンドユーザー別-2025-2030年の世界予測

ヘアスタイリング機器市場の2023年の市場規模は125億7,000万米ドルで、2024年には132億5,000万米ドルに達すると予測され、CAGR 5.20％で成長し、2030年には179億3,000万米ドルに達すると予測されています。

ヘアスタイリング機器の市場範囲には、ヘアドライヤー、ストレートパーマ、カーラー、バリカンなどの製品が含まれ、個人用と業務用の両方に対応しています。これらの製品の必要性は、特に新興国における可処分所得の増加に支えられ、ヘアスタイリングを通じて美的魅力を維持したいという消費者の関心が高まっていることに起因しています。これらのツールは、サロン、理髪店、家庭でのパーソナル・グルーミング・キットなどで使用されています。主なエンドユーザー・セグメントには、個人消費者、プロのサロン・ユーザー、理容師が含まれます。特に、毛髪保護を強化するセラミックやトルマリン入り製品のような技術の進歩や、携帯性を提供するコードレスでコンパクトなスタイリング機器の需要の増加が挙げられます。持続可能性への傾向の高まりは、環境に優しい素材やエネルギー効率の高い設計の技術革新に拍車をかけています。製品ラインを拡大し、パーソナライズされたスタイリング体験のための温度制御やIoT統合などの機能を備えたスマート機器を含めることにビジネスチャンスがあります。しかし、市場の成長は、価格圧力につながる競合の激化や、ブランドの評判を傷つける可能性のある偽造品の入手可能性などの課題によって制約されます。さらに、機器の製品寿命が長期化することで、買い替えサイクルが遅れる可能性もあります。人間工学に基づいた設計、生分解性プラスチックの研究、効率と寿命を向上させるためのバッテリー技術の強化などに注力することで、イノベーションを推進することができます。頭皮と毛髪の健康を調査し、治療効果をスタイリングツールに組み込むことも、市場の限界を押し広げる可能性があります。要するに、市場力学は、技術の進歩や消費者の要望を原動力とするダイナミックなイノベーションに特徴付けられるが、競争圧力や模倣品リスクという課題も残る。市場の最大化を目指す企業は、製品の多様化のための戦略的パートナーシップを検討し、持続可能でスマートな技術のための最先端の研究開発に投資することで、この競合情勢を勝ち抜く必要があります。

市場力学：急速に進化するヘアスタイリング機器市場の主要市場インサイトを公開

ヘアスタイリング機器市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 化学薬品による毛髪治療の副作用に対する意識の高まり
  • 身だしなみへの関心の高まり、サロンやヘアケア専門家の世界の増加
  • eコマース・プラットフォームにおけるヘアスタイリング機器の入手可能性の増加
• 市場抑制要因
  • 製品コストの高さ
• 市場機会
  • 縮毛矯正やカーラーなどのスマートスタイリングツールのイントロダクション
  • 既存のヘアスタイリング機器の革新とソーシャルメディアがヘアスタイリング製品に与える影響
• 市場の課題
  • ヘアスタイリング機器における加熱問題

ポーターのファイブフォース：ヘアスタイリング機器市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、ヘアスタイリング機器市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：ヘアスタイリング機器市場における外部からの影響の把握

外部マクロ環境要因は、ヘアスタイリング機器市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析ヘアスタイリング機器市場における競合情勢の把握

ヘアスタイリング機器市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスヘアスタイリング機器市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、ヘアスタイリング機器市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によりベンダーを明確かつ的確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨ヘアスタイリング機器市場における成功への道筋を描く

ヘアスタイリング機器市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大の可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 化学薬品ベースのヘアトリートメントの副作用に対する認識の高まり
    • 個人の外見への関心が高まり、世界中でサロンやヘアケアの専門家が増加
    • eコマースプラットフォームでのヘアスタイリング機器の入手可能性の向上
  • 抑制要因
    • 製品コストが高い
  • 機会
    • ヘアアイロンやカーラーなどのスマートスタイリングツールのイントロダクション
    • 既存のヘアスタイリング機器の革新とソーシャルメディアがヘアスタイリング製品に与える影響
  • 課題
    • ヘアスタイリング機器の暖房問題
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 ヘアスタイリング機器市場：製品別

• ヘアカーラー＆ローラー
• ヘアドライヤー
• ヘアアイロン
• ヘアスタイリングブラシ＆コーム

第7章 ヘアスタイリング機器市場：流通チャネル別

• オフライン
• オンライン

第8章 ヘアスタイリング機器市場：エンドユーザー別

• 商業用
• 家庭用

第9章 南北アメリカのヘアスタイリング機器市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域のヘアスタイリング機器市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのヘアスタイリング機器市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Andis Company Inc.
• Beauty Elite Group
• Belvedere USA Corporation
• Bio Ionic
• Conair Corporation
• Dyson Ltd.
• Hamilton Beach Brands
• Helen of Troy Limited
• Helen of Troy Ltd.
• Koninklijke Philips N.V.
• Panasonic Corporation
• Procter & Gamble Company
• Spectrum Brands, Inc.
• WAHL Clipper Corporation
• Wolkow, F., & Sons, Inc.

LIST OF FIGURES

• FIGURE 1. HAIR STYLING EQUIPMENT MARKET RESEARCH PROCESS
• FIGURE 2. HAIR STYLING EQUIPMENT MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES HAIR STYLING EQUIPMENT MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES HAIR STYLING EQUIPMENT MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. HAIR STYLING EQUIPMENT MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. HAIR STYLING EQUIPMENT MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. HAIR STYLING EQUIPMENT MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. HAIR STYLING EQUIPMENT MARKET DYNAMICS
• TABLE 7. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY HAIR CURLERS & ROLLERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY HAIR DRYERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY HAIR STRAIGHTENERS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY HAIR STYLING BRUSHES & COMBS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY OFFLINE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY ONLINE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY COMMERCIAL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL HAIR STYLING EQUIPMENT MARKET SIZE, BY HOUSEHOLD, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. AMERICAS HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 19. AMERICAS HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 21. AMERICAS HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 22. ARGENTINA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 23. ARGENTINA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 24. ARGENTINA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 25. BRAZIL HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 26. BRAZIL HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 27. BRAZIL HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 28. CANADA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 29. CANADA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 30. CANADA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 31. MEXICO HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 32. MEXICO HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 33. MEXICO HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 34. UNITED STATES HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 35. UNITED STATES HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 36. UNITED STATES HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 37. UNITED STATES HAIR STYLING EQUIPMENT MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 38. ASIA-PACIFIC HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 39. ASIA-PACIFIC HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 40. ASIA-PACIFIC HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 41. ASIA-PACIFIC HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 42. AUSTRALIA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 43. AUSTRALIA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 44. AUSTRALIA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 45. CHINA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 46. CHINA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 47. CHINA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 48. INDIA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 49. INDIA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 50. INDIA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 51. INDONESIA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 52. INDONESIA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 53. INDONESIA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 54. JAPAN HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 55. JAPAN HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 56. JAPAN HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 57. MALAYSIA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 58. MALAYSIA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 59. MALAYSIA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 60. PHILIPPINES HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 61. PHILIPPINES HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 62. PHILIPPINES HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 63. SINGAPORE HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 64. SINGAPORE HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 65. SINGAPORE HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 66. SOUTH KOREA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 67. SOUTH KOREA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 68. SOUTH KOREA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 69. TAIWAN HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 70. TAIWAN HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 71. TAIWAN HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 72. THAILAND HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 73. THAILAND HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 74. THAILAND HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 75. VIETNAM HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 76. VIETNAM HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 77. VIETNAM HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 78. EUROPE, MIDDLE EAST & AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 79. EUROPE, MIDDLE EAST & AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 80. EUROPE, MIDDLE EAST & AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 81. EUROPE, MIDDLE EAST & AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 82. DENMARK HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 83. DENMARK HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 84. DENMARK HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 85. EGYPT HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 86. EGYPT HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 87. EGYPT HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 88. FINLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 89. FINLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 90. FINLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 91. FRANCE HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 92. FRANCE HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 93. FRANCE HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 94. GERMANY HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 95. GERMANY HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 96. GERMANY HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 97. ISRAEL HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 98. ISRAEL HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 99. ISRAEL HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 100. ITALY HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 101. ITALY HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 102. ITALY HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 103. NETHERLANDS HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 104. NETHERLANDS HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 105. NETHERLANDS HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 106. NIGERIA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 107. NIGERIA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 108. NIGERIA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 109. NORWAY HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 110. NORWAY HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 111. NORWAY HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 112. POLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 113. POLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 114. POLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 115. QATAR HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 116. QATAR HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 117. QATAR HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 118. RUSSIA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 119. RUSSIA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 120. RUSSIA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 121. SAUDI ARABIA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 122. SAUDI ARABIA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 123. SAUDI ARABIA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 124. SOUTH AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 125. SOUTH AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 126. SOUTH AFRICA HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 127. SPAIN HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 128. SPAIN HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 129. SPAIN HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 130. SWEDEN HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 131. SWEDEN HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 132. SWEDEN HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 133. SWITZERLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 134. SWITZERLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 135. SWITZERLAND HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 136. TURKEY HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 137. TURKEY HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 138. TURKEY HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 139. UNITED ARAB EMIRATES HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 140. UNITED ARAB EMIRATES HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 141. UNITED ARAB EMIRATES HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 142. UNITED KINGDOM HAIR STYLING EQUIPMENT MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
• TABLE 143. UNITED KINGDOM HAIR STYLING EQUIPMENT MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 144. UNITED KINGDOM HAIR STYLING EQUIPMENT MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 145. HAIR STYLING EQUIPMENT MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 146. HAIR STYLING EQUIPMENT MARKET, FPNV POSITIONING MATRIX, 2023

The Hair Styling Equipment Market was valued at USD 12.57 billion in 2023, expected to reach USD 13.25 billion in 2024, and is projected to grow at a CAGR of 5.20%, to USD 17.93 billion by 2030.

The market scope for hair styling equipment encompasses a range of products including hairdryers, straighteners, curlers, and clippers, catering both to personal and professional use. The necessity for these products stems from increasing consumer interest in maintaining aesthetic appeal through hair styling, supported by rising disposable incomes, especially in emerging economies. These tools find applications across salons, barbershops, and personal grooming kits at home. The primary end-use segments include individual consumers, professional salon users, and barbers. Several factors are influencing market growth, notably advancements in technology like ceramic and tourmaline-infused products which offer enhanced hair protection, and increased demand for cordless and compact styling equipment that offers portability. The growing trend toward sustainability has spurred innovation in eco-friendly materials and energy-efficient designs. Opportunities lie in expanding product lines to include smart devices with features such as temperature control and IoT integration for personalized styling experiences. However, market growth is constrained by challenges such as high competition leading to pricing pressures and the availability of counterfeit products that may harm brand reputation. Moreover, the prolonged product lifespan of devices could slow replacement cycles. Innovation can be driven by focusing on ergonomic designs, exploring biodegradable plastics, and enhancing battery technology for improved efficiency and longevity. Research into scalp and hair health to integrate therapeutic benefits into styling tools could also push market boundaries. In essence, the hair styling equipment market is marked by dynamic innovation driven by tech advancements and consumer demands, yet it remains challenged by competitive pressures and counterfeit risks. Companies looking to maximize their market footprint should consider strategic partnerships for product diversification and invest in cutting-edge R&D for sustainable and smart technologies to stay ahead in this competitive landscape.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Hair Styling Equipment Market

The Hair Styling Equipment Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Growing awareness of side-effects of chemical-based hair treatments
  • Increasing focus on personal appearance, and rising number of salons and hair care professionals globally
  • Increasing availability of hair styling equipments on e-commerce platforms
• Market Restraints
  • High cost of products
• Market Opportunities
  • Introduction of smart styling tools such as hair straighteners and curlers
  • Innovations in the existing hair styling equipments and influence of social media on hair styling products
• Market Challenges
  • Heating issues in hair styling equipment

Porter's Five Forces: A Strategic Tool for Navigating the Hair Styling Equipment Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Hair Styling Equipment Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Hair Styling Equipment Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Hair Styling Equipment Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Hair Styling Equipment Market

A detailed market share analysis in the Hair Styling Equipment Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Hair Styling Equipment Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Hair Styling Equipment Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Hair Styling Equipment Market

A strategic analysis of the Hair Styling Equipment Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Hair Styling Equipment Market, highlighting leading vendors and their innovative profiles. These include Andis Company Inc., Beauty Elite Group, Belvedere USA Corporation, Bio Ionic, Conair Corporation, Dyson Ltd., Hamilton Beach Brands, Helen of Troy Limited, Helen of Troy Ltd., Koninklijke Philips N.V., Panasonic Corporation, Procter & Gamble Company, Spectrum Brands, Inc., WAHL Clipper Corporation, and Wolkow, F., & Sons, Inc..

Market Segmentation & Coverage

This research report categorizes the Hair Styling Equipment Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Hair Curlers & Rollers, Hair Dryers, Hair Straighteners, and Hair Styling Brushes & Combs.
• Based on Distribution Channel, market is studied across Offline and Online.
• Based on End User, market is studied across Commercial and Household.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Growing awareness of side-effects of chemical-based hair treatments
    • 5.1.1.2. Increasing focus on personal appearance, and rising number of salons and hair care professionals globally
    • 5.1.1.3. Increasing availability of hair styling equipments on e-commerce platforms
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of products
  • 5.1.3. Opportunities
    • 5.1.3.1. Introduction of smart styling tools such as hair straighteners and curlers
    • 5.1.3.2. Innovations in the existing hair styling equipments and influence of social media on hair styling products
  • 5.1.4. Challenges
    • 5.1.4.1. Heating issues in hair styling equipment
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Hair Styling Equipment Market, by Product

• 6.1. Introduction
• 6.2. Hair Curlers & Rollers
• 6.3. Hair Dryers
• 6.4. Hair Straighteners
• 6.5. Hair Styling Brushes & Combs

7. Hair Styling Equipment Market, by Distribution Channel

• 7.1. Introduction
• 7.2. Offline
• 7.3. Online

8. Hair Styling Equipment Market, by End User

• 8.1. Introduction
• 8.2. Commercial
• 8.3. Household

9. Americas Hair Styling Equipment Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Hair Styling Equipment Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Hair Styling Equipment Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Andis Company Inc.
• 2. Beauty Elite Group
• 3. Belvedere USA Corporation
• 4. Bio Ionic
• 5. Conair Corporation
• 6. Dyson Ltd.
• 7. Hamilton Beach Brands
• 8. Helen of Troy Limited
• 9. Helen of Troy Ltd.
• 10. Koninklijke Philips N.V.
• 11. Panasonic Corporation
• 12. Procter & Gamble Company
• 13. Spectrum Brands, Inc.
• 14. WAHL Clipper Corporation
• 15. Wolkow, F., & Sons, Inc.