代替データ市場：タイプ別、産業別-2025-2030年の世界予測

代替データ市場の2023年の市場規模は61億5,000万米ドルで、2024年には84億7,000万米ドルに達すると予測され、CAGR 38.59％で成長し、2030年には604億8,000万米ドルに達すると予測されています。

代替データとは、ソーシャルメディア、衛星画像、IoTデバイス、ウェブトラフィックなど、従来とは異なるチャネルから入手したデータを指し、従来のデータを補完して分析的洞察を強化します。代替データの必要性は、消費者行動、経済動向、市場力学に関するリアルタイムのきめ細かな視点を提供する能力から生じ、しばしば競争業界において優位性をもたらします。代替データの応用範囲は金融、小売、不動産、ヘルスケアなど多岐にわたり、企業は予測を精緻化し、オペレーションを最適化し、市場の需要に合わせてサービスを調整することができます。エンドユースの範囲は広く、予測分析、リスク管理、市場状況のより微妙な理解に基づく戦略的意思決定が含まれます。代替データ市場の主な成長要因としては、モバイル機器の普及、インターネット普及率の上昇、膨大なデータセットの処理と解釈を容易にする人工知能と機械学習の進歩などが挙げられます。最新のビジネスチャンスは、投資家がアルファ生成のために代替データを活用する金融サービスや、企業が予測在庫管理のために代替データを活用する小売のようなセクターにあります。こうしたビジネスチャンスを生かすための提言としては、データ処理技術への投資や、データ統合・分析能力を高めるためのテクノロジー企業との提携などがあります。潜在的な可能性にもかかわらず、市場の成長は、データプライバシーに関する懸念、規制上の課題、非構造化データを処理するための大規模なインフラの必要性によって制約されています。データの検証や標準化は、依然として大きなハードルとなっています。革新的な分野としては、代替データと従来データを統合する堅牢なデータ分析プラットフォームの開発や、多様なデータセットをより高い精度で処理できるAIモデルの開発などが挙げられます。市場の性質はダイナミックであり、実用的な洞察を得るための手段として、代替データソースの受け入れが拡大しています。そのため、最先端のデータ統合テクノロジーに注力し、規制コンプライアンスを強化することで、企業はマーケット・インテリジェンスと戦略的先見性の最前線に立つことができます。

市場力学：急速に進化する代替データ市場の主要市場インサイトを公開

代替データ市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 代替データの情報源と提供者の種類の急増
  • 競合優位性を獲得するための機関投資家からの需要の増加
  • 株式市場取引における代替データの大きなメリット
• 市場抑制要因
  • 代替データソースに関連する高コスト
• 市場機会
  • AIベースのデータ分析ツールの急速な発展
  • 新興企業の増加、PEやベンチャーキャピタルからの新たな資金調達プログラム
• 市場の課題
  • 詐欺事件やサイバーセキュリティ侵害に関連するリスク

ポーターの5つの力：代替データ市場をナビゲートする戦略ツール

ポーターのファイブフォース（5つの力）は、市場情勢の競合情勢を把握するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：代替データ市場における外部からの影響の把握

外部マクロ環境要因は、代替データ市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析代替データ市場における競合情勢の把握

代替データ市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックス代替データ市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、代替データ市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨代替データ市場における成功への道筋を描く

代替データ市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 代替データのソースとプロバイダーの種類が急増
    • 競争優位性を獲得するために機関投資家からの需要が増加
    • 株式市場取引における代替データの大きなメリット
  • 抑制要因
    • 代替データソースに関連する高コスト
  • 機会
    • AIベースのデータ分析ツールの急速な開発
    • PEおよびベンチャーキャピタル企業によるスタートアップ企業および新規資金調達プログラムの増加
  • 課題
    • 詐欺事件やサイバーセキュリティ侵害に伴うリスク
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 代替データ市場：タイプ別

• クレジットカードとデビットカードの取引
• メール受信
• 地理位置情報（歩行者数）記録
• モバイルアプリケーションの使用
• 衛星と気象データ
• ソーシャルデータと感情データ
• ウェブスクレイピングデータ
• ウェブトラフィック

第7章 代替データ市場：業界別

• 自動車
• BFSI
• エネルギー
• 産業
• ITおよび通信
• メディアとエンターテイメント
• 不動産・建設
• 小売り
• 運輸・物流

第8章 南北アメリカの代替データ市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第9章 アジア太平洋地域の代替データ市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第10章 欧州・中東・アフリカの代替データ市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第11章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• 7Park Data, Inc.
• Advan Research Corporation
• Affinity Solutions
• AlphaSense, Inc.
• Bloomberg Finance L.P.
• Consumer Edge
• DATA.AI INC.
• Dataminr, Inc.
• Eagle Alpha Limited
• Earnest Analytics
• Exabel AS
• ExtractAlpha Ltd.
• Facteus, Inc.
• Geotab Inc.
• M Science Holdings LLC
• Nasdaq, Inc.
• Preqin Holding Limited
• RavenPack International S.L.U.
• S&P Global Inc.
• Sentifi Group AG
• The Earnest Analytics
• Thinknum Alternative Data
• UBS Evidence Lab
• YipitData

LIST OF FIGURES

• FIGURE 1. ALTERNATIVE DATA MARKET RESEARCH PROCESS
• FIGURE 2. ALTERNATIVE DATA MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL ALTERNATIVE DATA MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. AMERICAS ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 11. AMERICAS ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. UNITED STATES ALTERNATIVE DATA MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 13. UNITED STATES ALTERNATIVE DATA MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. ASIA-PACIFIC ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 15. ASIA-PACIFIC ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. EUROPE, MIDDLE EAST & AFRICA ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. EUROPE, MIDDLE EAST & AFRICA ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. ALTERNATIVE DATA MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 19. ALTERNATIVE DATA MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. ALTERNATIVE DATA MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL ALTERNATIVE DATA MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. ALTERNATIVE DATA MARKET DYNAMICS
• TABLE 7. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY CREDIT & DEBIT CARD TRANSACTIONS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY EMAIL RECEIPTS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY GEO-LOCATION (FOOT TRAFFIC) RECORDS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY MOBILE APPLICATION USAGE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY SATELLITE & WEATHER DATA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY SOCIAL & SENTIMENT DATA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY WEB SCRAPED DATA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY WEB TRAFFIC, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY BFSI, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY ENERGY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY INDUSTRIAL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY IT & TELECOMMUNICATIONS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY REAL ESTATE & CONSTRUCTION, BY REGION, 2018-2030 (USD MILLION)
• TABLE 24. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY RETAIL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 25. GLOBAL ALTERNATIVE DATA MARKET SIZE, BY TRANSPORTATION & LOGISTICS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 26. AMERICAS ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 27. AMERICAS ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 28. AMERICAS ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 29. ARGENTINA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 30. ARGENTINA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 32. BRAZIL ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 33. CANADA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 34. CANADA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 35. MEXICO ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 36. MEXICO ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 37. UNITED STATES ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 38. UNITED STATES ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 39. UNITED STATES ALTERNATIVE DATA MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 40. ASIA-PACIFIC ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 41. ASIA-PACIFIC ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 42. ASIA-PACIFIC ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 43. AUSTRALIA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 44. AUSTRALIA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 45. CHINA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 46. CHINA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 47. INDIA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 48. INDIA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 49. INDONESIA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 50. INDONESIA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 51. JAPAN ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 52. JAPAN ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 53. MALAYSIA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 54. MALAYSIA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 55. PHILIPPINES ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 56. PHILIPPINES ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 57. SINGAPORE ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 58. SINGAPORE ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 59. SOUTH KOREA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 60. SOUTH KOREA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 61. TAIWAN ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 62. TAIWAN ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 63. THAILAND ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 64. THAILAND ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 65. VIETNAM ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 66. VIETNAM ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 67. EUROPE, MIDDLE EAST & AFRICA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 68. EUROPE, MIDDLE EAST & AFRICA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 69. EUROPE, MIDDLE EAST & AFRICA ALTERNATIVE DATA MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 70. DENMARK ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 71. DENMARK ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 72. EGYPT ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 73. EGYPT ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 74. FINLAND ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 75. FINLAND ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 76. FRANCE ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 77. FRANCE ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 78. GERMANY ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 79. GERMANY ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 80. ISRAEL ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 81. ISRAEL ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 82. ITALY ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 83. ITALY ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 84. NETHERLANDS ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 85. NETHERLANDS ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 86. NIGERIA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 87. NIGERIA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 88. NORWAY ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 89. NORWAY ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 90. POLAND ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 91. POLAND ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 92. QATAR ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 93. QATAR ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 94. RUSSIA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 95. RUSSIA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 96. SAUDI ARABIA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 97. SAUDI ARABIA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 98. SOUTH AFRICA ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 99. SOUTH AFRICA ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 100. SPAIN ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 101. SPAIN ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 102. SWEDEN ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 103. SWEDEN ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 104. SWITZERLAND ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 105. SWITZERLAND ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 106. TURKEY ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 107. TURKEY ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 108. UNITED ARAB EMIRATES ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 109. UNITED ARAB EMIRATES ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 110. UNITED KINGDOM ALTERNATIVE DATA MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 111. UNITED KINGDOM ALTERNATIVE DATA MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
• TABLE 112. ALTERNATIVE DATA MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 113. ALTERNATIVE DATA MARKET, FPNV POSITIONING MATRIX, 2023

The Alternative Data Market was valued at USD 6.15 billion in 2023, expected to reach USD 8.47 billion in 2024, and is projected to grow at a CAGR of 38.59%, to USD 60.48 billion by 2030.

Alternative data refers to data sourced from unconventional channels, such as social media, satellite imagery, IoT devices, and web traffic, which complement traditional data to enhance analytical insights. The necessity of alternative data arises from its ability to offer real-time, granular perspectives into consumer behavior, economic trends, and market dynamics, often providing an edge in competitive industries. Its application stretches across finance, retail, real estate, and healthcare, allowing businesses to refine predictions, optimize operations, and tailor services to market demands. End-use scope is broad, involving predictive analytics, risk management, and strategic decision-making based on more nuanced understandings of market conditions. Key growth factors in the alternative data market include the proliferation of mobile devices, increasing internet penetration, and advancements in artificial intelligence and machine learning, which facilitate the processing and interpretation of vast data sets. Latest opportunities lie in sectors like financial services, where investors leverage alternative data for alpha generation, and in retail, where companies use it for predictive inventory management. Recommendations to capitalize on these opportunities include investing in data processing technologies and forming partnerships with technology firms for better data integration and analysis capabilities. Despite its potential, market growth is constrained by data privacy concerns, regulatory challenges, and the need for substantial infrastructure to process unstructured data. Data validation and standardization still pose significant hurdles. Innovation areas include developing robust data analytics platforms that integrate alternative and traditional data, and creating AI models that can handle diverse data sets with improved accuracy. The market's nature is dynamic, with a growing acceptance of alternative data sources as instrumental in gaining actionable insights. Therefore, focusing on cutting-edge data integration technologies and strengthening regulatory compliance can position businesses at the forefront of market intelligence and strategic foresight.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Alternative Data Market

The Alternative Data Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rapidly increase in types of sources and providers of alternative data
  • Increasing demand from institutional investors to gain a competitive edge
  • Significant benefits of alternative data in stock market trading
• Market Restraints
  • High costs associated with alternative data sources
• Market Opportunities
  • Rapid development of AI-based data analytics tools
  • Rise in number of startups and new funding programs from PE and venture capital firms
• Market Challenges
  • Risks associated with fraud cases and cybersecurity breaches

Porter's Five Forces: A Strategic Tool for Navigating the Alternative Data Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Alternative Data Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Alternative Data Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Alternative Data Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Alternative Data Market

A detailed market share analysis in the Alternative Data Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Alternative Data Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Alternative Data Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Alternative Data Market

A strategic analysis of the Alternative Data Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Alternative Data Market, highlighting leading vendors and their innovative profiles. These include 7Park Data, Inc., Advan Research Corporation, Affinity Solutions, AlphaSense, Inc., Bloomberg Finance L.P., Consumer Edge, DATA.AI INC., Dataminr, Inc., Eagle Alpha Limited, Earnest Analytics, Exabel AS, ExtractAlpha Ltd., Facteus, Inc., Geotab Inc., M Science Holdings LLC, Nasdaq, Inc., Preqin Holding Limited, RavenPack International S.L.U., S&P Global Inc., Sentifi Group AG, The Earnest Analytics, Thinknum Alternative Data, UBS Evidence Lab, and YipitData.

Market Segmentation & Coverage

This research report categorizes the Alternative Data Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Credit & Debit Card Transactions, Email Receipts, Geo-location (Foot Traffic) Records, Mobile Application Usage, Satellite & Weather Data, Social & Sentiment Data, Web Scraped Data, and Web Traffic.
• Based on Industry, market is studied across Automotive, BFSI, Energy, Industrial, IT & Telecommunications, Media & Entertainment, Real Estate & Construction, Retail, and Transportation & Logistics.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rapidly increase in types of sources and providers of alternative data
    • 5.1.1.2. Increasing demand from institutional investors to gain a competitive edge
    • 5.1.1.3. Significant benefits of alternative data in stock market trading
  • 5.1.2. Restraints
    • 5.1.2.1. High costs associated with alternative data sources
  • 5.1.3. Opportunities
    • 5.1.3.1. Rapid development of AI-based data analytics tools
    • 5.1.3.2. Rise in number of startups and new funding programs from PE and venture capital firms
  • 5.1.4. Challenges
    • 5.1.4.1. Risks associated with fraud cases and cybersecurity breaches
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Alternative Data Market, by Type

• 6.1. Introduction
• 6.2. Credit & Debit Card Transactions
• 6.3. Email Receipts
• 6.4. Geo-location (Foot Traffic) Records
• 6.5. Mobile Application Usage
• 6.6. Satellite & Weather Data
• 6.7. Social & Sentiment Data
• 6.8. Web Scraped Data
• 6.9. Web Traffic

7. Alternative Data Market, by Industry

• 7.1. Introduction
• 7.2. Automotive
• 7.3. BFSI
• 7.4. Energy
• 7.5. Industrial
• 7.6. IT & Telecommunications
• 7.7. Media & Entertainment
• 7.8. Real Estate & Construction
• 7.9. Retail
• 7.10. Transportation & Logistics

8. Americas Alternative Data Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Alternative Data Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Alternative Data Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. 7Park Data, Inc.
• 2. Advan Research Corporation
• 3. Affinity Solutions
• 4. AlphaSense, Inc.
• 5. Bloomberg Finance L.P.
• 6. Consumer Edge
• 7. DATA.AI INC.
• 8. Dataminr, Inc.
• 9. Eagle Alpha Limited
• 10. Earnest Analytics
• 11. Exabel AS
• 12. ExtractAlpha Ltd.
• 13. Facteus, Inc.
• 14. Geotab Inc.
• 15. M Science Holdings LLC
• 16. Nasdaq, Inc.
• 17. Preqin Holding Limited
• 18. RavenPack International S.L.U.
• 19. S&P Global Inc.
• 20. Sentifi Group AG
• 21. The Earnest Analytics
• 22. Thinknum Alternative Data
• 23. UBS Evidence Lab
• 24. YipitData